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    <title>Two Minute Tweaks w/ Lisa Uhrik</title>
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    <description><![CDATA[<p><em>Two Minute Tweaks</em> is a podcast from Franklin Fixtures, makers of high-quality retail display fixtures for bookstores, libraries, and specialty retail shops across America.</p>
<p>Hosted by Lisa Uhrik, CEO of Franklin Fixtures and Executive Director of Plenty Downtown Bookshop, each two-minute episode offers inspiration you can apply right away to make your space more engaging, efficient, and people-centered.</p>
<p>What began as a podcast for booksellers now inspires anyone shaping a space that connects people, whether it’s a bookstore, library, or retail shop of any kind.</p>
<p>From merchandising and messaging to staffing and store flow, these bite-size insights help you create powerful people places that connect, perform, and grow.</p>]]></description>
    <pubDate>Wed, 29 Apr 2026 10:41:45 -0500</pubDate>
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    <copyright>Copyright 2025 All rights reserved.</copyright>
    <category>Business</category>
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    <itunes:type>episodic</itunes:type>
          <itunes:summary>Two Minute Tweaks 
Small tweaks. Powerful people places.

A podcast from Franklin Fixtures, makers of high-quality retail display fixtures for bookstores, libraries, and specialty shops across America.

Hosted by Lisa Uhrik, CEO of Franklin Fixtures and Executive Director of Plenty Downtown Bookshop, each two-minute episode offers quick, practical insights you can apply right away to make your space more engaging, efficient, and people-centered.

