THRIVE, a Paychex Business Podcast

Producer Price Index Worrisome, World Cup Pitch on Tipping, Claude SMB Training

Thu, 21 May 2026 00:03:00 -0400

A sharp spike up to 6% for the Producer Price Index has podcast host Gene Marks expressing concern over the pending price hikes for goods for the remainder of 2026. He offers some suggestions to help employers and their employees. As the World Cup soccer tournament nears its start in North America, one U.S. host city’s restaurant group is proposing a mandatory tip percentage so staff don’t get stiffed by visitors from non-tipping cultures. And Anthropic launches Claude for Small Business, which Gene notes is a great way to help implement AI. Listen to the podcast.

Topics:

00:00 – Introduction

00:51 – Producer Price Index Spikes

03:50 – Tipping Proposal for World Cup Events

06:48 – AI Training by Claude for Small Business

09:24 – Episode Wrap-up

Additional Resources

Meet Paychex: https://bit.ly/3VtM6bs

DISCLAIMER:
The information presented in this podcast, and that is further provided by the presenter, should not be considered legal or accounting advice, and should not substitute for legal, accounting, or other professional advice in which the facts and circumstances may warrant. We encourage you to consult legal counsel as it pertains to your own unique situation(s) and/or with any specific legal questions you may have.

The World Cup Is Coming, Is Your Business Ready?

Tue, 19 May 2026 00:02:00 -0400

Big events bring big opportunities, but the businesses that win are the ones who prepare. Host Gene Marks sits down with Connie Kinnard of the Greater Miami Convention and Visitors Bureau to talk World Cup prep, small business strategy, and what it takes to turn a surge in visitors into lasting revenue. From optimizing your online presence to building the right relationships, the tips she shares here apply to any major event, anywhere.

Take the conversation further with The 39-Day World Cup Playbook. It's your guide to staffing smart, managing overtime, and protecting your margins from kickoff to the final whistle: https://bit.ly/48Dpah4

Simplify your business operations: Visit paychex.com/MeetPaychex to learn how Paychex can handle your HR and payroll so you can focus on what counts.

Have a topic idea? Share it at https://payx.me/thrivetopics

Topics include:
00:00 – Episode preview and guest introduction
01:21 – Connie’s career path: From Nashville to Miami
04:08 – What a convention and visitors bureau does
06:47 – Training managers to support employers
08:16 – Preparing for the World Cup and other big events
12:01 – Online presence, search, and AI: How visitors find you
14:27 – Safety and security considerations for big events
16:08 – Tailoring marketing to international visitors
19:38 – How the World Cup differs from other major events
24:47 – Last-minute World Cup advice for local businesses
28:06 – Wrap up and thank you

#BusinessPodcast #Entrepreneurship #SmallBusiness #iHeartRadio #ApplePodcastTips
#SpotifyPodcasts

Tariff Refunds, Hiring Is Steady, Financial Forecast on Agentic AI Commerce

Thu, 14 May 2026 00:02:00 -0400

Businesses that paid illegal tariffs under the Emergency Economic Powers Act could get a windfall if they follow the process to request a refund. Host Gene Marks shares some tips to facilitate getting your money back. He also says the latest Paychex Small Business Employment Watch reveals that employers are being cautious about hiring but aren’t cutting back on the practice amid economic uncertainty. Optimism abounds in the agentic AI commerce arena, where experts forecast that it could drive more than one trillion dollars in U.S. retail in the next four years.

Topics:

00:00 – Introduction
01:00 – Tariff Refunds
04:13 – Small Business Employment Watch
05:46 – Agentic AI Commerce Forecast
09:29 – Episode Wrap-up

Additional Resources

Meet Paychex: https://bit.ly/3VtM6bs

Paychex Small Business Employment Watch: https://bit.ly/paychex-sbew

Employee Retirement Options, Fed’s Interest Rate Map, and Free SMB AI Training

Thu, 07 May 2026 00:02:00 -0400

A new Executive Order from the White House aims to expand participation in retirement savings for lower-income workers, which brings supporters and critics. It also looks to connect these IRAs to the Saver’s Match for eligible recipients. Gene Marks highlights this in this episode of the Week in Review, along with a possible new course for the Federal Reserve to map out rate hikes that could impact funding options. Plus, national outlets such as the U.S. Chamber of Commerce are sponsoring free AI training sessions to small businesses. Listen to the podcast.

Topics:

00:00 – Introduction

01:00 – Executive Order on retirement accounts

04:38 – Federal Reserve maps out rate changes

07:59 – Free AI training being offered

10:15 – Episode Wrap-up

Additional Resources

Meet Paychex: https://bit.ly/3VtM6bs

Free AI training: https://bit.ly/ai-training-for-free

What Small Business Leaders Get Wrong About Workplace Mental Health: MHA VP Suzi Craig

Tue, 05 May 2026 00:02:00 -0400

Is your team truly showing up or just going through the motions? Suzi Craig, VP of Workplace Mental Health at Mental Health America, joins host Gene Marks to uncover what small business leaders can improve when it comes to supporting their teams. From building a culture of trust and psychological safety to spotting struggling employees before they walk out the door, Suzi delivers actionable advice every business owner needs. Plus, hear why AI anxiety is the new workplace mental health crisis.

Learn more about Mental Health America's resources and programs at mhanational.org

Turn today’s insights into action. Here’s your step-by-step guide to building an employee wellness and mental health program: https://bit.ly/48Dpah4

Simplify your business operations: Visit paychex.com/MeetPaychex to learn how Paychex can handle your HR and payroll so you can focus on what counts.

Have a topic idea? Share it at https://payx.me/thrivetopics

Topics include:
00:00 – Episode preview and guest introduction
01:26 – Mental Health America overview
03:20 – Building a culture of trust
07:08 – Training managers to support employers
11:32 – Psychological safety: definition and origin
13:50 – Generational differences in workplace mental health
16:42 – Stop guessing: using employment input and data
19:15 – Hidden struggles of employees
21:10 – Having a plan around leave
23:34 – AI and technology anxiety
27:05 – Individual mental health strategies
31:18 – Wrap up and thank you

#BusinessPodcast #Entrepreneurship #SmallBusiness #iHeartRadio #ApplePodcastTips
#SpotifyPodcasts

Worker Classification Alert, Labor and Immigration Impact, AI and Yelp Bookings

Thu, 30 Apr 2026 00:02:00 -0400

The pro-business aura of the current administration shouldn’t lull owners into a sense of invincibility, says Gene Marks, as he cites a major ruling by the Department of Labor against a restaurant in Oregon. Fines at the federal and state level can be financially devastating, plus misclassifying workers is a black eye on one’s reputation. The immigration crackdown hasn’t shorted the labor market nor has it produced wage gains. In AI news, Gene points to the AI tools being used by Yelp to increase bookings and Google Maps, urging businesses to lean into AI for insights for B2C businesses. Listen to the podcast.

Topics:

00:00 – Introduction
01:04 – Worker Classification Scrutiny
04:17 – Impacts of Immigration Crackdown
07:16 – Yelp’s Use of AI Tools for Bookings
10:25 – Episode Wrap-up

Additional Resources

Meet Paychex: https://bit.ly/3VtM6bs

Worker classification: https://bit.ly/exempt-vs-nonexempt

Small business and AI: https://bit.ly/ai-and-small-biz

Optimism and Pause from Banks and Manufacturing, Google Lauds AI Ad Tools

Thu, 23 Apr 2026 00:03:00 -0400

With banks making money and reporting solid consumer spending and stable credit while several manufacturing reports indicate renewed momentum in the industry, there is a positive glow on the U.S. economy. However, host Gene Marks says that as much as this news is good, there is a growing voice around risk associated with energy prices, inflation, and credit balances, not to mention tariffs and unpredictable policy shifts that could bring it all to a halt. In AI news, Google touts its AI ad tools as a way for its customers to improve sales and help campaigns but others are wary. Listen to the podcast.

Topics:

00:00 – Introduction
00:18 – Bank Earnings and Economy
02:34 – Manufacturing Optimism
06:07 – Google Says AI Ad Tools Boost Sales
08:22 – Episode Wrap-up

Additional Resources

Meet Paychex: https://bit.ly/3VtM6bs

Gen Z Using AI for Polywork, Cyber Crime Losses Spike, Copilot’s AI Oops

Thu, 16 Apr 2026 00:03:00 -0400

Artificial intelligence is working for and against Gen Z, hindering their first job searches while also enabling them to manage workloads as they engage in polywork. Gene Marks looks at the latest trend of the new generation of workers, as well as what this eventually could mean for the labor market. In other news, cybercrime is costly – nearly $22 billion in losses in 2025, according to an FBI report. Gene suggests training and other precautionary steps for businesses. Plus, a Microsoft mea culpa. Its Copilot AI terms of service state it is not reliable and should not be used for important decisions, but the tech giant claimed those were out of date. Do your due diligence. Listen to the podcast.

Topics:
00:00 – Introduction
00:18 – Gen Z, AI, and Polywork
02:28 – Cyber Crime Financial Costs
05:55 – Microsoft’s Copilot “mistake”
08:35 – Episode Wrap-up

Additional Resources

Meet Paychex: https://bit.ly/3VtM6bs

Cybersecurity Plan: https://bit.ly/cybersecurity-plan

What Your Org Chart Reveals About the Health of Your Business: OrgChart CEO Tom McCarty

Tue, 14 Apr 2026 05:00:00 -0400

Think org charts are just boxes and lines? Think again. Gene Marks sits down with OrgChart CEO Tom McCarty to explore how a living, data-connected org chart can transform workforce planning, boost company valuation, support AI-readiness, and give employees a clear path forward. From 30-person shops to enterprise teams, this conversation will make you rethink how you manage your most valuable asset.

Simplify your business operations: Visit paychex.com/MeetPaychex to learn how Paychex can handle your HR and payroll so you can focus on what counts.

Check out OrgChart and more trusted partners in the Paychex Marketplace: https://bit.ly/41uO9zk

Have a topic idea? Share it at https://payx.me/thrivetopics

Topics include:
00:00 – Episode preview and guest introduction
01:18 – Why org charts matter beyond spreadsheets
03:48 – Org charts as career paths and transparency tools
05:16 – Succession planning, exits, and M&A
07:08 – Org charts as the foundation for HR
10:01 – What OrgChart does
14:07 – Why not just use ChatGPT for org charts?
17:30 – Using your org chart for strategic decisions
21:24 – OrgChart pricing, wrap up, and thank you

#BusinessPodcast #Entrepreneurship #SmallBusiness #iHeartSummit #ApplePodcasts
#SpotifyPodcasts

Selectivity Cools Job Market, ADA Lawsuits Increase, Trust in AI Accuracy Wanes

Thu, 09 Apr 2026 00:05:00 -0400

Job growth and wage growth have cooled, according to the Paychex Small Business Employment Watch and even Homebase, but the overarching theme is that small businesses continue to be resilient in an ever-changing landscape. Gene Marks points out that businesses are being more selective when hiring and cutting costs rather than jobs. In other news, lawsuits around accessibility – mainly concerning websites – under the Americans with Disabilities Act have risen 37%, and Gene offers some tips for owners. Businesses continue to adopt artificial intelligence at a rapid rate, but among users there is a diminished trust in the accuracy of AI’s output.

Topics:

00:00 – Introduction
00:49 – Jobs and Wages
03:00 – ADA Accessibility Lawsuits
05:20 – AI Accuracy and Trust
07:55 – Episode Wrap-up

Additional Resources

Meet Paychex: https://bit.ly/3VtM6bs

Paychex Small Business Employment Watch: https://bit.ly/paychex-sbew

Invoice Indecision, a Thaw in Tech Funding, Anthropic Puts Agentic AI on Task

Thu, 02 Apr 2026 05:00:00 -0400

With the many challenges small business owners face on a regular basis, add forgoing pay for themselves. A survey by Bluevine found that 3 in 10 have invoice problems that cause cashflow issues that result in them not paying themselves. Host Gene Marks offers four tips on how to address the problem. In the tech startup world, funding might get a little easier with Congress voting to free up billions in grants. Speaking of easier, Anthropic’s tools, Claude Code and Claude Cowork, are performing tasks such as paying invoices and purchasing inventory with limited human prompting. Listen to the podcast to find out more about the next layer of agentic AI.

Topics:

00:00 – Introduction
00:18 – Invoicing and Cashflow Issues
04:14 – Potential Tech Industry Funding
07:14 – Agentic AI and Small Businesses
10:18 – Episode Wrap-up

Additional Resources

Meet Paychex: https://bit.ly/3VtM6bs

Learn About Invoice Factoring: https://bit.ly/invoice-factoring-types

Optimistic but On Edge: What NFIB’s Indexes Say About Small Business in 2026

Tue, 31 Mar 2026 05:00:00 -0400

Small business owners are feeling cautiously hopeful, but far from settled. In this episode of THRIVE, host Gene Marks sits down with Holly Wade and Peter Hansen from the National Federation of Independent Businesses (NFIB) to break down what their three signature indexes — Optimism, Uncertainty, and Employment — are really telling us about small business in 2026. From interest rates to federal policy shifts, find out why confidence is up, but small business owners are still holding their breath.

Simplify your business operations: Visit paychex.com/MeetPaychex to learn how Paychex can handle your HR and payroll so you can focus on what counts.

Have a topic idea? Share it at https://payx.me/thrivetopics

Topics include:
00:00 – Episode preview and guest introduction
01:18 – Peter’s background and NFIB podcast overview
04:06 – Holly’s background and NFIB Research Center history
05:25 – NFIB Indexes: Optimism, Uncertainty & Employment
10:24 – Dealing with Bias: Optimism, politics & perspective
14:50 – NFIB survey demographics
21:41 – New NFIB Employment Index: What and why
25:21 – Reconciling NFIB data and survey challenges
29:47 – Current read on optimism and uncertainty
33:03 – Wrap up and thank you

#BusinessPodcast #Entrepreneurship #SmallBusiness #iHeartSummit #ApplePodcasts
#SpotifyPodcasts

Pay Transparency, Tax Write-Offs, and AI Wishful Thinking

Thu, 26 Mar 2026 05:00:00 -0400

A new Mercer survey finds that only 54% of U.S. employers are ready to comply with pay transparency regulations, while host Gene Marks says it’s a smart business practice, whether or not your state requires it. A 1-800Accountant survey reveals that 57% of small business owners admit to questionable tax deductions, with complexity, not intent, being the real culprit. And while a Goldman Sachs study shows most small businesses are using AI, only 14% have truly integrated it into core operations. Listen to the podcast.

Topics:
00:00 - Introduction
01:00 - Pay Transparency
03:44 - Questionable Tax Deductions
06:32 - Small Businesses and AI
09:27 - Episode Wrap Up

Additional Resources

Meet Paychex: https://bit.ly/3VtM6bs

Article on AI for small business: https://bit.ly/4uVEhvW

Optimism Up and Entrepreneurs Out, Compensation Boost, AI Innovation Incentives

Thu, 19 Mar 2026 05:00:00 -0400

A report finds that entrepreneurs are optimistic about business prospects but nearly one-third want to sell. Gene Marks says take the positivity with a grain of salt from the sellers, plus take advantage of buying a business that already exists. Employers struggling to find labor aren’t shy about paying more for what they can find, according to a report by the National federation of Independent Businesses, with nearly 50% increasing compensation to lure candidates. And speaking of money, KPMG is offering cold, hard cash to employees who start innovating with AI tools.

Topics:

00:00 - Introduction
00:55 - Entrepreneurs Planning Exits
03:42 - Small Business Wages and Labor Market
06:11 - Incentivizing AI Innovation (KPMG's Case)
08:01 - Episode Wrap Up

Additional Resources

Meet Paychex: https://bit.ly/3VtM6bs

#BusinessPodcast #Entrepreneurship #SmallBusiness #iHeart #ApplePodcasts
#SpotifyPodcasts

Actress and Producer Jill Wagner: The Business of Being a Creative Entrepreneur

Tue, 17 Mar 2026 07:43:52 -0400

What happens when a Hallmark star meets a business podcast? Actress and Lioness executive producer Jill Wagner joins Gene Marks to reveal the business savvy behind her 20-year career. From cold-calling Taylor Sheridan to building a real estate portfolio, Jill treats her career like a CEO treats a company. She opens up about handling rejection, knowing your worth, managing money, and finding structure in the chaos of Hollywood. Whether you’re a freelancer, entrepreneur, or just hustling toward your next big break, Jill’s candid advice will leave you ready to pick up the phone.

Simplify your business operations: Visit paychex.com/MeetPaychex to learn how Paychex can handle your HR and payroll so you can focus on what counts.

Have a topic idea? Share it at https://payx.me/thrivetopics

Topics include:
00:00 – Episode preview and guest introduction
02:03 – Why acting is a business
04:46 – How Jill’s “business” is structured
06:12 – Creating your own opportunities
11:00 – The perspective of experience
13:05 – How to handle rejection
16:01 – Taking work that isn’t perfectly aligned
18:45 – Reframing competition and success
22:29 – The reality of balancing career and motherhood
25:57 – Jill’s approach to money management and legal protection
30:01 – Time management in a multi-hat career
32:34 – Jill’s outlook on her future
35:03 – Wrap up and thank you

#BusinessPodcast #Entrepreneurship #SmallBusiness #iHeartSummit #ApplePodcasts
#SpotifyPodcasts

Refunds for Tariffs, Job Growth Discrepancy, Rehiring After AI Layoffs

Thu, 12 Mar 2026 06:00:00 -0400

With the U.S. Supreme Court ruling against the legality of some tariffs and another court ruling that refunds must be paid, host Gene Marks offers business owners several tips on how to set themselves up to get their piece of billions of dollars returned. The Paychex Small Business Employment Watch paints a more stable picture of job growth than the federal government, which announced a loss of 92,000 jobs in February. A new weekly feature highlighting artificial intelligence shows that people who lost jobs in customer service to AI are being rehired, and the reason why will surprise you.

Additional Resources

Meet Paychex: https://bit.ly/3VtM6bs

Paychex Small Business Employment Watch: https://bit.ly/paychex-sbew

Tariffs and refund article: https://bit.ly/tariffs-and-refunds

Industry Optimism Up, Data Needed for HR Decisions, OpenAI’s New Gadget

Thu, 05 Mar 2026 05:00:00 -0500

A quarterly check-in with the National Federation of Independent Businesses finds optimism in many industry sectors, led by Manufacturing. Host Gene Marks says he’s hearing the same things when he speaks at association events. On the not-so-rosy side, almost 70% of HR leaders expressed concern over a lack of data to make effective decisions on raises and promotions – citing fragmented systems and manual entry. OpenAI ready to release another gadget: a smart speaker with a speaker that could change the way we make purchases. Listen to the podcast.

Additional Resources

Meet Paychex: https://bit.ly/3VtM6bs

Tariffs: SCOTUS Ruling, Why They’ll Stay, and What to Do with Uncertainty

Thu, 26 Feb 2026 05:00:00 -0500

Host Gene Marks takes us through a whirlwind few days regarding tariffs, including the decision by the U.S. Supreme Court to strike down a majority of the president’s tariffs as unconstitutional. He’ll explain what might happen next with tariffs, why no one should expect a refund without litigation, and what businesses can do moving forward with a new set of tariffs in place. Listen to the podcast.

Additional Resources

Meet Paychex: https://bit.ly/3VtM6bs

Jobs and Wages Steady, Skipping PTO Causes Burnout, Growth Targeted in 2026

Thu, 19 Feb 2026 05:00:00 -0500

The Paychex Small Business Employment Watch for January reveals that job growth and hourly wage growth remain steady to start 2026, but host Gene Marks expresses some concern that wage growth is hovers around the inflation percentage. A survey from the Philadelphia Business Journal highlights a burnout concern by Millennials and Gen Z workers who continue to fear taking time off and push themselves toward professional burnout. Gene says it is indicative for owners to support employees for the good of the company and individual. Plus, despite daunting economic headwinds, many small business owners are emphasizing growth through marketing expenditures. Listen to the podcast.

Additional Resources

Meet Paychex: https://bit.ly/3VtM6bs

Paychex Small Business Employment Watch: https://bit.ly/paychex-sbew

Article on employee burnout: https://bit.ly/burnout-prevention-strategies

Best-Selling Author and Host Ken Coleman: Stop Motivating Your Team and Start Doing This Instead

Tue, 17 Feb 2026 05:00:00 -0500

Forget pizza parties and pep talks — best-selling author and Front Row Seat podcast host Ken Coleman reveals why traditional motivation tactics fail and what actually drives employee engagement. Discover the three human needs that transform retention, productivity, and profitability, plus the two simple questions every leader should ask their team. Ken explains why your job isn’t to motivate anyone and shares his proven framework for helping employees find work they’re “wired to do.”

Simplify your business operations: Visit paychex.com/MeetPaychex to learn how Paychex can handle your HR and payroll so you can focus on what counts.

Have a topic idea? Share it at https://payx.me/thrivetopics

Topics include:
00:00 – Episode preview and guest introduction
01:03 – “Wired” for work: The three wires
03:58 – Diagnosing misalignment in current role
08:18 – Escaping the “miserable but safe” job
13:27 – Why change fails
17:18 – Extrinsic vs. intrinsic motivation
18:26 – What to do if you’re not a natural motivator
22:02 – Real-world example: CEO in a cubicle
24:08 – Ken’s personal work fit
27:23 – What really keeps talent: Three human needs
30:22 – Recruiting strategy: You can’t teach hunger
32:48 – Wrap up and thank you

SBA Touts Growth, Capital Programs, a Bill on AI Training, Permit Process Changes

Thu, 12 Feb 2026 05:00:00 -0500

The Small Business Administration had a busy past few weeks in the news and for their communications department. An article reported on the agency’s reported record growth in 2025, including nearly $100 billion through the 7(a) and 504 loan programs. U.S. manufacturing gained millions in support from the Working Capital Pilot program. A bill in the U.S. Senate aims at providing free AI training and guidance nationwide, and the agency is implementing a program to provide a workaround for permit delays during federal disaster declarations. Listen to the podcast.

Additional Resources

Meet Paychex: https://bit.ly/3VtM6bs

Funding sources: https://bit.ly/funding-for-businesses

Shutdowns to Delay Tax Refunds, Agentic Commerce, Supply Chains, Consumer Confidence

Thu, 05 Feb 2026 05:00:00 -0500

Even with the partial government shutdown now over, the lingering impacts to employers and employees will be felt throughout 2026. The IRS is short-staffed and already communicating that there will be delays in tax refunds, which hurts finances and potentially morale and budgeting. Agentic commerce hits a snag because the payment guardrails aren’t ready for bots yet, creating purchasing bottlenecks. Tariffs are still affecting supply chains, but businesses in 2026 should be redesigning their approach to offset scarcity of some key items. And consumer confidence hits a 12-year low, while other indexes are also bottoming out around labor and income conditions.

Additional Resources

Meet Paychex: https://bit.ly/3VtM6bs

Planning Around a Shutdown, Banks Float 10% Credit Card Rate, AI Hiring Tools

Thu, 29 Jan 2026 05:00:00 -0500

Regardless of whether a partial federal government shutdown happens this week, businesses should be prepared and plan accordingly for potential impacts. Several large U.S. banks are entertaining the thought of a 10% rate on a credit card, which flies in the face of all warnings the banking industry has put out there on any such move. An AI company has been sued because it allegedly helped companies score job candidates without the candidates’ knowledge of what data was collected or how it was being used to evaluate. This is a bellwether moment for companies that use AI in hiring. Listen to the podcast.

Additional Resources

Meet Paychex: https://bit.ly/3VtM6bs

Ai Recruiting Tools article: https://bit.ly/ai-recruiting-tools

No Tax on Tips and OT webinar registration: https://bit.ly/no-tax-on-tips-ot

No Tax on Tips article: https://bit.ly/no-tax-tips-ot

Wage Laws to Tax Rules: What’s Really Changing for Employers in 2026

Tue, 27 Jan 2026 05:00:00 -0500

Navigate 2026’s biggest regulatory changes with confidence! Gene Marks sits down with Paychex experts to tackle your pressing questions on no tax on tips and overtime, multi-state paid leave requirements, worker classification rules, and mandatory Roth catch-up contributions under SECURE 2.0. From understanding R&D deductions to managing retirement plan updates, this episode breaks down complex regulations into actionable insights. Whether you’re an HR leader, payroll professional, or business owner, discover what you need to know to keep your company compliant and your employees informed in the year ahead.

Watch the full webinar: https://bit.ly/4afnAD9

Have a topic idea? Share it at https://payx.me/thrivetopics

Topics include:
00:00 – Episode preview
01:16 – Meet the tax expert
01:51 – No tax on tips and overtime
11:40 – Research and development tax credits
16:09 – Work Opportunity Tax Credit (WOTC) updates
18:45 – Tax segment wrap-up
20:13 – Meet the HR expert
20:52 – Paid family and medical leave changes
30:11 – Paid sick leave requirements
37:06 – Worker classification rules
42:03 – Overtime overview
46:00 – HR segment wrap-up
47:32 – Meet the retirement expert
48:05 – What is a Roth 401(k)?
51:01 – SECURE 2.0 and “Rothification”
57:01 – Retirement and employer responsibilities
66:50 – Tax credits under SECURE 2.0
69:20 – Wrap up and thank you

Credit Card Interest Caps, Workplace Flexibility, Inflation Moderate

Thu, 22 Jan 2026 05:00:00 -0500

As the deadline arrives this week for the credit card industry to implement White House demands to cap credit card interest rates, Gene Marks shares that there is no outline of a plan of how this might be handled. He also says there are mixed reviews as to how this could impact small businesses, especially around cash flow. A report about workplace flexibility shows mothers taking the brunt, but Gene suggests businesses need transparency and to work with employees to find a balance. Also, consumer prices are up 2.7% year over year, but inflation remains moderate. Listen to the podcast.

Additional Resources

Meet Paychex: https://bit.ly/3VtM6bs

2026 benefit trends: https://bit.ly/benefit-trends-2026

On-demand webinar on top regulatory issues: https://bit.ly/2026-top-regs-webinar

Top Regulatory Issues of 2026 article: https://bit.ly/top-regs-2026

No Tax on Tips and OT webinar registration: https://bit.ly/no-tax-on-tips-ot

No Tax on Tips article: https://bit.ly/no-tax-tips-ot

Employment Is Steady, Manufacturing is Contracting, Predictive Scheduling Issues

Thu, 15 Jan 2026 05:00:00 -0500

As 2025 closed, small business remained resilient with job growth showing very little variation throughout the year, while hourly wage growth finished close to inflation, according to Paychex Small Business Employment Watch. Manufacturing didn’t fare well last year and is in contraction, according to the Purchasing Manager’s Index. Some industries such as computer and electronic products have seen expansion, but eyes are on what impact tariffs will continue to have. Gene Marks offers insights on these topics, as well as details on a lawsuit in NYC on predictive scheduling that cost Starbucks $39 million to settle. Businesses need to be aware of similar laws in their states.

Additional Resources

Meet Paychex: https://bit.ly/3VtM6bs

On-demand webinar on top regulatory issues: https://bit.ly/2026-top-regs-webinar

Top Regulatory Issues of 2026 article: https://bit.ly/top-regs-2026

No Tax on Tips and OT webinar registration: https://bit.ly/no-tax-on-tips-ot

No Tax on Tips article: https://bit.ly/no-tax-tips-ot

No Tax on Tips & Overtime Explained: What Business Owners Actually Need to Know

Tue, 13 Jan 2026 13:43:40 -0500

Think no tax on tips and overtime means taxes disappear from your employees’ paychecks? Think again. Host Gene Marks sits down with Paychex Senior Federal Compliance Analyst Andy Gargana to unpack the truth behind these widely misunderstood provisions from the One, Big, Beautiful Bill. Discover why employees are still seeing taxes deducted, how the deductions actually work, critical income limits to know, and what reporting headaches may await you. Whether you’re managing a business or earning tips yourself, this conversation will save you from costly mistakes and angry phone calls.

Join us for this deep-dive webinar to master no tax on tips and overtime: https://bit.ly/3Nw1JhR

Need help managing payroll compliance? See how we do it: https://bit.ly/3VtM6bs

Have a topic idea? Share it at https://payx.me/thrivetopics

Topics include:
00:00 – Episode preview and guest introduction
01:52 – What no tax on tips and overtime is and how it works
04:01 – Overtime deduction explained
06:12 – What happens when employees file 2025 taxes?
07:22 – Changes expected in 2026 and beyond
08:34 – How should employers report no tax on tips and overtime?
10:23 – Biggest misperception: “Why am I still paying tax?”
11:16 – Limits and phaseouts
13:18 – What can payroll providers and HR teams do?
15:05 – Why employees must still verify their numbers
16:08 – 2026 and beyond: More structure, then expiration
18:03 – Avoiding IRS red flags
20:10 – Wrap up and thank you

Mixed Reviews on Economy’s Direction in 2026, Phased Retirement

Thu, 08 Jan 2026 05:00:00 -0500

Some major analysts are throwing the sluggish job market on the backburner, saying the 2026 economy will rapidly grow. Goldman Sachs also said the expected tax refunds will stimulate spending. Gene Marks points out that the American Trucking Association doesn’t see it that way based on the truck tonnage index. Companies might also benefit from a phased retirement approach to ease transition to the next generation in the workforce.

Additional Resources

Meet Paychex: https://bit.ly/3VtM6bs

Top Regulatory Issues webinar: https://bit.ly/2026-top-regs-webinar

Top Regulatory Issues of 2026 article: https://bit.ly/top-regs-2026

No Tax on Tips and OT webinar: https://bit.ly/no-tax-on-tips-ot

No Tax on Tips article: https://bit.ly/no-tax-tips-ot

SBA 8(a) Loan Program, No Qualified Applicants, AI Executive Order

Thu, 18 Dec 2025 05:00:00 -0500

Lawsuits and subsequent internal audits have put the SBA’s highly successful Section 8(a) loan program in jeopardy. The program helps small businesses owned by economically disadvantaged U.S. citizens gain access to federal contracts and training. Gene Marks also talks about the rise in occurrence – now 33% – of jobs that small businesses can’t find qualified applicants to fill. Plus, he points to the pros and cons of the administration’s executive order on AI.

Additional Resources

Meet Paychex: https://bit.ly/3VtM6bs

Top Regulatory Issues webinar: https://bit.ly/2026-top-regs-webinar

AI-assisted recruiting: https://bit.ly/ai-assisted-recruiting

Alternative funding sources: https://bit.ly/alternative-funding

Public Speaking Lessons for Business Owners: The Keynote Curators Founder Seth Dechtman

Tue, 16 Dec 2025 05:00:00 -0500

Nervous about speaking in front of your team or at industry events? Seth Dechtman, founder of The Keynote Curators, shares essential public speaking advice from his 20+ years of experience. Learn why preparation beats memorization, how to handle unexpected disruptions, and why your message matters more than your performance. From conquering stage fright to mastering the room without a podium, Seth reveals the techniques that separate amateur presenters from confident communicators.

Simplify your business operations: Visit paychex.com/MeetPaychex to learn how Paychex can handle your HR and payroll so you can focus on what counts.

Have a topic idea? Share it at https://payx.me/thrivetopics

Topics include:
00:00 – Episode preview and guest introduction
02:03 – What is The Keynote Curators?
05:49 – How the speaking industry has changed
06:52 – Why use a speakers bureau?
09:02 – What it takes to succeed as a speaker
12:45 – Everyday business speaking
15:23 – The power of preparation
18:28 – PowerPoints: Help or hindrance?
19:44 – Advice for speakers
24:00 – Style and stagecraft: Podium vs. movement
25:10 – Wrap up and thank you

Hiring Increases and Wages Rise, Tariffs’ Impact, Cyber Monday Sales

Wed, 10 Dec 2025 05:00:00 -0500

Small businesses continue to experience stable job and hourly wage growth, according to the Paychex Small Business Employment Watch. Gene Marks says this is good news considering that small businesses contribute half of this country’s GDP. Gene also shares details about how tariffs are reportedly starting to impact businesses decisions regarding headcount, especially in manufacturing that is expecting to do layoffs in 2026. Cyber Monday Sales rose 7.1% year over year, but Gene warns that many of these sales were done on buy-now, pay-later plans, which have strict policies. Listen to the podcast.

Additional Resources

Meet Paychex: https://bit.ly/3VtM6bs

Top Regulatory Issues webinar: https://bit.ly/2026-top-regs-webinar

AI vs. People, Shopping Small This Holiday, Give Continued Recognition

Thu, 04 Dec 2025 05:00:00 -0500

An MIT study reveals that AI can do the tasks equal to 11.7% of the U.S. workforce, but Gene Marks says AI isn’t ready to replace jobs, so employers should be looking to train their people on how to maximize AI usage. Here’s some holiday cheer: 77% of consumers surveyed would rather do their holiday shopping at small businesses. Plus, don’t be a Grinch with praise. Recognition improves morale and productivity, and although 99% of owners agree, less than half of that feel they have the resources to do it. Learn what Gene thinks about doing the small things that engage employees.

Additional Resources

Meet Paychex: https://bit.ly/3VtM6bs

AI for Small Business: https://bit.ly/ai-sentiment

Non-Traditional Benefits: https://bit.ly/affordable-benefits

Small Business YouTube Marketing Strategies: Logical Position’s Karly Scott

Tue, 02 Dec 2025 05:00:00 -0500

Discover how AI tools are reshaping the marketing landscape and how businesses can leverage these innovations to grow their brand presence online. Karly Scott, Manager of Client Services at Logical Position, joins us to discuss the evolving landscape of YouTube marketing, including organic and paid strategies for boosting visibility, engagement, and conversion rates. Karly shares insights into the significance of AI tools in enhancing video content and discusses strategies for optimizing YouTube ads.

Have a question for upcoming episodes or a topic you want covered? Let us know: https://payx.me/thrivetopics

Topics include:
00:00 – Episode preview and welcome
01:04 – Guest introduction: Karly Scott
03:28 – AI tools and challenges
06:02 – Importance of human expertise in AI
08:04 – AI in creative strategy
12:04 – Tackling YouTube and AI
18:14 – Effective YouTube strategy and ROI
30:32 – Ad campaign tips
38:02 – Wrap up and thank you

Businesses Optimism and Uncertainty, Manager Training Lags, AI Job Swap

Thu, 20 Nov 2025 05:00:00 -0500

Despite a dip on the Small Business Optimism Index, it’s the 12-point drop on the uncertainty index and a cooling of price hike intentions that has Gene Marks pointing to a potential brighter run in the new year. Gene also shares insights on why nobody wants to become a manager and sees this as an opportunity to make improvements in training. AI keeps marching through the workplace, with 30% of firms surveyed noting that they will use the tech to replace workers in 2026. What industries are most susceptible?

Additional Resources

Meet Paychex: https://bit.ly/3VtM6bs

AI for Small Business: https://bit.ly/ai-sentiment

5 Game-Changing California Laws Every Employer Must Know for 2026

Tue, 18 Nov 2025 05:00:00 -0500

California is rewriting the employment law playbook, and if you employ anyone in the Golden State, including remote workers, you need to pay attention. In this episode, Paychex HR expert Alex Papazis unpacks five critical employment laws hitting California in 2026: minimum wage increases, new exempt salary thresholds, stricter pay transparency rules, mandatory emergency contact updates, and the end of stay-or-pay agreements. Not in California? Don’t tune out. These regulations apply to any business with California-based employees, and history shows us that what starts in California often becomes the national standard. Get ahead of the curve — understand these changes now before they become your problem tomorrow.

Need help navigating new employment laws where you do business? Let our experts help: https://bit.ly/meet-paychex

Have a question for upcoming episodes or a topic you want covered? Let us know: https://payx.me/thrivetopics

Topics include:

00:00 – Episode preview and welcome
01:46 – Meet Alex Papazis: HR Risk and Response Partner
03:00 – Why California employment laws matter nationwide
04:34 – Minimum wage and exempt salaries
08:12 – The value of outsourcing HR compliance
08:54 – Workplace Know Your Rights Act
12:05 – How Paychex can help navigate compliance
13:29 – Personnel file and training record requirements
16:53 – Pay transparency regulations
20:07 – Stay or pay agreement changes
21:49 – Episode recap and key takeaways
24:22 – Wrap up and thank you

Shutdown Headaches, Jobs Consistent and Hours Worked Up, Bank Preferences

Thu, 13 Nov 2025 05:00:00 -0500

The government shutdown will leave lingering issues for businesses even after it ends. Gene Marks comments on the delayed payments from the government and slow service from agencies such as the IRS. Plus, another shutdown is looming. Gene takes a look at the mixed bag of data on job growth and hourly wage growth from the Paychex Small Business Employment Watch – one’s consistent and one’s consistently below 3%. And if businesses are looking for funding, the preference hasn’t been the big corporate banks but, rather, small banks that are local. Gene explains why.

Amazon Layoffs Not AI-Related, Reddit Health Insurance Advice, an Ad Lift from Louvre Heist

Thu, 06 Nov 2025 05:00:00 -0500

Large businesses are shedding workers, including 14,000 by Amazon. People are pointing at artificial intelligence and automation, but Gene Marks says it’s something different – at this point. He also says there is opportunity for small businesses now. Plus, health insurance is so convoluted that businesses are popping on Reddit to get firsthand accounts and advice from other businesses about what to do. And, if life knocks you down, get a lift from an advertising campaign. Learn how a German company turned the heist at the Louvre into a clever campaign about their machinery. Listen to the podcast.

Additional Resources

Make Paychex an extension of your team: https://bit.ly/meet-paychex

Stop Using AI Wrong: Constant Contact’s AI Director Louis Gutierrez

Tue, 04 Nov 2025 05:00:00 -0500

Is AI really living up to the hype, or just creating more work? Gene Marks sits down with Louis Gutierrez, director of AI at Constant Contact, for a conversation about AI’s sometimes messy reality and promising future. From “work slop” to data disasters, Louis reveals why adoption is only the first step — and shares what’s coming next. Plus, learn why your team shouldn’t fear AI, why AI governance matters, and how fine-tuning could turn C-student AI into an A-plus performer.

Spending too much time on HR tasks? Discover how the right support can give you hours back in your week at https://bit.ly/meet-paychex

Have a question for upcoming episodes or a topic you want covered? Let us know: https://payx.me/thrivetopics

Topics include:
00:00 – Episode preview and welcome
01:50 – Guest introduction: Louis Gutierrez
03:33 – Louis’s journey into AI
05:03 – AI’s role in business
07:16 – Challenges with AI accuracy
11:01 – How data and objectives can impact AI performance
13:48 – Creating your AI governance strategy
16:46 – The future of marketing automation
19:27 – Building customer trust in AI-powered tools
23:08 – Current and future AI capabilities
27:34 – Fine-tuning AI models for better results
29:37 – Will AI replace jobs?
32:24 – Wrap up and thank you

Holiday Shopping Hope, AICPA Asks for No Tax Info, Accessibility Lawsuits

Thu, 30 Oct 2025 05:00:00 -0400

Many potential holiday shoppers and business owners who stand to benefit are showing preseason cheer, as they express their desire to buy gifts despite anxiety about the economy and inflation. Gene Marks shares details of the Intuit survey, as well as news about the AICPA pushing the IRS to deliver additional guidance on no tax on tips and overtime to clarify for business owners their responsibilities. He also talks about the Grinch-like behavior of predatory legal firms targeting small businesses with lawsuits over their website accessibility under the Americans with Disabilities Act. Listen to the podcast.

Additional Resources

Make Paychex an extension of your team: https://bit.ly/meet-paychex

Shutdown Jeopardizes Tax Credits, Holiday Hiring, and Optimism

Thu, 23 Oct 2025 05:00:00 -0400

As Congress continues its staring contest over how to open the federal government, impacts of the shutdown are starting to threaten more than just furloughed employees or the individuals being fired. Tax credits that help small businesses and regulations required to know how to stay compliant with laws are thrown into the murky water. Meanwhile, businesses trying to hire for the holiday season have plenty of applicants to pick from but might need to adjust their slow-moving process. Gene Marks also talks about a dip in small business optimism that doesn’t seem to push the needle beneath historic highs. Listen to the podcast to learn more.

Additional resources

Make Paychex an extension of your team: https://bit.ly/meet-paychex

Government Shutdown Impact, Tariffs and Tribulations, Harnessing AI in Business

Thu, 16 Oct 2025 05:00:00 -0400

On this week's episode of the Paychex THRIVE Week in Review, host Gene Marks dives into the ongoing government shutdown and its profound impact on small businesses, strategies to conserve cash during these turbulent times, and Google’s latest initiatives to help small businesses leverage AI in a rapidly digitalizing economy. Plus, a deep dive into how tariffs are challenging yet reshaping industries for the better.

Additional resources

Make Paychex an extension of your team: https://bit.ly/meet-paychex

Resiliency of Small Businesses, Alternative Jobs Data, AI Not Taking Jobs

Thu, 09 Oct 2025 05:00:00 -0400

The economy has its cheerleaders and detractors, but one thing that is keeping it propped up is the small businesses of America. The Paychex Small Business Employment Watch shows that despite the hourly earnings growth coming in below 3% for 11 straight months, it has stayed consistent at about 2.7%. This is based on real payroll numbers, and with government job numbers not based on that – and missing last week because of the shutdown – it’s important to have reliable job and wage data. Gene Marks shares a new way to measure income data, plus he discusses how data doesn’t reflect AI taking people’s jobs in America as of yet. Listen to the podcast.

Additional Resources

Check out how Paychex helps businesses

Paychex Sr. VP Jason Rose: Building Teams, Brands, and Revenue

Tue, 07 Oct 2025 05:00:00 -0400

In this episode of THRIVE, Gene Marks sits down with Jason Rose, Senior Vice President of Digital Sales and Marketing at Paychex, to unpack what really drives marketing success. From his unlikely start as a CPA to leading marketing at publicly traded companies, Jason shares insights on building brands that turn customers into evangelists. Discover why “ruthless consistency” beats flashy campaigns, how AI-powered search is improving lead quality, and the one question Jason asks to measure marketing success (hint: it’s not about metrics). Whether you’re a solo entrepreneur crafting your first Google ad or a seasoned business owner building a marketing department, Jason delivers practical advice you can implement immediately.

Year-end is just around corner! Get your payroll in order with this checklist: https://bit.ly/4nzDFb5

Have a question for upcoming episodes or a topic you want covered? Let us know: https://payx.me/thrivetopics

Topics include:
00:00 – Episode preview and introduction
01:57 – Jason’s career journey from CPA to marketer
05:00 – Marketing strategy and data complexity
07:33 – Companies doing marketing right
10:27 – Beyond leads: Building your brand
13:33 – Why everyone is in marketing
15:37 – Scaling your marketing: Messaging and content strategy
19:15 – SEO in the AI era
24:17 – Paid advertising for small businesses
27:35 - Hiring marketing talent
29:55 - Evaluating marketing performance
32:36 - The future of marketing with AI
35:42 - Marketing as a service organization
37:17 - Jason’s dream business
38:03 - Wrap up and thank you

GDP, Consumer Spending, Conflicting Business Data, and TikTok Recruiting

Thu, 02 Oct 2025 05:00:00 -0400

The economy looks to have taken a turn in the right direction with Gross Domestic Product showing growth in the second quarter, while consumer spending also increased again. Gene Marks says this is a positive step, but he also warns businesses about relying on statistics that keep getting revised. And speaking of reliability, a major bank reported that nearly one-quarter of businesses are in survival mode and the U.S. Chamber of Commerce reports that 76% of businesses surveyed are comfortable with their cash flow. One thing is for sure, the labor market is softening and if businesses are thinking about recruiting, then TikTok videos might be the way to get the good word out. Listen to the podcast.

Additional Resources
Check out how Paychex helps businesses

No Tax on Tips: What Is Known and What Do We Still Need to Know?

Thu, 25 Sep 2025 05:00:00 -0400

A provision in the new tax law offers employees no tax on tips, so Gene Marks level sets what guidance has been provided — proposed job eligibility, the deduction limit, what taxes still must be deducted — and points to other information employers and employees will require. Gene says that employees need to be aware this is a deduction to be taken at tax filing time, that employers should be aware that state tip credit is not impacted, and they should help educate employees on the new W-2 forms that will be required in 2026. Listen to the podcast.

Make Paychex an extension of your team: https://bit.ly/meet-paychex

Learn more about no taxes on tips and overtime: https://bit.ly/no-tax-tips

See what jobs are eligible for no tax on tips: https://bit.ly/no-tax-tips-eligible-jobs

Wharton Economist Dr. Corinne Low: What Women Want in the Workplace

Tue, 23 Sep 2025 05:00:00 -0400

Think you know what female employees want? Think again! Wharton economist Dr. Corinne Low joins Gene Marks to shatter conventional wisdom with surprising research from her new book Having It All. Dr. Low shares why today’s mothers spend twice as much time with their children as previous generations and how this shift is reshaping workplace needs in unexpected ways. The biggest surprise? Women don’t actually want flexibility — they crave predictability. From debunking the “lean in” myth to exposing the hidden costs of burnout, this episode delivers data-driven strategies that will transform how you think about supporting your female workforce. Tune in and turn research into your competitive advantage.

Spending too much time on HR tasks? Discover how the right support can give you hours back in your week at https://bit.ly/meet-paychex

Have a question for upcoming episodes or a topic you want covered? Let us know: https://payx.me/thrivetopics

Topics include:
00:00 – Episode preview and introduction
03:50 – Dr. Low’s background and research
05:28 – Overview of Dr. Low’s new book
07:31 – Why modern motherhood feels harder
09:09 – Debunking the flexibility myth
12:32 – Predictibility vs. flexibility
14:19 – Gender differences in workplace needs
15:17 – Understanding “The Squeeze” period
22:01 – The childcare cost crisis
25:28 – The lifecycle investment approach
30:40 – Wrap up and thank you

Inflation Indicators, SBA Loans, Worker Safety, Pet Impact

Thu, 18 Sep 2025 06:00:00 -0400

The Producer Price Index is declining and the Purchasing Price Index has fallen a third time in 2025, all used to determine inflation, yet Gene Marks says the “Big I” isn’t the huge threat everyone thinks it is. He looks at potential interest cuts as a possible result, which might help businesses. Also, a boon or manufacturing businesses is a new SBA loan program with less red tape and an 85% guarantee by the agency. Safety training programs are getting better funded, which is great news for workers and employers who want to avoid OSHA penalties. And talk about “safety net” but 67% of pet owners would switch jobs if they had to give up remote work and staying with their pets.

Make Paychex an extension of your team: https://bit.ly/meet-paychex

Jobs Update, Employees Seek Financial Guidance, Teaching Entrepreneurship

Thu, 11 Sep 2025 08:56:39 -0400

The Paychex Small Business Employment Watch reports job numbers remain flat, while national hourly earnings stay below 3% growth for a 10th straight month. Gene Marks points to a continued slow down, citing the paltry 22,000 jobs reported by the Bureau of Labor Statistics and a national unemployment rate at 4.3%. However, Gene says this creates opportunity for small businesses to snap up top talent. Also, a survey notes that more than one-quarter of participating employees are seeking financial resources from employers, a perfect time for employers to offer added value. And can entrepreneurship be taught? Gene has some thoughts on to what degree this is possible.

Additional resources

Make Paychex an extension of your team: https://bit.ly/meet-paychex

Employer IQ: How to Find Your HR Blind Spots with this Free Tool

Tue, 09 Sep 2025 05:00:00 -0400

Is your business secretly driving away top talent? This episode of THRIVE will tell you how to find out. Join host Gene Marks as he sits down with Paychex HR experts Alison Stevens and Michael Majors to chat about Employer IQ — a game-changing diagnostic tool that reveals exactly where your HR practices are helping or hurting your business. Discover the most common blind spots, learn exactly when it’s time to hire your first HR person, and find out how this simple assessment can transform your business from a revolving door into a talent magnet.

Ready to find out your Employer IQ? Visit: https://bit.ly/3IedlUq

Have a question for upcoming episodes or a topic you want covered? Let us know: https://payx.me/thrivetopics

Topics include:
00:00 – Episode preview and welcome
01:11 – Employer IQ overview
04:34 – Motivation behind Employer IQ
06:25 – How to use the platform
09:42 – Roll-out strategy
12:19 – Usage scenarios and benefits
14:45 – Future vision for platform
17:23 – Employee input and industry verticals
18:55 – How to access Employer IQ
19:58 – Wrap up and thank you

Legality of Tariffs, De Minimis Exemption Ends, and Quiet Cracking

Wed, 03 Sep 2025 00:02:00 -0400

Businesses earned a victory for the second time when an appeals court upheld a ruling that the administration’s tariffs are unconstitutional. However, Gene Marks says that regardless of an appeal, the bag of tricks is endless to keep taxing businesses with tariffs. And this is on top of the de minimis exemption expiring, meaning any imported goods of less than $800 will also face tariffs. Employers also face disengaged and disenchanted employees experiencing quiet cracking. Gene suggests employers get cracking to offset the 54% of employees whose productivity has declined.

Additional resources

Make Paychex an extension of your team: https://bit.ly/meet-paychex

Tariff Exposure, Manufacturing Growth, Healthcare Costs, and AI Adoption

Thu, 28 Aug 2025 00:02:00 -0400

As news of tariffs comes and go, one recent study found that a majority of small businesses have had zero exposure to international supply chains and 45% source more than half of their materials from their city or state. Gene Marks also talks about high levels of optimism among these businesses. More good news: Manufacturing expanded at its fastest pace in August since 2022. Tempering that is a projected 10% hike in healthcare costs that could create challenges for businesses, so Gene offers tips on how to approach this. Plus, a major jump in AI adoption by small businesses.

Webinar: ICE Raids and I-9 Audits: How to protect your business from costly mistakes. (go.paychex.com/i9webinar)

Author Jillian Johnsrud: The Case for Mini-Retirement

Tue, 26 Aug 2025 00:05:00 -0400

Forget waiting until 65 to enjoy life — what if you could “retire” for a month every single year? In this episode of THRIVE, we dive into the concept of mini-retirement with Jillian Johnsrud, author of Retire Often and host of the Retire Often podcast. Think you can't afford it? Think your business would crumble without you? Jillian breaks down exactly how to make mini-retirement work — whether you're an employee dreaming of adventure or a business owner ready to build a company that succeeds without your constant presence. From cross-training benefits to succession planning secrets, this episode reveals why companies are embracing mini-retirements as the ultimate employee perk.

Check out this comprehensive article to learn more about mini-retirements and their benefits: https://bit.ly/41lXWYP

Have a question for upcoming episodes or a topic you want covered? Let us know: https://payx.me/thrivetopics

Topics include:
00:00 – Episode preview and welcome
02:31 – Defining mini-retirement
05:05 – Balancing work and leisure during mini-retirement
09:01 – How to communicate your mini-retirement
13:06 – Mini-retirement as an employee benefit
16:19 – Identifying high performers through absence
20:40 – Building and communicating your mini-retirement policy
25:26 – Employer tax benefits of mini-retirement
26:28 – Mini-retirements as succession planning
28:12 – Preparing for mini-retirements and retirement
31:31 – Wrap up and thank you

Inflation Indicator, SMB Optimism, and Retail Sales Are Up

Thu, 21 Aug 2025 00:02:00 -0400

The Producer Price Index, which is an indicator for the rate of inflation, rose to a point that is significantly higher than it has been recently. This means consumers could be seeing higher costs come their way. However, Gene Marks points out that consumers don’t seem deterred. They are spending, and the retail sales uptick bears that out. Small businesses also don’t appear worried, as the latest Small Business Optimism Index jumped 14 points while 65% of those surveyed rated their business health as excellent or good.

SMB Sales Uptick, Employers Sued, RTO Mandates, Job Searches Drop

Thu, 14 Aug 2025 00:02:00 -0400

Small businesses are benefitting from the resiliency and a rise in consumer spending, but how much is really the impact of higher prices? Gene Marks shares the latest data in this episode. He also looks at the top 3 reasons why employers are getting sued by employees, and two of them never seem to change. Big-time corporations such as AT&T and Microsoft have mandated new return-to-office policies. Gene leans toward flexibility as the key to making it work. A recent survey found that nearly three-quarters of employees aren’t hunting for jobs, but what that will mean for talent acquisition.

Attorney Barbara Weltman: Your Most-Asked 2025 Tax Bill Questions, Answered

Tue, 12 Aug 2025 05:00:00 -0400

Confused about how the 2025 Tax Bill impacts your business? This episode of THRIVE dives headfirst into real questions from real business owners, breaking down what you need to know about this headline-making legislation. Gene is joined by tax expert Barbara Weltman, founder of Big Ideas for Small Business and author of J.K. Lasser's Small Business Taxes. Together, they tackle the most pressing topics raised during their recent webinar. From changes in bonus depreciation to navigating family leave credits, education assistance plans, and state and local tax (SALT) deductions, Gene and Barbara make the complex simple with advice you can use right away. And don’t worry — you won’t need an accounting degree to follow along. Tune in now and take the stress out of all these changes.

Watch the 2025 Tax Bill webinar, download an FAQ resource, AND enter a contest to win a copy of Barbara's book, J.K. Lasser's Small Business Taxes, here: https://go.paychex.com/taxbill

Have a question for upcoming episodes or a topic you want covered? Let us know: https://payx.me/thrivetopics

Topics include:
00:00 – Episode preview and welcome
02:22 – Overview of the 2025 Tax Bill webinar
03:01 – Advanced manufacturing investment credit
04:26 – Bonus depreciation
07:25 – No taxes on tips and overtime
10:51 – State and local tax (SALT) Changes
14:47 – Employee education benefits
18:22 – Family leave credit
21:54 – S corporation provisions
23:34 – Changes in meal deductions
25:39 – Wrap up and thank you

GDP, Inflation, Tariffs, and Jobs Muddle Economic Outlook

Thu, 07 Aug 2025 05:00:00 -0400

This week, Gene Marks breaks down an economic outlook full of uncertainty. From strong GDP growth battling rising inflation to unexpected job market revisions and the growing impact of tariffs, there’s plenty for small businesses to consider. On the brighter side, learn how OSHA’s new penalty reductions are bringing relief to employers with safe practices. With cautious optimism for more stable times, Gene offers the insights you need to help your business stay resilient. Listen to the episode.

Benefits Manager Tami Tillery on Navigating the Future of Employee Benefits

Tue, 05 Aug 2025 05:00:00 -0400

Gene Marks sits down with Senior Benefits Manager at Paychex, Tami Tillery, to answer the top questions from a recent webinar on the evolving landscape of employee benefits. They discuss how businesses, particularly in rural and underserved areas, can creatively manage healthcare costs while providing robust employee benefits. A major focus is on leveraging technology and innovative solutions such as telehealth, mobile health units, and AI to enhance employee well-being in a cost-effective manner. Whether you're a small business or a large enterprise, understanding how to effectively manage benefits and costs is crucial.

Watch the on-demand webinar, Sustainable Benefit Strategies for Every Business Stage, at: https://bit.ly/4mt98uO

Have a question for upcoming episodes or a topic you want covered? Let us know: https://payx.me/thrivetopics

Topics include:
00:00: Episode preview
00:41: Overview of the "Sustainable Benefit Strategies" webinar
01:28: Rising healthcare costs insights
02:27: Strategies for rural employers
05:19: Healthcare costs and age groups
07:10: How to pick insurance plan designs from different carriers
10:21: Feasibility and advice for small businesses to offer group insurance
14:33: Getting the right benefits support
20:25: Strategies for rural employers balancing costs and quality
23:50: Predictions on future benefits trends
30:17: Wrap up and thank you

Small Business Growth, Economic Rebound, AI Advantage, Business Buying and Selling

Thu, 31 Jul 2025 00:02:00 -0400

In this week's episode of the Paychex THRIVE Week in Review, host Gene Marks provides an analysis of current trends impacting small businesses. Highlighting data from the Paychex Small Business Employment Watch and CNBC's Small Business Confidence Index, he discusses the stable job growth and increased economic optimism among small business owners, despite challenges like tariffs. This episode also touches on a noted decline in business transactions, according to BizBuySell, due to economic uncertainties, illustrating a nuanced landscape for small enterprises navigating 2025.

Manufacturing Boost, Healthcare Cost Concerns, Voluntary Benefits, Ethics

Thu, 24 Jul 2025 00:02:00 -0400

The SBA continues to make changes to revitalize manufacturing in America, and small businesses could be the biggest beneficiary of new programs, loan access, and training. A CEO of an insurance company throws up a warning flag to small businesses about rising healthcare costs and the potential impact on employees. Gene Marks also talks about how voluntary benefits impact talent acquisition and retention, citing that more than two-thirds of employers think they’re important as part of the compensation package. And ethics at the leadership level are influencing employees’ decisions to stay or go. Listen to the episode.

