PodSAM

Summit Series: People vs. Projects

Mon, 23 Feb 2026 13:07:02 -0400

Ski area leaders juggle two demanding roles: developing people and delivering projects. This session with the Class of 2025-26 Summit Series cohort dives into how mentors strike that balance — keeping teams motivated while hitting deadlines, shaping culture while driving results, and navigating the constant pull between personalities and priorities.

Mentors:

John Melcher, CEO, Crystal Mountain, Mich.
Jean Mikulas, President and GM, Red Lodge Mountain, Mont.
Lori Phillips, GM, Ski Big Bear, Pa.
Hugh Reynolds, Partner and CMO, SNOW Partners, N.J.
Ryan Schramm, GM, Powderhorn Mountain Resort, Colo.

Mentees:

Chris Adams, VP of Mountain Experience, Boyne Mountain Resort, Mich.
Beck Badger, Lead Marketing Coordinator, Gunstock Mountain Resort, N.H
Drew Brewer, Director of Mountain Experience, Alyeska Resort, Alaska
Sam Burns, Snowmaking Supervisor, Arizona Snowbowl, Ariz.
Julie Bush, Marketing Specialist, Wisp Resort, Md.
Teagan Knudson, Front Desk & Guest Services and Ski Patrol Manager, Snowriver Mountain Resort, Mich.
Ryan Leclerc, Location Manager, Adult & Private Lesson Programs, Beaver Creek, Colo.
Rebecca Repp, Director of Food & Beverage, Brundage Mountain Resort, Idaho
Shayna Silverman, Communications Manager, Arapahoe Basin, Colo.
Gabriel Sudermann, Manager of Mountain Operations, Camp Fortune, Que.

Leadership Coach:

Lex Curtis, Founder, Field of Play Consulting

Thank you to our sponsor, MountainGuard, for their support of this program.

From Data to Decisions: AI in Dashboard, Reporting, and Security

Tue, 13 Jan 2026 12:55:38 -0400

In this episode, we explore how ski areas are using artificial intelligence to better understand performance, streamline reporting, and make more informed decisions across their operations.

This conversation comes from SAM and Eternity’s Ski Resort AI Bootcamp session held in October 2025, where industry leaders gathered to share practical examples of how AI is being applied across resort operations.

As resorts collect more data than ever—from ticketing and marketing to weather and staffing—the challenge has shifted from access to insight. AI is opening new possibilities, but it also raises important questions about data governance, security, and responsible use.

In this conversation, SAM publisher Olivia Rowan is joined by three industry leaders to discuss how they’re applying AI in practical, meaningful ways:

Dave Amirault, Chief Innovation Officer, SNOW Partners
Michael Anselmi, Vice President, Revenue Strategy and Business Development, Boyne Resorts
Matt Peterson, Vice President of Marketing, Palisades Tahoe, Calif.

They share real-world examples of how better data structure leads to faster decision-making, where AI is already delivering value, and what resorts should be thinking about as these tools continue to evolve.

After the Ice

Mon, 22 Sep 2025 12:28:17 -0300

In this episode, we head to northern Michigan, where a late-season storm left one of the Midwest’s largest ski resorts encased in ice.

The Highlands, part of Boyne Resorts, took the brunt of a March 2025 weather event so severe it shattered tree limbs like matchsticks, buried trails, and left parts of the property without power for weeks. What followed was a massive recovery effort—bolstered by grit, camaraderie, and a whole lot of chainsaws.

SAM’s senior editor Katie Brinton and publisher Olivia Rowan sat down with The Highlands general manager Mike Chumbler, resort services director Mari Kissinger, area manager Robby Ortlieb, and Boyne Resorts vice president of mountain sports development Jeremy Cooper to hear how the team navigated danger in the immediate aftermath, rallied help from across the Boyne network, and turned a crisis into an opportunity to strengthen community and prepare for the future.

Read "After the Ice" in the September 2025 issue of SAM.

The Huddle: Thinking Clearly in Uncertain Times - Part 2

Mon, 05 May 2025 13:40:17 -0300

Our recent SAM Huddle, Thinking Clearly in Uncertain Times, was recorded on April 21, 2025. With tensions around trade and cross-border relations rising, this conversation brought together industry and policy perspectives to delve into how these developments are reshaping the landscape for travel and resort operations throughout North America. This is episode two of our two-part series covering this conversation.

The J-1 visa program is facing potential cuts, prompting resorts to diversify recruitment strategies. While the program currently remains viable for the upcoming season, H-2B visas are being considered as a more stable—albeit costlier—alternative. Many resorts are preparing to use both to cover seasonal staffing needs.

Plus, efforts to streamline the National Environmental Policy Act or NEPA process are also underway, with more responsibility placed on project sponsors to prepare documentation. Staffing shortages at the federal level are causing some delays, leading to increased use of third-party contractors. But, projects that can align with forest health and wildfire mitigation goals may gain added momentum.

Speakers:

Dave Byrd, Director of Risk and Regulatory Affairs, NSAA
Scott Prior, Senior Associate, Environmental and Permitting, SE Group
Nate Riccardi, Pabian Law

Listen to part 1 of the conversation here.

The Huddle: Thinking Clearly in Uncertain Times - Part 1

Mon, 05 May 2025 13:38:23 -0300

Our recent SAM Huddle, Thinking Clearly in Uncertain Times, was recorded on April 21, 2025. The conversation brought ski industry leaders and policy experts together to unpack how current political dynamics—particularly U.S.–Canada relations and trade tensions—are affecting travel, tourism, and mountain resort operations across North America. This is episode one of our two-part series covering this conversation.

Shifting global sentiment, a steep drop in international bookings, and growing uncertainty at border-area resorts are reshaping travel behavior and forcing North American ski destinations to adapt quickly with localized marketing, flexible policies, and a greater reliance on domestic travelers.

On the other side of the business, industry suppliers are bracing for potential tariffs. While some are expediting production and shipping, others are leveraging domestic manufacturing to avoid price increases. Industry-wide, concerns are growing about tariffs as high as 160% on products tied to Chinese supply chains.

Speakers:

Daren Cole, President & CEO, Leitner Poma of America
Tom Foley, SVP, Business Intelligence, Inntopia
MJ Legault, Partner/Managing Director, MMGY Origin
Charles Santry, President, HKD Snowmakers
Chris Steinkamp, Head of Advocacy, SIA
Steve Wright, President, Jay Peak Resort, Vt.

View MJ Legault's slideshow here and Tom Foley's slideshow here.

Listen to part 2 of the conversation here.

Summit Series: Mastering Your Mindset

Wed, 30 Apr 2025 16:41:07 -0300

Feeling overwhelmed and underprepared can create self-limiting thoughts, low-performance, unmet expectations, higher stress, dissatisfaction, and even disillusionment. During this conversation from the fall with the Class of 2024-25 mentors and mentees, we dove into how to strengthen your own mental toughness and mindset to draw out higher performance from others.

Looking for more? Read "Mastering Your Mindset" in the May 2025 issue of SAM.

Mentors:

Ross Boisvert, President and General Manager, McIntyre Ski Area, Manchester, N.H.
Shannon Buhler, Vice President and General Manager, Keystone Resort, Colo.
Rich Burkley, CEO, Lake Louise Ski Resort & Summer Gondola, Lake Louise, Alberta
Ken Rider, General Manager, Brundage Mountain, Idaho

Mentees:

Josiah Akin, Maintenance and Rental Manager, Mt. Hood Ski Bowl, Ore.
Christie Barbour, Lift Operations Manager, Whistler Blackcomb, BC
Rob Hallowell, Innovative Environments Manager, Boreal Mountain Resort, Woodward Tahoe, Soda Springs, Calif.
Ella Klott, Sales Manager, Jackson Hole Mountain Resort, Wyo.
Sarah Nutt, Assistant Patrol Director, Sunday River Resort, Maine
Loryn Roberson, Director of Marketing and Communications, Loveland Ski Area, Colo.
Tim Shannon, Director of Skier Services, The Hermitage Club at Haystack Mountain, Vt.
Jenny Weaver, Health and Safety Manager, Mammoth Mountain and June Mountain, Calif.
Jeremy Wildgoose, Director of Lodging, Schweitzer, Idaho
Kyle Wilson, Snow Sports Director, Nordic Mountain, Wis.
Rachel Wyckoff, Marketing Director, Shawnee Mountain, Pa.