What began as a podcast for booksellers now inspires anyone shaping a space that connects people—whether it’s a bookstore, library, or retail shop of any kind. From merchandising and messaging to staffing and store flow, these bite-size ideas help you create spaces that connect, perform, and grow.</itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
<itunes:category text="Business" />
    <itunes:owner>
        <itunes:name>Franklin Fixtures</itunes:name>
            </itunes:owner>
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    <item>
        <title>Tweak #119: Creating a Salon</title>
        <itunes:title>Tweak #119: Creating a Salon</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/creating-a-salon/</link>
                    <comments>https://franklinfixtures.podbean.com/e/creating-a-salon/#comments</comments>        <pubDate>Wed, 29 Apr 2026 10:41:45 -0500</pubDate>
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                                    <description><![CDATA[<p>Lisa Uhrik and Steve Wax take a quick look at Linda-Marie Barrett’s guide, Creating a Salon: The Magic of Conversations That Matter, and the timely work of helping people gather for meaningful dialogue.</p>
<p>For bookshops and community-minded hosts, pulling people together into conversation is brave, good, and sometimes delicate work. This episode explores how thoughtful setting, gentle structure, and intentional facilitation can help create safer, more productive gatherings in an age of loneliness and isolation.</p>
<p>With practical insights on balancing openness with direction, managing dominant voices, and protecting vulnerable participants, this conversation offers useful tools and encouragement for anyone working to create conversations that matter. Click to listen now!</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Lisa Uhrik and Steve Wax take a quick look at Linda-Marie Barrett’s guide, <em>Creating a Salon: The Magic of Conversations That Matter</em>, and the timely work of helping people gather for meaningful dialogue.</p>
<p>For bookshops and community-minded hosts, pulling people together into conversation is brave, good, and sometimes delicate work. This episode explores how thoughtful setting, gentle structure, and intentional facilitation can help create safer, more productive gatherings in an age of loneliness and isolation.</p>
<p>With practical insights on balancing openness with direction, managing dominant voices, and protecting vulnerable participants, this conversation offers useful tools and encouragement for anyone working to create conversations that matter. Click to listen now!</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/kzijkayasuthivgk/Creating_a_Salonauklc-9cwep5-Optimized.mp3" length="3549003" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Lisa Uhrik and Steve Wax take a quick look at Linda-Marie Barrett’s guide, Creating a Salon: The Magic of Conversations That Matter, and the timely work of helping people gather for meaningful dialogue.
For bookshops and community-minded hosts, pulling people together into conversation is brave, good, and sometimes delicate work. This episode explores how thoughtful setting, gentle structure, and intentional facilitation can help create safer, more productive gatherings in an age of loneliness and isolation.
With practical insights on balancing openness with direction, managing dominant voices, and protecting vulnerable participants, this conversation offers useful tools and encouragement for anyone working to create conversations that matter. Click to listen now!]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>201</itunes:duration>
                <itunes:episode>131</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Salon_book_f5ee9v.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/vv6p76sy4ffav4hd/Creating_a_Salonauklc-9cwep5-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/jk27ksrjnkt9bh32/Creating_a_Salonauklc-9cwep5-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #118: Visiting with Ann Patchett &amp; the Parnassus Team</title>
        <itunes:title>Tweak #118: Visiting with Ann Patchett &amp; the Parnassus Team</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/visiting-with-ann-patchett-and-the-parnassus-team/</link>
                    <comments>https://franklinfixtures.podbean.com/e/visiting-with-ann-patchett-and-the-parnassus-team/#comments</comments>        <pubDate>Thu, 09 Apr 2026 09:43:47 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/7197c59d-6723-300f-9a1b-639526c96024</guid>
                                    <description><![CDATA[<p>A St. Patrick’s Day visit to Parnassus Books in Nashville, along with a conversation with Ann Patchett and managers Cat Bock and Andy Brennan, offered a profound insight into what community really means. When Parnassus’ leaders talk about community, they begin with each other. That spirit of mutual care, collaboration, and simple hospitality shapes the culture of reading they create for customers, authors, and the wider community. It’s a meaningful touchstone for all of us.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>A St. Patrick’s Day visit to Parnassus Books in Nashville, along with a conversation with Ann Patchett and managers Cat Bock and Andy Brennan, offered a profound insight into what community really means. When Parnassus’ leaders talk about community, they begin with each other. That spirit of mutual care, collaboration, and simple hospitality shapes the culture of reading they create for customers, authors, and the wider community. It’s a meaningful touchstone for all of us.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/b73e7bwjy3j2tq56/Ann_Patchett-7ka3wj-Optimized.mp3" length="3038019" type="audio/mpeg"/>
        <itunes:summary><![CDATA[A St. Patrick’s Day visit to Parnassus Books in Nashville, along with a conversation with Ann Patchett and managers Cat Bock and Andy Brennan, offered a profound insight into what community really means. When Parnassus’ leaders talk about community, they begin with each other. That spirit of mutual care, collaboration, and simple hospitality shapes the culture of reading they create for customers, authors, and the wider community. It’s a meaningful touchstone for all of us.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>169</itunes:duration>
                <itunes:episode>129</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Jumpsuit_Ann_fxtmvw.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/v6gbjd5fqnan6wnq/Ann_Patchett-7ka3wj-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/iw9zajh6v7j9nmxf/Ann_Patchett-7ka3wj-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #117: Storytelling as a Bookshop</title>
        <itunes:title>Tweak #117: Storytelling as a Bookshop</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/storytelling-as-a-bookshop/</link>
                    <comments>https://franklinfixtures.podbean.com/e/storytelling-as-a-bookshop/#comments</comments>        <pubDate>Tue, 17 Mar 2026 07:15:00 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/90c80210-41c9-3443-804e-060fc8fd85af</guid>
                                    <description><![CDATA[<p>In this episode, Lisa Uhrik explores the idea of treating your whole bookshop the way a publisher would view a book – with a clear storytelling theme that begins in the windows and unfolds throughout the sections, displays, and customer experience.</p>
<p>Featuring an example from Ashley Michael and Plenty, Lisa shows how storytelling can extend beyond display into a whole-bookshop approach that evolves month by month across the year. It’s a thoughtful way to guide curation, merchandising, and engagement while creating a more cohesive and memorable journey for your friends and customers.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>In this episode, Lisa Uhrik explores the idea of treating your whole bookshop the way a publisher would view a book – with a clear storytelling theme that begins in the windows and unfolds throughout the sections, displays, and customer experience.</p>
<p>Featuring an example from Ashley Michael and Plenty, Lisa shows how storytelling can extend beyond display into a whole-bookshop approach that evolves month by month across the year. It’s a thoughtful way to guide curation, merchandising, and engagement while creating a more cohesive and memorable journey for your friends and customers.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/izmmpeg67xatjygq/TWO_MINUTE_STORYTELLING_IN_DISPLAYay55x-mw6xu9-Optimized.mp3" length="3161115" type="audio/mpeg"/>
        <itunes:summary><![CDATA[In this episode, Lisa Uhrik explores the idea of treating your whole bookshop the way a publisher would view a book – with a clear storytelling theme that begins in the windows and unfolds throughout the sections, displays, and customer experience.
Featuring an example from Ashley Michael and Plenty, Lisa shows how storytelling can extend beyond display into a whole-bookshop approach that evolves month by month across the year. It’s a thoughtful way to guide curation, merchandising, and engagement while creating a more cohesive and memorable journey for your friends and customers.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>177</itunes:duration>
                <itunes:episode>128</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Tree_Leaves_pik8wi.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/hwu7fhm6x7u98mg9/TWO_MINUTE_STORYTELLING_IN_DISPLAYay55x-mw6xu9-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/jkx2uag237tk86td/TWO_MINUTE_STORYTELLING_IN_DISPLAYay55x-mw6xu9-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #116: Learning About Literacy</title>
        <itunes:title>Tweak #116: Learning About Literacy</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/learning-about-literacy/</link>
                    <comments>https://franklinfixtures.podbean.com/e/learning-about-literacy/#comments</comments>        <pubDate>Wed, 25 Feb 2026 14:43:39 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/e5016944-4915-3e28-bc04-731b52692c6c</guid>
                                    <description><![CDATA[<p>Lisa Uhrik welcomes bookshop explorer (and literacy expert) Ken Bigger, who stopped at Plenty as store #252 on his country-wide tour. Their conversation takes a turn from travel stories to a big idea: literacy isn’t a simple “have it or don’t” trait. It’s a continuum that includes traditional reading and writing, plus digital and cultural know-how, and even skills like attention, empathy, and reflective thinking. That shift changes how we talk about the people we serve, and how we see the work happening across the counter every day.</p>
<p>In this episode, Lisa asks a more human question than “Are you literate?”: What are you yearning to do, understand, or be part of next? Because when bookshops meet that yearning with the right book, conversation, or welcome, we grow community literacy in practical, meaningful ways.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Lisa Uhrik welcomes bookshop explorer (and literacy expert) Ken Bigger, who stopped at Plenty as store #252 on his country-wide tour. Their conversation takes a turn from travel stories to a big idea: literacy isn’t a simple “have it or don’t” trait. It’s a continuum that includes traditional reading and writing, plus digital and cultural know-how, and even skills like attention, empathy, and reflective thinking. That shift changes how we talk about the people we serve, and how we see the work happening across the counter every day.</p>
<p>In this episode, Lisa asks a more human question than “Are you literate?”: <em>What are you yearning to do, understand, or be part of next?</em> Because when bookshops meet that yearning with the right book, conversation, or welcome, we grow community literacy in practical, meaningful ways.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/hctkavq4ts9ip55s/Ken_Bigger76z30-fjr6m8-Optimized.mp3" length="3773401" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Lisa Uhrik welcomes bookshop explorer (and literacy expert) Ken Bigger, who stopped at Plenty as store #252 on his country-wide tour. Their conversation takes a turn from travel stories to a big idea: literacy isn’t a simple “have it or don’t” trait. It’s a continuum that includes traditional reading and writing, plus digital and cultural know-how, and even skills like attention, empathy, and reflective thinking. That shift changes how we talk about the people we serve, and how we see the work happening across the counter every day.
In this episode, Lisa asks a more human question than “Are you literate?”: What are you yearning to do, understand, or be part of next? Because when bookshops meet that yearning with the right book, conversation, or welcome, we grow community literacy in practical, meaningful ways.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>215</itunes:duration>
                <itunes:episode>127</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Ken_Bigger_at_Plenty_adf5i2.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/7smjxxprw7s87erv/Ken_Bigger76z30-fjr6m8-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/zf7cvpd2yzth8xkh/Ken_Bigger76z30-fjr6m8-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #115: A Good Bookshop is Never Done</title>
        <itunes:title>Tweak #115: A Good Bookshop is Never Done</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/a-good-bookshop-is-never-done/</link>
                    <comments>https://franklinfixtures.podbean.com/e/a-good-bookshop-is-never-done/#comments</comments>        <pubDate>Wed, 21 Jan 2026 11:50:47 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/b55ff1d2-9c78-3f4c-b26e-78d017157dd8</guid>
                                    <description><![CDATA[<p>The quiet days after the holidays are a gift. They give us a chance to step back, notice what worked during peak shopping, and make thoughtful adjustments before the year truly begins.</p>
<p>At Plenty Bookshop, the team used the week between Christmas and New Year’s to do just that—refreshing windows, shifting displays, and making small layout changes based on real bookseller observations. Those tweaks promise easier service, better flow, and stronger sales heading into 2026.</p>
<p>The holidays give us powerful insights—if we pause long enough to notice them. Join Lisa for a quick reflection on small layout changes that can make your shop work better for everyone.</p>
<p>🎧 Listen now.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>The quiet days after the holidays are a gift. They give us a chance to step back, notice what worked during peak shopping, and make thoughtful adjustments before the year truly begins.</p>
<p>At Plenty Bookshop, the team used the week between Christmas and New Year’s to do just that—refreshing windows, shifting displays, and making small layout changes based on real bookseller observations. Those tweaks promise easier service, better flow, and stronger sales heading into 2026.</p>
<p>The holidays give us powerful insights—if we pause long enough to notice them. Join Lisa for a quick reflection on small layout changes that can make your shop work better for everyone.</p>
<p>🎧 Listen now.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/8e7qjve2jrn2rezx/A_Good_Bookshop_is_Never_Doneawzav-udes77-Optimized.mp3" length="3439386" type="audio/mpeg"/>
        <itunes:summary><![CDATA[The quiet days after the holidays are a gift. They give us a chance to step back, notice what worked during peak shopping, and make thoughtful adjustments before the year truly begins.
At Plenty Bookshop, the team used the week between Christmas and New Year’s to do just that—refreshing windows, shifting displays, and making small layout changes based on real bookseller observations. Those tweaks promise easier service, better flow, and stronger sales heading into 2026.
The holidays give us powerful insights—if we pause long enough to notice them. Join Lisa for a quick reflection on small layout changes that can make your shop work better for everyone.
🎧 Listen now.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>194</itunes:duration>
                <itunes:episode>126</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/plenty_tem_cashwrap_c8397u.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/dgvscvq5d6wg923y/A_Good_Bookshop_is_Never_Doneawzav-udes77-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/4ck9hck2yuqckf7q/A_Good_Bookshop_is_Never_Doneawzav-udes77-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #114: The Quiet Carpenters</title>
        <itunes:title>Tweak #114: The Quiet Carpenters</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/the-quiet-carpenters/</link>
                    <comments>https://franklinfixtures.podbean.com/e/the-quiet-carpenters/#comments</comments>        <pubDate>Wed, 14 Jan 2026 08:48:45 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/87056bef-2443-3d68-bda5-9e8ff6ecb3af</guid>
                                    <description><![CDATA[<p>Hello Quiet Carpenter,</p>
<p>I want to thank you.</p>
<p>While reflecting on your work, I wrote you a poem. It’s from the future – 2036 – and it’s about the way you helped turn the world around, not with noise or spectacle, but with steady care.</p>
<p>In this short reflection, I’m thinking about the people who stay. The ones who tend places, keep company, notice what needs attention, and quietly make room for others. I imagine a bookshop, a familiar rhythm, and the kind of work that doesn’t always make headlines, but makes a life and a community possible.</p>
<p>This is a small thank-you to anyone doing that kind of work. The kind that builds continuity, offers hope, and shapes the future one thoughtful, persistent act at a time.</p>
<p>🎧 Click to listen now.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Hello Quiet Carpenter,</p>
<p>I want to thank you.</p>
<p>While reflecting on your work, I wrote you a poem. It’s from the future – 2036 – and it’s about the way you helped turn the world around, not with noise or spectacle, but with steady care.</p>
<p>In this short reflection, I’m thinking about the people who stay. The ones who tend places, keep company, notice what needs attention, and quietly make room for others. I imagine a bookshop, a familiar rhythm, and the kind of work that doesn’t always make headlines, but makes a life and a community possible.</p>
<p>This is a small thank-you to anyone doing that kind of work. The kind that builds continuity, offers hope, and shapes the future one thoughtful, persistent act at a time.</p>
<p>🎧 Click to listen now.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/mu7xtbdtis8s3ibk/quiet_carpenters_poem9di9k-fds4cd-Optimized.mp3" length="2766689" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Hello Quiet Carpenter,
I want to thank you.
While reflecting on your work, I wrote you a poem. It’s from the future – 2036 – and it’s about the way you helped turn the world around, not with noise or spectacle, but with steady care.
In this short reflection, I’m thinking about the people who stay. The ones who tend places, keep company, notice what needs attention, and quietly make room for others. I imagine a bookshop, a familiar rhythm, and the kind of work that doesn’t always make headlines, but makes a life and a community possible.
This is a small thank-you to anyone doing that kind of work. The kind that builds continuity, offers hope, and shapes the future one thoughtful, persistent act at a time.
🎧 Click to listen now.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>152</itunes:duration>
                <itunes:episode>125</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Quiet_Carpenter_ss68g6.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/vss2w8ffvem33q7a/quiet_carpenters_poem9di9k-fds4cd-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/ygg7uj223g2aeezt/quiet_carpenters_poem9di9k-fds4cd-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #113: Three Simple Ways to Start the Year Well</title>
        <itunes:title>Tweak #113: Three Simple Ways to Start the Year Well</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/three-ways-to-start-the-year-well/</link>
                    <comments>https://franklinfixtures.podbean.com/e/three-ways-to-start-the-year-well/#comments</comments>        <pubDate>Tue, 06 Jan 2026 11:52:25 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/abc10e39-1836-3f4b-98ee-f61a0880b702</guid>
                                    <description><![CDATA[<p>Join Lisa Uhrik as she shares three simple ways to start the year well—grounded in joy, bold instincts, and small meaningful wins. From feeding the laughter to trusting your gut and fixing the tiny things that get in the way, this quick episode delivers three ideas you can act on today.</p>
<p>🎧 Click to listen now and start the year with joy, clarity, and momentum. It only takes two minutes!</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Join Lisa Uhrik as she shares three simple ways to start the year well—grounded in joy, bold instincts, and small meaningful wins. From feeding the laughter to trusting your gut and fixing the tiny things that get in the way, this quick episode delivers three ideas you can act on today.</p>
<p>🎧 Click to listen now and start the year with joy, clarity, and momentum. It only takes two minutes!</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/fg9xwqn5m6tcviju/three_things_for_the_new_year-bn3ix-aktsb8-Optimized.mp3" length="2314965" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Join Lisa Uhrik as she shares three simple ways to start the year well—grounded in joy, bold instincts, and small meaningful wins. From feeding the laughter to trusting your gut and fixing the tiny things that get in the way, this quick episode delivers three ideas you can act on today.
🎧 Click to listen now and start the year with joy, clarity, and momentum. It only takes two minutes!]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>124</itunes:duration>
                <itunes:episode>124</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Laughter_copy_b8kfwv.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/t6cyd3grudwyqeys/three_things_for_the_new_year-bn3ix-aktsb8-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/bc6snymaacy6u6vi/three_things_for_the_new_year-bn3ix-aktsb8-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #112: Protect Your Calm (and Your Coworkers)</title>
        <itunes:title>Tweak #112: Protect Your Calm (and Your Coworkers)</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/protect-your-calm/</link>
                    <comments>https://franklinfixtures.podbean.com/e/protect-your-calm/#comments</comments>        <pubDate>Wed, 17 Dec 2025 15:57:18 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/9a65f53b-54fa-3874-b0f5-8d532b72e4c4</guid>
                                    <description><![CDATA[<p>During the busy holiday season, small stresses and short tempers can lead to harsh words with coworkers or customers. Lisa offers a quick reminder to pause, breathe, and notice when you’re running on empty.</p>
<p>Simple micro-tactics—short breaks, a quick laugh, saying no to one extra task, or building margin between commitments—help you protect relationships and be kinder to yourself and others during the holidays.</p>
<p>While you're here, take a quick pause to recharge and listen to the latest episode of Two Minute Tweaks.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>During the busy holiday season, small stresses and short tempers can lead to harsh words with coworkers or customers. Lisa offers a quick reminder to pause, breathe, and notice when you’re running on empty.</p>
<p>Simple micro-tactics—short breaks, a quick laugh, saying no to one extra task, or building margin between commitments—help you protect relationships and be kinder to yourself and others during the holidays.</p>
<p>While you're here, take a quick pause to recharge and listen to the latest episode of Two Minute Tweaks.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/6en7egwrj5ty4uis/Being_Nice_on_Fumes-ym8pri-Optimized.mp3" length="3227102" type="audio/mpeg"/>
        <itunes:summary><![CDATA[During the busy holiday season, small stresses and short tempers can lead to harsh words with coworkers or customers. Lisa offers a quick reminder to pause, breathe, and notice when you’re running on empty.
Simple micro-tactics—short breaks, a quick laugh, saying no to one extra task, or building margin between commitments—help you protect relationships and be kinder to yourself and others during the holidays.
While you're here, take a quick pause to recharge and listen to the latest episode of Two Minute Tweaks.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>181</itunes:duration>
                <itunes:episode>123</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Pausing_2u96we.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/r4v49xskb66c55qn/Being_Nice_on_Fumes-ym8pri-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/2jn9899j75zhe78i/Being_Nice_on_Fumes-ym8pri-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #111: What If It's Easy?</title>
        <itunes:title>Tweak #111: What If It's Easy?</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/what-if-its-easy/</link>
                    <comments>https://franklinfixtures.podbean.com/e/what-if-its-easy/#comments</comments>        <pubDate>Tue, 04 Nov 2025 12:00:00 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/d787dda1-a7dd-3e95-9727-d7fe52cd22f0</guid>
                                    <description><![CDATA[<p>For this special 111th episode, Lisa shares a personal story—Dave Uhrik’s 90-foot fall that became a life-changing lesson in perspective. What began as a terrifying tumble turned into a philosophy for living and working with meaning, ease, and intention.</p>
<p>Drawing on Greg McKeown’s book <a href='https://bookshop.org/p/books/effortless-make-it-easier-to-do-what-matters-most-greg-mckeown/ba2310289feec5b3?ean=9780593135648&amp;next=t&amp;next=t'>Effortless</a>, Lisa connects this dramatic moment to the power of simplifying, releasing perfectionism, and creating sustainable rhythms that make the most important things feel lighter.</p>
<p>As the holidays approach and the pace quickens, we ask this important question: What if it's easy?</p>
<p> </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>For this special 111th episode, Lisa shares a personal story—Dave Uhrik’s 90-foot fall that became a life-changing lesson in perspective. What began as a terrifying tumble turned into a philosophy for living and working with meaning, ease, and intention.</p>
<p>Drawing on Greg McKeown’s book <a href='https://bookshop.org/p/books/effortless-make-it-easier-to-do-what-matters-most-greg-mckeown/ba2310289feec5b3?ean=9780593135648&amp;next=t&amp;next=t'><em>Effortless</em></a>, Lisa connects this dramatic moment to the power of simplifying, releasing perfectionism, and creating sustainable rhythms that make the most important things feel lighter.</p>
<p>As the holidays approach and the pace quickens, we ask this important question: What if it's easy?</p>
<p> </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/wu7aj68g8pdxdquf/Effortless_and_Amazing-kv7tmt-Optimized.mp3" length="3286801" type="audio/mpeg"/>
        <itunes:summary><![CDATA[For this special 111th episode, Lisa shares a personal story—Dave Uhrik’s 90-foot fall that became a life-changing lesson in perspective. What began as a terrifying tumble turned into a philosophy for living and working with meaning, ease, and intention.
Drawing on Greg McKeown’s book Effortless, Lisa connects this dramatic moment to the power of simplifying, releasing perfectionism, and creating sustainable rhythms that make the most important things feel lighter.
As the holidays approach and the pace quickens, we ask this important question: What if it's easy?
 ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>184</itunes:duration>
                <itunes:episode>121</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/2017-05-31-16-10-35-960x654_4q9pqr.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/vanx5cztj6ni2xhx/Effortless_and_Amazing-kv7tmt-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/329guabixavjvcgg/Effortless_and_Amazing-kv7tmt-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #110: Words That Stir the Senses</title>
        <itunes:title>Tweak #110: Words That Stir the Senses</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/words-that-stir-the-senses/</link>
                    <comments>https://franklinfixtures.podbean.com/e/words-that-stir-the-senses/#comments</comments>        <pubDate>Thu, 16 Oct 2025 15:29:31 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/85df3323-1f7c-3a30-b6f8-a36e910ac4f8</guid>
                                    <description><![CDATA[<p>Words can do more than describe. They can stir memory, awaken the senses, and invite people closer. In this episode, Lisa Uhrik follows writer Jack Pawlik into the art of language that delights—the kind that turns a simple cappuccino into a velvety espresso topped with microfoam, crafted from organic whole milk.</p>
<p>Lisa explores how vivid, sensory-rich writing can transform ordinary menus, signs, and shelf talkers into experiences that linger. A few well-chosen words can make a cup of coffee taste richer, a tea feel storied, or a bookstore moment feel like a scene worth savoring.</p>
<p>This week, let your inner writer lead. Choose words that evoke warmth, curiosity, and connection, and watch how language itself can help your space come alive. </p>
<p>🎧 Click the link to listen and get inspired!</p>
<p>Interested in more? Listen to the referenced <a href='https://www.podbean.com/ew/pb-ngxh5-1996584'>Life of Plenty podcast with Marissa Fike here</a>.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Words can do more than describe. They can stir memory, awaken the senses, and invite people closer. In this episode, Lisa Uhrik follows writer Jack Pawlik into the art of language that delights—the kind that turns a simple cappuccino into <em>a velvety espresso topped with microfoam, crafted from organic whole milk</em>.</p>
<p>Lisa explores how vivid, sensory-rich writing can transform ordinary menus, signs, and shelf talkers into experiences that linger. A few well-chosen words can make a cup of coffee taste richer, a tea feel storied, or a bookstore moment feel like a scene worth savoring.</p>
<p>This week, let your inner writer lead. Choose words that evoke warmth, curiosity, and connection, and watch how language itself can help your space come alive. </p>
<p>🎧 Click the link to listen and get inspired!</p>
<p>Interested in more? Listen to the referenced <a href='https://www.podbean.com/ew/pb-ngxh5-1996584'>Life of Plenty podcast with Marissa Fike here</a>.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/h7ev92xu39k6cpei/The_Language_of_Desire-uw96ij-Optimized.mp3" length="3037611" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Words can do more than describe. They can stir memory, awaken the senses, and invite people closer. In this episode, Lisa Uhrik follows writer Jack Pawlik into the art of language that delights—the kind that turns a simple cappuccino into a velvety espresso topped with microfoam, crafted from organic whole milk.
Lisa explores how vivid, sensory-rich writing can transform ordinary menus, signs, and shelf talkers into experiences that linger. A few well-chosen words can make a cup of coffee taste richer, a tea feel storied, or a bookstore moment feel like a scene worth savoring.
This week, let your inner writer lead. Choose words that evoke warmth, curiosity, and connection, and watch how language itself can help your space come alive. 
🎧 Click the link to listen and get inspired!
Interested in more? Listen to the referenced Life of Plenty podcast with Marissa Fike here.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>169</itunes:duration>
                <itunes:episode>120</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/VocalEssence-WITNESS-Yet-They-Persist-Word-Cloud_ftq4fu.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/mdishdxskg6rea3i/The_Language_of_Desire-uw96ij-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/r3muhifcyrxrx5tp/The_Language_of_Desire-uw96ij-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #109: The Science Behind Great Signs</title>
        <itunes:title>Tweak #109: The Science Behind Great Signs</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/turn-your-cash-wrap-into-a-sales-powerhouse/</link>
                    <comments>https://franklinfixtures.podbean.com/e/turn-your-cash-wrap-into-a-sales-powerhouse/#comments</comments>        <pubDate>Wed, 08 Oct 2025 11:42:04 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/26d74fc7-766d-37db-9e27-16548ad687b6</guid>
                                    <description><![CDATA[<p>Join Lisa Uhrik as she explores three scientific truths that can help you connect better and boost sales—through the menus and signs at your bookshop’s cash wrap. Discover when customers really read your signage, and how the Golden Triangle and Serial Rule can help you highlight what matters most and sell up to 20% more.
🎧 Click the link to listen and get inspired!</p>
<p> </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Join Lisa Uhrik as she explores three scientific truths that can help you connect better and boost sales—through the menus and signs at your bookshop’s cash wrap. Discover when customers really read your signage, and how the Golden Triangle and Serial Rule can help you highlight what matters most and sell up to 20% more.<br>
🎧 Click the link to listen and get inspired!</p>
<p> </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/4fnydzpnk8e8b5t6/Signs_and_Menus-w8hepr-Optimized.mp3" length="3652971" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Join Lisa Uhrik as she explores three scientific truths that can help you connect better and boost sales—through the menus and signs at your bookshop’s cash wrap. Discover when customers really read your signage, and how the Golden Triangle and Serial Rule can help you highlight what matters most and sell up to 20% more.🎧 Click the link to listen and get inspired!
 ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>207</itunes:duration>
                <itunes:episode>119</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Missed_Opportunity_Signage_copy_mg8z4y.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/zz55y5c9uhjuxufh/Signs_and_Menus-w8hepr-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/84b6s6ktq7wjzt32/Signs_and_Menus-w8hepr-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #108: An Easy Face Out Fix</title>
        <itunes:title>Tweak #108: An Easy Face Out Fix</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/easy-face-out-fix/</link>
                    <comments>https://franklinfixtures.podbean.com/e/easy-face-out-fix/#comments</comments>        <pubDate>Wed, 17 Sep 2025 16:34:04 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/83f4737c-92d2-329e-974b-4cc4f0a2a2e1</guid>
                                    <description><![CDATA[<p>This week Lisa shares an idea from friend Cal Crosby at The King's English Bookshop in Utah. She explores a simple solution that brings quiet, purposeful messaging while also facilitating face outs in a stable front and center position on the shelves.</p>
<p>When the world is heavy – we look for light loads and small, helpful things.
This is one of them. </p>
<p>We encourage you to try it and share your thoughts or other simple display tricks with us.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>This week Lisa shares an idea from friend Cal Crosby at The King's English Bookshop in Utah. She explores a simple solution that brings quiet, purposeful messaging while also facilitating face outs in a stable front and center position on the shelves.</p>
<p>When the world is heavy – we look for light loads and small, helpful things.<br>
This is one of them. </p>
<p>We encourage you to try it and share your thoughts or other simple display tricks with us.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/ru3w7669pvsa6ghf/Twine_around_arcs60n0y-uurtx3-Optimized.mp3" length="2474580" type="audio/mpeg"/>
        <itunes:summary><![CDATA[This week Lisa shares an idea from friend Cal Crosby at The King's English Bookshop in Utah. She explores a simple solution that brings quiet, purposeful messaging while also facilitating face outs in a stable front and center position on the shelves.
When the world is heavy – we look for light loads and small, helpful things.This is one of them. 
We encourage you to try it and share your thoughts or other simple display tricks with us.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>134</itunes:duration>
                <itunes:episode>118</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/ARC1_wkwupd.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/a66xwe8mjqs9agci/Twine_around_arcs60n0y-uurtx3-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/gucdvximhdgg67wb/Twine_around_arcs60n0y-uurtx3-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #107: The Hidden Influence of Sound in Retail</title>
        <itunes:title>Tweak #107: The Hidden Influence of Sound in Retail</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/sound-in-retail/</link>
                    <comments>https://franklinfixtures.podbean.com/e/sound-in-retail/#comments</comments>        <pubDate>Tue, 09 Sep 2025 16:24:33 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/78582ab1-c8ee-37e8-b676-7ee360c56467</guid>
                                    <description><![CDATA[<p>According to expert Erik Thompson, about half of what we see is what we hear. Things like entrainment (a new term for us!) lead to strategic considerations for your music experience in the bookshop – which in turn lead to connection and sales. That interesting fact, along with the advent of AI in detecting "personal" vs. "retail" use of things like Spotify and Pandora, suggest that thinking about both music content and sourcing are important. </p>
<p>After listening, we encourage you to experiment with your space’s music by choosing slower, less lyrical tracks, consider developing a brand sound, and be sure to give yourself a daily dose of birdsong. ♫</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>According to expert Erik Thompson, about half of what we see is what we hear. Things like entrainment (a new term for us!) lead to strategic considerations for your music experience in the bookshop – which in turn lead to connection and sales. That interesting fact, along with the advent of AI in detecting "personal" vs. "retail" use of things like Spotify and Pandora, suggest that thinking about both music content and sourcing are important. </p>
<p>After listening, we encourage you to experiment with your space’s music by choosing slower, less lyrical tracks, consider developing a brand sound, and be sure to give yourself a daily dose of birdsong. ♫</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/87b3zxsxp5d5h24t/107Music_Tweak-962hy6-Optimized.mp3" length="3564580" type="audio/mpeg"/>
        <itunes:summary><![CDATA[According to expert Erik Thompson, about half of what we see is what we hear. Things like entrainment (a new term for us!) lead to strategic considerations for your music experience in the bookshop – which in turn lead to connection and sales. That interesting fact, along with the advent of AI in detecting "personal" vs. "retail" use of things like Spotify and Pandora, suggest that thinking about both music content and sourcing are important. 
After listening, we encourage you to experiment with your space’s music by choosing slower, less lyrical tracks, consider developing a brand sound, and be sure to give yourself a daily dose of birdsong. ♫]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>201</itunes:duration>
                <itunes:episode>117</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/birdsong_i5bb6f.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/mbnwmrgbaxex4h4p/107Music_Tweak-962hy6-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/r64h7xsnf6exztwx/107Music_Tweak-962hy6-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #106: Turn, Turn, Turn—The Surprising Cost of Returns</title>
        <itunes:title>Tweak #106: Turn, Turn, Turn—The Surprising Cost of Returns</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/the-hidden-cost-of-returns/</link>
                    <comments>https://franklinfixtures.podbean.com/e/the-hidden-cost-of-returns/#comments</comments>        <pubDate>Mon, 25 Aug 2025 08:40:08 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/a61efa01-a8ac-350b-9ccd-d8ef456cf500</guid>
                                    <description><![CDATA[
<p>Are book returns quietly draining your resources? In this eye-opening episode, Lisa reveals how routine book returns can consume the equivalent of eight full weeks of work for one person.</p>
<p>Use this episode to spring forward and begin your own analysis on how to transform this challenge into an opportunity to improve efficiency and profitability.</p>
<p>Listen to previous episodes to learn or recall practical strategies to minimize returns and maximize sales through <a href='https://franklinfixtures.podbean.com/?s=display'>thoughtful displays</a> and customer engagement. Tune in now to revolutionize your approach to book returns and drive your business forward!</p>
]]></description>
                                                            <content:encoded><![CDATA[
<p>Are book returns quietly draining your resources? In this eye-opening episode, Lisa reveals how routine book returns can consume the equivalent of <em>eight full weeks of work</em> for one person.</p>
<p>Use this episode to spring forward and begin your own analysis on how to transform this challenge into an opportunity to improve efficiency and profitability.</p>
<p>Listen to previous episodes to learn or recall practical strategies to minimize returns and maximize sales through <a href='https://franklinfixtures.podbean.com/?s=display'>thoughtful displays</a> and customer engagement. Tune in now to revolutionize your approach to book returns and drive your business forward!</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/9jkv2t5nfuw4uv5v/Returns-hfrpjf-Optimized.mp3" length="3839419" type="audio/mpeg"/>
        <itunes:summary><![CDATA[
Are book returns quietly draining your resources? In this eye-opening episode, Lisa reveals how routine book returns can consume the equivalent of eight full weeks of work for one person.
Use this episode to spring forward and begin your own analysis on how to transform this challenge into an opportunity to improve efficiency and profitability.
Listen to previous episodes to learn or recall practical strategies to minimize returns and maximize sales through thoughtful displays and customer engagement. Tune in now to revolutionize your approach to book returns and drive your business forward!
]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>218</itunes:duration>
                <itunes:episode>116</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Image_20250821_150202_954_ccejr6.jpeg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/z93hym332j8mn6we/Returns-hfrpjf-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/3cgp9psytqa9bjcg/Returns-hfrpjf-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #105: Which Type of Bookshop is Yours?</title>
        <itunes:title>Tweak #105: Which Type of Bookshop is Yours?</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/your-bookshop-type/</link>
                    <comments>https://franklinfixtures.podbean.com/e/your-bookshop-type/#comments</comments>        <pubDate>Thu, 14 Aug 2025 09:17:48 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/548e8c23-b87e-3dcb-b9b0-f6a5df857b8b</guid>
                                    <description><![CDATA[<p>What if the “industry standard” isn’t the only way? In our latest podcast, Lisa’s research reveals three broad themes shaping today’s bookshops, and how knowing yours can transform everything from layout and design to inventory strategy.</p>
<p>We’re challenging the idea that all bookshops must adhere to 3-4 inventory turns per year. Instead, we explore how your bookshop’s core focus — whether book-centric, community-centric, or advocacy-centric — can guide your decisions. Most shops blend all three, but leaning into your primary theme can sharpen your strategy.</p>
<p>Click play for actionable insights to tailor your bookshop to its unique purpose.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>What if the “industry standard” isn’t the only way? In our latest podcast, Lisa’s research reveals three broad themes shaping today’s bookshops, and how knowing yours can transform everything from layout and design to inventory strategy.</p>
<p>We’re challenging the idea that all bookshops must adhere to 3-4 inventory turns per year. Instead, we explore how your bookshop’s core focus — whether <em>book-centric, community-centric, or advocacy-centric</em> — can guide your decisions. Most shops blend all three, but leaning into your primary theme can sharpen your strategy.</p>
<p>Click play for actionable insights to tailor your bookshop to its unique purpose.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/tepgm793hkjncmdw/What_type_of_Bookshop_are_youa1y3f-5ussyg-Optimized.mp3" length="4147975" type="audio/mpeg"/>
        <itunes:summary><![CDATA[What if the “industry standard” isn’t the only way? In our latest podcast, Lisa’s research reveals three broad themes shaping today’s bookshops, and how knowing yours can transform everything from layout and design to inventory strategy.
We’re challenging the idea that all bookshops must adhere to 3-4 inventory turns per year. Instead, we explore how your bookshop’s core focus — whether book-centric, community-centric, or advocacy-centric — can guide your decisions. Most shops blend all three, but leaning into your primary theme can sharpen your strategy.
Click play for actionable insights to tailor your bookshop to its unique purpose.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>238</itunes:duration>
                <itunes:episode>115</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Parnassus_2024_5__g4d32i.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/smi6yefhqrv6mava/What_type_of_Bookshop_are_youa1y3f-5ussyg-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/nq2w6jhpkufpww8b/What_type_of_Bookshop_are_youa1y3f-5ussyg-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #104: Turn, Turn, Turn</title>
        <itunes:title>Tweak #104: Turn, Turn, Turn</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/turn-turn-turn/</link>
                    <comments>https://franklinfixtures.podbean.com/e/turn-turn-turn/#comments</comments>        <pubDate>Mon, 04 Aug 2025 14:33:50 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/ad2d3c0b-94d7-38a8-973b-87a5568c195e</guid>
                                    <description><![CDATA[<p>The secret sauce that has given Franklin Fixtures resilience in the economic "big pause" we've experienced is the same one that gives our bookshops staying power in tough times: it's all about inventory strategy.</p>
<ul style="list-style-type:circle;">
<li>What if we sold every book we purchased?</li>
<li>What if we got out of the business of returns?</li>
<li>What if we held less inventory and turned it more frequently?</li>
</ul>
<p>Join Lisa in these powerful questions to ponder in this week's Two Minute Tweak. Click to listen now.</p>
<p> </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>The secret sauce that has given Franklin Fixtures resilience in the economic "big pause" we've experienced is the same one that gives our bookshops staying power in tough times: it's all about inventory strategy.</p>
<ul style="list-style-type:circle;">
<li>What if we sold every book we purchased?</li>
<li>What if we got out of the business of returns?</li>
<li>What if we held less inventory and turned it more frequently?</li>
</ul>
<p>Join Lisa in these powerful questions to ponder in this week's Two Minute Tweak. Click to listen now.</p>
<p> </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/zv82va8x9q3qwcr8/Turns-p4h4jj-Optimized.mp3" length="3309271" type="audio/mpeg"/>
        <itunes:summary><![CDATA[The secret sauce that has given Franklin Fixtures resilience in the economic "big pause" we've experienced is the same one that gives our bookshops staying power in tough times: it's all about inventory strategy.