Over-employment, Remote Work Hours, Gen Z Finances, Auto-Renewals

Thu, 17 Jul 2025 00:02:00 -0400

Employers are getting wise to their over-employed employees – the ones working multiple jobs on the clock and dime of their main boss. Gene Marks says this type of flexibility might be necessary to keep good employees, and he’s OK with it as long as individuals are finishing their work satisfactorily and on time. Speaking of time, Gene points out a report that shows remote workers clocking 2.65 hours less than in-office workers. Plus, Gen Zers scored poorly in financial literacy, startups reach near-historic highs, and small businesses can take a victory lap after winning a lawsuit that allows for the continuation of auto-renewals on subscriptions and memberships. Listen to the podcast.

Author Smiley Poswolsky: Leading Different Generations in the Workplace

Tue, 15 Jul 2025 05:00:00 -0400

Did you know there are now SIX generations in today’s workforce? From the Silent Generation to Gen Alpha, the workplace is a melting pot of perspectives, challenges, and opportunities. In this episode of THRIVE, Gene sits down with workplace expert Adam "Smiley" Poswolsky to decode the secrets of managing multigenerational teams. Smiley shares his insights on bridging generational gaps, fostering inclusion, and why being a coach (not just a boss) is the key to success. Whether you’re a seasoned leader or a Millennial stepping into management, this episode is packed with practical tips and fresh perspectives on building a thriving workplace.

Find more tips and expert strategies to help you bring out the best in every generation here: https://bit.ly/4lxvVFC

Have a question for upcoming episodes or a topic you want covered? Let us know: https://payx.me/thrivetopics

Topics include:
00:00 – Episode preview and welcome
01:18 – Overview of the six generations in the workplace
05:45 – Challenges of hiring young talent
07:08 – Role of managers as coaches
08:14 – Evolving cultures and expectations
09:19 – Providing personal and professional growth opportunities
10:13 – Importance of listening to young workers’ perspectives
11:45 – Shift in finding purpose in life vs. career
15:00 – Polyworking and its implications
18:12 – Adapting to workplace fluidity and new job models
19:45 – Opportunities from federal layoffs
21:25 – Inclusion and the importance of a belonging workplace
22:12 – Practical advice for creating an inclusive work culture
25:33 – Navigating remote work and hybrid models
28:12 – Wrap up and thank you

Some Permanence in Tax and Spending Package Will Benefit Businesses

Thu, 10 Jul 2025 00:02:00 -0400

With the tax and spending bill now law, there is much the government needs to do to implement the changes that include many tax deduction carryovers made permanent from the Tax Cuts and Jobs Act of 2017. Gene Marks offers his take, noting businesses should prepare to take advantage of changes to bonus depreciation and research and development – both now returned to 100%. Business owners will have a cap increase of $2 that will be tax exempt on their estates. Plus, employers should plan for changes to the taxes on overtime and tips for eligible employees.

Check Out Additional Content

Article: https://bit.ly/tax-and-spending-bill
Upcoming Webinar: https://bit.ly/tax-bill-webinar

Live from Las Vegas: The Best of AICPA Engage 2025

Tue, 08 Jul 2025 05:00:00 -0400

Step onto the floor of the AICPA Engage 2025 conference in Las Vegas with THRIVE! On this special best-of episode, host Gene Marks chats with accounting’s brightest minds, uncovering insights on AI, change management, recruiting, and the future of the profession. From Mark Koziel’s take on why AI won’t replace accountants to Sabrina Parris’ surprising connection between beekeeping and bookkeeping, this episode is your backstage pass to the conversations shaping accounting.

Check out our suite of tools and resources designed to help financial advisors serve clients with confidence: https://bit.ly/4mQhPjR

Have a question for upcoming episodes or a topic you want covered? Let us know: https://bit.ly/3U4NPEA

Topics include:
00:00 – Episode preview and welcome
00:37 – Mark Koziel, president and CEO, AICPA
06:08 – Daniel Hood, editor-in-chief, Accounting Today
09:26 – Nicole Ksiazek, senior director, Sage
13:53 – Roman Kepcyk, director of firm technology strategy, Rightworks
16:17 – Sabrina Parris, president, Honeycomb State Tax Strategies
21:08 – Calvin Harris, CEO, New York State Society of CPAs
24:40 – Jeremy Wortman, owner, HRD Initiatives
29:15 – Sherron Permashwar, principal and CPA, BMP Tax and Accounting Services

32:47 – Wrap up

Consumer Confidence Dips, Jobs Steady, Handbooks Hacked, AI Writing is Meh

Thu, 03 Jul 2025 11:00:06 -0400

As consumer confidence backslides in June, surprising analysts whose projections were more positive, businesses should plan for a potential pause in purchasing. Tariffs and inflation fears are hitting Main Street. Gene Marks points to the steady job growth reported in the Paychex Small Business Employment Watch during the first half of 2025 as a plus but wage growth lags behind inflation. A new cyber threat involves employee handbooks, so Gene suggests shoring up training, and for all those leaning heavily into AI to write, the CEO of LinkedIn says it’s not great and could hurt credibility. Listen to the podcast.

Check Out Additional Content

Article: https://bit.ly/tax-and-spending-bill
Upcoming Webinar: https://bit.ly/tax-bill-webinar
Report: https://bit.ly/smb-employment-watch

Interest Rate Holds, Big Companies Shed Workers, Get a Succession Plan

Thu, 26 Jun 2025 08:31:58 -0400

As the Federal Reserve holds steady on the key bank lending rate, host Gene Marks says businesses might take wind with the hint that the interest rate might be cut two more times in 2025, making funding more accessible. Small businesses might soon have more accessibility to more talent, as big companies are looking at making labor cuts. The local economy might take a hit with job cuts, but it does ease labor pressures for some. Also, a recent survey shows that many older owners are willing to sell their business but do not have a succession plan – 54%, in fact, lack one. Meanwhile, Millennial and Gen Z buyers are out there, so the time might be right.

Inflation Fears Wane, Housing Market Improves, Workplace Safety Woes

Thu, 19 Jun 2025 00:02:00 -0400

Consumers are less pessimistic about inflation, down from its four-decade high last month. Experts say consumers have settled in after shock of tariffs. In more good news, housing market inventory rises 31.5%, giving other industries and small businesses that rely on vibrant neighborhoods some hope that there is a positive path forward. Gene Marks also shares news about the injuries to first-year employees and stresses the need for more safety training. Listen to the podcast.

TV Personality and CEO Mauricio Umansky: The Dealmaker's Secrets to Motivation and Growth

Tue, 17 Jun 2025 05:00:00 -0400

What does it take to build a global real estate empire while staying true to your values? Mauricio Umansky, TV personality and CEO of The Agency, joins us with 29 years of industry expertise and some serious insights into the world of ultra-luxury real estate. From starting out in fashion to leading a global team of 3,000 agents, Mauricio discusses what makes a great salesperson, how to nurture talent, and why "no jerks" is rule number one. Whether you’re a business owner, a real estate enthusiast, or just curious about the mindset that drives success, this episode is packed with tips, strategies, and Mauricio’s unique perspectives on motivation, leadership, and the future of real estate.

Looking for a way to motivate your employees and build loyalty? Try upskilling: https://bit.ly/3G6CwHs

Have a question for upcoming episodes or a topic you want covered? Let us know: https://bit.ly/3U4NPEA

Topics include:
00:00 – Episode preview and welcome
01:19 – Mauricio's journey into real estate
03:03 – Building and growing The Agency
04:14 – Strategies for sales success
07:22 – The art of selling luxury real estate
08:30 – Managing sales teams and company culture
11:09 – Sticking to core values
13:17 – Recruiting the right talent
17:48 – Bringing family into the business
21:02 – Managing multi-generational teams
23:21 – The role of technology in real estate
26:12 – Real estate industry outlook
30:41 – Wrap up and thank you

Small Business Surveys, HSAs Could Expand, SCORE Threatened

Thu, 12 Jun 2025 00:02:00 -0400

A handful of reports on small businesses shows an optimism toward expansion and AI tools, but that sentiment is guarded by flat job growth, declining hourly wage growth, and 82% of those surveyed planning on securing a line of credit. One positive from the tax and spending bill is proposed changes to HSAs that expand coverage, which could help participation and recruitment. And it’s DOGE 1, SCORE 0: The federal agency cuts funding to small business support program. Listen to the podcast.

Tax & Spending Bill Deficits, No Degree Required, SBA Tool Connects U.S.

Thu, 05 Jun 2025 00:02:00 -0400

The U.S. Senate might have a battle to get all president’s requests in tax and spending cut bill as opposition forms in the GOP over the massive deficit it will create. Gene Marks agrees that there will be a price to pay. There’s also a movement to eliminate requiring some degrees for jobs, with 84% who have done so acknowledging positive results. The SBA launches portal to connect manufacturers and suppliers with businesses seeking U.S. products.

CEO Joe Woodard: Moving CPAs from Routine Tasks to Trusted Business Advisors

Tue, 03 Jun 2025 05:00:00 -0400

Searching for fresh ways to grow your accounting practice or wondering how your CPA could better support your business? Don’t miss Gene’s conversation with one of his accounting idols, Joe Woodard. They explore how Client Advisory Services (CAS) can help accountants level up, boost their profits, and serve their clients in more meaningful ways. You’ll get practical tips for pricing your services, creating service packages that make clients happier (and more loyal), and using technology to turn the old controllership model on its head. Whether you’re an accountant ready to break free from the tax treadmill, a business owner who wants more out of your CPA, this episode is for you.

Check out our suite of tools and resources designed to help financial advisors serve clients with confidence: https://bit.ly/4mQhPjR

Have a question for upcoming episodes or a topic you want covered? Let us know: https://payx.me/thrivetopics

Topics include:
00:00 – Episode preview and welcome
01:33 – Joe Woodard’s background
03:17 – Evolution of client advisory services in accounting
04:54 – Breaking the “treadmill feeling”
06:30 – Pricing problems and how to fix them
10:18 – Building client trust with inclusive service packages
14:15 – Adopting CAS: Smaller firms vs. larger partnerships
15:17 – What CAS really means in practice
18:26 – The role of AI in the future of accounting
22:18 – The power of trust & why human relationships still matter
24:10 – CAS & business journey protection
27:14 – Scalable solutions for CAS
28:37 - Becoming the trusted single point of contact
29:28 – Info about the Scaling New Heights Conference
31:36 – Wrap up and thank you

Bonus Depreciation, Pass-Through and R&D Deductions Could Help SMBs

Thu, 29 May 2025 00:03:00 -0400

The U.S. House of Representatives passed the tax and spending bill by one vote, but small businesses could gain a few positives if some of the provisions survive the Senate debate and reconciliation should it pass that chamber of Congress. Gene Marks highlights the proposed changes to bonus depreciation, the pass-through tax deduction, and revisions to research and development costs as potential wins for small businesses, and he says he thinks these provisions will remain. Listen to the podcast.

Tax and Spending Bill, Small Businesses Less Optimistic, Klarna Goes Human

Thu, 22 May 2025 09:29:22 -0400

This episode was recorded prior to the House passing the Big Beautiful Tax Bill on May 22, 2025.

Gene Marks shares insights on the Big Beautiful Tax Bill and on the importance of keeping the tax credits for small businesses. That might lift their spirits but, according to the Small Business Optimism Index, not much else is rosy. Sales volumes are down, plans for capital outlay are down, and that has optimism down for a fourth month. Gene also talks about the buy-now pay-later service Klarna doing a 180-degree turn, choosing human hires over AI after going all in on AI three years ago.

U.S.-China Tariffs, DOL Independent Contractor Rule, Student Loan Repayment

Thu, 15 May 2025 00:02:00 -0400

The U.S. and China begin the tariff walk-back dance that will last for 90 days, giving businesses time to make alternative plans. Gene Marks says those doing business with China will have to make plans because he doesn’t expect the volatility being created to clear up soon. Additional relief is coming for businesses who use independent contractors, as Gene explains that the USDOL will stop enforcing the 2024 Independent Contractor Rule. Owners can help employees in default with student loans by taking advantage of tax credits in place through 2025, and Gene shares how. Listen to the episode.

Food52 CEO Erika Ayers Badan: Building Brands, Leading Teams, and Changing Work Culture

Tue, 06 May 2025 05:00:00 -0400

What do Barstool Sports and Food52 have in common? Visionary leadership, incredible growth, and today’s podcast guest, Erika Ayers Badan. After nearly a decade as the CEO of Barstool Sports, turning it into a cultural juggernaut, Erika has taken the reins at Food52, where she’s bringing her passion for design, food, and empowering women to the forefront. Tune in as Erika talks managing young teams, shaping resilient work cultures, staying ahead of trends (hello, AI), and the lessons she’s carrying from Barstool’s locker-room vibes to Food52’s stylish kitchen counters. If you’re hungry for entrepreneurial insights and brand-building wisdom, this episode is a must-listen.

Burnout is bad for employees and business. Spot the signs, tackle the causes, and create a successful workplace: https://bit.ly/4jSaJJq

Your workforce is your superpower — but only with the right planning. This webinar shows you how to boost productivity, close skills gaps, and hire a team that thrives: https://bit.ly/4iUbJM7

Topics include:
00:00 – Episode preview and welcome
01:47 – Erika’s career journey
04:06 – Pivoting towards women-led workspaces
06:10 – Lessons learned at Barstool
09:07 – Motivating and leading young employees
12:18 – Building company culture
17:34 – Managing diverse teams
18:31 – The importance of feedback
21:32 – Remote work vs. office collaboration
23:16 – Brand-building lessons from Barstool
26:11 – Leveraging digital creators at Food52
27:24 – The role of AI in business growth
29:08 – Wrap up and thank you

China Tariff Conundrum, Credit Lines and Interest Rates, Best Cities for Business

Thu, 01 May 2025 00:02:00 -0400

As the president begins to walk back on some of the tariffs with China, Gene Marks says what will remain after negotiations are still significantly high percentage rates on goods coming in from China, which will still impact many U.S. businesses. He also shares insights from economists looking at interest rates and how a risk of recession and lost jobs caused by tariffs might push the Federal Reserve to nudge the rates down. And for entrepreneurs, the best place for start-ups is Florida, which has five of the top six cities based on certain criteria. Sunny days ahead in the Sunshine State. Listen to the podcast.

Tariff Concerns Hit Major Industries, Quiet Cracking Expands, Slow Roll the AI

Fri, 25 Apr 2025 05:00:00 -0400

Tariffs are a major concern for some major industries and confidence is waning, with 40% of contractors worried about slowdowns to profit margins and auto dealers seeing rapid sales declines. Gene Marks says negotiations between nations could resolve much of this, but China remains an issue. He also shares insights to work on culture and employee check-ins as more than half the nation showed up in a study as sufferers of “quiet cracking” – a slow and steady dissatisfaction with the workplace. Gene also agrees with tech analysts that in the fast-paced AI world, businesses should take a slower approach to rolling out the solutions to ensure more understanding and governance. Listen to the podcast.

Article - Tariffs: What Business Should Know to Prepare - https://bit.ly/4cAiT6H

Immigration Attorney John Fay: I9 Compliance Essentials for Employers

Tue, 22 Apr 2025 05:00:00 -0400

Immigration compliance is a hot topic that businesses simply can’t afford to ignore. With increasing scrutiny from government agencies and hefty fines on the line, staying on top of your I-9s has never been more critical. This week on THRIVE, Gene sits down with John Fay, immigration attorney and director of Product Strategy at Equifax Workforce Solutions, to cut through the noise and break down exactly what business owners need to know. You’ll learn about common mistakes, the consequences of making them (hint: they’re costly), and practical advice for protecting your business. Don’t miss this timely conversation — it’s essential listening for any employer.

Get an in-depth tutorial on how to prepare for a surprise audit during this on-demand webinar: https://bit.ly/3GeFI3x

[Frequently Updated] Here’s your guide to all things Form I-9: https://bit.ly/3Y98pFp

Topics include:
00:00 – Episode preview and welcome
00:55 – Introduction to John Fay and his expertise
01:17 – Form I-9 overview
05:09 – Employer verification process
06:34 – Document retention and review
08:13 – Challenges in document verification
10:00 – Advice for employers amid increased scrutiny
12:26 – Employee protections and obligations
14:14 – ICE inspections and potential penalties
19:19 – E-Verify overview
23:20 – Future of immigration compliance
26:09 – Wrap up and thank you

Tariffs Today and Tomorrow, Corporate Bankruptcies Up, AI and Hiring

Thu, 17 Apr 2025 05:00:00 -0400

As the on-again, off-again, and then partial pause on tariffs dominate the news, Gene Marks level sets which ones are in effect and what businesses need to know moving forward. Also, as corporate bankruptcies hit their highest number since 2010, Gene points to a specific industry – trucking and logistics – and the ensuing layoffs that could tell us more about the economy than other data. And the Spotify CEO’s announcement on AI and hiring is a misstep, according to Gene.

Labor Market Steady, Pay Raises Iffy, SBA Changing Loan Program

Thu, 10 Apr 2025 05:00:00 -0400

U.S. Labor Department data shows job starts exceeding expectation in March, while the Paychex Small Business Employment Watch indicates job levels are consistent with previous months. Does this indicate a better outlook? Gene Marks talks about it in this episode, but also says the economy might be influenced by the 14% of employers who are decreasing salary offers and another 20% are scaling back on raises. Businesses with loans from the SBA also must contend with changes in programs that include increased fees for popular 7(a) loans. Listen to the podcast.

Resources:

Paychex Small Business Employment Watch - https://bit.ly/4lG7hTV

FutureThink's CEO Lisa Bodell: How Simplicity Drives Business Success

Tue, 08 Apr 2025 05:00:00 -0400

Is complexity holding your team back? On this episode of THRIVE, Gene Marks chats with Lisa Bodell, keynote speaker, author of Why Simple Wins, and CEO of FutureThink, to explore how simplifying business processes can spark innovation and boost engagement. Lisa shares actionable strategies to make your workplace simpler and more productive — from cutting down on unnecessary emails to rethinking meetings and decisions. Plus, discover her powerful “Kill a Stupid Rule” exercise, a proven method that has helped businesses save time, resources, and improve employee satisfaction. Simplicity isn’t just a trendy idea — tune in to hear why it’s the secret to business success.

Looking to simplify HR? Consider the benefits of outsourcing: https://bit.ly/42JG7mr

Learn how AI can help streamline the daunting task of recruiting: https://bit.ly/3FX9tpv

Topics include:
00:00 – Episode preview and welcome
00:55 – Overview of Lisa’s work and clients
02:48 – Addressing email overload
04:27 – The process of simplifying an organization
05:54 – Role of AI in simplification
08:19 – Areas in business prone to complexity
09:06 – Simplification in different business sizes
12:00 – Good friction vs. unnecessary complexity
14:01 – Gene and Lisa talk to-do lists
16:56 – Surprising clients
22:17 – Measuring simplicity’s impact
24:10 – Tips for more effective meetings
24:58 – Wrap up and thank you

Small Business Concerns: Economic Stability, Cybersecurity, Inflation, and Succession Planning

Thu, 03 Apr 2025 05:00:00 -0400

On this week's episode of the Paychex THRIVE Week in Review, host Gene Marks talks about key news items affecting small businesses. Recent surveys from MetLife, the US Chamber of Commerce, Viking Cloud, and the US Census Bureau, focus on three main topics: a slight decline in the small business index due to softening in business health and cash flow; cybersecurity concerns, notably a report that 40% of cybersecurity teams haven't disclosed breaches, risking compliance and increasing vulnerability; and a looming succession planning crisis as many business owners near retirement age without clear plans for their businesses' futures. Gene emphasizes the high concerns among business owners about inflation, particularly its record-high impact, and the urgent need to address these trends.

Optimism Drops, Amazon Boycotts Hit Small Businesses, Botox Discrimination

Thu, 20 Mar 2025 05:00:00 -0400

Despite being at historic high levels, small businesses optimism dropped last month and recorded its second-lowest reading for uncertainty in the history of the National Federation of Independent Businesses. Gene Marks says we need to keep an eye on this. He also shares details of how boycotts don’t always impact those being boycotted. Plus, learn how a comedy club is helping comedians get a laugh.

Fed Talks Inflation and Uncertainty, Job Growth Moderate, OT Rule Appealed

Thu, 13 Mar 2025 05:30:00 -0400

The chair of the Federal Reserve said that Americans should expect economic fluctuation and inflation while adjusting to the implementation of new policies, but the target of 2% is on track. Gene Marks comments on that while noting that the Paychex Small Business Employment Watch continues to show moderate job growth but stagnant hourly earnings growth. In a surprising turn, the new administration appealed a court’s decision on the Biden-era Overtime Rule, but Gene said that is a maneuver to secure the agency’s decision-making powers and not to hang onto the salary threshold.

Author Jason Dorsey: Generational Clashes at Work — How to Bridge the Divide

Tue, 11 Mar 2025 05:00:00 -0400

Do you know which generation is most frustrated with Gen Z? Or why millennials seem to get such a bad reputation? Join Gene Marks as he chats with Jason Dorsey, president of the Center for Generational Kinetics and author of Zconomy, to explore the dynamics between the five generations in today’s workforce. From bridging the divide between Gen Z and millennials to understanding what motivates each generation, Jason shares data-driven insights and actionable advice for leaders and teams. Discover how generational differences can impact communication, retention, and even sales, and learn practical strategies to turn these challenges into opportunities.

Topics include:
00:00 – Episode preview and welcome
01:06 – About the Center for Generational Kinetics (CGK)
03:43 – Why generational understanding matters
05:26 – Exploring generational nuances in millennials
07:34 – Generational frustrations and millennial misconceptions
10:36 – Gen Z vs. millennials in the workforce
13:12 – Cross-generational collaboration strategies
17:05 – The importance of stability for Gen Z
18:19 – Creating generational snapshots for businesses
25:28 – Practical tips for multi-generational teams
29:07 – Surprising Gen Z findings
31:08 – Wrap up and thank you

How to attract Gen Z employees: https://bit.ly/3DxIHTI

Check out this 12-minute, on-demand webinar for more advice on bridging the generational gap: https://bit.ly/41HKJJ0

A Tariff Workaround, SBA Leader Sets Agenda, and Impact of Mass IRS Layoffs

Thu, 06 Mar 2025 05:00:00 -0500

Another week, another set of tariffs against normal trading partners – and these steeper than the previous ones. However, host Gene Marks says businesses might be able to defer paying the extra cost by using bonded warehouses and several other avenues. He also shares that the SBA Director Kelly Loeffler plans, among her top 3 items, an extensive audit of the agency and its practices, while the mass layoffs at the IRS could impede timeliness of processing tax returns. Listen to the podcast.

Housing Market Woes, BOI is Back, and AI Shift by Crunchbase

Thu, 27 Feb 2025 05:00:00 -0500

The housing experts around the nation are not happy with the latest numbers – inventory up 28% but nothing is selling, while builders and architects report their sentiment indexes hit recent lows. Gene Marks says this is the news that worries small businesses that rely on that housing industry. Our host also shares the Beneficial Ownership Information reporting is back after a court ruling, and now with a deadline in mid-March. And Crunchbase, a longtime resource for which startups were looking for money, has switched gears to use AI and its data to predict business outcomes. Listen to the podcast.

LinkedIn's Steve Cadigan: Rewriting HR, From Performance Reviews to Remote Work

Tue, 25 Feb 2025 05:00:00 -0500

The workplace is evolving faster than ever — are you keeping up or getting left behind? This week on THRIVE, Gene Marks chats with Steve Cadigan, author of Workquake and LinkedIn’s first Chief HR Officer, to break down the new rules of work. From career pivots to building a culture that spans four generations, Steve dives into the seismic shifts redefining the employer/employee relationship. He also offers fresh takes on performance reviews, the value of college degrees, and using AI to empower teams (not replace them). Listen now to discover new strategies and ideas for navigating the future of work.

Topics include:
00:00 – Episode preview and welcome
01:22 – Macro trends driving workplace change
02:26 – Changing workforce psychology
03:55 – Steve Cadigan’s background
05:10 – Developing culture within a multi-generational workforce
07:59 – Strategies for motivating employees
11:36 – Reevaluating performance reviews
13:43 – The value of college degrees
17:22 – Remote work perspectives
19:49 – Advice for organizations on remote work
23:29 – The impact of AI in the workplace
25:28 – Wrap up and thank you

11 hiring, recruiting, and talent acquisition trends on the rise: https://bit.ly/4gVH2Fo
The most pressing HR technology trends that are likely to shape the future of HR in 2025 and beyond: https://bit.ly/4igMG65

Inflation Rising, Monthly Hourly Earnings Decreasing, and Auditing Social Policies

Thu, 20 Feb 2025 05:00:00 -0500

The prices of goods and energy keep increasing, hitting 3% in January – the highest in seven months – and everyone is wondering when will the cost of eggs go down. Gene Marks points to some factors impacting inflation and expresses some concern that the monthly hourly wage growth, as reported in the Paychex Small Business Employment Watch, is at 2.87%, meaning wages aren’t keeping up with inflation. He also says that with all the changing regulations around DEI at the federal and state level, businesses should review their social and governance policies to ensure they are up to date. Listen to the podcast.

Funding Freeze Chills Labor Market, Acquisitions Rise, OpenAI Lessens Research Time

Thu, 13 Feb 2025 05:00:00 -0500

There are more than 7.5 million Americans whose jobs are directly connected to the federal government, so some private-sector and nonprofit businesses began shedding workers when the federal funding freeze was announced. Gene Marks talks about some of the short-term fallout. He also shares details on why acquiring businesses rose in 2024 and the impact of lending criteria on future sales. Gene also points to OpenAI’s Deep Research that academics are enjoying but says warning signs are there for some professions. Listen to the podcast.

Paychex's Zachary Keep: How SECURE Act 2.0 Can Benefit Your Business

Tue, 11 Feb 2025 05:00:00 -0500

Is your business capitalizing on SECURE 2.0? On this episode of THRIVE, Gene sits down with Zachary Keep, Manager of Risk Compliance at Paychex, to unpack the game-changing potential of SECURE 2.0. From tax credits that make setting up a 401(k) basically free to the introduction of auto-enrollment, this legislation is transforming how small businesses attract and retain employees. Zach breaks down how these key provisions can make a lasting difference for your employees — and your bottom line.

Topics include:
00:00 – Episode preview and welcome
01:12 – What is SECURE Act 2.0?
02:45 – SECURE 2.0 incentives for employers
03:12 – Tax credits for new retirement plans
05:22 – Matching contribution incentive structure
06:42 – New auto-enrollment rules
07:58 – Automatic escalation explained
09:31 – Rothification of catch-up contributions
11:51 – State mandated retirement plans
14:21 – SECURE 2.0 key takeaways
15:14 – Wrap up and thank you

12 retirement trends you need to know for 2025: https://bit.ly/3WVT3DD

More regulatory changes every business should prepare for this year: https://bit.ly/4gfFWE6

It’s a Wait and See on Tariffs’ Impact, DeepSeek AI, and Potential Changes to the SBA

Fri, 07 Feb 2025 10:20:11 -0500

Tariffs were imposed and then suspended for 30 days on Canada and Mexico after the U.S. and our leading trading partners came to an agreement on border security. Tariffs remain in place on China and Gene Marks says this will have some impact on costs of goods and supply chains. He also talks about how the launch of DeepSeek, an AI platform that currently operates more quickly and efficiently than others, could spur U.S. companies to meet the challenge. Amid all this change, the SBA might get a new leader who has her focus on efficiency and changes to some of the loan programs. Listen to the podcast.

BOI Reporting Update, AI Avalanche of Resumes, NYC Congestion Pricing

Thu, 30 Jan 2025 05:00:00 -0500

The legal ping-pong match on where things will land on Beneficial Ownership Information (BOI) reporting for small businesses saw a few more swings by the courts. Even a ruling by the U.S. Supreme Court in favor of the Treasury netted no change. Gene Marks explains on this week’s episode. He also shares tips on the how to offset the deluge of resumes created by AI that businesses receive and the lawsuit from Manhattan businesses over the impact congestion pricing is having on their financial well-being.

Paychex's Stephen Dombroski: Decoding Small Business Tax Changes for 2025

Tue, 28 Jan 2025 05:00:00 -0500

Taxes are changing — what does that mean for your business? On this week’s episode of Paychex THRIVE, Gene Marks chats with Stephen Dombroski, Senior Compliance Manager at Paychex, to break down the critical tax changes coming as the Tax Cuts and Jobs Act approaches its expiration. From bonus depreciation to the Section 199A deduction (and everything in between), Stephen shares what these changes might mean for your business, your employees, and even your personal finances. Whether you're planning capital investments, thinking about R&D credits, or just trying to stay ahead of tax changes, this episode is packed with expert advice to help you prepare.

Topics include:

00:00 – Episode preview and welcome

01:03 – Discussion on Tax Cuts and Jobs Act (TCJA)

02:20 – Provisions of TCJA

04:42 – Impact of fluctuating TCJA depreciation policies

06:35 – Potential bipartisan tax deal and its outcomes

08:29 – Individual income tax changes

10:36 – Future tax changes and employer considerations

12:37 – Employee Retention Credit discussion

14:18 – Implications of possible changes to estates taxes and the Work Opportunity Tax Credit

15:34 – Advice on preparing for tax changes

17:39 – Wrap up and thank you

14 ways to save on small business taxes in 2025: https://bit.ly/3CoMNgy

Regulatory changes every business should know and prepare for this year: https://bit.ly/4gfFWE6

New Administration Brings Small Business Optimism and Many Challenges

Thu, 23 Jan 2025 05:00:00 -0500

Based on surveys from major companies, organizations, and even chambers of commerce, small businesses are giddy for the upcoming four years under a new administration in the White House. The positive outlooks include 70% expecting revenue increases, 76% planning on hiring more, and 91% expressing confidence in growth. In this episode, Gene Marks tempers the enthusiasm by pointing out the potential hurdles, including a labor market that might lose thousands to deportation, proposed tariffs that could up costs for goods, tax incentives that might expire, and inflation still too high. Listen to the episode for more details.

Everyone Benefits in Assisting CA Wildfire Victims, Small Businesses Resilient, Pay Transparency Laws

Thu, 16 Jan 2025 05:00:00 -0500

Amid the devastation of the wildfires in California comes the positive that employers can help employees victimized by the natural disaster by covering certain out-of-pocket expenses and earning a tax break or encouraging leave banks for colleagues to donate unused paid leave to help those during recovery. Gene Marks also shares news about the continued leveling off of hourly earnings and other details from the Paychex Small Business Employment Watch. Plus, businesses in the 14 states should understand their pay transparency requirements and Gene makes a suggestion for those in states without a law.

Paychex's SVP of AI Beaumont Vance: How Small Businesses Can Stay Competitive with AI

Tue, 14 Jan 2025 00:02:00 -0500

What’s the secret to making AI work for your business? According to Beaumont Vance, Senior Vice President of Data, Analytics, & AI at Paychex, it all starts with one crucial element: high-quality data. On this week’s episode, Beaumont joins Gene to explore the incredible potential of AI for small and medium-sized businesses. From understanding the critical role of clean data to the innovative ways businesses can use AI to transform recruiting and decision making, Beaumont breaks it all down.

Topics include:

00:00 – Episode preview and welcome

01:07 – Introduction of guest Beaumont Vance and explanation of role

02:27 – The critical role of quality data for AI success

05:04 – What’s next for AI at Paychex?

06:51 – AI transformer models explained

09:12 – How small businesses can compete using AI tools

13:07 – Reinventing recruiting with AI

17:48 – Practical advice for leveraging AI tools

20:17 – The challenges of bad data

23:57 – The rising importance of voice-to-text technology

26:33 – Where should businesses start with AI?

27:42 – Balancing automation with human touch in customer service

33:35 – Privacy concerns with AI data

36:45 – Key questions to assess the quality of AI providers

39:28 – Wrap up and thank you

U.S. Productivity Keeps Rising, Grants for Small Businesses, Potential TikTok Ban

Thu, 09 Jan 2025 00:02:00 -0500

For a fifth straight quarter, productivity in the United States has risen 2% or more. In this episode, Gene Marks provides insights on why this might be and what this could mean to businesses and employees. As the new year starts and businesses put their budgets in play, they might want to know where to get additional funding. Gene points out various grants and a resource to find more. And what will businesses that use TikTok do if the social media platform gets banned? Gene says to start planning on how else to advertise and sell product.

Join us for our webinar- 2025 Top Regulatory Issues: What Your Business Needs to Know at: go.paychex.com/2025regs

Labor Market Optimism, Financial Wellness, and a New Perk for Amazon Sellers

Thu, 19 Dec 2024 00:02:00 -0500

This week, Gene Marks explores the trends set to shape your business in 2025 and beyond. He breaks down ZipRecruiter’s latest report that reveals growing optimism in the labor market and why hybrid work is here to stay. Next, Gene touches on the rise of financial wellness benefits, driven by an influx of Gen Z workers — are you keeping up with their unique needs? Plus, he looks at the game-changing Amazon-QuickBooks integration that promises to simplify life for countless third-party sellers. Listen to the podcast.

Learn more about employee financial wellness programs and how they can benefit your business: https://bit.ly/3BNeKhz

Modest Employment Growth, PIPs on Rise, Benefits of Small Businesses

Thu, 12 Dec 2024 05:00:00 -0500

The monthly Paychex Small Business Employment Watch for November shows that job growth remains steady – and has been for 11 months with modest growth – but in areas impacted by hurricanes Helene and Milton the job growth has shown significant recovery. A report by the Wall Street Journal has shown that employers are using performance improvement plans (PIPs) more regularly and often as a way to terminate than as a way to help the employee get better. And small businesses continue to be popular as 1 in 5 Americans own one and 72% say they would open another. Learn more on the podcast.

What Compliance Challenges Does 2025 Hold for Businesses?

Tue, 10 Dec 2024 00:02:00 -0500

As the new Director of Compliance at Paychex, Kelee Delaney oversees a team of experts who monitor the laws and regulations at the federal, state, and local level to provide support to teams within the organization, as well as its nearly 740,000 clients. With the elections over, Kelee talks with host Gene Marks on Paychex THRIVE, a Business Podcast, about changes that might be coming in 2025 with a new administration regarding potential compliance requirements for taxes, retirement, paid family leave, the overtime rule and other wage and hour issues, and artificial intelligence. Watch or listen to the podcast.

Topics Include:

00:00:00: Episode Preview

00:01:20: Introduction of guest Kelee Delaney

00:03:07: Overview of Tax Cuts and Jobs Act (TCJA)

00:06:44: Potential legislative changes and impact on tax strategy

00:10:01: Overview of SECURE 2.0 and retirement incentives

00:12:07: Saver’s Credit and Saver’s Match details

00:14:11: Impact of SECURE 2.0 on employers and employees

00:15:35: State-level retirement plan mandates

00:16:42: Mandatory paid time off regulations

00:18:57: Overview of overtime rules and recent changes

00:24:42: Impact of Supreme Court ruling on agency regulations

00:27:25: Developing AI policies for business

00:29:56: EEOC's role in addressing AI bias

00:34:00: Wrap-up and thank you

Nominee for Labor Secretary and Macy’s Audit Surprising, PA Penalty for Tip Withholding

Thu, 05 Dec 2024 05:00:00 -0500

The president-elect’s nomination for Labor Secretary comes as a bit of a shock for businesses and the GOP, especially since former Republican Congresswoman Lori Chavez-DeRemer favors unionization. Gene Marks shares some insights on this selection, plus points out the value of having a safety net process in place to conduct audits after Macy’s found $154 million had been hidden from the books by one individual. Gene also talks about how noncompliance with laws regarding tip pools is costing a Pennsylvania restaurant owner a steep penalty. Listen to the podcast.

Why Credit Unions Are a Hidden Gem for Entrepreneurs

Tue, 03 Dec 2024 00:02:00 -0500

Get ready to rethink the way you bank. On this episode of Paychex THRIVE, Gene sits down with Kendall Garrison, president and CEO of Amplify Credit Union, to unpack how credit unions hold the key to a more equitable, customer-first approach to finance. From offering no-fee accounts to supporting small businesses with innovative services, Amplify is challenging the norms of the financial world. Wondering how this compares to traditional banks? Or how it could benefit your business? Kendall breaks it all down. Plus, he shares strategies for navigating today’s high-interest rate environment.

Topics include:

00:00 – Episode preview and welcome

01:07 – Introduction of guest Kendall Garrison

01:58 – Overview of Amplify Credit Union

02:42 – Definition and comparison of credit unions vs banks

04:05 – Credit union services for businesses

04:52 – Advantages of choosing a credit union

06:03 – Risk and liability in credit unions

07:32 – Additional services for employees of member businesses

08:13 – Financing options at credit unions

09:10 – Suitability of different business types for credit unions

10:30 – Amplify’s no-fee structure

13:12 – Revenue generation at Amplify

17:38 – Federal Reserve interest rate reductions and implications

20:27 – Current loan challenges for small businesses

22:40 – Discussion on current mortgage interest rates and housing market trends

25:35 – Wrap up and thank you

Retail Results Mixed, Impact of Change in Overtime Rule, Scrutiny of Company Credit Cards

Wed, 27 Nov 2024 00:02:00 -0500

Two major discount retailers in the U.S. have reported earnings that are polar opposite of one another, with Walmart showing hitting new highs and Target showing its worst miss on earnings predictions in two years. What will this mean for holiday season and beyond? Gene Marks talks about this, as well as the impact of the overtime rule reverting back to 2019 and how businesses are clamping down on credit card expenditures by employees. Listen to the podcast for more details.

California Employment Laws, Minimum Wage, Paid Leave Ballot Initiatives, NJ Construction

Thu, 21 Nov 2024 08:45:18 -0500

In this week’s episode, Gene Marks takes a look at what’s happening around the country following elections at the state level. California, which historically gets out in front of others to set trends on legislation, has new laws regarding discrimination enforcement and driver’s licenses related to employment. Other states have minimum wage changes and ballot initiatives on paid leave, and New Jersey is flush with money for construction. Listen to the podcast for details.

Election Aftermath: Managing Politics in the Workplace

Tue, 19 Nov 2024 00:02:00 -0500

In the aftermath of a heated election, managing politics in the workplace is more important than ever. On this episode of Paychex THRIVE, Gene is joined by Paychex Talent Enablement Partners Alisha Moberly and Lisa Reyes to share practical ways to manage political discussions and potential conflicts at work. Learn about different tolerance approaches for political expression, the importance of establishing clear policies, and how to equip leadership to handle these challenges. Plus, hear what a new administration could mean for your business.

For more in-depth information on managing politics in the workplace, check out Alisha’s and Lisa’s on-demand webinar: https://bit.ly/3CwGqHv

Topics include:

00:00 – Episode preview and welcome

00:38 – Introduction of guests Alicia Moberly and Lisa Reyes

01:08 – Explanation of what Talent Enablement Partners

01:57 – Specific services provided to support Paychex customers

02:55 – Start of discussion about navigating politics in the workplace

04:31 – Encouraging post-election workplace civility

06:49 – Differences between employer's political stance and tolerance in the workplace

08:06 – Approaches for political tolerance in the workplace

10:37 – Perspectives on employers taking a political stance

12:28 – Establishing and enforcing political tolerance policies

18:45 – Managing and mitigating conflicts related to politics

20:10 – Importance of leadership training

21:20 – Managing political differences with customers

23:06 – New administration's impact on employers

26:09 – Upcoming regulatory changes

27:14 – Wrap up and thank you

Tariffs, Taxes, and Regulations; EEOC Religion Ruling, and Hidden Restaurant Fees

Thu, 14 Nov 2024 00:02:00 -0500

Economists have said that with tariffs comes inflationary pressure and with tax cuts comes deficits, but there have been some lights around the stock index futures. So, as with any new administration there are pros and cons. Gene Marks comments on what small businesses might be facing. In other news, an EEOC decision has made zero proof a standard for employee religious accommodation, and order fancy drinks at your wallet’s risk because hidden fees are shaking people down. Listen to the episode.

Bravo's Million Dollar Listing's Tracy Tutor Talks Real Estate

Tue, 12 Nov 2024 00:02:00 -0500

The real estate industry is in a state of flux, with shifting interest rates, inventory levels, and market dynamics creating both challenges and opportunities for buyers, sellers, and agents alike. On this episode of Paychex THRIVE, Tracy Tutor, a top real estate agent, best-selling author, and star of Million Dollar Listing Los Angeles, shares her invaluable insights into the current state of the market and strategies for navigating these changes. Tracy also gives us a peek into the day-to-day realities of a luxury real estate agent, debunking the glamorous portrayal often seen on TV — behind the scenes, it's a grind that requires dedication, strategic planning, and the ability to adapt quickly.

Topics include:

00:00 – Episode preview and welcome

01:19 – Introduction of Tracy Tutor

02:46 – Tracy’s general overview of the real estate industry

05:15 – Impact of interest rates on real estate market

06:36 – Advice for buyers in the current market

09:36 – New taxes in California's luxury real estate market

12:02 – Strategies for real estate brokers in changing market conditions

14:19 – The National Association of Realtors (NAR) decision impact

17:52 – Importance of commission negotiation and education

20:27 – Misconceptions about real estate TV shows and reality

21:17 – A day in the life of a luxury estate agent

25:07 – Work-life balance and setting boundaries

27:01 – Thoughts on hiring and team building

28:50 – Wrap up and thank

Funds for Tech Aiding Defense, Education, Women Startups, Recovering Restaurants, and Kids

Thu, 07 Nov 2024 00:02:00 -0500

There are still funds to be found for businesses in 2024 that could set them up for 2025, and Gene Marks provides a roadmap. Businesses working in tech that supports capabilities that could benefit national defense can find a source in a new SBA program. There are grants available for education, and women startups that have a viable product prototype, not to mention grants available to restaurants who are recovering from natural disasters. Gene shares the names of the resource hubs, as well as a study that says people who give money to their children might not be gaining the expected impact. Listen to the podcast.

Small Businesses’ Top Concerns, AI in Hiring Process, Positive Impact of Shorter Work Week

Thu, 31 Oct 2024 09:33:34 -0400

Small businesses expressed that inflation is their top concern with 93% of those surveyed indicating that for the past three years that it has been their primary focal point. Gene Marks shares the other concerns businesses have ahead of the election. This episode also focuses on how employers plan to use AI in hiring and the impact that could have. And for those who have pushed for a shorter work week, look to Iceland for the positive impacts such a move could produce. Listen to the podcast.

From Data to Connection – Using AI for More Meaningful Recruitment: 2024 HR Tech Series

Tue, 29 Oct 2024 00:02:00 -0400

We conclude our series live from the floor of HR Tech 2024 with John Phillips, vice president and general manager of Findem, an AI-driven talent acquisition platform. John explores how AI is reshaping the way businesses of all sizes connect with top talent — and it’s not just about speed and efficiency. The traditional "post and pray" model is being replaced by a more dynamic, targeted, and human-centric process. Curious how AI can help build stronger connections, reduce bias, and find the perfect fit beyond the resume? It’s all in this episode of Paychex THRIVE.

Topics include:

00:00 – Episode preview and welcome

01:21 – Introduction of John Phillips

01:46 – HR Tech 2024 highlights and trends

02:33 – Discussion on changing workforce demographics

03:46 – Impact of data consumption on younger generations

04:12 – Recruiting evolution and technology

05:17 – How AI enhances recruitment processes

07:00 – Speed and efficiency in hiring

08:12 – AI's role in inclusivity and reducing bias

12:16 – Creating a talent-first culture

13:29 – Benefits of efficient recruitment processes

13:57 – Wrap up and thank you

4 Tips for Cybersecurity Month, Weight Loss Drugs as a Benefit, Holiday Sales Predictions

Thu, 24 Oct 2024 00:02:00 -0400

A study by the Small Business Administration reveals that breached records can cost as much as $164 per record and the cost of a breach to businesses with less than 500 employees can be as high as $3 million. Gene Marks shares some tips during Cybersecurity Month to help your businesses understand and mitigate threats. Gene also shares the skinny on the latest healthcare benefit employees seek; weight loss drugs. However, only 18% of businesses are offering it on their plans. Gene shares insights on the trend, as well as why one retail association predicts growth for the holiday season. Listen to the podcast.

Rethinking HR in the Age of Multigenerational Workplaces: 2024 HR Tech Series

Tue, 22 Oct 2024 00:02:00 -0400

Feeling workplace dynamics shift under your feet? With at least five generations now sharing office space, the old one-size-fits-all approach just doesn’t cut it anymore. On this episode of Paychex THRIVE, live from HR Tech 2024, we chat with Pete Tiliakos from GxT Advisors about a hot topic at the conference — the diverse expectations of a multigenerational workforce. As businesses grapple with the challenges and opportunities presented by Millennials and Gen Z employees, Tiliakos shares how technology is key in bridging generational divides and creating a workplace where everyone thrives.

Topics include:

00:00 – Episode preview and welcome

01:26 – Introduction of Pete Tiliakos

02:18 – HR Tech 2024 highlights and trends

03:00 – Impact of evolving workforce needs

04:27 – Compensation strategies and technology

05:59 – Technology's role in pay experience

07:02 – Big data and tech for SMBs

08:12 – Empowerment through technology

09:01 – Evolution of HR and payroll roles

10:16 – Future of HR tech and AI

11:11 – Importance of human capital

12:08 – Crystal ball time: Predicting future trends

14:12 – Top three actions for a culture-first organization

16:27 – Wrap up and thank you

Making Millions in the Trades, Dropping Point-of-Sale Systems, Leaving Remote Work Behind

Thu, 17 Oct 2024 08:44:00 -0400

Owners of trades businesses such as plumbing and HVAC outfits are becoming millionaires by selling their businesses. Gene Marks looks at who and what is behind this latest trend. Also on this episode, Gene shares the findings of a survey that shows nearly three-quarters of business owners plan to replace their point-of-sale systems. What will this mean for customers and the business? In other trends, many business leaders are thinking about rescinding their work-from-home policy, which Gene doesn’t agree with. Listen to why he thinks this might not be a great move for anyone.

The Digital Leap: Elevating HR Strategies with AI Solutions — 2024 HR Tech Series

Tue, 15 Oct 2024 00:02:00 -0400

In today's rapidly evolving HR landscape, technology is more than just a tool — it's a driving force reshaping the future of work. Ready to stay ahead? Join industry experts Stacey Harris and Cliff Stevenson from Sapient Insights Group for the second installment of our four-part series live from HR Tech 2024. Discover the latest trends and innovations redefining HR, along with practical examples of how to leverage them to create a more engaged and productive workplace. Tune in and let this episode of Paychex THRIVE serve as your guide to navigating the future of HR technology.

Topics include:

00:00 – Episode preview and welcome

01:28 – Introduction of guests

02:31 – HR Tech 2024 highlights from Cliff and Stacey

03:41 – Overview of AI and Skills Management session

04:44 – AI integration in business processes

07:06 – Influence of buyers and users on HR technology

07:50 – Impact of generational shifts on HR systems

11:06 – HR and IT collaboration

12:05 – Employee engagement and technology's role

13:35 – Spending trends and talent-centric solutions

15:15 – Top strategies for being a talent-first organization

17:25 – Workforce management strategies

18:54 – Crystal ball time: Predicting future trends

20:02 – Blurring lines between HR tech and productivity tools

20:26 – Rising importance of environmental data gathering

21:29 – Wrap up and thank you

Modest Job and Earnings Growth, a CA Law Protects Freelancers, and Hurricane Funds

Thu, 10 Oct 2024 00:02:00 -0400

Job growth and hourly earnings growth remained moderate, according to the Paychex Small Business Employment Watch for September. Gene Marks shares details from President and CEO John Gibson, who notes that external influences such as upcoming elections and rate cuts factor into the data. In California, employers need to know about a new law that offers freelancers certain protections, including around payment deadlines. In the southeast, businesses should be aware that funding is available to help post-Hurricane Helene and Milton from multiple sources.

Trish Steed and Steve Boese on HR Trends Defining the Next Decade: 2024 HR Tech Series

Tue, 08 Oct 2024 00:02:00 -0400

On this episode of Paychex THRIVE, Trish Steed and Steve Boese, from H3 HR Advisors, join us live from the show floor at HR Tech 2024. At this year’s conference, they note a marked shift from merely implementing technology for technology's sake to how it can genuinely enhance workplace dynamics and employee satisfaction. The emphasis is now on finding technology that opens up avenues for better communication, understanding, and support between employees and management, while also making HR tasks seamless and giving back valuable time for what truly matters — human connection. Trish and Steve underscore the importance of embracing technology, flexibility, and a deep sense of care to navigate the future of HR successfully.

Topics include:

00:00 – Episode preview and welcome

01:32 – Introduction of guests

03:00 – Insights on HR trends

03:47 – The impact of the current multi-generational workforce

05:07 – Expectations of younger generations

07:12 – HR technology’s impact on productivity

08:31 – The benefits of real-time employee feedback

09:17 – HR technology’s role in organizational flexibility

10:06 – An expanded approach to benefits

12:01 – The importance of unconventional benefits

13:14 – Supporting frontline managers with HR technology

14:13 – The importance of organizational transparency

16:31 – More discussion about support for frontline managers

17:57 – Creating a talent-first culture

19:46 – Holistic employee wellbeing

20:26 – The importance of growth and development opportunities

21:04 – The HR trends of the future

23:26 – Wrap up and thank you

What Unfolded at HR Tech? AI, Products, and Insights from an Insider

Thu, 03 Oct 2024 18:57:00 -0400

On this special edition episode of Paychex THRIVE Week in Review podcast, host Gene Marks welcomes Rob Parsons, Manager of Brand and Content at Paychex, to the show to shares firsthand insights from the HR Tech show in Las Vegas. AI, once again, topped the list but Rob also talks about how at this year’s show the emphasis was on demonstrating its capabilities. The conversation includes the other major issue businesses face: recruiting, retaining, and engaging talent, as well as empowering employees with technology. You’ll also hear about new products Paychex has launched and how HR analytics are crucial in tying everything together to help businesses succeed. Listen to the podcast.

How Professional Employer Organizations (PEOs) Are Supporting Employees and Businesses

Tue, 01 Oct 2024 00:02:00 -0400

How do successful small businesses focus on growth while also juggling changing regulations, employee wellbeing, and all that HR paperwork? They enlist a professional employer organization (PEO). Join host Gene Marks as he sits down with Tami Tillery, Senior Manager, PEO Employee Benefits at Paychex, to discuss how PEOs can transform your HR operations, providing a one-stop solution for payroll, benefits, compliance, and more. Tami also answers burning questions from entrepreneurs like you and shares expert insights on creating a happier, healthier workplace. Plus, learn about the surprising perks of employee assistance programs, including everything from legal support to dinner party planning.

Check out Tami’s webinar, Proven Techniques for Building a Happier, Healthier Team, here: https://bit.ly/3N6U721

Topics include:

00:00 – Episode preview and welcome

00:56 – Introduction of guest, Tami Tillery

01:38 – Explaining what a PEO is

02:48 – Benefits of using a PEO

03:55 – Compliance and administrative support

05:41 – Overview of Tami’s employee wellbeing webinar

06:11 – Addressing mental health issues

09:17 – Techniques for happier employees

10:54 – Monitoring employee wellbeing

13:51 – Communicating employee benefits

17:26 – Overview of EAPs

18:47 – Personal examples of EAP usage

21:04 – EAP services offered by Paychex

23:01 – Importance of EAP benefits

23:45 – Wrap up and thank you

Fed Cuts Interest Rate, Businesses Need Proper Insurance, Labor Tops Inflation Among Concerns

Thu, 26 Sep 2024 00:02:00 -0400

The Federal Reserve finally cuts the interest rate, but Gene Marks is tepid on how much a quarter-point will really spur the economy since banks are still making it difficult for small businesses to access capital. Still, he talks about it being a step in the right direction on this week’s episode, which also shares results of a survey that show 30% of small businesses not understanding or even using the necessary insurance to protect themselves and employees, which Gene offers tips to help. Plus, labor takes over as the top concern for businesses, pushing inflation down a notch. Listen to the episode for more details.

Consumer Spending Trends, Cash Flow Challenges, and the Retail Worker Safety Act

Thu, 19 Sep 2024 00:01:00 -0400

In this week's episode, Gene Marks discusses concerns from a recent Wall Street Journal report about rising credit card delinquencies and higher interest rates, noting that banks, including Citibank, are worried about consumer's abilities to manage their debts. This could lead to decreased consumer spending, which impacts businesses across various sectors. Additionally, a new PYMNTS' report highlights cash flow issues for small businesses, showing that 70% have less than four months of cash reserves, with many owners foregoing their own paychecks due to financial strains. Gene also covers New York State's recently passed Retail Worker Safety Act where businesses with 10 or more employees must train workers in de-escalation techniques and those with 500 employees nationwide must also install panic buttons in retail stores for enhanced worker safety.

Brewing Success: How Starbucks Boosts Small Business Growth

Tue, 17 Sep 2024 00:02:00 -0400

A new study from two of Columbia Business School's brightest minds, Jinkyong Choi and Jorge Guzman, reveals a striking correlation between the opening of Starbucks locations and a subsequent increase in local business activity. Specifically, neighborhoods witnessing the entry of their first Starbucks saw approximately a 5% uptick in new businesses compared to areas without such an addition. Choi and Guzman join this episode of Paychex THRIVE to discuss this phenomenon and share why Starbucks, with its inviting atmosphere for lingering and networking, is accelerating small business growth.

Topics include:

00:00 – Episode preview and welcome

00:53 – Welcome and introduction of guests

02:28 – Jorge Guzman’s background

03:15 – Jin Choi’s background

03:54 – Overview of Choi and Guzman’s study

05:53 – Impact of Starbucks on local entrepreneurship

07:16 – Comparison with other coffee shops

09:52 – Starbucks' role in supporting freelancers

11:17 – Methodology of the study

13:16 – Is Starbucks choosing growing areas vs. causing growth?

14:28 – Implications of zoning board decisions on Starbucks locations

17:01 – Data sources for the study

18:02 – Impact of COVID-19 and study considerations

19:02 – Takeaways and strategies for small business owners

20:47 – Benefits of opening a business near a Starbucks

23:17 – Discussion on research about Starbucks and neighborhood entrepreneurship

24:28 – Wrap up and thank you

Earnings Growth Falls, Job Openings Decline, and Direct Provider Health Care Contracts

Thu, 12 Sep 2024 00:02:00 -0400

Hourly earnings growth fell below 3% for the first time since January 2021, according to the Paychex Small Business Employment Watch, which indicates the labor market is softening. Job openings have also decreased to pre-pandemic levels, also noting a softening labor market. Gene Marks notes that it could create opportunities to hire. Employers looking to save money or manage costs also might be interested in the trend of direct provider contracts for health care. Gene says it’s an interesting strategy in a health insurance landscape where rates keep rising. Listen to the podcast for more details.

Banks Tighten Lending Standards, DOL Tip Credit Rule Tossed, and 2025 Pay Raise Rate

Thu, 05 Sep 2024 00:02:00 -0400

Small and midsized businesses are feeling pinched as banks hold on to money rather than loaning it out, citing an uncertain economic outlook. Gene Marks says there is still funding to support those in need – and it isn’t the half-point the Fed might cut interest rates. At least businesses in the service industry don’t have to deal with the DOL’s tip credit rule after a federal court of appeals tossed it out for being “too granular.” However, as Gene points out, employees in that industry are expected to get the lowest raises in 2025, according to a survey. What can your business expect? Listen to insights on the podcast.

Soaring Healthcare Costs, FTC Non-Competes Ban, and Risk of BOI Reporting Fines

Thu, 29 Aug 2024 00:02:00 -0400

With predicted healthcare cost hikes to be as high as 9% in 2025 and annual enrollment approaching in a few months, Gene Marks employers prepare now. Consider offering multiple plans at multiple prices, going the HRA route, or consider captive insurance potentially to offset costs. Gene also discusses the court battle about the FTC non-compete ban, which one business group succeeded in getting stayed, and he has a simple suggestion. And with some businesses on deadline to provide Beneficial Ownership Information reporting, Gene says don’t risk the hefty fines. Listen to the podcast for more.

Consumer Spending Defies Inflation Fears, Small Business Owners Show Confidence, SBA Offers Line of Credit

Thu, 22 Aug 2024 00:02:00 -0400

With July numbers in, the economy looks to be doing better than expected. Gene Marks points to an uptick in consumer spending, including with motor vehicle sales, and wages keeping pace with inflation. And even the inflation numbers look positive, although Gene says the rates for services such as childcare and insurance are skyrocketing and concerning. What might the Federal Reserve do? Small-business owners express confidence in numbers not seen in several years. And why not be confident when the SBA is offering a new line of credit that can help. Listen to the podcast.