Expert Voices:

Paul Thallner, Founder, High Peaks Group
Stu Singer, CEO and Founder, WellPerformance

Thank you to our premiere sponsor, MountainGuard, for their support of this program.

Summit Series: Change Management

Thu, 06 Feb 2025 10:45:17 -0400

When change seems to be all we do, how do we manage it to our advantage? Listen in to a conversation from the fall with the Class of 2024-25 mentors and mentees.

Looking for more? Read "Change Management" from the January 2025 issue of SAM.

Mentors:

Kim Jones, Vice President and General Counsel, WinSport Olympic Park, Calgary, Alberta
Karl Kapucinski, Chief Executive Officer, California Mountain Resort Company
JR Murray, Chief Planning Officer, Mountain Capital Partners
Karyn Thorr, Chief Operating Officer, Crystal Mountain, Mich.
Brent Tregaskis, President & General Manager, Eldora Mountain Resort, Colo.
Mike Unruh, Senior Vice President of Mountain Operations, Boyne Resorts

Mentees:

Josiah Akin, Maintenance and Rental Manager, Mt. Hood Ski Bowl, Ore.
Christie Barbour, Lift Operations Manager, Whistler Blackcomb, BC
Rob Hallowell, Innovative Environments Manager, Boreal Mountain Resort, Woodward Tahoe, Soda Springs, Calif.
Ella Klott, Sales Manager, Jackson Hole Mountain Resort, Wyo.
Sarah Nutt, Assistant Patrol Director, Sunday River Resort, Maine
Loryn Roberson, Director of Marketing and Communications, Loveland Ski Area, Colo.
Tim Shannon, Director of Skier Services, The Hermitage Club at Haystack Mountain, Vt.
Jenny Weaver, Health and Safety Manager, Mammoth Mountain and June Mountain, Calif.
Jeremy Wildgoose, Director of Lodging, Schweitzer, Idaho
Kyle Wilson, Snow Sports Director, Nordic Mountain, Wis.
Rachel Wyckoff, Marketing Director, Shawnee Mountain, Pa.

Expert Voice:

Paul Thallner, Founder, High Peaks Group

Thank you to our premiere sponsor, MountainGuard, for their support of this program.

Meet Mike: Interview with the New NSAA President

Tue, 28 Jan 2025 14:45:05 -0400

SAM sat down with the new National Ski Areas Association president and CEO, Mike Reitzell. This extended cut interview expands upon the "Meet Mike" article in SAM's January 2025 issue.

Summit Series: It's a Balancing Act

Fri, 13 Sep 2024 10:58:21 -0300

During the 6th annual Summit Series leadership development program, six of our mentors and an expert voice discuss what it takes to balance the weight of the workforce and workplace on your shoulders, while striking a balance within yourself and your team.

As we welcome mentee nominations for this year's Summit Series, we will be sharing those conversations on PodSAM.

Learn more about the Summit Series at saminfo.com.

Summit Series: Leading Effective Teams

Mon, 09 Sep 2024 13:32:50 -0300

During the 6th annual Summit Series leadership development program, six of our mentors and an expert voice discuss how to build trust, communicate, and problem solve with your teams, with our group of mentees.

As we welcome mentee nominations for this year's Summit Series, we will be sharing those conversations on PodSAM. You can also find a recap in the pages of SAM Magazine's March 2024 issue.

Learn more about the Summit Series at saminfo.com.

Summit Series: What Makes a Good Leader

Wed, 04 Sep 2024 17:58:38 -0300

During our 6th annual Summit Series leadership development program, four of our mentors and an expert voice discuss a wide range of topics around leadership, like leadership styles, delegating, prioritizing tasks and more, with our group of mentees.

As we welcome mentee nominations for this year's Summit Series, we will be sharing those conversations on PodSAM. You can also find recaps in the pages of SAM Magazine's January 2024 issue.

Learn more about the Summit Series at saminfo.com.

Cutter's Camp: Fireside Chat with OGs

Tue, 11 Jun 2024 17:38:45 -0300

Mary Walsh, writer, announcer, and longtime Snowboarder Magazine staff editor joined Parker Bohon, host of The Blade Dive Podcast, in a discussion with industry icons looking at how far we’ve come in the last 20 years and what’s next for the freestyle terrain park world. Topics covered include:
- Where We’ve Come From: Origins and History of the Terrain Park; Evolution of the Park Department
- Technology, Trends, and Getting a Seat at the Table
- Where We’re Going and What the Future Holds

Explicit

What Defines Summer Success?

Mon, 20 Nov 2023 12:12:14 -0400

Just as the menu of summer activities, programs and events varies between operations, so do the goals and metrics that measure success. Being profitable is an important metric but it creates complexities. Listen on as we learn how 10 resorts across North America define what success looks like. This podcast is from a session presented at SAM's Summer Ops Camp, September 11, 2023.

Interview with Stix from Liquid Death

Wed, 28 Jun 2023 19:28:37 -0300

Steve Nilsen, more commonly known as Stix, is a legendary brand marketer, having worked with brands such as PBR, Red Bull, and now he serves as the VP of Cult Indoctrination at Liquid Death Mountain Water. If you're not familiar with Liquid Death, they've taken water to a whole new level with an insanely creative approach to their brand. In May of 2023, Stix joined the SAM team at Timberline, Mt. Hood, Ore., at Cutter's Camp, to share his insight into building powerful brand culture in the park and on the mountain. WARNING: this podcast contains a few swears.

Summit Series: Reinventing Resilience, Part 2

Wed, 14 Jun 2023 14:44:06 -0300

This two-part discussion will cover how organizations move beyond setbacks to grow through challenges and how to be a place where people thrive. Let's face it, we are all a bit stressed and burnt out after a couple of years of facing serious challenges, both professionally and personally.

Part 2: Finding courage, confidence, and scaling resilience to be sustainable for individuals, teams, and organizations.

Summit Series: Reinventing Resilience, Part 1

Thu, 01 Jun 2023 12:13:17 -0300

This two-part discussion covers how organizations move beyond setbacks to grow through challenges and how to be a place where people thrive. Part one defines resilience, what we're doing wrong, and stress triggers.

Learn more about SAM's Summit Series at www.saminfo.com/the-summit-series

Where Are We With “Sustainability?”

Mon, 03 Apr 2023 13:44:40 -0300

Sustainability encompasses so much more than going “green.” The growth of sustainability specialist positions at mountain resorts and beyond has us asking, “What does it really mean to be a sustainable business?” We’ve gathered a group of sustainability leaders to hear about how they approach sustainability, the results of their current efforts, and future plans. Join us as we share stories and actionable takeaways for resorts big and small.

Mike Nathan, Sustainability Manager, Arapahoe Basin, Colo.
Amy Fonte, Sustainability Specialist, Big Sky, Mont., and Mari Kissinger, Director of Skier Services and Sustainability, The Highlands, Mich.
Dawn Boulware, Vice President of Environmental and Social Responsibility, Taos Ski Valley, N.M.
Bonnie Hickey, Sustainability Director, Bridger Bowl, Mont.
Christian Knapp, Vice President and Chief Marketing Officer, Pacific Group Resorts, Inc., and Tommy Royther, Sustainability Coordinator, Wisp Resort, Md.
Co-host: Erika Kazi, Vice President of Social Impact and Sustainability, flaik
and SAM's Associate Editor, Sarah Wojcik and Publisher, Olivia Rowan

This Huddle is presented in partnership with flaik.