What if we sold every book we purchased?
What if we got out of the business of returns?
What if we held less inventory and turned it more frequently?

Join Lisa in these powerful questions to ponder in this week's Two Minute Tweak. Click to listen now.
 ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>185</itunes:duration>
                <itunes:episode>114</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/returns_zy34f5.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/mnqvq9fz6dgmvxud/Turns-p4h4jj-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/ahmvwu7ma3ffrci4/Turns-p4h4jj-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #103: Sizzling Shelf Talkers</title>
        <itunes:title>Tweak #103: Sizzling Shelf Talkers</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/sizzling-shelf-talkers/</link>
                    <comments>https://franklinfixtures.podbean.com/e/sizzling-shelf-talkers/#comments</comments>        <pubDate>Fri, 18 Jul 2025 08:55:07 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/310a3764-3492-3dba-9bda-395f0ccb9bf5</guid>
                                    <description><![CDATA[<p>Like a good book, a good shelf talker comes from YOU. It's not a book report, but personal, good copy that makes picking that specific book up irresistible.</p>
<p>Click and listen now as Lisa teaches and emboldens booksellers to experiment with concise, personal, and engaging copy, offering fresh perspective on how to make books come alive for readers. "Let's do something on our shelf talkers that no AI generated summary could do," inspires host Lisa Uhrik, "let's speak our truth and connect with people!"</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Like a good book, a good shelf talker comes from YOU. It's not a book report, but personal, good copy that makes picking that specific book up irresistible.</p>
<p>Click and listen now as Lisa teaches and emboldens booksellers to experiment with concise, personal, and engaging copy, offering fresh perspective on how to make books come alive for readers. "Let's do something on our shelf talkers that no AI generated summary could do," inspires host Lisa Uhrik, "let's speak our truth and connect with people!"</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/7s294uvkz2frwjwz/Shelf_Talking80twq-i5gerz-Optimized.mp3" length="2826156" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Like a good book, a good shelf talker comes from YOU. It's not a book report, but personal, good copy that makes picking that specific book up irresistible.
Click and listen now as Lisa teaches and emboldens booksellers to experiment with concise, personal, and engaging copy, offering fresh perspective on how to make books come alive for readers. "Let's do something on our shelf talkers that no AI generated summary could do," inspires host Lisa Uhrik, "let's speak our truth and connect with people!"]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>155</itunes:duration>
                <itunes:episode>113</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Shelf_talkers_at_Plenty_48_copy_kyu6r4.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/6xgk8pxrfa766sss/Shelf_Talking80twq-i5gerz-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/g7knwtyk5z6uqszj/Shelf_Talking80twq-i5gerz-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #102: Making It Clear</title>
        <itunes:title>Tweak #102: Making It Clear</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/making-it-clear/</link>
                    <comments>https://franklinfixtures.podbean.com/e/making-it-clear/#comments</comments>        <pubDate>Thu, 26 Jun 2025 10:59:39 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/c2eb932b-644e-35f4-b852-cfc023b575c3</guid>
                                    <description><![CDATA[<p>In this episode of 'Two Minute Tweaks,' host Lisa Uhrik unpacks what it means to be "clear" in a society that struggles to focus on a street sign. How do we make displays that are clear for the casual customer—the skimmers—who are most often the majority in our bookshops? </p>
<p>Join Lisa as she explores strategies inspired by a professional booksellers course, emphasizing how bookshops can capture the attention of skimmers, dippers, and divers alike. Learn how clever arrangements, color use, and strategic grouping can transform a casual browser into an engaged visitor, and discover the small, impactful tweaks that can make a difference in today’s fragmented world.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>In this episode of 'Two Minute Tweaks,' host Lisa Uhrik unpacks what it means to be "clear" in a society that struggles to focus on a street sign. How do we make displays that are clear for the casual customer—the skimmers—who are most often the majority in our bookshops? </p>
<p>Join Lisa as she explores strategies inspired by a professional booksellers course, emphasizing how bookshops can capture the attention of skimmers, dippers, and divers alike. Learn how clever arrangements, color use, and strategic grouping can transform a casual browser into an engaged visitor, and discover the small, impactful tweaks that can make a difference in today’s fragmented world.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/nxymniv3gz9m3ufk/clear-xhne3q-Optimized.mp3" length="2471205" type="audio/mpeg"/>
        <itunes:summary><![CDATA[In this episode of 'Two Minute Tweaks,' host Lisa Uhrik unpacks what it means to be "clear" in a society that struggles to focus on a street sign. How do we make displays that are clear for the casual customer—the skimmers—who are most often the majority in our bookshops? 
Join Lisa as she explores strategies inspired by a professional booksellers course, emphasizing how bookshops can capture the attention of skimmers, dippers, and divers alike. Learn how clever arrangements, color use, and strategic grouping can transform a casual browser into an engaged visitor, and discover the small, impactful tweaks that can make a difference in today’s fragmented world.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>133</itunes:duration>
                <itunes:episode>111</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/1000008143_v7avtd.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/3aaqudh7hen5mswd/clear-xhne3q-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/mequazu83jhk9f6y/clear-xhne3q-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak # 101: Compelled to Touch</title>
        <itunes:title>Tweak # 101: Compelled to Touch</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/clear-connected-compelling/</link>
                    <comments>https://franklinfixtures.podbean.com/e/clear-connected-compelling/#comments</comments>        <pubDate>Fri, 13 Jun 2025 10:32:10 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/f91b48e5-7cee-3411-b6a2-522d94f9025a</guid>
                                    <description><![CDATA[<p>I'm wondering if you, too, find it tough to keep displays looking amazing? And tougher still to help everyone who works with displays understand how to create excellence in display.  We're exploring three easy standards for every display—an easy way to get your arms around a lot of display ideas—in three simple words: Clear, Connected, and Compelling.  </p>
<p>Tune in now for practical tips and insights that will encourage you to re-evaluate your display strategies and engage with your audience thoughtfully.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>I'm wondering if you, too, find it tough to keep displays looking amazing? And tougher still to help everyone who works with displays understand how to create excellence in display.  We're exploring three easy standards for every display—an easy way to get your arms around a lot of display ideas—in three simple words: Clear, Connected, and Compelling.  </p>
<p>Tune in now for practical tips and insights that will encourage you to re-evaluate your display strategies and engage with your audience thoughtfully.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/y3upynfuyd28v4eb/Clear_connected_compelling-k49738-Optimized.mp3" length="2703386" type="audio/mpeg"/>
        <itunes:summary><![CDATA[I'm wondering if you, too, find it tough to keep displays looking amazing? And tougher still to help everyone who works with displays understand how to create excellence in display.  We're exploring three easy standards for every display—an easy way to get your arms around a lot of display ideas—in three simple words: Clear, Connected, and Compelling.  
Tune in now for practical tips and insights that will encourage you to re-evaluate your display strategies and engage with your audience thoughtfully.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>148</itunes:duration>
                <itunes:episode>110</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/parnassus_display_a2zige.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/8khzhgbsvgrgwqvt/Clear_connected_compelling-k49738-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/88yqkzhvsupsu889/Clear_connected_compelling-k49738-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #100: When You've Only Got 100 Years</title>
        <itunes:title>Tweak #100: When You've Only Got 100 Years</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/100-years/</link>
                    <comments>https://franklinfixtures.podbean.com/e/100-years/#comments</comments>        <pubDate>Thu, 05 Jun 2025 07:15:00 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/da233fdc-d7e3-3ea0-9d57-ae0f33720983</guid>
                                    <description><![CDATA[<p>Welcome to the 100th episode of Two Minute Tweaks! Fun fact: Less than 6% of all podcasts make it this far! </p>
<p>We're hitting this centennial milestone with an inspiring visit and insight from Midtown Reader and reflections from Lisa (feeling the pressure of time since she was four.)  </p>
What do you do when you've only got 100 years to live? Create a great community through bookshops, of course! Listen now and discover the true essence of why these bookshop communities are vital avenues for meaningful interaction and how they aim to leave the world a better place.
 
<p>Song credit: Five for Fighting: 100 Years</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Welcome to the 100th episode of <em>Two Minute Tweaks!</em> Fun fact: Less than 6% of all podcasts make it this far! </p>
<p>We're hitting this centennial milestone with an inspiring visit and insight from <em>Midtown Reader</em> and reflections from Lisa (feeling the pressure of time since she was four.)  </p>
What do you do when you've only got 100 years to live? Create a great community through bookshops, of course! Listen now and discover the true essence of why these bookshop communities are vital avenues for meaningful interaction and how they aim to leave the world a better place.
 
<p>Song credit: Five for Fighting: <em>100 Years</em></p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/k7msxq7auijv7248/100_years_100th_episode-4kevti-Optimized.mp3" length="3780451" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Welcome to the 100th episode of Two Minute Tweaks! Fun fact: Less than 6% of all podcasts make it this far! 
We're hitting this centennial milestone with an inspiring visit and insight from Midtown Reader and reflections from Lisa (feeling the pressure of time since she was four.)  
What do you do when you've only got 100 years to live? Create a great community through bookshops, of course! Listen now and discover the true essence of why these bookshop communities are vital avenues for meaningful interaction and how they aim to leave the world a better place.
 