Wanted: Skills Not Degrees, AI for Customer Service, Help with Health Insurance

Thu, 15 Aug 2024 00:02:00 -0400

At least one-third of business owners have widened their job search, according to a recent survey. These companies no longer require a bachelor’s degree for certain jobs, looking more so at the skills the applicants possess to do the role. Gene Marks says smart is smart and there are advantages to eliminating degree requirements. He also dives into the pros and cons of AI in handling some customer service tasks, and why health insurance rate hikes should have businesses preparing for 2025. Listen to the podcast for more details.

Wage Growth Near Inflation Rate, Business Acquisitions up 25%, and the Cost of Shoplifting

Thu, 08 Aug 2024 00:02:00 -0400

Earnings growth has shown modest gains for seven months, according to the Paychex Small Business Employment Watch, but the annualized 3.16% gain hovers right around inflation. Gene Marks explains what this could mean to businesses and employees. Business sale prices are up 25%, including a 17% jump in the service industry. Why? Millennials are buying rather than starting, but mainly many older owners are looking for an exit. Then there are those individuals not buying at all but, instead, are shoplifting out of necessity. What might this mean to a small business in terms of cost.

Great Resignation 2.0, Job Post Ghosting, and Retail Workplace Safety Survey

Thu, 01 Aug 2024 00:02:00 -0400

Businesses might want to prepare for Great Resignation 2.0 after a survey revealed that 30% of employees said they plan to quit their jobs by year-end. Why? Poor pay, lack of satisfaction, but Gene Marks points out that there is one “benefit” that can satisfy the dissatisfied Millennials and Gen Xers from the survey. Job seekers are experiencing similar dissatisfaction with employers who are ghost-posting, essentially listing openings that don’t exist. Another survey, this from the retail industry, found that employees have concerns over safety in the workplace. Listen to the podcast as Gene shares insights on how the labor market could be impacted by all of this.

Worker Classification: Administrator Looman Explains Key Changes by USDOL

Wed, 31 Jul 2024 00:02:00 -0400

Worker classification is complex and can be daunting for any business to navigate. In this episode of Paychex THRIVE, a Business Podcast, Gene Marks with Administrator Jessica Looman from the Wage and Hour Division of the U.S. Department of Labor the latest changes in regulations. Learn about the economic realities test, key definitions under the FLSA, and the new multifactor analysis approach designed to streamline and clarify these classifications. This episode is a must watch for business owners looking to comply with the latest standards and protect their employees and their business.

Topics Include:

00:00:02: Announcement of break and return in September

00:00:37: Episode Preview

00:01:52: Introduction of Administrator Jessica Looman

00:02:40: Jessica Looman’s role and the goal of USDOL

00:03:39: Fair Labor Standards Act and worker protections

00:06:21: New rule on worker classification

00:07:08: Economic realities test for worker classification

00:09:16: Factors for worker classification analysis

00:10:24: Explanation of profit or loss factor

00:12:57: Explanation of integral part of the business factor

00:15:46: Addressing federal, state, and local standards,

00:18:44: Impact of worker classification rules on freelancers and startups

00:20:02: Guidance on freelancers and independent contractors

00:23:32: Understanding business compliance requirements under the rule

00:26:07: Best practices and available resources

00:28:01: Misclassification consequences

00:30:02: Importance of proper worker classification

00:31:14: Wrap-up and thank you

More Benefits Amid Rising Costs, Living Paycheck to Paycheck, and Web Accessibility Lawsuits

Thu, 25 Jul 2024 00:02:00 -0400

The cost of health benefits is rising, but employers say they are prepared to maintain their current employee health plans. Gene Marks shares news about a study that said nearly half of employers surveyed said they would cover the costs, and many would add alternative benefits. That’s good news considering other topics on this week’s episode reveal that 34% of Americans are living paycheck to paycheck. Business owners will also want to audit their websites because a NYC firm is bringing lawsuits against those lacking web accessibility under the ADA. Watch or listen to the podcast.

Flexibility and Leadership in the Workplace

Tue, 23 Jul 2024 00:02:00 -0400

With a multigenerational workforce, understanding the unique needs of each – Baby Boom to Gen Z – is crucial for your business in managing employees, as well as from the standpoint of recruitment and establishing a workplace culture. Host Gene Marks speaks with Diana Scott, U.S. Human Capital Center Leader at the Conference Board about shifting priorities of the new generations, leaning heavily on flexibility and personalized benefits, and how insights on communication can help ensure employee satisfaction across the generations. Watch or listen to Paychex THRIVE, a Business Podcast.

Topics Include:

00:00:00: Episode preview

00:01:10: Introducing of Diana Scott

00:01:37: Overview of the Conference Board

00:04:15: What does the U.S. Human Capital Center do?

00:05:36: Research on what employees value

00:06:43: Importance of flexibility in the workplace

00:09:57: Balancing employer and employee needs

00:10:46: Generational differences and workplace culture

00:14:15: Competitive advantages of small businesses

00:16:48: Importance of flexibility for women in the workforce

00:18:51: What is "care washing"?

00:21:39: Competitive benefits such as parental leave

00:22:03: Additional benefits like pet insurance and legal support

00:23:06: Challenges and strategies for recruiting in a tight labor market

00:24:26: Use of AI technology in recruitment

00:26:01: Leadership and company culture

00:27:21: Wrap-up and thank you

The Recruitment Process: Navigating AI and Human Collaboration

Thu, 18 Jul 2024 00:02:00 -0400

We explore the dynamic integration of AI in recruitment and talent solutions, as Operational President Dawn Fay of Robert Half shares her three decades of experience on Paychex THRIVE, a Business Podcast. The episode delves into the significant efficiencies AI brings to the candidate matching process, yet also emphasizes the importance of human interaction in final candidate selection. Host Gene Marks also brings in topics such as unlimited PTO, four-day workweeks, and much more.

Topics Include:

00:00:00: Episode Preview

00:01:49: Overview of Robert Half its services

00:02:17: Introduction of Dawn Fay and her background

00:02:55: How recruiting firms help in a tight labor market

00:03:49: Importance of specialization in recruiting process

00:07:04: Benefits of using recruitment firms

00:07:55: Value in using contractors and temporary staffing

00:10:16: Services provided during recruiting process

00:12:00: Ensuring the right fit in hiring and recourse for bad hires

00:13:50: Changes in the recruitment industry over the years

00:14:48: Leveraging AI and technology in recruitment

00:16:18: Key workplace issues – work from home, flexibility

00:18:21: Thoughts in unlimited paid time off

00:19:56: Insights on mental health benefits

00:21:55: Pros and cons of small vs. large companies

00:24:15: What makes an ideal client for a recruiting firm?

00:25:53: Recruiting advice for 2024

00:27:38: Wrap-up and thank you

Small Business Employment Watch, Other Sources: Jobs Available, Qualified Candidates Are Not

Thu, 11 Jul 2024 00:02:00 -0400

The Paychex Small Business Employment Watch reports that employers keep adding jobs, although the pace is slowing. A report by the National Federation of Independent Businesses shows employers have solid hiring plans but nearly 40% failed to fill open positions – with 85% saying they had no qualified applicants. Another report says businesses are favoring part-time workers, and the U.S. government adjusted its job figures while the Wall Street Journal indicates 90% of those jobs rely on federal involvement. Gene Marks connects the dots for what this means for businesses.

New Final OT Rule: What Businesses Must Know about Compliance

Wed, 03 Jul 2024 00:02:00 -0400

With the U.S. DOL's New Overtime Rule taking effect July 1, FLSA-covered employers across the country are subject to the rule's updated salary thresholds for Executive, Administrative, and Professional white-collar exemptions and HCE employees. The DOL is, however, temporarily restrained from enforcing the rule against the state of Texas, as an employer, after a federal district court issued a preliminary injunction. Tammy Tyler, Employment Law Compliance Manager of Compliance Risk at Paychex, shares insights on the rule and how employers may respond, including how communication and training are essential.

Topics Include:

00:00:00: Episode Preview

00:01:00: Introduction of Tammy Tyler

00:01:21: New Overtime Rule in effect

00:01:41: Explaining the new rule

00:04:18: Changes in amount of salary threshold for OT Rule

00:05:40: Salary threshold is aper-week basis

00:06:34: Significant and additional increase to threshold coming Jan. 1

00:07:39: Which employees does this rule actually impact?

00:09:37: Consider a workplace policy on overtime policy

00:11:07: Bonus and other remuneration – what impacts do they have?

00:12:18: Why tracking time for nonexempt employees is crucial

00:13:10: Negative outcomes of noncompliance

00:14:05: Actions businesses can take to ease the transition

00:15:26: Wrap-up and thank you

Education Missing on Job Postings, Taxing Unrealized Gains, and the Best and Worst Business States

Thu, 27 Jun 2024 00:02:00 -0400

A study from job posting platform Indeed shows that 70% of postings in U.S. this past year did not include years of experience and education. Gene Marks shares insights on this trend, including that on-the-job training seems to be the preference. This episode also looks at the potential of an increased tax on small businesses based on a Supreme Court decision, as well as why Texas, Florida and Wyoming fare better in rankings for businesses than Mississippi and even California.

Strategic Succession Planning: Secure Your Family's Business Future

Tue, 25 Jun 2024 00:02:00 -0400

American Crane in Pennsylvania is a perfect example of succession planning done right. President and CEO Karen Norheim shares the ins and outs of how the company she co-owns with her sister maneuvered from her late father to his daughters, and how they are now supporting and fostering the third generation. In her conversation with Gene Marks on Paychex THRIVE, a Business Podcast, she talks about the importance of preserving company culture, establishing a family council, being a mentor, and the value of acknowledging emotions at work. Watch or listen to the podcast.

Topics Include:

00:00:00: Episode Preview

00:02:00: Introduction of Karen Norheim

00:03:00: What does American Crane do?

00:08:00: Karen's journey joining the family business

00:10:00: Succession planning details

00:12:42: The importance of preserving the company's culture

00:13:23: Creating a family council

00:15:53: Role of expert consultants in success planning

00:18:28: How the family council meeting support success

00:22:35: Transitioning leadership in a male-dominated industry

00:25:18: The importance of mentorship

00:27:45: Shared experience in women's business groups

00:29:02: Finding customers, common ground, and role models

00:32:58: Encouraging the next generation's involvement

00:34:20: Acknowledging and understanding emotions in business life

00:35:51: Wrap-up and thank you

CA Offers PFL Grants, Sales of Small Businesses Up, and NY to Outlaw Restaurant Reservation Bots

Thu, 20 Jun 2024 00:02:00 -0400

Some employers in California can get some financial help to cover the expenses of having workers out on Paid Family Leave under a new grant program that offers up to $2,000 per employee. Gene Marks shares details, as well as spotlights the recent increase of the sales of small businesses – noting that it is an excellent way for the next generation of entrepreneurs to start a business. And getting a restaurant reservation in New York might get a little easier if a law bans bots from saving a place at the table.

Recruitment Innovation: Dice.com Leverages Job Postings for Tech Hires

Tue, 18 Jun 2024 00:02:00 -0400

What should an effective recruitment site have to draw interest from the top technology professionals? Gene Marks has a conversation with Art Zeile, CEO of the established recruiting platform Dice to find out more. Zeile shares insights on including culture and other aspects of your company to create a better picture for potential candidates, as well as what the future landscape of tech recruiting might look like and his thoughts on AI. Listen to Paychex THRIVE, a Business Podcast for more.

Topics Include:

00:00: Episode Preview

01:11: Introduction of Art Zeile

02:00: What is Dice and what does it do?

04:51: Different approaches to recruiting tech professionals

08:05: Trending jobs on the Dice platform

11:36: Cost structure for using the platform

13:11: Dice developing a free model

15:48: Unique benefits to using the platform

16:35: From Dice user to Dice CEO

18:17: Tips for finding good tech candidates

19:05: Understanding the tech communities' work preferences

21:22: Importance of expressing company culture in postings

22:30: Discussion on AI and its relevance

23:37: Integration of AI in different business functions

25:19: Encouragement on learning AI-related skills

27:01: Dice’s approach to recruiting in future

28:03: Wrap-up and thank you

DOL’s Overtime Rule, Increase in Job Growth, Capital Loan Program, and Businesses Not Offering 401(k) Plans

Thu, 13 Jun 2024 00:02:00 -0400

Gene Marks delves into various key topics in this episode. He starts by discussing the impact of the Department of Labor's new overtime rule, effective from July 1. The rule not only adjusts financial thresholds for overtime pay eligibility but also emphasizes fair compensation across industries, urging businesses to align with these new norms. View our on-demand webinar at https://go.paychex.com/OT-rule.

Moving on to small business employment trends, Gene highlights an uptick in weekly hours worked but notes a slowdown in hourly wage growth. He also addresses the Small Business Administration's unveiling of a new working capital loan program that provides swift access to working capital through SBA's bank network, distinguishing it from traditional loan offerings.

One crucial aspect Gene touches upon is the provision of 401(k) benefits, essential for employee retention and satisfaction. Despite the benefits these plans offer, a significant number of small businesses, particularly those with 1-50 employees, still do not provide 401(k) benefits.

Redefining Small Business Operations in the Digital Age

Tue, 11 Jun 2024 00:02:00 -0400

With technology evolving at lightning speed, small businesses are increasingly looking towards artificial intelligence (AI) and automation to streamline operations and foster growth. Irana Wasti, chief product officer at BILL, joins this episode of the Paychex THRIVE podcast to shed light on this trend. She highlights the transformative potential these technologies offer small businesses; allowing them to move beyond the constraints of manual processes to a more strategic, insight-driven approach. Tune in to hear how the pathway to increased efficiency, better decision-making, and ultimately, greater success, can be achieved through the latest technology.

Topics include:

00:00 – Episode preview and welcome

01:15 – Introduction of Irana Wasti

03:45 – Irana's experience in SMB technology

04:10 – Emergence of digitalization for SMBs

05:15 – Predictions for outdated technologies and SMBs

06:10 – The challenge of managing digital solutions for SMBs

07:20 – The role of younger generations in technology adoption

08:35 – Meeting customers in their platform preferences

10:13 – The challenge of an all-encompassing business platform

13:08 – Describing BILL's ideal customer profile

16:18 – Justifying the return on investment for BILL

19:50 – The need for real-time data in decision making

20:39 – The relevance of AI for SMBs

21:34 – Business owner concerns about AI

24:16 – How AI can solve integration problems

26:00 – Discussing security and data issues with AI

29:52 – Managing risks and rewards with AI

31:02 – Future innovations in cash flow management with BILL

33:01 – Wrap up and thank you

AI: Principles of Well-Being for Policies, a Google Rollback, Level the Business Playing Field

Thu, 06 Jun 2024 09:54:58 -0400

Artificial intelligence is everywhere, so much so that the U.S. Department of Labor issued principles for developers and employers on worker well-being. Basically, as Gene Marks explains, this is a roadmap to create policies that offer protection and benefits in the deployment of AI at work. Why? Well, look at Google rolling back some features after a query pulled in that pizza should be made with glue. Gene notes the tech is new and will get better, much like the small businesses that use AI to gain a stronger hold in the e-commerce world.

CA CPA Spotlight: CalCPA CEO Says Learn from Tech, Change, and the Next Generation

Wed, 05 Jun 2024 00:02:00 -0400

CalpCPA President and CEO Denise Froemming discusses the dynamic shift of the accounting profession and inroads being made to attract the next generation of savvy workers, including how to align the image of what a CPA could be more closely with the values of Gen Z. She shares with host Gene Marks on Paychex THRIVE, a Business Podcast, the reason for rebranding CalCPA, with the aim to become more relatable and modern, as well as to showcase the many different avenues that CPAs can take and how that makes it a more stable profession than many others.

Topics Include:
00:00:00: Episode preview
00:01:03: Introduction to Denise Froemming
00:02:10: Changing perceptions on the profession
00:05:35: Opportunities and shifts in the CPA profession
00:09:03: Recruitment and attracting a younger generation
00:11:04: Embracing AI and future technologies in the profession
00:14:51: Connecting with a diverse CalCPA membership
00:17:25: Addressing different needs of CPAs in cities vs. rural areas
00:19:06: Advocacy for members of a state society
00:20:14: Value and relevance of programs to members
00:23:03: Networking, aid for smaller firms
00:24:10: Innovation and digital transformation
00:27:17: Innovative member firms and creating culture
00:28:19: Wrap-up and thank you

Strategies for Today's Markets: Adapting to the New Investment Landscape

Tue, 04 Jun 2024 00:02:00 -0400

On this episode of Paychex THRIVE, Gene is joined by investment guru Lyn Alden, founder of Lyn Alden Investment Strategy. They delve into the complex world of the stock market and examine the tactics needed to make successful investments. From using the traditional 60/40 portfolio model to selecting individual stocks to evaluating cryptocurrency, Lyn offers a variety of comprehensive strategies to help individual investors optimize their returns. Tune in to learn more about how to navigate the intricate dynamics of the stock market with greater confidence.

Topics include:

00:00 – Episode preview and welcome

01:01 – Introduction of Lyn Alden

01:23 – The pros and cons of writing a book

05:04 – Discussion about the 60/40 investment strategy

09:33 – Outlook on the 60/40 portfolio’s future

11:27 – Recommendations for stock portfolio makeup

14:08 – Lyn’s personal stock strategy

15:08 – Advice for selecting individual stocks

17:06 – Evaluating companies to invest in

19:02 – Trigger points for selling a stock

21:46 – Using personal experience when making investment decisions

23:55 – The impact of big entities on smaller investors

27:06 – The edge small investors have

28:01 – Discussion on crypto investments

31:31 – Wrap up and thank you

OSHA Walkaround Rule Challenged, Secret PTO, and a Proposed Six-Day Workweek

Thu, 30 May 2024 00:02:00 -0400

Some small businesses have brought a lawsuit against OSHA and its Walkaround Rule, objecting to an inspection policy that they call an overstep onto private property and something that doesn’t advance worker safety. Gene Marks tackles the subject, as well as a new trend called secret PTO by employees and what he calls the foolishness of a proposed six-day workweek.

NY CPA Spotlight: Innovation and Recruitment Mark the Future of Accounting Profession

Wed, 29 May 2024 00:02:00 -0400

Calvin Harris has one of the most geographically and economically diverse state accounting professional societies to oversee as CEO of the New York State Society of CPAs. He brings his diverse experiences to the role, emphasizing building relationships and partnerships while stressing key factors such as harnessing and leveraging AI to reinvent the work CPAs do and the roles they can create. He talks on Paychex THRIVE, a Business Podcast, about how to bridge the gap between traditional practices and innovative approaches – including recruitment – and how to appreciate the adaptable nature of the profession while finding balance in your personal life.

Topics Include:

00:00:00: Episode Preview
00:01:10: Introduction to Calvin Harris

00:01:29: Some Background on Calvin Harris

00:02:42: Calvin's Love for Funny T-Shirts

00:05:13: Differences Between CFO and CEO Roles

00:06:16: Challenges of Being a CEO - Balance of Costs and Investments

00:08:59: Unique Needs of New York CPAs

00:09:30: Importance of Local Chapters for NYSSCPA

00:14:08: Recruiting for Accounting Profession

00:16:10: Technology’s Impact on the CPA Profession

00:18:24: Changes to the CPA Exam and Requirements

00:21:56: Investing in Yourself and Your Career Path

00:24:42: Future Focus for Accounting Professionals

00:26:00: Using Technology as Leverage in Career

00:27:05: What’s New and Where are the Successes

00:29:11: Wrap-up and thank you

Matt Egan on the Latest Market Trends: Interest Rates, Inflation, and Meme Stocks

Tue, 28 May 2024 00:02:00 -0400

With the Dow soaring to a record-breaking 40,000 and the market doubling from its COVID lows just four years ago, the current financial climate is buzzing with potential. Gene is joined by CNN Business Reporter Matt Egan to discuss this and other hot market topics on this week’s episode of Paychex THRIVE. Matt shares the impact a steady rise in the market has on consumer behavior and employment decisions, along with how inflation and interest rates can both help and hinder this growth. Gene also gets Matt’s thoughts on the resurgence of meme stocks, the potential shift towards a four-day workweek, and the possibility of another real estate boom.

Topics include:

00:00 – Episode preview and welcome

01:03 – Introduction of CNN Reporter Matt Egan

01:20 – Recollection of market lows during the Great Recession

03:03 – Context around recent stock market highs

04:33 – Discussion on the Dow and its impact

06:04 – Importance of Dow as a market indicator

08:02 – The market as a confidence factor for business owners

11:18 – Discussion on insider trading and its impact

13:00 – Media's influence on the market and the ethics of reporters investing

13:44 – Connection between interest rates and stock market

16:46 – Prediction for future interest rates

17:30 – Business costs in relation to inflation

19:05 – Reflection on the change of inflation over time

19:45 – Discussion on inflation and interest rates

25:17 – Introduction of the four-day work week

28:04 – Return of meme stocks

31:49 – Wrap up and thank you

Prenatal Paid Leave in N.Y., a Shift in Job Openings, and Visa Looks to Fewer Credit Cards

Thu, 23 May 2024 00:02:00 -0400

New York has done what no other state in America has, but what will offering 20 hours of prenatal paid leave to employees – on top of other leave time they are entitled to under the law – mean to employers? Gene Marks has a few thoughts on the topic, including that this might become a national trend. Job openings are down one-third since 2022, but still remain at an historic high. Gene shares his take on what has changed to bring on those results, along with why a major credit card company is trying to reduce the number of cards in your wallet.

Florida CPA Spotlight: How Will Specialization and AI Shape Accounting Profession?

Wed, 22 May 2024 00:02:00 -0400

CEO Shelly Weir discovered that her notions of what CPAs were like differed from who they actually are when she came to the Florida Institute of CPAs. Putting aside the “number crunchers” concept, she has leaned into their strategic and critical thinking skills and their people-person approach to help revamp educational efforts to the next generation of accounting professionals. With Florida growing so quickly, the need for quality and specialized CPAs is growing, too, and she details on Paychex THRIVE, a Business Podcast, what FICPA is doing to address this. Weir also shares her take on AI and how it can reshape the accounting profession.

Topics Include:

00:00:00: Episode preview
00:01:01: Introduction to Shelly Weir
00:01:29: Background of Shelly Weir
00:05:50: Learnings about CPAs
00:06:17: Qualities of successful CPAs
00:09:07: Specialization in CPA profession
00:12:41: Major CPAs’ specialties in Florida
00:16:03: Unique CPA practices in Florida
00:20:43: Pipeline and recruiting in the profession
00:21:16: National level recruitment challenges and solutions
00:26:59: Programmatic solutions for recruitment
00:28:10: Certification requirements discussion
00:30:59: Impact of work-from-home on accounting profession
00:33:27: Future of Remote Work – a Florida perspective
00:37:21: Future of AI in the accounting profession
00:40:58: Impact of AI in accounting profession
00:42:01: Wrap-up and thank you

Worker Classification 101: What Business Owners Need to Know

Tue, 21 May 2024 00:02:00 -0400

This week on Paychex THRIVE, class is in session with Shefali Milczarek-Desai, a distinguished scholar and associate professor of law at the University of Arizona. She joins Gene to explore the complex subject of worker classifications as understanding its intricacies is more than a compliance exercise — it's an operational necessity. Shefali provides insights into recent changes in worker classification regulations, particularly focusing on new rules surrounding independent contractors, bringing attention to their impact on wages, benefits, and protections. This episode also explores the legal and financial implications of misclassification, along with strategies to avoid it. This is one class you don’t want to skip.

Topics include:

00:00: Episode preview and welcome

01:22: Introduction of Professor Shefali Milczarek-Desai

05:24: Introduction of worker classification discussion and rule changes

06:57: Explanation of the Fair Labor Standards Act and its implementation

10:52: Navigating the six factors for determining worker classification at the federal and state levels

15:02: Defining independent contractors vs. employees

17:03: Reviewing the Economic Realities Test

20:27: Department of Labor and IRS role in worker classification

22:15: Advice for business owners on navigating worker classification rules

26:25: Consequences of misclassification

28:41: Wrap up and thank you

Changes to SBA Loan Process, Pet Bereavement Leave, and Gen Z Eyes the Trades

Wed, 15 May 2024 00:02:00 -0400

A revamp of the lending structure has some people praising a more streamlined process to get an SBA loan, while others are mad at the additional complexities involved. Regardless, Gene Marks says SBA loans are still a great way to go for small businesses seeking funding. A study finds that pet bereavement leave has many advantages – recruitment, though? Yes, Gene says with so many pet owners, providing this low-cost benefit can draw talent in and help keep them. And why has Gen Z looked to the trades? Lower cost in obtaining education and certification, not to mention earnings potential.

NJ CPA Spotlight: Raising Awareness, Building Talent Pipeline to Unlock Potential of Next Generation of CPAs

Wed, 15 May 2024 00:02:00 -0400

Aiysha “AJ” Johnson, CEO and Executive Director of the New Jersey Society of CPAs, says raising awareness at an earlier point in the education process is key to creating a successful pipeline in the accounting profession. The validation of that choice comes when individuals realize the many avenues a CPA can take to help any business in any industry sector grow. She also talks about work credit programs with colleges and firms on Paychex THRIVE, a Business Podcast.

Topics Include:

00:00:00: Episode Preview

00:02:03: Introduction to Aiysha “AJ” Johnson

00:03:17: Aiysha Johnson’s Career Path

00:07:25: Overview of NJCPA

00:09:00: AJ’s Role as a CEO

00:12:48: Aligning work for credit program with colleges and firms

00:17:25: Challenges of recruitment in the profession

00:19:00: Approach of pipeline task force

00:22:00: State requirements for certification

00:25:05: Bringing exposure to accounting to younger students

00:28:44: Opportunities for CPAs in other industries

00:32:38: Wrap-up and thank you

AI Policy and R&D Tax Credits: Empowering Businesses

Tue, 14 May 2024 10:27:18 -0400

On this episode of Paychex THRIVE, U.S. Senator Todd Young (R-Indiana) joins host Gene Marks to discuss the role of lawmakers in fostering AI innovation, its security, and risk mitigation. Senator Young dives into the bipartisan AI policy work he’s currently conducting in the Senate; sharing how this collaborative approach and thoughtful legislation can support the evolution of AI technologies. He also highlights financial mechanisms policymakers are using to stimulate innovation, specifically touching on the R&D tax credit and the impending reforms that are designed to help American business owners develop a thriving future economy.

Topics include:

00:00: Episode preview and welcome

01:23: Introduction Senator Todd Young (R-Indiana)

02:22: Role of legislation in AI

04:13: Steps towards AI legislation

06:02: Discussion about qualification to regulate technology

09:32: Introduction to the Future of AI Innovation Act

12:16: Implications of AI on learning

14:14: Explanation of the R&D tax credit and its impact

16:13: Proposed reforms to the R&D tax credit

20:07: Comparison of U.S. R&D tax provisions to other different countries

21:29: Importance of the R&D tax credit to non-tech sectors

24:29: Upcoming tax and election year issues

27:02: Paying for expanding tax provisions

30:08: Bipartisan tax agreement possibilities

32:15: Wrap up and thank you

Hourly Earnings Growth Increases, Credit Card Usage Up, Employees Prefer Small Businesses

Thu, 09 May 2024 00:02:00 -0400

A nearly two-year trend in deceleration of hourly earnings growth ends as the Paychex Small Business Employment Watch shows a 3.34% increase in April. Gene Marks highlights other data from the report that business can use. One thing businesses are using more of is credit cards, and Marks says that if done properly, that’s OK, especially with high interest rates for loans. And you’ll be surprised at the percentage of employees who would rather work for a small business, according to a survey. Gene shares insights why this might be the case.

The Potential for Employee-Owned Businesses in the AI Era

Tue, 07 May 2024 06:00:01 -0400

On this episode of Paychex THRIVE, distinguished labor economist and Harvard professor Dr. Richard Freeman joins host Gene Marks to navigate the future of work in an era of rapid technological advancement. With the rise of artificial intelligence (AI) and significant shifts in labor economics, the debate around employee ownership becomes more relevant. Dr. Freeman paints a compelling picture of a future where workers share the fruits of innovation and are not left behind by technological advancements. Tune in as he encourages listeners to consider employee ownership structures to boost productivity, foster a sense of shared investment, and ensure equitable distribution of AI-induced wealth.

00:00: Episode preview and welcome

01:34: Introduction of Dr. Richard Freeman

02:19: Discussion on AI’s impact on labor

07:06: AI as a potential solution to global problems

10:29: History of job replacement by technology

11:35: Impact of AI on jobs and opportunities

15:12: Discussion on employee ownership

18:15: The benefits of employee ownership

21:00: The tax advantages of employee-owned businesses

22:04: Possible reasons for low growth in employee ownership

24:51: Differences between ESOP and other forms of ownership

27:32: Historical perspective on American democracy and work

28:38: Richard’s ideals ownership scenario

34:15: Wrap-up and thank you

Some Non-Competes Invalidated, Final OT Rule, and Net Neutrality is Back

Thu, 02 May 2024 08:46:47 -0400

Federal agencies got on a roll last week by announcing three new regulations that will change how businesses deal with protecting proprietary information, handling overtime and the classifying of exempt and non-exempt employees, and the use of broadband services. Gene Marks shares some thoughts on each of these pocketbook issues and how businesses might approach prior to the rules going into effect.

PA CPA Spotlight: Accounting Firm Challenges – Modernization, Talent Gap, and More

Wed, 01 May 2024 00:02:00 -0400

Jennifer Cryder, CEO of the Pennsylvania Institute of CPAs (PICPA), spells out some of the challenges facing CPAs and their firms, largely around hot having clients understand the value of a CPA’s advisory role and sometimes a CPA not grasping the idea that they are advisers. The accounting profession, like almost all industry sectors, faces issues with recruiting and retaining talent. Cryder’s conversation with Gene Marks on Paychex THRIVE, a Business Podcast, sheds some light on how her state association is addressing issues of modernization through AI, professional development, and rethinking the business model firms have used for decades.

Topics Include:

00:00:00: Episode Preview

00:00:54: Introduction of Jennifer Cryder

00:02:12: Challenges facing CPA profession

00:03:24: Examples of challenges, including talent acquisition

00:04:43: Future of CPA firms and the advisory role

00:10:11: What’s happened to the small, local firms?

00:13:26: The value a CPA can offer

00:16:35: Recruiting challenges in the CPA profession

00:19:18: Initiatives For Retaining Good Talent

00:23:09: Metrics and job evaluation

00:27:18: Advice on collaboration with CPAs

00:30:57: Wrap-up and thank you

A Future Fueled by AI: Major Shifts in the Labor Market

Tue, 30 Apr 2024 00:02:00 -0400

Quickly evolving technology such as artificial intelligence coupled with changing labor dynamics have altered the workplace. Labor economist and MIT professor David Autor delve into these two critical areas in his conversation with Gene Marks on Paychex THRIVE, a Business Podcast, to help the audience understand the shifting trends impacting businesses. They also discuss strategies around integrating AI-driven insights with human expertise.

Topics Include:
00:00: Episode Preview

00:01:01: Introduction of David Autor

00:01:40: Autor’s background

00:03:32: Discussion on industry dynamics

00:03:51: Impacts of AI on labor markets

00:08:33: AI and decision making in various industries

00:09:37: AI and skills re-evaluation

00:11:19: Skills needed for future with AI

00:15:19: AI's current potential

00:17:16: Long-term impact on labor markets

00:18:17: Discussion on potential disruptions of future technology

00:23:16: Discussion on minimum wage debate

00:29:45: Current state of workforce after pandemic

00:33:24: Wrap-up and thank you

Starters Buying Businesses, Tipping is Tiring, and What is the Best State to Open a Business?

Thu, 25 Apr 2024 00:02:00 -0400

Looking to start a business? The trend is to buy a business rather than start from scratch, and a recent report shows small-business acquisitions up 10% from the previous year and 3% in the last quarter. Some experts say new borrowers are accepting high interest rates as normal. And if you’re opening a business, another survey found Ohio has all the factors to make it the top spot to start. Gene Marks also shares his insights on the constant tipping and its impact. Watch the podcast.

Texas Restaurant Association CEO Dishes on Membership Value, Tipping, and Childcare Initiative

Tue, 23 Apr 2024 00:02:00 -0400

President and CEO Emily Williams Knight helped guide the Texas Restaurant Association and its tens of thousands of members through the COVID-19 pandemic and continues to advocate for legislation that will help restaurants thrive. She shares stories about the industry association’s efforts on Paychex THRIVE, a Business Podcast, to educate and benefit members, as well as her thoughts on why transactional tipping is bad, swipe fees, too, and how getting a childcare initiative established and fostering the second chance hiring initiative will be key to sustaining growth of this billion-dollar industry.

Topics Include:
00:00:00: Episode Preview

00:01:25: Introduction to Emily Williams Knight

00:01:55: The pandemic's impact on the restaurant industry

00:03:14: Impact of pro-business policies during a pandemic

00:06:35: Changes in the restaurant industry post-pandemic

00:08:47: Mission of association as state’s largest private employer

00:11:52: Value of being an association member: education and a voice

00:13:40: Crucial topics and demands within the restaurant industry

00:16:15: Discussion about regulatory measures and compliance

00:16:58: Discussion about tipping policies in the restaurant industry

00:17:18: Discussion on transactional tipping

00:18:07: Importance of experiential tipping

00:21:37: Discussion on swipe fees

00:25:26: Shrinkflation in the restaurant Industry

00:28:01: Minimum Wage Discussion

00:31:07: Child care crisis solution initiative

00:32:53: Second chance hiring initiative

00:34:52: Wrap-up and thank you

Small Business Confidence Lags, Prep for New OT Rule, and West is Best for Women Owners

Thu, 18 Apr 2024 00:02:00 -0400

Who wouldn’t take an 88.5 on a test? It’s passing. Sadly, the National Federation of Independent Small Businesses Optimism survey isn’t a test – and 88.5 is not great. In fact, it is the 27th straight month that the survey has shown less than optimistic results. Gene Marks takes a look at what might be causing the steady dip, plus he talks about how employers have to prepare for the pending OT rule. Not everything is gloom: Women-owned businesses are thriving out West. Listen to the podcast.

WNBA Drafted a Business Pioneer and Advocate for Women Leaders

Tue, 16 Apr 2024 00:02:00 -0400

Cathy Engelbert has shattered a few glass ceilings in her career – first woman CEO of Deloitte and first WNBA commissioner – while still battling the gender imbalance in leadership roles. She shares her journey with Gene Marks on Paychex THRIVE, a Business Podcast, starting with her formative years, her decision to be a working mother while striking work/life balance, the mentorship she received. She also talks about confidence gaps, programs to foster the advancement of women, and the advice and guidance she gives her own daughter.

Topics Include:
00:00:00: Episode Preview

00:01:22: Introducing Cathy Engelbert

00:03:15: Inequality in the Mid-80s Working Environment

00:04:28: Role as a Representative for Women in Business

00:07:05: Challenge of Retaining Women in the Workforce

00:10:01: Value of Role Models and Mentors

00:12:32: Being an Unexpected CEO

00:15:00: Strengths Women Bring to the Workplace

00:16:24: Reflecting on Women's Confidence Growth

00:18:26: Challenges in Encouraging Women to Leadership Roles

00:24:22: Balancing Work, Family and Personal Passions as a Female Leader

00:27:24: Pivoting from Deloitte to Lead the WNBA

00:29:13: Advice for the Young Generation on Navigating Careers

00:33:21: Wrap-up and Thank You

Midwest Tops in Job Growth, Help Wanted in Manufacturing, and CA Disconnects

Thu, 11 Apr 2024 09:35:46 -0400

If you’re in the Midwest, job prospects have ticked up slightly – the first increase in 2024 – and every region has seen growth in all but one industry, according to the Paychex Small Business Employment Watch. Gene Marks also highlights a study on manufacturing that points to a massive gap in the next decade of qualified and trained workers, especially regarding digital skills. He stresses that businesses can get potential tax credits and funding for training to help. And all eyes are on California to see how a proposed bill to allow some employees to disconnect from work during off hours proceeds. Listen to the podcast.

Economic Growth and Public Policy: Data, Not Debt, is the Solution

Tue, 09 Apr 2024 00:02:00 -0400

Kent Smetters has experienced public policy on the economy from inside and outside the federal government. The economist and Wharton school professor helps us explore the use of economic modeling in influencing public policy and examines the potential impact of fiscal challenges and tax legislation changes. He joins Gene Marks on Paychex THRIVE, a Business Podcast, to talk about the many factors impacting economic growth, and how educating the current and next generation of executives can equip them to make more informed decisions on the economy.

Topics Include:
00:00:00: Episode preview

00:01:14: Introduction of Kent Smetters

00:03:12: Changing dynamics of MBA candidates

00:05:19: The many hats of an economist

00:06:07: Working with policymakers on economic impact analysis

00:07:04: Discussions on upcoming tax provisions

00:08:02: Balancing the cost of capital and national debt

00:08:38: Influence and work process of Wharton on legislation

00:19:39: Importance of honest broker analysis in policy decisions

00:22:16: Strategies for integrating more STEM personnel into our economy

00:23:29: Discussion on U.S. fiscal situation and debts and deficits

00:25:05: Projection of unsustainable debt level in U.S.

00:26:03: Hiking taxes and spending cuts only solution for deficit

00:27:07: Consequences of spending cuts on Social Security

00:28:13: Concerns about current approach in U.S. of dealing with crises

00:29:16: Effect of inflation on wealth over time

00:32:17: Implications of printing more money

00:35:06: Wrap-up and thank you

CA Minimum Wage Hike (sort of), Portal Connects Fund Sources, and Inflation is Bananas

Fri, 05 Apr 2024 12:16:58 -0400

Fast-food restaurants with a national footprint gain an exemption via the law as California raises its minimum wage. Gene Marks discusses the issues this could cause, but also says the state could be a model for others if its works. He also takes a look at a new Bank of America portal that streamlines the process by connecting access to funding sources, and he just can’t get over the fact that a bellwether for the check on inflation has changed. Gene offers his two cents on a four-cent increase of the price of bananas at Trader Joe’s. Check out the podcast.

Trajectory of the U.S. Economy: Key Influences on Business Decisions

Tue, 02 Apr 2024 09:27:43 -0400

What’s the economic outlook of the United States and what factors influence it? Columbia professor Brett House takes a deep dive focusing on growth rates, immigration, free trade, tariffs, deficits and much more – and how these impact small businesses as much as large corporations. Gene Marks and Brett discuss NAFTA, foreign markets, and other policies that will make an impact in 2024.

Topics Include:
00:00:00: Teaser quote
00:01:07: Introduction of Brett House
00:04:21: Examination of the global macroeconomics
00:07:42: Why UK’s Brexit doesn’t work
00:09:45: Courses House teaches and application on global macroeconomics
00:13:25: NAFTA and why it has succeeded
00:15:04: Thoughts on digital currencies
00:18:36: What do tariffs actually do?
00:23:00: Why doing business in the U.S. is wise
00:24:30: Economic recovery and role of government
00:25:43: Perspective on deficits
00:27:24: Wrap-up and thank you

Super-Commuting, Tax Return and Ransom Scams, and Weight-Loss Drug as a Benefit

Thu, 28 Mar 2024 00:02:00 -0400

Employers who want to retain good employees might have to buy them comfortable cushions for their long commute to work. Seems super-commuting – traveling distances of up to 300 miles one way per day – is becoming popular. Gene Marks offers a few tips on how to manage this trend. He also puts on his CPA hat to warn against scammers grabbing your data from public records to steal any potential tax refund. And even the latest employee-preferred benefit is a shock: coverage for weight-loss drugs. They’ve done surveys and the numbers don’t lie. Listen to the podcast.

32-Hour Workweek? Small Business Government Work Declines. Insurers Collect Data.

Thu, 21 Mar 2024 00:02:00 -0400

What would you think about working one less day and 8 fewer hours each week plus be eligible for overtime pay on a daily basis and benefits? It’s been introduced in the U.S. Senate, but Gene Marks shares a similar view as its detractors – it would crush small businesses, who have also seen their contracts with the U.S. government fall by one-third over the past decade because of restrictive regulations and legislation. Any thoughts on data collection auto insurers? Gene shares insights on why he isn’t opposed. Listen to the podcast.

Queen Latifah Champions Women-Owned Businesses, Accountability, and Living in the Moment

Tue, 19 Mar 2024 09:06:13 -0400

Actor, producer, recording artist, and entrepreneur Queen Latifah shares on this episode of Paychex Thrive, a Business Podcast, what she feels are the biggest challenges facing millions of women-owned businesses. She comments on the disparate funding from venture capitalists that direct less than 5% of all dollars to women-owned businesses and to the lack of recognition for women already in powerful positions. She advises women to keep up the fight, but also to ensure they are practicing self-care and living in the moment.

Topics Include:
00:00:00: Episode Summary

00:00:35: Welcome

00:00:50: Introducing guest Queen Latifah

00:01:53: Lenovo's Evolve Small campaign

00:04:24: Funding and other issues women-owned businesses face

00:06:41: Advice for women entrepreneurs

00:08:02: Support for women in business

00:10:35: Importance of self-care

00:11:40: Women are present, they need to be recognized

00:13:34: Drawing inspiration

00:16:45: Living in the moment

00:19:50: Women in higher places need to be accountable, too

00:21:30: Equal Pay for women

00:22:40: Channel setbacks into something positive

00:25:01: Aspiring for a better world

00:25:59: Wrap-up, thank you

Independent Contractor Rule, SBA Lender Match, and Boomer Wealth Transition

Thu, 14 Mar 2024 00:02:00 -0400

The gig might be up for gig workers. The DOL’s independent contractor worker classification rule went into effect March 11 and businesses using 1099 workers need to reclassify individuals properly – and possibly make them employees – to stay compliant. Gene Marks says it’s going to create some havoc before it’s all sorted out, including potential challenges in court. Small businesses did get a win when the SBA announced an improved Lender Match tool that will make the funding search easier. And Gene advises Millennials to buy businesses from retiring baby boomers amid a generational wealth transfer that could be in the $90 trillion range. Listen to the podcast.

Workforce, Culture, and Tipping: Shifting Dynamics in Restaurant and Hospitality Industry

Tue, 12 Mar 2024 00:02:00 -0400

After nearly a quarter century in the restaurant and hospitality business, Jeanne Cretella has seen major swings, and the President of Landmark Hospitality shares her thoughts with Paychex THRIVE, a Business Podcast, on what works and what doesn’t in the industry. Cretella says restaurants and hospitality should always be about service, and that eliminating tipping and proposing steep minimum wage hikes will kill the industry. She tells Gene Marks that building a culture is critical, how the industry still is great as a career path, and why joining an industry association can help your business stay out of compliance hot water.

Topics Include:
00:00: Opening preview

00:01:31: Introduction to Jeanne Cretella

00:02:15: Jeanne's journey with Landmark Hospitality

00:05:19: Employment opportunities in the restaurant industry

00:07:07: Restaurant industry as a potential career path

00:11:21: Importance of instilling company culture

00:14:08: Employee recruitment

00:17:27: Thoughts on the four-day work week

00:20:15: Industry trend – flexibility in workplace

00:21:37: Tipping in restaurants

00:26:09: Minimum wage increase in fast-food industry

00:29:04: Surcharges for using credit cards

00:34:04: The importance of participating in industry associations

00:34:59: Wrap-up and thank you

Hiring Slows, Hourly Wages Increase, Dynamic Pricing, and a Shoplifting Solution

Thu, 07 Mar 2024 00:02:00 -0500

As the economy moderates, so too is job growth. Gene Marks offers some insights as to what the data from the latest Paychex Small Business Employment Watch is showing business owners. Fast-food restaurant chain Wendy’s announced the testing of dynamic pricing and customers weren’t happy, so Wendy’s flipped. Is dynamic pricing the future pricing model? How do you feel about a personal escort while shopping? One hardware store owner floated the approach to combat the spike in shoplifting, but Gene says there might be hidden costs. Listen to the podcast.

Kara Swisher: A Media Maverick's Insights into the Business-Tech Landscape

Tue, 05 Mar 2024 00:02:00 -0500

Business owners cannot wait until AI is full-proof or they will be out of business, according to longtime technology journalist, author, and business owner Kara Swisher. Businesses need to get comfortable with what AI is doing now and can do for them, and then be adaptable as it changes. Swisher speaks with host Gene Marks on Paychex THRIVE, a Business Podcast, about the ever-changing business-tech landscape, including why AI is a tool and should be treated as such, how some social platforms are better than others for digital ad ROI, why security is almost nonexistent and the government allowed it, and much more.

Topics Include:
00:00: Episode Preview
01:32: Introduction to Kara Swisher
03:10: Discussion about Kara's new book on tech
07:24: Transition from being a journalist to a business owner
09:55: Insights on contracts and work relationships
11:01: Marketing insights on social media
21:26: Tech is a tool and still adapting
24:39: Security and privacy in tech
26:13: Need for stricter data regulation
28:00: Discussion on Augmented and Virtual Reality devices
32:01: Why Climate Change Tech would be a good job
34:38: Wrap-up and thank you

Mixed Reviews on Minimum Wage Hikes, Coffee Badging, and Flirting with New Wealth Taxes

Thu, 29 Feb 2024 00:02:00 -0500

A recent survey finds that while the majority of small business owners are in favor of a minimum wage hike, half of respondents also feel that an increase would negatively impact their businesses. Host Gene Marks understands this paradox and explains why business owners would have these contradictory opinions. Gene also touches on the new workplace phenomenon called coffee badging and why one CEO isn’t opposed to this practice, as well as a new editorial in the Wall Street Journal that cautions against the slippery slope of new unrealized gains taxes 10 states are currently flirting with. Listen to the episode.

How to Navigate Digital Marketing with Google Ads

Tue, 27 Feb 2024 00:02:00 -0500

Claire Jarrett is a businesswoman, author, and expert on digital marketing, and she says that data tracking is crucial to understanding how to craft your online ads, messaging, and campaigns. Gene Marks chats with Jarrett on Paychex THRIVE, a Business Podcast, about keywords, industry tools, consumer behavior, the shift on cookie tracking, and much more, and shares insights and ad-building tips that could help your business achieve success with its digital marketing efforts.

Topics Include:
00:00: Episode Preview

01:08: Introduction of Claire Jarrett

02:37: Impact of change with cookies and tracking

05:39: Difference between advertising on Google and YouTube

07:27: Advice on tools to help create ads

09:27: What is a keyword and a negative keyword?

11:47: Behavior and why consumers click on ads

13:30: Tips on writing an effective digital ad

14:43: Different types of digital ads

15:38: What is a retargeting campaign?

17:35: What makes a good landing page?

19:27: Why testing ads is important

21:09: Verifying data through independent tracking

26:27: Jarrett Digital’s approach to clients and consulting

28:24: Impact of AI on future of digital marketing

30:00: Identifying the perfect client?

31:00: Wrap up and thank you

Credit Card Fee Transparency in NY, PFML May Expand in NJ and PA, and Rainy-Day Funds

Thu, 22 Feb 2024 00:02:00 -0500

A new law takes effect in New York state that requires businesses to be transparent about credit card surcharges while also capping what businesses can charge patrons who use credit cards. Host Gene Marks says he favors this approach and shares insights on this and a few other news items, including the potential expansion of Paid Family Medical Leave in New Jersey and Pennsylvania to include small businesses, and the push for the creation of emergency savings accounts for employees. There are a lot of complexities being created and Gene explains why. Listen to the episode.

Former Fed Economist Breaks Down the National Debt and the Current State of the U.S. Economy

Tue, 20 Feb 2024 08:55:28 -0500

In today’s ever-changing business landscape, understanding the economy, national debt, and their impact on your trade is a crucial tool. On this episode of Paychex THRIVE, former Federal Reserve economist, Bloomberg columnist, and founder of Sahm Consulting, Claudia Sahm, offers valuable insights to help listeners navigate the complexities of the U.S. economy. She discusses its key aspects, ranging from the role of treasury securities and national debt to the impact of fiscal policies on national economic health. Learn about the unique credibility of U.S. debt securities and how international demand for these assets bolsters the nation's ability to manage its rising national debt sustainably.

Topics include:

00:00 – Welcome Claudia Sahm

01:14 – Introduction to Claudia Sahm's background and work history

03:14 – Discussion on the U.S. economy and national debt

04:36 – Importance of focusing on tax and spend policies

06:58 – Claudia’s perspective on the sustainability of government deficit

09:13 – Considerations for future economic policies

11:31 – Discussion on the size of the federal government as it relates to the national debt

13:03 – Importance of reliable government data

14:02 – Claudia’s advice on utilizing data in decision-making

16:02 – Importance of regional and industry-specific data

17:31 – Key metrics to track for understanding the economy

19:15 – The influence of the labor market and consumer spending on the economy

20:25 – Weighing government data against private sector data

21:20 – Discussion on data sources

23:50 – Economic forecast for the near future

28:41 – Influence of presidential elections on the economy

32:23 – Wrap up

Job Vacancies Unfilled, Super Bowl Impacts Productivity, Might Need Taylor Swift’s Help

Thu, 15 Feb 2024 00:02:00 -0500

Unless you’re Taylor Swift, working for Taylor Swift, or dating Taylor Swift, your business might not be doing as well in the marketplace. At least that’s what recent numbers show, with job vacancies open but 14% of small-business owners indicating they aren’t hiring over the next three months. Gene Marks takes a look at a recent report, plus shares some poor productivity numbers following the Super Bowl and the astronomical economic impact you could experience if you hitch your business in any way shape or form to Taylor Swift’s concerts or her favorite NFL team. Listen to the podcast for details.

DISCLAIMER:

The information presented in this podcast, and that is further provided by the presenter, should not be considered legal or accounting advice, and should not substitute for legal, accounting, or other professional advice in which the facts and circumstances may warrant. We encourage you to consult legal counsel as it pertains to your own unique situation(s) and/or with any specific legal questions you may have.

Empire State Development Aims Ever Upward for NY State Businesses

Tue, 13 Feb 2024 08:39:43 -0500

Businesses in New York state and New York City have tremendous opportunities presented through Empire State Development, the economic development arm of state government that provides support to small businesses and helps implement initiatives. President and CEO Hope Knight chats with host Gene Marks on Paychex THRIVE, a Business Podcast, about how the funding works for training and workforce development, available tax credits, and the push for film industry and biotech industry advancements in the state.

Topics Include:
00:00: Opening

01:06: Introduction of Hope Knight, CEO of Empire State Development

02:48: What is Empire State Development

04:17: Programs available for small businesses through ESD

05:01: What is the State Small Business Credit Initiative

07:22: Where is the focus of ESD funding

10:25: What industries is ESD focused on for funding and workforce development

14:13: How funding flows to programs that provide training and distribute funds

17:33: Benefits to hiring the formerly incarcerated

22:14: Available tax credits for hiring formerly incarcerated

24:09: Specific programs aimed at film industry in New York City

25:33: Opportunities around biotech industry in central New York

26:48: Wrap-up and thank you

DISCLAIMER:

Jobs Grow for 34th Straight Month, Tax Credit Extensions Sought, SBA Training Program

Thu, 08 Feb 2024 00:02:00 -0500

Data from the Paychex Small Business Employment Watch shows job growth continues strong and hourly wage growth is also up. Gene Marks shares insights on how employers can use this data to their advantage. Legislation to extend the research and development tax credit at the expense of the employee retention credit passes one chamber of Congress. The SBA rebrands a crucial program to make it more accessible, including adding training that might boost the percentage of businesses that successfully obtained a federal contract and a key revenue source beyond the 60% from 2023. Listen to the podcast for more.

DISCLAIMER:

Nothing Seems Impossible for Restaurateur and TV Celebrity Robert Irvine

Tue, 06 Feb 2024 00:02:00 -0500

TV celebrity of “Restaurant: Impossible” and restaurateur Robert Irvine has a new book out titled, “Overcoming Impossible” that says that it doesn’t matter who you are or where you come from, success is attainable. He shares insights with host Gene Marks about finding and hiring the right people, leading those people, taking calculated risks, and listening to new ideas. He also says you need a system, that system should have rules, and don’t be afraid to fail. Listen to the Paychex THRIVE podcast to hear what other advice he has and why he travels 345 days a year to make it all work.

Topics Include:

00:00: Introduction
01:22: Defining impossible
04:47: Hiring and working with younger generations
08:47: Listening and taking suggestions in a business
09:31: Dealing with employee turnover
13:48: Learning from failure with analytics
16:59: What work-life balance?
21:07: Where Irvine came from and why he gives back
22:12: Understanding different work ethics
24:12: Risk-taking and believing in yourself
29:53: P&L and ROI in the restaurant industry
34:28: Leadership in business
37:04: Wrap-up and thank you

DISCLAIMER:

AI, AI, Oh, Wait! Productivity Gains Not Realized and Humans More Cost Effective

Thu, 01 Feb 2024 00:02:00 -0500

One recent study shows that full potential productivity gains through the use of generative artificial intelligence might be six to 10 years away. A different study at MIT revealed that in for certain aspects of work, only in a quarter of the jobs – 25 % - did it make financial sense to use AI. The numbers weren’t tipping favorably toward AI, but Gene Marks says these are the early days of understanding what AI can do and talks about his experience with one such AI tool. Listen to the Paychex THRIVE Week in Review podcast for more.

DISCLAIMER:

How Data, Regulations, and Training are Shaping the HVAC Industry

Tue, 30 Jan 2024 00:02:00 -0500

The HVAC industry faces challenges on several fronts, from recruitment and retention in a tight labor market to an endless stream of regulations from federal and state agencies. CEO Talbot Gee of HARDI – the Heating, Air Conditioning, and Refrigeration Distributors International – works with his association to help implement training programs, communicate the requirements mandated by regulations, and data technology to that enhance inventory management and the understanding of space allocation for members of the wholesale distribution association. Gee speaks with Gene Marks on the Paychex THRIVE podcast on these topics and much more.

Topics Include:

00:00: Introduction
01:17: Welcome guest Talbot Gee
01:55: HARDI and the purpose of the association
05:19: Workforce development; recruitment and retention challenges
10:01: Using data and technology to maximize space and scale operations
12:30: Training in trade schools and promotion of trades
15:30: Where to find labor
17:44: Impact of home sales, new construction on industry
21:15: Impact of tighter lending practices, inflation on inventory
26:07: Navigating regulatory changes and industry challenges
30:59: Opportunities in HVAC industry
34:01: Wrap-up and thank you

DISCLAIMER:

Will Regulatory Agencies Be Unable to Regulate? Economy Looks Bright and Older Workers Excel

Thu, 25 Jan 2024 00:02:00 -0500

If you’re running a business, a herring fisherman baited the hook with a case now before the Supreme Court that might limit a federal agency’s power to expand on a ruling to further regulate your business. Gene Marks says this could make many businesses happy, maybe as happy as the news that the American consumers are upbeat about the economy and continuing to spend. Gene Marks shares some insights on the news, including the benefits employers are finding with an older workforce. Listen to the podcast.

DISCLAIMER:

Retired 4-Star General Stanley McChrystal: From Military to Business Leadership

Tue, 23 Jan 2024 08:07:00 -0500

Retired Army Gen. Stanley McChrystal says at the core of good leadership is communication and clear direction, whether commanding troops in battle or leading your team on a business project. He speaks with host Gene Marks on the Paychex THRIVE podcast about good leadership qualities such as self-discipline, adjusting your approach as you gain more experience, getting your hands in the mix regardless of title, and surrounding yourself with people whose skillsets and thought processes augment yours – not duplicate them.

Topics Include:

00:00: Opening quote on leadership
01:01: Introduction of General Stanley McChrystal
02:19: Discussion on leadership
08:05: How do age and experiences impact leadership
11:37: Building a team around a good leader
16:02: Demonstrating leadership through actions
20:48: Comparison of running a military outfit vs. a civilian business
21:43: Setting clear standards and expectations in business
24:15: The importance of transparent communication
25:22: Lessons learned and appreciating successes
26:14: Implementation of effective training
27:44: Identifying key influencers and driving changes
30:39: Wrap-up

DISCLAIMER:

U.S. DOL Final Rule on Worker Classification Will Have Major Impact on Businesses

Thu, 18 Jan 2024 08:39:00 -0500

With the release of the Final Rule on Employee or Independent Contractor Classification by the U.S. Department of Labor, businesses will have to audit their workforce to determine if individuals are classified properly under the Fair Labor Standards Act. The rule takes effect March 11, 2024, unless it is challenged in court and enjoined. Gene Marks explains the six factors businesses have to consider when analyzing a worker’s classification, and why the financial stakes are so high if improperly done. Listen to the Paychex THRIVE Week in Review podcast.