Summit Series: Values Driven Leadership

Thu, 16 Mar 2023 10:51:36 -0300

This PodSAM is a must-listen for any leader or future leader in the industry. Tune in to the second topic in our Summit Series Leadership forum where we gather top industry leaders and 10 emerging leaders to discuss approaches to "Values-Driven Leadership."

"We can't operate without the team. We can't accomplish any of our business goals or initiatives without the team in place to do it. And so, in a values-driven organization, I've also found that you have to accept the values of others, right? And it creates a really dynamic conversation. And that's the way you get people on board, is really by having the conversation instead of telling them, these are our values. —Dee Byrne, President and COO, Palisades Tahoe, California

The mentors on this episode are:

David Norden, CEO of Taos Ski Valley, New Mexico
Tim Foster, Chief of Mountain Operations at Sun Peaks, British Columbia
Dee Byrne, President and COO, Palisades Tahoe, California
Tara Schoedinger, Vice President and General Manager of Crested Butte Mountain Resort, Colorado
Dan Fuller, General Manager, Bristol Mountain, New York
Facilitator: Mark Gasta, Associate Director of the Outdoor Recreation Economy program at CU Boulder.
Moderator: Olivia Rowan, Publisher, SAM Magazine

For a list of all 10 mentees click here https://www.saminfo.com/the-summit-series/10212-meet-the-mentees-class-of-2022-2023

Fire on the Mountain Part 3: A Learning Season

Thu, 12 Jan 2023 12:05:26 -0400

SAM sat down with Sierra-at-Tahoe GM John Rice to reflect on the remediation and reopening process after the Caldor Fire blazed through 16 months ago. While the work is far from done, Sierra-at-Tahoe’s recovery efforts offer valuable lessons in environmental and social resilience.

Summit Series: Community Relations

Wed, 11 Jan 2023 10:50:58 -0400

This PodSAM is a must listen for any leader or future leader in the industry. Tune in to the first topic in our Summit Series Leadership forum where we gather top industry leaders and 10 emerging leaders to discuss approaches to "Community Relations and Key Stakeholder Engagement."

"It's now the highest priority of our organization" -David Norden, CEO Taos Ski Valley, NM

"I don't think you can be anymore focused on community relationships, it's the #1 priority for us." -Tim Foster, Chief of Mountain Operations, Sun Peaks, B.C.

The mentors on this episode are:

David Norden, CEO of Taos Ski Valley, New Mexico
Tim Foster, Chief of Mountain Operations at Sun Peaks, British Columbia
John Hammond, President of Sugarbush Resort, Vermont
Tara Schoedinger, Vice President and General Manager of Crested Butte Mountain Resort, Colorado

Charles Skinner, Owner and President of Midwest Family Ski Resorts
Facilitator: Dr. Natalie Ooi, Associate Professor for the Masters of the Outdoor Recreation Economy at CU Boulder.
Moderator: Olivia Rowan, Publisher, SAM Magazine

For a list of all 10 mentees click here https://www.saminfo.com/the-summit-series/10212-meet-the-mentees-class-of-2022-2023

New Small-Scale Resort Group Carves Out Own Niche

Fri, 23 Dec 2022 12:02:58 -0400

When Mountain High and Dodge Ridge owner, Karl Kapuscinski purchased China Peak Mountain Resort from owner Tim Cohee on Dec. 8, 2022, it brought together two industry innovators, each with 40 years of experience, and the promise of a new small-scale resort group eager to carve out its own niche in the Epic and Ikon dominated California market. Listen up to hear what they have planned.

Career Choices, Choices, Choices

Fri, 09 Dec 2022 07:00:00 -0400

A ski area general manager, a mid-level manager, a ski patroller, and an industry newcomer walk into...a room full of 450 people. Origin stories unfold. SAM editor Dave Meeker leads this panel discussion at the 2022 PNSAA Mountain Works Conference with Greg Pack, Cody Howe, Hannah Besso, and Megan Keating, who talk about their career paths in the U.S. ski industry. Enjoy this collaboration episode with the Pacific Northwest Ski Areas Associations's podcast, Mountain Works.

Solving the Climate Crisis

Mon, 07 Nov 2022 11:32:50 -0400

Molly Kawahata, a former advisor for energy and climate change at the Obama White House, chats with SAM associate editor Sarah Wojcik about the fossil fuel funded myth of the personal “carbon footprint,” the problem with climate shaming, and why it’s time to focus on systemic climate action. With a focus on the power of climate advocacy, Kawahata talks about ways to frame climate change when speaking to the public and why we shouldn’t lose hope.

Selling Summer from SAM’s Summer Ops Camp

Thu, 06 Oct 2022 15:27:30 -0300

We gathered a panel of experts at our 2022 Summer Ops Camp in Tremblant to discuss best practices for attracting customers to resort summer activities. From the best mix of attractions to the right narrative, this discussion is full of important nuggets of information that will help four-season business thrive.

This pod is supported by The Trekking Group. thetrekkinggroup.com

Support SAM Magazine content with a subscription to SAM Magazine.

Our panel of experts for this podSAM consisted of:
Marie-Josée Legault, Origin Outside; Monyse Bélisle, Gendron Travel;
Paul Cummings, Strategic Adventures; Claire Humber, SE Group

The SAM Huddle: Reflections and Projections

Fri, 18 Mar 2022 11:38:33 -0300

Spring is fast approaching in many parts of the country, but before we put this winter to bed, let’s unpack this season and look ahead to the next one.

On this episode we brought together industry leaders to reflect on the past year and share projections for the next one. Was the success of this past season a fluke facilitated by pent up revenge travel demand and can the industry sustain this model? We’ll discuss these questions and more.

Support this podcast by subscribing to SAM Magazine.

The SAM Huddle: Gut Check

Mon, 10 Jan 2022 06:01:45 -0400

Last winter, unified messaging and clear Covid protocols resulted in a successful season. The 2021-2022 winter season has already been a bit different. On this episode of PodSAM, we do a gut check on what we, as an industry, can do to try and get ahead of the chaos.

This episode is supported by Doppelmayr.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe.

Fire on the Mountain Part 2

Thu, 06 Jan 2022 10:08:12 -0400

On the night of August 29, 2021, the Caldor wildfire blazed into Sierra-at-Tahoe’s West Bowl. Listen to this two-part special as we talk with Sierra's general manager, John Rice, about what it was like to be the boots on the ground as the fire approached and how he's dealing with the aftermath.

Fire on the Mountain Part 1

Thu, 06 Jan 2022 10:07:33 -0400

The SAM Huddle: Small is the New Big

Thu, 23 Sep 2021 07:57:05 -0300

Small ski areas thrived last season as people stayed closer to home and new skiers and riders came out in droves. How will these areas fare this winter as Covid continues to impact travel and recreation, and more locals now have a connection to their local hill?

On this episode, we huddled live and in person at the Ski Areas of New York and Pennsylvania Expo at Holiday Valley Resort in New York to talk about the upcoming season.

This conversation is supported by Doppelmayr.

The SAM Huddle: Marketing in Unfamiliar Terrain

Thu, 16 Sep 2021 16:58:41 -0300

Going into the 2021-22 season, we're seeing dramatic changes in how guests interact with mountain resorts, what guests need and want from resorts, and even how guests see resorts fitting into their lives.

On this episode we discuss how communication plans may need to change as a result of this shift.

This Huddle is supported by Doppelmayr.

Support these conversations by subscribing to SAM Magazine.