Song credit: Five for Fighting: 100 Years]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>215</itunes:duration>
                <itunes:episode>109</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/100th_Episode_Tweak7a3xn.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/xf73szhk3v6dbrg5/100_years_100th_episode-4kevti-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/e8gu84v5et4kza72/100_years_100th_episode-4kevti-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #099: Good Change</title>
        <itunes:title>Tweak #099: Good Change</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/good-changes/</link>
                    <comments>https://franklinfixtures.podbean.com/e/good-changes/#comments</comments>        <pubDate>Wed, 28 May 2025 13:42:11 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/f0a9a255-75a7-327c-b37e-743a26338642</guid>
                                    <description><![CDATA[<p>The practice of kaizen (good change) is fundamental to success in almost every industry.  Can it work for us in our bookshops and libraries? It isn't about big, sweeping aha moments, but about a habit of finding one small thing every day. </p>
<p>It's easy to forget—and easy to renew your focus in two minutes. Listen now!</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>The practice of kaizen (good change) is fundamental to success in almost every industry.  Can it work for us in our bookshops and libraries? It isn't about big, sweeping aha moments, but about a habit of finding one small thing every day. </p>
<p>It's easy to forget—and easy to renew your focus in two minutes. Listen now!</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/u7wgcduama4kgezn/Kaizen_Tweak-qaamh4-Optimized.mp3" length="2991600" type="audio/mpeg"/>
        <itunes:summary><![CDATA[The practice of kaizen (good change) is fundamental to success in almost every industry.  Can it work for us in our bookshops and libraries? It isn't about big, sweeping aha moments, but about a habit of finding one small thing every day. 
It's easy to forget—and easy to renew your focus in two minutes. Listen now!]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>166</itunes:duration>
                <itunes:episode>108</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/kaizen_image_sq_7dm2qu.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/vym7sk5wrmz6z5sw/Kaizen_Tweak-qaamh4-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/xd87tjrvwxaqqd6u/Kaizen_Tweak-qaamh4-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #098: Indies: Making a Difference Since 300 BC</title>
        <itunes:title>Tweak #098: Indies: Making a Difference Since 300 BC</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/indies-making-a-difference-since-300bc/</link>
                    <comments>https://franklinfixtures.podbean.com/e/indies-making-a-difference-since-300bc/#comments</comments>        <pubDate>Thu, 24 Apr 2025 12:29:12 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/5ead2489-c10a-30cb-bc86-7bf613a4b7d1</guid>
                                    <description><![CDATA[<p>This episode salutes the 10th anniversary of Independent Bookstore Day, a celebration of the enduring influence of bookshops. Host Lisa Uhrik delves into the special role bookshops have played throughout history, from ancient Athens to Napoleonic France, highlighting their impact on communities and individuals.</p>
<p>This Independent Bookstore Day, let's make sure that every person leaves with the knowledge that your store is more than a good time on a Saturday afternoon. Much more.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>This episode salutes the 10th anniversary of Independent Bookstore Day, a celebration of the enduring influence of bookshops. Host Lisa Uhrik delves into the special role bookshops have played throughout history, from ancient Athens to Napoleonic France, highlighting their impact on communities and individuals.</p>
<p>This Independent Bookstore Day, let's make sure that every person leaves with the knowledge that your store is more than a good time on a Saturday afternoon. Much more.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/mpghjvpzfbcispju/Making_a_difference_since_300BC8ciyo-hnrrks-Optimized.mp3" length="3269353" type="audio/mpeg"/>
        <itunes:summary><![CDATA[This episode salutes the 10th anniversary of Independent Bookstore Day, a celebration of the enduring influence of bookshops. Host Lisa Uhrik delves into the special role bookshops have played throughout history, from ancient Athens to Napoleonic France, highlighting their impact on communities and individuals.
This Independent Bookstore Day, let's make sure that every person leaves with the knowledge that your store is more than a good time on a Saturday afternoon. Much more.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>183</itunes:duration>
                <itunes:episode>107</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Tweak_98_n7xc23.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/ix4xy7i93ggu65r7/Making_a_difference_since_300BC8ciyo-hnrrks-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/fzwzcjekduynwng4/Making_a_difference_since_300BC8ciyo-hnrrks-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #097: Eye Feel the Angle</title>
        <itunes:title>Tweak #097: Eye Feel the Angle</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/unlocking-the-secret-superpower-of-bookshelves/</link>
                    <comments>https://franklinfixtures.podbean.com/e/unlocking-the-secret-superpower-of-bookshelves/#comments</comments>        <pubDate>Thu, 17 Apr 2025 07:45:00 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/e0bb5df9-2f6d-39c3-b07b-7f5f0936587a</guid>
                                    <description><![CDATA[<p>Our shelves are like a silent sales staff, and it packs a warm and wonderful connection when they look customers in the eye. Our studies show that a connecting angle results in 35% more touch, which translates into sales, as we are 73% more likely to buy what we touch. The eyes seem to feel the angles.</p>
<p>Join Lisa as she explores the surprising difference angled shelves can make in your bookshop's performance, fostering interactions and discoveries in your space. Click to listen now.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Our shelves are like a silent sales staff, and it packs a warm and wonderful connection when they look customers in the eye. Our studies show that a connecting angle results in 35% more touch, which translates into sales, as we are 73% more likely to buy what we touch. The eyes seem to feel the angles.</p>
<p>Join Lisa as she explores the surprising difference angled shelves can make in your bookshop's performance, fostering interactions and discoveries in your space. Click to listen now.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/p28tra73sg2f9y3x/Eye_Feel_the_Angle9og0r-ivtf83-Optimized.mp3" length="3022793" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Our shelves are like a silent sales staff, and it packs a warm and wonderful connection when they look customers in the eye. Our studies show that a connecting angle results in 35% more touch, which translates into sales, as we are 73% more likely to buy what we touch. The eyes seem to feel the angles.
Join Lisa as she explores the surprising difference angled shelves can make in your bookshop's performance, fostering interactions and discoveries in your space. Click to listen now.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>168</itunes:duration>
                <itunes:episode>106</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Folklore_angled_shelves_copy_ghzykq.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/mmzy5x935t3jgpum/Eye_Feel_the_Angle9og0r-ivtf83-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/qk6uczruuzeubh7x/Eye_Feel_the_Angle9og0r-ivtf83-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #096: Roll the Dice: Creating Moments of Engagement</title>
        <itunes:title>Tweak #096: Roll the Dice: Creating Moments of Engagement</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/roll-the-dice-for-a-unique-book-shopping-adventure/</link>
                    <comments>https://franklinfixtures.podbean.com/e/roll-the-dice-for-a-unique-book-shopping-adventure/#comments</comments>        <pubDate>Thu, 10 Apr 2025 06:30:00 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/f011473a-0b18-35b4-8c1a-2ef4c6694de3</guid>
                                    <description><![CDATA[<p>Just as a captivating book hooks us from the first chapter, our bookshops can captivate visitors from the moment they step inside.</p>
<p>Plenty Downtown Bookshop uses an innovative dice game to creatively engage customers. This unique approach adds an element of surprise and enhances the shopping experience by fostering exploration and discovery.</p>
<p>Join Lisa Uhrik as she explores how this small, yet impactful tweak – creative moments of engagement – can lead to big discoveries in your shop. Click to listen now!</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Just as a captivating book hooks us from the first chapter, our bookshops can captivate visitors from the moment they step inside.</p>
<p>Plenty Downtown Bookshop uses an innovative dice game to creatively engage customers. This unique approach adds an element of surprise and enhances the shopping experience by fostering exploration and discovery.</p>
<p>Join Lisa Uhrik as she explores how this small, yet impactful tweak – creative moments of engagement – can lead to big discoveries in your shop. Click to listen now!</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/2r3w6ci5fyapwf6t/Creative_Engagementbry5o-e95xmx-Optimized.mp3" length="2364183" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Just as a captivating book hooks us from the first chapter, our bookshops can captivate visitors from the moment they step inside.
Plenty Downtown Bookshop uses an innovative dice game to creatively engage customers. This unique approach adds an element of surprise and enhances the shopping experience by fostering exploration and discovery.
Join Lisa Uhrik as she explores how this small, yet impactful tweak – creative moments of engagement – can lead to big discoveries in your shop. Click to listen now!]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>126</itunes:duration>
                <itunes:episode>105</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Plenty_Dice_sq_97tdii.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/8p4mvdb6dei8g2pc/Creative_Engagementbry5o-e95xmx-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/v9japnb3cgr5nnu4/Creative_Engagementbry5o-e95xmx-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #095: Special 6 Minute Tweak on Financial Strategies</title>
        <itunes:title>Tweak #095: Special 6 Minute Tweak on Financial Strategies</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/special-tweak-financial-strategies/</link>
                    <comments>https://franklinfixtures.podbean.com/e/special-tweak-financial-strategies/#comments</comments>        <pubDate>Fri, 14 Mar 2025 08:46:06 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/f8f0c60b-f474-3c9f-8e11-bf2d22d6ef78</guid>
                                    <description><![CDATA[We've been talking with a lot of people who are rebuilding after losses – and we want to help. This special edition of the Tweak is focused around Franklin Fixtures as unique assets with hopes of giving a workable strategy for all the rebuilders, as well as those looking to expand their operations.
Three strategic insights, three paths to financing and one or two good ideas are all packed into this unique six-minute tweak. Click to listen now!
<p> </p>
]]></description>
                                                            <content:encoded><![CDATA[We've been talking with a lot of people who are rebuilding after losses – and we want to help. This special edition of the <em>Tweak</em> is focused around Franklin Fixtures as unique assets with hopes of giving a workable strategy for all the rebuilders, as well as those looking to expand their operations.
Three strategic insights, three paths to financing and one or two good ideas are all packed into this unique six-minute tweak. Click to listen now!
<p> </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/zshiren8sgf4se92/Special_Two_Minute_Tweak_on_Financial_Strategiesbrl3l-dtujxs-Optimized.mp3" length="6054807" type="audio/mpeg"/>
        <itunes:summary><![CDATA[We've been talking with a lot of people who are rebuilding after losses – and we want to help. This special edition of the Tweak is focused around Franklin Fixtures as unique assets with hopes of giving a workable strategy for all the rebuilders, as well as those looking to expand their operations.
Three strategic insights, three paths to financing and one or two good ideas are all packed into this unique six-minute tweak. Click to listen now!
 ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>357</itunes:duration>
                <itunes:episode>104</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/financial_strategies_3d25m7.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/i6eakb9t6ibxkwtb/Special_Two_Minute_Tweak_on_Financial_Strategiesbrl3l-dtujxs-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/pdww8ajf7rwteyn2/Special_Two_Minute_Tweak_on_Financial_Strategiesbrl3l-dtujxs-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #094: Mindy Massey of Anthropologie Brings Us "Home"</title>
        <itunes:title>Tweak #094: Mindy Massey of Anthropologie Brings Us "Home"</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/creating-a-bookshop-home-lessons-from-anthropology/</link>
                    <comments>https://franklinfixtures.podbean.com/e/creating-a-bookshop-home-lessons-from-anthropology/#comments</comments>        <pubDate>Thu, 20 Feb 2025 07:33:00 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/01f6b230-c53b-34ad-94f7-b4b9c41526d9</guid>
                                    <description><![CDATA[<p>It's a tiny word with a big mind shift: home. </p>
<p>We've long adopted the third space mindset, but Mindy Massey's use of a different word took it further and gave Lisa pause – and a useful insight for our bookshops. Click to listen now.

</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>It's a tiny word with a big mind shift: <em>home</em>. </p>
<p>We've long adopted the third space mindset, but Mindy Massey's use of a different word took it further and gave Lisa pause – and a useful insight for our bookshops. Click to listen now.<br>
<br>
</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/zkpejtgwgrnxvtxb/Home-wgjdqg-Optimized.mp3" length="2458372" type="audio/mpeg"/>
        <itunes:summary><![CDATA[It's a tiny word with a big mind shift: home. 
We've long adopted the third space mindset, but Mindy Massey's use of a different word took it further and gave Lisa pause – and a useful insight for our bookshops. Click to listen now.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>132</itunes:duration>
                <itunes:episode>103</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/IMG_20250219_132325_r7f3is.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/7tjzuz5swakjkxrh/Home-wgjdqg-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/94dvfau5tx9nfd5q/Home-wgjdqg-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #093: Omnium rerum vicissitudo</title>
        <itunes:title>Tweak #093: Omnium rerum vicissitudo</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/embracing-change-the-plenty-bookshop-journey/</link>
                    <comments>https://franklinfixtures.podbean.com/e/embracing-change-the-plenty-bookshop-journey/#comments</comments>        <pubDate>Thu, 13 Feb 2025 11:43:46 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/7ab71a20-6e59-352c-8787-a44579b5a6f9</guid>
                                    <description><![CDATA[


Omnium rerum vicissitudo — holding Edsel Fords Cufflinks and Leonard Snart's wisdom, Lisa Uhrik reflects how PLENTY Downtown Bookshop, during their second relocation in as many years, faced unexpected challenges during renovation and re-opening operations, and how the bookshop team embraced flexibility and improvisation to overcome obstacles.
 
Make the plan, execute the plan, expect the plan to go off the rails, throw away the plan. Sound familiar?
 
Resilience and adaptability is needed in today's ever-changing landscape. How are you dealing with the unexpected? Click to listen now.


]]></description>
                                                            <content:encoded><![CDATA[


Omnium rerum vicissitudo — holding Edsel Fords Cufflinks and Leonard Snart's wisdom, Lisa Uhrik reflects how PLENTY Downtown Bookshop, during their <em>second </em>relocation in as many years, faced unexpected challenges during renovation and re-opening operations, and how the bookshop team embraced flexibility and improvisation to overcome obstacles.
 
Make the plan, execute the plan, expect the plan to go off the rails, throw away the plan. Sound familiar?
 
Resilience and adaptability is needed in today's ever-changing landscape. How are you dealing with the unexpected? Click to listen now.


]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/gffqri242wbgajhz/Improvisation-mjp6hx-Optimized.mp3" length="2656361" type="audio/mpeg"/>
        <itunes:summary><![CDATA[


Omnium rerum vicissitudo — holding Edsel Fords Cufflinks and Leonard Snart's wisdom, Lisa Uhrik reflects how PLENTY Downtown Bookshop, during their second relocation in as many years, faced unexpected challenges during renovation and re-opening operations, and how the bookshop team embraced flexibility and improvisation to overcome obstacles.
 
Make the plan, execute the plan, expect the plan to go off the rails, throw away the plan. Sound familiar?
 
Resilience and adaptability is needed in today's ever-changing landscape. How are you dealing with the unexpected? Click to listen now.


]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>145</itunes:duration>
                <itunes:episode>102</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/IMG_20250212_150131_2__96n5ip.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/x4wck7xiph9ry2xz/Improvisation-mjp6hx-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/riy43n2fushvqbt9/Improvisation-mjp6hx-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #092: Mr. Rogers and You</title>
        <itunes:title>Tweak #092: Mr. Rogers and You</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/mr-rogers-and-you/</link>
                    <comments>https://franklinfixtures.podbean.com/e/mr-rogers-and-you/#comments</comments>        <pubDate>Thu, 23 Jan 2025 14:45:55 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/09c56f9e-5115-3928-8857-583f455dfd13</guid>
                                    <description><![CDATA[<p>Like Mr. Fred Rogers, you're creating a special sort of space for your neighbors. And there are three specific things you're doing that he did too. Let's think for a moment together about those things – listen now!</p>
<p> </p>
<p>Audio credit to Fred Rogers and PBS, Mr. Roger's Neighborhood.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Like Mr. Fred Rogers, you're creating a special sort of space for your neighbors. And there are three specific things you're doing that he did too. Let's think for a moment together about those things – listen now!</p>
<p> </p>
<p>Audio credit to Fred Rogers and PBS, Mr. Roger's Neighborhood.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/xp4adhu6nvy3wxkb/Fred_Rogers-3y9vw5-Optimized.mp3" length="3014928" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Like Mr. Fred Rogers, you're creating a special sort of space for your neighbors. And there are three specific things you're doing that he did too. Let's think for a moment together about those things – listen now!
 