How AI Maximizes Phone Call Intelligence for Lead Marketing

Tue, 16 Jan 2024 00:03:00 -0500

Digital technology that gave us texting hasn't devalued phone conversations, which are a treasure trove of insights that can help boost a company's lead generation and growth. Ryan Johnson, the Chief Product Officer at CallRail, tells Paychex THRIVE podcast host Gene Marks that businesses relying heavily on phone calls for lead generation can maximize their marketing efforts with the granular details his company can obtain from their AI-powered lead intelligence platform. It can integrate with other systems to provide instantaneous information about the client beyond their name, including where they are calling from, keywords from the conversation that can assist in auto-qualifying a lead, and much more.

Topics Include:

00:00: Introduction and welcome Ryan Johnson
01:48: What is CallRail?
02:00: What does CallRail technology do?
04:14: How CallRail technology integrates with other systems
00:05:10: Explanation on dynamic number insertion
00:08:00: Discussion on data capturing
00:09:22: Discussion on conversation intelligence
00:12:20: Application of conversation intelligence
00:16:42: Integration with CRM applications
00:18:00: Characterizing the ideal CallRail customer
00:19:53: Personal example of how CallRail can benefit businesses
00:21:10: Wrap-up and thanks to Ryan Johnson

Job Growth Continues in South and Major Metros, Government Shutdown Looms

Thu, 11 Jan 2024 00:02:00 -0500

For 33 consecutive months, the small business community has shown resiliency by adding jobs. Highlights from the Paychex Small Business Employment Watch includes data from the region and major metros consistently leading the way. The federal government also released positive numbers on jobs, but primarily in only four industry sectors. Gene Marks shares what this might mean for businesses, as well as why employers should be prepared with another looming federal government shutdown. Listen to the podcast.

N.J. Gov. Murphy: Modernizing Through AI Hub, Liquor License Laws, and Organized Labor

Tue, 09 Jan 2024 00:02:00 -0500

Gov. Phil Murphy of New Jersey has his sights set on making the Garden State the East Coast AI hub. Working with Princeton University, his administration is assembling a task force with people who can handle the tech side and the practical governance in hopes of using the results to improve the delivery of government services and more. Gov. Murphy also talks with host Gene Marks on the Paychex THRIVE podcast about how the Main Streets of New Jersey could get a boost from a change in the liquor license laws, plus how he is staunchly pro-organized labor in rebuilding the middle class and the economy.

Topics Include:

00:00 – Welcome, Gov. Phil Murphy

01:53 – Introduction to Murphy

02:34 – Discussing AI initiatives

04:13 – What is the AI task force and its scope

07:19 – Resources behind AI hub

10:53 – AI task force goals

17:18 – Updating the liquor license laws?

20:52 – What modern liquor license laws can accomplish

23:34 –Organized labor and small businesses in N.J.

24:11 – Support for unions and the potential impact

27:18 – Wrap-up

Enhance the Online Search Experience with the Right AI

Wed, 03 Jan 2024 00:02:00 -0500

People want an online experience where they can easily find what they’re looking for. Algolia provides the AI search tools to help businesses make their content or products more searchable. In fact, if Algolia was a public company, it would be the second-largest search engine in the world behind Google. Sean Mullaney is chief technology officer at Algolia and joins Gene Marks on Paychex THRIVE, a Business Podcast, to share what the company is all about and how they are integrating AI in their efforts to help businesses build better digital experiences for customers.

Topics Include:

00:00 – Welcome, Sean Mullaney

00:42 – Introduction to Sean Mullaney

01:29 – What does Algolia do?

03:36 – How e-commerce benefits from Algolia’s efforts

05:45 – AI and its use in enhancing searchability

10:11 – Bringing personal assistant-type experience to the web

13:50 – Leveraging technology, staying nimble can benefit small businesses

14:49 – Wrap-up

Job Switching, Coffee Badging, ERTC Disclosure Discount, and States Prime for Business

Thu, 28 Dec 2023 00:02:00 -0500

According to a recent worldwide survey, 25% of people are prepared to leave their current jobs, with better pay and perks topping the list of desires, and work-life balance valued, as well. Gene Marks shares some thoughts on this, as well as the apparent protest move of coffee badging, which should really make employers take a closer look at their office policies about remote work. The IRS is accepting the return wrongfully attained ERTC funds – and is throwing in a discount – and you’d be surprised what state one study found to be the hot spot for new businesses in 2024. Listen to the podcast.

Holiday E-Commerce Sales Up, Extensions Sought for Tax Credits and BOI Reporting

Thu, 21 Dec 2023 00:02:00 -0500

Despite disparity in the reporting of e-commerce sale figures, one thing is apparent: people are spending and the holiday shopping season is off to a good start. However, Gene Marks still has reservations on sustainability in 2024 because the GDP currently is being propped up by U.S. consumers. In other news, extensions are afloat, from a bill seeking to change the beneficial ownership information reporting deadlines to pushes by each party around R&D credits to child tax credits. Get more details in the podcast.

Business Technology, HR, and Embracing Entrepreneurship with Former Paychex CFO

Tue, 19 Dec 2023 00:02:00 -0500

Rising to the C-Suite takes more than just an MBA. Host Gene Marks has a conversation with recently retired Paychex CFO and current senior advisor to the CEO, Efrain Rivera, about his interesting career path and the crucial aspects he sees as being essential in business. This episode of Paychex THRIVE, a Business Podcast, also shares insights on financial literacy, strategic decision-making, hiring, technology, professional relationship building, and more, and how leveraging that knowledge to create innovative solutions and strategic investments can promote a company’s overall growth.

Topics Include:

00:00 – Welcome, Efrain Rivera

00:56 – Introduction to Rivera

03:12 – Pivoting in your career

05:03 – The role and value of an MBA degree

09:27 – Challenges and decisions during major change

13:12 – Risk-taking vs. gambling in business

16:01 – Hiring for attitude not aptitude and the challenges

21:35 – How to motivate a team

24:09 – Discussion on current state of business

25:01 – Safe investments in present economy

30:02 – Balancing indicators from Wall Street and Main Street

31:38 – Small businesses in the current economic state

35:10 – What makes a potential startup appealing for investment

36:20 – Balancing an entrepreneur’s skill set

44:35 – Wrap-up

What Does Job Data Really Tell Us? Tips to Lower Taxes. Food Digging for Customers

Thu, 14 Dec 2023 00:02:00 -0500

Unemployment has dropped, jobs are being added, but job openings are decreasing by millions. Gene Marks says this gives him reservation but also shares that small businesses have opportunities to add some quality talent. Also available for your business is a chance to lower taxes by using write-offs, paying bonuses, cleaning up the balance sheet. And have you heard of food digging? Gene shares insights on a new practice by some restaurants but he also has reservations. Listen to the podcast.

BOI Compliance Deadline: What Businesses Should Know

Tue, 12 Dec 2023 08:58:00 -0500

In an effort to combat illicit activities such as money laundering and terrorist funding, the Financial Crimes Enforcement Network (FinCEN), under the authority of the Corporate Transparency Act (CTA), will require businesses to report beneficial ownership information (BOI) starting in 2024. On this episode of Paychex THRIVE, a Business Podcast, host Gene Marks speaks with Stephen Dombroski, a Senior Payroll Tax Manager in Compliance for Paychex, on compliance requirements, potential penalties for non-compliance, and what information is being requested, and the covered businesses expected to report under the CTA.

Topics Include:

00:00 – Welcome, Stephen Dombroski

00:29 – Introduction to Dombroski.

01:27 – What is the Corporate Transparency Act

03:10 – Which businesses does the act apply to

04:06 – What businesses are exempt from BOI reporting

06:17 – Resources to help with compliance

07:35 – What information has to be reported?

10:06 – Explanation of beneficial ownership

10:52 – Security of information being reported

11:49 – Deadlines for BOI reporting

15:26 – Penalties for non-compliance

21:34 – How Paychex can assist in reporting

22:29 – Wrap-up

Learn more about beneficial ownership information reporting at https://www.paychex.com/articles/compliance/beneficial-ownership-information-reporting.

Consumer Sentiment Down, Credit Access Could Tighten, and Job Openings

Fri, 08 Dec 2023 09:51:00 -0500

The University of Michigan’s monthly consumer sentiment survey shows a fourth straight decline, which has Gene Marks worried that, despite signs to the contrary, Americans might be slowing on their purchase of goods. Some businesses might be disproportionately disadvantaged if a proposed rule for banks creates a credit access issue. And the time might be right for smaller businesses to win the battle for labor, as 21% of all job openings in the U.S. are at businesses with 1 to 9 employees. Listen to the podcast.

How to Leverage AI for Small Business Owners

Tue, 05 Dec 2023 00:02:00 -0500

In this episode of the Paychex THRIVE, a Business Podcast, host Gene Marks talks with Thea Ducrow, CEO of Creative AI Leadership Consulting, about the role of artificial intelligence (AI) in human resources (HR) for small businesses.

Learn about the advancement of AI applications, such as ChatGPT and how it can benefit business owners by providing smarter and more professional assistance. Gene and Thea also dive into debunking the extreme views about AI and job loss, and provide insights and education to HR professionals, emphasizing that AI is not a replacement for human judgment, but rather an assistant that enhances productivity and accuracy. Take a listen and learn how small business owners can embrace AI platforms like ChatGPT, which can offer valuable resources, data, and policies, including compliance guidelines, to help streamline business procedures.

Topics Include:

00:00: Episode Preview
01:27: Introduction to Thea Ducrow, CEO of Creative AI Leadership Consulting
02:37: Discussion about ChatGPT's improvements and capabilities
04:31: Concerns and benefits of AI and its influence on jobs
06:45: Practical applications of Chat GPT in business
07:32: The importance and benefits of proper communication with AI systems
09:42: Addressing fears and utilizing AI's potential in HR
12:00: The focus on human connections in HR and the role of AI
15:22: Concerns and adaptation strategies as AI quickly improves
17:45: Keeping up-to-date with new regulations and AI's capabilities
22:39: Addressing privacy concerns in AI policies
26:44: Future expectations from AI
28:35: The impact of AI on jobs and the economy
29:57: Closing remarks & future aspirations

Have a guest or topic you’d like to suggest for the show? Submit your ideas here: https://bit.ly/3kFt4A9.

1099-K Reporting, Funding for Disadvantaged Borrowers, and Hybrid Ups Productivity

Thu, 30 Nov 2023 09:58:00 -0500

No news is good news, according to Gene Marks, who shares details about the IRS delaying the Form 1099-K threshold change in 2023. So, if you’re using a third-party platform such as PayPal or Venmo to receive payment for services, you have a reprieve this tax season. Gene also talks about the State Small Business Credit Initiative that is pumping millions into states to share with disadvantaged and minority-owned businesses. Plus, hybrid work policies are found to increase productivity. Listen to the podcast.

Economic Uncertainties and Small Business Hiring

Tue, 28 Nov 2023 00:02:00 -0500

In our latest episode of Paychex THRIVE, a Business Podcast, Managing Director of Government Affairs at Goldman Sachs, Joe Wall and host Gene Marks are giving their expert views on the capital and credit hurdles facing small businesses. Hear as they talk about the disparities in capital access, the potential solutions and strategies for businesses, how businesses can navigate this rapidly changing landscape, and much more.

Topics Include:

00:00 – Episode preview
00:19 – Welcome, Joe Wall
00:50 – 10,000 Small Business Program
03:07 – Goldman Sachs and small businesses
06:17 – Application process
07:31 – Commitment for businesses
09:00 – Credit environment survey
12:38 – Demand for credit and capital
16:37 – Impact of growing interest rates
18:26 – Outlook for the future
22:10 – Outside the finance industry
24:19 – Hiring trends
28:35 – Wrap up

NLRB Sued over Joint Employer Rule, Minimum Wages, and Government Contract Availability

Fri, 24 Nov 2023 00:02:00 -0500

The National Labor Relations Board released a final Joint Employer rule that was met with a lawsuit and other opposition from industry groups such as franchises. Gene Marks, who says it could impact his small business, as well, is not in favor. Gene also talks about the states where minimum wage increases are going into effect in 2024, and tips for small businesses to get in on opportunities for government contracts. Listen to the podcast.

Businesses Need to be Aware of the Top Regulatory Issues for 2024

Tue, 21 Nov 2023 00:02:00 -0500

After months and even years of discussions, several federal agencies have begun releasing or nearing release of new regulations that will impact businesses on everything from wage and hour issues such as overtime, as well as worker classification. On this episode of Paychex THRIVE, a Business Podcast, Director Compliance Mike Trabold speaks with host Gene Marks, setting the stage on what to expect in 2024 while offering tips for businesses on a Joint Employer rule, the Overtime rule, minimum wage increases, workplace retirement plans under the SECURE Acts, OSHA activity and workplace safety, Beneficial Ownership reporting, and much more.

Topics Include:

00:00 – Introduction of Mike Trabold

01:53 – Compensation and competing for talent

05:55 – Minimum wage increases and impact

17:41 – Mandated sick time and paid leave

27:57 – Potential impact on unionization of NLRB’s Joint Employer Rule

29:51 – OSHA ramps up inspections and enforcement around heat issues, more

30:30 – Severance packages and contingencies

31:21 – NLRB’s Joint Employer Rule to impact franchises, contractors

35:37 – EEOC activity – training, harassment, religious accommodations

43:24 – FTC on non-competes and consumer reviews

48:38 – OSHA inspections on heat issues, tips for industries

51:44 – DOL and worker classification

1:02:18 – Overtime rule, tips for businesses

1:04:00 – State child-labor issues

1:05:52 – IRS and the ERTC pause

1:09:21 – High-compensated individuals and taxes

1:12:22 – Research and Development tax deduction

1:15:02 – Beneficial Ownership Information reporting

1:18:17 – Retirement and taking advantage of tax credits from the SECURE Acts

1:22:48 – Wrap-up

Learn more about available SECURE 2.0 tax credits at www.paychex.com/articles/compliance/secure-act-changes.

Find out how proposed DOL overtime rule could impact your business at www.paychex.com/articles/compliance/proposed-overtime-rule-raises-salary-threshold-exemption.

What can business still do with the ERTC? Find out at www.paychex.com/articles/compliance/employee-retention-credit.

Household Debt is Red Flag, Make Banks Your Friends, and Restaurant Fee for Bad Parenting

Thu, 16 Nov 2023 00:02:00 -0500

With a spike of 1.3% and 3% in the third quarter for household debt and credit card delinquencies, respectively, Gene Marks shares his concern that strong consumer spending is masking the red flags for a potential slowdown in 2024. He also says that small businesses should lean into their banks for advice, especially with changes lenders have made to improve their services. And, if you’re eating at one Georgia restaurant, corral your kids or you could get hit with a surcharge. Listen to the podcast.

Using Foundations and AI to Keep Your Company Safe with Mastercard’s Deputy Chief Security Officer

Tue, 14 Nov 2023 00:02:00 -0500

For over 10 years, Mastercard has been using artificial intelligence to protect its customers. Today, Deputy Chief Security Officer, Alissa “Dr. Jay” Abdullah says we can’t forget the basics in protecting ourselves from cyber-attacks. Take a listen to hear as Dr. Jay talks with Gene Marks, host of Paychex THRIVE, a Business Podcast, about the importance of using basic foundations and training alongside AI when it comes to your company’s cyber security.

Topics Include:

00:00 – Episode preview

00:27 – Welcome Alissa “Dr. Jay” Abdullah

02:03 – Dr. Jay’s position at Mastercard

03:36 – Mastercard’s history with AI

06:41 – How AI will benefit small businesses in security

10:11 – The importance of the fundamentals

11:29 – Training your employees on cybersecurity

14:12 – Repetition with employees

15:42 – Passwords or password less

20:11 – Multi-layer authentication

21:45 – Cybersecurity for remote employees

25:45 – Corporate VPNs

28:24 – CISA Secure Our World Program

29:29 – Upgrading operating systems on devices

30:25 – Mastercard Trust Center

31:28 – Wrap up

Learn more about cybersecurity and protecting your business at www.paychex.com/worx/podcasts/business/dan-lohrmann-cybersecurity-protecting-your-data

Dealing with Interest rates, Small-Business Grants, and Corporate Transparency Forms

Thu, 09 Nov 2023 00:02:00 -0500

As the Federal Reserve continues to wrangle inflation, small businesses are left dealing with interest rates floating above 9.5%, which Gene Marks says is holding back small businesses from getting needed capital. Gene also shares insights on why some grants and funding for minority- and women-owned businesses might be getting tougher to secure, and why the upcoming mandatory reporting associated with the Corporate Transparency Act gives busy business owners one more government form to fill out. Listen to the podcast for more.

Cautions About AI and How to Avoid Them

Tue, 07 Nov 2023 00:02:00 -0500

Believe it or not, artificial intelligence has been around for a while. But it is in the past few years that AI has exploded, and hit the mainstream. On this episode of Paychex THRIVE, a Business Podcast, host Gene Marks is talking with Francois Candelon of BCG Henderson Institute, about the current state of AI – the risks and the benefits. Tune into hear what he had to say about misinformation, regulations, autonomous agents, and much more.

Topics Include:

00:00 – Episode preview

00:33 – Welcome, Francois Candelon

01:04 – Introduction to BCG Henderson Institute

02:46 – The history of AI

04:35 – The concern with AI

06:38 – Risks of hallucination and misinformation

09:16 – Artificial General Intelligence

11:02 – What is an autonomous agent?

13:29 – Who is responsible for AI?

15:06 – Protecting society from technology

17:48 – A worldwide framework

20:35 – How business owners can prepare

23:19 – Optimism for the future

24:48 – Wrap up

Learn more about the current trends in AI.

How the Retirement Investment in Small Employers Act is Helping Businesses

Tue, 31 Oct 2023 00:02:00 -0400

Following in the footsteps of the SECURE Act of 2019 and the SECURE Act 2.0 of 2022, the Retirement Investment in Small Employers (RISE) Act, is looking to set micro-sized businesses up for retirement success. Take a listen as host of Paychex THRIVE, a Business Podcast, talks with New York State Congresswoman Claudia Tenney about this proposed bipartisan bill. Tune in to hear they talk about what the RISE Act is, to learn more about the minimum allowable tax credit, the status of the act, and much more.

Topics Include:

00:00 – Sneak peek into Paychex PULSE podcast from HR Tech
01:09 – Episode preview
01:41 – Welcome, Rep. Claudia Tenney
02:01 – Introduction to the RISE Act
04:19 – Reason for RISE Act
05:04 – Background to SECURE Acts
06:32 – Type of tax credit
07:18 – Bipartisan support
09:43 – Status of the RISE Act
12:25 – Making people aware of the program
14:47 – Other legislation that would be great for business owners
18:59 – Wrap up

Learn more about the SECURE Act 1.0 and 2.0 at www.paychex.com/retirement-services/secure-act-faqs

Find out how Paychex can help you with retirement services at hwww.paychex.com/retirement-services.

Retail Sales Defy Projections, Layoffs Up, and CA Raises Minimum Wage in Healthcare Industry

Thu, 26 Oct 2023 00:02:00 -0400

If people are impacted by inflation, they aren’t showing it because retails sales were up in September, bettering expectations. Gene Marks says financial institutions are changing their forecasts and the holiday season might be a good one for businesses. Despite the rosy numbers there, layoffs continue in tech and the financial fields, but Gene sees this as a plus for the talent pool for smaller businesses. There will be extra money in the pockets of employees in the healthcare industry in California as a new law puts the minimum wage at $25 an hour, but it’s going to hurt businesses. Listen to the podcast.

Transforming Home Services with Jobber: A Unique CRM Platform

Tue, 24 Oct 2023 11:02:45 -0400

Now more than ever, having the right CRM platform is essential for your business, especially for those in the home services industry. On this episode of Paychex THRIVE, a Business Podcast, host Gene Marks is talking with the CEO and Co-Founder of Jobber, Sam Pillar. Take a listen to hear what Sam had to say about why and how he started Jobber, why it has become such an important product for the home services category, the user experience, and more.

Topics Include:

00:00 – Episode Preview
00:36 – Welcome, Sam Pillar
02:50 – Background in CRM software
05:08 – Introduction to Jobber
08:57 – The impact of the past year
09:47 – How Jobber raised capital
11:42 – A product for the home services category
13:48 – Transforming the home services category
15:42 – An operations management program
17:59 – How Jobber is changing these businesses
21:19 – The implementation model
22:29 – User experience
24:42 – Customization and software integrations
27:29 – Getting up and running with Jobber
28:48 – The generational transition of business owners
30:05 – An entrepreneurship opportunity
31:39 – Wrap up

Have a guest or topic you’d like to suggest for the show? Submit your ideas here.

What’s Next for Interest Rates? Credit Cards for Financing? Automation Investment?

Thu, 19 Oct 2023 00:02:00 -0400

Reports are that inflation might settle in at 3%, which is lower than expected. The question now is what will the Federal Reserve do with interest rates? Gene Marks shares some insights on that, as well as a few thoughts on the short-term benefits of using credit cards to finance your business and why franchisees should be asking if franchisors can deliver on investing in automation to help with the labor shortage. Listen to this week’s podcast for details.

GoDaddy’s Generative AI: Empowering Your Business Success

Tue, 17 Oct 2023 00:02:00 -0400

Laka Sriram, VP of Product at GoDaddy is talking with host Gene Marks of the Paychex THRIVE, a Business Podcast about generative AI and how GoDaddy is implementing these features for their customers, the state of image generation, the current state of SEO-optimized tools, and much more.

Topics Include:

00:00 – Episode preview
00:38 – Welcome, Laka Sriram
00:56 – An introduction to GoDaddy
02:13 – What is generative AI?
04:03 – AI features for GoDaddy customers
06:22 – Product descriptions with generative AI
09:04 – The importance of a back and forth with AI
10:12 – Solving the writer’s block
11:15 – How chatbots improve
12:37 – The advantage of GoDaddys tool
13:27 – The state of image generation
17:09 – Intellectual property issues
17:45 – SEO-optimized AI tools
20:19 – Wrap up

Hear more about what’s going on in the world of Artificial Intelligence with our podcast episode with Chief Futurist at ARK Investment Management, Brett Winton at www.paychex.com/worx/podcasts/business/chatbots-metaverse-robots-and-more.

Tax Cuts to Expire, Tax Credit Seeks Permanency, and Workplace Harassment Prevention

Thu, 12 Oct 2023 13:33:52 -0400

For employers who have worked a lifetime building their business and financial estate, 2025 could bring a heft of new taxes and tax rates, meaning less money you get to keep, if the tax cuts from 2017 are allowed to expire. Another perk – the New Market Tax Credit – might also go away in 2025, and Gene Marks shares that so will the projects it funds and jobs it creates in rural and urban areas. Gene also says employers and HR managers should review office policies around harassment after the EEOC released guidance for the workplace. Listen to this week’s podcast for more details.

Congressman Lloyd Smucker Talks the Main Street Tax Certainty Act

Tue, 10 Oct 2023 11:51:00 -0400

Congressman Lloyd Smucker of the State of Pennsylvania is talking with Gene Marks about his sponsored bill, the Main Street Tax Certainty Act. Tune in to this episode of Paychex THRIVE, a Business Podcast, to hear what he had to say about where this bill stems from, what types of businesses this act will support, more about tax rates and previous acts, and much, much more.

Topics Include:

00:00 – Episode preview

01:02 – Welcome, Congressman Lloyd Smucker

01:30 – Introduction to the Main Street Tax Certainty Act

02:20 – What businesses this act supports

03:30 – What a small business is defined as

03:58 – Growing the economy

05:28 – Where this bill stems from

07:01 – Tax rates

07:32 – Tax Cuts and Jobs Act

11:05 – Main Street Tax Certainty Act

12:10 – Where the bill goes from here

12:40 – Who has endorsed this bill

13:45 – Any opposition to this bill

15:03 – Success of Tax Cuts and Jobs Act

18:02 – Outlook of the future

20:49 – Wrap up

Have a guest or topic you’d like to suggest for the show? Submit your ideas here.

AI Gains a Voice (or 5), Net Neutrality is Back, and Confidence about Economy is Up

Thu, 05 Oct 2023 00:02:00 -0400

ChatGPT is adding personas and will be able to do multiple voices or even read you a bedtime story. Gene Marks shares some tips on why generative AI should be on your radar and how your business should approach the AI wave. Net neutrality has been proposed again and Gene has insights into the pros and cons for your business. Meanwhile, despite inflation and interest rates remaining high, small businesses are the most confident in the U.S. economy since the pandemic ended. Listen to the podcast.

Cybersecurity: Protecting Your Data and Your Business

Tue, 03 Oct 2023 08:39:02 -0400

As we continue with Cybersecurity Awareness Month, we’ve got Dan Lohrmann, Field Chief Information Officer at Presidio on this week’s episode of Paychex THRIVE, a Business Podcast. Tune in to hear him chat with host Gene Marks about the services Presidio offers, as well as why businesses of all sizes need to be prepared for cyber-attacks, what they can do, the added risk brought on by remote workers, how major attacks happen, and much more.

Topics Include:

00:00 – Episode preview
01:00 – Welcome, Dan Lohrmann
01:32 – Introduction to Presidio
02:49 – What services Presidio perform
05:52 – Common findings from assessments
06:29 – SaaS security
08:03 – Why care about security?
11:44 – The importance of being prepared
13:14 – The security concerns over remote workers
16:06 – How major cyber attacks happen
17:24 – Diving into Dan Lohrmann’s book
23:16 – Not just a big business problem
24:36 – Protecting your business
27:35 – Deep fake and AI
31:53 – Wrap up

Learn more about the importance of cyber security: https://bit.ly/46qaWfX

Find out more about cyber liability insurance: https://bit.ly/452RtAR

IRS Audits, California Fast-Food Minimum Wage, and Walmart Pay Differences

Thu, 28 Sep 2023 13:52:59 -0400

The IRS is hiring thousands and thousands of more specialized personnel, primarily to increase audits on the wealthy and corporations. Gene Marks says that small businesses should be prepared to get caught in that net. In California, some franchise fast-food employers should prepare to pay a higher minimum wage, while Walmart goes the other way by paying different wages for the same job. Listen to what Gene Marks has to say on the podcast about states singling out industries to pay higher wages and what the Walmart decision is actually indicating.

Helping Businesses with Cybersecurity, Cyber Insurance, & Awareness Training

Tue, 26 Sep 2023 00:02:00 -0400

October is Cyber Security Month, and we’re kicking it off early with Jonah Wisch, Program Director of the National Cybersecurity Center (NCC). Listen in a Jonah talks with Gene Marks, host of Paychex THRIVE, a Business Podcast, about what the NCC does, cyber insurance, the importance of cyber awareness training, and more.

Topics Include:

00:00 – Episode Preview
00:48 – Welcome, Jonah Wisch
03:18 – National Cybersecurity Center (NCC)
04:53 – Funding for the NCC
05:33 – Cyber for small businesses
06:08 – Cyber insurance
07:43 – Cyber risk questionnaires
11:25 – The role NCC plays in cyber insurance
13:05 – Cyber guidance from the NCC
13:33 – NIST Cybersecurity Framework
14:07 –Cybersecurity and Infrastructure Security Agency (CISA)
14:38 – Center for Internet Security Top 18
14:56 – What is a framework?
16:52 – Email compromise
18:07 – Ransomware
19:20 – Risk with AI
20:26 – Cybersecurity awareness training
23:20 – Wrap up

Learn more about the importance of Cyber Security at www.paychex.com/worx/podcasts/business/kristin-harper-cyber-security-for-small-businesses

Find out more about cyber liability insurance at www.paychex.com/business-insurance/cyber-liability-insurance.

IRS Pauses Review of ERTC Claims, Entrepreneurship Trendy, Health Care Costs to Soar

Thu, 21 Sep 2023 09:23:59 -0400

The IRS announces a moratorium on reviewing any ERTC claims received after Sept. 13, 2023, until the new year, although businesses can continue to file. Basically, expect delays in the process. Some good news: the rate of entrepreneurship is rising in the U.S., led by women and people of color, according to study by Babson College that shows 19% of adults is starting a business or has done so. Gene has some suggestions about certain approaches to this, and he comments on how to offset the rising health care costs for employers providing plans for employees. Listen to the podcast.

Navigating the Process of Buying and Selling Businesses

Tue, 19 Sep 2023 00:02:00 -0400

Have you considered buying a business or selling your current business? Now may be the right time. Take a listen to this episode of Paychex THRIVE, a Business Podcast, as host Gene Marks talks with Bob House of BizBuySell about what you should know about the current market and how to go about buying – or selling—a business today.

Topics Include:

00:00 – Episode preview
00:32 – Welcome, Bob House
01:36 – Introduction to BizBuySell
02:23 – What is the CoStar Group
03:33 – What BizBuySell offers
05:38 – Unique business offerings
07:41 – State of the market
09:34 – Impact of interest rates and financing
12:31 – Advice BizBuySell offers business sellers
14:21 – Influence of seller once business is sold
15:40 – Employee ownership plans
17:00 – Tax incentives for buying and selling businesses
20:05 – Ease of buying a business today
21:34 – Asset transactions
23:17 – Thoughts on multipliers
25:05 – Hot industries for those buying businesses
27:32 – Business broker
30:13 – Wrap up

Have a guest or topic you’d like to suggest for the show? Submit your ideas here.

Bankruptcies Rise, Score with NHL’s Penguins, and Prison Education Plan a Breakout

Thu, 14 Sep 2023 00:02:00 -0400

A 17 percent month-over-month increase in bankruptcies is concerning, especially with rising interest rates, but Gene Marks shares how businesses can get help and protect themselves under the Small Business Reorganization Act of 2019. Also, a bank teams with the Pittsburgh Penguins to offer a training camp to guide and train small businesses, much like the Massachusetts prison system is providing skills training and education to inmates to prepare them for the workforce. Listen to the podcast to learn how this can be a benefit to your business.

Reinventing the Customer Experience with Communication Technology

Tue, 12 Sep 2023 00:02:00 -0400

Looking for another way to improve the customer experience? Your communication technology plays an important part in that. Tune in to this episode of Paychex THRIVE, a Business Podcast, to hear from John Antanaitis, Vice President of Global Portfolio Marketing at Vonage, as he talks with host Gene Marks about how companies like Vonage are evolving, what Vonage offers its clients, the impact of artificial intelligence, and more.

Topics Include:

00:00 – Episode preview
00:49 – Welcome, John Antanaitis
02:02 – How the market has changed product offerings
04:28 – Introduction to unified communications
06:03 – How Vonage differentiates itself
08:46 – Recommendations for small business owners
13:27 – Data involvement
16:16 – Leveraging APIs
19:23 – Types of customers for communication platform use
21:52 – Where communication platforms are going
25:05 – AI in communication
28:56 – Wrap up

Have a guest or topic you’d like to suggest for the show? Submit your ideas here.

Job Growth Flat, 529 Plan Rollovers, and a Proposed Rule on Overtime

Thu, 07 Sep 2023 00:02:00 -0400

Although job growth has slowed for a sixth consecutive month, North Carolina continues to be the place to find work, overtaking Texas for the top spot, according to the Paychex | IHS Markit Small Business Employment Watch. On the other side of the job market — schooling — Gene Marks says that the benefits provided in SECURE 2.0 to roll leftover 529 plan funds into a Roth IRA without penalty are key and businesses should consider providing 529s to employees. Businesses also could help themselves by planning for any impact created if the proposed overtime rule becomes final. Listen to the podcast.

Gen Z Favoring Trades, Mental Health a Key Focus, and a Government Shutdown Looms

Thu, 31 Aug 2023 00:02:00 -0400

Skilled trades might get a boost, as nearly half of Gen Zers surveyed said they are exploring this option over college, and Gene Marks says it’s a good thing. We need good trades people, and the jobs are there. Small businesses should follow big businesses — 77% say mental health access is prime focus. Are you prepared for a potential government shutdown? Gene shares his thoughts on the podcast.

The Importance of Cyber Security for Small Businesses

Tue, 29 Aug 2023 00:02:00 -0400

When it comes to cybersecurity it’s essential for any size business. In fact, small businesses are often the prime targets for cyber attacks. That’s why host Gene Marks is talking with Kristin Harper, Manager of Operations Security at Paychex about what you can do to protect your company from cyber criminals.

Topics Include:

00:27 – Meet Kristin Harper
01:03 – Kristin’s job as Manager of Operations Security
02:51 – Cybersecurity in small business
03:42 – User education to prevent cyber crime
04:53 – What is phishing?
05:24 – Smishing: SMS phishing
09:32 – The rise of social engineering
10:20 – The impact of malware
12:14 – What to do to lower the risk of an attack
14:35 – Cybersecurity and remote employees
15:42 – Securing your home network and your software
17:30 – Should you be using security software?
19:11 – Cyber insurance

Find out more about cyber security as it relates to business at www.paychex.com/articles/management/cyber-security-and-a-secure-business.

Read more about the importance of cyber liability insurance at www.paychex.com/articles/human-resources/cyber-liability-insurance-why-your-business-needs-it.

Navigating Minimum Wage Changes, Hybrid Work Strategies, and Employee Stock Ownership Plans

Thu, 24 Aug 2023 00:02:00 -0400

In this episode of the Paychex THRIVE Week in Review podcast, host Gene Marks delves into the upcoming increase in minimum wages across several states, including California, and ponders the possibility of a national minimum wage change. Shifting gears, Gene examines the evolving landscape of remote work, highlighting a study revealing that many bosses regret their initial return-to-office decisions. He emphasizes the importance of flexibility and taking employee needs into account when formulating work-from-home policies. Lastly, Gene explores the benefits of Employee Stock Ownership Plans (ESOPs) and their potential advantages for both business owners and employees. He cautions listeners about recent IRS scrutiny of ESOPs, emphasizing compliance and proper setup. Tune in for valuable insights on these timely business topics.

Religious Accommodations in the Workplace – Breaking Down Groff vs DeJoy

Tue, 22 Aug 2023 11:28:33 -0400

Tune into this episode of Paychex THRIVE, a Business Podcast to hear as, host Gene Marks talks with Employment Attorney and Partner at Fisher Phillips, Lauren Sobaski, about two key topics impacting employers today. Tune in to hear what she has to say about the current religious accommodation case of Groff v. DeJoy, employment retaliation, and what employers should consider when addressing their workplace policies.

Topics Include:

00:00 – Episode preview
01:10 – Welcome, Lauren Sobaski
01:50 – What an employment attorney does
02:55 – Introduction to Groff v. DeJoy
06:12 – How the lower courts sided
08:16 – The definition of significant
09:43 – The potential for more lawsuits
11:33 – Defining religious accommodation
12:43 – Possible timing
13:34 – What advice is Lauren giving?
15:16 – Last thoughts on Groff v. DeJoy
18:10 – Retaliation claims from employees
20:50 – Where employees make retaliation claims
21:39 – The importance of training and policies
24:19 – Wrap up

Have a guest or topic you’d like to suggest for the show? Submit your ideas here.

Ownership Reporting, Pregnancy Rules, and Happy Birthday Means Happy Employees

Fri, 18 Aug 2023 13:26:05 -0400

Businesses have reporting requirement deadlines approaching regarding their true or beneficial ownership, which many small businesses aren’t aware of. Gene Marks shares information about how the U.S. Treasury is taking action to educate businesses about their compliance obligations. Businesses should also know that a rule on pregnancy accommodations will be coming from the EEOC. And, apparently, employee retention can be bolstered with a song and gift on an individual’s birthday. Listen to the podcast for details.

How SCORE Mentorships are Helping Small Businesses Navigate AI, the Labor Market, and More

Tue, 15 Aug 2023 10:32:56 -0400

Have you ever heard of SCORE? And do you know what they do? Take a listen as host Gene Marks talks with CEO of SCORE, Bridget Weston on this episode of Paychex THRIVE, a Business Podcast. Take a listen as they talk about how SCORE works to provide businesses with mentorship, how you can prepare yourself to work with SCORE, the change in the labor market and how to retain talent, and the ever-growing topic of AI.

Topics Include:

00:00 – Welcome, Bridget Watson

01:43 – Introduction to SCORE

03:06 – Who is SCORE for?

04:44 – Becoming a SCORE consultant

06:03 – Pairing mentors with business owners

09:34 – The mentor mentee relationship

14:31 – SCORE code of ethics

16:23 – Preparing yourself to work with SCORE

18:58 – Attracting and retaining talent

21:23 – How the labor market has changed

23:36 – The importance of flexibility

24:46 – How SCORE is helping with AI

29:24 – Not-for-profit and for-profit businesses

29:47 – Wrap up

Form I-9 and Visa Cards: In-Person Inspections of Documents and Surcharges

Thu, 10 Aug 2023 00:02:00 -0400

Employers who conducted remote document inspections related to Form I-9 during the pandemic have until Aug. 30, 2023, to review those same employee documents in person. Gene Marks discusses additional changes to Form I-9 that are intended to make completing this required employment eligibility form a simpler process. In other news impacting businesses, Visa announced it will send auditors to businesses to ensure they are not passing along inflated surcharges to customers that break the terms of agreement. The penalties are steep. Listen to this week’s podcast for more details.

The Economy Now and in the Future: Housing, Deficit, Interest Rates, and More

Tue, 08 Aug 2023 10:10:38 -0400

We’re talking to Lyn Alden again and this time we’re diving deeper into the economy now and in the future. Take a listen as Lyn and host, Gene Marks, touch on the current and future state of the economy, including the housing and real estate market, the expectations on inflation, business financing, and more.

Topics Include:

00:00 – Episode preview
00:52 – Welcome, Lyn Alden
03:01 – Current state of the economy
03:34 – Housing and real estate
07:46 – Mortgage refinancing
09:59 – Shortage of available housing
12:00 – Deficits and spending
15:35 – Expectations on inflation
18:35 – The state of interest rates
23:30 – Corporate financing
26:36 – The future of the economy
29:11 – Wrap up

Get more information on different types of financing for small businesses at www.paychex.com/articles/finance/securing-small-business-financing.

Hear more about the state of the real estate market with our podcast episode with Ryan Serhant at www.paychex.com/worx/podcasts/business/ryan-serhant-gets-real-about-real-estate.

Extreme Heat and Mental Health Are Hot-Button Topics; Look to Your States as Funding Source

Thu, 03 Aug 2023 05:00:00 -0400

With high temperatures and crushing heat indexes across the United States, the Biden administration pushed the Labor Department to remind workers of their protections and rights, and businesses could face enforcement for safety violations. Gene Marks also shares thoughts on the Mental Health Parity and Addiction Equity Act, as well as reminds small businesses that states are rolling out programs for grants and funding that could ease some of the inflationary and credit pressures. Listen to the podcast.

ERTC: Retroactive Tax Credits for Your Business - Expert Insights and Deadlines

Tue, 01 Aug 2023 05:00:00 -0400

Join host Gene Marks in this insightful episode as he discusses the Employee Retention Tax Credit (ERTC) with Erin Lierheimer, Senior Technical Product Manager, and Ken Bersani, Manager of Operating Risk, both from Paychex. Learn how businesses can claim retroactive credits for pandemic-related losses. Discover the ERTC qualifications, eligibility, timeline, and how Paychex can assist in the process. Don't miss out on valuable information about the ERTC benefits and deadlines for claiming retroactive credits.

00:00 – Introduction
00:15 – Financing trends for 2023
01:01 – What is the ERTC?
03:15 – Guest introduction
03:51 – Meet Erin Lierheimer
05:39 – Meet Ken Bersani
06:14 – Using a professional for ERTC
07:25 – Can you still obtain the ERTC credit?
07:43 – Retroactive amendments to ERTC
08:09 – How long does it take to get refunds?
08:33 – ERTC timeline and leaving yourself time
11:38 – How Paychex helps with the process
12:09 – ERTC with other loans and credits
15:41 – Qualifications and eligibility for ERTC
15:51 – Full or partial shutdown
19:45 – Decline in gross receipts
22:47 – Recovery startup businesses
25:02 – Key dates
26:07 – Auditing by the IRS
30:51 – Wrap up

Discover more about the benefits of the ERTC at www.paychex.com/worx/guide/ertc-resource.

Find out more about the deadlines to retroactively claim the ERTC www.paychex.com/articles/compliance/employee-retention-credit.

Learn more about the ERTC and how Paychex can help at www.paychex.com/tax-services/employee-retention-tax-credit-services.

Credit Tightens as Banks Brace, Insurance Company Bails on Florida, and Bank on Barbie

Thu, 27 Jul 2023 00:02:00 -0400

Personal credit card balances are rising, so banks are holding onto their money and making it tougher for businesses to get loans and lines of credit. Farmers Insurance makes decision to leave the homeowners market in hurricane-prone Florida, which will impact some individuals and potentially businesses, although it’s a small share of the insurance market in the state. Gene Marks also shares that businesses need to take advantage of the Barbie boom while they can. Listen to the podcast.

Retirement in the U.S. – Pensions, SECURE 2.0 Act, Student Loans, and More

Tue, 25 Jul 2023 00:02:00 -0400

One key focus for legislators today is finding ways to combat the retirement crisis in the United States, including the recent passing of SECURE Act 2.0. Tune in to hear as host Gene Marks talks with John Scott, the Director at the Pew Charitable Trusts’ Retirement Savings Project, about the reasons behind the current state of retirement across the country, whether or not pension plans could reemerge, the ins and outs of the SECURE Act 2.0, state run programs, and much more.

Topics Include:

00:00 – Welcome, John Scott
00:15 – Pew Charitable Trusts’ Retirement Savings Project
02:03 – The state of pension plans
02:54 – Could something like a pension come back?
04:31 – Incentivizing workers to stay long-term
06:17 – The reasons for the retirement crisis
07:06 – The benefits of workplace retirement benefits
08:26 – Attracting and retaining talent with retirement benefits
11:32 – SECURE Act 2.0
12:36 – Tax credits for starting a plan
13:25 – Expanded savers credit
14:57 – Employer tax credits for matching contribution
17:26 – Matching of student loans
19:52 – Roth 401(k) with SECURE Act 2.0
22:43 – State run retirement plan programs
25:28 – Downsides to state run programs
28:55 – The future of solving the retirement crisis
30:27 – Wrap up

Threads vs. Twitter, Small Business Borrowing, and UPS Strike Threat

Thu, 20 Jul 2023 09:30:00 -0400

In this episode of "Week in Review," Gene Marks discusses three critical news topics impacting small businesses. He analyzes the potential impact of "Threads," Facebook's new platform, on businesses and explores the considerations for choosing the right social media platform. Next, Gene examines a research report on small business borrowing, finding surprising stability despite rising credit card interest rates. He shares insights on accessing capital and how businesses are navigating the current lending landscape. Lastly, Gene warns of a looming UPS strike and advises businesses to prepare for potential supply chain disruptions and higher shipping costs. Join him for valuable insights to help businesses navigate these challenges effectively.

How T-Mobile is Supporting New Technologies

Tue, 18 Jul 2023 00:02:00 -0400

From simple calls and text messages, to one of the most important tools in your life, mobile devices have seen huge advances in just 10 years’ time. And to keep up with the growing mobile technologies, networks have had to evolve and change as well. On this episode of Paychex THRIVE, a Business Podcast, host Gene Marks is talking with Mike Katz, the President of Marketing, Innovation, and Experience for T-Mobile. Hear as they discuss the changing environment of mobile technology, the great impact 4G had on our world, the future of 5G, and much, much more.

Topics Include:

00:00 – Welcome, Mike Katz
01:46 – Mike’s road through T-Mobile
02:40 – From entry level to President
04:19 – Taking risks in your career
05:52 – The importance of ‘getting stuff done’
07:48 – The changing environment of mobile technology
08:22 – Impact of the 4G era
09:40 – The 5G platform
10:53 – The need for more powerful networks
13:24 – Differences between major carriers
16:44 – Merger between Sprint and T-Mobile
20:36 – Augmented reality devices
23:39 – The future of mobile hardware
26:16 – Supporting new technologies
30:55 – Improvements to battery
33:10 – Wrap up

Have a guest or topic you’d like to suggest for the show? Submit your ideas here.

Slowing But Solid Jobs Numbers, Interest Rates a Bit High, and Way Too Much AI

Thu, 13 Jul 2023 07:54:42 -0400

Jobs numbers took a slight dip but sectors such as the government, health care, and construction continue to grow, especially throughout the South. Gene Marks points to other reliable and interesting data from the Paychex/IHS Markit Small Business Employment Watch. Inflation looms with higher-than-desired interest rates, so Gene suggests planning for the next nine months. Also, the influx of artificial intelligence is getting out of hand. Ask hard questions and ask them of a human. Listen to the episode.

Raising Capital for Your Small Business: Insights from the SEC

Tue, 11 Jul 2023 08:10:20 -0400

Ever wonder what the U.S. Securities and Exchange Commission (SEC) is and what it does? On this episode of Paychex THRIVE, a Business Podcast, host Gene Marks is talking to Amy Reischauer, Acting Deputy Director for the Office of the Advocate for Small Business Capital Formation at the SEC. Listen in to hear what this office is doing to help small businesses, how they work to protect investors, the education and resources they provide, and where the initial public offering market is headed, and much, much more. Whether you’re looking to raise capital now or sometime in the future, this is an episode you won’t want to miss.

Topics Include:

00:00 – Welcome, Amy Reischauer
01:03 – Introduction to Amy Reischauer’s position
03:16 – Educating business owners about the SEC
05:55 – When to get the SEC involved
07:17 – Raising capital with investors
08:04 – Resources through the SEC
09:59 – The most common way to bring on investors
11:31 –Where loans fall in terms of security
12:52 – The SEC’s mission
15:01 – SEC’s part in finding capital
15:57 – What else the SEC does
19:15 – Where the initial public offering market is going
22:09 – A challenging capital environment
23:45 – How the SEC helps women and minorities
25:20 – The Small Business Forum hosted by the SEC
28:23 – What businesses attend the forum
30:08 – The importance of this office
31:24 – Wrap up

Have a guest or topic you’d like to suggest for the show? Submit your ideas at payx.me/thrivetopics.

Empowering Small Businesses: LISC, Kevin Hart’s Gran Coramino, and Minority Business Grants

Thu, 06 Jul 2023 00:44:00 -0400

On this episode of Paychex THRIVE, a Business Podcast, host Gene Marks is talking with the National Director of the Local Initiatives Support Corporation (LISC) and the VP of Small Business and Economic Development Lending, Steve Hall, about grant programs and business financing. Hear what Steve had to say about the grant program with Kevin Hart’s tequila company Gran Coramino, what businesses need to know about financing in today’s economy, how to prepare when applying for grants, improving your eligibility, and much more.

Topics Include:

00:00 – Welcome, Steve Hall
01:11 – Introduction to LISC
02:47 – About the small business division
04:46 – Loans from the LISC
08:47 – Grant program with Kevin Hart
10:49 – Grant qualifications
13:22 – Improving eligibility
14:45 – What is needed for grant application
18:10 – The importance of budgets
21:35 – Customer challenges
23:33 – What education businesses need
28:18 – Offering below market rates
32:47 – Wrap Up

Learn more about finding the right financing for your business at www.paychex.com/worx/podcasts/business/business-financing-predictions.

Succession Planning, Incentives to Work at Office, and Fired-Up Pizzerias in NYC

Thu, 29 Jun 2023 07:00:00 -0400

The American Dream is alive. However, 52% of successful entrepreneurs expressed that they don’t want their children inheriting their business. Gene Marks says running a business is hard and he shares insights on why the next generation should chase their own dreams. He also discusses what employers might have to offer to get people to return to the office and highlights why a new mandate for clean air has pizza shop owners in New York City all fired up. Listen to the podcast.

Scott Galloway on What the Numbers Say About Key Economic Topics

Tue, 27 Jun 2023 08:27:34 -0400

On this episode of Paychex THRIVE, a Business Podcast, we’ve got economist and thought leader, Scott Galloway talking about his recent book, “Adrift: America in 100 Charts.” Hear as he talks with host Gene Marks about what he had to say about some of the key economic topics impacting business owners today, including the IRS, federal minimum wage, and wealth tax.

Topics Include:

00:00 – Welcome, Scott Galloway
0048 – Introduction to “Adrift: America in 100 Charts”
06:51 – An overwhelmed IRS
08:56 – A complex tax code
14:30 – Progress in the private sector
20:34 – Federal minimum wage
24:52 – Local vs. National
27:28 – One-time wealth tax
36:40 – Wrap up

Tax Proposals, Softening Inflation, Startups/Businesses Feeling the Pinch

Thu, 22 Jun 2023 00:02:00 -0400

The House of Representatives is actively proposing legislation regarding expiring tax credits and other areas, and although they have little chance of passing the Senate, Gene Marks offers some insight about how the stage is being set for the 2024 elections. Inflation seems to be in check but that hasn’t stopped businesses from struggling with the high price of goods to the point that it is impacting startups and people’s ability to get financial backing for their startups. Listen to this week’s podcast for more.

Artificial Intelligence (AI): Chatbots, Metaverse, Robots, and More

Tue, 20 Jun 2023 08:46:26 -0400

As artificial intelligence (AI) becomes increasingly prevalent throughout our world, business owners are wondering how it fits into their world. On this episode of Paychex THRIVE, a Business Podcast, host Gene Marks is talking with Chief Futurist at ARK Investment Management, Brett Winton about what he’s seeing in the AI front. Hear what he had to say about everything from how AI is changing software, the future of the metaverse, investing in disruptive challenges, incorporating AI into your company, and more.

Topics Include:

00:00 – Welcome, Brett Winton
00:44 – Introduction to ARK Investment Management
02:25 – What is a Chief Futurist?
03:58 – The future of the metaverse
07:14 – How AI will change software
08:00 – When businesses embrace AI
13:19 – Companies working on AI and robots
16:37 – The concern with hardware challenges
21:33 – ChatGPT vs. Auto-GPT
24:06 – Investing in disruptive technologies
28:28 – Incorporating AI into your company
32:42 – How to keep up on all things AI
36:10 – Wrap up

What Will Be Threshold for OT Rule? Who Suffers from Writers’ Strike? Will R&D Tax Credits Return?

Thu, 15 Jun 2023 06:00:00 -0400

As the U.S. Department of Labor delays the announcement of OT Rule, speculation begins on what the salary threshold will be. Some hint it could go as high as $80,000, but Gene Marks suggests that $60K seems more likely. Speaking of change, if pen doesn’t hit paper to resolve the writers’ strike, small businesses that rely on those people working to make a living will take the biggest hit, which other small businesses did when two key tax credits weren’t renewed. Listen to the podcast.

Is a federal mandate on paid family medical leave on the horizon?

Tue, 13 Jun 2023 00:02:00 -0400

Congresswoman Stephanie Bice from Oklahoma and Congresswoman Chrissy Houlahan from Pennsylvania are part of a bipartisan group working towards the creation of a federal paid family leave. Take a listen as both Representatives talk with host Gene Marks about how they are approaching this initiative, where the money may come from to support it, how they would help business owners, and more.

Topics Include:

00:00 – Welcome, Rep. Houlahan and Rep. Bice
00:51 – A bipartisan paid family leave working group
02:58 – The personal interest in paid family leave
04:21 – A focus on FMLA
05:47 – A national vs. state policy
07:35 – A comparison to other nations
09:41 – How paid family leave may be paid for
11:35 – The cultural influence of family medical leave
13:16 – How to support business owners
14:42 – Who would carry out this law
17:54 – Providing flexibility in the workplace
19:29 – Where does the initiative go next?
22:33 – Wrap up

Learn about the Family and Medical Leave Act (FMLA) at www.paychex.com/articles/human-resources/fmla-faq.

Jobs Up, Job Openings Up — Despite Use of AI to Cut Jobs — and Commercial Construction Grows

Thu, 08 Jun 2023 06:45:00 -0400

Nearly 340,000 jobs added in May in the United States and another 10.1 million job openings reported. If people want to work, the jobs are there, especially in service industry such as leisure and hospitality. Gene Marks suggests businesses be ready to offer competitive salaries and the right benefits to land employees. However, some small businesses indicated using AI to reduce the workforce (and payroll), so stay on top of that trend. Also trending; commercial real estate spending. So, Gene says: Follow the money. Listen to the podcast.

Queen Latifah: From Hip-Hop Legend to Small Business Supporter

Tue, 06 Jun 2023 07:00:00 -0400

Queen Latifah – you know her as a recording artist, actress, producer, label president, and entrepreneur, but did you know all that she’s doing to support business owners? On this episode of Paychex THRIVE, a Business Podcast, Gene Marks is talking to the Queen herself about her Lenovo “Evolve Small” campaign and how it’s supporting small businesses. Listen in to also hear her talk about the importance of prioritizing yourself, finding inspiration and positivity, why women need to support each other, and much more.

Topics Include:

00:00 – Welcome, Queen Latifah
01:22 – Lenovo “Evolve Small” campaign
03:51 – Women business owners by the numbers
05:47 – The need to support women business owners
08:04 – Importance of women-owned businesses
09:32 – Prioritizing yourself
10:21 – Overcoming self-doubt and insecurity
11:09 – Women supporting women
13:03 – The need to encourage yourself
13:38 – Finding inspiration and positivity
15:08 – Advice on body image for women
20:15 – Maintaining fearlessness and pushing through
22:03 – it’s time to do better
24:29 – Supporting change for women
25:45 – Wrap up

Have a guest or topic you’d like to suggest for the show? Submit your ideas here.

Funding Sources, a Tweak for SECURE 2.0, and Why Gen Z Won’t Succeed Remotely

Thu, 01 Jun 2023 07:00:00 -0400

There’s funding still available for businesses to help them recover from pandemic-related challenges, from Maine to the federal government, and Gene Marks says small businesses need to take advantage. As tweaks are being requested for SECURE 2.0, Gene also suggests businesses not let the opportunity pass to strengthen their workplace retirement benefits. And fueling the remote work debate is an NYU professor who says that Gen Z must get back to the office if it ever wants to see any financial growth. Listen to the podcast.

Proposed Labor Rules and What They Could Mean for Businesses

Wed, 31 May 2023 09:48:34 -0400

When it comes to labor and the workplace, what is the difference between rules and laws? And what topics are top-of-mind within Washington, D.C.? Find out on this episode of Paychex THRIVE, a Business Podcast, as host Gene Marks talks with Labor and Employment Reporter for the Bloomberg Industry Group, Diego Areas Munhoz. Hear about where some of the key labor rules stand, including those on worker classification, overtime, minimum wage, and more.

Topics Include:

00:00 – Welcome, Diego Munhoz
0:2:33 – Covering workplace and labor
03:41 – Impact of a new Secretary of Labor
06:11 – Rules vs. laws
07:44 – Status of worker classification rule
10:45 – Debate on worker classification
14:38 – Risk of impending lawsuits
15:49 – Changes to overtime rules
17:58 – Phased changes to threshold
20:25 – Outlook on minimum wage increase
22:43 – Thoughts on national minimum wage
26:02 – Mandated vacation rules
27:49 – Focus on paid leave
29:28 – Wrap up

Learn more about the proposed worker classification rule at www.paychex.com/articles/compliance/dol-independent-contractor-rule.

Find out what you need to know about overtime at www.paychex.com/articles/compliance/flsa-new-overtime-rule.

Find out the impact raising minimum wage could have on small businesses at www.paychex.com/articles/human-resources/raising-minimum-wage.

A Permanent Pass-Through Tax Deduction? Will DOL Dampen Freelancing? NC Requires Cash?

Thu, 25 May 2023 00:02:00 -0400

The tax deduction that pass-through businesses have been enjoying is set to expire in 2025, but Congress is proposing it become permanent. Gene Marks comments on the significance of that 20% deduction, as well as gives a thumbs-down to the DOL for trying to curtail independent contractors, of which 80% surveyed said they felt more economically secure with multiple sources of income. Marks also looks at a potential ban on fees for customers in North Carolina paying cash. Listen to the episode.

The Business of Breaking the Mental Health Stigma

Tue, 23 May 2023 00:02:00 -0400

Over the past several years, we have seen mental health stigma disintegrate on a social front. Now, it's your job as an employer to help break down the stigma of mental health in the workplace to better support your employees. Listen as host Gene Marks talks with the CEO of Talkspace, Jon Cohen about the importance of talking about mental health, how essential mental health benefits are for your company, what Talkspace offers, and much, much more.

Topics Include:

00:00 – Welcome Jon Cohen
02:24 – Introduction to Talkspace
04:07 – The acceleration of telehealth
06:59 – Talking about mental health
09:06 – Different mental health focuses
10:14 – The importance of talking
11:10 – How businesses use Talkspace
12:30 – The impact of employee health
12:55 – Mental health benefits are essential
13:46 – How services like Talkspace work
14:50 – Matching people with therapists
16:58 – Who is providing therapy services
18:00 – State licensure requirements
20:12 – Privacy policies
24:41 – Does Talkspace prescribe medications?
25:43 – How to provide mentally healthy workspaces
29:21 – Wrap up

*80-90% of employer-client Talkspace members stick with their first matched therapist.

Learn more about the effects of mental health in the workplace at www.paychex.com/articles/human-resources/workplace-mental-health-effects.

