In this conversation, we explore the ideas at the heart of The Unspeakable Level - a book that explores questions that are often difficult to articulate, yet fundamental to how we understand the world. Chris invites to adopt a deeper humility about what can truly be known. In particular, he challenges the common tendency - especially in business and investing - to mistake familiarity for understanding: believing that because we can name something, read about it, and analyze it through numbers or language, we therefore grasp it.

The result is a conversation about perception and attention - one that offers practical ways to see more clearly and avoid the conceptual traps that often mislead even experienced decision-makers.

Over the past year, Nico has been a thoughtful voice on the subject of bringing one’s inner and outer worlds into alignment, speaking with openness and vulnerability about his own ongoing quest. In this conversation, William and Nico explore that journey in depth — discussing the practice itself, its mechanics and pitfalls, and the question of how we come to know what we know.

They reflect on different ways of thinking about knowledge and truth, asking questions such as: How do we know what is true? How do we recognize what we are meant to do? And how do we serve with integrity? These are some of the themes they enjoy riffing on throughout the episode.

In this second episode, Willy and Tom move beyond origin stories and into lived practice.

Their conversation explores what it means to cross thresholds - psychological, relational, and spiritual - when there is no clear map. They discuss how love often becomes the most reliable compass when certainty falls away; and why the quality of attention may be one of the most powerful yet overlooked forces shaping relationships and inner life.

Willy and Tom also touch on subtler dimensions of experience: experience of syntropy - the pull toward coherence and connection. Throughout, they return to the importance of community.

Patrick was introduced to the show by fellow Art of Quality host Paul Higgins. Over the last couple of years, William has had the pleasure of getting to know Patrick and has been struck by the quality of his presence and the depth of his capacity to listen. William’s own experience of Patrick’s book, The Contemplative Leader, has been that of an excellent guide to shaping relationships and systems in ways that use one’s power and influence for the benefit of those around us. As Patrick himself would put it:

The quality of presence we embody in our interactions fundamentally affects everything we do.

The conversation that follows is a practical investigation into the qualities inherent in effective leadership, drawn from the lived experience of a seasoned leadership coach.

A common thread across our conversations is that this wisdom is earned through practice, not in the theory. In John’s words, success is iterative. He saw this firsthand in Geneva, learning from some of the world’s oldest watchmakers how iteration has allowed them to endure for centuries. This theme also runs through Paul’s conversation with Victor Wooten, and our episode on quality in nature, where we observe that nature itself is the result of countless ongoing experiments.  What continues to excite us about The Art of Quality project is how practical these ideas are - and how directly they apply to everyday life.

Thank you for being on this journey with us.

This is the second episode in our Notes From the Field series with Eric, as he moves closer to publishing his book titled Outlast with Scribner, the flagship imprint of Simon and Schuster. Listeners will also enjoy our first episode in the series, which is linked here: https://theartofquality.co/investing-eric-markowitz-ep-5/

Today we discuss why practice is more important than ideas, why digging down into the work is more important than climbing the ladder to the top, and the most undervalued asset a firm has.

William first met Ed at a School of Life event in London in 2014 and was struck by the quality of Ed’s presence and the gentleness of his teaching. About six years ago, as William was founding his business, he began working with Ed one-to-one in what Ed describes as mindfulness coaching - a practice that helps people unhook from automatic thoughts and behaviours, meet difficulties with greater awareness and kindness, and make choices aligned with their needs and values. William credits this work as an ongoing foundation for sustaining a flourishing life through the practice of paying attention.

In this episode, Ed Halliwell lays out how the quality of our attention shapes the way we perceive the world - often far more than we realise. When our capacity for observation is distorted by desire, greed, fear, or subtle expectations about how things should be, we lose touch with what is actually happening in the present moment. Our perception becomes clouded by psychological projection.

William and Ed explore how attention, when cultivated with clarity and kindness, allows us to see more accurately, respond more wisely, and live with greater alignment. Their conversation ranges from the mechanics of mindfulness coaching to the ways in which our inner habits shape our outer experience. It is a deep and practical discussion about paying attention as a lifelong discipline.

Early in life John was struck by the notion that there is a fabric-pattern to reality, and we can learn some of it. That realization sparked a pursuit: to find the patterns that give rise to the good, the true, and the beautiful.

As he dug deeper, John began to recognize clear patterns of quality in the natural world – across organisms, species, and galaxies – and saw the same patterns reflected in the social world: in cities, companies, and people. These patterns, he realized, follow power laws. And wherever power laws appear, they serve as a kind of signal – a beacon – for impact.

In a world obsessed with averages – average performance, average experience, average outcomes – John saw that this framing was wrong. Power laws, not averages, rule the world. That insight reshaped the way he invests capital and led to a multi-year exploration of power laws: what they are, where they appear, and how we can act on them, which will be published as a book in 2026.

A central part of Isik’s work focuses on helping individuals strengthen their intuition and inner knowing so they live in alignment with their authentic truth and highest potential. In this conversation, we explore her approach to cultivating intuition and the specific practices she has found most effective throughout her coaching career.