Audio credit to Fred Rogers and PBS, Mr. Roger's Neighborhood.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>167</itunes:duration>
                <itunes:episode>101</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/mrrogers_p63g7n.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/742ehhvrwr6zefiw/Fred_Rogers-3y9vw5-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/yrg7z2gm7p97aa98/Fred_Rogers-3y9vw5-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #091: Moving Our Fences</title>
        <itunes:title>Tweak #091: Moving Our Fences</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/the-miracle-of-the-vanishing-fence-how-one-email-saved-our-holiday/</link>
                    <comments>https://franklinfixtures.podbean.com/e/the-miracle-of-the-vanishing-fence-how-one-email-saved-our-holiday/#comments</comments>        <pubDate>Wed, 11 Dec 2024 11:04:11 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/2297cc58-83e7-327b-82c3-d9266e1955f4</guid>
                                    <description><![CDATA[<p>Join Lisa Uhrik as she shares an inspiring story of a real-life Christmas miracle, and reminds us that each of us has the power to move things — fences, mountains and hearts.  What are your fences that need moving in 2025?</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Join Lisa Uhrik as she shares an inspiring story of a real-life Christmas miracle, and reminds us that each of us has the power to move things — fences, mountains and hearts.  What are your fences that need moving in 2025?</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/nzsjrj6q5c5zj73q/On_Moving_Our_Fences8jkaq-n3ynpm-Optimized.mp3" length="3501145" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Join Lisa Uhrik as she shares an inspiring story of a real-life Christmas miracle, and reminds us that each of us has the power to move things — fences, mountains and hearts.  What are your fences that need moving in 2025?]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>197</itunes:duration>
                <itunes:episode>99</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/fence_pn72ng.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/x4hw3kv3u8pmjipg/On_Moving_Our_Fences8jkaq-n3ynpm-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/6ep4n4vcwnf92cxh/On_Moving_Our_Fences8jkaq-n3ynpm-Optimized_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #090: Join or Die</title>
        <itunes:title>Tweak #090: Join or Die</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/communities-in-crisis-why-we-need-them-more-than-ever/</link>
                    <comments>https://franklinfixtures.podbean.com/e/communities-in-crisis-why-we-need-them-more-than-ever/#comments</comments>        <pubDate>Tue, 12 Nov 2024 16:56:26 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/a3cfcb6c-8203-3809-8845-99d62280f673</guid>
                                    <description><![CDATA[<p>Inspired by Robert Putnam's book Bowling Alone and Netflix special Join or Die, we're exploring the reason we'll likely have no Christmas parade in our small town this year... and importantly, underscoring the vital importance of the small gatherings we facilitate as bookstores.  As we navigate a world where traditional community bonds are weakening, we are reminded of the power of connection and the importance of revitalizing our communal ties. From the significance of book clubs to the potential of shared community initiatives, this week's tweak highlights why fostering a sense of togetherness is more vital than ever.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Inspired by Robert Putnam's book <em>Bowling Alone</em> and Netflix special <em>Join or Die</em>, we're exploring the reason we'll likely have no Christmas parade in our small town this year... and importantly, underscoring the vital importance of the small gatherings we facilitate as bookstores.  As we navigate a world where traditional community bonds are weakening, we are reminded of the power of connection and the importance of revitalizing our communal ties. From the significance of book clubs to the potential of shared community initiatives, this week's tweak highlights why fostering a sense of togetherness is more vital than ever.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/uqii9zmzkw9gfmdk/bowling_alone87i17-cdr3sj-Optimized.mp3" length="3198424" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Inspired by Robert Putnam's book Bowling Alone and Netflix special Join or Die, we're exploring the reason we'll likely have no Christmas parade in our small town this year... and importantly, underscoring the vital importance of the small gatherings we facilitate as bookstores.  As we navigate a world where traditional community bonds are weakening, we are reminded of the power of connection and the importance of revitalizing our communal ties. From the significance of book clubs to the potential of shared community initiatives, this week's tweak highlights why fostering a sense of togetherness is more vital than ever.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>178</itunes:duration>
                <itunes:episode>98</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Bound_bookclub_web_67y9af.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/pr7kyf29n4js8kzg/bowling_alone87i17-cdr3sj-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/7vqvzbqsqrnqv8yr/bowling_alone87i17-cdr3sj-Optimized_chapters_json_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #089: Not Rote, but Real</title>
        <itunes:title>Tweak #089: Not Rote, but Real</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/transforming-shop-interactions-crafting-genuine-connections/</link>
                    <comments>https://franklinfixtures.podbean.com/e/transforming-shop-interactions-crafting-genuine-connections/#comments</comments>        <pubDate>Tue, 15 Oct 2024 09:17:39 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/3c2701c5-5234-302d-be72-2264c43ad1cd</guid>
                                    <description><![CDATA[<p>Peter Miller's Shopkeeping book inspires a look at the way we greet each other in the bookshop. We all are subject to falling into our routines and this is perhaps the most profound tweak yet, rooted in the simplicity of a real "I see you" greeting. </p>
<p>Let this episode inspire you to foster real relationships and enrich the experiences of everyone who walks through your doors. Listen now!</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Peter Miller's Shopkeeping book inspires a look at the way we greet each other in the bookshop. We all are subject to falling into our routines and this is perhaps the most profound tweak yet, rooted in the simplicity of a real "I see you" greeting. </p>
<p>Let this episode inspire you to foster real relationships and enrich the experiences of everyone who walks through your doors. Listen now!</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/bjwx5pymt4uh4mj5/Real_not_rote6af76-mh54zr-Optimized.mp3" length="2395342" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Peter Miller's Shopkeeping book inspires a look at the way we greet each other in the bookshop. We all are subject to falling into our routines and this is perhaps the most profound tweak yet, rooted in the simplicity of a real "I see you" greeting. 
Let this episode inspire you to foster real relationships and enrich the experiences of everyone who walks through your doors. Listen now!]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>128</itunes:duration>
                <itunes:episode>97</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/greeting_k288sx.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/yfijqtdvycmy4gc6/Real_not_rote6af76-mh54zr-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/pa4eg5rs98znzaqm/Real_not_rote6af76-mh54zr-Optimized_chapters_json_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #088: Preparing for the Unimaginable</title>
        <itunes:title>Tweak #088: Preparing for the Unimaginable</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/understanding-your-insurance-essential-tips-for-disaster-preparedness/</link>
                    <comments>https://franklinfixtures.podbean.com/e/understanding-your-insurance-essential-tips-for-disaster-preparedness/#comments</comments>        <pubDate>Tue, 08 Oct 2024 13:09:32 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/4e263bfa-52c4-3b7d-8f27-f971ba196e3a</guid>
                                    <description><![CDATA[<p>As we think about and offer help to our colleagues hurt by Hurricane Helene, it's a moment to take stock of those things we don't think about every day: insurance, fighting for our rights, and how to get the payouts when we need them. Click to listen now!</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>As we think about and offer help to our colleagues hurt by Hurricane Helene, it's a moment to take stock of those things we don't think about every day: insurance, fighting for our rights, and how to get the payouts when we need them. Click to listen now!</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/ukc49afsxxe6fn3b/Preparing_for_the_unimaginable-55b73a-Optimized.mp3" length="3593587" type="audio/mpeg"/>
        <itunes:summary><![CDATA[As we think about and offer help to our colleagues hurt by Hurricane Helene, it's a moment to take stock of those things we don't think about every day: insurance, fighting for our rights, and how to get the payouts when we need them. Click to listen now!]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>203</itunes:duration>
                <itunes:episode>96</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/bookstore_flooded_water_on_the_floor_books_wet_qdymjp.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/zqbv38pcewu4yy9h/Preparing_for_the_unimaginable-55b73a-Optimized.vtt" type="text/vtt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/h7bhwjcje6dgr4tq/Preparing_for_the_unimaginable-55b73a-Optimized_chapters_json_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #087: The "Pow" of Specialness and Scarcity at Powell's</title>
        <itunes:title>Tweak #087: The "Pow" of Specialness and Scarcity at Powell's</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/elevate-your-store-the-power-of-specialness-and-scarcity/</link>
                    <comments>https://franklinfixtures.podbean.com/e/elevate-your-store-the-power-of-specialness-and-scarcity/#comments</comments>        <pubDate>Wed, 11 Sep 2024 15:12:14 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/e3d59698-14a1-37d1-87f2-1feeb451dd66</guid>
                                    <description><![CDATA[<p>If Indiana Jones went for the Holy Grail and found it in a heap of other stuff, it wouldn't seem nearly so worth the quest. Let's look at the power of creating feelings of specialness and scarcity in your displays this week with a great example from Madeleine Moore at Powell's Books.  </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>If Indiana Jones went for the Holy Grail and found it in a heap of other stuff, it wouldn't seem nearly so worth the quest. Let's look at the power of creating feelings of specialness and scarcity in your displays this week with a great example from Madeleine Moore at Powell's Books.  </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/tpc4ih3834tvxi2x/specialness_and_scarcity9esfh-t4s7nm-Optimized.mp3" length="2655739" type="audio/mpeg"/>
        <itunes:summary><![CDATA[If Indiana Jones went for the Holy Grail and found it in a heap of other stuff, it wouldn't seem nearly so worth the quest. Let's look at the power of creating feelings of specialness and scarcity in your displays this week with a great example from Madeleine Moore at Powell's Books.  ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>145</itunes:duration>
                <itunes:episode>95</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/image_3__8vf85h.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/dkn6ddf6vncrgs2s/specialness_and_scarcity9esfh-t4s7nm-Optimized.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/kya4wqaz6js25in3/specialness_and_scarcity9esfh-t4s7nm-Optimized_chapters_json_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #086: Are We Telling Our Stories This Well?</title>
        <itunes:title>Tweak #086: Are We Telling Our Stories This Well?</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/unlocking-the-power-of-storytelling-in-your-bookshop/</link>
                    <comments>https://franklinfixtures.podbean.com/e/unlocking-the-power-of-storytelling-in-your-bookshop/#comments</comments>        <pubDate>Wed, 28 Aug 2024 07:00:00 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/ca30c4cb-726e-3a46-9f47-1f427451fb4f</guid>
                                    <description><![CDATA[<p>Inspired by the <a href='https://www.npr.org/2024/07/28/nx-s1-5020708/james-baldwin-bookstore-new-orleans'>NPR article</a> on DJ Johnson's Baldwin &amp; Co, we're thinking about telling the story of your store today. How is it possible for a person in TN to know so much about a store in NOLA – to know their story, their initiatives, their whys?  It's rooted in great storytelling, and inspires us all to think about our uniquely wonderful store's stories. Click to listen now!</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Inspired by the <a href='https://www.npr.org/2024/07/28/nx-s1-5020708/james-baldwin-bookstore-new-orleans'>NPR article</a> on DJ Johnson's Baldwin &amp; Co, we're thinking about telling the story of your store today. How is it possible for a person in TN to know so much about a store in NOLA – to know their story, their initiatives, their whys?  It's rooted in great storytelling, and inspires us all to think about our uniquely wonderful store's stories. Click to listen now!</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/8qhmeessur62d96k/Baldwin_and_Story_Telling7n60p-f9mc4w-Optimized.mp3" length="2772903" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Inspired by the NPR article on DJ Johnson's Baldwin &amp; Co, we're thinking about telling the story of your store today. How is it possible for a person in TN to know so much about a store in NOLA – to know their story, their initiatives, their whys?  It's rooted in great storytelling, and inspires us all to think about our uniquely wonderful store's stories. Click to listen now!]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>152</itunes:duration>
                <itunes:episode>93</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/image_1__rexggh.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/bkk7mb5psduyumhs/Baldwin_and_Story_Telling7n60p-f9mc4w-Optimized.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/ze4cgsaedd6ytvte/Baldwin_and_Story_Telling7n60p-f9mc4w-Optimized_chapters_json_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #085: Who's The One?</title>
        <itunes:title>Tweak #085: Who's The One?</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/the-juggling-act-of-a-modern-mom/</link>
                    <comments>https://franklinfixtures.podbean.com/e/the-juggling-act-of-a-modern-mom/#comments</comments>        <pubDate>Sun, 28 Jul 2024 08:00:00 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/81a68a16-0350-3538-b875-7803aad76b75</guid>
                                    <description><![CDATA[<p>A book display that is for everyone, is not really for anyone. We create powerful connections when we design for a specific person – or persona – that is your focus customer. Learning from an expert in persona identification, apply some simple techniques and identify your target person so that your display can really connect.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>A book display that is for <em>every</em>one, is not really for <em>any</em>one. We create powerful connections when we design for a specific person – or persona – that is your focus customer. Learning from an expert in persona identification, apply some simple techniques and identify your target person so that your display can really connect.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/idyk3qecch9ukpiy/Desiging_for_That_Persona4fav-AI-Generated.mp3" length="3238724" type="audio/mpeg"/>
        <itunes:summary><![CDATA[A book display that is for everyone, is not really for anyone. We create powerful connections when we design for a specific person – or persona – that is your focus customer. Learning from an expert in persona identification, apply some simple techniques and identify your target person so that your display can really connect.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>181</itunes:duration>
                <itunes:episode>92</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/IMG_1816_c58syh.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/yqjupuhkm7yhe552/Desiging_for_That_Persona4fav-AI-Generated.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/mxjft5giuitp6tde/Desiging_for_That_Persona4fav-AI-Generated_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #084: Hope for the Bottom Shelves</title>
        <itunes:title>Tweak #084: Hope for the Bottom Shelves</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/revamping-the-bottom-shelf-strategies-for-success/</link>
                    <comments>https://franklinfixtures.podbean.com/e/revamping-the-bottom-shelf-strategies-for-success/#comments</comments>        <pubDate>Wed, 24 Jul 2024 14:03:33 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/4a931b8f-fcb2-3d1a-99cd-f8b56d211bf9</guid>
                                    <description><![CDATA[<p>After seeing many great stores with some hungry-looking bottom shelves, Lisa brings attention to this valuable space with proven strategies that bring hope (and sales!) to the bottom. The key is visibility and connected content that sizzles. For visibility: if you've got Franklin Fixtures, you've likely got a the superpower of a tipped bottom shelf, or even a flared or tapered case, all designed for visibility and sales. Let's use them!</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>After seeing many great stores with some hungry-looking bottom shelves, Lisa brings attention to this valuable space with proven strategies that bring hope (and sales!) to the bottom. The key is visibility and connected content that sizzles. For visibility: if you've got Franklin Fixtures, you've likely got a the superpower of a tipped bottom shelf, or even a flared or tapered case, all designed for visibility and sales. Let's use them!</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/qsrwvsx7bdxp9s7z/Selling_from_the_Bottom_Shelfao22h-AI-Generated.mp3" length="2892040" type="audio/mpeg"/>
        <itunes:summary><![CDATA[After seeing many great stores with some hungry-looking bottom shelves, Lisa brings attention to this valuable space with proven strategies that bring hope (and sales!) to the bottom. The key is visibility and connected content that sizzles. For visibility: if you've got Franklin Fixtures, you've likely got a the superpower of a tipped bottom shelf, or even a flared or tapered case, all designed for visibility and sales. Let's use them!]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>160</itunes:duration>
                <itunes:episode>91</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Well_Read_Moose_Escape_to_the_bottom_vf4h4n.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/eavce6s9k2893xhb/Selling_from_the_Bottom_Shelfao22h-AI-Generated.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/p3khrmxajxsxrb5b/Selling_from_the_Bottom_Shelfao22h-AI-Generated_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #083: We're In a Different Business Than They Are</title>
        <itunes:title>Tweak #083: We're In a Different Business Than They Are</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/independent-bookstores-thriving-through-unique-experiences/</link>
                    <comments>https://franklinfixtures.podbean.com/e/independent-bookstores-thriving-through-unique-experiences/#comments</comments>        <pubDate>Tue, 25 Jun 2024 05:22:00 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/0a91205d-e801-3ee0-b57b-0fc3dbee1ad0</guid>
                                    <description><![CDATA[<p>Join Lisa Uhrik in this week's Two Minute Tweak – a small shift in thinking that hopefully has a big result in your store.</p>
<p>Though I cringe when I watch someone default to Amazon to order a book in the middle of a conversation, my hope and belief lie here: We're different. We are as different from that A store as fast food is from the best farm-to-table restaurant. Grokking that deeply leads to radically different thinking about what we do in our bookstores and how we do it. Listen now!</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Join Lisa Uhrik in this week's Two Minute Tweak – a small shift in thinking that hopefully has a big result in your store.</p>
<p>Though I cringe when I watch someone default to Amazon to order a book in the middle of a conversation, my hope and belief lie here: We're different. We are as different from that A store as fast food is from the best farm-to-table restaurant. Grokking that deeply leads to radically different thinking about what we do in our bookstores and how we do it. Listen now!</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/q8g9cwz4vpigsx9d/Not_the_Same_Businessauzsa-AI-Generated.mp3" length="2694547" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Join Lisa Uhrik in this week's Two Minute Tweak – a small shift in thinking that hopefully has a big result in your store.
Though I cringe when I watch someone default to Amazon to order a book in the middle of a conversation, my hope and belief lie here: We're different. We are as different from that A store as fast food is from the best farm-to-table restaurant. Grokking that deeply leads to radically different thinking about what we do in our bookstores and how we do it. Listen now!]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>147</itunes:duration>
                <itunes:episode>90</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/not_the_same_8ywcq4.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/h25zaggzrnp8gwcc/Not_the_Same_Businessauzsa-AI-Generated.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/kkki58s5jsyfbwdf/Not_the_Same_Businessauzsa-AI-Generated_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #082: The Shelves in the Middle - Part III</title>
        <itunes:title>Tweak #082: The Shelves in the Middle - Part III</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/mastering-floor-displays-elevate-your-bookstores-appeal/</link>
                    <comments>https://franklinfixtures.podbean.com/e/mastering-floor-displays-elevate-your-bookstores-appeal/#comments</comments>        <pubDate>Tue, 18 Jun 2024 08:00:00 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/d801ff62-629e-3afa-8bce-808f21948a27</guid>
                                    <description><![CDATA[<p>We're wrapping up the three-part series on shelving standards with a look in the middle of the floor, where we may see a lot of white paper edges from face-up books. We can do better. Waist high still counts, and so do all the visuals. </p>
<p>Listen now to continue the Shelving Standards exploration!</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>We're wrapping up the three-part series on shelving standards with a look in the middle of the floor, where we may see a lot of white paper edges from face-up books. We can do better. Waist high still counts, and so do all the visuals. </p>
<p>Listen now to continue the Shelving Standards exploration!</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/xx62vp2qip3yiwud/Part_III_shelving_standardsbdj4v-AI-Generated.mp3" length="2739375" type="audio/mpeg"/>
        <itunes:summary><![CDATA[We're wrapping up the three-part series on shelving standards with a look in the middle of the floor, where we may see a lot of white paper edges from face-up books. We can do better. Waist high still counts, and so do all the visuals. 
Listen now to continue the Shelving Standards exploration!]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>150</itunes:duration>
                <itunes:episode>89</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Screenshot_2024-06-17_085404_pk33sz.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/cj5yd423vwtck3sp/Part_III_shelving_standardsbdj4v-AI-Generated.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/5hemspm5yyt678yw/Part_III_shelving_standardsbdj4v-AI-Generated_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #081: Shelves With Higher Standards - Part II</title>
        <itunes:title>Tweak #081: Shelves With Higher Standards - Part II</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/drawing-customers-in/</link>
                    <comments>https://franklinfixtures.podbean.com/e/drawing-customers-in/#comments</comments>        <pubDate>Tue, 28 May 2024 09:57:13 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/9a262507-4771-3802-8c12-cab78134ffeb</guid>
                                    <description><![CDATA[<p>In part II of this "Shelving Standards" mini-series, let's explore what stops your customers from going all the way. What inspires the most casual browser to stop about one-third of the way in and leave? And how can standards help with that? We're looking particularly at floor fixtures and a tiered display in this episode, with three keys to success. Click now to continue the Shelving Standards exploration!</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>In part II of this "Shelving Standards" mini-series, let's explore what stops your customers from going all the way. What inspires the most casual browser to stop about one-third of the way in and leave? And how can standards help with that? We're looking particularly at floor fixtures and a tiered display in this episode, with three keys to success. Click now to continue the Shelving Standards exploration!</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/h6dz4sq8z8x6citi/Shelving_Standards_Part_II9nuc6-AI-Generated.mp3" length="3114440" type="audio/mpeg"/>
        <itunes:summary><![CDATA[In part II of this "Shelving Standards" mini-series, let's explore what stops your customers from going all the way. What inspires the most casual browser to stop about one-third of the way in and leave? And how can standards help with that? We're looking particularly at floor fixtures and a tiered display in this episode, with three keys to success. Click now to continue the Shelving Standards exploration!]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>173</itunes:duration>
                <itunes:episode>88</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Making_Things_d2esd6.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/hbrxs75cmnekn74q/Shelving_Standards_Part_II9nuc6-AI-Generated.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/bvexubx2wu2ci2zr/Shelving_Standards_Part_II9nuc6-AI-Generated_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #080: Sizzling Shelving Standards - Part I</title>
        <itunes:title>Tweak #080: Sizzling Shelving Standards - Part I</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/lisa-gazashtis-shelving-standards/</link>
                    <comments>https://franklinfixtures.podbean.com/e/lisa-gazashtis-shelving-standards/#comments</comments>        <pubDate>Tue, 14 May 2024 08:00:00 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/db281946-e259-3f9e-855a-95f22690a982</guid>
                                    <description><![CDATA[<p>Join Lisa Uhrik in the latest edition of 'Two Minute Tweak' and step into Brookline Booksmith with an overview of Lisa Gozashti's shelving standards – the specific "rules" that she uses to produce sizzling display on every shelf. Be inspired, start considering your shelves as your canvas, and master the art of display with this enchanting episode.</p>