Get more resources you need to support employee mental health at www.paychex.com/worx/employee-mental-health.

Souring on Remote Work, Exempting State Taxes to Incentivize Work, and Rising Bankruptcies

Thu, 18 May 2023 00:02:00 -0400

It took the ever-changing tech world just a few years to realize that an entire remote work force tamps down what makes tech work best. Now, they want changes, and according to Gene Marks, more creativity is the reason. Gene also is a proponent of states such as North Carolina considering legislation that incentivizes work by waiving state taxes on overtime, and why the Small Business Reorganization Act can be a lifeline for qualified businesses in debt. Listen to this week’s episode.

Gen Z Impacts the Workforce, Jobs Numbers Increase, and Mandatory Service Fees

Thu, 11 May 2023 00:02:00 -0400

Generation Z continues to enter the workforce in droves — where, doing what, and for how much? A Paychex special report analyzed the data to answer these questions and Gene Marks shares his own insights on the impact. Plus, job numbers exceed expectations, and every business will be in the mix to hire the right talent. And what is one Florida restaurant thinking by tacking on a huge service fee to their customers’ bill? Listen to this week’s episode.

For Businesses, How Do You Pick the Right Bank?

Tue, 09 May 2023 00:02:00 -0400

With the recent bank failures, many people and businesses throughout the U.S. are wondering what the future may hold for the banking industry. That’s why we’re talking with Sayee Srinivasan, Chief Economist and Head of Research for the American Bankers Association. Hear what he had to say about the state of the banking sector, the importance of micro vs. macro trends, why businesses should build a relationship with their bank, FDIC coverage, and much more.

Topics Include:

00:00 – Welcome, Sayee Srinivasan
00:58 – Introduction to the American Bankers Association
05:25 – The economy based on banking data
07:39 – Micro vs macro trends
09:27 – Should we be worried about the banks?
11:08 – The state of the banking system
12:11 – Building a relationship with your bank
14:32 – Questions you should be asking
16:32 – Regulatory requirements
17:56 – Finding data on banks
19:12 – FDIC coverage
23:14 – Competitive non-bank entities
26:19 – Interest rate outlook
30:53 – Wrap up

Have a guest or topic you’d like to suggest for the show? Submit your ideas at https://pages.paychex.com/business-podcast-requests.html.

Regulating AI, Deep-Fake Rise, and States with Business Hiring/Opening Challenges

Thu, 04 May 2023 00:02:00 -0400

Government agencies and state governments have artificial intelligence on the radar, making noise about regulations to protect the American public especially regarding potential discrimination around lending and housing. Gene Marks also shares insights on which states, according to recent reports, are tough to start a business or hire employees. Listen to the podcast.

Why Jobber is a Game Changer for Home Service Businesses

Tue, 02 May 2023 08:44:54 -0400

When it comes to operations management, finding the right CRM platform is essential for businesses, especially those in the home services industry. That’s why CEO Sam Pillar co-founded the Jobber platform, to help them with organization, scheduling, invoicing, and more. Tune in to this episode of Paychex THRIVE, a Business Podcast, to hear what Sam had to say about how Jobber came to be, the user experience, and how it’s changing the industry for the better.

Topics Include:

00:00 – Welcome, Sam Pillar
02:14 – Background in CRM software
04:32 – Introduction to Jobber
08:21 – The impact of the past year
09:11 – How Jobber raised capital
11:06 – A product for the home services category
13:12 – Transforming the home services category
15:06 – An operations management program
17:23 – How Jobber is changing these businesses
20:43 – The implementation model
22:03 – User experience
24:06 – Customization and software integrations
27:03 – Getting up and running with Jobber
28:12 – The generational transition of business owners
29:29 – An entrepreneurship opportunity
30:53 – Wrap up

Have a guest or topic you’d like to suggest for the show? Submit your ideas at https://pages.paychex.com/business-podcast-requests.html.

Labor Lost and Found, Retirement Plan Uptick, Pay Transparency, and Perks for Downtown Revival

Thu, 27 Apr 2023 00:02:00 -0400

As unemployment numbers go up amid layoffs by large companies, small businesses might be the beneficiary of a growing talent pool. One bit of good news is a Pew study that shows a rise in private-sector retirement plans offered by businesses in states that mandate workplace retirement plans. Gene Marks shares his thoughts on the benefits of proposed federal pay transparency legislation and wonders whether grants and monetary perks will bring businesses back to metropolitan U.S. cities. Listen to the episode.

Consumer Trend Outlooks with Yahoo! Finance’s Brian Sozzi

Tue, 25 Apr 2023 09:20:51 -0400

With the changing U.S. economy that includes a tumultuous banking system, rising interest rates, and inflated pricing, comes a changing consumer, one that is willing to push back on companies. Take a listen to hear from the Executive Editor of Yahoo! Finance, Brian Sozzi as he talks about just this with host of Paychex THRIVE, a Business Podcast, Gene Marks.

Topics Include

00:00 – Welcome, Brian Sozzi
01:14 – Brian’s background
03:51 – Executive Editor at Yahoo! Finance
06:03 – A bit about Yahoo! Finance
09:35 – The state of banking in the U.S.
11:53 – Rising interest rates
13:02 – Impact on business hiring
15:42 – Inflated pricing
17:41 – The changing U.S. consumer
19:57 – Real estate challenges
22:24 – Artificial intelligence (AI) and productivity
24:13 – Is AI the solution for all companies?
25:55 – Where should you invest your money?
27:28 – Wrap up

Learn how to enhance the customer experience with ChatGPT at www.paychex.com/worx/podcasts/business/chatgpt-ai-technology.

A New Way to Look at Healthcare Benefits

Mon, 24 Apr 2023 09:56:30 -0400

Healthcare benefits are an important part of your ability to attract and retain talent which is why it’s so important to choose your offerings based on what best fits your employees and your business. On this episode of Paychex THRIVE, a Business Podcast, host Gene Marks is talking with Shane Foss, Founder and CEO of Hooray Health, a platform that provides unique healthcare services for businesses and individuals. Hear what Shane had to say about how businesses can help employees not overpay for healthcare, the importance of offering telehealth services, the increasing costs of healthcare, and more.

Topics Include:

00:00 – Welcome, Shane Foss
00:36 – Introduction to Hooray Health
04:26 – How Hooray Health minimizes out of pocket costs
07:10 – Covering basic, urgent health needs
09:47 – Who covers the cost of Hooray Health
10:20 – Helping employees not overpaying for healthcare
12:58 – Hooray Health network
14:19 – The importance of telehealth services
16:56 – Mental health and counseling services
18:03 – Health savings account plans
20:01 – Increasing costs of healthcare
22:24 – Hooray Health as a primary health benefit
28:26 – Wrap up

Read about employee benefits trends of 2023

Cash Flow, Interest Rates, IRS Audits, and Mass Transit Shortfalls

Thu, 20 Apr 2023 00:02:00 -0400

Access to funds is becoming an issue for small businesses, whether it’s a cash flow shortage or high interest rates for loans. Even mass transit systems in some major cities are finding themselves millions of dollars short, but that’s because fare evasion. A study found that 26% of businesses interviewed have only enough funds to stay open 60 days if their cash flow dried up. Gene Marks offers insights on this challenge, plus he takes a look at how the IRS funding could further hamper small businesses. Listen to this week’s podcast.

Who’s Really Working the Most as Services Sector Expands, Employment and Hourly Wages Rise?

Thu, 13 Apr 2023 00:02:00 -0400

While a report from the Brookings Institution reveals that Americans have shaved a little more than a half hour from their average work week, other news indicates that the work is still getting done. The Services industry continues to expand and employment ticks up, especially in the South. Gene Marks shares insights on why working less and getting more done is a positive trend, as well as who is actually doing the work. Listen to the podcast.

Sen. Ron Johnson On Proposed Legislation’s Impact on Businesses

Tue, 11 Apr 2023 00:02:00 -0400

As a Senator for the state of Wisconsin, Ron Johnson knows the enormous impact the government can have on our economy, our businesses, and our lives. That’s why he is working to ensure that there’s more transparency within government. Listen in has Senator Johnson talks with host, Gene Marks about what he’s doing to help businesses, including his work on the Guidance Out of Darkness (GOOD) Act, his thoughts on independent contractor classification, the complexity of our tax code, and much more.

Topics Include:

00:00 – Welcome, Ron Johnson
00:46 – Guidance Out of Darkness (GOOD) Act
02:56 – Cost of complying with government regulations
03:38 – How business owners find guidance today
04:35 – Who supports the GOOD Act?
06:10 – Independent contractor classification
08:08 – What could happen with reclassification ruling?
08:51 – New IRS commissioner, Danny Werfel
09:29 – Possible increase in IRS audits
10:16 – Complexity of our tax code
13:27 – IRS Accountability Act
14:05 – Transparency in government
15:08 – Prevent Government Shutdowns Act
18:53 – The national debt and increasing interest rates
19:56 – Corporate tax rate
22:08 – Senator Johnson on Senate Finance Committee
24:26 – The Senator’s ideal way to handle taxes
28:15 – Wrap up

Learn more about the proposed worker classification rule at www.paychex.com/articles/compliance/dol-independent-contractor-rule.

Find out how the Inflation Reduction Act is increasing IRS audits and enforcement at www.paychex.com/articles/compliance/inflation-reduction-act.

New Support for Women-Owned Businesses, Survey Reflects Capital Concerns, and AI Raises Eyebrows

Thu, 06 Apr 2023 00:02:00 -0400

New federal support is available for women-owned small businesses, as they comprise nearly half of all businesses launched in 2021 and face unique obstacles. Also, according to a new survey from the U.S. Chamber of Commerce, around half of small business owners rate their access to capital or loans as good. That’s lower than in recent years, and Gene Marks has some thoughts on why. And some of the country’s top minds have thoughts on that open-source chatbot AI, ChatGPT, calling for a pause on its development.

Ryan Serhant Gets Real About Real Estate

Tue, 04 Apr 2023 09:50:08 -0400

You’ve seen him on Bravo’s “Million Dollar Listing New York,” but did you know that Ryan Serhant is also the founder and CEO of the world’s most followed real estate brokerage brand, SERHANT. On this episode of Paychex THRIVE, a Business Podcast, Ryan is talking with Gene Marks about the economic outlook for 2023, 2024, and 2025 and what that means for commercial real estate. Listen in as he shares a bit about how he started SERHANT., the impact of interest rates on real estate, the importance of differentiating yourself in your industry, and much more.

Topics Include:

00:00 – Welcome, Ryan Serhant
01:05 – Introduction to SERHANT.
03:56 – Today’s real estate market
07:42 – Impact of interest rates on real estate
11:14 – What to do during today’s economy
13:58 – Turnover in the real estate industry
15:07 – Outlook for 2023, 2024, and 2025
15:51 – Silicon Valley Bank and financial service industry
19:22 – Work from home culture
20:56 – Differentiating yourself
22:00 – Advice for purchasing commercial property
23:22 – The importance of being able to adapt
24:42 – Selling commercial property in 2023
27:06 – The future for Ryan Serhant and his business
28:58 – Wrap up

What other small business trends can you expect in 2023? Learn more at www.paychex.com/articles/management/small-business-trends.

Hear more about the Business Outlook for 2023 at www.paychex.com/worx/podcasts/business/matt-egan-on-business-outlook-2023.

Small-Business Surveys: Succession Plans, the Florida Boom, and the Minimum-Wage Increase Lie

Thu, 30 Mar 2023 00:02:00 -0400

In several recent surveys, results show that only 27% of owners have a fully laid-out plan to pass a family-owned business to the next generation, while in another, small-business owners said minimum-wage increases have little negative impact on their operations. Gene Marks shares insights such as being upfront and getting all succession plans in writing. On the minimum wage topic, he has some doubts and shares his reasons on this week’s podcast.

Impact of SECURE Act 2.0 and the Changing Retirement Landscape

Tue, 28 Mar 2023 10:02:49 -0400

The SECURE Act 2.0 was signed into law at the end of 2022, building upon the work that the original SECURE Act did to address the retirement crisis in the U.S. On this episode of Paychex THRIVE, a Business Podcast; host Gene Marks is talking with the CEO of the American Retirement Association, Brian Graff. Listen in as Brian discusses the impact that SECURE 2.0 will have on businesses and employees, and what some of the great incentives it has built in.

Topics Include:
00:00 – Welcome, Brian Graff
01:14 – American Retirement Association
02:21 – Purpose of the SECURE Act 2.0
03:18 – Likelihood of workers to saving
04:23 – Impact of SECURE 2.0 on businesses
05:01 – Will SECURE 2.0 have a bigger impact?
06:18 – SECURE Act 2.0 incentives
07:27 – State plans vs. SECURE Act 2.0 tax plan
08:34 – Tax credits and Starter-K
09:58 – Tax credits for matching contributions
11:51 – Matching on student loan payments
13:33 – Emergency withdrawal provision
15:25 – Flexibility with Roth accounts
17:01 – New Roth requirements
18:53 – Automatic enrollment
21:18 – Database for missing retirement accounts
23:25 – Part time worker eligibility to save
24:44 – Impact of raising age for distribution
27:35 – What should business owners be doing?
29:17 – Wrap up

Hear more about how the SECURE Act 2.0 is working to combat the retirement crisis at www.paychex.com/worx/podcasts/business/secure-act-combating-retirement-crisis.

Learn more about the SECURE Act 2.0 incentives at www.paychex.com/articles/compliance/secure-act-changes.

Independence is Key: Paid Leave for All in Illinois, App-Based Gig Workers in California

Thu, 23 Mar 2023 11:00:52 -0400

Illinois joins several states in mandating paid leave to all workers for any reason — and impacting all sized businesses. Plus, a study reveals that 45 percent of Millennials have a side hustle to keep their work-work balance, but will potential upcoming rules by the Department of Labor and court decisions in California change how independent contractors want to work? Gene Marks shares his insights on this week’s podcast.

Current Event Impacts on Businesses

Tue, 21 Mar 2023 10:21:42 -0400

Host of Paychex THRIVE, Gene Marks is talking with Dr. Adam Ozimek, Chief Economist for the Economic Innovation Group. Hear what they had to say about some key current event trends, including the impact of high-skilled vs. low-skilled immigration, what the future may hold for non-compete clauses and what that could mean for employers, and what the tough labor market can tell us about today’s economy. Tune in to find out more.

Topics Include:

00:00 – Welcome, Adam Ozimek
00:39 – The Economic Innovation Group
02:19 – The complexities business owners face
03:30 – High-skilled immigration policy
05:52 – Immigration and exporting educational services
08:13 – Highly-skilled workers impact on international relations
09:27 – High-skill immigration legislation
11:26 – The topic of low-skilled immigrants
13:05 – Policy challenges of low-skilled immigration
14:54 – Non-compete clauses in employment contracts
18:21 – Why the backlash to possible ban on non-competes
20:13 – How value of non-compete clauses to employers
21:31 – Why do we have so many unfilled jobs?
23:24 – The sign of an unhealthy economy
25:00 – The pandemic’s impact on the labor market
27:14 – Wrap up

Looking for ways to set your business apart in a tight labor market? Read more here www.paychex.com/worx/webinar/attracting-and-retaining-talent-ways-to-help-your-business.

Proposals: A Federal Budget and a Florida Minimum Wage Likely to Strike Out

Thu, 16 Mar 2023 00:02:00 -0400

President Biden offers up a bug-numbers federal budget that will never pass, but he’s thinking long-term for a potential platform in the 2024 elections. Meanwhile, pay transparency is beginning to brew at the federal level. Gene Marks also takes a look at tipping that is drawing regulatory interest and an out-of-left-field proposal in Florida to exempt minor league ballplayers from making minimum wage. Check out this week’s podcast.

Financing Solutions for Businesses

Tue, 14 Mar 2023 00:02:00 -0400

Finding financing for your business can be difficult, especially if your FICO score is not what larger banks require. On this episode of Paychex THRIVE, Gene Marks is talking with Solomon Lax, the CEO of Revenued, a business and financing company. Hear what Solomon had to say about rethinking how we look at businesses in need of funding, what Revenued does to help companies with subprime credit, the Revenued Business Card, and more.

Topics Include:

00:00 – Welcome, Solomon Lax
00:40 – Introduction to Revenued
01:54 – Rethinking credit scoring
03:32 – The process of getting a loan
04:21 – Thinking beyond the FICO score
05:25 – Merchant cash advance07:41 – The opening for Revenued
07:50 – Looking at the business as a whole
09:50 – The Revenue business card
11:12 – Who should take advantage of this card?
12:00 – Return on investment when considering loans
13:34 – Revenued card compared to traditional cards
16:17 – Terms of repayment
16:42 – Point of sales systems and accounting systems
19:26 – Types of businesses using the Revenued card
20:53 – The benefit to under-prime businesses
23:48 – Episode wrap up

Have a guest or topic you’d like to suggest for the show? Submit your ideas here.

DOL Likely to Stay Course, Funding Pours into States, and Cash is Checking Out

Thu, 09 Mar 2023 11:40:38 -0500

While the DOL works on getting a new Secretary of Labor confirmed, Gene Marks says the department’s recent progressive nature isn’t likely to change. However, what should change for businesses are their payments processes with the use of cash and checks by consumers dropping significantly compared with online apps and digital wallets. Also, millions have been infused into the State Small Business Credit Initiative program. If your state has an SSBCI, check into it. Listen to this week’s podcast.

Is Public Relations Right for Your Business?

Tue, 07 Mar 2023 09:30:59 -0500

You’ve heard about public relations, but is PR the right move for your business? Listen in as host Gene Marks talks with CEO of Hypemachine, Olga Orda, about what public relations really is, how the media can help create credibility for businesses, creating a compelling story to tell, and much more.

Topics Include:

00:00 – Introduction to Olga Orda
01:54 – The purpose of public relations
03:41 – Is PR for every company?
05:16 – How the media creates credibility
07:00 – What is media today?
08:04 – Local versus national PR
09:02 – What does Hypemachine do?
10:36 – The cost of using Hypemachine
11:08 – How long should you use Hypemachine?
11:52 – The right time to use Hypemachine
12:47 – What you can expect to get from Hypemachine
14:39 – How to make your story compelling
16:53 – The impact of current events on your story
19:01 – Hypemachine versus traditional PR firms
20:50 – The use of artificial intelligence
21:11 – What’s included with Hypemachine subscription?
22:30 –Types of clients are right for Hypemachine
24:27 –PR options are available for business owners
26:29 – Wrap up

Have a guest or topic you’d like to suggest for the show? Submit your ideas payx.me/thrivetopics.

Learn more about Hypemachine at hypemachine.io.

California Wants Joint Liability on Franchise Menu? IRS Requires More E-Filing in 2024

Thu, 02 Mar 2023 00:02:00 -0500

Legislators in the Golden State continue trying to shake up the fast-food franchise industry have proposed establishing joint liability between franchisor and franchisee, which was met with quick opposition. Meanwhile, the IRS made changes that would require many more businesses to e-file more returns and documents in 2024. How might these impact how you do business? Listen to this week’s podcast.

The 2023 Economy: Deficits, Debt Ceiling, Demand Suppression, and More

Tue, 28 Feb 2023 00:02:00 -0500

On this episode of Paychex THRIVE, a Business Podcast; host Gene Marks is talking with Lyn Alden, Founder of Lyn Alden Investment Strategy about the outlook of the 2023 economy. Listen in as Lyn does a deep dive on everything from fiscal deficits, the impact of a strong labor market, which industries will stay strong, how the national debt will impact businesses, inflation, and much more.

Topic Include:

00:19 – Introduction to Lyn Alden
03:52 – Reading this year’s economy
06:15 – Predictions for economic conditions
08:18 – Fiscal deficits
09:47 – Demand suppression during 2023
11:15 – The strong labor market
12:10 – Strong vs. weak industries
15:12 – Interest rate sensitivity
17:56 – Impact of rising interest rates
20:09 – The national debt
22:52 – inflationary periods
26:37 – Wrap up

Get more information on different types of financing for small businesses at www.paychex.com/articles/finance/securing-small-business-financing.

Have a guest or topic you’d like to suggest for the show? Submit your ideas at payx.me/thrivetopics.

Learn more about Lyn and investment strategies at lynalden.com

Brick-and-Mortar Openings Get a Boost and Some States Want Younger Workers to Fill the Labor Shortage

Thu, 23 Feb 2023 00:02:00 -0500

Brick-and-mortar stores have to develop strategies to stay competitive and make the in-store experience unique. The good thing is the number of store openings exceeded store closings for the first time since 2016, and Gene Marks says this is good for businesses and consumers. He also says changes in labor laws wouldn’t be a bad thing if handled responsibly with proper parental consent and with coordination with the schools. Listen to this week’s podcast.

Great Resignation Turned Great Regret: Learning Experience and Hiring Opportunity

Thu, 16 Feb 2023 00:02:00 -0500

The impetus behind the Great Resignation of 2022 — that the grass is greener someplace else — did not always pan out, according to a survey by Paychex and Fractl. Millions left jobs and the study found that 80 percent regret the decision. Mental health, work/life balance, and more suffered. Businesses can gain ground, especially those needing employees, if they refocus their internal processes to enhance reviews, use this to teach about the value of loyalty, and grasp boomeranging.

Read to full survey at https://www.paychex.com/articles/human-resources/exploring-the-great-regret.

Why Keeping Your Employees Top of Mind is Good for Business

Tue, 14 Feb 2023 00:02:00 -0500

From childcare needs and healthcare to minimum wage and worker classification, business owners today are having to navigate a lot of important issues that impact their employees and their company. On this episode of Paychex THRIVE, host Gene Marks is talking to CEO and Founder of the Small Business Majority, John Arensmeyer about these topics and more and how business owners can support their employees and set their companies up for success.

Topics Include:

00:34 – Introduction to John Arensmeyer
01:49 – What does Small Business Majority do?
03:09 – Getting involved in the Small Business Majority?
04:00 – Small Business Majority funding
04:14 – Size of Small Business Majority
05:23 – Navigating challenges in an inflationary year
08:29 – Minimum wage increases
10:06 – Thoughts on worker classification
12:34 – Pro-business or pro-employee
15:39 – Retaining and attracting employees
17:19 – The impact of childcare needs on the workforce
19:11 – How healthcare impacts employee attraction
21:43 – Where to look for financing in 2023
24:30 – The Small Business Majority agenda for 2023
25:56 – The future of small business
27:35 – Wrap up

Here are some ideas to help employee retention and foster company success at www.paychex.com/articles/human-resources/creative-employee-retention-ideas.

Watch our webinar for ways to attract and retain talent at www.paychex.com/worx/webinar/attracting-and-retaining-talent-ways-to-help-your-business.

Read about the impact of benefits on recruiting employees at www.paychex.com/articles/hcm/benefits-help-recruit-and-retain-best-employees.

What Does Gen Z Value Most in a Job? Survey Shows It Isn’t the Job

Thu, 09 Feb 2023 11:13:42 -0500

A survey reveals that, like many other generations, the Gen Z employees like to get paid. Compensation tops the list of what they value most. Gene Marks looks at a few other aspects Gen Zers desire when looking for work, as well as a few surprising things that don’t factor into their decision-making process when applying for a job. Listen to this week’s podcast.

How Running Your Business Might Change Under Proposed Regulations

Tue, 07 Feb 2023 00:02:00 -0500

As new regulations are proposed, it’s important that business owners understand the impact they could have on how they run their company. On this episode of Paychex THRIVE, a Business Podcast; host Gene Marks is talking with Gentry Collins, CEO of the American Free Enterprise Chamber of Commerce about some of the possible upcoming legislation. Listen in to hear about the importance of American Free Enterprise, the Credit Card Competition Act, federal minimum wage, and more.

Topics Include:

00:14 – Meet Gentry Collins
01:55 – American Free Enterprise Chamber of Commerce
02:12 – Threat to American free enterprise
04:20 – Why become a member of this organization
06:47 – The Credit Card Competition Act
09:16 – The negatives of this the Credit Card Competition Act
11:26 – Legislation and regulations the organization supports
14:52 – New rules for worker classifications
17:53 – The negative effects of national federal minimum wage
20:57 – Impact of immigration on the economy
24:36 – Wrap up

Learn more about the new proposed new worker classification rule at www.paychex.com/articles/compliance/dol-independent-contractor-rule.

Read more about some of the top regulatory issues businesses may face in 2023 at www.paychex.com/articles/compliance/top-regulatory-issues.

Find out more about the American Free Enterprise Chamber of Commerce at www.amfreechamber.com.

4 Ways to Mine the Talent Pool with Unemployment Down

Thu, 02 Feb 2023 00:02:00 -0500

With the GDP up, unemployment down in a majority of states, and the recession projections not as bad as imagined, businesses have an opportunity to begin resolving any hiring challenges they might have experienced recently. Gene Marks shares his advice on how and where to recruit, including looking to your own employees for referrals. Listen to this week’s podcast.

ERTC: The Tax Credit That Could Matter Most to Your Business

Tue, 31 Jan 2023 09:48:06 -0500

We are nearly three years out from the start of the COVID-19 pandemic, but businesses are still in the process of recovering from its effects. Faced with many options for financing help It can become very overwhelming. That’s why we’re talking to Erin Lierheimer, Senior Technical Product Manager at Paychex, and Ken Bersani, Manager of Operating Risk at Paychex about the Employee Retention Tax Credit (ERTC), how you can retroactively claim it, the qualifications and eligibility of the ERTC, how Paychex can help with the process, and much more.

Topics Include:

00:15 – Financing trends for 2023
01:01 – What is the ERTC?
03:15 – Guest introduction
03:51 – Meet Erin Leirheimer
05:39 – Meet Ken Bersani
06:14 – Using a professional for ERTC
07:25 – Can you still obtain the ERTC credit?
07:43 – Retroactive amendments to ERTC
08:09 – How long does it take to get refunds?
08:33 – ERTC timeline and leaving yourself time
11:38 – How Paychex helps with the process
12:09 – ERTC with other loans and credits
15:41 – Qualifications and eligibility for ERTC
15:51 – Full or partial shutdown
19:45 – Decline in gross receipts
22:47 – Recovery startup businesses
25:02 – Key dates
26:07 – Auditing by the IRS
30:51 – Wrap up

Discover more about the benefits of the ERTC at www.paychex.com/worx/guide/ertc-resource.

Find out more about the deadlines to retroactively claim the ERTC www.paychex.com/articles/compliance/employee-retention-credit.

Learn more about the ERTC and how Paychex can help at www.paychex.com/tax-services/employee-retention-tax-credit-services.

Digital Payments: Cost-Effective, Efficient, and No Paper Checks

Thu, 26 Jan 2023 00:02:00 -0500

Put down the pen and listen: This week’s episode of the Week in Review looks at the findings of several studies that demonstrate that writing paper checks is costing your business money and time. It’s time to think about the future and Gene Marks shares insights on the advantages of moving to digital payments for paying your vendors. Learn more on this week’s podcast.

How the SECURE Act is Working to Combat the Retirement Crisis

Tue, 24 Jan 2023 09:21:00 -0500

As the retirement crisis looms, people just aren’t saving for their retirement like they should be and need to be. That’s why in 2019, the SECURE ACT 1.0 was passed, to provide benefits to employers for offering retirement plans and to employees for who participate in those plans. Now, three years later, SECURE Act 2.0 has passed and is expanding opportunities for workplace retirement plans across the United States. Tune in as host Gene Marks talks with Sarah Faye Pierce, Head of Government Relations at Paychex, and Michael Majors, VP of HR Solutions at Paychex, about these two big pieces of legislation and how they are working to help businesses and their employees.

Topics Include:

00:14 – Episode introduction
00:45 – Meet Sarah Fay Pierce
02:47 – Meet Michael Majors
04:55 – The retirement crisis in the U.S.
06:54 – Retirement offering amongst small businesses
09:25 – SECURE Act of 2019
12:40 – What is a Pooled Employer Plan (PEP)?
15:26 – SECURE 2.0
18:55 – Highlights of SECURE 2.0
19:23 – Enhanced tax credits
20:56 – Auto enrollment
29:01 – Benefits for younger and older employees
33:15 – Contributing to Roth accounts
37:23 – Safe Harbor database
38:39 – Wrap up

Find out more about SECURE 2.0 and how Paychex can help you start a retirement plan at https://go.paychex.com/secure-act

Read more about the incentives offered by SECURE Act 2.0 at www.paychex.com/articles/compliance/secure-act-changes.

Read more about the SECURE Act of 2019 here at www.paychex.com/articles/compliance/congress-passes-secure-act-for-retirement

Learn how to set up a 401(k) plan for small business employees at www.paychex.com/articles/employee-benefits/steps-for-401k-plan-setup-retirement-saving.

3 Ways a Customer Relationship Management System Elevates Your Business

Thu, 19 Jan 2023 00:02:00 -0500

A customer relationship management (CRM) system could be the difference maker for your business, especially with its ability to put all your contacts – customers or prospects – in one database. It can improve your communication internally and externally, while also adding tremendous financial value to your business. Gene Marks, whose own company implements CRM systems, shares insights into this important tool.

Business Financing Predictions for the 2023 Economy

Tue, 17 Jan 2023 09:33:32 -0500

When it comes to making financial business decisions, there’s a lot to know. On this episode of Paychex THRIVE, a Business Podcast; Gene Marks is talking about everything you need to know, from interest rates and lines of credit to non-bank lenders and SBA loans. Tune in to hear what they talked about and to learn more about what you can expect economically in 2023 and how to navigate business financing options.

Topics Include:

00:20 – Introduction to Greg Ott
00:52 – What is Nav and how it works
03:02 – Finding financing that’s right for your business
04:01 – The impact of interest rates in 2023
05:46 – The increasing cost of capital
07:21 – Financing options through Nav
10:40 – SBA loans
12:28 – Reasons businesses don’t qualify
15:33 – Potential financing options in 2023
16:34 – Lines of credit
17:03 – Rising interest rates
23:14 – Financing alternatives in 2023
25:08 – Wrap up

Read more about how to secure financing for your small business at www.paychex.com/articles/finance/securing-small-business-financing.

Money: Leaving High-Tax States, Bringing Supply Chains Closer, and Saving for Retirement

Thu, 12 Jan 2023 11:08:38 -0500

As 2023 gets underway, inflation remains a challenge, so finances become important – for businesses and their employees. It’s why people are flocking to lower-tax states, providing employers in those states with a larger workforce pool. Likewise, changes are being made in the supply chain. And you’ll never guess which generation thinks its annual salary should be the highest to cover expenses? Gene Marks breaks it down on this week’s podcast.

Isiah Thomas: From NBA Legend to All-Star Entrepreneur

Tue, 10 Jan 2023 00:02:00 -0500

You know Isiah Thomas as the NBA superstar, but did you know he’s also an all-star entrepreneur? We’re excited to have him join us on this episode of Paychex THRIVE, a Business Podcast where he shares with us his journey to become the Founding Chairman and CEO of Isiah International, and what he’s learned along the way. Tune in to hear Isiah talk about putting together a winning team, setting your employees up for success, the state of minority business ownership, and so much more.

Topics Include:

00:20 – Introduction to Isiah Thomas
01:19 – Indiana Popcorn and the popcorn space
03:27 – Learning business finances
04:46 – The importance of specialization
05:38 – Choosing the right team
07:37 – Being patient with employees
09:07 – Advice for managing people
13:04 – The state of minority business ownership
17:33 – Isiah Thomas’ exit plan
20:06 – What’s on the horizon

Read more about managing underperforming employees at https://www.paychex.com/articles/human-resources/how-to-manage-underperforming-employee.

Learn about employee performance management processes, reviews, and more at www.paychex.com/articles/human-resources/employee-performance-management-and-reviews.

7 HR and Payroll-Related Issues Businesses Should Focus on in 2023

Thu, 05 Jan 2023 09:06:32 -0500

Businesses will be faced with challenges in 2023 regarding funding, regulatory changes such as worker classification, overtime rules, and paid leave, as well as issues of how to enhance their cybersecurity. Host Gene Marks says he’ll be talking all year with his own clients about these topics and shares similar insights on the Week in Review. Listen to the podcast.

The Good and the Bad of Pay Transparency Regulations

Tue, 03 Jan 2023 08:43:48 -0500

As more states adopt pay transparency regulations, it’s important that business owners throughout the country are aware of the laws that may be heading their way. That’s why on this episode we have Frank Kerbein, Director of the Center for Human Resources at the Business Council of New York State, talking with us about the newest bills coming out of New York City and New York State, and what they mean for businesses and employees. Listen in as he talks about what salary transparency is, the impact these laws have on job seekers, the growing trend of wage compression, and more.

Topics Include:

00:50 – Introduction to Frank Kerbein
02:22 – The Business Council of New York State
03:09 – What is going on with pay transparency?
04:47 – What exactly is pay transparency?
05:36 – Why pay transparency regulations are needed
07:49 – Impact on New York job seekers
09:32 – Pay transparency laws at a national level
11:19 – Wage compression for current employees
13:48 – Compensation beyond salary
15:50 – Employer audits
17:06 – Pay transparency regulation issues
18:59 – Where the New York State bill stands
20:24 – Wrap up

Learn more about pay transparency and what the benefits are at www.paychex.com/articles/management/pay-transparency.

Find out what you need to know about the Equal Pay Act and pay equity at https://www.paychex.com/articles/human-resources/what-hr-needs-to-know-about-pay-equity.

8 Ways SECURE 2.0 Could Impact Your Workplace Retirement Plans

Thu, 29 Dec 2022 00:02:00 -0500

A massive federal spending bill could end up creating savings for your business and employees. Included in the law is SECURE Act 2.0, which impacts your workplace 401(k) by offering tax credits for implementation and matching, as well as extending age limits for employees to save more. Gene Marks shares insights on how this could be a major opportunity for your retirement benefits. Listen to the episode.

Top Regulatory Issues Facing Businesses in 2023

Thu, 22 Dec 2022 05:00:00 -0500

Planning ahead, especially when it comes to regulatory and compliance requirements, can keep your business running smoothly. In this episode of the “Week in Review,” host Gene Marks talks about the laws that could impact how you fund your business, start a workplace retirement plan, classify your workers, and more. Listen to the podcast.

The Fast Food Bill That Should Be on Everyone’s Radar

Tue, 20 Dec 2022 00:02:00 -0500

California’s new bill, the Fast Food Accountability and Standards Recovery Act (FAST Act), is putting a new focus on regulations and worker protection for restaurants in the fast food industry. Listen in to this episode of Paychex THRIVE, a Business Podcast to get insight to what this bill is from Jot Condie, President and CEO of the California Restaurant Association. Find out more about who the FAST Act is targeting, how it will affect minimum wage, the possible impact on consumers, and what it means for other industries throughout the United States.

Topics Include:

00:19 – Introduction to Jot Condie
00:44 – The California Restaurant Association
02:37 – What is the FAST Act?
04:54 – Who the bill is targeting
05:10 – The council makeup and authority
09:04 – What does this mean for workers?
11:17 – Why focus on the fast-food sector?
12:01 – How effect on minimum wage
13:47 – The expected impact on consumers
14:57 – Is the FAST Act needed?
16:37 – What does this mean for other industries?
17:29 – Advice to other states
19:18 – Wrap up

Learn more about other laws and regulations impacting the restaurant industry at www.paychex.com/articles/payroll-taxes/notable-laws-and-regulations-for-restaurants.

Read about other regulatory issues businesses may face in 2023 at www.paychex.com/articles/compliance/top-regulatory-issues.

ChatGPT: A More Human-Like Artificial Intelligence Could Enhance Customer Experience

Thu, 15 Dec 2022 10:24:43 -0500

Tired of pressing 1, then pressing additional numbers to work through an automated system? Think how your customers feel if they are having the same experience. Well, chatGPT is all the talk, and it’s the talking part that has the tech sector excited. This artificial intelligence system is conversational – it can continue a dialogue as it “learns” more. Gene Marks shares insights on how this can help your business in the future.

If You Aren’t on Yelp, You Should Be

Tue, 13 Dec 2022 00:02:00 -0500

You’ve heard of Yelp, but are you using it to its fullest potential for your business? On this episode of Paychex THRIVE, Gene Marks talks with Emily Washcovick, Senior Marketing Manager and Small Business Expert at Yelp about how Yelp works to help businesses build connections with customers and succeed in their industry. Listen in as Emily shares her insights on the good that can come from a bad review, how to handle both positive and negative reviews online, the importance of using Yelp to increase your online presence, the features you need to know about, and much more.

Topics Include:

00:50 – Introducing Emily Washcovick
02:16 – Behind the Review podcast
04:02 – You can’t please every customer
05:55 – The positive side of a bad review
08:05 – Yelp as your online presence
12:22 – How Yelp positions itself
15:24 – Industries that benefit from being on Yelp
19:09 – Features of Yelp
23:37 – Connecting with people on Yelp
27:13 – Wrap up

Read about more ways you can connect with your customers and build relationships at www.paychex.com/articles/management/microbusinesses-build-customer-relationships.

Employee Retention Tax Credit (ERTC): Take Advantage, But Beware of Scammers

Thu, 08 Dec 2022 00:02:00 -0500

The employee retention tax credit is getting a lot of attention after a recent IRS announcement extended the deadlines to file amended returns. Gene Marks tells eligible businesses to go for it because there is meaningful money potentially waiting. However, in this episode of the Week in Review, he also warns that the added attention has brought out scammers and make-shift third-party vendors trying to cheat your business. Stay with trusted sources to help you claim the credit. Listen to the podcast

Learn more about how Paychex can help your business claim the Employee Retention Tax Credit at https://www.paychex.com/tax-services/employee-retention-tax-credit-services.

CNN’s Matt Egan on the Business Outlook for 2023

Tue, 06 Dec 2022 00:02:00 -0500

Businesses throughout the United States have been forced to navigate an array of unprecedented challenges throughout the past few years. As we look towards the approaching new year, what can we expect to see in 2023? On this episode of Paychex THRIVE, CNN reporter, Matt Egan, talks with Gene Marks about the economic outlook of 2023. Hear what he had to say about consumer spending, a possible recession, interest rates, inflation, and more.

Topics Include:

00:49 – Introduction to Matt Egan
01:49 – What to expect for the holiday season
02:44 – Consumer spending in today’s economy
04:35 – Buy now, pay later trend
08:00 – Are we headed into a recession
11:32 – The challenges within the tech sector
14:16 – State of the housing and construction industry
17:08 – The rise in interest rates
19:03 – Thoughts on inflation in 2023
23:38 – Expected news on small businesses in 2023
26:22 – A positive outlook for next year
28:00 – Wrap up

Hear more about the impact of rising inflation at www.paychex.com/worx/podcasts/business/economy-and-rising-inflation.

Get some tips on how to offset the current financial landscape at www.paychex.com/worx/podcasts/business/interest-rates-rising-think-long-term-loans-money-management.

Lame Duck Congress: Businesses Might Get Help with Retirement and Tax Credits

Thu, 01 Dec 2022 00:02:00 -0500

In this episode of the Week in Review, Gene Marks says he thinks the lame duck Congress might actually move the needle on retirement and tax legislation – and that’s a benefit to businesses. The many bills on retirement could become SECURE Act 2.0, leading to additional tax credits and incentives. Plus, extending the research and development tax credit is on the table. Listen to the podcast.

Restaurant Short-Staffed? There’s a Robot For That

Tue, 22 Nov 2022 00:02:00 -0500

Robotics and automation are becoming increasingly important in our everyday life. The same goes for businesses, including those in the restaurant industry. CEO of Miso Robotics, Mike Bell, is talking with host, Gene Marks, about the how his company is bringing robotic solutions to an industry that is struggling to fill positions – the restaurant industry. Listen in as Bell talks about the customization of robotic solutions, the impact on workers, and how other industries are using similar technology.

Topics Include:

00:19 – An introduction to Miso Robotics
03:49 – The interest from restaurants
06:07 – How Miso customizes across brands
07:56 – Issues to be aware of with robotic solutions
10:15 – Maintenance of robotic solutions
12:37 – Independent vs. chain restaurants
15:28 – The impact of robotic solutions on workers
20:44 – Robotics in other industries
22:22 – What’s next for Miso Robotics
23:07 – Wrap up

Have a guest or topic you’d like to suggest for the show? Submit your ideas here.

Mid-Term Elections: U.S. Overall Economy Doesn’t Reflect Rising Inflation

Fri, 18 Nov 2022 00:02:00 -0500

With inflation nearing 8 percent and some industries reporting costs for materials much higher than that, the thought that a new yet divided Congress might have a tough time fixing this. However, Gene Marks points out that people’s spending habits don’t match the doom-and-gloom economy that many say the country is in. He shares his insights in this week’s podcast.

Considering Employee Layoffs? Here Are Some Best Practices

Tue, 15 Nov 2022 09:17:09 -0500

As the economy begins to slow down, many companies may be forced to turn to employee layoffs, now and in the future. Hear from Lenny Feigel, labor and employment attorney at Foley & Lardner LLP, about what you need to consider. Find out why it’s so important to plan, how to select where your layoffs are going, what companies are offering in terms of separation and severance pay, and much more.

Topics Include:

00:19 – Introduction to attorney Lenny Feigel
02:03 – Having a good relationship with a labor attorney
02:53 – The importance of planning when considering layoffs
05:04 – Selecting where layoffs are going
06:47 – What to consider to avoid claims of discrimination
09:11 – Should layoffs be based on performance reviews?
10:28 – What companies are offering in separation and severance
13:20 – Strategy for layoff timing: do it immediately or give time?
13:42 – The Worker Adjustment and Retraining Notification Act
15:50 – The importance of a separation agreement
19:30 – Big takeaways
20:39 – Communicating with employees that are being retained

Have a guest or topic you’d like to suggest for the show? Submit your ideas here.

Mid-Term Elections: A Few Predictions of What a Divided Congress Means for Businesses

Fri, 11 Nov 2022 00:02:00 -0500

We won’t know the makeup of Congress for another month following the mid-term elections, but a slim majority for either party primarily will result in few big pieces of bi-partisan legislation. Gene Marks takes a look at a handful of potential outcomes on where the government will spend its money, who might benefit, and some other issues such that will impact businesses. Listen to the podcast.

Understanding Your Responsibilities Under Employee Discrimination Laws

Tue, 08 Nov 2022 00:02:00 -0500

The Equal Employee Opportunity Commission (EEOC) is the primary federal agency in charge of enforcing the employment discrimination laws in the United States. On this episode, Gene Marks is talking with Vice Chair of the EEOC, Jocelyn Samuels, about what small businesses need to know about the agency, including the importance of understanding discrimination laws, how being an inclusive workplace is good for business, why you should have anti-harassment policies in place, and much more.

Topics Include:

00:14 – Introducing Jocelyn Samuels
00:51 – Introduction to the EEOC
02:09 – Why is the EEOC important to employers?
05:25 – Inclusive workplaces are good for business
07:13 – Hot topics employers should be aware of
08:04 – Businesses that are exempt
10:05 – Having anti-harassment policies in place
11:28 – Being aware of retaliation
13:00 – Discrimination and technology
16:56 – AI-based software and biases
21:36 – How employees can report to the EEOC
27:37 – The impact of remote work on discrimination
32:59 – The EEOC is there to provide support
35:35 – Wrap up

Read more about harassment in the workplace at www.paychex.com/articles/human-resources/understanding-harassment-in-the-workplace.

Learn about some recent resources the EEOC has created related to sexual orientation and gender identity discrimination at www.paychex.com/articles/human-resources/eeoc-resources-sexual-orientation-discrimination.

Putting Small Businesses at the Forefront of New Regulations

Tue, 01 Nov 2022 00:02:00 -0400

We’re kicking off Season 4 of Paychex THRIVE, a Business Podcast, with Congressman Ben Cline from the sixth congressional district in Virginia. Listen in as host Gene Marks talks with Rep. Cline about his proposed legislation, the Small Business Regulatory Flexibility Improvement Act, which is designed to help small businesses understand and comply with new regulations. Hear what inspired this bill, where the legislation currently stands, and how Congressman Cline hopes to help small businesses in the future.

Topics Include:

00:15 – Introduction to Congressman Cline
00:36 – The Small Business Regulatory Flexibility Improvement Act
03:16 – What inspired this bill?
05:30 – Where does the legislation stand?
09:25 – What will Congressman Cline do for small businesses?

Read more about the regulatory issues facing businesses at www.paychex.com/newsroom/news-releases/compliance-topics-related-covid-19-pandemic-top-regulatory-issues-facing.

Week in Review: Preparing for Potential New Rule on Independent Contractors

Thu, 27 Oct 2022 00:02:00 -0400

With the U.S. Department of Labor’s recent proposed new rule, businesses might have to make some adjustments if independent contractors are reclassified. It could change how your business pays taxes, as well as increase your costs if these individuals must be treated as employees. Listen to our THRIVE Week in Review with Gene Marks podcast.

Learn more about tax forms for independent contractors at www.paychex.com/articles/payroll-taxes/filing-taxes-for-independent-contractors

Cyber Security: What Small Businesses Need to Know

Fri, 21 Oct 2022 08:52:06 -0400

Bonus episode: Cybersecurity – it’s not just for big businesses. In fact, small businesses are often prime targets for cyber-attacks. On this episode of THRIVE, a Paychex Business Podcast, you’ll hear from Kristin Harper, Manager of Operations Security at Paychex, as she talks to Gene Marks about what you should know and what you can do to protect your company from cyber criminals.

Topics Include:

00:19 – Meet Kristin Harper
00:58 – Kristin’s job as Manager of Operations Security
02:49 – Cybersecurity in small business
04:39 – User education to prevent cyber crime
06:05 – What is phishing?
06:57 – Smishing: SMS phishing
09:54 – The rise of social engineering
10:46 – The impact of malware
11:59 – What to do to lower the risk of an attack
14:06 – Cybersecurity and remote employees
15:36 – Securing your home network and your software
17:38 – Should you be using security software?
19:30 – Cyber insurance

Find out more about cyber security as it relates to business at www.paychex.com/articles/management/cyber-security-and-a-secure-business.

Read more about the importance of cyber liability insurance at www.paychex.com/articles/human-resources/cyber-liability-insurance-why-your-business-needs-it.

How to Use the Work Opportunity Tax Credit to Recruit and Offer a Hiring Bonus

Thu, 20 Oct 2022 00:02:00 -0400

The unemployment rate is at a 50-year low but there are still more than 10 million open jobs. That’s going to create competition for talent. Use every resource available, including the federally funded Work Opportunity Tax Credit, which can either reduce your income tax or payroll tax if you hire certain types of candidates such as military veterans or the long-term unemployed, to name a few. Host Gene Marks details some of the perks of WOTC in this week’s episode. Listen to the podcast.

Other resources

Instructions on Certification Process for WOTC

How These 5 Tips Can Help You Manage Cost Increases for Employee Health Plans

Thu, 13 Oct 2022 00:02:00 -0400

With projected increases expected for workplace health plans, you have options to help manage the costs; health savings accounts, health reimbursement accounts or level-funded plans. Your business can even contribute more to employee health insurance costs and take a deduction. Gene Marks provides some insights that can help your business. Listen to the podcast

Other resources

HRA vs. HSA: Which is better to Offer Employees

A Business Continuity Plan Can Help You Keep Some Control in the Wake of a Natural Disaster

Thu, 06 Oct 2022 00:02:00 -0400

In the aftermath of Hurricane Ian, host Gene Marks shares some insights on how businesses across the country are not immune to natural disasters and should consider a business continuity plan. Having a chain of communication and a way to pay your employees on time are just two ways to get your operations up and running quickly in the event of interruption. Listen to the podcast.

Other Resources:

usa.gov: Contains website links to helpful information (funding, health and safety, and more)

sba.gov: Eligible areas and the types of available disaster loans

irs.gov: Impacted Florida businesses qualify for extended tax deadlines

Finding Good Staff in a Tight Labor Market

Tue, 04 Oct 2022 00:02:00 -0400

As we close out season 3 of THRIVE, Gene Marks talks with Jeremy Bilsky, Senior Director and General Manager of Advance Partners about the current state of the staffing industry and how finding good talent is harder than ever before. Hear what Jeremy had to say about topics such as temp-to-hire versus direct hire, redefining employment, the impact of remote work on staffing, and much more.

Topics Include:

00:19 – An introduction to Advance Partners
03:14 – Staffing temp-to-hire vs. Direct hire
06:10 – Staffing independent contractors
07:55 – Redefining employment
12:00 – How staffing firms have done this year
15:57 – The impact of remote work on the staffing industry
19:05 – What Jeremy has learned over the past 19 years
24:23 – Jeremy’s insights on negative cash flow
27:52 – How the company provides financing
32:19 – The process for bringing on workers
33:20 – The importance of average days to pay
40:34 – The impact of rising interest rates
45:57 – Advice for those in the service industry

Have a guest or topic you’d like to suggest for the show? Submit your ideas here.

With Interest Rates Rising, Think Long Term – Loans, Money Management

Thu, 29 Sep 2022 00:02:00 -0400

With interest rates going up another 75 basis points, and another increase expected, businesses are going to find loans and financing more expensive to secure. Gene Marks offers a few tips, including paying down credit card debt or looking to high-yield checking or money market accounts to let your money work for the business in the short term. Listen to the podcast.

Order Up: Fast-Food Stakeholders in CA Now Setting Policy

Tue, 27 Sep 2022 00:02:00 -0400

With recently passed legislation, California is looking to improve regulations and rules for the fast-food industry. That’s why when it comes to policy changes in the fast-food industry, the state of California is turning to employees, employers, and other key stakeholders. Listen in as David Madland, Senior Fellow and Senior Advisor at American Worker Project for the Center for American Progress, talks with host Gene Marks about how this new legislation is working to raise standards in the industry, who will be the key stakeholders providing their voices on policy, how it will impact labor and labor costs, and so much more.

Topics Include:

00:20 – The Center for American Progress
01:41 – An introduction to David Madland
02:30 – New legislation in California for fast food industry
04:13 – The sectoral council’s impact on setting policy
05:20 – Providing stakeholders with a voice
06:49 – Who is a part of this committee?
08:10 – What are the concerns surrounding this legislation?
09:39 – Raising standards in the fast-food industry
12:55 – The possible impact on labor and labor costs
17:03 – Targeting big businesses or small businesses?
19:12 – Spillover effect to other industries?
22:16 – Outside the United States

Hear more about this new legislation out of California and its impact on the fast food industry.

Don’t Let Rising Utility Prices Be a Shock to Your Business. Here’s 5 Tips to Stay Energy Efficient

Thu, 22 Sep 2022 00:02:00 -0400

With the U.S. Energy Information Administration forecasting a 16 percent increase in energy costs in 2023 – higher for some regions such as New York state that could see a 124% increase – businesses should control what they can. Gene Marks offers a handful of tips, some as simple as changing light bulbs, to help businesses prepare. Listen to the podcast.

Startups Are Booming – Here’s Why

Tue, 20 Sep 2022 00:02:00 -0400

Despite the Great Resignation, startup businesses are booming. Why is this? Stephanie Gorski, Strategy Managing Director/Partner at Accenture has some thoughts. Listen in as she talks with host Gene Marks about the recent study from Accenture, the changing business owner demographic, and more.

Topics Include:

00:20 – An introduction to Stephanie Gorski
01:37 – Small businesses are not enterprise businesses
05:28 – Accenture’s study on startups
07:54 – How startups came to be during COVID
10:33 – Giving your employees the opportunity to pursue passions
13:35 – Would COVID have had the same impact 10 years ago
15:07 – What factors hold people back from starting up businesses
17:18 – The unglamorous side of starting up a business
18:27 – How this data will be helpful to businesses
20:08 – The changing demographic of new business owners
22:34 – Stephanie Gorski’s passion

Thinking about starting a business? Learn what you need to know before you do at www.paychex.com/articles/startup/things-to-know-starting-business.

Use this start-up guide to play your new business. www.paychex.com/secure/whitepapers/plan-your-business.

Technology, Data, Communication, and Forecasting: Tips to Counter Inflation

Thu, 15 Sep 2022 00:02:00 -0400

After a survey revealed that 54 percent of small businesses expect their revenue to increase in 2023 despite inflation, host Gene Marks takes a look at ways to accomplish this. He offers several tips on using a Customer Relationship Management system, communicating with customers, and focusing on forecasting. Listen to the podcast.

Changing Workplace Trends According to Microsoft

Tue, 13 Sep 2022 00:02:00 -0400

What is on the minds of small business owners? That is what Microsoft went out to find in their Small Business State of Mind study. On this episode of THRIVE, a Paychex Business Podcast, host Gene Marks is talking with Travis Walter, Microsoft Stores Vice President of Retail. Hear what he had to say about what this study found, including the impact of Generation Z, navigating inflation issues, why cybersecurity should be at the top of your mind, and more.

Topics Include:

00:29 – Introduction to Travis Walter
01:56 – The Small Business State of Mind report
02:17 – The emphasis on Gen Z
04:47 – Biggest threats to small businesses
07:33 – Navigating inflation issues
09:25 – The importance of using the services you have
12:47 – Cybersecurity risk for small businesses
14:41 – The new startup trend
18:11 – The most popular Microsoft products

Have a guest or topic you’d like to suggest for the show? Submit your ideas here.

California’s Fast-Food Law Could Change Wages, Safety Standards, and How Other States Regulate Businesses

Thu, 08 Sep 2022 00:02:00 -0400

California could be trendsetting or setting up businesses for more challenges with the signing of a law that regulates the fast-food industry. A council would have the power to increase the minimum wage and change safety standards. It gives employees a seat at the table. It gives all businesses something to consider. In this week’s episode, Gene Marks discusses the pros and cons. Listen to the podcast.

How eBay is Creating Communities for Buyers and Sellers

Tue, 06 Sep 2022 09:56:40 -0400

Starting, building, and growing a business can be very exciting and rewarding, it can also be very isolating. That’s why it’s so important to connect with your customers and other business owners to create communities to learn, share, and build relationships. On this episode of THRIVE, a Paychex Business Podcast, Gene Marks is talking with Rebecca Michals, Director of Community Engagement at eBay about the importance of community involvement. Whether you’re an eBay seller or just a business leader, you’ll want to hear what Rebecca had to say about the importance of sharing your passions with others, using fellow business owners as a support system, communicating with customers, and more.

Topics Include:

00:37 – Rebecca Michals and her position at eBay
03:32 – How eBay sellers can connect with each other
04:19 – Forum moderation
05:24 – Why sellers participate in the eBay community
07:26 – Opportunities for sellers to connect face-to-face
09:23 – Content and training through eBay Academy
12:03 – Using email to provide information and content
13:25 – Building a community with your customers
17:48 – How eBay is helping sellers have access to capital

Creating a community can help you connect to your buyers, find out other ways to build customer relationships at www.paychex.com/articles/management/microbusinesses-build-customer-relationships.

Benefits of Offering Paid Parental Leave Include Significant Tax Credits

Thu, 01 Sep 2022 00:02:00 -0400

A survey by the Society of Human Resource Management found that there was a significant decline in the percentage of companies offering paid parental leave and even paid paternity leave. Host Gene Marks shares insights on some of the challenges that could explain this change, but offers several tips as to how take advantage of the benefits of offering a program, including tax credits.

The Labor Market Is Tough – How Indeed Is Making It Easier

Tue, 30 Aug 2022 00:02:00 -0400

Finding, hiring and retaining the right talent has rarely been more challenging or important. As part of its commitment to simplify HR for America’s businesses, Paychex has partnered with Indeed, the #1 job website, to help businesses increase the visibility of their job openings and speed-to-hire. On this episode of THRIVE, a Paychex Business Podcast, host Gene Marks is talking with Executive Vice President and General Manager of Indeed, Raj Mukherjee, about how businesses can set themselves up for success and find the right talent. Hear what he says on how to stand out to potential employees, starting with a hiring process and recruitment process, hiring through employee referrals, creating a diverse workplace, salary transparency, and much more.

Topics Include:

00:14 – Episode introduction
01:38 – And introduction to Indeed
02:50 – How Indeed sets itself apart
04:09 – The cost of Indeed
06:06 – Hiring through employee referrals
09:03 – How Indeed helps you diversify your workforce
11:41 – Why Indeed is great for small businesses
13:40 – How a job description can set your posting up for success
15:42 – Salary transparency in job postings and how Indeed helps
17:39 – Lean in into your brand culture
19:21 – Assessing candidates’ skillsets
20:37 – The future of hiring with AI other technologies

Resources:

Learn more about recruiting and hiring employees in this great Hiring 101 Guide at www.paychex.com/articles/human-resources/hiring-101-how-to-hire-employees.

As you make your way through finding quality talent, be sure to avoid these common hiring mistakes. Learn more at www.paychex.com/articles/hcm/avoid-these-5-hiring-mistakes.