The SAM Huddle: Dust Off the Covid Playbook

Tue, 07 Sep 2021 11:24:43 -0300

The industry breathed a sigh of relief when last winter was in the rearview mirror. That sense of relief was all too short lived, though. While this winter won’t be the same as last, it appears that Covid will still be very much a part of it. On this episode, we will look ahead to the upcoming season and learn what mountain resort operators from across North America are planning as of now.

This Huddle conversation was supported by Doppelmayr

The podcast is supported by Doppelmayr and accesso.

SAM's 11 Under 30: West

Wed, 28 Jul 2021 10:10:32 -0300

Meet the next generation of snowsports leaders. In this episode we highlight SAM Magazine's annual 10 Under 30. This year's group of 20-somethings has already left their mark and they have ideas about where snowsports should head next. Wait, I thought you said 11? Yep, this year we're turning it up a notch.

Our theme music is by Breakmaster Cylinder. The PodSAM advisor is Alex Kaufman, the Wintry Mix podcast guy.

SAM's 11 Under 30: East

Wed, 21 Jul 2021 10:06:56 -0300

Our theme music is by Breakmaster Cylinder. The PodSAM advisor is Alex Kaufman, the Wintry Mix podcast guy.

The SAM Huddle: The Staffing and Affordable Housing Crisis

Thu, 15 Jul 2021 21:41:29 -0300

Labor shortages and affordable housing problems are historically cyclical and local, but this time around seems different.

This episode is supported by Doppelmayr.

The SAM Huddle: Moving Mountain Operations Forward

Thu, 20 May 2021 15:08:49 -0300

End-of-season burnout has been more severe this spring than usual—so how do we move our teams forward into summer ops and beyond? It will take more than a vaccine to recover from the non-stop stress of this Covid year.

Listen in as mountain operations leaders share how they, and their teams, are doing. Paul Thallner of High Peaks Group shares insights into how to keep your team moving forward.

This podcast is supported by Doppelmayr Garaventa Group.

The API Huddle: Hiring & Staffing

Thu, 22 Apr 2021 10:28:49 -0300

On this episode we discuss trends in hiring, how to draw a strong applicant pool with your job description, cultivating a strong company culture, and hiring for diversity. Staffing is often one of the biggest hurdles operators face, and our panel of experts will share insight on how to turn that challenge into an opportunity. The Roundtable
Paul Thallner, High Peaks Group
Courtney Condy, Occupation Wild
Rachel Maestri-Hailey, Rachel Hailey & Associates Consulting
Lori Pingle, ZipZone
Reece Phillips, Sonoma Canopy Tours

Support these conversations by subscribing at www.saminfo.com/subscribe and www.adventureparkinsider.com/subscribe

The SAM Huddle: Post-Pandemic Planning

Thu, 01 Apr 2021 08:16:10 -0300

A year has passed since the world shut down, and we are seeing light at the end of the tunnel. What lies ahead? The pandemic forced an altered perspective on how we live, work, and play. How much of this will remain once the world opens up again? And how can this inform your decision making as you consider near- and long-term plans for your operations?

On this episode, we explore the predominant trends that are influencing conversations about the future including consumer changes and outdoor participation trends.

This conversation was supported by Doppelmayr.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

The SAM Huddle: The Tech Transition

Fri, 19 Mar 2021 10:34:59 -0300

Covid accelerated the adoption of new technologies. On this episode, operators discuss how it impacted operations, staffing, guest behavior, and guest expectations, and what the means for the future.

This episode is supported by Aspenware, Axess, and Flaik.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

The SAM Huddle: Selling Season

Thu, 04 Mar 2021 16:16:39 -0400

Season passes are an important element of mountain resorts' business. For a second spring in a row, we are faced with figuring out how the pandemic will impact this revenue stream.

On this episode, we talk with report operators about how they’re approaching their 2021-22 season pass sales, and how this season is informing their approach.

New Year, New Huddle

Tue, 12 Jan 2021 14:57:10 -0400

Welcome to 2021! It’s a new year and it’s time to ask about the state of business at this stage of the pandemic. How did COVID mitigation plans work out over the holiday week?

We also welcome New Jersey Representative Josh Gottheimer to break down the latest COVID relief bill passed by Congress and how it will impact mountain resort operators.

The SAM Magazine Huddles are virtual conversations where operators can share ideas, challenges, and solutions. Join the conversation at www.saminfo.com/huddle

The PodSAM advisor is Alex Kaufman, the Wintry Mix podcast guy, and theme music is by Breakmaster Cylinder.

The SAM Huddle: Reality Check Pt. 2

Wed, 25 Nov 2020 13:43:34 -0400

Special Episode: The State of Marketing

Sat, 21 Nov 2020 08:29:56 -0400

This special episode comes from Christian Knapp, former CMO of Aspen Snowmass, as he shares the State of Marketing During the Pandemic from the November issue of SAM Magazine.

We're testing these audio articles out, let us know what you think by emailing sarah@saminfo.com.

This article, and more, are available when you subscribe to SAM at www.saminfo.com/subscribe.

The SAM Huddle: Reality Check Pt. 1

Thu, 19 Nov 2020 10:00:10 -0400

We've spent 8 months thinking, talking, and planning. Now it's November and we're putting those plans into action. It's time for a reality check.

The SAM Magazine Huddles are virtual conversations where operators can share ideas, challenges, and solutions. Join the conversation at www.saminfo.com/huddle.

Our theme music is by Breakmaster Cylinder, the PodSAM advisor is Alex Kaufman, the Wintry Mix podcast guy. Support the conversation by subscribing to SAM at www.saminfo.com/subscribe.

The SAM Huddle: Small Areas

Fri, 16 Oct 2020 10:44:06 -0300

Smaller, local ski areas are vital to our industry. They also might be the most vulnerable this winter, with limited facilities and resources with which to address the challenges this winter will present.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

The SAM Huddle: Snowsports School & Rentals

Thu, 17 Sep 2020 10:59:02 -0300

It has never been more important for close coordination between the rental department and snowsports school. Both face issues of social distancing and face covering while performing personal services, sometimes in very close proximity to guests. Nick Herrin, CEO of PSIA-AASI, co-hosts this panel discussion talking through creative solutions to the season ahead.

This episode is supported by Aspenware.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Summit Series: Industry Sustainability

Tue, 08 Sep 2020 11:20:18 -0300

On this episode, we talk about Industry Sustainability with mentors Amy Ohran, president and general manager, Boreal and Soda Springs, Calif.; Jeff Boliba, vice president of global resorts, Burton; and Brad Wilson, general manager, Bogus Basin, Idaho.

The Summit Series is supported by MountainGuard.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

The API Huddle: The Good, The Bad, and What We've Learned

Wed, 02 Sep 2020 16:20:44 -0300

This year we were challenged like never before personally and professionally. We learned a lot about what we are capable of and how resilient our businesses could be. But it was hard fought. Despite the many challenges of operating during a pandemic, there have been several bright spots—operational wins, and even some banner weeks of business in July for some of our panelists. On this episode we’re diving into what worked and what didn’t, lessons learned, what they will carry forward as permanent changes, and thoughts on the future.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

The SAM Huddle: Lessons from Down Under

Fri, 28 Aug 2020 13:56:50 -0300

On this episode, we welcomed a panel of operators from Australia and New Zealand to talk about everything operations from staffing, to rental, to ski school, and capacity issues. Many of these resorts have had to pivot mid-season due to changing mandatory restrictions in response to COVID-19, but many are also experiencing operational wins.

This episode is supported by Aspenware.