<p>P.S. You may want to play this one a few times as you try it – it's action packed!</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Join Lisa Uhrik in the latest edition of 'Two Minute Tweak' and step into Brookline Booksmith with an overview of Lisa Gozashti's shelving standards – the specific "rules" that she uses to produce sizzling display on every shelf. Be inspired, start considering your shelves as your canvas, and master the art of display with this enchanting episode.</p>
<p>P.S. You may want to play this one a few times as you try it – it's action packed!</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/uwy4ux5cgiwvkphj/Standards_that_Sizzle728sk-AI-Generated.mp3" length="2936187" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Join Lisa Uhrik in the latest edition of 'Two Minute Tweak' and step into Brookline Booksmith with an overview of Lisa Gozashti's shelving standards – the specific "rules" that she uses to produce sizzling display on every shelf. Be inspired, start considering your shelves as your canvas, and master the art of display with this enchanting episode.
P.S. You may want to play this one a few times as you try it – it's action packed!]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>162</itunes:duration>
                <itunes:episode>87</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Brookline_shelves_w6e59u.jpg" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/pjn8d6t6b5vbkp9i/Standards_that_Sizzle728sk-AI-Generated_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #079: Writing Signs That Change the Air in the Room</title>
        <itunes:title>Tweak #079: Writing Signs That Change the Air in the Room</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/the-power-of-clever-copy-in-marketing/</link>
                    <comments>https://franklinfixtures.podbean.com/e/the-power-of-clever-copy-in-marketing/#comments</comments>        <pubDate>Tue, 30 Apr 2024 07:00:00 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/35e80395-12fe-37e4-9e5d-c716cd853d0a</guid>
                                    <description><![CDATA[<p>In part one, we were omitting signs that distract. Now, we're talking about writing that thing that can ONLY come from you. Something scintillating. Something that is charged with your energy and your experience. We're bringing good writing into our signs – worthy of the good stories on our shelves – and enhancing the experience for every friend and customer. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>In part one, we were omitting signs that distract. Now, we're talking about writing that thing that can ONLY come from you. Something scintillating. Something that is charged with your energy and your experience. We're bringing good writing into our signs – worthy of the good stories on our shelves – and enhancing the experience for every friend and customer. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/xferwdjz9hnhrmgy/scintillating_signs8aqy2-AI-Generated.mp3" length="2691607" type="audio/mpeg"/>
        <itunes:summary><![CDATA[In part one, we were omitting signs that distract. Now, we're talking about writing that thing that can ONLY come from you. Something scintillating. Something that is charged with your energy and your experience. We're bringing good writing into our signs – worthy of the good stories on our shelves – and enhancing the experience for every friend and customer. ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>147</itunes:duration>
                <itunes:episode>86</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Screenshot_2024-04-25_123903_zbkcti.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/gjawuniwbsv3wcjg/scintillating_signs8aqy2-AI-Generated.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/drh482zhq4inn3d4/scintillating_signs8aqy2-AI-Generated_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #078: When Less May Be More</title>
        <itunes:title>Tweak #078: When Less May Be More</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/harnessing-the-power-of-visual-simplicity-in-retail/</link>
                    <comments>https://franklinfixtures.podbean.com/e/harnessing-the-power-of-visual-simplicity-in-retail/#comments</comments>        <pubDate>Mon, 22 Apr 2024 16:10:24 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/4e744bd0-e32b-3d05-ae2a-7650cd110dec</guid>
                                    <description><![CDATA[<p>We're exploring two principles of signage in our bookstores. In this first episode of two, we're editing the signs by reducing the quantity and helping people keep their focus on browsing and learning, rather than discarding and deciding. Join us on this journey of constant adaptation and discovery – where retail rules are bent and a whole new world of connection and creativity awaits!</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>We're exploring two principles of signage in our bookstores. In this first episode of two, we're editing the signs by reducing the quantity and helping people keep their focus on browsing and learning, rather than discarding and deciding. Join us on this journey of constant adaptation and discovery – where retail rules are bent and a whole new world of connection and creativity awaits!</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/9khuuiv8tf23cx4h/fewer_signsamepm-AI-Generated.mp3" length="3049298" type="audio/mpeg"/>
        <itunes:summary><![CDATA[We're exploring two principles of signage in our bookstores. In this first episode of two, we're editing the signs by reducing the quantity and helping people keep their focus on browsing and learning, rather than discarding and deciding. Join us on this journey of constant adaptation and discovery – where retail rules are bent and a whole new world of connection and creativity awaits!]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>169</itunes:duration>
                <itunes:episode>85</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Multiverse_Interiors_019_web_42pi9h.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/2urfj7m42vdsxhse/fewer_signsamepm-AI-Generated.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/6j3icv2bq8jwg4w7/fewer_signsamepm-AI-Generated_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #077: Our Radically Changed Workforce</title>
        <itunes:title>Tweak #077: Our Radically Changed Workforce</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/rethinking-hr-strategies-in-a-radically-changed-workforce/</link>
                    <comments>https://franklinfixtures.podbean.com/e/rethinking-hr-strategies-in-a-radically-changed-workforce/#comments</comments>        <pubDate>Tue, 09 Apr 2024 09:14:47 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/ef4716b6-599b-3400-910d-9de725f35ca2</guid>
                                    <description><![CDATA[<p>Rather than measuring retention, here is an offering of four questions that may better define staff success today. We're building on our understanding of the sansdemic (without enough people) and how that has shifted so many things about our work with others. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Rather than measuring retention, here is an offering of four questions that may better define staff success today. We're building on our understanding of the sansdemic (without enough people) and how that has shifted so many things about our work with others. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/39btfv/Thriving_in_a_Sansdemic6edl4.mp3" length="4379893" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Rather than measuring retention, here is an offering of four questions that may better define staff success today. We're building on our understanding of the sansdemic (without enough people) and how that has shifted so many things about our work with others. ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>182</itunes:duration>
                <itunes:episode>84</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/4_gd8tft.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/9yuzgm/Thriving_in_a_Sansdemic6edl4-AI-Generated.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/fktsi8/Thriving_in_a_Sansdemic6edl4_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #076: Tending the Flame</title>
        <itunes:title>Tweak #076: Tending the Flame</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/igniting-the-spirit-of-your-bookstore/</link>
                    <comments>https://franklinfixtures.podbean.com/e/igniting-the-spirit-of-your-bookstore/#comments</comments>        <pubDate>Thu, 04 Apr 2024 11:56:52 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/21fa93ed-c4bc-3304-bc88-821793d4ca47</guid>
                                    <description><![CDATA[<p>Each of our stores has a flame — an intangible essence that gives it unique life and meaning. And just as we might work to keep a physical flame going, our daily work in bookshops is rooted in tending this flame. Being in touch with the hearth — and the heart — of our store is such a rich way to begin each day. And it is where each day of display... each event... each cash flow report... starts. </p>
<p>How is your flame doing today? What do you need to keep it burning and giving warmth?</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Each of our stores has a flame — an intangible essence that gives it unique life and meaning. And just as we might work to keep a physical flame going, our daily work in bookshops is rooted in tending this flame. Being in touch with the hearth — and the heart — of our store is such a rich way to begin each day. And it is where each day of display... each event... each cash flow report... starts. </p>
<p>How is your flame doing today? What do you need to keep it burning and giving warmth?</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/7kphnz/the_flame7dl38-AI-Generated.mp3" length="2369459" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Each of our stores has a flame — an intangible essence that gives it unique life and meaning. And just as we might work to keep a physical flame going, our daily work in bookshops is rooted in tending this flame. Being in touch with the hearth — and the heart — of our store is such a rich way to begin each day. And it is where each day of display... each event... each cash flow report... starts. 
How is your flame doing today? What do you need to keep it burning and giving warmth?]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>127</itunes:duration>
                <itunes:episode>83</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/flame_x44p3q.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/wh3ig9/the_flame7dl38-AI-Generated.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/7jex8t/the_flame7dl38-AI-Generated_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #075: What Can a DIY Heat Map Help You See?</title>
        <itunes:title>Tweak #075: What Can a DIY Heat Map Help You See?</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/two-minute-tweak/</link>
                    <comments>https://franklinfixtures.podbean.com/e/two-minute-tweak/#comments</comments>        <pubDate>Tue, 26 Mar 2024 16:05:40 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/e09a8c08-667a-3408-bf99-3b4e94e2420d</guid>
                                    <description><![CDATA[<p>Today's episode provides insights into an effective and simple method of analyzing your store's visitor journey using a low-tech heat map. Join host Lisa Uhrik in the latest episode of the 'Two Minute Tweak,' where she explores this idea and her thoughts about "putting the milk in the back of the store." </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Today's episode provides insights into an effective and simple method of analyzing your store's visitor journey using a low-tech heat map. Join host Lisa Uhrik in the latest episode of the 'Two Minute Tweak,' where she explores this idea and her thoughts about "putting the milk in the back of the store." </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/mxwmtr/Low_Tech_Heat_Mapbwg9m-AI-Generated.mp3" length="2863711" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Today's episode provides insights into an effective and simple method of analyzing your store's visitor journey using a low-tech heat map. Join host Lisa Uhrik in the latest episode of the 'Two Minute Tweak,' where she explores this idea and her thoughts about "putting the milk in the back of the store." ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>158</itunes:duration>
                <itunes:episode>82</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/IMG_8070_rdmhqk.jpg" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/4q6mee/Low_Tech_Heat_Mapbwg9m-AI-Generated.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/sfybej/Low_Tech_Heat_Mapbwg9m-AI-Generated_chapters.json" type="application/json" />    </item>
    <item>
        <title>Tweak #074: Bookshop Mindflip — Thinking Like a Publisher</title>
        <itunes:title>Tweak #074: Bookshop Mindflip — Thinking Like a Publisher</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/tweak-074-bookshop-mindflip-%e2%80%94-thinking-like-a-publisher/</link>
                    <comments>https://franklinfixtures.podbean.com/e/tweak-074-bookshop-mindflip-%e2%80%94-thinking-like-a-publisher/#comments</comments>        <pubDate>Mon, 18 Mar 2024 09:41:42 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/82c59a2f-8ffb-3fbf-ac1d-a3ed685ef415</guid>
                                    <description><![CDATA[<p>What would happen if we looked at our bookshops like a publisher looks at a book? Take a mental walk through the store with me and let's consider how the things that we know so well about the best books can help us in crafting the best bookstores. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>What would happen if we looked at our bookshops like a publisher looks at a book? Take a mental walk through the store with me and let's consider how the things that we know so well about the best books can help us in crafting the best bookstores. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/g3qfu6/Thinking_like_a_Publisher60w0d.mp3" length="4797932" type="audio/mpeg"/>
        <itunes:summary><![CDATA[What would happen if we looked at our bookshops like a publisher looks at a book? Take a mental walk through the store with me and let's consider how the things that we know so well about the best books can help us in crafting the best bookstores. ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>199</itunes:duration>
                <itunes:episode>81</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/419706459_17937526868788984_3927614035377583812_n_jqah8f.jpg" />    </item>
    <item>
        <title>Tweak #073: It's All Display</title>
        <itunes:title>Tweak #073: It's All Display</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/tweak-073-its-all-display/</link>
                    <comments>https://franklinfixtures.podbean.com/e/tweak-073-its-all-display/#comments</comments>        <pubDate>Tue, 27 Feb 2024 16:42:45 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/c395d5f2-b3dd-323e-8afe-af8c11110530</guid>
                                    <description><![CDATA[<p>Many of us lament our lack of display space in our book spaces. We know that when we elevate something and make it special it moves quickly into the hands of a happy customer.</p>
<p>But what if we thought about this differently? What could happen if we think of our shelves as fixtures -- a kind of extended staff member -- and we consider it ALL as display?  </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Many of us lament our lack of display space in our book spaces. We know that when we elevate something and make it special it moves quickly into the hands of a happy customer.</p>
<p>But what if we thought about this differently? What could happen if we think of our shelves as fixtures -- a kind of extended staff member -- and we consider it ALL as display?  </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/znw5c8/It_s_all_display8g5mw.mp3" length="4129223" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Many of us lament our lack of display space in our book spaces. We know that when we elevate something and make it special it moves quickly into the hands of a happy customer.
But what if we thought about this differently? What could happen if we think of our shelves as fixtures -- a kind of extended staff member -- and we consider it ALL as display?  ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>171</itunes:duration>
                <itunes:episode>80</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
            </item>
    <item>
        <title>Tweak #072: On Being an Illuminator</title>
        <itunes:title>Tweak #072: On Being an Illuminator</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/tweak-072-on-being-an-illuminator/</link>
                    <comments>https://franklinfixtures.podbean.com/e/tweak-072-on-being-an-illuminator/#comments</comments>        <pubDate>Mon, 05 Feb 2024 09:16:11 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/1172da3b-5193-36c3-bfa6-90d7ef04613f</guid>
                                    <description><![CDATA[<p>We're exploring a book club pick that is making a difference in the way we approach relationships: David Brooks' How to Know a Person: The Art of Seeing Others Deeply and Being Deeply Seen. It's a small and subtle shift that can make a big difference in your store. Click now to listen to this timely tweak.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>We're exploring a book club pick that is making a difference in the way we approach relationships: David Brooks' <em>How to Know a Person: The Art of Seeing Others Deeply and Being Deeply Seen</em>. It's a small and subtle shift that can make a big difference in your store. Click now to listen to this timely tweak.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/sihvz4/Being_an_Illuminatorbott7.mp3" length="3567543" type="audio/mpeg"/>
        <itunes:summary><![CDATA[We're exploring a book club pick that is making a difference in the way we approach relationships: David Brooks' How to Know a Person: The Art of Seeing Others Deeply and Being Deeply Seen. It's a small and subtle shift that can make a big difference in your store. Click now to listen to this timely tweak.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>148</itunes:duration>
                <itunes:episode>79</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Plenty_Team_sq_eerhz6.jpg" />    </item>
    <item>
        <title>Tweak #071: Sense and Stability</title>
        <itunes:title>Tweak #071: Sense and Stability</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/tweak-071-sense-and-stability/</link>
                    <comments>https://franklinfixtures.podbean.com/e/tweak-071-sense-and-stability/#comments</comments>        <pubDate>Tue, 19 Dec 2023 11:27:06 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/e26dc746-920c-3a28-abe4-d421fc7e1536</guid>
                                    <description><![CDATA[<p>In this season when stores are packed with people and stacked to the rafters with books and gifts, Lisa talks about creating stable displays -- and reveals her own mishaps with displays. Click below to listen to this timely tweak.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>In this season when stores are packed with people and stacked to the rafters with books and gifts, Lisa talks about creating stable displays -- and reveals her own mishaps with displays. Click below to listen to this timely tweak.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/ray2r3/They_Don_t_fall_downbkfzu.mp3" length="3301665" type="audio/mpeg"/>
        <itunes:summary><![CDATA[In this season when stores are packed with people and stacked to the rafters with books and gifts, Lisa talks about creating stable displays -- and reveals her own mishaps with displays. Click below to listen to this timely tweak.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>137</itunes:duration>
                <itunes:episode>78</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Beanbag_Books_3__mkcfr5.jpg" />    </item>
    <item>
        <title>Tweak #070: Butter Cups &amp; Important Stuffs</title>
        <itunes:title>Tweak #070: Butter Cups &amp; Important Stuffs</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/tweak-070-butter-cups-important-stuffs/</link>
                    <comments>https://franklinfixtures.podbean.com/e/tweak-070-butter-cups-important-stuffs/#comments</comments>        <pubDate>Tue, 05 Dec 2023 06:30:00 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/48b5cbc1-5c53-3167-9de1-ee0cacce6dae</guid>
                                    <description><![CDATA[<p>Re-telling a Ken Blanchard classic about Butter Cups, Lisa reminds us in this busy season that it's easy to miss the mark with our focus.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Re-telling a Ken Blanchard classic about Butter Cups, Lisa reminds us in this busy season that it's easy to miss the mark with our focus.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/4w247f/Buttercups.mp3" length="4393307" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Re-telling a Ken Blanchard classic about Butter Cups, Lisa reminds us in this busy season that it's easy to miss the mark with our focus.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>182</itunes:duration>
                <itunes:episode>77</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/butter_jfnbz5.png" />    </item>
    <item>
        <title>Tweak #069: Avoiding the Auction at the POS</title>
        <itunes:title>Tweak #069: Avoiding the Auction at the POS</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/tweak-096-avoiding-the-auction-at-the-pos/</link>
                    <comments>https://franklinfixtures.podbean.com/e/tweak-096-avoiding-the-auction-at-the-pos/#comments</comments>        <pubDate>Tue, 21 Nov 2023 14:21:35 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/d65efcd4-1de2-3f22-8b0e-5fef50af12b3</guid>
                                    <description><![CDATA[<p>Today we're thinking about how our little actions at the point of sale mean so much -- for better and worse. Instead of alerting the store to the total someone just spent on books, we're finding some more discrete ways to thank them for shopping with us.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Today we're thinking about how our little actions at the point of sale mean so much -- for better and worse. Instead of alerting the store to the total someone just spent on books, we're finding some more discrete ways to thank them for shopping with us.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/kkpvx9/Auctioning_totalsbaxak.mp3" length="3498433" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Today we're thinking about how our little actions at the point of sale mean so much -- for better and worse. Instead of alerting the store to the total someone just spent on books, we're finding some more discrete ways to thank them for shopping with us.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>145</itunes:duration>
                <itunes:episode>76</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/thank_you_vpvnsn.jpg" />    </item>
    <item>
        <title>Tweak #068: Noticing Things</title>
        <itunes:title>Tweak #068: Noticing Things</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/tweak-068-noticing-things/</link>
                    <comments>https://franklinfixtures.podbean.com/e/tweak-068-noticing-things/#comments</comments>        <pubDate>Tue, 14 Nov 2023 06:30:00 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/b521e57d-d38a-35f3-842f-2c71d04f9fd0</guid>
                                    <description><![CDATA[<p>Noticing Things: A Simple and Powerful First Step in Connecting People with Books</p>
<p>It costs nothing and yields immediate results: being really good at noticing things is your most profound superpower that you can use in the next hour. Today we're taking 2 minutes to remind ourselves that our most powerful tool is in our possession right now.  Let's take a note from our skilled dogs and cats and tune up our noticing skills to connect people with their books this season.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Noticing Things: A Simple and Powerful First Step in Connecting People with Books</p>
<p>It costs nothing and yields immediate results: being really good at noticing things is your most profound superpower that you can use in the next hour. Today we're taking 2 minutes to remind ourselves that our most powerful tool is in our possession right now.  Let's take a note from our skilled dogs and cats and tune up our noticing skills to connect people with their books this season.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/e7cm8d/Noticing_things6woq6.mp3" length="3030410" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Noticing Things: A Simple and Powerful First Step in Connecting People with Books
It costs nothing and yields immediate results: being really good at noticing things is your most profound superpower that you can use in the next hour. Today we're taking 2 minutes to remind ourselves that our most powerful tool is in our possession right now.  Let's take a note from our skilled dogs and cats and tune up our noticing skills to connect people with their books this season.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>125</itunes:duration>
                <itunes:episode>75</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Pupper_yyjt2p.png" />    </item>
    <item>
        <title>Tweak #067: A Surprisingly Fundamental Holiday Hint</title>
        <itunes:title>Tweak #067: A Surprisingly Fundamental Holiday Hint</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/tweak-067-a-surprisingly-fundamental-holiday-hint/</link>
                    <comments>https://franklinfixtures.podbean.com/e/tweak-067-a-surprisingly-fundamental-holiday-hint/#comments</comments>        <pubDate>Thu, 26 Oct 2023 15:52:14 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/3e4fbfbb-0491-3c8c-9570-828b262827d1</guid>
                                    <description><![CDATA[<p>In the spirit of the upcoming holiday season, Lisa has been thinking about core ways we can maximize holiday connections and sales. Her thoughts and inquiries with others resulted in a couple of "holiday hints" that are powerful fundamentals. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>In the spirit of the upcoming holiday season, Lisa has been thinking about core ways we can maximize holiday connections and sales. Her thoughts and inquiries with others resulted in a couple of "holiday hints" that are powerful fundamentals. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/32dibn/Holiday_Hints_1a4gv0.mp3" length="4253986" type="audio/mpeg"/>
        <itunes:summary><![CDATA[In the spirit of the upcoming holiday season, Lisa has been thinking about core ways we can maximize holiday connections and sales. Her thoughts and inquiries with others resulted in a couple of "holiday hints" that are powerful fundamentals. ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>176</itunes:duration>
                <itunes:episode>74</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Screenshot_2023-10-26_155059_rkr98t.png" />    </item>
    <item>
        <title>Tweak #066: Untethered</title>
        <itunes:title>Tweak #066: Untethered</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/tweak-066-untethered/</link>
                    <comments>https://franklinfixtures.podbean.com/e/tweak-066-untethered/#comments</comments>        <pubDate>Tue, 17 Oct 2023 15:31:52 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/7002487d-5e59-375f-a956-0cf9c558e44d</guid>