How the Inflation Reduction Act Can Benefit Business Owners

Thu, 25 Aug 2022 00:02:00 -0400

President Biden recently signed into law the Inflation Reduction Act. While many debate if this will actually decrease inflation, one thing that’s for sure is there are some real tax benefits to small business owners. In this week’s episode of On the Mark, host Gene Marks will walk through five benefits that small businesses can take to help reduce costs with big tax credits.

The Retirement Crisis in America – How the SECURE Act Is Helping Employees and Employers

Tue, 23 Aug 2022 00:02:00 -0400

Retirement, it’s something we are all working towards, but something that many throughout the United States are not prepared for. In today’s workforce, there’s a retirement crisis happening. Too many people throughout our country are not saving what they need to retire comfortably – and this isn’t just a problem for employees, it’s a problem for employees too. On this episode, we have two great guests, Randy Feenstra and Congresswoman Ashley Hinson, both Representatives from the state of Iowa and both sponsoring the SECURE Act 2.0. Listen in as they talk with host, Gene Marks, about the SECURE Act 1.0, the SECURE Act 2.0, the Mainstreet Tax Certainty Act, and what’s on the horizon for retirement planning in the U.S.

Topics Include:

01:04 – Introducing Congressman Randy Feenstra
01:42 – SECURE Act 1.0
04:19 – What the SECURE Act from 2019 offers
05:31 – Pooled Employer Plan (PEP)
06:41 – Retirement as an employee benefit
07:51 – Changes in the SECURE Act 2.0
12:22 – Tax credit for military spouses
13:11 – Tax incentives for Employee Stock Ownership Plan (ESOP)
16:06 – Expectations for Bipartisan support of SECURE Act 2.0
17:57 – Introducing Congresswoman Ashley Hinson
21:08 – The benefit to employers
22:22 – Automatic enrollment
23:56 – Additional provisions to SECURE Act 2.0
27:19 – Main Street Tax Certainty Act
31:35 – Emergency Savings Account Act

Read more information about the SECURE Act 2.0 at www.paychex.com/articles/compliance/secure-act-changes.

Get a refresher course in retirement planning at www.paychex.com/articles/employee-benefits/retirement-planning-101-for-business-owners.

Study: 3 Tips to Offset Pitfalls Created by Pay Transparency

Thu, 18 Aug 2022 00:02:00 -0400

Pay transparency has many benefits, including improving pay equity and limiting the gender bias in pay, but a study found it also might compress pay, lead to disputes, and even create situations where people leave a company. Listen to this week’s episode as Gene Marks shares details on this study and also provides actions a company can take to limit the impact of the pitfalls.

Sen. Mark Warner on the Tax Credit Helping Minority-Owned Businesses Thrive

Tue, 16 Aug 2022 00:02:00 -0400

When it comes to banking, minority-businesses are often lacking that close relationship that many larger businesses have. With Community Development Financial Institutions (CDFIs), 60% of their lending must be focused on low- and moderate-income individuals. On this episode, Senator Mark Warner of Virginia is talking about the new piece of legislation he is working on and how it will increase investment to CDFIs and ultimately to those small businesses in low- and moderate-income communities.

Topics Include:

00:24 – An introduction to CDFIs
03:14 – The prevalence of unbanked or underbanked businesses
05:38 – Examples of CDFIs
07:44 – The State Small Business Credit Initiative (SSBCI)
09:57 – Incentivizing private investors to invest in CDFIs
14:31 – Who does the CDFI bill target?
15:41 – When might this bill pass?
17:50 – The importance of going out and borrowing money

Looking for other funding opportunities? Learn about the SBA Microloan Program at www.paychex.com/articles/finance/sba-microloan.

Read more about funding your business with our guide "Start Up Guide: Fund Your Business."

Could Potential Boost in IRS Funding Ramp Up Audits on Small Businesses?

Thu, 11 Aug 2022 00:02:00 -0400

With the Inflation Reduction Act expected to become law, the IRS would see funding increase by nearly $80 billion. “On the Mark” host Gene Marks and many others see this as a red flag for small businesses when it comes to auditing by the IRS. As a CPA and small-business owner, Marks offers a handful of tips on how to approach tax filing that could help reduce the risk of an audit. Listen to the podcast.

For One Shipping Company, Success is More Than How Fast You Deliver

Tue, 09 Aug 2022 00:02:00 -0400

The supply chain industry was hit hard throughout the past two years, but DHL managed to find success despite the challenges they faced. On this episode of THRIVE, a Paychex Business Podcast, Gene Marks is talking with Greg Hewitt, CEO of DHL Express U.S. about what they are doing to attract and retain talent, increase customer satisfaction, and more.

Topics Include:

01:11 – About DHL Express
02:48 – Greg Hewitt’s background
03:17 – Reflecting on the past two years
08:09 – How DHL is attracting and retaining talent
15:37 – Compensation vs. workplace environment
18:03 – The importance of your people
19:20 – Happy employees, happy customers
21:32 – Advice for managing shipping costs
23:55 – Sharing the cost of shipping

Greg Hewitt talked about how DHL keeps a low turnover rate, read about what not to do when it comes to attracting and retaining talent with our guide "6 Things Employers Get Wrong When It Comes to Attracting and Retaining Talent" at https://www.paychex.com/secure/whitepapers/attracting-retaining-talent-things-employers-get-wrong.

5 Ways to Help Your Business Work Better with Rising Interest Rates

Thu, 04 Aug 2022 00:02:00 -0400

This week’s “On the Mark” podcast shares a handful of approaches your business can use to help navigate through this current period of rising interest rates, including budgeting for higher debt costs, seeking longer-term financing, getting into interest-bearing accounts, and more. Listen to the podcast for more insights from small-business owner Gene marks.

Sen. Chuck Grassley Talks Changes to Small Business Bankruptcy

Tue, 02 Aug 2022 00:02:00 -0400

As a business owner, going bankrupt is never something you plan for, so when it does happen, it shouldn’t be any harder than it has to be. On this episode of THRIVE, a Paychex Business Podcast, Gene Marks is talking to Senator Chuck Grassley from Iowa, about the latest legislation that he has been working on to make bankruptcy easier on small businesses. Listen in as he talks about the changes this legislation will make.

Topics Include:

00:48 – 2019 Small Business Reorganization Act
02:12 – What inspired the new legislation
03:53 – The improvements to the existing Chapter 11
06:15 – Bankruptcy and the existing economy
08:19 – Sen. Grassley’s thoughts on addressing small business challenges
11:32 – The upcoming midterm elections

Have a guest or topic you’d like to suggest for the show? Submit your ideas at payx.me/thrivetopics.

Recession? Slowdown? A Few Tips to Turn This into an Opportunity for Your Business

Thu, 28 Jul 2022 00:02:00 -0400

The construction industry is showing signs of a slowdown, tech is cutting jobs, and banks seem to be anticipating a recession. However, travel is up, household net worth is at all-time highs, and Gene Marks suggests your business can take advantage of the situation and position yourself for the future. Listen to this week’s episode to get a few tips.

In a Time of High Wages and High Costs, the Answer is Technology

Tue, 26 Jul 2022 10:04:05 -0400

With an economy as uncertain as the one we are facing today, businesses are forced to take on a range challenges, from supply chain issues and the rising cost of doing business, to the Great Resignation and inflation. Listen in as Terence Cummings, VP of Small Segment and Business Operations at Sage talks with Gene Marks about the importance of using technology to help you and your business manage this uncertain time, increase productivity, and improve profitability.

Topics Include:

00:17 – Meet Terence Cummings
04:18 – An introduction to Sage
06:35 – This year’s top challenges for business owners
09:52 – AI machine learning robotics and customer service
12:07 – How CRM technology helps manage customers, equipment, and supplies
12:55 – How Sage connects you to the information they want and need
14:09 – CRM, productivity, accessibility, and cutting labor time
17:59 – Sage’s partner channel and why it’s so critical
22:00 – Utilizing all the software is capable of to make informed decisions
24:47 – The one thing businesses should be doing with Sage

Resources:

Speaking of technology, learn about the latest HR technology trends for 2022 at www.paychex.com/articles/hcm/technology-trends-in-hr.

Payroll technology is another great way to increase productivity, learn about the payroll technology trends for 2022. Learn more at www.paychex.com/articles/payroll-taxes/new-year-payroll-trends.

Practicing Wage Transparency Can Help Narrow the Pay Gap

Thu, 21 Jul 2022 00:02:00 -0400

Gene Marks shares his thoughts on the importance of implementing wage transparency as part of your business’s job search and hiring process, regardless of whether your state or locality requires it. Gene suggests that it’s one way to level the playing field for all candidates, plus offers several resources that can help your business learn more about pay scales. Listen to this week’s episode for more.

Resources:

What is wage transparency? Learn more about the benefits at www.paychex.com/articles/management/pay-transparency.

Bethenny Frankel: Why Business Is Personal

Tue, 19 Jul 2022 00:02:00 -0400

Bethenny Frankel. Television personality, entrepreneur, philanthropist, and New York Times bestselling author. Whatever comes to mind when you hear her name, there’s one thing you need to know about Bethenny Frankel; when it comes to business, she’s all business. On this episode of THRIVE, a Paychex Business Podcast, Gene Marks talks with Bethenny Frankel about her success as an entrepreneur, her experience as a business owner, and her new book “Business is Personal.” Hear what she shared with us about how ‘stacking’ your time can make you more productive and efficient, what to consider when looking into business investors, the importance of building a team of loyal employees, and much more.

Proposed New Rule Could Strip Independence from Independent Contractors

Thu, 14 Jul 2022 09:24:01 -0400

Businesses that use independent contractors might be faced with a decision — a financial one — if a proposed new rule goes into effect that would define independent contractors as employees. This could create the need to pay them a wage and qualify them for overtime. It also could impact independent contractors who want more autonomy over their work. Gene Marks discusses these and other potential impacts of the proposed rule on this week’s episode.

Creating Efficiency By Embracing Digital Technology

Tue, 12 Jul 2022 00:02:00 -0400

René Lacerte, Founder and CEO of Bill.com, knows just how special small businesses are. That’s why he created Bill.com, to help business owners with their financial operations as they relate to accounts payable and accounts receivable. Listen in as René talks with Gene Marks about what Bill.com can do for businesses; the importance of embracing digital technology; how businesses can navigate supply chain, inflation, and high interest rates, and much more.

Topics include:

00:58 – And introduction to Bill.com
04:49 – How can Bill.com make your life easier?
07:58 – The ease of setting up Bill.com
10:03 – Get more done with the same staff
12:47 – The partnership approach of Bill.com
14:33 – Where does Bill.com stand in an uncertain economy?
16:52 – Navigating supply chain, inflation, and high interest rates
20:26 – The future of Bill.com
22:08 – Why businesses need technology like Bill.com

Find out more ways to help improve efficiencies within your company by visiting www.paychex.com/articles/human-resources/improving-operational-efficiency.

Businesses Shift Strategies to Digital and Text Messaging Marketing

Thu, 07 Jul 2022 00:02:00 -0400

A four-year study of keywords and online search traffic by SEMRush reveals that businesses are all about learning more and gaining ground when it comes to the digital realm. This includes digital marketing services, videos, and text messaging marketing. Host Gene Marks advises getting onboard to build your business and expand your communication with clients. Listen to this week’s “On the Mark” podcast to get additional tips on how best to put these tactics into practice.

Resources:

How to Get Found Online. Listen to THRIVE, a Paychex Business Podcast, as an SEMRush senior VP shares how the right people and plan can get your website noticed.

How The Wage Theft Protection Act Could Impact Your Business

Tue, 05 Jul 2022 00:02:00 -0400

When it comes to doing business in the construction industry, ensuring your own employees are being paid correctly is not the only thing you need to worry about. With the Wage Theft Protection Act, you must be sure that anyone working on one of your projects, including those employed by subcontractors, are being paid the correct wage, on time, and at the right rate. On this episode, host Gene Marks is talking with Phil Ross and Brian Sanvidge, of the accounting advisory firm, Anchin, Block & Anchin LLP, about the Wage Theft Protection Act, your responsibilities under this legislation, and how to protect yourself and your business.

Topics include:

00:20 – Meet Phil Ross and Brian Sanvidge
02:54 – What is the Wage Theft Protection Act?
05:30 – Paying your employees the right rate – what does that mean
07:44 – Who does the Wage Theft Protection Act apply to?
11:02 – Why a lower cost subcontractor isn’t always better
14:30 – What industries does this impact?
17:32 – What steps can you take?
20:00 – What to do if you find a problem with a subcontractor
22:03 – The importance of reference checking

Have a guest or topic you’d like to suggest for the show? Submit your ideas here.

Three Tips to Help Small Businesses Offset Hiring Challenges During Slowdown

Thu, 30 Jun 2022 09:48:55 -0400

Compensation, flexibility, and waiting for a deeper talent pool could be the way your small business navigates through this period of inflationary-induced hiring challenges. Gene Marks suggests on this week’s podcast that it starts with paying a competitive salary, but equally important is using your size to do things bigger places can’t — flexible workweeks and coordinated fun days that build culture. Finally, be prepared to scoop up the employees that larger companies might let go if a recession hits.

Sen. Marco Rubio: The PPP – How It Started And Where It’s Going

Tue, 28 Jun 2022 00:02:00 -0400

When the shutdowns from COVID-19 began to take effect in March of 2020, Senator Marco Rubio knew that the impact to the economy could be catastrophic if they didn’t act soon. With the looming threats of widespread unemployment, a real estate crisis, and the reality that many small businesses would be wiped out, Sen. Rubio lead the way for the Paycheck Protection Program (PPP). Listen in as Sen. Rubio takes host Gene Marks behind the scenes of the PPP – a look back at how it started, how it went, and where it’s going.

Topics include:

00:19 – Introduction to the episode
01:03 – The numbers of the PPP
01:28 – From a supply chain tool to the PPP
03:50 – Who was a part of creating the PPP
05:16 – The inspiration
06:45 – Sen. Marco Rubio’s thoughts and fears
08:33 – The PPP and fraud
10:30 – Why the banks were slow to react
12:49 – How Sen. Rubio educated people about the PPP
14:41 – Sen. Rubio’s involvement throughout the PPP
16:25 – How bipartisan was the PPP?
18:12 – If he could do it again what would he change?
22:26 – Is there potential for this model in the future?
24:31 – Sen. Rubio talks the impact of the PPP

Invest in Employee Health Care, Retirement, and Professional Development

Thu, 23 Jun 2022 08:46:06 -0400

A survey by the Society of Human Resource Management (SHRM) found that 72% of businesses that responded offer a fully insured health plan, while 95% offer a retirement plan. Another 62% provide remote-work employees a subsidy for equipment. This week’s episode provides details about the additional benefits employers can gain by dedicating financial resources to these and other areas of high interest, according to the survey.

Have a guest or topic you’d like to suggest for the show? Submit your ideas at: http://payx.me/thrivetopics.

Paralympic Athlete Lex Gillette On Finding Your Vision

Tue, 21 Jun 2022 00:02:00 -0400

At the age of eight, Paralympic Track and Field Athlete for Team USA, Lex Gillette, lost his eyesight, but that didn’t stop him from finding his vision. In this episode, the first of a two-part series, Gene Marks, host of THRIVE, a Paychex Business Podcast, talks with Lex about overcoming obstacles, shifting your mindset, the importance of building a good support system around yourself, facing your fears, and much, much more.

Topics include:

00:19 – An introduction to Lex Gillette
02:11 – Overcoming obstacles
05:31 – Facing barriers in life
09:51 – The importance of a support system
12:48 – Facing your fears
16:04 – How vision can help you see

Helpful Strategies Can Grease the Skids When Handling Inflationary Oil Cost Spikes

Thu, 16 Jun 2022 09:27:48 -0400

Inflation and its impact will be in the news for better part of the year, especially the rising cost of oil and fuel. Gas prices and petroleum-based products that every business uses on a regular basis — even travel and commuting costs — will affect finances. This week’s “On the Mark” podcast looks at a few steps that owners can take now to plan accordingly and hopefully better manage the situation.

Standing Out to Your Employees: The Key to Retention

Tue, 14 Jun 2022 00:02:00 -0400

If there’s one thing we’ve learned from the Great Resignation, it’s that business is in fact personal. Especially for employees. As companies look for ways to attract and retain talent during this time of labor shortage, they need to put a renewed focus on organizational culture and employee morale. On this episode of THRIVE, a Paychex Business Podcast, you’ll hear from Dr. Ernest Baskin, Associate Professor of Food Marketing at St. Joseph's University, as he talks with host Gene Marks about why businesses should focus on creating a positive company culture, the importance of treating your employees like family, why employers and managers should be in the trenches, and more.

Topics include:

00:44 – The work of Dr. Ernest Baskin
02:55 – Finding and retaining talent: Is money the answer?
05:44 – A new breed of employees: all about incentives
06:46 – Retaining current employees
09:12 – The importance of building a culture
11:21 – Why managers should integrate with employees
15:35 – Implementing a feedback system
16:46 – Modeling your company culture
18:26 – Where to find employees

Read more about the importance of company culture at www.paychex.com/articles/human-resources/why-culture-management-matters

Find out how to build a culture for your remote team at www.paychex.com/articles/human-resources/how-to-build-culture-in-a-remote-team.

Accepting Digital Payments Can Positively Impact Your Business

Thu, 09 Jun 2022 00:02:00 -0400

In this episode of On the Mark, you’ll hear about a new study from PYMNTS.com that surveyed U.S. customers about their bill pay preferences and the appeal of digital billing. Host Gene Marks discusses why small business owners should pay attention to this trend as 41% of customers cite the ease and convenience of digital payments. Learn about the benefits of making the switch to offer digital payments and become a more attractive option to your customers.

Resources:

Learn more about how an upgraded payment technology system can benefit your business at www.paychex.com/articles/finance/contactless-mobile-credit-card-payments.

The Metaverse is coming. Is your business ready?

Tue, 07 Jun 2022 00:02:00 -0400

When it comes to the future of the web, it’s all about the Metaverse. But what is the Metaverse exactly? And what does it mean for your business? That’s exactly what Gene Marks and Nathaniel Hunter, COO of InfiniteWorld, are talking about in this episode of THRIVE, a Paychex Business Podcast. Hear what they had to say about what Web 3.0 and the Metaverse are, what’s already being done in this new space, and how it will change the way companies do business.

Topics include:

01:01 – What does InfiniteWorld do?
02:04 – Metaverse terminology
02:58 – What exactly is the Metaverse?
03:45 – Web 1.0, 2.0, and 3.0
08:02 – Products in the Metaverse world
10:19 – What InfiniteWorld does for companies
12:39 – The interest in the Metaverse from companies
15:31 – Positioning your business for the Metaverse
17:41 – Digital real estate in the Metaverse
21:10 – What does the Metaverse mean for privacy and security
23:36 – What will make the Metaverse take off?

Have a guest or topic you’d like to suggest for the show? Submit your ideas here.

5% Don’t Think Cybersecurity is Important. Why Risk It? Take Steps to Protect Your Business

Thu, 02 Jun 2022 00:02:00 -0400

No business is too small for hackers to ignore. They want data and to create mayhem, and any business that isn’t taking cybersecurity seriously is a prime target. This week’s episode of “On the Mark” shares details on how hiring an IT security firm can be the best move to reduce your risk. The training and tactics provided, which take into consideration your remote workforce, will cost a little now but potentially save you from a financial and reputational hit in case of a cyberattack.

Executive Leadership Means Learning From Your Peers

Tue, 31 May 2022 00:02:00 -0400

How can a CEO peer group benefit your business? In this episode, you’ll hear from Sam Reese, CEO of Vistage, the world’s largest peer advisory group for executives and business owners at small and mid-size companies. Each month, local groups of about a dozen non-competing leaders of organizations meet to share success strategies, problem-solve, and vet ideas. Learn how Vistage differs from your company’s governing board, and how its global speaker panel, executive coaching, and strategic insight from peers outside your industry can sharpen your leadership skills. And hear how Sam’s own Vistage experience salvaged his tenure as a young CEO and set him on a new course to success.

Topics include:

1:10 - What do 27,000 global members experience?
3:50- How Vistage differs from traditional governing boards
5:07 - Why connecting with leaders outside your industry is healthy for your business
6:35 - Vistage keeps the focus at the local level
9:07 - Member longevity common in Vistage groups
10:33 - What's the buzz on labor shortages, inflation from Vistage members?
12:08 - Vistage confidence index shows leaders face uncertainties
15:23 - How Vistage is helping CEOs address succession planning
19:25 – Two common objections and how Vistage overcomes them
22:49 - Stats show Vistage leaders outperform others; Sam’s own story
25:53 - Indicators Vistage might be a good fit for you

Resources:

One of the best ways for business owners and leaders to support employee engagement is by embracing it themselves. Read our article to learn why at //www.paychex.com/articles/human-resources/how-to-improve-employee-engagement.

Have a guest or topic you’d like to suggest for the show? Submit your ideas at: http://payx.me/thrivetopics.

Training, Mentorship and Other Tips After Hiring Recent College Grads

Thu, 26 May 2022 00:02:00 -0400

Lots of jobs and employers seeking to hire nearly 32% more college graduates in 2022 than the previous year, according to a recent report, creates a rosy picture for diploma-holding, job-seeking recent grads. “On the Mark” host Gene Marks offers some tips for employers who hire them, including providing mentors, getting them in the office more to learn first-hand, and not underestimating this group’s toughness and ability to work hard. Listen to this week’s podcast.

Ready For Retirement? Congresswoman Judy Chu On the SECURE Act 2.0

Tue, 24 May 2022 00:02:00 -0400

When it comes to living in retirement, many Americans are at risk of not having enough savings to maintain their standards. That’s why in 2019, The SECURE Act was passed, to address retirement savings plans and provide assistance to employees and employers as they save for their future. Now, 3 years later, the SECURE Act 2.0 has passed in the House, and will soon face a vote in the Senate. Hear from Congresswoman Judy Chu, as she talks with host Gene Marks about the retirement crisis, this latest act, planning for a secure retirement, and what it all means for business owners and their employees.

Topics include:

01:34 – The retirement crisis
02:16 – The SECURE Act of 2019
02:43 – The SECURE Act 2.0
03:08 – Opt-in vs. opt-out programs
06:18 – Increasing the catch-up contribution limits
06:56 – Reimbursement for small businesses
08:27 – Increases the age of distribution
09:49 – Retirement savings lost and found
11:43 – How SECURE Act 2.0 is looking out for domestic abuse survivors
12:46 – Military spouse provision
13:35 – Student provision
14:38 – Low-income and the savers credit

Learn more about the SECURE Act 2.0 at www.paychex.com/articles/compliance/secure-act-changes.

Hear more from Gene Marks about the SECURE Act 2.0 here.

Find out what you need to know about state-facilitated retirement programs at https://www.paychex.com/articles/employee-benefits/8-states-state-sponsored-ira.

Resources Supporting Small Business Finding Bipartisan Boost

Thu, 19 May 2022 00:02:00 -0400

Small businesses provided a platform for bipartisanship in the U.S. House of Representatives as a series of bills were passed to reauthorize funding to agencies that provide resources and support — from free marketing advice to retirement consultation — to the backbone of the American economy. Gene Marks shares details on the importance of these agencies to small businesses in this week’s “On the Mark” podcast ahead of the vote in the U.S. Senate.

Get in the Right Head Space: Dr. Sue Varma Talks Workplace Mental Health

Tue, 17 May 2022 00:02:00 -0400

Once considered a private matter, workplace mental health has become a hot topic in recent years. And as a younger generation enters the workforce, providing employees with the resources and benefits they need to promote their mental wellbeing has become a necessity for companies. In this episode of THRIVE, a Paychex Business Podcast, Dr. Sue Varma, a board-certified psychiatrist who makes regular appearances on multiple media outlets, is talking with host Gene Marks about what business owners can do to provide their workers with the support they need, the benefits of employee mental health programs, and how to create a workplace culture that promotes mental wellness.

Topics include:

00:49 – Who is Dr. Sue Varma and what does she do?
01:52 – Employee trauma and the impact of COVID-19
04:28 – Is working from home the best for your mental wellbeing?
06:32 – The importance of sensitivity when navigating return to work
10:29 – What about those mental health platforms?
11:47 – Investing in employees’ mental health: it’s good for business
14:33 – What business owners can do to help their employees’ mental health
17:13 – Modeling mental wellness for your employees
18:35 – Not just for employees…how employers can improve their mental health
22:41 – What’s the best type of therapist for you?

Resources:

Looking for more resources to help improve employee mental health and wellness? Visit our Employee Mental Health Resource page at www.paychex.com/worx/employee-mental-health.

Read more about the effects of mental health in the workplace at www.paychex.com/worx/employee-mental-health.

Google Initiative and Proposed Legislation Attempt to Address Skills Gap

Thu, 12 May 2022 00:02:00 -0400

The skills gap is a major issue for businesses. The latest U.S. Department of Labor report reveals 11½ million job openings — many requiring skilled labor — while a study shows talent shortage is among the top 3 most-urgent concerns for employers. Listen to this week’s “On the Mark” podcast to learn about potential legislation and current grant opportunities that could help upskill your employees.

Spotlight on Texas: The State Support Your Business Can Expect (Part 2)

Wed, 11 May 2022 00:02:00 -0400

In this two-part special event, Gene Marks leads a roundtable discussion on the explosive business growth in Texas. In Part 2, you’ll hear from our second panel of experts how current employment trends are impacting businesses across Texas, and how employers are addressing rising wages and competition. How are state agencies responding, and what resources and training programs connect job seekers and employers, or help boost retention?

Featured guests:
John Scott, Texas Secretary of State;
Bryan Daniel, Chairman of the Texas Workforce Commission;
Denise Hernandez, a longtime catering and restaurant owner in San Antonio;
Kathryn Hardison, reporter covering economic development and real estate in Texas.

Topics include:

6:13 – One employer’s search for staff and rising wages from COVID to today
9:48 – Workforce impact of larger companies relocating to Texas, manufacturing sector, more
13:33 – Texas: the Beatles of small business employment
14:37 - Robust education network in TX will help fill workforce
18:57 - How does immigration reform factor into workforce solutions?
23:05 - Why connecting job seekers to employers takes more than simple matching
25:54 - More focus needed on upskilling and retraining investments; online learning tools available
32:08 - Some job sectors growing, while others, such as hospitality, are strained.
37:58 - Pros and cons of technology that reskills workers vs. replacing their jobs
40:09 - TWC can help employers establish apprenticeship programs
41:57 – Overall, Texas is thriving across multiple industries and sectors.

Resources:

If you're like Denise and own a business heavily based in hospitality, events, or travel, download our whitepaper with research insights on innovating in today’s marketplace at www.paychex.com/secure/whitepapers/hospitality-businesses-innovating-covid19-pandemic.

What are the top business regulations companies are facing in 2022? Read our article at www.paychex.com/articles/compliance/top-regulatory-issues.

Prefer to watch this conversation online as a virtual roundtable video? Access the full dialogue, guest speaker biographies, and additional resources, when you enter your email at our Session 2 event page.

Spotlight on Texas: How Your Business Can Build on the Economic Boom (Part 1)

Tue, 10 May 2022 00:02:00 -0400

In this two-part special event, Gene Marks leads a roundtable discussion on the explosive business growth in Texas. In Part 1, our panel of trade industry and agency experts discuss what’s drawing businesses to Texas and driving its economy. How are they handling hiring, inflation, and supply chain shortages? What innovative solutions do leaders see?

Featured guests:
Cindy Ramos-Davidson, CEO, El Paso Hispanic Chamber of Commerce;
Brandom Gengelbach, President and CEO, Ft. Worth Chamber of Commerce;
Geoffrey Tahuahua, President, Associated Builders and Contractors (ABC) of Texas

Topics include:

7:33 - Fast pace of TX construction, and need for workers
9:21 - Not a Great "Resignation," but “Re-Think, Re-Adapt.”
12:14 - SMBs retrained workers, who were then poached by larger companies.
13:46 - How could immigration reform help increase the pool of potential workers?
19:04 - Helping SMBs access capital through State Small Business Credit Initiative.
21:55 - Value of trades in developing lucrative, lifelong skills.
24:21 - How are inflation/supply challenges impacting construction, bank loans, etc.?
28:45 - Top challenges for El Paso SMBs reflected in survey findings.
35:50 - Texas is business-friendly; top 3 net DFW transplants from LA, Chicago, NYC
40:30 - Is Texas a recession-proof state for businesses?

Resources:

Considering relocating your business to Texas? Grab our checklist to ensure you’ve covered your bases at www.paychex.com/sites/default/files/2022-05/TX_RT_1287505_RelocationChecklist.pdf

Do your employees come from multiple locations or cross state lines? Access our whitepaper for guidance on building a collaborative workforce at www.paychex.com/secure/whitepapers/collaborative-workforce-across-locations.

Study: Employers and Employees Not on Same Wavelength About Mental Health

Thu, 05 May 2022 00:02:00 -0400

Study finds that employers feel that employee mental health is hurting business financially, although they express that workplace mental health benefits are plentiful and doing the job. Employee answers contradict this. Gene Marks says employers must address mental health benefits because ignoring the problem is costing money and good employees. Listen to this week’s “On the Mark” podcast for insights on how to improve the situation.

Don’t Let Your Top Talent Become Someone Else’s

Tue, 03 May 2022 00:02:00 -0400

As many businesses face the current reality that there’s not enough labor to go around, retaining top talent has become a top priority. That’s why creating the type of environment that makes your employees want to stay is more important than ever. On this episode of THRIVE, a Paychex business podcast, Gene Marks talks with Lisa Ryan, Chief Appreciation Officer of Grategy. Listen in as she talks about the importance of creating a positive workplace culture gives companies tips on ways to help keep your employees.

Topics include:

02:18 – Learn more about Lisa’s company, Grategy
02:54 – The benefits of working for a small company
03:35 – Getting real about wages
04:56 – Hear about the THANKS process of building workplace culture
07:45 – Why performance reviews shouldn’t be once a year
10:37 – How getting to know your employees can make a difference
12:45 – Flexibility is no longer an option
20:18 – Lisa’s thoughts on benefits

Find out more about retaining top talent during the Great Resignation at www.paychex.com/articles/human-resources/employee-wellbeing-great-resignation.

Marketing Your Business Online – How to Get Found

Tue, 26 Apr 2022 00:02:00 -0400

When it comes to navigating the digital marketplace, it’s easy to get lost. But with the right knowledge, the right partners, and the right plan, you can learn how to get your website noticed and help your business get found online. On this episode of THRIVE, a Paychex business podcast, we’re talking with Marcus Tober, Senior Vice President of Enterprise Solutions at Semrush, a global software company, about navigating the digital marketing space. Hear what he has to say about everything from SEO to video search and more.

Topics include:

00:46 - Background on Semrush and its offerings
04:07 - How to promote video content in search
06:37 - Strategy for SEO and keyword searching
10:21 - How to best utilize Semrush
12:58 - Localized search results
18:57 - Is working with an agency the right choice?
22:32 - Paid search vs. organic search
27:14 - The future in SEO

Looking for more information about online marketing? Find out how to compete online in this podcast episode.

Data Says Small Businesses Can’t Bank on Traditional Loans. Here’s Six Alternatives

Thu, 21 Apr 2022 00:02:00 -0400

Despite 85% of small businesses in 2021 experiencing financial difficulties, data shows that big banks approved only 14.7% of loan requests in the same year. This week’s “On the Mark” episode looks at six alternative funding sources, including SBA loans backed by the federal government, localized grants, online lenders, and more. Host Gene Marks shares his thoughts on the pros and cons of each. Listen to this week’s podcast.

The 4-Day Work Week: A Case Study for Working Smarter, Not Harder

Tue, 19 Apr 2022 00:02:00 -0400

For most, the 4-day work week sounds good in principle but will likely never happen. However, at Bolt, the company has not only implemented a 4-day work week – they’ve done so in a thoughtful, methodical way that has delivered increased productivity and work-life balance. Join Gene as he discusses this process with Jennifer Christie, the Chief People Officer at Bolt. You’ll learn why it’s so important to focus on outcomes and not just hours, to make time off as meaningful as time at the office, to allow for flexibility so you can address both employee and customer needs, and to better manage meetings, emails, and other uses of your collective energies.

Topics include:

0:32 -Jennifer’s HR expertise and basics about Bolt
3:08 - Bolt's workforce operations during and post-pandemic
4:17 - Bolt's approach to working from home
7:25- How Bolt implemented 4-day work weeks
11:22- Flexibility needed for customer-facing roles
13:44- How have 4-day weeks impacted time off for employees?
15:35 – Pursuing buy-in from senior managers, business owners
19:42 - How Bolt’s 4-day week pilot took shape
25:32 - How exceptions to the new norm are handled
27:50 - How did different worker generations respond to 4-day weeks?

Resources:

Flexible schedules are more important than ever in balancing work from home culture and the stress associated with it. Find out what we learned when we surveyed of over 1,300 workers around this topic at www.paychex.com/articles/human-resources/flexible-schedules-into-future.

Read more about managing and improving productivity in the modern, flexible workplace at www.paychex.com/articles/human-resources/improve-employee-productivity-in-workplace.

One Step Closer to Helping Secure a Better-Financed Retirement

Thu, 14 Apr 2022 00:02:00 -0400

The original SECURE Act put business owners and their employees in great position to reap the benefits of establishing a workplace retirement plan. Gene Marks takes a look at how SECURE Act 2.0 might enhance the benefits if it becomes law: employers would gain increased tax credits, younger employees could use contributions toward student loan debt and older employees could save longer by taking required distributions later. Listen to this week’s “On the Mark” podcast.

All Things 1099: Understanding Your Tax Reporting Requirements

Tue, 12 Apr 2022 00:02:00 -0400

If there’s one thing your business can count on, it’s taxes. Given IRS requirements to report any non-wage income on various 1099 forms, Debbie Pflieger, an EY Americas Financial Services Tax Principal, Information Reporting and Withholding Services Leader, visits the show to advise you on all things 1099. Hear why legal names and Taxpayer Identification Numbers (TIN) are important to include, and how to classify your workers as independent contractors vs. employees. You’ll also review recent changes to 1099-K reporting, impacting anyone receiving more than $600 in third-party online payments (such as PayPal, Square, and other apps) in 2022, and what it means for your business.

Topics include:

2:20 - What are 1099s, and how do they work?
3:43- Nuances of a 1099-K ...
4:23 - ... 1099-NEC, 1099-INT, and 1099-DIV
5:28 - Due dates for IRS and payees
7:05 - SSN, EIN, ITIN for payees is a must
9:28 - Worker classification: employees vs. contractors
11:16 - Matching names, SSNs also critical
14:44 - What about corporations?
15:45 – 2022 change: 3rd party online income $600+ reported
19:35 - Document all expenses tied to online income
20:48 - PayPal, Square, other apps requesting EINs, SSNs ...
22:22 - ... to help you avoid 24% withholding requirements
23:46 - How to report payments to foreign vendors

Resources:

Employment tax reporting is a big responsibility. Read our article that helps you get familiar with the basics at www.paychex.com/articles/payroll-taxes/employers-guide-to-payroll-taxes.

The IRS requires your business to treat payments to independent contractors vs. employees differently. Learn what you need to know about worker classification at www.paychex.com/articles/payroll-taxes/filing-taxes-for-independent-contractors.

How can your business prepare now for your 2022 tax year responsibilities? Read our article for tips at www.paychex.com/articles/payroll-taxes/tax-saving-tips-at-year-end.

Don’t Let Rising Energy Costs Put Your Business Over a Barrel

Thu, 07 Apr 2022 00:02:00 -0400

This week’s “On the Mark” podcast offers tips to keep things running smoothly for businesses amid higher energy costs. Host Gene Marks shares insights he is hearing and seeing, including conducting energy audits, increasing capital through loans to purchase inventory, and maybe even doing maintenance rather than full-scale overhauls. He also suggests checking out some online sites for best practices.

How is Colorado Gov. Jared Polis Attracting Businesses to His State?

Tue, 05 Apr 2022 00:02:00 -0400

Jared Polis, Governor of Colorado, and an entrepreneur in his own right, joins the show to discuss the ways his state is helping small businesses succeed. Some initiatives include reducing fees startups would pay to incorporate, temporarily waiving state sales tax for restaurants to offset pandemic pressures, and encouraging apprenticeships to help job seekers upskill into open work roles. Hear how PPP loans have sustained Colorado businesses, the $6 billion in venture capital attracted last year, and what Gov. Polis (D-CO) sees as additional opportunities to ensure a robust recovery.

Topics include:

0:58 - Colorado reduced business personal property tax
1:34 - Will it be free to start your business there?
2:53 - Many CO businesses received PPP loan support
3:22 - Restaurant sales tax waived for several months
3:57 - Consumer behavior a factor; PPP led to robust recovery
4:52 - Colorado seeking to reduce fees, suspend gas taxes, more
6:14 - Polis urging flexible hiring, ex: 2 PT hires fill 1 FT post
7:49 - Apprenticeships also key in CO workforce readiness
8:37 - Most CO employers paying well above minimum wage
9:42 - Multiple factors attracting startups to Colorado

Resources:

Gov. Polis shared how many Colorado businesses are paying above minimum wage to attract skilled workers. If you employ workers in or from Colorado, read our recent article on changes in some minimum wage provisions that may apply to you at www.paychex.com/articles/compliance/colorado-minimum-wage-order.

Does Colorado’s Equal Pay for Equal Work Act apply to your business? Read our article to learn more at www.paychex.com/articles/compliance/colorado-equal-pay-act.

Shrinkflation, Communication, and Other Tips to Handle Inflation

Thu, 31 Mar 2022 00:02:00 -0400

You hear it every day in the news: rising prices, inflation. Don’t just ride it out in 2022. Be proactive to help your business. This episode of “On the Mark” touches upon several tips that can serve your business in navigating inflation, including raising prices strategically using data on specific product lines, over-communicating with customers about raising prices, practicing “shrinkflation” — charging the same price for less product — and most importantly, according to host Gene Marks, buying inventory now. Listen to this week’s podcast.

New Security Threats in our Work-From-Home Era

Tue, 29 Mar 2022 00:02:00 -0400

Today’s businesses face cyber security threats from almost every side: phishing emails or SMS texts, malware, ransomware, and the added vulnerabilities of remote or hybrid employees’ home networks. Hear from Daniel Clayton, Vice President of Global Services and Support at Bitdefender, a 20-year cyber security company, the current threats that need to be on your business radar, and even how to approach speculation around a Russian cyber attack. And learn why basic protections such as multifactor authentication, device management and monitoring, and employee training, can be some of your wisest investments to mitigate business security risks.

Topics include:

0:44 - Background on Bitdefender and its service arm
3:16 - What can Bitdefender provide for a small business?
5:10 - XDR data provides security vision inside the cloud
5:59 - Potential for Russian cyber attacks?
7:28 - Beware of "help Ukraine" phishing schemes
9:44 - What risk do new third-party payment verification regulations pose?
12:41 - How to improve security while working from home
16:01 - Need for network monitoring
19:21 - Potential risks in supplier parts, home networks, etc.
22:06 - SMBs should focus on multifactor authentication, other basics
23:00 - Security measures to use when traveling

Resources:

How can a cyber security plan boost your productivity while defending your business? Read our article at www.paychex.com/articles/management/cyber-security-and-a-secure-business.

Explore whether cyber liability insurance may benefit your business. Visit our information page at www.paychex.com/business-insurance/cyber-liability-insurance.

Don’t Be Idle: Check Out SBA Loan Deferment, a Study on Return to Office, and Training Paid by Your State

Thu, 24 Mar 2022 00:02:00 -0400

Businesses that borrowed funds from the COVID-19 Economic Injury Disaster Loan program since 2020 will have extra time to begin repayment after the SBA extended the deferment period. Host Gene Marks talks about the benefits to small businesses, while also sharing insights on a Microsoft survey that showed 50% of leaders wanted their employees back in the office. What is your business doing to remain flexible? Also, some states are reimbursing businesses for getting employees trained in courses provided by the state.

Suzanne Somers on Growing Yourself and Your Business

Tue, 22 Mar 2022 00:02:00 -0400

Sometimes our worst losses are opportunities in disguise. So says Suzanne Somers, of “Three’s Company” TV fame, who went into business for herself after show producers terminated her contract when she asked for equal pay. An influencer before the term was invented, her many business endeavors — from the Thigh-Master and Somersizing cruises, to multiple books and organic wellness products, cemented her reputation as a savvy entrepreneur. What insights can business owners like you glean from her experience? And how is her passion for physical health and well-being foundational to her success? Don’t miss this intriguing conversation.

Topics include:

1:20 - Website and brand a natural outgrowth of books
4:58 - TOX-SICK book and origins of Suzanne Organics
6:44 - More interesting, and more alive than ever
7:14 - Self-taught, honorary doctorate awarded for books
10:00 - Discovered in 1973 by Carson; early acting years
12:18 - Pivoting from acting to business, loss of TV contract
13:51 - Self-employed; the shoes and ad that launched Thigh-Master
16:40 - Opportunities in disguise, birth of a wellness brand
19:36 - Quality standards, partnering with doctors and scientists
25:30 - Advice for young entrepreneurs
27:21 - How did she assess the marketplace?
30:10 - Getting help for yourself ... self-confidence ...
34:10 - Leveraging social media to reach followers
35:34 - Surrounding yourself with skilled helpers
38:24 - What's next for Suzanne?

Resources:

How can you ensure your customers embrace your business’s brand online? Read the eight steps we recommend at www.paychex.com/articles/marketing/cementing-your-business-brand-online.

If you’re just starting as an entrepreneur, how can you position your business as a leader in cost, services, or innovation? Review our guidelines at www.paychex.com/articles/startup/brand-positioning-strategy-guides.

Have a guest or topic idea for the show? Submit your suggestions at: http://payx.me/thrivetopics

Check out how Suzanne markets her books and organic products online at: http://SuzanneSomers.com

Remote Work’s Widespread Impact, Passwords are the Past for Information Security

Thu, 17 Mar 2022 00:02:00 -0400

With 94% of employees in a recent survey indicating that they can do their work from anywhere, host Gene Marks says employers must be flexible to lessen the impact on recruitment and retention, plus aware of compliance issues involving taxes. He also talks about customer preference for Advanced ID techniques to keep their information safe and government’s push to punish those who accessed funds fraudulently and skirted laws during COVID-19.

Resources:

Read how the hospitality and related industries could face hefty fines for failure to adhere to California’s Right to Recall Law at www.paychex.com/articles/compliance/california-right-to-recall-law.

Learn some simple, low-cost approaches to improving employee retention at www.paychex.com/articles/human-resources/creative-employee-retention-ideas.

How Spotify Amplifies Business Messaging for SMBs

Tue, 15 Mar 2022 00:02:00 -0400

Looking for unique, targeted strategies for digital marketing to reach niche audiences for your business? Spotify's popular music and podcast streaming app has become an emerging promotional channel for small- to mid-size businesses (SMBs). Hear Rochelle Sanchirico, global director for SMB marketing for Spotify, describe how its self-service Ad Studio and $250-$500 points of entry offers SMBs a competitive option. Learn how Spotify's audio, video or podcast ads, metrics, and even third-party verification tools can help small business owners like you leverage this streaming service to amplify your messaging.

Topics include:

0:55 - Rochelle's background in marketing, SEO, SMBs and more
2:29 - Why audio ads stand out on Spotify
3:44 – Building ads with Spotify's self-serve Ad Studio
5:45 – 190 million ad-supported accounts to target
7:36 - How to target a B2B niche audience: one example
9:36 - How does Spotify produce ads for businesses?
11:31 - "I Love Small Biz NYC" educates and empowers 100 SMBs
13:11 - Costs per CPM to advertise on Spotify
14:54 - Can metrics be verified? If so, how?
16:59 - Podsights and Chartable third-party verification just acquired
18:22 - The value-add: "... where Spotify really shines is ..."

Resources:

Before you start messaging for your business, you need to master your Unique Selling Proposition (USP). Read our article for tips at www.paychex.com/articles/marketing/do-you-know-your-unique-selling-proposition.

Have a guest or topic for the show? Submit your ideas at: http://payx.me/thrivetopics.

Hot Topics Gain Energy: Paid Family Leave, Gas Prices, Cybersecurity, and Women Entrepreneurs

Thu, 10 Mar 2022 00:02:00 -0500

As several states and Washington, D.C., revisit and extend their paid family leave laws, this “On the Mark” podcast offers insights on how more states might take similar action. Host Gene Marks also favors buying inventory now to offset rising oil prices, the hiring of an IT person to ramp up workplace cybersecurity, and for women entrepreneurs to band together to increase success. Listen now

What can your business do to protect itself from cyberattacks? Read about some dos and don’ts at www.paychex.com/articles/management/cyber-security-and-a-secure-business.

Paychex debuts its Women-Owned Business Series. Learn how one physical therapist alleviates pain while pursuing her passion at www.paychex.com/articles/client-spotlight/trumble-physical-therapy.

Mind, Body, Spirit. Empower Your Business with Mental Wellness

Tue, 08 Mar 2022 00:02:00 -0500

As an entrepreneur, how can you fuel personal and professional success for yourself, your team, and your business? According to Bershan Shaw, an international motivational speaker, business coach, author, entrepreneur, and tech founder, also seen on “Real Housewives of New York City,” the source is mindset, mental health, and motivation. Hear how this two-time breast cancer “thriver” developed the “URAWarrior” mindset and how committing to mental, physical, and spiritual health has fueled success for herself, her team, and her multiple business endeavors. Learn more about her mental wellness app, URAWarrior, and the advice she offers business owners on vision, passion, teamwork, and the daily tools that help you thrive.

Topics include:

0:39 - What is the URAWarrior app and method?
2:48 - Mental health for business owners
5:24 - B2B partnerships in place and available
6:17 - Warrior Training International
7:50 - Unstoppable Warrior Woman book and stories
8:33 - How cancer catapulted Bershan forward
11:32 - Mind, body, spirit, business ties together
13:46 - Valuing, motivating, leading your team
15:54 - Delegation and vision fuel entrepreneurship
18:42 - Advice to empower young entrepreneurs

Resources:

Should your business offer a mental health and wellness program to employees? Explore benefits and best-practice guidelines in our article at www.paychex.com/articles/human-resources/creating-mental-health-programs-at-work.

Manufacturing and Confidence Are Up, Ability to Get Bank Loans Down

Thu, 03 Mar 2022 00:02:00 -0500

Monthly indexes indicate that manufacturing continues to increase and 90% of small-business owners surveyed are confident that 2022 will be better financially than 2021. However, traditional funding remains hard to secure. Host Gene Marks shares insights about what this means for businesses, as well as a story on how one employer is approaching employee demands for better mental health benefits in a unique way. Listen in as this week’s episode of “On the Mark” provides more details.

Social Media Influencers: Business Help or Hype?

Tue, 01 Mar 2022 00:02:00 -0500

Influencer marketing has exploded in recent years, but how can small businesses assess whether a social media influencer would benefit their brand? And what influencer marketing KPIs indicate success? Jim Tobin, founder and president of Ignite Social Media, has operated his agency for 15 years. Hear his insights on the variables that can determine the reach, impact, and viability of influencer platforms and campaigns, in both B2C and B2B markets. And learn how your products, services, budget, and timeline should help direct whether you pursue other online marketing options, including paid, organic, content marketing, or search.

Topics include:

1:17 - What is social media marketing?
2:39 - Paid vs. organic social media promotion
4:19 - Can influencer marketing work for small businesses?
7:58 - Finding a social media influencer in your industry
10:17 - Good content can trump influencer reach
12:16 - Influencer success story vs. ...
13:59 - … influencer catastrophes
16:03 - Variable costs of hiring an influencer
19:47 - What industries fare better with influencers?
20:28 – B2B brands may fare better with blogs, YouTube videos, search

Resources:
Learn more about Ignite Social Media at www.ignitesocialmedia.com.

Could blogging be a cost-effective way to market your business through social media? Read our article for tips at www.paychex.com/articles/marketing/blogging-benefits-for-small-business.

Suggest a guest or topic for the show. Submit your ideas at: http://payx.me/thrivetopics.

Californians Seek $18 Minimum Wage, Maryland and Atlanta Businesses Might See More Relief

Thu, 24 Feb 2022 00:02:00 -0500

Californians seeking signatures to get a measure on November ballot that would raise minimum wage to $18 an hour. Host Gene Marks says, according to elected officials, that’s most likely going to be a local level decision, although it might prompt more talk to increase the federal minimum wage. This week’s “On the Mark” podcast also looks at how elected officials in Maryland and Atlanta, Georgia are trying to get small businesses more relief funds to offset lingering effects from the pandemic.

4-Day Week Pilot Programs Igniting Interest

Tue, 22 Feb 2022 00:02:00 -0500

Think you know what a “4-day work week” means? Think again, says Joe O’Connor, Global Pilot Program Manager for 4 Day Week Global, a non-profit coalition operating pilot programs for businesses worldwide that creates 32-hour work weeks across an organization while maintaining or improving productivity. When business leaders understand the shared goals are quality output and deliverables (for a company) in fewer working hours (for employees), both can embrace the concept as a win-win, Joe says. Hear him share research origins fueling the concept, the momentum building worldwide, how pilot trials are customized for each company, and how businesses like yours can explore joining one in coming months.

Topics Include:

0:24 - What is 4 Day Week Global?
1:51 - Not a focus on time, but productivity
3:58 - Does "4-day week" need rebranding?
8:17 - Impact on recruiting (younger) talent
11:22 - Engaging your full workforce in a trial is critical
14:23 - Current momentum in 4-day pilot studies
15:57 - How your business can join a trial program
17:28 - How custom schedules might look

Resources:

As businesses emerge from the pandemic, how are employers striving to increase productivity while addressing other factors inherent in remote or hybrid operations? Find helpful tips in our article at www.paychex.com/articles/human-resources/improve-employee-productivity-in-workplace.

What are best practices around effective time management as businesses look to increase productivity? Review the guidelines at www.paychex.com/articles/hcm/effective-time-management.

Could revamping the office — or home office — environment help boost productivity? Find insights in our article at www.paychex.com/articles/management/office-environment.

Masks Down in U.S., Jobs Up in Texas and Tax Savings Golden for Some California Businesses

Thu, 17 Feb 2022 00:02:00 -0500

Many of the holdouts on maintaining mask mandates have pulled back and hopefully it will spur more job growth in crucial industry sectors of hospitality. Meanwhile, business is booming in Texas around construction, although salary increases lag, and California restaurants and entertainment venues could see savings at tax time involving COVID-19 funding. Listen as Gene Marks offers his take on this week’s episode of “On the Mark.”

Reshaping HR Norms to Meet New Workplace Needs

Tue, 15 Feb 2022 00:02:00 -0500

As employers face the ongoing labor shortage, compounded by the Great Resignation, they’ve got new lessons to learn about recruiting, retaining, and managing employees today. So says Jack Kelly, longtime CEO with the Compliance Search Group, and CEO of WeCruitr.com, which launched at the start of the COVID-19 pandemic. How are businesses managing remote employees or hybrid workers? Why is geographical diversity important? How do employee expectations vary across multiple generations? Further, what strategies can companies use to boost employee engagement? This soup-to-nuts overview of the new HR landscape offers key concepts and strategies for business leaders today.

Topics include:

0:46 - How WeCruitr.com got its start
2:40 - New blueprint from Danish CEO for recruiting and retention
4:09 - What is psychological safety for employees?
5:02 - How should employers handle sub-par performance?
7:54 - Today's hybrid workplace variables
13:54 - Diversity goes geographic
15:56 - Collaboration challenges in a distributed workforce
18:14 - Keeping employees engaged, celebrating achievements

Resources:

Find best practices to build a strong work culture for remote employees in our article at www.paychex.com/articles/human-resources/how-to-build-culture-in-a-remote-team.

Wondering how to strengthen your workforce through diversity recruiting? Review guiding concepts in our article at www.paychex.com/articles/human-resources/diverse-recruiting-strengthens-workforce.

Check out the Forbes.com article written by Jack Kelly on work practices in Denmark at: www.forbes.com/sites/jackkelly/2022/01/04/leadership-lessons-from-the-happiest-place-in-the-world

Surveys: Gen Z Likes Shopping Around — For Jobs and at Stores

Thu, 10 Feb 2022 00:02:00 -0500

According to several recent surveys reported in various outlets, members of Gen Z like to shop, including 65 percent who said they’d be looking for a new job this year and then nearly 50% who indicated that they preferred going to stores to buy goods rather than online. Gene Marks takes a look at why this might be the case and offers insights on how your business can take advantage of this information. Check out this week’s “On the Mark” podcast for more details.

Buy or Sell an Online Business in the Virtual Marketplace

Tue, 08 Feb 2022 00:02:00 -0500

To sell a brick-and-mortar store, you need a real estate agent, but if your company only exists online, you need Flippa. As the virtual realtor for online businesses, Flippa listings include blogs, mobile apps, Shopify or Fulfilled by Amazon stores, SaaS companies, and more. CEO Blake Hutchison visits the show to share insights on evaluating virtual business assets, documenting profits, current trends in the sale of digital real estate, factors that impact selling price, and more. Learn how Flippa connects buyers and sellers online and fills a new niche in the digital age.

Topics include:

2:20 - Blake's career journey
5:32 - What Flippa is and how its marketplace works
6:56 - Unique aspects of selling an online business
8:24 - What businesses are best-sellers on Flippa now?
9:52 - Nuances of selling a business on Flippa
11:26 - Four factors that increase valuation
14:42 - Business longevity, net profits impact selling price
17:12 - Documentation buyers will need to see
19:51 - Buying assets only vs. buying organizations
21:19 - Three ways Flippa sales and commissions work
24:04 - Do business owners "flip" companies on Flippa?

Resources:

How can your business cement its brand online? Learn helpful tips at www.paychex.com/articles/marketing/cementing-your-business-brand-online.

If you run a microbusiness and want to better compete online, review our guidelines at www.paychex.com/articles/marketing/6-online-microbusiness-strategy-tips.

Have a topic or guest to suggest for the show? Submit your ideas to: http://payx.me/thrivetopics

Take Control of Your Domain: Get a Masking Policy, Secure a URL for Your Website

Thu, 03 Feb 2022 00:02:00 -0500

If you’re living in a state such as New York where politicians and the courts are playing ping-pong with the masking policies, it might be a good idea to develop a policy that let’s customers and employees know safety is a priority. Gene Marks discusses the topic on this week’s episode of the “On the Mark” podcast, as well as offers insights on how get a website domain name for your business — from good resources to alternative URL endings. Check it out.

Wells Fargo Grants Put “Hope” In Small Business Success

Tue, 01 Feb 2022 00:02:00 -0500

Wells Fargo’s head of small business banking, Derek Ellington, visits the podcast to share how the “Hope, USA” grant program and the Open for Business Fund are investing in small businesses to promote economic growth. While the “Hope, USA” initiative has helped revitalize and beautify 16 community business corridors across the country, the Open for Business Fund is investing some $420 million in programs to help support small businesses impacted by the COVID-19 pandemic. Hear more about these funding programs, and the opportunities Derek sees for business owners to access banks and bankers for ongoing advice.

Topics include:

2:18 - Derek's role at Wells Fargo
3:42 - Is it a good time to be a small business?
6:14 - What red flags could hamper SMBs from accessing traditional bank loans?
10:06 - Goals of the Hope USA initiative to transform select shopping districts
13:23 - Hope USA partners applicants with a local nonprofit
15:06 - Open for Business Fund also supports SMBs
19:48 - Bankers can support SMBs with regular dialogue, networking introductions, more
24:09 - Why has Wells Fargo launched this initiative?

Resources:

How can your business prepare to seek financing and improve your odds of securing this critical support? Read our article at
www.paychex.com/articles/finance/securing-small-business-financing.

Where can you find alternate funding sources for your small business? Review your options at
www.paychex.com/articles/startup/small-business-funding-need-to-know.

What topic or guest would you like to see on the show? Submit your ideas to: http://payx.me/thrivetopics.

Struggling to Recruit? Consider Benefits of a Four-Day Work Week

Thu, 27 Jan 2022 00:02:00 -0500

A study in Iceland has sparked several countries, a few international companies and several in the United States to pilot and even implement a four-day workweek. And guess what? Productivity is up and morale is following. Host Gene Marks shares his thoughts on how this trend might be a solid recruitment tool during a labor shortage and a no-cost benefit that changes how businesses operate. Listen to this week’s “On the Mark” podcast.

CRM: Maxing Out the Value of a Critical Business Tool

Tue, 25 Jan 2022 00:02:00 -0500

Many businesses depend on customer relationship management (CRM) software to generate sales leads and track client responses. But do these systems garner maximum benefit across a company, with user ease at the forefront? Hear Copper, Inc. CEO, Dennis Fois, describe why its CRM software is built around Google Workspace, and the benefits seen when a CRM complements user productivity. Learn why he advocates centralizing customer data away from email inboxes, and why the nature of your business model — transactional vs. relational — should direct what CRM you use.

