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    <title>Passion Meets Reality</title>
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    <description>I am connected to the source. To channel answers and solutions for business challenges. A healer to help address business challenges, so that your growth is also mine. From structured thinking to opening up to ‘the flow’ and possibility. Likewise, we also integrate some element of structure into your flow, so that creative ideas and invested efforts are grounded with a moving-forward direction…</description>
    <pubDate>Mon, 01 May 2023 21:24:59 +0800</pubDate>
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    <category>Business</category>
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        <title>Creating persona for your business (applicable for B2C business model)</title>
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<p>In one of our consultation sessions, there's this lady who is a housewife, and want to venture into doing some home business with her friends. This is a B2C business model, and it requires her to post social media contents regularly in order to build her own community of followers &amp; prospects. However, she does not know what type of contents to post and where to begin. She spoke to me about her dilemma, and I gave her some advice. </p>
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        <itunes:summary>In one of our consultation sessions, there’s this lady who is a housewife, and want to venture into doing some home business with her friends. This is a B2C business model, and it requires her to post social media contents regularly in order to build her own community of followers &amp; prospects. However, she does not know what type of contents to post and where to begin. She spoke to me about her dilemma, and I gave her some advice. 

This is a podcast for sharing and getting inspired. I’m Hannah Lum, and it is my passion to help businesses to gain clarity, find direction, strategise and planning based on research &amp; analysis. 

If you would like me to have a chat with you for the troubles you are going through, find me at HannahLConsultancy.com</itunes:summary>
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