Our theme music is by Breakmaster Cylinder, the PodSAM advisor is Alex Kaufman, the Wintry Mix podcast guy.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

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The SAM Huddle: Buckle Up Pt. 2

Tue, 04 Aug 2020 16:36:13 -0300

On this episode, we talk with the Insights Collective, a volunteer group of destination travel research specialists, about travel and consumer behavior in the time of COVID-19 and how the latest trends may translate this winter season. We discuss where the consumer stands and how attitudes and preferences may evolve.

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The SAM Huddle: Buckle Up Part 1

Thu, 30 Jul 2020 09:32:16 -0300

How will winter operations change between now and when the snow flies? While much is still unknown, the picture is clear enough to begin formulating operational plans. This Huddle, led by experts from SE Group and Bull Stockwell Allen, will provide actionable ideas and help operating teams find solutions that work. This conversation examines the pinch points in F&B, rental, and other indoor spaces, and propose solutions to help you and your team prepare your property and processes for this season.

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The API Huddle: Business Resilience

Mon, 27 Jul 2020 13:13:22 -0300

Operating during a pandemic is no mean feat, and the financials of doing so are no exception. How do we ensure that operations remain financially resilient while adhering to limitations meant to stem the spread of the new coronavirus? What actions should operators take to successfully navigate this season and prepare for a healthy rebound next year? On this Huddle, co-hosted by Strategic Adventures chief client advocate Paul Cummings, we discuss where we go from here and some of the decisions operators might consider in the coming months to ensure a resilient business in the future.

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The SAM Huddle: Can't Touch This

Thu, 16 Jul 2020 18:31:18 -0300

The pandemic can be the catalyst for resorts to reevaluate their processes and leverage available technology to offer a friction-free guest experience—not only for the strange winter ahead, but for every winter after it. On this Huddle, representatives from several resorts that are exploring these improvements and experts from resort technology and operations companies will help identify solutions to challenges. From managing the online user experience and on-site product redemption to minimizing pinch points and touchpoints, this Huddle will provide actionable takeaways for ski areas of all sizes.

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Summit Series: Effective Teams

Mon, 06 Jul 2020 16:03:00 -0300

The mountain resort industry is in a moment of upheaval as a result of the COVID-19 pandemic. Resorts had to end their winter seasons early and many, if not all, furloughed or laid off staff while the world temporarily shut down. As staff return for the upcoming season, it will be more important than ever that industry leaders work to rebuild and relaunch effective teams, as these groups will be the ones determining how we operate in the new normal.

Follow along with our special six-episode run here on PodSAM and in the pages of SAM Magazine.

This episode is supported by MountainGuard.

The PodSAM theme music is by Breakmaster Cylinder.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Ep. 40: The SAM Huddle: What Do We Do About Ski & Ride School?

Thu, 02 Jul 2020 17:35:50 -0300

On this episode we partnered with Nick Herrin, CEO of PSIA and AASI to explore what ski & ride school might look like under the various COVID-19 restrictions. On June 22nd we talked with leaders of ski & ride schools from around the U.S. and Australia to gauge their thinking on the upcoming season and talk through topics such as capacity, group lessons, protocols, staff training, and what we can learn from summer operations that have recently kicked off.

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Ep. 39: The API Huddle: We Are Open

Fri, 12 Jun 2020 14:22:44 -0300

On this episode we’re bringing you a Huddle from our sister publication Adventure Park Insider. Summer is here and many aerial adventure operations are reopening as restrictions ease. One thing is certain: it’s not business as usual. What do open operations look like and what are they learning as they navigate the new normal?

Our panelists are:

Candie Fisher, VP of Marketing and Sales for Outdoor Ventures

Annika Truebenbach, Park Manager fo the Adventure Park at Storrs, CT, an Outdoor Ventures Park

Phil Huston, Owner of North Shore Adventure Park in Minnesota

Brian Johnson, Director of Operations and Jesse Griffin, Guide, both of Navitat Canopy Tour in North Carolina

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

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Ep. 38: The SAM Huddle: We Are Open

Wed, 10 Jun 2020 13:58:11 -0300

It's time to start planning for next winter, because there’s a lot to plan for. One thing is certain: It won't be business as usual. What might winter operations look like? On this episode we hear from operators around the world who have recently reopened, or will soon open, for skiing and snowboarding.

Our panelists include: Paul Anderson, CEO of The Remarkables – Coronet Peak – Mt. Hutt in New Zealand, which are scheduled to open this month; Arapahoe Basin, Colo., COO Alan Henceroth, Timberline, OR., CMO John Burton and Crystal Mountain, Wash., COO Frank DeBerry, whose resorts have all recently reopened for skiing and snowboarding; and Jimmy Ackerson, who operates Corralco Resort de Montaña in Chile, which is set to open for winter in the coming weeks. Ackerson is also president of the Chilean Ski Areas Association. Their experiences will help inform how North American ski areas should approach planning for winter 2020-21.

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Ep. 37: The API Huddle: What Can We Learn from Europe?

Thu, 04 Jun 2020 16:31:27 -0300

On this episode we’re bringing you a Huddle from our sister publication, Adventure Park Insider. Europe has been several weeks ahead of North America in the evolution of the COVID-19 pandemic. Just as in the states, European countries are getting ready to reopen their aerial adventure operations and leisure attractions.

We welcomed representatives from the European Ropes Course Association, ERCA, to share what is going on in their home countries and how it might differ from how operations are approaching reopening in North America.

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Ep. 36: The SAM Huddle: Bike Park Roundtable

Tue, 02 Jun 2020 18:18:45 -0300

As states reduce social distancing guidelines, mountain bike operations are opening around the country. On this episode, we chat with operators to compare protocols regarding things such as capacity, staff safety, check-in, ticketing, rental, retail, lessons, and events.

Want to join in future Huddles? Email huddle@saminfo.com. We will be hosting these conversations for as long as they make sense.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

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Ep. 35: The API Huddle: Getting Started with Digital Training

Wed, 27 May 2020 12:36:10 -0300

On this episode we’re bringing you a Huddle from our sister publication, Adventure Park Insider. As states begin to reopen, many aerial adventure operations are scrambling to get staff ready for the upcoming season and looking to digital training to help get staff up to speed. The question is, with those highly physical front line roles, where do you even start?

Thank you to our guests Ingo Albrecht and Chad Krolouski of Be A Better Guide and Paul Thallner of High Peaks Group.

Our theme music is by Breakmaster Cylinder. The PodSAM advisor is Alex Kaufman, the Wintry Mix podcast guy.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Ep. 34: The SAM Huddle: What To Do About Rentals

Thu, 21 May 2020 12:40:24 -0300

Over the past several months, we’ve gathered members of mountain resort industry for weekly virtual Huddles to discuss the current pandemic situation and discuss challenges and potential solutions. On this episode, we gathered operators and suppliers on May 18 to discuss a major pinch point in resort operations, the rental shop.

The ski and snowboard rental department has a number of customer touch points, most of which pose a challenge to social distancing and/or disinfecting. Most coronavirus mitigations threaten to reduce capacity—and that's a major problem.

Want to join in future Huddles? Email huddle@saminfo.com. We will be hosting these conversations for as long as they make sense.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Ep. 33: The SAM Huddle: Imagining a New Future

Mon, 18 May 2020 09:29:05 -0300

The coronavirus is changing life for many, creating new challenges for operators but also some possible new opportunities for resorts. Millions of Americans are discovering (or rediscovering) a love of the outdoors, even as they stay at home and practice social distancing. What changes will become permanent, and where are the growth areas of the future? The impact on operations is still unknown, but operators willing to look beyond the uncertainty to imagine what the future might look like may find more resilience in the long run.

On this episode panelists look into the crystal ball and search out new customer habits, consider impacts on staff, and seek out opportunities.