                                    <description><![CDATA[<p>Untethered: Freeing Ourselves for Conversation</p>
<p>Some personal reflection brings Lisa to the realization that she's feeling tethered to the cash wrap and forgetting -- sometimes -- to linger more in the floor. Encouraging all of us to lean into our relational strengths and untether ourselves from the magnetic cash wrap, where we can perhaps grow a wee bit too comfortable? Food for thought and a small thing that could have a big impact. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Untethered: Freeing Ourselves for Conversation</p>
<p>Some personal reflection brings Lisa to the realization that she's feeling tethered to the cash wrap and forgetting -- sometimes -- to linger more in the floor. Encouraging all of us to lean into our relational strengths and untether ourselves from the magnetic cash wrap, where we can perhaps grow a wee bit too comfortable? Food for thought and a small thing that could have a big impact. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/puymbn/untether.mp3" length="3413645" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Untethered: Freeing Ourselves for Conversation
Some personal reflection brings Lisa to the realization that she's feeling tethered to the cash wrap and forgetting -- sometimes -- to linger more in the floor. Encouraging all of us to lean into our relational strengths and untether ourselves from the magnetic cash wrap, where we can perhaps grow a wee bit too comfortable? Food for thought and a small thing that could have a big impact. ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>141</itunes:duration>
                <itunes:episode>73</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Build_Rapport_5a3uqi.jpg" />    </item>
    <item>
        <title>Tweak #065: What I’ve Learned from the Saddest Displays</title>
        <itunes:title>Tweak #065: What I’ve Learned from the Saddest Displays</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/tweak-065-what-i-ve-learned-from-the-saddest-displays/</link>
                    <comments>https://franklinfixtures.podbean.com/e/tweak-065-what-i-ve-learned-from-the-saddest-displays/#comments</comments>        <pubDate>Tue, 03 Oct 2023 18:48:38 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/ebd17402-3dc4-3870-8148-079d7059fb07</guid>
                                    <description><![CDATA[<p>In preparation for a workshop at MPIBA this week, I invited folks to send me a picture of their most tired, frustratingly stagnant or just uninspiring display in hopes of working together to make it better. Here are two things that we saw consistently ... click to listen.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>In preparation for a workshop at MPIBA this week, I invited folks to send me a picture of their most tired, frustratingly stagnant or just uninspiring display in hopes of working together to make it better. Here are two things that we saw consistently ... click to listen.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/uxqer5/Two_Things_I_Learned_from_Our_Saddest_Displaysaxgem.mp3" length="4098272" type="audio/mpeg"/>
        <itunes:summary><![CDATA[In preparation for a workshop at MPIBA this week, I invited folks to send me a picture of their most tired, frustratingly stagnant or just uninspiring display in hopes of working together to make it better. Here are two things that we saw consistently ... click to listen.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>170</itunes:duration>
                <itunes:episode>72</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/bad_display_sq_ebpa6r.png" />    </item>
    <item>
        <title>Tweak #64: Using Personas in Display</title>
        <itunes:title>Tweak #64: Using Personas in Display</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/tweak-64-how-personas-can-help/</link>
                    <comments>https://franklinfixtures.podbean.com/e/tweak-64-how-personas-can-help/#comments</comments>        <pubDate>Mon, 25 Sep 2023 14:02:39 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/a8016f85-04c3-336d-94a8-8e8e0cb7ba08</guid>
                                    <description><![CDATA[<p>We're bending a marketing term to help us connect with our customers and friends in our bookshops. In marketing, personas are fictional characters you create based on research, representing your customers. Here, we're using your passions to build a persona around yourself or your booksellers to connect with customers and come at things from a different angle. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>We're bending a marketing term to help us connect with our customers and friends in our bookshops. In marketing, personas are fictional characters you create based on research, representing your customers. Here, we're using your passions to build a persona around yourself or your booksellers to connect with customers and come at things from a different angle. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/72a8ek/Persona.mp3" length="4739203" type="audio/mpeg"/>
        <itunes:summary><![CDATA[We're bending a marketing term to help us connect with our customers and friends in our bookshops. In marketing, personas are fictional characters you create based on research, representing your customers. Here, we're using your passions to build a persona around yourself or your booksellers to connect with customers and come at things from a different angle. ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>197</itunes:duration>
                <itunes:episode>71</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Owl_persona_hy9yr4.jpg" />    </item>
    <item>
        <title>Tweak #063: Keeping it Connected</title>
        <itunes:title>Tweak #063: Keeping it Connected</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/tweak-063-keeping-it-connected/</link>
                    <comments>https://franklinfixtures.podbean.com/e/tweak-063-keeping-it-connected/#comments</comments>        <pubDate>Tue, 19 Sep 2023 09:56:56 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/7795d638-d048-3df7-a333-d46b6bb5763f</guid>
                                    <description><![CDATA[<p>Whether you're a solo bookseller or part of a larger staff, keeping the various parts of our bookselling world connected is a challenge. It's like we have one head space for social media and another for events, and still another for curation and display sometimes. When it comes together it feels nice -- we all have experienced that -- so how do we make that happen every day? </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Whether you're a solo bookseller or part of a larger staff, keeping the various parts of our bookselling world connected is a challenge. It's like we have one head space for social media and another for events, and still another for curation and display sometimes. When it comes together it feels nice -- we all have experienced that -- so how do we make that happen every day? </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/ka65ni/Connections_2_minute_tweakb0u22.mp3" length="3291914" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Whether you're a solo bookseller or part of a larger staff, keeping the various parts of our bookselling world connected is a challenge. It's like we have one head space for social media and another for events, and still another for curation and display sometimes. When it comes together it feels nice -- we all have experienced that -- so how do we make that happen every day? ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>136</itunes:duration>
                <itunes:episode>70</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/main_street_c3bg7a.png" />    </item>
    <item>
        <title>Tweak #062: First, Figure Out the Size of the Pie</title>
        <itunes:title>Tweak #062: First, Figure Out the Size of the Pie</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/tweak-062-first-figure-out-the-size-of-the-pie/</link>
                    <comments>https://franklinfixtures.podbean.com/e/tweak-062-first-figure-out-the-size-of-the-pie/#comments</comments>        <pubDate>Tue, 05 Sep 2023 16:41:43 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/f10593bb-5bd3-36ed-a78b-514066675d32</guid>
                                    <description><![CDATA[<p>In this episode, we're exploring a single thought about reverse-engineering your payroll to find your store income objectives... figuring out what you need and then collectively working to achieve that so that everyone can get paid equitably. It's a sort of mind flip that has worked for some -- could it make a difference for you?</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>In this episode, we're exploring a single thought about reverse-engineering your payroll to find your store income objectives... figuring out what you need and then collectively working to achieve that so that everyone can get paid equitably. It's a sort of mind flip that has worked for some -- could it make a difference for you?</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/gxg2nt/Two_minute_tweak_on_pie_bigger8yt3y.mp3" length="3335672" type="audio/mpeg"/>
        <itunes:summary><![CDATA[In this episode, we're exploring a single thought about reverse-engineering your payroll to find your store income objectives... figuring out what you need and then collectively working to achieve that so that everyone can get paid equitably. It's a sort of mind flip that has worked for some -- could it make a difference for you?]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>138</itunes:duration>
                <itunes:episode>69</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/pie_8hn4py.png" />    </item>
    <item>
        <title>Tweak #061: Bookselling is a Profession</title>
        <itunes:title>Tweak #061: Bookselling is a Profession</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/tweak-061-bookselling-is-a-profession/</link>
                    <comments>https://franklinfixtures.podbean.com/e/tweak-061-bookselling-is-a-profession/#comments</comments>        <pubDate>Wed, 30 Aug 2023 16:23:27 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/f4f39c9c-3d35-3b00-b136-f8308b0bb8e6</guid>
                                    <description><![CDATA[<p>What we do matters. Let's talk about how and why.</p>
<p>In today's tweak, we're pondering the power in talking about the profession of bookselling with staff and customers. We're framing what we do as a social science/art/business competency set and lingering on nuggets of wisdom from experts. Click to listen now!</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>What we do matters. Let's talk about how and why.</p>
<p>In today's tweak, we're pondering the power in talking about the profession of bookselling with staff and customers. We're framing what we do as a social science/art/business competency set and lingering on nuggets of wisdom from experts. Click to listen now!</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/p2w3bv/Professional_Bookselling7a2yz.mp3" length="3569163" type="audio/mpeg"/>
        <itunes:summary><![CDATA[What we do matters. Let's talk about how and why.
In today's tweak, we're pondering the power in talking about the profession of bookselling with staff and customers. We're framing what we do as a social science/art/business competency set and lingering on nuggets of wisdom from experts. Click to listen now!]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>148</itunes:duration>
                <itunes:episode>68</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/external-file_edited_zt59ix.jpg" />    </item>
    <item>
        <title>Tweak #060: Hiring in a Sansdemic</title>
        <itunes:title>Tweak #060: Hiring in a Sansdemic</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/tweak-060-hiring-in-a-sans-demic/</link>
                    <comments>https://franklinfixtures.podbean.com/e/tweak-060-hiring-in-a-sans-demic/#comments</comments>        <pubDate>Wed, 23 Aug 2023 11:00:40 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/5ae4c816-60f5-35b7-bcc1-ea86ecc83d71</guid>
                                    <description><![CDATA[<p>In this episode we're following up on the art of hiring when flexibility, fun and feeling good is today's currency. Bookshops have a special advantage -- click to listen now as we talk about leveraging that advantage in ways that work for everyone and move the mission forward.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>In this episode we're following up on the art of hiring when <em>flexibility</em>, <em>fun </em>and <em>feeling good</em> is today's currency. Bookshops have a special advantage -- click to listen now as we talk about leveraging that advantage in ways that work for everyone and move the mission forward.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/gda3v3/Hiring_in_a_sans_Demic8gkiy.mp3" length="5404954" type="audio/mpeg"/>
        <itunes:summary><![CDATA[In this episode we're following up on the art of hiring when flexibility, fun and feeling good is today's currency. Bookshops have a special advantage -- click to listen now as we talk about leveraging that advantage in ways that work for everyone and move the mission forward.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>225</itunes:duration>
                <itunes:episode>67</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Happy_Faces_web_iyebwi.jpg" />    </item>
    <item>
        <title>Tweak #59: The Four Questions for Employees Today</title>
        <itunes:title>Tweak #59: The Four Questions for Employees Today</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/tweak-59-the-four-questions-for-employees-today/</link>
                    <comments>https://franklinfixtures.podbean.com/e/tweak-59-the-four-questions-for-employees-today/#comments</comments>        <pubDate>Wed, 09 Aug 2023 09:39:17 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/11b18db8-aa52-36af-87c0-a597cc0eedac</guid>
                                    <description><![CDATA[We're thinking about staff and volunteers and about the ways that bookstores can be models of a new adult-adult working relationship (shifting from the parent-child expectations of employer/employee in the past). There are four great questions to ask when someone leaves... and it is a good idea to put those questions on the table on the first day as well, setting the expectation for their contributions, their development, and their ability to move forward and stay connected with our book culture work in some way. ]]></description>
                                                            <content:encoded><![CDATA[We're thinking about staff and volunteers and about the ways that bookstores can be models of a new adult-adult working relationship (shifting from the parent-child expectations of employer/employee in the past). There are four great questions to ask when someone leaves... and it is a good idea to put those questions on the table on the first day as well, setting the expectation for their contributions, their development, and their ability to move forward and stay connected with our book culture work in some way. ]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/rnrvuv/Two_minute_tweak_four_questions899z0.mp3" length="3425214" type="audio/mpeg"/>
        <itunes:summary><![CDATA[We're thinking about staff and volunteers and about the ways that bookstores can be models of a new adult-adult working relationship (shifting from the parent-child expectations of employer/employee in the past). There are four great questions to ask when someone leaves... and it is a good idea to put those questions on the table on the first day as well, setting the expectation for their contributions, their development, and their ability to move forward and stay connected with our book culture work in some way. ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>142</itunes:duration>
                <itunes:episode>66</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/help_bfrydc.jpg" />    </item>
    <item>
        <title>Tweak #58: Do you have your 3 things?</title>
        <itunes:title>Tweak #58: Do you have your 3 things?</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/tweak-58-do-you-have-your-3-things/</link>
                    <comments>https://franklinfixtures.podbean.com/e/tweak-58-do-you-have-your-3-things/#comments</comments>        <pubDate>Tue, 18 Jul 2023 07:20:00 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/88cb954c-b4fa-3461-98c0-c912ec2b62a5</guid>
                                    <description><![CDATA[<p>Taking a cue from author Donald Miller, Lisa and Plenty Bookshop store manager Ashley identified three critical actions for booksellers every day... a way of aligning the action and really building cohesive progress. Hear how it's working and what three they chose, while thinking about your own in this 2 minute moment. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Taking a cue from author Donald Miller, Lisa and Plenty Bookshop store manager Ashley identified three critical actions for booksellers every day... a way of aligning the action and really building cohesive progress. Hear how it's working and what three they chose, while thinking about your own in this 2 minute moment. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/m36eda/Critical_actions8wl09.mp3" length="4025061" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Taking a cue from author Donald Miller, Lisa and Plenty Bookshop store manager Ashley identified three critical actions for booksellers every day... a way of aligning the action and really building cohesive progress. Hear how it's working and what three they chose, while thinking about your own in this 2 minute moment. ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>167</itunes:duration>
                <itunes:episode>65</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/smaller_size_8itmfs.jpg" />    </item>
    <item>
        <title>Tweak #57: Wheee — The Ladder Ride</title>
        <itunes:title>Tweak #57: Wheee — The Ladder Ride</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/tweak-57-wheee-%e2%80%94-the-ladder-ride/</link>
                    <comments>https://franklinfixtures.podbean.com/e/tweak-57-wheee-%e2%80%94-the-ladder-ride/#comments</comments>        <pubDate>Tue, 20 Jun 2023 04:00:00 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/31eb05d6-04b1-3a29-bf2e-1a618f372a89</guid>
                                    <description><![CDATA[<p>Bookstores are happy spaces. And it's so wonderful when people let their happy really shine. In the face of so much that is tough about life right now, those things that make us giggle are more important than ever.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Bookstores are happy spaces. And it's so wonderful when people let their happy really shine. In the face of so much that is tough about life right now, those things that make us giggle are more important than ever.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/n9diye/That_Ladder_Ride874xe.mp3" length="2151185" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Bookstores are happy spaces. And it's so wonderful when people let their happy really shine. In the face of so much that is tough about life right now, those things that make us giggle are more important than ever.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>89</itunes:duration>
                <itunes:episode>64</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Ladder_Ashley_phcbry.png" />    </item>
    <item>
        <title>Tweak #56: Creating Child Caves</title>
        <itunes:title>Tweak #56: Creating Child Caves</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/tweak-56-creating-child-caves/</link>
                    <comments>https://franklinfixtures.podbean.com/e/tweak-56-creating-child-caves/#comments</comments>        <pubDate>Mon, 12 Jun 2023 10:08:34 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/98e41245-dcfb-310e-ac94-2e62aa6170b5</guid>
                                    <description><![CDATA[<p>We all love spaces that make us feel big -- an important part of creating welcome in our bookshops. With a fresh story that happened yesterday, Lisa revisits the pattern language known as "Child Caves." </p>
<p>It's a small idea (wink) with big potential for all of us. Click to listen now.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>We all love spaces that make us feel big -- an important part of creating welcome in our bookshops. With a fresh story that happened yesterday, Lisa revisits the pattern language known as "Child Caves." </p>
<p>It's a small idea (wink) with big potential for all of us. Click to listen now.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/q9u5r9/Child_caves_1_6144t.mp3" length="3211035" type="audio/mpeg"/>
        <itunes:summary><![CDATA[We all love spaces that make us feel big -- an important part of creating welcome in our bookshops. With a fresh story that happened yesterday, Lisa revisits the pattern language known as "Child Caves." 
It's a small idea (wink) with big potential for all of us. Click to listen now.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>133</itunes:duration>
                <itunes:episode>63</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Child_Caves1_j89j57.jpg" />    </item>
    <item>
        <title>Tweak #55: What They Brought</title>
        <itunes:title>Tweak #55: What They Brought</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/tweak-55-what-they-brought/</link>
                    <comments>https://franklinfixtures.podbean.com/e/tweak-55-what-they-brought/#comments</comments>        <pubDate>Tue, 23 May 2023 08:38:42 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/0dcd1def-eddd-3d9e-b61b-0a6934c9347a</guid>
                                    <description><![CDATA[<p>They brought things. Our customers brought treasures for the store. If you've experienced that, isn't it gorgeous? It doesn't happen anywhere else that I know of in the world of retail which suggests that our world of bookshopping is a rare space -- one that others feel inspired to add to.</p>
<p>Let's explore that a little in today's Two Minute Tweak. Click to listen now.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>They brought things. Our customers brought treasures for the store. If you've experienced that, isn't it gorgeous? It doesn't happen anywhere else that I know of in the world of retail which suggests that our world of bookshopping is a rare space -- one that others feel inspired to add to.</p>
<p>Let's explore that a little in today's Two Minute Tweak. Click to listen now.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/ytr9yb/What_they_brought657g4.mp3" length="3861430" type="audio/mpeg"/>
        <itunes:summary><![CDATA[They brought things. Our customers brought treasures for the store. If you've experienced that, isn't it gorgeous? It doesn't happen anywhere else that I know of in the world of retail which suggests that our world of bookshopping is a rare space -- one that others feel inspired to add to.
Let's explore that a little in today's Two Minute Tweak. Click to listen now.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>160</itunes:duration>
                <itunes:episode>62</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/bike_sq_nwxhvr.png" />    </item>
    <item>
        <title>Tweak #54: Spaces that make us feel big</title>
        <itunes:title>Tweak #54: Spaces that make us feel big</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/tweak-54-spaces-that-make-us-feel-big/</link>
                    <comments>https://franklinfixtures.podbean.com/e/tweak-54-spaces-that-make-us-feel-big/#comments</comments>        <pubDate>Thu, 18 May 2023 11:17:27 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/fb5169c8-47b7-3681-8dc2-9f37936bea5f</guid>
                                    <description><![CDATA[<p>In this episode, we're exploring the power of child caves -- and thinking about the adult equivalent too. Do you have spaces that make people feel big? Ensconced?</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>In this episode, we're exploring the power of child caves -- and thinking about the adult equivalent too. Do you have spaces that make people feel big? Ensconced?</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/diczdw/Child_caves7ifku.mp3" length="4337966" type="audio/mpeg"/>
        <itunes:summary><![CDATA[In this episode, we're exploring the power of child caves -- and thinking about the adult equivalent too. Do you have spaces that make people feel big? Ensconced?]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>180</itunes:duration>
                <itunes:episode>61</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/cc3_mkrrs8.jpg" />    </item>
    <item>
        <title>Saving a MONTH of Effort</title>
        <itunes:title>Saving a MONTH of Effort</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/saving-a-month-of-effort/</link>
                    <comments>https://franklinfixtures.podbean.com/e/saving-a-month-of-effort/#comments</comments>        <pubDate>Thu, 27 Apr 2023 08:57:42 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/28922155-cfeb-3c4b-b5ac-97e368117ba9</guid>
                                    <description><![CDATA[<p>Sustain: The Final Five S Strategy</p>
<p>This little idea can easily save you a month (or more) every year and I say that with confidence. I've seen it happen a lot.  It's even happened to me, and that's saying something.</p>
<p>We're looking at the last of the Five S strategies -- with a review of the first four in case you missed it -- with the hope of giving you a clearer, more efficient space to do your thing.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Sustain: The Final Five S Strategy</p>
<p>This little idea can easily save you a month (or more) every year and I say that with confidence. I've seen it happen a lot.  It's even happened to me, and that's saying something.</p>
<p>We're looking at the last of the Five S strategies -- with a review of the first four in case you missed it -- with the hope of giving you a clearer, more efficient space to do your thing.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/xuzu6c/sustain_1_9leki.mp3" length="4978635" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Sustain: The Final Five S Strategy
This little idea can easily save you a month (or more) every year and I say that with confidence. I've seen it happen a lot.  It's even happened to me, and that's saying something.
We're looking at the last of the Five S strategies -- with a review of the first four in case you missed it -- with the hope of giving you a clearer, more efficient space to do your thing.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>207</itunes:duration>
                <itunes:episode>60</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
            </item>
    <item>
        <title>Making Time to Make Time: Standardize and Shine</title>
        <itunes:title>Making Time to Make Time: Standardize and Shine</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/making-time-to-make-time-standardize-and-shine/</link>
                    <comments>https://franklinfixtures.podbean.com/e/making-time-to-make-time-standardize-and-shine/#comments</comments>        <pubDate>Thu, 20 Apr 2023 05:36:41 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/7f049d5f-d727-3062-a59e-ba5515e09089</guid>
                                    <description><![CDATA[This segment is the follow up to the 5 step organization method (called Five S) started two weeks ago called Sort and Set in Order.  (What can I say -- we teach what we need.)  Today, we're talking about the 3rd and 4th S's with a review of the first two just to keep us all in the loop: standardize and shine.  
 