Topics include:

3:02 - How does Copper differ from other CRMs?
5:27 - Why and how Copper integrates solely with Google Workspace
9:07 - Shifting from process software to productivity software
12:58 - Are industry-specific (vertical) CRMs necessary?
15:54 - ROI: business growth, existing customers, IP losses with employee turnover
26:50 - The value of top-down company commitment to a CRM
30:43 - Why CRMs need more focus on ease of use
33:01 - AI impact on CRMs, labor force, and decision-making

Resources:

How do customer relationships impact your business and how can you continually improve them? Read our article at www.paychex.com/articles/management/microbusinesses-build-customer-relationships.

In today’s online business environment, how can you nurture customer sales leads to a successful close? Learn more at www.paychex.com/articles/startup/tips-for-closing-a-sale-focus-on-customer.

Want to suggest a guest or topic for the show? Submit your ideas to: https://payx.me/thrivetopics.

Think Smartly About Your Startup, Think Safety Around Your Workplace

Thu, 20 Jan 2022 00:02:00 -0500

With 5 million applications for startups filed in 2021, the key to any initial success sits squarely in how you prepare before you start. Gene Marks shares advice in this episode of the “On the Mark” podcast, including surrounding yourself with good advisors and proven resources, setting realistic goals around a solid plan to make money, having enough money to make a two-year go at it and being committed to making it work. Also, as the COVID-19 pandemic continues to impact businesses, Gene suggests a few tips for making your workplace safe for employees and customers in light of recent rulings by the U.S. Supreme Court on vaccination and testing.

NBA’s Grant Hill’s All-Star Support for Minority-Owned SMB Grant Program with LegalZoom

Tue, 18 Jan 2022 00:02:00 -0500

NBA Hall of Famer Grant Hill visits the show to introduce LegalZoom’s Fast Break for Small Business program benefitting minority-owned businesses with funding grants and legal services through a $6M, multi-year initiative. The program supports SMBs led by Black, Latino, Asian, female, immigrant, and LGBTQ+ owners with access to capital, and expertise in legal, accounting, and regulatory services from a network of professionals. Hear how Grant’s family history of entrepreneurship and business experience as co-owner of the Atlanta Hawks spurs his support, and his invitation to women- and minority-owned businesses to pursue these new resources.

Topics include:

2:25 - LegalZoom's $6M partnership initiative for SMBs
3:30 - Family roots of entrepreneurship
4:58 - Access to capital, a professional network, and legal/accounting resources
9:49 - Lessons learned from co-owning the Atlanta Hawks
11:45 - Parallels between athletics and business
13:10 - Grant's personal role, connections, in the Fast Break network
16:12 - "What if?" business alternatives outside athletics
18:12 - His mother's business legacy
24:41 - Final pitch for Fast Break for Small Business

Resources:

Learn more and sign up for email alerts to apply for the next round of Fast Break for Small Business grants by visiting www.legalzoom.com/fastbreakforsmallbusiness.

What tech-based business solutions from Paychex could meet your small business needs? Explore our offerings at www.paychex.com/business-solutions/small-business-solutions.

What guests or topics do YOU want to hear on THRIVE? Submit your suggestions to us at: payx.com/thrivetopics

Tax Reporting Change Kicks In with 1099-K: IRS Knows When You’re Using Payment Services

Thu, 13 Jan 2022 00:02:00 -0500

Small business — particularly freelancers and independent contractors — who use PayPal, Venmo, Zelle or other digital payment services to put money in their accounts will have such transactions reported to the IRS by the third party if the amount totals $600 or more in a given year. They’ll also receive a 1099-K, starting in 2022, which means the IRS will know the income earned and businesses will be responsible to pay taxes on such income. Listen as Gene Marks shares more insights on the change in this week’s episode of the “On the Mark” podcast.

PEP Talk: Helping Businesses Save on Retirement Offerings

Tue, 11 Jan 2022 08:44:19 -0500

If you want to offer or improve retirement savings plans for your employees, or if your business operates in a state where retirement planning is now mandated, what advantages could a Pooled Employer Plan (PEP) provide? Longtime retirement planning consultant Kelly Michel shares how a PEP plan can reduce your costs, minimize your fiduciary liability, and may even garner business tax credits, while still offering your workers the traditional benefits of a 401(k) plan.

Topics include:

2:33 - Kelly's background in Multiple Employer Plans
4:12 - What's a Pooled Employer Plan (PEP)?
5:24 - How the 2019 SECURE Act impacted PEP plans
7:05 - U.S. savings crisis, need for these plans
8:48 - Value of professional plan management
11:14 - Should employers with existing 401(k) plans switch to a PEP?
17:48 - Advantages of PEP vs. state-run IRA programs
18:34 - What's the future around 401(k) and PEP plans?

Resources:

What are five major benefits your small business can gain from a Pooled Employer Plan (PEP)? Read our article at www.paychex.com/articles/employee-benefits/pooled-employer-plan.

How do 401(k) plans help your employees access and save for a dignified retirement? Learn more at www.paychex.com/articles/employee-benefits/what-is-a-401k.

Focusing on Mental Health in the Workplace is a No-Brainer in 2022

Thu, 06 Jan 2022 00:02:00 -0500

A Paychex survey conducted in late 2021 revealed that more than 60 percent of employees indicated well-being support was a top priority when looking for work, while improved workplace mental health benefits also were highly desired. In this week’s “On the Mark” podcast, host Gene Marks offers some practical suggestions — from training and coaches to flexibility of hours and kickball — for employers to consider that could make a difference in employee mental well-being at work.

Capital. Networking. Education. EY’s opportunities for black and Latino entrepreneurs.

Tue, 04 Jan 2022 00:02:00 -0500

In this episode, Gene Marks talks with EY’s Lee Henderson, Audit Partner, Americas EY Private Leader, and Executive Sponsor of the EY Entrepreneurs Access Network. It’s in this latter role that Lee is really making an impact on black and Latino entrepreneurs. Hear the results of his team’s survey of this group and learn what EY is doing to continue the positive momentum of 2021. If you’re a minority entrepreneur, if you're looking for funding, if you're looking for resources, and most importantly, if you want to get into a network of people who can help you grow your business, you’ll learn why these are the types of opportunities you’ll want to take advantage of.

Topics include:

3:19 – Background on EY's middle-market practice
7:05 – Highlights of the survey of black and Latino entrepreneurs
11:46 – Understanding the unique needs of minority entrepreneurs
16:36 – Connecting minority entrepreneurs to capital
21:51 – Details on the Entrepreneurs Access Network
25:16 – How to apply to Entrepreneurs Access Network
30:45 – How this model is being adopted by other organizations

Resources:

With information from the U.S. Small Business Administration and other resources, this Start-Up Guide will show you who to talk to and what it takes to get your business off the ground and financially secure at www.paychex.com/secure/whitepapers/fund-your-business.

Though the Paycheck Protection Program (PPP) is no longer a funding option, read this Securing Financing for Your Small Business article to learn about alternative small business financing options, as well as lender options and how to prepare for a loan at www.paychex.com/articles/finance/securing-small-business-financing.

To learn more about EY's Entrepreneur Access Network, visit ey.com/ean.

7 Ways to a Safer Workplace, Including COVID-19 Vaccination Mandates

Thu, 30 Dec 2021 00:02:00 -0500

Workplace safety is top of mind for employers and employees alike. Gene Marks suggests seven ways — from staying ahead of the compliance curve on COVID-19 vaccination mandates and mask policies to conflict training and investment in technology to increase automation and cut down on the number of people at work. The host of “On the Mark” offers insights he shares with his clients to help businesses get back to and stay at work safely.

Upgrading Hardware Tech for New Workplace Norms

Tue, 28 Dec 2021 00:02:00 -0500

Given today’s remote and hybrid workforce needs, how are small businesses approaching computer hardware technology? Hear from Lindsey Greathouse, director of global SMB marketing for Lenovo, one of the world’s largest personal electronics brands, as she shares how the company differentiates its service solutions for the mobile devices, laptops, and accessories now considered commodities. How have these tech tools helped foster productivity and connection in the new work-from-home and hybrid work environments, and what’s the future of the industry, given advances in artificial intelligence?

Topics include:

2:02 - Career path recap
4:53 - Lenovo's diversified portfolio of products
8:33 - Delivering continuity for SMB remote work needs
13:16 - Partner network innovations, right to repair
14:39 - Look for flexibility, scalability, security as a future focus
17:17 - Subscription-based, as-a-service access growing
18:10 - How will hologram, AI technology impact hardware?

Could new HR technology help your small business workforce become more productive? Check out the findings in our recent whitepaper at: www.paychex.com/secure/whitepapers/hr-technology-the-future-of-work.

Do you have a topic or guest to suggest for the show? Submit your ideas at: http://payx.me/thrivetopics

There’s Money to be Found in Tax Credits and Deductions

Thu, 23 Dec 2021 00:02:00 -0500

As 2021 winds down, Gene Marks reminds employers they can still take advantage of tax credits and deductions to infuse money into their operations. The CPA and small-business owner hosts this episode of “On the Mark” to offer insights and advice on eight ways to save on taxes — from hiring select groups of individuals such as military veterans and helping employees pay down student loans to helping employees save for educational expenses to purchasing equipment to help your business. Plus, these advantages will be available in 2022 and some even beyond that. Listen to this week’s podcast for more.

Leveraging Reddit to Reach Business Prospects

Tue, 21 Dec 2021 00:02:00 -0500

Is the long-running Reddit platform, with its multitude of online groups formed around topic-specific sub-channels (subreddits), becoming a viable option for small business advertising? And what does product or service promotion look like inside a social media platform built on chats? Hear from Timo Pelz, vice president of business marketing for Reddit, on the ways business owners can leverage conversation and community — staples for the platform — to add value for users and align within dynamic discussions. Plus, hear how Reddit is branching into audio and visual, within its focus on authentic, engaging conversation.

Topics include:

2:28 - The "towns" and communities of Reddit
4:59 - Reddit's advertising goals: minimal disruption
6:21 - How is Reddit's ad platform developing?
8:27 - How can small businesses reach prospects on the platform?
14:21 - Context, content, and conversation on Reddit
18:12 - Can businesses create subreddits for promotion?
19:40 - How limited disclosure fosters authenticity
21:58 - Will audio and video change Reddit's interface?

Resources:

Blog content can help a business “soft sell” on a platform like Reddit. Learn how-to’s on blogging for your business at: www.paychex.com/articles/marketing/blogging-benefits-for-small-business.

Discover a content community that may align with your business at: http://reddit.com.

Have a topic or guest to suggest for the show? Send your submissions to: http://payx.me/thrivetopics.

5 Tips to Help Your Business Counter Inflation

Thu, 16 Dec 2021 00:02:00 -0500

Businesses could be dealing with inflation due to rising prices and supply chain issues for the next year or more, so it’s important to have a strategy. This episode of On the Mark offers five tactics businesses can consider that might help navigate any potential challenges. Host Gene Marks, a CPA and small-business owner, shares what he has discussed with his clients, including raising prices and using targeted communication through a customer relationship management system to accomplish this. He also suggests practicing shrink-flation by delivering less product while holding prices steady. Consider getting into long-term contracts to reduce risk, as well as buying as much inventory now and finally investing in technology to improve efficiencies.

Taking Stock: Inventory Innovations in the Information Age

Tue, 14 Dec 2021 00:02:00 -0500

Any business selling products is dependent on inventory management to fulfill customer needs, but many companies haven’t mastered this critical aspect of operations. Hear Lucas Miller, vice president of implementation for Fishbowl, the global leader in inventory control solutions, explain best practices in stock management, trending innovations, and key metrics that can empower smarter inventory planning and leaner warehousing. Further, learn why the shift to automated stocking software calls for veteran staff at the helm, and how pain points in managing inventory data can point to a need for improved business processes.

Topics include:

3:23 - Supply chain shortages reveal inventory management challenges
4:57 - How has physical counting changed today?
7:26 - Barcoding is about accuracy, not speed
9:32 - QR codes: trend vs. traction
11:02 - How does RFID differ? What's the forecast for RFID?
12:49 – Avoiding the challenge of overstocked obsoletion
15:25 - Robotics, automation impact on manufacturing
17:22 – Process changes necessary for modern inventory automation
21:00 - Key inventory metrics: ABC codes, reorder levels

Resources:

As you manage inventory, you’ll need to understand the cost of goods sold. Learn more at: www.paychex.com/articles/finance/what-is-cost-of-goods-sold.

Explore inventory management software at: http://FishbowlInventory.com

Is there a topic or guest you’d like to submit for the show? Send in your ideas at: http://payx.me/thrivetopics

Economic Injury Disaster Loans: Tap into Millions Before 2021 Ends

Thu, 09 Dec 2021 00:02:00 -0500

Businesses still searching for financial help to offset cash flow disruptions created by the COVID-19 pandemic should listen to the recent episode of the “On the Mark” podcast as host Gene Marks reviews the benefits of an Economic Injury Disaster Loan (EIDL) program. The program ends Dec. 31, 2021, so time is running out to take advantage of the program. Learn about eligibility, interest rates, the favorable 30-year term to pay back the loan and more. Plus, certain businesses might qualify for EIDL grants such as targeted advances and supplemental advances, possibly infusing more than $10,000 into your business that can help with operating expenses.

Resources:

Learn how the SBA Enhances Economic Injury Disaster Loan Program with Higher Borrowing Limit at www.paychex.com/articles/human-resources/sba-economic-injury-disaster-loan-program.

Help or Hindrance: Big Tech’s Impact on Your Business

Tue, 07 Dec 2021 00:02:00 -0500

Google. Facebook. Amazon. How do these three tech companies dominate online search and advertising options for small businesses competing for visibility in the online marketplace? Gilad Edelman covers the intersection of Big Tech, politics, and law for WIRED magazine. Hear his insights on the power and impact of these online marketing giants, what practices might define them as monopolies, and whether pending lawsuits or other national actions could curtail their current influence on business competition.

Topics include:

4:04 - Analysis of Parler's removal from app stores
8:59 - Why sole-platform businesses need backup plans
12:12 - Customer service pains in the internet economy
13:36 - Three markets Google monopolizes
17:51 - Is small business stagnating despite cheap ads?
20:23 - Will a third member join the online ads duopoly?
21:49 - The new shift in Amazon search
26:42 - Antitrust legislation odds Big Tech may face
29:53 - Could the FTC set new rules regulating Big Tech?

Resources:
Review best-practice strategies to compete against larger competitors at:
www.paychex.com/articles/marketing/how-to-succeed-business-competition.

What’s omni-channel marketing and how can you leverage it for your small business: Learn more at: www.paychex.com/articles/marketing/what-is-omni-channel-marketing.

What would you like to hear on THRIVE? Suggest a topic or guest for the show at: http://payx.me/thrivetopics.

Employee Retention Tax Credit: Why Leave the Potential for Big Money on the Table?

Thu, 02 Dec 2021 00:02:00 -0500

Business owners looking to infuse meaningful money — potentially tens of thousands of dollars — into their operations should check into whether they are eligible for the Employee Retention Tax Credit. CPA and small-business owner Gene Marks debuts the “On the Mark” series, sharing details about the credit, how to determine eligibility, why some of his clients favor ERTC over Paycheck protection program loan forgiveness and how Paychex can help.

Mastering E-Commerce Challenges Emerging from the Pandemic

Tue, 30 Nov 2021 00:01:00 -0500

During the pandemic, online shopping skyrocketed, straining the bounds of e-commerce scale and service capabilities. As we emerge from the pandemic, supply chain shortages further frustrate customers and businesses awaiting delivery of goods. However, Vivek Pandya, senior digital insights manager at Adobe, shares analysis on the e-commerce trends showing remarkable growth, and the opportunities for small businesses to leverage big-box pressure points to service and attract customers.

Topics include:

3:02 - How Adobe aggregates data to analyze trends
5:14 - What the out-of-stock notification rate reveals
8:01 - Consumer perspectives on product availability
12:35 - Shortage impacts in electronics
14:04 - Buy Now, Pay Later: origins and innovations
16:40 - Increases in curbside pickup with online orders
18:46 - Advantages of early discounts for small businesses
19:22 - Spending forecast for this holiday season

Resources:

If your small business does not yet have an online presence, learn how to get started at www.paychex.com/articles/management/how-to-put-a-business-online.

Selling to customers out-of-state? Find out if you are required to collect online sales tax at www.paychex.com/articles/compliance/supreme-court-ruling-online-sales-tax.

Have an idea for a show topic or guest? Submit your suggestions to: http://payx.me/thrivetopics.

Help at the Holidays: Emergency Bill Seeks to Relieve Cargo Ship Bottlenecks

Tue, 23 Nov 2021 00:02:00 -0500

Will the Supply Chain Emergency Response Act bill proposed by U.S. Senator Rick Scott (R-FL) rescue the businesses and families impacted by supply chain shortages at the critical holiday sales season? In this special episode, hear specifics of his plan to fix the supply chain disruption by offering incentives to reroute cargo ships from the West Coast through the Panama Canal to Florida and East Coast ports instead. Could this be a quick win for American businesses, jobs, and families?

Topics include:

What spurred this proposal?
What are specifics of the proposal?
How likely is it that Congress will enact this bill?
What funding could make it possible?
If enacted, how soon could goods reach store shelves?

UPDATE: As of Nov. 17, Sen. Scott’s bill has been blocked in the Senate’s Commerce, Science, and Transportation committee and has not yet reached the full Senate floor for a vote.

Track the progress of this proposal at: https://www.congress.gov/bill/117th-congress/senate-bill/3224/committees

Resources:

Need ideas for Small Business Saturday promotions? Check out our tips at: www.paychex.com/articles/marketing/small-business-saturday-ideas.

Want to suggest a guest or topic for the show? Submit your ideas at: http://payx.me/thrivetopics.

The Reach Factor: Neil Patel on How Small Businesses Compete Effectively Online

Tue, 16 Nov 2021 00:02:00 -0500

Google AdWords vs. Organic SEO. Facebook. Instagram. LinkedIn. When it comes to online marketing, how can small businesses stretch limited dollars over multiple platforms to reach customers effectively? And how can they compete against larger companies with massive marketing budgets? Neil Patel, recognized as one of Forbes’ top 10 marketing influencers, shares insights and growth marketing strategies your business can leverage across social media, digital ads, and your company website, to earn the best bang for your buck.

Topics Include:

2:27- Are Google Ads worth the cost?
5:29 - How can SMBs compete with larger firms?
9:11 - Let ROI determine marketing channels
11:32 - Predicting what Google will do next
15:25 - Competitive advantages of Facebook ads
17:12 - LinkedIn favors content creators
19:36 - Why LinkedIn ads are so costly
21:34 - How to use photo-focused platforms for recruiting
23:51 - Red-flag warnings for social media newcomers
28:57 - How do businesses evaluate a digital marketing agency?

Resources:

Learn more about Neil Patel and his digital marketing resources at: http://npdigital.com

What successful marketing habits should small business owners develop? Read our 5-minute summary: www.paychex.com/articles/marketing/10-marketing-habits-small-business-owner-should-have.

Want to suggest a topic or guest for the show? Submit your ideas at: http://payx.me/thrivetopics.

Forecasting Future Success for Franchises

Tue, 09 Nov 2021 00:02:00 -0500

Franchise owner-operators are facing current challenges on several fronts: labor shortages, uncertainties around pending vaccine mandates, and pressures from potential expansion of joint employer classification with national brands. Meanwhile, wages and benefits are up, and opportunities for veteran- and minority-owned franchises continue to grow. Hear from Matthew Haller, president and CEO of the International Franchise Association (IFA), how the organization advocates for its members, and the data that shows why franchising remains a proven path to success for many entrepreneurs.

Topics include:

3:22 - Functions and focus of the IFA
5:54 - Higher wages, better benefits for new hires
7:02 - Some brand ads now push hiring, not product
11:22 - Where, how are franchisees finding hires?
14:01 - Could joint employer expansions harm franchising?
19:11 - Impact of OSHA vaccine mandate
20:16 - IFA supports for veteran- and minority-owned franchises
24:37 - What's changed in franchising?

Resources:

Is staffing a challenge for your franchise? Find tools and tips with our article "How Franchise Owners Can Recruit Top Employees" at www.paychex.com/articles/human-resources/how-to-recruit-franchise-employees.

What HR tech tools could help save valuable time as you manage your franchise? Learn more at www.paychex.com/articles/hcm/how-franchises-can-benefit-hcm.

Have a topic or guest to suggest for the show? Submit your ideas here: http://payx.me/thrivetopics.

Could a 4-Day Work Week Be On the Horizon?

Tue, 02 Nov 2021 00:02:00 -0400

With many U.S. workers emerging from the pandemic seeking more flexible working hours, could a 4-day work week become a new standard for business? Hear why U.S. Rep. Mark Takano (D-CA) has proposed an hourly change to the standard work week, the different shapes it could take across various sectors, and which companies might be the first to give it a try.

Topics Include:

5:03- History of the 5-day, 40-hour work week
6:38 - What shape could a 4-day week take?
10:25 - How might different sectors implement it?
14:06 - Which firms could launch a new trend?
16:56 - Union Eligibility: PRO Act vs. CA-AB5
21:31 - Misconceptions on the PRO Act

Resources:

What benefits do part-time employees qualify for? Read more at: www.paychex.com/articles/employee-benefits/5-things-about-offering-benefits-for-part-time-employees

Send us topics and guests you'd like to hear at payx.me/thrivetopics.

On Guard: Why IT Security Remains a Business Priority

Tue, 26 Oct 2021 00:02:00 -0400

Whether it’s compromised emails, phishing attacks, ransomware or more, IT security risks are a key concern for businesses today. When might passwords disappear in favor of biometrics? What is “smishing” and how could it impact you? In this episode, WIRED magazine senior writer Lily Hay Newman shares her expertise on trends happening in the field of information security and digital privacy, and why she advocates disclosing data breaches to improve IT safety for all businesses.

Topics include:

2:36 - The tenor of tech reporting
7:28 - Why passwords are problematic
10:26 - Vulnerabilities in multi-factor authentication
15:29 - Biometrics can still carry risk
22:22 - Why reporting ransomware attacks is wise
26:55 - Compromised emails are top concern
28:48 -"Smishing" a new threat
32:05 - Reducing your personal "attack surface"

Resources:

How can your Small Business improve your data security? Learn more at with our article "What is Cyber Security and What Does it Mean for Your Business?" at www.paychex.com/articles/management/cyber-security-and-a-secure-business.

Concerned how to protect your business data while employees work from home? Find tips at: www.paychex.com/articles/management/cyber-security-tips-working-from-home.

Send us topics and guests you'd like to hear at payx.me/thrivetopics.

Warning to Businesses: Brace for Impact of U.S. Debt

Thu, 21 Oct 2021 00:02:00 -0400

Hard times are coming for the ship of state, says economic analysts Antony Davies and James R. Harrigan. As Congress raises the U.S. debt ceiling again, while the national debt and government overspending spiral past the bounds of reality, harsh outcomes loom on the economic horizon, they warn. How can businesses prepare to minimize the painful realities that could come sooner than preferred? Don’t miss Part 2 of this conversation on debt, inflation, and what’s showing in the lines of our national ledger.

Topics include:

2:28 - Debt ceiling, overspending, inflation
5:31- Social Security insolvent in 10 years
6:55 - What's your $20 worth?
8:00 - Could the U.S. default on its debt?
15:00 - Historic debt trends
16:37 - Constitutional concerns
18:53 – Is U.S. debt too high to pay off?
22:46 - Takeaway? We’re bankrupt
23:05 - Preparing for financial pains ahead
25:17 - Two blows to business in new tax plan
27:50 - Hope in the people's productivity

Resources:

Got an idea for a topic or guests for the show? Submit your suggestions at:
http://payx.me/thrivetopics.

Listen in to the Words & Numbers podcast by Antony and James at www.patreon.com/wordsandnumbers.

Brace for Impact: The Coming Pressures of Inflation

Tue, 19 Oct 2021 00:02:00 -0400

The signs are clear: inflation isn’t just on the way, it’s already here. That’s what economic experts Antony Davies and James R. Harrigan tell host Gene Marks in this episode, the first of two on inflation, U.S. debt, and the nation’s economy. How did we get here, and where might we be going? Whether rising prices, Federal Reserve actions, supply chain shortages, or labor force impacts have you concerned, hear the steps they recommend to buffer your small business for the bumpy road ahead.

Topics Include:

2:11 - The misinformation around inflation
6:07 - Modern Monetary Theory (MMT)
12:05 - Why more gov’t money spurs inflation
14:30 - Supply chain shortages and price jumps
16:57 – Are CPI increases tied to extra unemployment benefits?
20:09 - Shortages in labor, and on shelves
22:40 - Borrowing in the face of inflation
27:06 - Is inflation ever "good?"

Resources:

Could long-term debt be a tool you leverage to grow your business? Learn more at: www.paychex.com/articles/finance/long-term-debt-expand-your-business

Got an idea for a topic or guests for the show? Submit your suggestions at:
http://payx.me/thrivetopics.

Listen in to the Words & Numbers podcast by Antony and James at www.patreon.com/wordsandnumbers.

Shake It ’Til You Make It: Zumba® Creator Beto Perez’s Rise to Success

Tue, 12 Oct 2021 00:02:00 -0400

Zumba® creator Beto Perez, a native of Colombia, brought his passion for music and dance into the fitness world and took it by storm. His story epitomizes the American dream for entrepreneurs: starting with nothing but a vision and hard work, then watching it succeed beyond imagination. Zumba dance workouts and classes are beloved by millions, and now reach more than 185 countries, while the brand includes instructor certification, sub-brands, and apparel. Celebrate Hispanic Heritage Month with this inspirational story from one of Latin America’s most renowned entrepreneurs.

Topics include:

1:32 - Childhood love of dance
3:07 - First dance job at age 15
6:45 - Lambada dance competition win leads to more success
11:01 - Arrival in America and a key audition
13:47 - Choosing a future business partner
15:32 - The sales pitch that started it all
18:20 - Shifting the business model
19:49 - Scale, global success of Zumba fitness
21:46 - Adding new products to the brand
24:41 - New gym: City Zero
27:30 - What’s next? Sub-brand and … movie?

Resources:

Want to suggest a potential guest or topic for a future THRIVE episode? Share your ideas at: http://payx.me/thrivetopics.

It’s Not Business as Usual for Retail

Tue, 05 Oct 2021 00:02:00 -0400

While you thought e-commerce and the pandemic might signal the end of retail, it’s alive and well, says Tom McGee, president and CEO of ICSC. Thanks to tech innovations, changes to physical store layouts, and a shift to service customers’ last mile of delivery, retail has been reborn. Further, a look beyond the shopping malls of yesterday will show that essential retailers and experience-oriented service providers have transformed commercial real estate hubs into modern centers of community life.

Topics include:

1:46 - ICSC's historic roots, current focus
3:14 - Convergence in retail real estate service communities
6:42 - Shift to service, experience trends in retail properties
9:05 - Advice to retail entrepreneurs
11:40 - E-commerce, technology impacts on store layouts
15:39 - Increase in leasing demand
18:13 - Benefits of stores as last mile of delivery
23:49 - Growth opportunities across the U.S.
25:20 - Retail’s potential in the modern marketplace

Resources:

Learn whether buying an existing business may be right for you:
www.paychex.com/articles/startup/pros-and-cons-of-buying-a-business.

Concerned how to protect your commercial property from unexpected impacts? Read our article, Should I Have Commercial Property Insurance? at
www.paychex.com/articles/employee-benefits/what-is-commercial-property-insurance.

Read our Top Small Business Trends to Know for 2021 at www.paychex.com/articles/management/small-business-trends.

Season 2 Finale: Rising Costs, Labor Shortages are Top Issues for Businesses in 2021

Tue, 21 Sep 2021 00:02:00 -0400

Host Gene Marks wraps up season two of the Paychex Business Series podcast with advice for businesses facing the biggest issues of the year—rising costs and workforce disruptions. First, how can entrepreneurs and business owners like you tackle the challenges of inflation and supply chain increases? And what strategies—including higher pay, lifestyle benefits, federal tax credits, and referral sources—can you use to compete for employees in today’s tight labor market?

Resources:

To explore how the Work Opportunity Tax Credit could help your business navigate the current hiring crisis, visit: www.paychex.com/articles/payroll-taxes/latest-work-opportunity-tax-credit-developments.

To dig inside wage and employment trends by national, regional, state, metro, and industry segments, visit the Paychex | IHS Markit Small Business Employment Watch at www.paychex.com/employment-watch.

Running Your Business Safely in a COVID-19 Era: The Best of Season 2

Tue, 14 Sep 2021 00:02:00 -0400

In the era of COVID-19, business safety has been prioritized more than ever. From cybersecurity to disease prevention, Gene looks back on some of the best conversations he’s had with experts this season. Tune into the first half for a recap with Rick McElroy, Principal Cyber Security Strategist at VMware, as they discuss how companies can avoid cyber attacks and utilize security tools. Listen into the second half for a talk with Infectious Disease Epidemiologist, Saskia Popescu, on COVID-19 health protocols and how businesses can create a safer work environment.

Resources:

Keep your business safe from costly cyber attacks with Paychex Cyber Liability Insurance. Visit payx.me/cyber21 for more information.

Learn how to prepare a safe workplace for your employees in COVID-19 by reading our article, Workplace Safety and Returning to Work: Guidance for COVID-19 at www.paychex.com/articles/human-resources/workplace-safety.

How the Infrastructure Bill and PRO Act Will Impact Contractors in America

Tue, 31 Aug 2021 12:23:58 -0400

The Infrastructure Bill and PRO Act are both legislations that have major impacts on the American construction industry. With deadlines nearing, where does the Infrastructure Bill stand and will the PRO Act benefit contractors? In this episode, Gene Marks speaks with CEO Steve Sandherr of The Associated General Contractors of America on his views of these two bills and the concerns they may present to general contractors.

Resources:

Learn more about what the PRO Act means for the construction industry at www.agc.org/protecting-right-organize-pro-act

For more information about employees and contractors, check out our article, Independent Contractor vs. Employee: What Can These Workers Offer Your Business? at www.paychex.com/articles/payroll-taxes/independent-contractor-vs-employee-comparison.

How the American Farm Bureau Federation Helps Farmers Stay in Business

Tue, 24 Aug 2021 00:02:00 -0400

How do we help farmers stay in business in a modernizing society? Today’s America sees inflation, corporation-led farm equipment, and insufficient labor. Zippy Duvall, President of the American Farm Bureau Federation, is addressing these issues by giving a united voice to the agricultural community. Hear as he speaks with Gene Marks on the Right to Repair, the Infrastructure Bill, and more.

Resources:

Hear more about how the American Farm Bureau Federation is pushing for prosperity in agriculture: www.fb.org/issues/infrastructure/broadband.

Wellness in the Construction Industry: How the PRO Act and Infrastructure Bill will Impact Workers

Tue, 17 Aug 2021 00:02:00 -0400

The Associated Builders and Contractors Association values not only the physical safety of workers, but their wellness, happiness, and mental health. With the hit of COVID-19, human health has become an even larger commitment. Hear as Gene Marks speaks with President and CEO of the ABC, Michael Bellaman, about the ABC’s motives as well as his insights on the newly passed PRO Act, Infrastructure Bill, and the future of the industry.

Resources:

Where safety is a priority in the construction industry, learn more about how OSHA protects workers with our article, A Look Inside OSHA, Where Safety Is the Job, at www.paychex.com/articles/human-resources/a-look-inside-osha.

Direct Loan Forgiveness, 60/40 Rule, and More: What to Know About the Paycheck Protection Program

Tue, 10 Aug 2021 00:02:00 -0400

As the COVID-19 pandemic pushes on, covering expenses grows difficult for small businesses. The SBA is taking the lead to help owners by expanding its Paycheck Protection Program. So, what new changes can owners expect? Listen in as Gene Marks speaks with Connor Mykins on the Direct Loan Forgiveness Portal, 60/40 rule, and how you can apply for forgiveness.

Resources:

Planning on applying for a PPP loan? Calculate your loan forgiveness with our easy-to-use PPP Loan Forgiveness Estimator at www.paychex.com/business-loans/loan-forgiveness-estimator

Want to take the next step? Automatically apply or find out if your lender offers SBA’s Direct Loan Forgiveness Portal here: directforgiveness.sba.gov/requests/borrower/login/?next=/

Senator Ben Cardin on Creating Opportunities for Minority Communities

Tue, 27 Jul 2021 00:02:00 -0400

As new markets emerge in the U.S economy, the Senate is working to ensure growth in our diverse minority communities. In today’s episode, Gene Marks is joined by Senator Ben Cardin, part of the Senate Committee on Small Business and Entrepreneurship. Hear as he talks about three bills he’s supporting to develop, fund, and uplift minority entrepreneurs.

Resources:

Want to know more about the importance of diverse small businesses? Check out this article, Business Owner Diversity: A Look at Certified Business Enterprises in the U.S., at www.paychex.com/articles/management/business-owner-diversity.

Learn about diverse recruiting with our article, Diversity Recruiting Strategies that Strengthen Your Workforce, at www.paychex.com/articles/human-resources/diverse-recruiting-strengthens-workforce.

The Seven Core Principles Behind the Art of Influence That Can Benefit Your Business with Dr. Robert Cialdini

Tue, 20 Jul 2021 00:02:00 -0400

Having spent over 30 years designing, conducting, and publishing peer reviewed research on the ethical applications of influence and why people say yes to requests, Dr. Robert Cialdini joins host Gene Marks to talk about the seven core principles behind the art of influence. Listen in as they talk about how reciprocity, scarcity, authority, commitment and consistency, liking, consensus, and unity can help persuade people and how they relate to businesses like yours.

Resources:

For more ways to get customers to return to your business, read our article 7 Tips on How to Get Return Customers at www.paychex.com/articles/marketing/how-to-get-customers-to-return.

Get tips and techniques on how to attract customers, in How to Refine Your Customer Acquisition Strategy at www.paychex.com/articles/marketing/how-to-refine-customer-acquisition-strategy.

With Cyber Attacks on the Rise, What Can You Do to Protect Your Business?

Tue, 13 Jul 2021 00:02:00 -0400

Currently a $1.5 trillion market, the cyber crime economy just continues to grow. So, is your business prepared with the security it needs to protect against a cyber attack? On this episode of the Paychex Business Series podcast, Gene Marks is talking with Rick McElroy, Principal Cyber Security Strategist at VMware, about what businesses need to do to protect themselves. Hear as he talks about the different types of cyber crimes, the security threats you may face with a remote workforce, how to protect your company, and much more.

Resources:

Want to learn more about cyber security? Read our article, What Does Cyber Security Mean to Your Business? at www.paychex.com/articles/management/cyber-security-and-a-secure-business?

For more tips on data security read our article, Data Security Tips for Employees Working from Home at www.paychex.com/articles/management/cyber-security-tips-working-from-home.

Wondering about other ways to protect your business from a cyber attack? Read our article, Cyber Liability: Why Your Business Needs It at www.paychex.com/articles/human-resources/cyber-liability-insurance-why-your-business-needs-it.

The Future of the Small Business Administration and What it Means for You

Tue, 29 Jun 2021 00:02:00 -0400

On this episode of the Paychex Business Series podcast, host Gene Marks talks with Isabella Casillas Guzman, Administrator of the Small Business Administration (SBA). Hear what she had to say about the future of the SBA, future financing models, the expansion of SCORE, and more.

Small Business Impacted by COVID-19: Rep. Sharice Davids Supports 4 Bills to Help Local Businesses

Thu, 24 Jun 2021 00:02:00 -0400

In Kansas, small business owners, new and old, struggle to adapt to the changing economy and modernization needed to survive during COVID-19. Congresswoman Sharice Davids, of the House Small Business Committee, is working to support these entrepreneurs through community lending, grant funding, and tech resources. Tune in as she speaks with Gene Marks about the 4 bills she’s sponsoring to help local small businesses navigate during the pandemic.

Resources:

Learn more about how the pandemic has changed small business with our article, Top 6 Small Business Trends to Know for 2021 at www.paychex.com/articles/management/small-business-trends.

Paychex President and CEO, Martin Mucci Talks Employment, Benefits, Business Outlook, and More

Tue, 22 Jun 2021 00:02:00 -0400

In this special episode of the Paychex Business Series podcast, Gene Marks sat down with Paychex President and CEO, Martin Mucci, at the recent Paychex Business Conference 2021 to discuss the business outlook and what it all means for companies like yours. Listen in as they talk about what he’s seeing on the labor front, what the future may hold for supply chain, new ways of attracting employees, tax credits for employers such as the Employee Retention Tax Credit and the Work Opportunity Tax Credit, getting creative with benefits, and more.

Resources:

For more insights into wage and employment trends on a national, regional, state, metro, and industry basis, take a look at the Paychex | IHS Markit Small Business Employment Watch at www.paychex.com/employment-watch.

Be sure to watch our other great sessions from the Paychex Business Conference 2021 at www.paychex.com/thrive.

Helping Small Businesses in the Pandemic: Congressman Scott Fitzgerald Sponsors the Microloan Transparency and Accountability Act

Thu, 17 Jun 2021 00:02:00 -0400

In this pandemic, small businesses continue to struggle with funding, reliable employment, and lack of technology to compete with larger corporations. As a member of the small business committee, Congressman Scott Fitzgerald recognizes these issues and is sponsoring the Microloan Transparency and Accountability Act to ensure their future. Hear as he speaks with Gene Marks on the importance of SBA microloans, solutions for labor disruption in Wisconsin, and how bipartisan collaboration between government and state can help small businesses.

Resources:

Get more business information on our COVID-19 Help Center at www.paychex.com/coronavirus-resources.

An Economic Forecast: Inflation, Interest Rates, National Debt, and More

Tue, 15 Jun 2021 00:02:00 -0400

The conversation of inflation is definitely in the air, but what exactly is driving it, what are the inflation expectations, and what are the predictions for the next few months and years? Gene Marks is talking with Chief Economist of Moody’s Analytics, Mark Zandi, about just that. Listen in as Mark talks about the impact of inflation, interest rates, the national debt and more, on your business, and the economy.

For a insights into wage and employment trends on a national, regional, state, metro, and industry basis, take a look at the Paychex | IHS Markit Small Business Employment Watch at www.paychex.com/employment-watch.

Check out to Mark's new podcast, Moody's Talks - Inside Economics, that focuses on key indicators and the global economy.

Increasing Work Incentive: Rand Paul on Raising Minimum Wage, the Family and Medical Leave Act, and the PRO Act

Thu, 10 Jun 2021 11:04:24 -0400

As the new ranking member on the Senate Committee on Small Business & Entrepreneurship, Senator Rand Paul sees firsthand how policies affect the working community. Listen in as he speaks with Gene Marks on the unseen aspects of raising minimum wage, the Family and Medical Leave Act, and the PRO Act. While these policies intended for workers sound beneficial, learn why they may actually discourage competition and work incentives in the market.

Paychex continues to speak with policymakers on both sides of the aisle about policies and ideas shaping small businesses. Make sure to follow us so you don't miss out on these upcoming episodes.

Women in the Workplace: The Past, the Present, and the Future

Tue, 08 Jun 2021 00:02:00 -0400

The Women’s Bureau, part of the Department of Labor, is the only federal agency mandated by Congress to work exclusively on issues that affect women in the workplace and represents their needs as wage-earning women in public policy process. Wendy Chun-Hoon is the Director of the Women’s Bureau, and she recently talked with host Gene Marks about what employers need to know. Listen in as she discusses everything from occupational segregation within certain job sectors, how the pandemic impacted women’s employment, the importance of policy as it relates to paid leave and child and elder care, the employer’s role in helping women thrive in the workplace, and so much more.----more----

Resources:

Learn more about creating a fair and equitable workplace for parents and caregivers, read our article Family Responsibilities Discrimination at Work at www.paychex.com/articles/human-resources/discrimination-against-parents-and-caregivers.

Wondering how the pandemic has impacted work-life balance? Find out in our article, COVID-19, Careers, and Childcare at www.paychex.com/articles/human-resources/balancing-careers-and-childcare.

Learn more about the American Rescue Plan paid leave tax credits with the IRS Fact Sheet and the White House Fact Sheet.

Hiring Our Heroes: How to Employ Dependable, Critical Thinking Veterans in a 21st Century Workforce

Tue, 01 Jun 2021 00:02:00 -0400

Veteran unemployment was a national crisis in 2011. Hiring Our Heroes has helped our Veterans and their spouses, connecting them with businesses of all sizes for free. In this episode, Gene Marks explores with Eric Eversole, President of Hiring Our Heroes, the ins and outs of employing a diverse workforce that is focused on problem solving and teamwork. Learn how Hiring Our Heroes have created opportunities, the pros of employing our veterans, and how to secure good employees in today’s 21st century workforce.

Resources:

Learn more about veteran hiring with our article, Changes in Approach by HR Can Improve the Recruiting and Hiring of Military Veterans at www.paychex.com/articles/human-resources/improve-recruiting-and-hiring-military-veterans

See how small businesses in the United States have evolved tremendously over the last decade with our article, The New Generation of Business Owners is Here at www.paychex.com/articles/startup/new-generation-diversity-reshaping-us-small-business .

Visit Hiring our Heroes at www.hiringourheroes.org.

Employee Retention Tax Credit (ERTC): Answers to Your Most Asked Questions

Thu, 27 May 2021 00:02:00 -0400

Hear answers to your most asked questions about the COVID Employee Retention Tax Credit with Andy Gargana, Senior Federal Compliance Analyst at Paychex. The Employee Retention Tax Credit has been extended through the end of 2021. This episode will dive into your most asked questions, including how to interpret the new law, eligibility criteria for your business, and how it is calculated even if you received a PPP loan.

Resources:

For more information on the Employee Retention Credit, read our article, Employee Retention Tax Credit Extended to End of 2021 by American Rescue Plan Act at www.paychex.com/articles/compliance/employee-retention-credit.

For additional resources from the IRS, visit: www.irs.gov/coronavirus-tax-relief-and-economic-impact-payments.

Mental Health Series: The Importance of Mental Health for You, Your Employees, and the Culture of Your Company

Tue, 25 May 2021 00:02:00 -0400

Mental health has increasingly become a hot topic, especially as it relates to work and the workplace. According to Dr. Krystal Lewis, a Clinical Psychologist at the National Institute of Mental Health (NIMH), happier employees leads to more productivity and a happier workspace. But it doesn’t stop there. Just as important is the mental health of you, the business owner. Listen in as she talks to Gene Marks about the importance of making positive mental health a priority. Hear as they talk about everything from transitioning back to the workplace and dealing with work frustrations, to exercise, napping, and getting outside.

Resources:

For more information about mental health in the workplace, download our free guide How Are Your Employees Feeling? A guide to Workplace Mental Health at www.paychex.com/secure/whitepapers/workplace-mental-health-guide.

And for more great mental health resources, visit our Improving Employee Mental Health and Wellness page at www.paychex.com/worx/employee-mental-health.

Congressman Tim Burchett Talks Three Significant Bills That Could Mean Big Things for Business Owners

Thu, 20 May 2021 00:02:00 -0400

Formerly a businessman himself, Congressman Tim Burchett, the U.S. Representative for Tennessee’s 2nd congressional district, has made it a priority to help business owners in any way that he can. With the introduction of three bills, the Opportunity Zone Extension Act, the Microloan Transparency and Accountability Act, and the Prison to Proprietorship for formerly Incarcerated Act, Congressman Burchett is hoping to give businesses opportunities for tax incentives while also helping people and places in need. Listen in as he talks with Gene Marks about the bills that he is sponsoring, as well as what his thoughts are on labor disruption, unemployment benefits, and getting employees back to work.

Resources:

Interested in other important regulatory challenges you may face? Read our article Top 10 Regulatory Issues Facing Businesses in 2021 at www.paychex.com/articles/compliance/top-regulatory-issues.

For more information about the different types of financing options available to, read the article Securing Financing for Your Small Business at www.paychex.com/articles/finance/securing-small-business-financing.

Mental Health Series: Total Worker Health. What is It? Why is It Important? And How the CDC Says You Can Help Improve it.

Tue, 18 May 2021 00:02:00 -0400

The past 15 months have been tough on our entire country. From our physical safety to job uncertainty, isolation to financial stress – people have had to carry a lot on their shoulders. But what does that mean for you as a business owner? A lot says Dr. L. Casey Chosewood, from the Centers of Disease Control. Dr. Chosewood says that by focusing on the Total Worker Health of your employees, you can not only help them, but help your company as well. Hear as he explains the importance of introducing policies, programs, and practices that increase your employees opportunity to become healthier…not just physically, but mentally as well.

Don’t miss Dr. L. Casey Chosewood and Gene Marks at the Paychex Business Conference.
Register now at www.Paychex.com/thrive.

Resources:

Learn more about the NIOSH Total Worker Health® Program at www.cdc.gov/niosh/twh.

Mental Health Series: Improving You and Your Employees’ Mental Wellbeing in the Virtual Workplace

Tue, 11 May 2021 00:02:00 -0400

Cathleen Swody, Founding Partner and Director of Assessment from Thrive Leadership, talks with Gene Marks about ways employers and employees can improve their mental health with re-entry into the workplace and in a virtual work environment. Hear what she has to say about opening lines of communication, the mental health benefits you can offer to employees, and why business owners should also take some time away.

Resources:

Employees might be struggling more now than ever before brought on by the pandemic, according to a Paychex survey conducted in late 2020. Download our e-book for suggestions on how to make your workplace safe and productive. www.paychex.com/secure/whitepapers/workplace-mental-health-guide

Challenging times are ahead for employers with employees returning to the workplace with mental health stressors. Find critical insights into what employers can do to help at www.paychex.com/articles/human-resources/mental-health-at-work-during-covid19

Creating a COVID-Safe, Energy Efficient Workspace

Tue, 04 May 2021 00:02:00 -0400

Energy efficiency has long been a topic of conversation. Couple that with how the current COVID-19 pandemic has brought the importance of air quality within a building, there’s a lot for business owners to think about. Listen in as Gene Marks talks with Wade Conlan, Commissioning and Energy Discipline Manager at Hanson Professional Services, Inc, about creating a safe physical working environment for your employees. Hear what Wade has to say about getting the most out of your current systems and processes, the future of touchless building design, how business owners can actually save money by being energy efficient, and much more.

Resources:

Looking for more information on creating a safe work environment? Read our article, Workplace Safety Doesn’t Happen by Accident at www.paychex.com/articles/human-resources/workplace-safety-does-not-happen-by-accident.

It’s Not Just For Online Businesses – How PayPal is Helping Brick-And-Mortar Companies Too

Tue, 27 Apr 2021 00:02:00 -0400

When you hear PayPal, you may instantly think e-commerce. But according to Peggy Alford, Executive Vice President of Global Sales for PayPal, the company is helping businesses of all kind – both online and offline – to create a seamless commerce journey. Listen in as she talks with host, Gene Marks, about changing consumer expectations, how PayPal is helping businesses go global, and more.

Resources:

To hear more ideas on how companies are adapting their business, read our article, Adapting Your Business to the New Normal at www.paychex.com/articles/human-resources/adapting-to-the-new-normal.

Business Safety as We Emerge From COVID-19 with Infectious Disease Epidemiologist and Infection Preventionist, Saskia Popescu

Tue, 20 Apr 2021 00:02:00 -0400

When it comes to infectious diseases and infection prevention, Saskia Popescu, is an expert. As an Assistant Professor in the Biodefense Program at the Schar School of Policy and Government at George Mason University, Saskia knows the incredible impact that infectious disease can have on society – whether it be on a pandemic, or on a smaller scale. On this episode, Saskia is talking with host Gene Marks and sharing what they’ve learned about COVID-19 and intervention strategies, including masks, cleaning surfaces, temperature checks, vaccination, and travel safety, and how business owners can work to create a safer environment for their employees and customers.

Resources:

Wondering what role, if any, your organization should play in motivating employees to get the COVID-19 vaccine? Watch our webinar, Vaccination and the Workplace: Key Considerations at www.paychex.com/secure/seminars/covid-vaccine-in-workplace.

Learn more about promoting workplace safety during COVID-19 with our article, Workplace Safety and Returning to Work: Guidance for COVID-19 at www.paychex.com/articles/human-resources/workplace-safety.

Small Business Employment Watch: Job Growth as America Starts Reopening From COVID-19 Pandemic

Tue, 13 Apr 2021 00:02:00 -0400

As America starts reopening and vaccinations start ramping up, Paychex Small Business Employment Watch shows a significant increase in job growth in March, the highest rate seen in eight years. Curious about what this all could mean for employment in the small business sector?

Gene Marks speaks with Frank Fiorille, VP of Risk, Compliance, and Data Analytics from Paychex, to dive into the current trends for hiring, unemployment, and wages for small businesses.

Also, learn about what opportunities are available for COVID-19 relief that small businesses must take advantage of.

If you enjoyed this episode, make sure to hit follow so you won’t miss out on the latest small business insights.

Follow Paychex on Facebook @Paychex and Instagram @Paychex_Inc

Follow Gene Marks on Twitter @genemarks

Resources:

View the latest results of the Paychex Small Business Employment Watch at www.paychex.com/employment-watch

How Goldman Sachs is Educating Small Businesses with Their “10,000 Small Businesses” Program

Tue, 06 Apr 2021 00:02:00 -0400

Goldman Sachs saw the large impact that the small business community has on the U.S. economy and on our communities, and decided to launch the 10,000 Small Businesses program, a philanthropic initiative that provides education, capital, and support services. Eleven years since it’s launch, the program has just over 10,000 graduates. Listen in as Joe Wall, Managing Director of Government Affairs at Goldman Sachs, and National Director of 10,000 Small Businesses, talks with Gene Marks about this great program and how it’s helping small businesses find success.

Resources:

Learn more about the 10,000 Small Businesses Program by visiting www.goldmansachs.com/citizenship/10000-small-businesses/US/.

To learn more about best practices to help you manage your business download our free resource, An Essential Guide for Business Owners and Managers at www.paychex.com/secure/whitepapers/essential-guide-business.

Looking for more information on small business financing options? Read our article, Securing Financing for Your Small Business at www.paychex.com/articles/finance/securing-small-business-financing.

How Social Media and Networking Helped the Box of Oddities Podcast Reach 10 Million Downloads

Tue, 30 Mar 2021 00:02:00 -0400

What started out as a “side job” for Kat and Jethro Gilligan Toth, quickly turned into a focus for both. Their “Box of Oddities” podcast, has reached nearly 10 million views in just 2 years. Listen in as Kat and Jethro talk with host Gene Marks about how they came up with the idea, what they’ve done to market their podcast, how they are using social media, the importance of networking, and tips for those looking to start their own podcast.

Resources:

To learn more about how to market your business, download our free whitepaper, Startup Guide: Market Your Business, at www.paychex.com/secure/whitepapers/market-your-business.

How the Philadelphia 76ers are Making Moves Off the Court to Help Put Black-Owned Businesses on the Map

Tue, 23 Mar 2021 00:02:00 -0400

Historically, black-owned businesses have faced a unique set of social, financial and policy challenges that have created disparities that are difficult to overcome. That’s why the Philadelphia 76ers along side of David Gould, Chief Diversity and Impact Officer, have made a commitment leveraging their organization to help these businesses succeed. Listen in as David talks with Gene Marks about the history of black-owned businesses and how that has impacted them today, resources that are available to these business owners, and how the Sixers “Buy Black Program” is providing resources for local businesses.

Resources:

Looking to understand more about diversity and inclusion as it relates to your business? Read our article, “Diversity and Inclusion in the Workplace" at www.paychex.com/articles/human-resources/diversity-and-inclusion-in-the-workplace.

Learn more about the Buy Black program at www.nba.com/sixers/community/buy-black.

How the American Rescue Plan Act of 2021 Handles Tax Credits Like ERTC and FFCRA and What They Mean for Your Business

Tue, 16 Mar 2021 00:30:00 -0400

With the signing of the American Rescue Plan Act of 2021 by President Biden on March 11, 2021, there have been some changes and additions to tax credits that business owners should know. On the third episode of this three-part series, Andy Gargana, Senior Federal Compliance Analyst at Paychex, is talking with Gene Marks about everything you need to know when it comes to tax credits under the third stimulus. Listen in as they talk Employee Retention Tax Credit (ERTC), the Families First Coronavirus Response Act, the new COBRA tax credit, and much more.

Resources:

To find out more about what’s in the third stimulus bill and how it’s impacting small businesses, read our article “President Signs $1.9 Trillion American Rescue Plan Act.”

Third Stimulus Bill Expands Paycheck Protection Program (PPP) and Economic Injury Disaster Loan (EIDL)

Tue, 16 Mar 2021 00:02:00 -0400

On March 11, 2021 President Biden signed the American Rescue Plan Act of 2021 into law. This $1.9 trillion stimulus bill includes modifications and changes to the Paycheck Protection Program and the Economic Injury Disaster Loan (EIDL). Listen in to part two of this three part series as Gene Marks talks with Paychex Compliance Analyst, Connor Mykins, about the expansion of these two programs and what small business owners need to know, including an expansion of the Paycheck Protection Program (PPP) and the Economic Injury Disaster Loan (EIDL), the approaching March 31st deadline for the PPP, and more.

Resources:

To find out more about what’s in the third stimulus bill and how it’s impacting small businesses, read our article “President Signs $1.9 Trillion American Rescue Plan Act.”

What’s in the Third Stimulus Bill and How It’s Impacting Small Business Owners

Fri, 12 Mar 2021 00:02:00 -0500

On March 11, 2021, President Biden signed into law the $1.9 trillion stimulus bill, also known as the America Rescue Plan Act. In this first episode of a three part series, host Gene Marks is talking with Senior Manager of Government Relations for Paychex, Thad Inge, about everything you need to know. Hear about the updates to the Paycheck Protection Program, the Economic Injury Disaster Loans, the Employee Retention Tax Credit, Families First Coronavirus Response Act, as well as how this relief bill is helping the hard hit restaurant industry.

Resources:

Visit our COVID-19 Help Center for the latest tools and resources at paychex.com/coronavirus-resources.

The SECURE Act Helps Attract & Retain Talent Using Tax Incentives to Start a 401(k)

Tue, 09 Mar 2021 00:02:00 -0500

If you are a small business owner, a 401(k) plan is within your reach. Your business is never too small to offer a 401(k). With costs for starting a 401(k) for you and your employees at an all-time low, now is the time to give it another consideration.

Gene Marks sits down with Daniel Notto and Meghan Jacobson from J.P. Morgan to simplify federal incentives, which can help make a 401(k) obtainable for your small business. Also, learn how a 401(k) is a way to help your small business attract and retain talent to gain a competitive edge.

Resources:

Download our free whitepaper: How a 401(k) Can Give Your Business a Competitive Edge

View our article: The SECURE Act 2.0: A Look Ahead for 2021

Read Dan Notto's bulletin: Congress Enacts Major Retirement Plan Legislation

Read Meghan Jacobson's 401(k) Small Business Survey

If you enjoyed this episode, make sure to hit follow so you won’t miss out on the latest small business insights.

Follow Paychex on Facebook @Paychex and Instagram @Paychex_Inc

Follow Gene Marks on Twitter @genemarks

Andrew Zimmern Talks About the Challenges Facing the Restaurant Industry

Tue, 02 Mar 2021 00:02:00 -0500

Andrew Zimmern started off working in the restaurant industry when he was 14 years old. Today, he is one of the most knowledgeable personalities in the food world. Andrew has spent his career learning everything he could about the restaurant business and industry – from the kitchen and operations all the way to marketing and policy. Now, he’s talking with Gene Marks about the state of the industry, before, during, and after the onset of the COVID-19 pandemic. If you are a chef, restaurant manager, budding restaurateur, or anything in between, this is a must listen to episode.

Resources:

For information on running your restaurant, check out our guide: Run Your Restaurant without Running Ragged.

Get the information you need in your road to recovery by downloading our free guide: SMBs & COVID-19: Peer Insights for Rebuilding and Recovery.

Follow Paychex on Facebook @Paychex, Instagram @Paychex_Inc, and Twitter at @Paychex

Follow Gene Marks on Twitter @genemarks

How Marketing on Instagram Has Helped Ron Everline Grow, Scale, and Connect His Business

Tue, 23 Feb 2021 00:02:00 -0500

When Ron “Boss” Everline decided to open a gym, he never realized what an impact he could make on individuals’ lives. That’s when he realized that training people was his calling in life. Now, 11 years later, Ron’s company Just Train, has over 1 million followers on Instagram. Listen in as he talks about, why he chose Instagram over other social media platforms, how he’s used it to help authentically build a following and referral source for his company, how he has positioned himself to stand out amongst a crowded market, building a brand, and more.