Leo shares the founding story of his great-grandfather Otto Buchinger, who was the personal doctor of Prince Adalbert of Prussia during the early 20th century. He fell incurably ill but serendipitously stumbled upon a water-based fasting cure, which he developed into the famous Buchinger Wilhelmi fasting method.

Leo then shares how, a century later, he faced a similar turning point. What began as a challenging situation unexpectedly placed him at the center of his generation’s biggest project: building a new clinic in the south of France.

Leo shares the founding story of his great-grandfather Otto Buchinger, who was the personal doctor of Prince Adalbert of Prussia during the early 20th century. He fell incurably ill but serendipitously stumbled upon a water-based fasting cure, which he developed into the famous Buchinger Wilhelmi fasting method.

Leo then tells the story, how a century later, he faced a similar turning point. What began as a challenging situation unexpectedly placed him at the center of his generation’s biggest project: building a new clinic in the south of France.

A near-death experience prompted Eric to wonder why some cultures, companies, and products dramatically outlast others. Eric is travelling the globe – from Central American rainforests to centuries-old businesses in Europe and Asia – on a quest to answer one question: what allows a rare few systems to outlast?

His forthcoming book – titled Outlast – will be published by Scribner, the flagship imprint of Simon & Schuster and home to legends like Ernest Hemingway and F. Scott Fitzgerald.

Eric has just returned from trips through Italy, the United States, and Japan, and in this episode we are learning from Eric’s “notes from the field.”

Victor Wooten - legendary bassist, educator, and philosopher - joins us to explore how tracking animals taught him to see the invisible patterns that create excellence in music, teaching, and life.

Victor learned bass at age two. No rules. No corrections. Just freedom - the same way we learn to talk. Now a 5-time Grammy winner, he's discovered that the principles creating musical excellence apply everywhere: in organizations, in nature, in how we build things that last.

This conversation goes places you won't expect. Why does Victor spend weeks tracking animals in the wilderness? How did a stranger's wave from a bus window change his entire life? What does it mean that modern music has been "compressed from a foot deep to a quarter inch" - and why should leaders care?

In this episode we discuss finding who you want to do life with…the call of capital markets…the role of writing in pursuing truth…migrating from cheap to quality stocks…cognitive strip mining…why a craftsperson always signs their work…Lar’s investment checklist…and much more.

Drex is also the Investment Manager for his family's single family office that invests widely across asset classes.

In this episode we discuss The Art of Work (which is a book that no one can buy)…many ways to zig when others zag…how being a business manager makes one a better investor…and how being an investor makes one a better business manager.

In this episode we discuss why you never have to apologize for owning Quality, why people overweight easily observed data, the sacred art of listening, and much more. Those wishing to go deeper should look forward to Chris’s forthcoming book titled Money and Meaning: What I’ve Learned from Advising the Very Wealthy.

In a conversation dedicated to the intelligence of sound and song, Guillermo and William explore how spontaneous music-making can deepen our sense of aliveness, relationally, and collective intelligence. They discuss the role of deep listening, playfulness, and presence in reclaiming our innate musicality — and how these capacities open up new possibilities for connection, transformation, and joy in both individual and communal life.

In an episode dedicated to the inner game of investing, Chris and William spoke about how certain practices in Chris’ life have helped him develop a deep sense of equanimity in this work - something that has served him well in his pursuit of the truth about how great companies operate.

In this conversation, Bogumil explores the role of trust in the infinite game of investing, drawing from his experience managing wealth across generations. 

He illustrates that being a trusted advisor can sometimes feel like being a captain steering a ship through a storm—radiating calmness and trust in the strategy, even when knees might be shaking. Bogumil emphasizes the importance of a steady, long-term approach, especially during financial crises, because optimizing for survival outweighs the allure of risky short-term gains, particularly in the context of generational wealth.

Reflecting on his upbringing behind the Iron Curtain, Bogumil shares how it shaped his approach to wealth preservation. The discussion also delves into emotional intelligence, navigating difficult conversations, and the pursuit of quality in both investments and life, with lessons drawn from nature.

In our second conversation with Luca, we dive deep into the concepts from his book 'Winning Long-Term Games', exploring the application of long-term thinking, his concept of Maximum Reproducible Returns, and the balance between short-term performance and long-term risk.

Through personal stories—from starting as the only woman on an all-male night shift crew to rising through the ranks—Teresa shares firsthand insights into how Costco built a culture centered on respect, responsibility, and continuous improvement. We also discuss how businesses can create multi-party stakeholder win-wins by fostering people-first leadership and optimizing value chains.

He shares insights on what drives him to build quality products, how simplicity enhances experience, and what it takes to create a business that lasts.

Discover why Charlie Munger regards Costco as his favorite investment and explore the lessons behind this retail giant’s lasting impact.

Through personal anecdotes and examples from various industries, Luca illustrates how quality can be embedded in organizational practices and culture.

We had the privilege of sitting down with Tom to talk about his journey, the importance of space or slack in the pursuit of quality to unfold, aligning with “attractors,” embodied intuition, synchronicity and serendipity, and how curiosity can guide us in navigating life’s complexities.

We hope you enjoy the conversation as much as we did. 

Allison reflects on how fostering curiosity and nurturing innate capacities can transform leadership and personal growth. 

Thank you, Allison, for inspiring us to lead with authenticity and heart.