Our theme music is by Breakmaster Cylinder. The PodSAM adviser is Alex Kaufman, the Wintry Mix podcast guy.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Summit Series Ep. 32: Problem Solving and Strategic Thinking

Thu, 14 May 2020 18:43:58 -0300

We're continuing year three of the Summit Series with a discussion on problem solving and strategic thinking with mentors David Perry, Alterra Mountain Co.; Amy Ohran, Boreal and Soda Springs, Calif.; and Hiram Towle, Mt. Ashland, Ore. When we first held this conversation in November of 2019, we had no idea how much the industry, and the world, would change come spring, and how strongly the insights shared by the three mentors would resonate amid the COVID-19 crisis.

Follow along with our special six-episode run here on PodSAM and in the pages of SAM Magazine.

This episode is supported by MountainGuard.

The PodSAM theme music is by Breakmaster Cylinder.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Ep. 31: The API Huddle: Marketing & Sales

Fri, 08 May 2020 15:12:00 -0300

On this episode we’re bringing you a Huddle from our sister publication, Adventure Park Insider. For many in the aerial adventure industry, the pandemic forced closures just as the season was about to begin. Now that social distancing guidelines are starting to lessen in many states, how do operators look at their marketing and sales? How do we communicate with guests and what messages should be out in the marketplace? Join us as we look forward to how we encourage guests to come back and recreate with us.

Our theme music is by Breakmaster Cylinder. The PodSAM adviser is Alex Kaufman, the Wintry Mix podcast guy.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Ep. 30: The SAM Huddle: Cross-Industry Insights

Tue, 05 May 2020 14:11:15 -0300

The concept of the SAM Huddle has been to invite mountain resort operators to gather virtually and share the challenges and solutions in front of us due to the COVID-19 pandemic.

On this episode of our special Huddle mini-series we take a broader view and gather insights from other industries facing similar challenges and looking for ways to be more resilient. On Monday, May 4, we welcomed a panel of business leaders from the pro sports, airline, restaurant, construction, hotel, and entertainment industries, all of which face many of the same challenges as mountain resorts.

Our theme music is by Breakmaster Cylinder. The PodSAM advisor is Alex Kaufman, the Wintry Mix podcast guy.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Ep. 29: The SAM Huddle: Season Pass Strategies

Wed, 29 Apr 2020 14:30:50 -0300

On this episode we partnered with Tom Foley of Inntopia and Destimetrics to speak with folks from the industry about their season pass strategies. As of the date of this conversation, April 27, many resorts have reported being significantly off the pace of their season pass sales as compared to this same time last year. As resorts begin to put some effort behind season pass sales we talk about how the products and messaging are evolving.

Our theme music is by Breakmaster Cylinder. The PodSAM advisor is Alex Kaufman, the Wintry Mix podcast guy.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Ep. 28: The API Huddle: Opening in Uncertain Times

Fri, 24 Apr 2020 15:37:57 -0300

On this episode, we bring you a Huddle from our sister publication Adventure Park Insider.

As stay-at-home requirements begin to ease up, some adventure parks may be able to reopen. It will look different, though, and your customers will be nervous, cautious, concerned. What will this mean for your operations – your recreational offerings, the supporting guest services, and your brand? On this episode, we look at several scenarios operators may face over the next several months.

Our theme music is by Breakmaster Cylinder. The PodSAM adviser is Alex Kaufman, the Wintry Mix podcast guy.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Ep. 27: The SAM Huddle: Opening. Planning for the New Normal.

Tue, 21 Apr 2020 16:22:58 -0300

On this episode we’re taking a break from the immediate–and important–crisis management to ponder what’s next. The sun will come out tomorrow and mountain resort operations need to be ready. Eventually, today’s social distancing requirements will begin to relax. We don’t know when, but it may allow for some summer operations. We don’t know specifics, since each state will have its own rules, And although none of us want to consider it possible, a future resurgence of this virus, or the arrival of another, remains a new reality. Will we need to implement short-term fixes or longer term pivots?

This is new territory that requires new thinking.

Our theme music is by Breakmaster Cylinder, the PodSAM advisor is Alex Kaufman, the Wintry Mix podcast guy.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Ep. 26: The API Huddle: Operating in the New Normal

Tue, 21 Apr 2020 08:03:09 -0300

On this episode we’re bringing you a Huddle from our sister publication, Adventure Park Insider. Like all of us, the aerial adventure industry has been greatly impacted by the onset of the COVID-19 pandemic and operators are uncertain what adaptations will need to be made in order to reopen in the new normal that is fast approaching all of us.

On this Huddle, we lead a question-storming session to frame the challenge ahead of us in terms of reopening operations and it is a challenge, but one that we can certainly overcome.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Ep. 25: The SAM Huddle: People

Tue, 14 Apr 2020 15:31:24 -0300

On this episode we brought together industry leaders to discuss the most important part of the business, the people. Our complex resort operations can only happen when we have healthy, skilled, and engaged people working with us. People are also one of our biggest expenses and therefore one of our most important assets. We’ll talk about some people and staffing issues resorts are facing today and the solutions they’re coming up with.

Want to join in the next one or have any questions or comments? Email huddle@saminfo.com. We will be doing these weekly for as long as they make sense.

Our theme music is by Breakmaster Cylinder. The PodSAM Adviser is Alex Kaufman, the Wintry Mix podcast guy.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Ep. 24: The API Huddle: Roundtable

Fri, 10 Apr 2020 14:37:10 -0300

On this episode we’re bringing you a Huddle from our sister publication, Adventure Park Insider. The aerial adventure park industry has been hit with an equal amount of uncertainty in the current pandemic crisis and in an effort to share challenges, ideas, and resources about how and when we can open up our summer adventure parks, we gathered industry leaders to huddle, virtually, and discuss the current situation and what we’re learning.

Want to join in the next one or have any questions or comments? Email huddle@saminfo.com or huddle@adventureparkinsider.com. We will be doing these weekly for both publications for as long as they make sense.

Our theme music is by Breakmaster Cylinder. The PodSAM adviser is Alex Kaufman, the Wintry Mix podcast guy.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Ep. 23: The SAM Huddle: Finance

Tue, 07 Apr 2020 13:17:16 -0300

Let's talk finance. Congress rolled out the small business bail out package, specifically the Paycheck Protection Program, on April 3rd and things got off to a rocky start. We discuss what went wrong and get some advice on next steps for operators. We also discuss other loan options and get some insight on how operators should prioritize spending during this crisis and look ahead to challenges down the road. Finally, we check in with the optimism factor and do a poll of our audience about summer operations.

Want to join in the next one or have any questions or comments? Email huddle@saminfo.com. We will be doing these weekly for as long as they make sense.

Our theme music is by Breakmaster Cylinder. The PodSAM adviser is Alex Kaufman, the Wintry Mix podcast guy.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Ep 22: The SAM Huddle: Marketing & Communications

Tue, 31 Mar 2020 15:02:38 -0300

It’s a tough time for the mountain resort industry as the global pandemic continues to spread. Resort marketing teams are scrambling to figure out next best steps. Appropriate communication and timing is a moving target at the moment. What do you do with your summer business, season pass sales, cancellations? With the help of a team of marketing experts, we gathered more than 100 operators to dive into many of these challenges on this week’s marketing and communications Huddle.

Want to join in the next one or have any questions or comments? Email huddle@saminfo.com. We will be doing these weekly for as long as they make sense.

Our theme music is by Breakmaster Cylinder. The PodSAM adviser is Alex Kaufman, the Wintry Mix podcast guy.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Ep 21: The SAM Huddle: Operator Roundtable

Tue, 24 Mar 2020 16:46:04 -0300

These are challenging times. We are all dealing with a tremendous amount that is unknown and changing daily.

To aid our industry’s response, we have set up a regular virtual forum to share insights and resources. We are calling it The Huddle. For this first huddle leaders addressed how they are managing three topics: staff, community, and operations.