Resources:

To get more tips on social media strategies, read our article 5 Minutes a Day to a Better Social Media Strategy.

For more great information on how to market your business, download our free guide Startup Guide: Market Your Business.

Follow Paychex on Facebook @Paychex and Instagram @Paychex_Inc

Follow Ron "Boss" Everline on Instagram @justtrain

Pivoting Your Business (and Thriving) During COVID

Tue, 16 Feb 2021 00:02:00 -0500

With COVID-19 changing consumer buying behavior, small businesses have had to pivot quickly to meet customers where they are. For small business owners, how do you know if you are making the right decision when considering offering online payments or upgrading your payment technology?

In this episode, Gene Marks tackles these tough questions with Leslie Pearce, Senior VP of Inside Sales at Fiserv. You will hear in-depth insights into what small business owners need to succeed, and how a POS platform such as Clover can simplify these challenging tasks for a small business owner. In addition, Leslie provides details around the Fiserv Back2Business program, a multi-pronged initiative to invest $50 million in minority-owned business owners and the ecosystem of community organizations serving diverse entrepreneurs.

Resources:

Learn how businesses across the U.S. are pivoting to a new normal in our whitepaper SMBs & COVID-19: Peer Insights for Rebuilding and Recovery.

The Fiserv Back2Business program is accepting grant applications from minority-owned small businesses in Atlanta, Chicago, Milwaukee, New Jersey, New York, and soon to be Oakland. Qualifying businesses can receive up to $10,000 in COVID relief funds. Businesses can apply at aeoworks.com/Fiserv.

If you enjoyed this episode, make sure to hit follow so you won’t miss out on the latest small business insights.

Follow Paychex on Facebook @Paychex and Instagram @Paychex_Inc

Follow Fiserv on Twitter @fiserv and LinkedIn @fiserv

Follow Clover on Twitter @clovercommerce and on Instagram @clovercommerce

Congressman Blaine Luetkemeyer Talks Building the Economy and Supporting Small Businesses

Tue, 09 Feb 2021 00:02:00 -0500

As ranking member of the House of Representatives Small Business Committee, Congressman Blaine Luetkemeyer has some insight into some key economic topics affecting small business owners today and in the future. From his stance on the proposed national minimum wage increase, current unemployment benefits, and the national debt to the hot topic of worker classification, where he sees the future of bi-partisan agreements, and more – hear what he has to say in this episode of our business podcast.

Interested in learning more about key topics impacting businesses? Read our article, Top 10 Regulatory Issues Facing Businesses in 2021.

Senator Cory Booker Provides Insights for Small Business Owners

Tue, 02 Feb 2021 00:02:00 -0500

On this episode of the Paychex Business Series podcast, host Gene Marks is talking with U.S. Senator Cory Booker of New Jersey. Hear what the senator has to say about the minimum wage increase to $15 an hour and what that means for small business owners, the focus on low- and moderate-income area businesses in the new stimulus bill, and potential bipartisan agreements we may see in the future that will help the country as a whole.

Learn more about the recent stimulus bill by reading, “Nearly $900B Relief Act Becomes Law, Includes Funds for Second Round of Paycheck Protection Program Loans.”

Stay tuned for episode 35 as we'll be speaking with Congressman Blaine Luetkemeyer (R-MO) and getting his thoughts on the current economic status.

How the Second Stimulus Bill is Providing Tax Benefits for All Businesses

Wed, 27 Jan 2021 11:27:14 -0500

Whether you have been impacted by COVID-19 or not, the new stimulus bill has some tax benefits that may help your business. In this episode of the Paychex Business Series podcast, host Gene Marks and guest Andy Gargana, Senior Federal Compliance Analyst at Paychex, are digging into these benefits. Hear as they talk about deferred taxes, tax credit for the Families First Coronavirus Relief Act (FFCRA), the different types of employment tax credits available, as well as the tax benefit if you lost money in 2020, 2019, or 2018.

Learn more about the recent stimulus bill by reading, “Nearly $900B Relief Act Becomes Law, Includes Funds for Second Round of Paycheck Protection Program Loans.”

Everything You Need to Know About the Employee Retention Tax Credit (ERTC)

Tue, 26 Jan 2021 18:45:40 -0500

On December 27, 2020, the new COVID-19 fiscal relief package was signed into law. One of the significant changes that came with this second stimulus bill is to the Employee Retention Tax Credit (ERTC). In this episode, Gene Marks is talking with Stephen Dombroski, Senior Compliance Manger at Paychex. Hear everything you need to know about the ERTC, including what it is, who’s eligible, and how to claim it.

Learn more about the recent stimulus bill by reading, “Nearly $900B Relief Act Becomes Law, Includes Funds for Second Round of Paycheck Protection Program Loans.”

How the New Stimulus Bill is Helping Businesses in the Arts Industry

Mon, 25 Jan 2021 13:38:51 -0500

The new Stimulus Bill includes a grant program dedicated to businesses in the arts industry that have been hit hard during the COVID-19 pandemic. With the Shuttered Venue Operator (SVO) Grant Program, $15 billion in grants have been dedicated to helping live venues that have seen a 25% or greater loss in revenue in 2020. Hear what Thad Inge, Senior Manager of Government Relations at Paychex, has to say about the requirements of this new grant, who qualifies, and more.

Learn more about the U.S. Small Business Administration’s Shuttered Venue Operator Grant Program.

How This New Round of Paycheck Protection Program (PPP) Loans is Helping Businesses in Underserved Areas

Mon, 25 Jan 2021 11:06:45 -0500

The new Stimulus Bill has brought more loans and grants for businesses in the U.S. But did you know that your address could help you during this process? When looking back at the data from last round of Paycheck Protection Program (PPP) loans, many businesses in low- and moderate-income (LMI) areas were overlooked. Listen in as Thad Inge, Senior Manager of Government Relations, talks with Gene Marks about how the new PPP is focusing on businesses in underserved areas.

Visit our website to learn more about the Paychex Protection Program and how businesses can qualify for a second round.

Round Two of the Stimulus Bill and the Economic Injury Disaster Loans (EIDL) Are Getting Money Out to Businesses Quickly

Fri, 22 Jan 2021 00:05:00 -0500

In the most recent Stimulus Bill, $20 billion is set to fund the Economic Injury Disaster Loans (EIDL), providing businesses with two options: apply for up to two million dollars with a 30-year maturity, and/or apply for a grant that is $1,000 per employee, up to $10,000. Find out more details on the EIDL and what it means for your business as host Gene Marks talks with Thad Inge, Senior Manager of Government Relations at Paychex.

To apply for an EIDL loan or grant, visit sba.gov.

Visit our website for additional resources on the fiscal relief package.

A Second PPP is Here – Get the Facts and Guidance You Need

Fri, 22 Jan 2021 00:03:00 -0500

With the latest Stimulus Bill came a new round of Paycheck Protection Program (PPP), including opportunities for a second draw. Tune in as Gene Marks talks with Connor Mykins, compliance expert at Paychex, as they discuss key takeaways from this more targeted program, including another round of loans, required documentation, approved expenses, and loan forgiveness.

Visit our website to learn more about the Paychex Protection Program and how businesses can qualify for a second round.

Managing the Future of a Successful 150 Year Old Family-Owned Business

Tue, 12 Jan 2021 00:02:00 -0500

Founded in 1870, Graeter’s Ice Cream is on it’s fourth generation of family ownership. President and CEO of Graeter’s, Richard Graeter, knows that when it comes to running a business, innovation is important to keep up with the times. He also knows that while looking towards the future, it is important to honor the past and what has made them successful. In this episode, Richard talks with host Gene Marks about why they choose to continue using the slower, labor-intensive process of ice cream-making that his great-grandmother used 150 years ago and how that has helped differentiate them, the importance of trust in the transition of a family-owned business from one generation to another, the benefit of bringing on non-family talent, and more.

For more tips and insights on how to avoid conflict in a family business, read our article, “Managing Family Business Conflicts for the Good of the Company.”

Looking for ways to get back to business during COVID-19? Download our whitepaper, “Peer Insights to Help SMBs Get Back to Business.”

Adapting As We Go – The Story Of GOOD PLANeT FOODS During COVID-19

Tue, 05 Jan 2021 00:01:00 -0500

Bart Adlam joined on as co-CEO of GOOD PLANeT FOODS in the midst of a global pandemic. With just three months under his belt as a partner in this plant-based products company, Bart shares with host Gene Marks his experience growing a business during 2020. Listen in as he talks about the food service business, running a business from home, the importance of not waiting for things to change, expanding internationally, and managing expectations as a new partner.

Looking for ways to get back to business during COVID-19? Download our whitepaper, “Peer Insights to Help SMBs Get Back to Business.”

The Stimulus Bill has Passed: Hear Senator Chris Coons Discuss Small Business Provisions

Tue, 29 Dec 2020 00:01:00 -0500

As businesses continue to struggle as a result of the Covid-19 pandemic, a new stimulus bill was passed on December 27, 2020 to help alleviate payments for new and existing loans given to small businesses within this past year. Join us as Gene Marks talks with Senator Chris Coons from Delaware on these unbelievable benefits for small businesses including lending through the Paycheck Protection Program, small business debt relief, and many other provisions that will provide more than $300 billion to small businesses and nonprofits all over the nation.

If you’re looking for more specifics on key provisions of the law, visit our website for additional resources on the fiscal relief package.

Looking for ways to get back to business during COVID-19? Download our whitepaper, “Peer Insights to Help SMBs Get Back to Business.”

Nicolle Wallace Talks Hope, Optimism, and Opportunity for Small Businesses

Wed, 23 Dec 2020 00:01:00 -0500

Hope. Optimism. Opportunity. Three powerful words that mean more this year than in years past. In this episode of the Paychex Business Series, Gene Marks is talking with host of Deadline: White House, Nicolle Wallace about what has come out of COVID-19 for small businesses and where the future may lie. Hear as they talk about the opportunity working from home has created for both employers and their employees, why startups are not just for people looking to make extra money, the importance of valuing your millennial employees, and how to make the mental health of your employees a priority.

For more information on employee mental health, read our article, “Mental Health at Work During COVID-19.”

Looking for ways to get back to business during COVID-19? Download our whitepaper, “Peer Insights to Help SMBs Get Back to Business.”

DISCLAIMER:
This episode was recorded on December 15, 2020. The information presented in this podcast, and that is further provided by the presenter, should not be considered legal or accounting advice, and should not substitute for legal, accounting, or other professional advice in which the facts and circumstances may warrant. We encourage you to consult legal counsel as it pertains to your own unique situation(s) and/or with any specific legal questions you may have.

Congress and Small Business, with Congresswoman Nydia Velázquez

Tue, 22 Dec 2020 08:33:28 -0500

New parameters around Paycheck Protection Program funding. COVID-19 liability protection. Potential increases to the minimum wage. The importance of affordable health care for small business owners. The challenges of big tech and need to establish a level playing field for small business owners to succeed, not only during these trying times, but also into the future. Listen in as we discuss these issues and more with Congresswoman Nydia M. Velázquez, Chairwoman of the House Small Business Committee. If you want a feel for what Congress plans to do to address the most pressing business challenges of today, and what to expect from them in 2021, this episode is for you.

Want to hear what else 2021 may bring for taxes, health care, regulations, and more? Watch a recording of our special digital event, The Business Impacts of the 2020 Elections: A National Perspective.

DISCLAIMER:
The information presented in this podcast, and that is further provided by the presenter, should not be considered legal or accounting advice, and should not substitute for legal, accounting, or other professional advice in which the facts and circumstances may warrant. We encourage you to consult legal counsel as it pertains to your own unique situation(s) and/or with any specific legal questions you may have.

Trainerize: How One Company is Defining a New Category in Personal Training and Fitness

Tue, 15 Dec 2020 00:01:00 -0500

Inspiration for a business can come from anywhere. For Sharad Mohan, Co-Founder and CEO of Trainerize, found it in 2003 while working with a physiotherapist. Hear as Sharad talks with host Gene Marks about his journey from ideation to realization, the bumps along the way, why defining a new category may be the key to a successful business, and where he sees himself going in the future.

Looking for ways to get back to business during COVID-19? Download our whitepaper, “Peer Insights to Help SMBs Get Back to Business.”

How Amazon is Supporting Small Businesses During COVID-19 and Beyond

Tue, 08 Dec 2020 00:01:00 -0500

When you think of Amazon, small businesses are probably not the first thing that comes to mind. But maybe it should be. With more than half of the products sold on Amazon coming from small- and medium-sized businesses, Keri Cusick, Head of Small Business Empowerment at Amazon says small businesses are a fundamental part of their work. Hear what she has to say about what the company is doing to support small businesses, their focus on the customer experience, and what trends they’ve seen over the past few months.

Looking for ways to get back to business during COVID-19? Download our whitepaper, “Peer Insights to Help SMBs Get Back to Business.”

Paychex Panel Experts: Post Election Hot Topics

Tue, 01 Dec 2020 00:01:00 -0500

With the election behind us, many are wondering what to expect with the new Biden administration. Join Gene Marks as he talks with three experts from Paychex: Thad Inge, Senior Manager of Government Relations, Mike Trabold, Director of Compliance Risk, and Laurie Savage, Senior Compliance Analyst. Listen in as this panel talks about what business owners may see under president-elect Joe Biden, including the next round of stimulus, FICA tax, minimum wage and overtime laws, health care, 401(k) plans, and more.

Join us for our upcoming webinar on December 15, The Business Impacts of the 2020 Elections: A National Perspective, with host Gene Marks, and guests Rebecca Jarvis and Nicolle Wallace. Register today!

DISCLAIMER:
This episode was recorded on November 20, 2020. The information presented in this podcast, and that is further provided by the presenter, should not be considered legal or accounting advice, and should not substitute for legal, accounting, or other professional advice in which the facts and circumstances may warrant. We encourage you to consult legal counsel as it pertains to your own unique situation(s) and/or with any specific legal questions you may have.

Special Episode with Congressman Steve Chabot, Member of the Committee on Small Business

Wed, 25 Nov 2020 00:01:00 -0500

Listen in as Ohio Congressman, Steve Chabot, joins us for a special episode of the Paychex Business Series podcast. Hear as he talks with Gene Marks about his role as a member of the Committee on Small Business, the status of the new stimulus package, business liability in the COVID-19 era, Paycheck Protection Program loan forgiveness, and what business owners hope to see in the next two years.

Looking for ways to get back to business during COVID-19? Download our whitepaper, “Peer Insights to Help SMBs Get Back to Business.”

Inside the World of a Business Journalist

Tue, 24 Nov 2020 00:01:00 -0500

Have you ever wondered how business journalists are able to write about the topic, without many having ever owned a business of their own? While Zach Warmbrodt, financial services reporter at POLITICO, may not be a business owner, he’s made a career out of providing commentary on a lot of the things that affect them. In this episode, Gene talks with Zach about the life of a business journalist, his take on the PPP, the rise of Fintech, and more.

Looking for ways to get back to business during COVID-19? Download our whitepaper, “Peer Insights to Help SMBs Get Back to Business.”

Richard Gearhart Talks the Importance of Intellectual Property Protection with Patents, Trademarks, and Copyrights

Tue, 17 Nov 2020 00:01:00 -0500

You’ve thought of a new idea for a product or business…now what? Well, according to Richard Gearhart, founding partner of Gearhart Law, the first thing you should do is to get in touch with an intellectual property professional. Hear as Richard talks with host, Gene Marks about the difference between patents, trademarks, and copyrights; the importance of protecting your intellectual property; and why getting advice from an attorney sooner is better.

Thinking about starting a business? Be sure to read our article, “Starting a Business Checklist: Tips for Your New Launch.”

Looking for ways to get back to business during COVID-19? Download our whitepaper, “Peer Insights to Help SMBs Get Back to Business.”

The Business Impacts of the 2020 Elections: First Impressions with Thad Inge

Thu, 12 Nov 2020 00:01:00 -0500

The results of the 2020 election will likely bring many changes for your business; in this episode, Gene talks with Thad Inge, Senior Manager of Government Relations at Paychex, about some of the most common questions being asked by business owners today, and what you can anticipate from the new administration.

Want to learn more about the business impacts of the 2020 election? Register for our upcoming webinar, The Business Impacts of the 2020 Elections: First Impressions, and learn how to jump on all these potential changes.

Looking for ways to get back to business during COVID-19? Download our whitepaper, “Peer Insights to Help SMBs Get Back to Business.”

BMO Harris Bank’s Steve Zandpour Shares Why Businesses Should Look to Banks for Guidance and Advice

Tue, 10 Nov 2020 00:01:00 -0500

No longer just lending institutions, banks have become financial consultants. That’s why it's so important for small business owners to build a strong relationship with their bank. Steve Zandpour, U.S. Head of Retail Specialty for BMO Harris Bank, joins host Gene Marks to give insight into the banking side of business. Hear what he has to say about the Paycheck Protection Program, Small Business Administration loans, competition in the lending industry, banker relationships and more.

To learn more about different types of small business financing options during the COVID-19 pandemic as well as lender options, read our article “Securing Financing for Your Small Business.”

Looking for ways to get back to business during COVID-19? Download our whitepaper, “Peer Insights to Help SMBs Get Back to Business.”

Co-Founder of Vox.com Shares His Views on Building the United States Into the Strongest Economy in the World

Tue, 03 Nov 2020 00:01:00 -0500

What do China, New York City, and Washington, D.C. all have in common? According to Matthew Yglesias, co-founder of Vox.com, it’s larger populations and strong economies. Listen in as Matt talks with host Gene Marks about why he believes a bigger population would be beneficial for the United States. Hear as he talks about his stance on how the U.S. can become the #1 economy, why immigration is so important, how we should learn to look at the country’s deficit, and what he thinks about healthcare as it relates to businesses.

Looking for how to get back to business during COVID-19? Download our whitepaper, “Peer Insights to Help SMBs Get Back to Business.”

DISCLAIMER:
The information presented in this podcast, and that is further provided by the presenter, should not be considered legal or accounting advice, and should not substitute for legal, accounting, or other professional advice in which the facts and circumstances may warrant. We encourage you to consult legal counsel as it pertains to your own unique situation(s) and/or with any specific legal questions you may have.

National Trends, Local Impact – ABC News’ Chief Business Correspondent Rebecca Jarvis

Tue, 27 Oct 2020 00:01:00 -0400

Listen in as Rebecca Jarvis, chief business, technology & economics correspondent for ABC News, shares hard data and smart insights around significant “macro” issues small business owners need to be mindful of as they prepare for the weeks and months ahead. Rebecca and Gene discuss pent-up consumer demand and the coming holiday season, direct-to-consumer marketing, eCommerce, and opportunities with Amazon, more intentional spending habits and a renewed commitment to shop local, the unique challenges faced by women, as entrepreneurs and in the workplace, and much more.

Want to know what other business owners are doing to get back to business during COVID-19? Download our whitepaper, “Peer Insights to Help SMBs Get Back to Business.”

DISCLAIMER:
The information presented in this podcast, and that is further provided by the presenter, should not be considered legal or accounting advice, and should not substitute for legal, accounting, or other professional advice in which the facts and circumstances may warrant. We encourage you to consult legal counsel as it pertains to your own unique situation(s) and/or with any specific legal questions you may have.

When it Comes to Small Business Loans, Online Lending May Be the Answer

Tue, 20 Oct 2020 10:52:26 -0400

Finding loans for your small business can be a challenge – your company is not as big, you may be looking to borrow smaller amounts of money, or you may need your loan faster than a large bank can provide it. OnDeck, is an online lender company focused on the small business customer. In this episode, Gene Marks talks with Noah Breslow, Chief Executive Officer and Chairman of the Board of Directors at OnDeck. Hear what Noah has to say about the service OnDeck provides, the online experience of applying for a loan, bridge loans, and more.

For more information about small business loans, read our article, “Securing Financing for Your Small Business.”

Salesforce Executive Vice President Talks the Importance of Customer Relationship Management (CRM) Software To Small Businesses

Tue, 13 Oct 2020 00:01:00 -0400

Building and maintaining customer relationships is more important now than ever before. With that in mind, many businesses are looking into customer relationship management (CRM), and may be asking themselves, “Is it time to invest in CRM software?” In this episode, Meredith Schmidt, Executive Vice President, General Manager of Salesforce Essentials and SMB at Salesforce, is talking with Gene Marks about the importance of CRM for small businesses, how to be sure you are taking full advantage of the software capabilities, the future of Salesforce, and more.

For more ideas on how to connect with customers, read our article, “How Microbusinesses Can Build Customer Relationships.”

Looking for how to get back to business during COVID-19? Download our whitepaper, “Peer Insights to Help SMBs Get Back to Business.”

How Companies Are Changing The Way They Do Business With Facebook

Tue, 06 Oct 2020 00:01:00 -0400

Social media platforms such as Facebook and Instagram have become increasingly popular for use by small businesses as a tool for marketing, facilitating store traffic, and completing transactions. In this episode, host Gene Marks talks with Rich Rao, Vice President of Small Business at Facebook. Hear what he has to say about the increasing trend of small businesses entering the eCommerce space, how companies are using social media as a form of communication with their customers, what features Facebook provides small business owners, and where he sees the future of the Facebook Small Business group going to help companies be successful.

DISCLAIMER:
The information presented in this podcast, and that is further provided by the presenter, should not be considered legal or accounting advice, and should not substitute for legal, accounting, or other professional advice in which the facts and circumstances may warrant. We encourage you to consult legal counsel as it pertains to your own unique situation(s) and/or with any specific legal questions you may have.

The FruitGuys CEO Shares His Story On Business Model Innovation During COVID-19

Tue, 29 Sep 2020 07:09:00 -0400

As many work environments changed with the onset of COVID-19 from in office to remote working, the impact was felt heavily for The FruitGuys, a company that delivers fresh fruit to businesses around the United States. That’s when Chris Mittelstaedt, CEO and Founder of The FruitGuys, had to become creative and reimagine how his company would navigate these uncertain times. Hear as he talks with host Gene Marks about how The FruitGuys has changed their business model and evolved over the past six months to keep the business going, how they are working to help support small farmers, how they have managed to run a nonprofit to help feed the hungry, and where he sees the future of supply chain and office working in the future.

Visit our Coronavirus (COVID-19) Help Center for more information on navigating your business.

Special Episode With Joe Biden’s Small Business and Entrepreneurship Advisory Council Member, Andrew Yang

Fri, 25 Sep 2020 00:01:00 -0400

With the upcoming presidential election just around the corner and as the country continues to feel the effects of the current pandemic, there’s a lot for small business owners to consider. Recently, candidate Joe Biden put together an advisory council on small businesses and entrepreneurship, that includes former 2020 Democratic presidential candidate, Andrew Yang. In this special episode, host Gene Marks talks with Yang about the small business initiatives that Biden released on September 23, and what we might expect to see under a Biden/Harris administration. Hear as he talks about plans for additional relief for those that missed the Paycheck Protection Program (PPP), the importance of making distinctions between small businesses and large firms, and Biden’s stance on labor and what that means for small business owners.

Visit our Coronavirus (COVID-19) Help Center for more information on navigating your business.

Workplace Safety Guidance from Infectious Disease Physician and Epidemiologist, Dr. Anthony Harris

Tue, 22 Sep 2020 00:01:00 -0400

Face masks or face shields? Thermal scanning or symptom checking? UV light, disinfectants or air filters? These are questions that small business owners are having to ask themselves as they work to create a safe working environment in the COVID-19 era. But how do you know what’s best and what is the best use of your money? In this episode, infectious disease physician and epidemiologist, Dr. Anthony Harris, breaks each of these down and provides insights on what you need to know when it comes to operating a safe business for you, your employees, and your customers.

For more information on implementing new safety precautions, including social distancing and increased cleaning, take a look at the “Workplace Safety & Privacy Considerations” section of our ebook, What to Consider as Businesses Re-Open During the COVID-19 Pandemic.

DISCLAIMER:
The information presented in this podcast, and that is further provided by the presenter, should not be considered legal or accounting advice, and should not substitute for legal, accounting, or other professional advice in which the facts and circumstances may warrant. We encourage you to consult legal counsel as it pertains to your own unique situation(s) and/or with any specific legal questions you may have.

What to Know About Employer Liability Concerns in the Age of COVID-19

Tue, 15 Sep 2020 00:01:00 -0400

As businesses work to navigate these challenging times, they are facing new questions about employer liabilities as they relate to COVID-19. On this episode, labor and employment litigation lawyer, Kamran Mirrafati, talks with host Gene Marks about what you need to know when it comes to liability insurance; workers’ compensation; retaliation and failure to accommodate claims, the importance of maintaining employee privacy, the impact of the Families First Coronavirus Relief Act, and more.

Visit our Coronavirus (COVID-19) Help Center for more information on navigating your business.

Aviation Gin Sr. Brand Manager Talks Ryan Reynolds, Social Media, and Influencer Marketing

Tue, 08 Sep 2020 00:01:00 -0400

With an influencer like actor Ryan Reynolds, who would ever doubt the success of the spirits brand Aviation American Gin? But Senior Brand Manager, Adrian Molina, says there’s much more to influencer marketing than a big name. Hear as he shares with Gene Marks about his experience working with Reynolds – as an influencer and creative partner, why he feels it’s so important to find an influencer who is truly invested in the success of a brand, how social media can be used as a listening tool, and the importance of knowing the impact of your marketing plan.

DISCLAIMER:
The information presented in this podcast, and that is further provided by the presenter, should not be considered legal or accounting advice, and should not substitute for legal, accounting, or other professional advice in which the facts and circumstances may warrant. We encourage you to consult legal counsel as it pertains to your own unique situation(s) and/or with any specific legal questions you may have.

Furloughs, Layoffs, and Terminations: What to Know and How to Handle Them

Tue, 01 Sep 2020 00:01:00 -0400

In this unprecedented economic downturn, many companies are having to make tough decisions, including changes in staffing. On this episode, Talia Edmundson, Principal and Founder of HRnB Consulting, is talking with host Gene Marks about furloughs, layoffs, and firings. Hear as she breaks down the differences and talks about unemployment insurance, the impact on benefits, best practices for communication, how to keep up employee morale, and more.

Have you already or are you considering furloughing employees? Learn more about the health benefits implications.

If you have already reduced your staff and are thinking about recalling or rehiring your employees, find out what to do if those employees refuse to return to work.

Visit our Coronavirus (COVID-19) Help Center for more information on navigating your business.

The Impact of Educational Technology As Parents Navigate Remote Learning

Tue, 25 Aug 2020 00:01:00 -0400

With the current COVID-19 pandemic changing the landscape of education, parents have begun looking for solutions for remote and hybrid learning options. Seeing this shift, Alice Locatelli, co-founder of CoPod, saw an opportunity to provide families with support in their children’s learning. Hear as Alice talks with host Gene Marks about setting up a teaching pod business and the future opportunities in the education technology industry.

As schools reopen, employers will play a critical role in helping working parents maintain a balance between their personal and professional obligations. Find out what you need to know and how you can help support your employees during back to school time. And for help navigating the complexities of the laws and regulations surrounding this, try our interactive tool.

Visit our Coronavirus (COVID-19) Help Center for more information on navigating your business.

DISCLAIMER:
The information presented in this podcast, and that is further provided by the presenter, should not be considered legal or accounting advice, and should not substitute for legal, accounting, or other professional advice in which the facts and circumstances may warrant. We encourage you to consult legal counsel as it pertains to your own unique situation(s) and/or with any specific legal questions you may have.

Gene Marks Talks Lessons From a Pandemic: “Cash is King”

Tue, 18 Aug 2020 00:01:00 -0400

In the words of Gene Marks, host of the Paychex Business Series podcast, “Cash is King.” Listen in as Gene kicks off season two and talks about the importance of having cash reserves to help you survive unexpected challenges, and how having cash has helped business owners navigate the COVID-19 pandemic.

Mark Cuban – More than a Shark, More than a Maverick

Wed, 29 Jul 2020 00:01:00 -0400

In this episode, you’ll get to listen in on Gene’s wide-ranging conversation with Mark Cuban, who owns the Dallas Mavericks and appears on the popular TV show, Shark Tank. Hear Mark’s take on the different issues facing small businesses today, including government stimulus, health care, banking relationships, changing market dynamics, and what it will take to succeed in this time of “creative destruction.” Anyone who knows Mark Cuban knows he has strong opinions and viewpoints on most every topic. You’ll really want to hear what he has to say about the challenges – and opportunities – he sees for our communities, our economy, and our country.

For more information regarding COVID-19 and your business, including workplace health, business continuity, payroll processes, health insurance, financial assistance, new legislation, and more, visit our Coronavirus (COVID-19) Help Center.

DISCLAIMER:
The information presented in this podcast, and that is further provided by the presenter, should not be considered legal or accounting advice, and should not substitute for legal, accounting, or other professional advice in which the facts and circumstances may warrant. We encourage you to consult legal counsel as it pertains to your own unique situation(s) and/or with any specific legal questions you may have.

Understanding the Importance of Staying Compliant With OSHA Guidelines in a COVID-19 World

Tue, 28 Jul 2020 00:02:00 -0400

As businesses begin navigating the path of reopening, there is a lot for business owners and leaders to think about in the post-pandemic world. At the top of mind for many is the health and safety of employees and customers. In this episode, host Gene Marks talks with Paychex PEO Senior Risk and Safety Representative, Lisa Carboni, and Paychex Safety and Loss Representative, Todd Leone, about the new complexities and OSHA guidelines regarding COVID-19 and how to help keep your business safe. Hear as they talk about everything from the having a reopening plan and the importance of implementing a hazard assessment, to the different types of personal protective equipment (PPE) and what to know about when it comes to OSHA complaints.

For more information regarding COVID-19 and your business, including workplace health, business continuity, payroll processes, health insurance, financial assistance, new legislation, and more, visit our Coronavirus (COVID-19) Help Center.

DISCLAIMER:
The information presented in this podcast, and that is further provided by the presenter, should not be considered legal or accounting advice, and should not substitute for legal, accounting, or other professional advice in which the facts and circumstances may warrant. We encourage you to consult legal counsel as it pertains to your own unique situation(s) and/or with any specific legal questions you may have.

A New Orleans Business Owner Survives Covid By Helping Others

Thu, 23 Jul 2020 00:00:00 -0400

The community members of the Lower 9th Ward in New Orleans were still recovering from Hurricane Katrina when COVID-19 hit.

Just as many businesses began to struggle, so did those living in that area. As an essential business owner, Burnell Cotlon saw this first hand. As his customers came into the door of his market, the Lower 9th Ward Market, Burnell saw their struggles and decided to do what he could to help them out. Hear as he talks with Gene Marks about his experience as an essential business owner, how he’s working to help support his community, and the lessons he’s learned from the current pandemic.

For more information regarding COVID-19 and your business, including workplace health, business continuity, payroll processes, health insurance, financial assistance, new legislation, and more, visit our Coronavirus (COVID-19) Help Center.

DISCLAIMER:
The information presented in this podcast, and that is further provided by the presenter, should not be considered legal or accounting advice, and should not substitute for legal, accounting, or other professional advice in which the facts and circumstances may warrant. We encourage you to consult legal counsel as it pertains to your own unique situation(s) and/or with any specific legal questions you may have.

Celebrity Stylist Anthony Cristiano Talks Surviving the Pandemic as a Luxury Salon Owner

Tue, 21 Jul 2020 00:00:00 -0400

As the owner of a salon, Anthony Cristiano was not considered an essential business owner. So, when COVID-19 hit, he was forced to shut down his salon and furlough his employees. That’s when Anthony turned to the experts to help him navigate the challenges of the pandemic. Hear as he talks with Gene Marks about what happened when he closed his doors, who he turned to for advice, how he worked to make his staff comfortable, where he turned to for money, how he’s hoping to welcome customers back, and his thoughts on the future.

For more information regarding COVID-19 and your business, including workplace health, business continuity, payroll processes, health insurance, financial assistance, new legislation, and more, visit our Coronavirus (COVID-19) Help Center.

Surviving the Pandemic and Saving Jobs – How One Trophy Company Reinvented Itself Overnight

Thu, 16 Jul 2020 11:45:00 -0400

After laying off his entire staff, opportunity came knocking for Keith Baldwin, co-owner of Spike’s Trophies. In one simple call, Keith decided to turn his trophy and awards company into a call center for New York State, allowing him to hire back his employees and train them to book appointments for COVID-19 tests, and later handle unemployment triage calls for the Department of Labor. Listen in as Keith shares with Gene Marks his experience completely switching up his business in order to keep his people employed, how he handled enticing his employees back to work despite the additional $600 of unemployment a week, and what his thoughts are on diversifying his business in the future.

Post-COVID-19, Is the Future of Businesses Online?

Tue, 14 Jul 2020 13:01:00 -0400

While COVID-19 caused the shutdown of many businesses, the e-commerce space saw a massive spike. As people were forced to stay at home, they turned to online businesses to provide them with what they needed. But the question on many people’s minds is, will the trend of online buying continue, or will things go back to ‘normal’ once we emerge from the coronavirus pandemic? Listen in as Founder and CEO of Quiet Light Brokerage, Mark Daoust, talks with Gene Marks about the impact the pandemic has had on the e-commerce business space, what that means for the future, and how the buying and selling of these online businesses have been affected.

Interested in Buying a Business? President of BizBuySell.com Says Now May Be the Right Time

Thu, 09 Jul 2020 13:55:00 -0400

As businesses begin to reopen, many owners may be taking a serious look at the option of selling their company and move on. So, is now, during a pandemic, a good time to look into buying? Bob House, President of BizBuySell.com, talks with Gene Marks about the potential for those looking into buying businesses, including the impact the pandemic has had on the market, which industries may be a smart bet, financing options through the Small Business Administration, and more.

The Pandemic’s Bad Enough, but Try Being a Wedding Photographer!

Tue, 07 Jul 2020 14:39:00 -0400

The financial impact of COVID-19 is being felt by almost every business. But what if your chosen industry forces you to choose between turning down jobs, and putting yourself into situations where social distancing is not always an option? Hear from Justin McCallum, owner of Justin McCallum Photography, as he talks with Gene Marks about his experience navigating the current pandemic. Justin shares with Gene his experience applying for Pandemic Unemployment Assistance and other federal funding, his questions regarding contract protection with a force majeure clause, and how he plans to approach jobs in the future to ensure he is keeping the health and safety of himself, his loved ones, and his community at the forefront.

How a Cash Reserve, a Little Creative Thinking, and a Positive Attitude Helped One Marketing Company Survive COVID-19

Thu, 02 Jul 2020 06:00:00 -0400

It’s not always easy to keep a positive attitude, especially during times like this. But for Joy Gendusa, founder and CEO of the full-service marketing company PostcardMania, thinking negatively was never an option. Hear from Joy as she talks with Gene Marks about her experience with the COVID-19 pandemic, how she kept all her employees working, the importance of having cash reserves, and how her creative thinking and optimism have helped her survive this downturn.

Looking to Sell Your Business? Bob House of BizBuySell.com Says Don’t Rule It out Because of the Pandemic

Tue, 30 Jun 2020 12:54:00 -0400

Whether they are looking to retire or have decided to move on from the increased complexities that have been brought on by COVID-19, there are many business owners who are considering selling. But is right now, in the middle of a pandemic, the right time to make a move? Bob House, president of BizBuySell.com and BizQuest.com says it just may be. Listen in as he talks with Gene Marks about why it may be a good time to sell, including a unique opportunity from the Small Business Administration to encourage buyers and the increased demand in essential businesses that is catching to the eye of prospective buyers. Bob also shares his advice on how to get yourself and your business ready to maximize your return and make it a smooth transfer of ownership.

Get Creative With New Insurance Opportunities to Help Cut Costs During COVID-19

Fri, 26 Jun 2020 13:13:00 -0400

As businesses work to navigate the many challenges brought on by the COVID-19, finding ways to cut costs is top of mind for most. Insurance expert and Director of Virtual Sales at Paychex, Rob Ryan, says that with the unique circumstances brought on by the pandemic, business owners can look to their insurance policies for ways to save. Listen in as Rob talks with host Gene Marks about how to reduce workers’ compensation rates, why cyber insurance is more important than ever, and how to rethink health insurance offerings.

Post-COVID-19 Shutdown, the Key to Protecting Your Employees and Your Business is Clear, Well Thought Out Policies

Wed, 24 Jun 2020 14:56:00 -0400

Coming out of the COVID-19 shutdowns, business as usual is not what it once was. As companies start planning their reopening or begin bringing back employees, there is a lot to think about. Paychex Compliance Analysts, Kate Hill and Rachel Dowling, share with Gene Marks some best practices and considerations that employers should look at in order to protect their business and keep their employees safe. Hear as Kate and Rachel touch on topics such as handling health concerns and ensuring safety, confidentiality and employee rights, how to handle questions about telework continuation, and the importance of communicating clear, how well thought out business policies to help guide you.

Why CPA.com’s Erik Asgeirsson Thinks the Coronavirus Pandemic is a Defining Moment for Accounting Firms

Mon, 22 Jun 2020 16:06:00 -0400

Throughout the coronavirus pandemic, accounting firms have played a key role as advisors for their clients. For many firms this has been a defining moment, being able to continue operating remotely to help their small business clients navigate these tough times. In this episode, CPA.com President and Chief Executive Officer, Erik Asgeirsson, talks with Gene Marks about the importance of technology and cloud-based platforms as it relates to the accounting industry. Listen as Erik talks about how accounting firms who had technology in place have fared during the past few weeks, how COVID-19 has pushed other firms to invest and build their technology offerings, and what the future holds for accounting firms working as trusted advisors for businesses moving forward.

Robert Cresanti of the International Franchise Association Explains How Ingenuity and Strength Are Helping Franchise Owners Emerge From COVID-19

Fri, 19 Jun 2020 11:22:00 -0400

As the nation begins to come out of the current coronavirus pandemic, and businesses, including franchises, start to reopen, the true effects of the shutdowns are emerging. In this episode, Gene Marks talks with President and CEO of the International Franchise Association (IFA), Robert Cresanti, and Senior Vice President, Government Relations and Public Affairs of the IFA, Matt Haller, about the effect of the pandemic on franchise owners across the country and how they used their creativity to making it through. Robert and Matt give insights and advice for franchise owners moving forward, including using communication as a foundation of managing change, how to encourage employees to return to work, whether they see the economy rebounding, and the opportunity for both existing and prospective franchise owners.

Jim Gaffigan is Playing the Long Game on YouTube

Thu, 18 Jun 2020 00:01:00 -0400

In this two-episode podcast, Gene Marks talks with comedian, actor, and independent business owner, Jim Gaffigan, about his experience with the current coronavirus pandemic. Listen in as Jim talks about what the shutdown has meant for his live appearances and comedy shows, how it has pushed him to use social media platforms he had not previously taken full advantage of. Hear how YouTube is helping him in all aspects of his career, despite the current pandemic - from building awareness and reaching likeminded people, to creating a community and establishing relationships like never before. This is Part 2 of this fun, wide-ranging interview.

How the Signature Dish From One City in Upstate New York Has Helped Jim Gaffigan’s Business Survive the Pandemic

Wed, 17 Jun 2020 00:00:00 -0400

In this two-episode podcast, Gene Marks talks with comedian, actor, and independent business owner, Jim Gaffigan, about his experience with the current coronavirus pandemic. Listen in as Jim talks about what the shutdown has meant for his live appearances and comedy shows, how it has pushed him to use social media platforms he had not previously taken full advantage of, and why Rochester’s famous Nick Tahou's Garbage Plate™ has helped his business survive. This is Part 1 of this fun, wide-ranging interview.

The Next Stimulus Bill is Coming Soon…How Will it Affect Your Business?

Mon, 15 Jun 2020 15:21:00 -0400

With two stimulus bills already passed, there is much talk over the possibility of a third stimulus bill. Thad Inge, Senior Manager, Government Relations for Paychex, talks with Gene Marks about what both the Democrats and Republicans are each looking for as they work towards passing a bill. Listen in as they discuss funding for state and local governments, an extension of the extra $600 a week in federal unemployment as presented in the proposed Heroes Act, and business liability and possible direct stimulus checks, as being discussed on the Republican side. Thad shares what he’s hearing in Washington about the next stimulus bill, what he thinks will make it into the bill, and when he expects it to pass.

Compliance ‘Trifecta’: Federal, State, and Local Laws Key in Reopening

Fri, 12 Jun 2020 14:44:00 -0400

As businesses make their way through the current coronavirus pandemic, the path to reopening can be a challenging one. Whether they have a Business Continuity Plan (BCP) in place or not, there is a lot that business owners need to be aware of as they begin planning. So, where should they start? Paychex Compliance Analyst, Kate Hill, says first and foremost, you need to be aware of the compliance ‘trifecta’ – federal, state, and local laws. Kate says that now is the time to look at what has stayed the same and what has changed, to help ensure you are on the right track. Listen in as she talks with Gene Marks about designating a return to work team, ensuring you are on top of changes to paid family leave, wage and hour issues, and more. And for more information on returning to work, be sure to visit the Paychex Return to Work: Getting Back to Business page, featuring state guidance, FAQ’s, best practices, and other valuable tools.

Everything You Need to Know About Last Week's PPP Changes

Wed, 10 Jun 2020 16:36:00 -0400

Since the Paycheck Protection Program (PPP) application process opened on April 3, 2020, a lot has changed. Most recently, on June 5, President Trump signed into law, the PPP Flexibility Act. In this episode, Paychex Compliance Analyst, Connor Mykins, talks with Gene Marks about the complexities around the PPP and what has changed with this most recent act. Listen as he discusses everything from the extension of the forgiveness period, the new percentage requirements for eligible expenses, what qualifies for acceptable nonpayroll costs, guidance on restoring headcount, and much more.

Why CPA.com's Erik Asgeirsson Thinks the Paycheck Protection Program Has Been a Success

Mon, 08 Jun 2020 17:51:00 -0400

Signed into law by President Trump on June 5, 2020, the Paycheck Protection Program (PPP) Flexibility Act provides business owners with greater freedom for when and how loan funds must be spent. This new act increases the time borrowers have to spend their loan and reduces the percentage of the loan that must be spent on payroll. Listen in as CEO of CPA.com, Erik Asgeirsson, talks with Gene Marks about these new changes, as well as how this will positively impact businesses as they begin to reopen, how the PPP should be looked at as more of a grant program than a loan program, when you should start thinking about the forgiveness application, and his thoughts on the success of the PPP. Visit Paychex WORX to learn more about the PPP Flexibility Act.

For Small Businesses the Focus is on Customer Relationships Post COVID-19

Fri, 05 Jun 2020 13:14:00 -0400

As businesses begin to reopen, a legitimate concern for many owners is having enough customers to keep their businesses going into the future. Alice Bredin, founder of the market research company Bredin, says that the key to this potential problem is for businesses to get into the mindset of their customers – find out what they are worried about, come up with plans to help ease their minds, and get the word out to your previous customers and any possible new prospects. Listen as Alice shares the findings from the most recent Paychex COVID-19 snap poll with Gene Marks and explains what the data is telling us about how business owner concerns, how they are working to get people in the door, what they have learned over the past few weeks about efficiency, and how they plan to prepare themselves for a possible second wave of the coronavirus. Click here to find out more about the findings from the latest COVID-19 snap poll.

IFA CEO Talks His Experience on the President’s Council for Reopening

Thu, 04 Jun 2020 16:46:00 -0400

Reopening businesses in the wake of the coronavirus pandemic is not an easy task. In fact, in order to provide direction to businesses on this, President Trump put together several Great American Economic Revival Industry Groups, made up of executives, economists, and industry leaders. Robert Cresanti, President and CEO of the International Franchise Association (IFA) was one of the industry leaders who was asked to help come up with a blueprint to guide businesses as they look to get up and running. Listen in as Gene Marks talks with Robert about some of the key takeaways, including how the CDC, OSHA, state, and local recommendations and regulations impacted the blueprint; what businesses should consider in terms of health and safety; and how the document will evolve as time goes on.

CDC and OSHA Guidelines Provide Starting Point as Businesses Reopen

Wed, 03 Jun 2020 15:43:00 -0400

As businesses across the U.S. begin to reopen, there are a lot of rules and regulations that they need to be aware of to ensure they stay compliant. The Occupational Safety and Health Administration (OSHA), the Centers for Disease Control and Prevention (CDC), as well as the state and local governments have laid out guidelines that business owners need to be sure to educate themselves about. Listen in as Paychex Compliance Analyst, Rachel Dowling, talks with Gene Marks about everything from social distancing and temperature and health checks, to creating new health and safety protocols and guidelines vary by state and industry.

Alice Bredin Talks Optimism of Small Business Owners Amidst COVID-19

Mon, 01 Jun 2020 15:41:00 -0400

Optimism. With the current coronavirus pandemic, it’s hard to believe that any business, especially a small business, could use that word to describe how they are feeling about the future. But according to Alice Bredin, founder of the market research company Bredin, that’s exactly the outlook small business owners have as they begin the road to recovery. Listen in as Alice talks with Gene Marks about the findings of the most recent Paychex COVID-19 snap poll which gives insight into what businesses are thinking about the future, industry and location trends, and the ways they are changing how they do business moving forward. Click here to learn more about the findings from the latest COVID-19 snap poll.

Lulabelle’s Sweet Shop: Planning for the Future Post-COVID-19

Fri, 29 May 2020 11:54:00 -0400

As states begin to reopen, business owners around the country are rethinking looking at what changes they will need to make. Beyond the requirements that will be outlined by the government, some of these changes will be made based on the lessons business owners have learned throughout the past few weeks. As Gene Marks wraps up his conversation with Lulabelle’s Sweet Shop owner, Julie Wineinger, hear what she has planned for improving employee and customer safety moving forward, as well as what the COVID-19 pandemic has taught her about the importance of efficiency in business to improve her bottom line.

Retro Fitness Founder: How to Leverage the Crushing Pandemic

Thu, 28 May 2020 15:44:00 -0400

When the COVID-19 pandemic hit and businesses were forced to shut down, it crushed the health and wellness industry. Now, weeks later, it’s time for those businesses to get ready to reopen. But in an industry that is so hands on, will customers want to return? What will reopening look like? How will things change? And is there any positive to take away from this entire ordeal? Listen in as entrepreneurial leader and founder of Retro Fitness, Eric Casaburi, talks with Gene Marks about how business owners should take this as a positive opportunity to build excitement around reopening, create a great new member experience, and leverage the pandemic as a message to consumers about the importance of staying healthy.

Angie Hicks on Perseverance – the Key to Being an Entrepreneur

Wed, 27 May 2020 15:19:00 -0400

There’s no question that when it comes to opening a business there’s a lot to think about – what you want to do, how you are going to do it, who you will do it with, and where you will find the money to get started. But there are some other things that you may not think about that can influence your success from the start and into the future. Listen in as Angie Hicks, Co-Founder of Angie's List talks with Gene Marks about her experience starting right out of college and how she helped grow the business from just two people to over 3,500. Find out what she’s learned about being taken seriously, work-life balance, what your investors are looking for, and never giving up.

Optimism, Resiliency, and the Future of Small Businesses

Mon, 25 May 2020 12:39:00 -0400

While all businesses are concentrating on maintaining customer relationships, managing business as usual, making sure expenses are paid, and focusing on sales and marketing, there’s an optimism and resilience that is emerging among small business owners. Alice Bredin, owner of the market research company, Bredin, talks with Gene Marks about her findings from the Paychex COVID-19 snap polls, and how the coronavirus pandemic has spurred small business owners to make permanent change in the use of technology, scheduling, and work from home opportunities.

Restauranteur Danny Abrams Talks the Aftermath of the COVID-19 Pandemic

Fri, 22 May 2020 11:25:00 -0400

Just one week before the shutdown, Danny Abrams opened his newest restaurant in New York City. Since then, he has had to navigate the Paycheck Protection Program, the Economic Injury Disaster Loan, helping his employees in any way he could, and the weight of growing bills. Listen in as Danny talks with Gene Marks about how the coronavirus pandemic has impacted his restaurants, and what he thinks it means for the future.

The Ups and Downs Applying for Federal Funding During COVID-19

Thu, 21 May 2020 10:57:00 -0400

Since the start of the coronavirus pandemic, Julie Wineinger, owner of Lulabelle’s Sweet Shop, has had her fair share of experience with applying for federal, local, and other funding opportunities meant to help businesses during these uncertain times. From the Economic Injury Disaster Loan, the Paycheck Protection Program, and even a D.C. grant opportunity, Julie has tried to take advantage of anything that has come her way. Listen in as she talks with Gene Marks about the highs and lows of applying for federal funding and other grants.

Alice Bredin Sheds Light on How Small Businesses are Staying Afloat

Mon, 18 May 2020 20:04:00 -0400

Over the past three weeks, the market research company, Bredin has been connecting with small businesses (SMBs) – with between two and 500 employees – across the country to find out what they have done, what they are worried about, and what they are thinking about for the future amidst the current coronavirus pandemic. One of the most enlightening topics covered in this research is a look into what small businesses are thinking about the Paycheck Protection Program (PPP). With just one in three SMBs applying for a PPP loan, Alice Bredin talks with Gene Marks about what companies are doing to stay afloat, where they have gotten funds, and why they aren’t applying. Be sure to take a look at the other great findings from our Paychex COVID-19 snap polls.

Finding Success with the Paycheck Protection Program Loan

Fri, 15 May 2020 18:50:00 -0400

With a focus on customers in the restaurant, bar, and retail businesses, Champion Technology was quickly and significantly impacted when closures happened. That’s when owner Bob Stone showed how the advice of his father to save for a ‘rainy day’ was more important than ever. In addition to his savings, Bob turned to the Paycheck Protection Program (PPP) loan to help him stay afloat during these uncertain times. Listen in as Bob talks with Gene Marks about how he used his resources and found success with the Paycheck Protection Program.

Persistence With The Paycheck Protection Program (PPP) Loan

Wed, 13 May 2020 18:21:00 -0400

As a small business owner of a youth athletic company that partners with local schools, when COVID-19 hit, Team Turse was forced to close and Founder Matt Turse began looking for loan options to help him during these trying times. When it came to the Paycheck Protection Plan (PPP) loan, Matt faced many frustrations – from the application process to communication. Listen in as Matt talks with Gene Marks about his experience with the PPP process and what he’s learned along the way.

Angie’s List: It’s Not About Surviving, It’s About Thriving Post- COVID-19

Mon, 11 May 2020 21:21:00 -0400

Deemed as essential businesses, companies in the home service industry have had to rethink how they do business, including what they do, how they do it, and how they respond to customers throughout this pandemic. According to Angie Hicks, Co-Founder of Angie’s List, 90% of home service companies have made immediate changes in their procedures to cleaning, sanitation, and customer communication to ensure the safety of both their employees and their customers. But, in order to come out of these challenging times a stronger and better company, they have to think long term. Listen in as Gene Marks talks with Angie Hicks about how businesses need to adapt to these new times to not just survive the pandemic, but thrive afterwards.

Lulabelle’s Sweet Shop – From Ice Cream to Community Resource – Part 2 with Julie Wineinger

Fri, 08 May 2020 11:44:00 -0400

Just one week after closing her business due to COVID-19, Julie Wineinger decided to reopen for one day – a fundraiser for her employees. Using the inventory that was left at the store, Lulabelle’s offered pints of ice cream with contactless exchange. The success was overwhelming. That’s when Julie decided that she could use Lulabelle’s designation as an ‘essential business’ to the advantage of both her employees and the community. Listen in as she talks with Gene Marks about how she’s making the best out of a tough situation.

Klean Katch Finds A New Purpose Among Dark Days of COVID-19

Wed, 06 May 2020 12:47:00 -0400

In the middle of February, Tim Lyon’s medical device company came to a screeching halt as the healthcare industry turned its focus to investing in personal protective equipment (PPE) and fighting the coronavirus pandemic. Suddenly, there he was without any revenue stream coming in and growing increasingly frustrated. Listen in as Tim Lyon, CEO and Co-Founder of Klean Katch talks with host Gene Marks about the psychological impact of the COVID-19 pandemic, and how he has found a new purpose while his business is closed helping bring joy to his friends and family.

Employer Tax Credit For Employee Leave With Andy Gargana

Tue, 05 May 2020 11:59:00 -0400

As a result of the current COVID-19 pandemic, employees are faced with new and unexpected challenges that may require time away from work. Whether they become sick with coronavirus themselves, need to take care of a family member who becomes sick, or need to care for their children while schools and daycares are closed, the federal government has expanded their paid leave requirements. As a result of these new regulations, a tax credit is available to help employers pay for their employees’ time off. Listen in as Gene Marks talks with Paychex Compliance Analyst Andy Gargana about these tax credits, including pay requirements, credit maximums, the handling of healthcare costs and Medicare tax, and more.

Nothing is Business as Usual at Seaman Corporation

Mon, 04 May 2020 14:53:00 -0400

With many businesses forced to close due to the COVID-19 pandemic, essential businesses, including Seaman Corporation - manufacturer of industrial fabrics – continue to operate and provide their products and services. But for them, nothing is business as usual. From setting up remote working, to adopting new safety procedures, these companies are learning to rethink how their business works. Hear from Richard Seaman, Chairman of the Board at Seaman Corporation, as he talks with Gene Marks about a new way of working amidst the current circumstances.

Andy Gargana Breaks Down the Employee Retention Tax Credit

Fri, 01 May 2020 13:17:00 -0400

Part of the Coronavirus Aid, Response, and Economic Security (CARES) Act, the Employee Retention Tax Credit is available to qualified employers who are still paying employees during the current coronavirus pandemic. It allows the employer to take a refundable tax credit for up to 50% of up to $10,000 in wages paid for each employee. In the first of this two-part episode of the Paychex Business Series, Paychex Compliance Analyst Andy Gargana shares with Gene Marks what you need to know about the Employee Retention Tax Credit, including what it is, business eligibility, revenue qualifications, and more.

COVID-19: How One Small Business Owner is Navigating the Pandemic, Part 1 with Julie Wineinger

Wed, 29 Apr 2020 10:36:00 -0400

When the coronavirus pandemic hit, business owners all over the country had to make some very difficult decisions including deciding to stay open or close; whether to keep employees, furlough them, or lay them off; and how to cover costs such as rent and utilities. Listen in as Gene Marks talks with Julie Wineinger, Owner of Lulabelle’s Sweet Shop about her experience over the past few weeks as a small business owner during the coronavirus pandemic. In Part 1 of this four-part series, Julie talks about her decision to close the doors of her sweet shop, how she handled employee layoffs, what she did to help those employees navigate the unemployment process, and more.

COVID-19: Federal Loans During the Coronavirus Pandemic

Mon, 27 Apr 2020 11:18:00 -0400

During this coronavirus pandemic, there are several federal loans available for small- and mid-sized business owners to help them during these unprecedented times. Founder of Team Turse, Matt Turse, shares his experience with the Economic Injury Disaster Loan (EIDL) and the Paycheck Protection Program (PPP). Hear from him as he shares some tips with Gene Marks about applying to and receiving these loans to help his business during these uncertain times.

Everything you need to know about the Paycheck Protection Program

Thu, 23 Apr 2020 19:28:00 -0400

The Paycheck Protection Program – part of the Coronavirus Aid, Response, and Economic Security (CARES) Act – was designed to get cash out quickly to small- and mid-sized businesses that are struggling during the current coronavirus pandemic, and incent them to maintain or rehire employees and keep their wages high. Listen in as Gene Marks talks with Mike Trabold, Director of Compliance at Paychex, and learn about the specific features of the Paycheck Protection Program, including business eligibility, loan forgiveness, and more.

COVID-19: Deferral of Employer Payroll Taxes

Wed, 22 Apr 2020 11:44:00 -0400

One of the provisions of the Coronavirus Aid, Relief, and Economic Security (CARES) Act, is the ability of employers to defer the employer portion of social security tax. Join Gene Marks and Bill Goselin, Compliance Analyst at Paychex, as they discuss what that means for employers, limitations, restrictions, and the impact of the Paycheck Protection Program.

COVID-19: The Families First Coronavirus Response Act (FFCRA)

Tue, 21 Apr 2020 17:13:00 -0400

The Family First Coronavirus Act (FFCRA) – enacted to help businesses deal with the coronavirus pandemic. Join Gene Marks and Tammy Tyler, Manager of Employment Law Compliance at Paychex as they discuss the paid leave portion of this act and how it affects your business and your employees.

COVID-19: The Economic Injury Disaster Loan Program

Mon, 13 Apr 2020 17:13:00 -0400

In this podcast, Gene Marks tells you what you need to know about the Economic Injury Disaster Loan Program. Find out what it is, who’s eligible, and what’s available. Listen in as he discusses what’s being offered by the Small Business Administration (SBA) in response to the coronavirus pandemic.

Visit our Covid-19 Help Center for more information on coronavirus and your business.