Want to join in the next one or have any questions or comments? Email huddle@saminfo.com. We will be doing these weekly for as long as they make sense.

Our theme music is by Breakmaster Cylinder. The PodSAM adviser is Alex Kaufman, the Wintry Mix podcast guy.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Summit Series Ep20: Management Skills

Thu, 13 Feb 2020 13:29:14 -0400

We're continuing year three of the Summit Series with a discussion on management skills with mentors Beth Howard, COO of Vail Mountain, Colo., Greg Goddard, former General Manager of Gunstock Mountain Resort, N.H., and Brian Heon, General Manager of Wildcat Mountain, N.H. Follow along with our special six-episode run here on PodSAM and in the pages of SAM Magazine.

This episode is supported by MountainGuard and Mountain Travel Symposium.

The PodSAM theme music is by Breakmaster Cylinder.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Summit Series Ep19: Guest Experience

Mon, 13 Jan 2020 07:04:16 -0400

We're kicking off year three of the Summit Series with a discussion on the guest experience with mentors Brad Wilson, general manager of Bogus Basin, Id., Carolyn Crowley Stimpson, COO of Wachusett Mountain Resort, Mass., and David Perry, executive vice president of Alterra Mountain Company. Follow along with our special six-episode run here on PodSAM and in the pages of SAM Magazine.

This episode is supported by MountainGuard and Mountain Travel Symposium.

The PodSAM theme music is by Breakmaster Cylinder.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Ep18: Sharing Winter

Wed, 11 Dec 2019 11:14:41 -0400

Associate Editor Sarah Wojcik sits down with the CEO of the Share Winter Foundation, Constance Beverley.

We all know growing the sport should be one of the core initiatives of our industry, so why isn't the needle moving? Hear from someone who's foundation's soul mission is to get a diverse group of new kids skiing and riding, and is succeeding. Trust us - she has the data to prove it.

The PodSAM theme music is by Breakmaster Cylinder.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Summit Series Ep17: The Future

Wed, 23 Oct 2019 16:30:00 -0300

We're talking about the future of the industry with Summit Series mentors Kim Mayhew, president and COO of Solitude Mountain Resort in Utah; Jay Scambio, president and general manager of Loon Mountain, N.H.; Nadia Guerriero, then general manager of Northstar California, Calif., now vice president and chief operating officer of Beaver Creek Resort, Colo., and Steve Wright, president and general manager of Jay Peak Resort, Vt.

This six episode run of the Summit Series is supported by MountainGuard and Leitner-Poma.

The PodSAM theme music is by Breakmaster Cylinder.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Summit Series Ep16: Risk Management

Fri, 11 Oct 2019 08:57:04 -0300

"One thing I will say about risk management is that it applies to every department, whether it's marketing, whether it's F&B or mountain ops. You can find risk management in every aspect of operations at a ski area."

We're talking about risk management with Summit Series mentors Kim Locke, vice president of Lake Louise, Alberta; Rich Burkley, senior vice president of Aspen Skiing Co.; and Nadia Guerriero, then general manager of Northstar California, Calif., now vice president and chief operating officer of Beaver Creek Resort, Colo.

This six episode run of the Summit Series is supported by MountainGuard and Leitner-Poma.

The PodSAM theme music is by Breakmaster Cylinder.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Ep. 15 My First Mountain

Tue, 16 Jul 2019 09:40:28 -0300

What do business suits, nordic skiing, and small resorts have in common? Listen and find out as resort industry leaders share their stories of where they first learned to ski or ride.

The PodSAM theme music is by Breakmaster Cylinder. Our podcast advisor is Alex Kaufman, the Wintry Mix podcast guy.

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Summit Series Ep14: Sustainability

Fri, 21 Jun 2019 13:33:50 -0300

On this episode of PodSAM we're going green and talking sustainability with Summit Series mentors Rich Burkley, Senior Vice President, Strategy and Business Development, Aspen Skiing Co., Kim Locke, Vice President, Lake Louise, Alberta, and Peggy Hiller, Vice President of Operations, Arapahoe Basin, Colo.

This six episode run of Summit Series podcasts are supported by MountainGuard and Leitner Poma. Catch up by listening to episode 10 and check out year one of the Summit Series in episodes 1-6.

The PodSAM theme music is by Breakmaster Cylinder. Our podcast advisor is Alex Kaufman, the Wintry Mix podcast guy.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Ep13: #MyFirstMountain w/ Hiram Towle

Mon, 03 Jun 2019 12:38:39 -0300

Where did you learn to ski or ride? Was it a small community ski hill? Listen as Mt. Ashland general manager, Hiram Towle, recounts his story of community mountains coming back to life.

The PodSAM theme music is by Breakmaster Cylinder. Our podcast advisor is Alex Kaufman, the Wintry Mix podcast guy.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Summit Series Ep12: Growth

Sun, 28 Apr 2019 07:20:12 -0300

"We're talking to our core audience and we're offering them a really great product at a really fair price, but the folks that want to just show up on a Saturday with zero planning? They are not getting a good price and I think there is some loss there and that's something we need to think about as an industry."

So let's get thinking about it, starting with this conversation on growth between Summit Series mentors Ben Doornbos, GM of Nubs Nub, MI., Kim Mayhew, President and COO of Solitude Mountain Resort, UT., and Russ Coloton, President of Hunter Mountain, NY.

This six episode run of Summit Series podcasts are supported by MountainGuard and Leitner Poma. Catch up by listening to episode 10 and check out year one of the Summit Series in episodes 1-6.

The PodSAM theme music is by Breakmaster Cylinder. Our podcast advisor is Alex Kaufman, the Wintry Mix podcast guy.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Ep11: #MyFirstMountain

Fri, 05 Apr 2019 07:00:40 -0300

Where did you learn to ski or ride? Listen as ski industry leaders share their mishaps, moving experiences, and leave you thinking about your first day on snow and wondering how Jay Peak's JJ Toland ended up in the industry.

The PodSAM theme music is by Breakmaster Cylinder. Our podcast advisor is Alex Kaufman, the Wintry Mix podcast guy.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts, Spotify, and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Summit Series Ep10: Communication Skills

Wed, 27 Mar 2019 08:15:58 -0300

How do you talk the talk? Skilled communication takes just that, skills. On the first episode of year two of the Summit Series, we dive into the ins and outs of communication with NSAA president, Kelly Pawlak, Steve Wright, GM of Jay Peak, VT., and Jay Scambio, GM of Loon Mountain, NH.

This six episode run of Summit Series podcasts are supported by MountainGuard and Leitner Poma. Catch up by listening to year one of the Summit Series in episodes 1-6.

The PodSAM theme music is by Breakmaster Cylinder. Our podcast advisor is Alex Kaufman, the Wintry Mix podcast guy.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe on Apple Podcasts and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Ep9 Past and Future: #MyFirstMountain & the Summit Series

Thu, 21 Feb 2019 11:10:56 -0400

On this episode of PodSAM we kick off #MyFirstMountain and look behind the scenes at year two of the Summit Series with Dr. Natalie Ooi of Colorado State University and Paul Thallner of High Peaks Group.

The PodSAM theme music is by Breakmaster Cylinder.

Subscribe on Apple Podcasts and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Ep8 Northeast Winter Weather Summit

Wed, 23 Jan 2019 11:17:28 -0400

The SAM team hit the Northeast Winter Weather Summit held at Stratton Mountain, Vt., to talk about everyone's favorite small talk subject, the weather!

The PodSAM theme music is by Breakmaster Cylinder.

Subscribe on Apple Podcasts and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

November Issue & New England Summit Trade Show

Wed, 07 Nov 2018 19:06:35 -0400

Alex has handed over the reins to the SAM team and this is our first (beta) podcast.

We talk with Dave Meeker, senior editor, and Sarah Wojcik, associate editor, about the November issue of SAM, plans for the future, and get in a little Q&A with the attendees at the New England Summit Conference and Trade Show at Sunday River in Maine.

Listen to this episode so you can say "I listened when they weren't even good at podcasting yet!"

The PodSAM theme music is by Breakmaster Cylinder.

Subscribe on Apple Podcasts and Google Play or elsewhere and stay up to date on industry happenings at saminfo.com.

Summit Series Ep6: John Rice, Jody Churich and Blaise Carrig | Mentee Q&A

Tue, 14 Aug 2018 08:33:29 -0300

The final episode of this year's Summit Series invites the mentees to pose questions to the mentors.

Episodes 3-6 of PodSAM have been supported by MountainGuard and Axess.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

Subscribe to PodSAM on apple podcasts, google play or wherever you listen to podcasts.

PodSAM is the new podcasting space of SAM (Ski Area Management) Magazine and was launched in partnership with Alex Kaufman of the Wintry Mix Podcast.

PodSAM theme music is by Breakmaster Cylinder.

The landscape of mountain leadership is continuing to change and in an effort to open up the avenues of shared knowledge, SAM is gearing up to launch year two of the Summit Series. This program is an effort to connect the next generation of leaders of the mountain resort industry with the leaders of today. Want to get involved? Visit saminfo.com/summitseries for more information.

Between now and then stay tuned to PodSAM as we test out some new audio formats to bring listeners behind the scenes of the magazine and live updates from industry gatherings.

Summit Series Ep5: Kris Blomback and John Rice | Risk Management

Wed, 18 Jul 2018 08:58:09 -0300

Safety is no accident.

Our industry employs heavy machinery and human beings operating outdoors on mountainsides in harsh weather. This episode is packed with helpful tips and illuminating anecdotes to help your ski area mitigate risk.

Episode 6 of PodSAM is slated for release in August and will be a bit different than the previous 5. We'll hear direct from the mentees! Between now and then Wintry Mix will return as well so be subscribed.

Episode 3-6 of PodSAM is supported by MountainGuard and Axess.

Subscribe to PodSAM on apple podcasts, google play or wherever you listen to podcasts.

PodSAM is the new podcasting space of SAM (Ski Area Management) Magazine and is currently in partnership with Alex Kaufman of the Wintry Mix Podcast.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

PodSAM theme music is by Breakmaster Cylinder.

Summit Series Ep4: Kris Blomback and Jody Churich | Capital Planning and Project Management

Tue, 26 Jun 2018 07:34:34 -0300

When is the right time to invest capital? How best to predict and/or assess the ROI? Who should lead the project? These questions and more are chewed on with Kris Blomback GM of Pats Peak and longtime Powdr executive Jody Churich in episode 4.

Episode 5 of PodSAM is slated for release in July and will feature John Rice of Sierra-at-Tahoe and Kris Blomback of Pats Peak on the topic of risk management.

Episode 3-6 of PodSAM is supported by MountainGuard and Axess.

Subscribe to PodSAM on apple podcasts, google play or wherever you listen to podcasts.

PodSAM is the new podcasting space of SAM (Ski Area Management) Magazine and is currently in partnership with Alex Kaufman of the Wintry Mix Podcast.

PodSAM theme music is by Breakmaster Cylinder.

Summit Series Ep3: Barb Green and Bill Jensen | Finance and Revenue

Tue, 05 Jun 2018 08:05:30 -0300

Control expenses or drive revenue? It depends. Episode 3 features Barb Green of Pennsylvania's Blue Mountain and Bill Jensen of Telluride discussing financial and revenue management. Tune in for an array of advice for middle managers hoping to jump from budgeting a department to driving resort wide revenue.

Episode 4 featuring Jody Churich of Powdr and Kris Blomback of Pats Peak is slated for release in late June. Episode 3-6 of PodSAM is supported by MountainGuard and Axess.

Subscribe to PodSAM on apple podcasts, google play or wherever you listen to podcasts.

PodSAM is the new podcasting space of SAM (Ski Area Management) Magazine and is currently in partnership with Alex Kaufman of the Wintry Mix Podcast.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

PodSAM theme music is by Breakmaster Cylinder.

Summit Series Ep2: Blaise Carrig and John Rice | Problem Solving

Tue, 15 May 2018 08:14:44 -0300

What if the highway leading to your mountain gets severed? Yes. That happened. How do you ask for help when a problem is unsolvable within your current team? What creates a shared problem solving culture? This episode delves deep into the experiences of John Rice of Sierra-at-Tahoe and Blaise Carrig of Vail Resorts on the topic of problem solving.

Episode 3 featuring Bill Jensen of Telluride and Barb Green of Blue Mountain is slated for release in June.

Subscribe to PodSAM on apple podcasts, google play or wherever you listen to podcasts.

PodSAM is the new podcasting space of SAM (Ski Area Management) Magazine and is currently in partnership with Alex Kaufman of the Wintry Mix Podcast.

PodSAM theme music is by Breakmaster Cylinder.

NSAA Special: John Rice and Blaise Carrig | Ep2 Teaser

Tue, 01 May 2018 08:10:00 -0300

Headed to Marco Island for NSAA 2018? Make PodSAM a part of your inflight entertainment and be subscribed for the rest of the season.

Episode 1 with Bill Jensen and Jody Churich is currently live. Episode 2 will be out later in May. Until then here's a quick snippet of what's on tap from Blaise Carrig and John Rice.

Subscribe to PodSAM on apple podcasts, google play or wherever you listen to podcasts.

Support this podcast by subscribing to SAM Magazine at www.saminfo.com/subscribe

PodSAM is the new podcasting space of SAM (Ski Area Management) Magazine and is currently in partnership with Alex Kaufman of the Wintry Mix Podcast.

PodSAM theme music is by Breakmaster Cylinder.

Summit Series Ep1: Bill Jensen and Jody Churich | Management Skills

Tue, 24 Apr 2018 10:08:36 -0300

What is the difference between leadership and management? How do Jensen and Churich spot good managers? What advice do they have for the next generation? The podcast version of SAM's Summit Series is underway. Episode 2 is slated for release in the middle of May.

Subscribe to PodSAM on apple podcasts, google play or wherever you listen to podcasts.

PodSAM is the new podcasting space of SAM (Ski Area Management) Magazine and is launching in partnership with Alex Kaufman of the Wintry Mix Podcast.

PodSAM theme music is by Breakmaster Cylinder.

Summit Series Preview - Welcome to PodSAM

Tue, 03 Apr 2018 13:37:00 -0300

Listen and learn.

PodSAM will be launching with a six episode run derived from SAM's (Ski Area Management) Summit Series, which brought together industry leaders via conference call to share best practices and stories from their careers with an audience of up and comers.

There will likely be future PodSAM audio series on this channel over the months and years, so be sure to subscribe. For the spring and summer of 2018 we’ll be hearing from John Rice, General Manager of Sierra at Tahoe, Blaise Carrig, Senior Advisor of Vail Resorts Mountain Division, Jody Churich, Executive VP at Powdr Corp and Woodward, Bill Jensen, CEO and Partner at Telluride, Barb Green, President of Blue Mountain, and Kris Blomback, GM at Pats Peak.

These conversations moderated by Paul Thallner of High Peaks Group provide a rare deep dive inside the minds of some of the most experienced players in ski area operation. Topics include management skills, problem solving techniques, finance, capital planning and risk.

The first full episode of PodSAM is slated to be published a week prior to the NSAA Convention. We’ll drop new episodes after that throughout the spring and summer.

The launch of PodSAM is in partnership with Alex Kaufman of the Wintry Mix Podcast. Theme music is by Breakmaster Cylinder. Share this with a colleague, subscribe where you get pods, visit saminfo.com for details on the Summit Series and thanks for tuning in.