While some will drum their fingers in delight, others may feel this is less than the most fun of topics.  But it can be fun and meaningful and just plain useful for everyone, even the least organized among us (perhaps me).  Here's how you claim a couple of your hours of life back each day --- which is most necessary if you are going to save the world with books.  ]]></description>
                                                            <content:encoded><![CDATA[This segment is the follow up to the 5 step organization method (called Five S) started two weeks ago called Sort and Set in Order.  (What can I say -- we teach what we need.)  Today, we're talking about the 3rd and 4th S's with a review of the first two just to keep us all in the loop: standardize and shine.  
 
While some will drum their fingers in delight, others may feel this is less than the most fun of topics.  But it can be fun and meaningful and just plain useful for everyone, even the least organized among us (perhaps me).  Here's how you claim a couple of your hours of life back each day --- which is most necessary if you are going to save the world with books.  ]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/kceesu/Standardize_and_Shine6q8l1.mp3" length="4642710" type="audio/mpeg"/>
        <itunes:summary><![CDATA[This segment is the follow up to the 5 step organization method (called Five S) started two weeks ago called Sort and Set in Order.  (What can I say -- we teach what we need.)  Today, we're talking about the 3rd and 4th S's with a review of the first two just to keep us all in the loop: standardize and shine.  
 
While some will drum their fingers in delight, others may feel this is less than the most fun of topics.  But it can be fun and meaningful and just plain useful for everyone, even the least organized among us (perhaps me).  Here's how you claim a couple of your hours of life back each day --- which is most necessary if you are going to save the world with books.  ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>192</itunes:duration>
                <itunes:episode>59</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
            </item>
    <item>
        <title>Let There Be Light: A Two Minute Tweak #051</title>
        <itunes:title>Let There Be Light: A Two Minute Tweak #051</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/let-there-be-light-a-two-minute-tweak-051/</link>
                    <comments>https://franklinfixtures.podbean.com/e/let-there-be-light-a-two-minute-tweak-051/#comments</comments>        <pubDate>Thu, 13 Apr 2023 04:13:27 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/f3d755d9-89fb-30da-b5ea-c6fb65fae6f8</guid>
                                    <description><![CDATA[We need easy strategies that improve the browse experience. This short podcast from Lisa Uhrik offers a small challenge you can use to see the shadows and bring things to light -- literally and figuratively. It's a little bit of focus that can yield immediate and profound results. Click to listen now.
 ]]></description>
                                                            <content:encoded><![CDATA[We need easy strategies that improve the browse experience. This short podcast from Lisa Uhrik offers a small challenge you can use to see the shadows and bring things to light -- literally and figuratively. It's a little bit of focus that can yield immediate and profound results. Click to listen now.
 ]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/k58yiq/Let_there_be_Lighta3bma.mp3" length="2825583" type="audio/mpeg"/>
        <itunes:summary><![CDATA[We need easy strategies that improve the browse experience. This short podcast from Lisa Uhrik offers a small challenge you can use to see the shadows and bring things to light -- literally and figuratively. It's a little bit of focus that can yield immediate and profound results. Click to listen now.
 ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>117</itunes:duration>
                <itunes:episode>58</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/light_ifv42m.png" />    </item>
    <item>
        <title>Saving Time with Sorts &amp; Sets</title>
        <itunes:title>Saving Time with Sorts &amp; Sets</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/saving-time-with-sorts-sets/</link>
                    <comments>https://franklinfixtures.podbean.com/e/saving-time-with-sorts-sets/#comments</comments>        <pubDate>Wed, 05 Apr 2023 09:39:30 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/1379bb62-8d87-35ef-99a6-c6051d1380f4</guid>
                                    <description><![CDATA[<p>We all work around things that cost us time and are nagging annoyances in our cash wraps, offices and storage areas. Using Sort & Set In Order -- the first 2 steps of the Five S strategy -- can help us make quick improvements so that we can redeem hours of time each day for the things that matter most --</p>
<p>connecting people and books.</p>
<p>We teach what we need and I really need this right now -- hoping it's helpful to you too! </p>
<p>Warmly,</p>
<p>Lisa</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>We all work around things that cost us time and are nagging annoyances in our cash wraps, offices and storage areas. Using Sort & Set In Order -- the first 2 steps of the Five S strategy -- can help us make quick improvements so that we can redeem hours of time each day for the things that matter most --</p>
<p>connecting people and books.</p>
<p><em>We teach what we need and I really need this right now -- hoping it's helpful to you too! </em></p>
<p><em>Warmly,</em></p>
<p><em>Lisa</em></p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/2x32qk/Sort_and_Set_in_Order6n5zq.mp3" length="5161140" type="audio/mpeg"/>
        <itunes:summary><![CDATA[We all work around things that cost us time and are nagging annoyances in our cash wraps, offices and storage areas. Using Sort & Set In Order -- the first 2 steps of the Five S strategy -- can help us make quick improvements so that we can redeem hours of time each day for the things that matter most --
connecting people and books.
We teach what we need and I really need this right now -- hoping it's helpful to you too! 
Warmly,
Lisa]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>214</itunes:duration>
                <itunes:episode>57</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
            </item>
    <item>
        <title>Something More Than Sidelines: A 2 Minute Tweak #049</title>
        <itunes:title>Something More Than Sidelines: A 2 Minute Tweak #049</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/something-more-than-sidelines-a-2-minute-tweak-049/</link>
                    <comments>https://franklinfixtures.podbean.com/e/something-more-than-sidelines-a-2-minute-tweak-049/#comments</comments>        <pubDate>Tue, 28 Mar 2023 09:24:01 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/59c0d0af-5543-345a-bf2c-22ecdd5d03f1</guid>
                                    <description><![CDATA[<p>Words matter and the word we're thinking about today is: sidelines.</p>
<p>Rethinking that word leads to a fresh perspective on all the "other-than-book" things we carry in our stores and, perhaps, how to make it all work a little bit better. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Words matter and the word we're thinking about today is: sidelines.</p>
<p>Rethinking that word leads to a fresh perspective on all the "other-than-book" things we carry in our stores and, perhaps, how to make it all work a little bit better. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/ujieep/From_Sidelines_to_Something_More9n3b9.mp3" length="4024313" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Words matter and the word we're thinking about today is: sidelines.
Rethinking that word leads to a fresh perspective on all the "other-than-book" things we carry in our stores and, perhaps, how to make it all work a little bit better. ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>167</itunes:duration>
                <itunes:episode>56</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/sidelines_baby_f9qb2i.jpg" />    </item>
    <item>
        <title>Cultivate the Art of Browsing</title>
        <itunes:title>Cultivate the Art of Browsing</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/cultivate-the-art-of-browsing/</link>
                    <comments>https://franklinfixtures.podbean.com/e/cultivate-the-art-of-browsing/#comments</comments>        <pubDate>Wed, 22 Mar 2023 01:13:16 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/486c4ab9-59c2-38a7-b638-1cf9bca3a396</guid>
                                    <description><![CDATA[<p>Inspired by Jeff Deutsch's book In Praise of Good Bookstores, Lisa is chewing on an old idea with new depth. Browsing is an art, an experience and one of a bookstore's best offerings. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Inspired by Jeff Deutsch's book In Praise of Good Bookstores, Lisa is chewing on an old idea with new depth. Browsing is an art, an experience and one of a bookstore's best offerings. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/jve6vk/Browsing.mp3" length="3961449" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Inspired by Jeff Deutsch's book In Praise of Good Bookstores, Lisa is chewing on an old idea with new depth. Browsing is an art, an experience and one of a bookstore's best offerings. ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>164</itunes:duration>
                <itunes:episode>55</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
            </item>
    <item>
        <title>What Has You Feeling Stuck?</title>
        <itunes:title>What Has You Feeling Stuck?</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/what-has-you-feeling-stuck/</link>
                    <comments>https://franklinfixtures.podbean.com/e/what-has-you-feeling-stuck/#comments</comments>        <pubDate>Tue, 14 Mar 2023 16:04:48 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/04423ae1-f43f-3ba3-9a99-da76755bc45e</guid>
                                    <description><![CDATA[<p>Taking a look at a challenge with a fresh perspective can turn that obstacle into an opportunity.</p>
<p>Lisa shares a small idea that's had a powerful personal impact in the face of on-going flooding situations, with hope that it provides some helpful inspiration for you.  </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Taking a look at a challenge with a fresh perspective can turn that obstacle into an opportunity.</p>
<p>Lisa shares a small idea that's had a powerful personal impact in the face of on-going flooding situations, with hope that it provides some helpful inspiration for you.  </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/i6bmke/Perception.mp3" length="2782562" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Taking a look at a challenge with a fresh perspective can turn that obstacle into an opportunity.
Lisa shares a small idea that's had a powerful personal impact in the face of on-going flooding situations, with hope that it provides some helpful inspiration for you.  ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>115</itunes:duration>
                <itunes:episode>54</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
            </item>
    <item>
        <title>Story of One: A Two Minute Tweak#046</title>
        <itunes:title>Story of One: A Two Minute Tweak#046</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/story-of-one-a-two-minute-tweak046/</link>
                    <comments>https://franklinfixtures.podbean.com/e/story-of-one-a-two-minute-tweak046/#comments</comments>        <pubDate>Tue, 28 Feb 2023 09:19:03 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/4b23fe46-e558-3a1b-a729-e00de0066505</guid>
                                    <description><![CDATA[<p>Taking storytelling in display to a new level, you're invited to try telling a personal story of one (perhaps not so famous) person with a display that breathes with authenticity.  It's a small idea that can have a big impact as we connect people with their books.  (song credit to Sarah Ramirez, "The Story") </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Taking storytelling in display to a new level, you're invited to try telling a personal story of one (perhaps not so famous) person with a display that breathes with authenticity.  It's a small idea that can have a big impact as we connect people with their books.  <em>(song credit to Sarah Ramirez, "The Story") </em></p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/6z5ind/Storytelling_in_display7j95m.mp3" length="3559246" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Taking storytelling in display to a new level, you're invited to try telling a personal story of one (perhaps not so famous) person with a display that breathes with authenticity.  It's a small idea that can have a big impact as we connect people with their books.  (song credit to Sarah Ramirez, "The Story") ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>148</itunes:duration>
                <itunes:episode>53</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/IMG-1272_sqpisi.jpg" />    </item>
    <item>
        <title>Themes in Display: Two Minute Tweak #45</title>
        <itunes:title>Themes in Display: Two Minute Tweak #45</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/themes-in-display-two-minute-tweak-45/</link>
                    <comments>https://franklinfixtures.podbean.com/e/themes-in-display-two-minute-tweak-45/#comments</comments>        <pubDate>Mon, 20 Feb 2023 17:12:02 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/25827932-9c6c-341a-b465-86fd5be09f55</guid>
                                    <description><![CDATA[<p>This week we continue talking about storytelling in display, with the easiest and most accessible of the strategies: use of simple themes. Unexpected collections, color flow, and fun pairings can make themes easy to create and maintain as books and merchandise leap from the shelves.</p>
<p>It's a simple idea that could make a big difference today.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>This week we continue talking about storytelling in display, with the easiest and most accessible of the strategies: use of simple themes. Unexpected collections, color flow, and fun pairings can make themes easy to create and maintain as books and merchandise leap from the shelves.</p>
<p>It's a simple idea that could make a big difference today.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/f4wkch/Themes_in_display8f79k.mp3" length="3989326" type="audio/mpeg"/>
        <itunes:summary><![CDATA[This week we continue talking about storytelling in display, with the easiest and most accessible of the strategies: use of simple themes. Unexpected collections, color flow, and fun pairings can make themes easy to create and maintain as books and merchandise leap from the shelves.
It's a simple idea that could make a big difference today.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>166</itunes:duration>
                <itunes:episode>52</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/93636_vuvtcj.jpg" />    </item>
    <item>
        <title>The Shared Quest: A 2 Minute Tweak #044</title>
        <itunes:title>The Shared Quest: A 2 Minute Tweak #044</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/the-shared-quest-a-2-minute-tweak-044/</link>
                    <comments>https://franklinfixtures.podbean.com/e/the-shared-quest-a-2-minute-tweak-044/#comments</comments>        <pubDate>Mon, 06 Feb 2023 09:09:00 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/37306584-4a7a-3b2f-8fa4-02f004ba880c</guid>
                                    <description><![CDATA[<p>This week we return to the topic of merchandising; specifically, storytelling in display and the use of themes. As we've learned, themes are an easy and good way to display, as we're using the shelves and tables to talk to the individuals who are interacting with them. Listen as Lisa takes this practice to a new level – the shared quest. This theme is something the viewer is involved in with others. Click to get started!</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>This week we return to the topic of merchandising; specifically, storytelling in display and the use of themes. As we've learned, themes are an easy and good way to display, as we're using the shelves and tables to talk to the individuals who are interacting with them. Listen as Lisa takes this practice to a new level – the shared quest. This theme is something the viewer is involved in with others. Click to get started!</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/528var/The_shared_quest60gwk.mp3" length="3188725" type="audio/mpeg"/>
        <itunes:summary><![CDATA[This week we return to the topic of merchandising; specifically, storytelling in display and the use of themes. As we've learned, themes are an easy and good way to display, as we're using the shelves and tables to talk to the individuals who are interacting with them. Listen as Lisa takes this practice to a new level – the shared quest. This theme is something the viewer is involved in with others. Click to get started!]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>132</itunes:duration>
                <itunes:episode>51</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/cookie_book_wkmkvd.jpg" />    </item>
    <item>
        <title>Inspiration with New Friends: A 2 Minute Tweak #043</title>
        <itunes:title>Inspiration with New Friends: A 2 Minute Tweak #043</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/inspiration-with-new-friends-a-2-minute-tweak-043/</link>
                    <comments>https://franklinfixtures.podbean.com/e/inspiration-with-new-friends-a-2-minute-tweak-043/#comments</comments>        <pubDate>Tue, 31 Jan 2023 19:43:41 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/1b197d78-0b98-3601-a6c3-1ef1b5857344</guid>
                                    <description><![CDATA[<p>This tweak is about reaching out, learning with and from each other, with a challenge for you, dear listener, at the end.</p>
<p>Listen as Lisa tells about her recent experience following up on a "one day" promise to visit a newly-made bookstore owner friend (thanks to SIBA) should she ever be in town, and her journey learning with and from them.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>This tweak is about reaching out, learning with and from each other, with a challenge for you, dear listener, at the end.</p>
<p>Listen as Lisa tells about her recent experience following up on a "one day" promise to visit a newly-made bookstore owner friend (thanks to SIBA) should she ever be in town, and her journey learning with and from them.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/7xkur9/Inspiration_with_new_friends8bits.mp3" length="3682281" type="audio/mpeg"/>
        <itunes:summary><![CDATA[This tweak is about reaching out, learning with and from each other, with a challenge for you, dear listener, at the end.
Listen as Lisa tells about her recent experience following up on a "one day" promise to visit a newly-made bookstore owner friend (thanks to SIBA) should she ever be in town, and her journey learning with and from them.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>152</itunes:duration>
                <itunes:episode>50</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/IMG-0033_b8rs3i.jpg" />    </item>
    <item>
        <title>Does Your Store Taste Great?: A 2 Minute Tweak #042</title>
        <itunes:title>Does Your Store Taste Great?: A 2 Minute Tweak #042</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/does-your-store-taste-great-a-2-minute-tweak-042/</link>
                    <comments>https://franklinfixtures.podbean.com/e/does-your-store-taste-great-a-2-minute-tweak-042/#comments</comments>        <pubDate>Tue, 24 Jan 2023 16:13:52 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/ea7de13d-83a0-3f3c-8019-d6b2e2fb5f7a</guid>
                                    <description><![CDATA[<p>Starting with a personal cake analogy, Lisa dives into the question of how does your store "taste"? Some days it's the best flavor in the world, some days, well, not so much. As store owners and managers, we want to always be on the mark for our customers, so how do we keep that consistency?</p>
<p>Join Lisa as she begins a multi-week lesson on merchandising, consistency and – if you have them – using Franklin Fixtures' unique features to make your store the tastiest around.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Starting with a personal cake analogy, Lisa dives into the question of how does your store "taste"? Some days it's the best flavor in the world, some days, well, not so much. As store owners and managers, we want to always be on the mark for our customers, so how do we keep that consistency?</p>
<p>Join Lisa as she begins a multi-week lesson on merchandising, consistency and – if you have them – using Franklin Fixtures' unique features to make your store the tastiest around.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/dkcei7/Taste_your_store8ml7i.mp3" length="3512678" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Starting with a personal cake analogy, Lisa dives into the question of how does your store "taste"? Some days it's the best flavor in the world, some days, well, not so much. As store owners and managers, we want to always be on the mark for our customers, so how do we keep that consistency?
Join Lisa as she begins a multi-week lesson on merchandising, consistency and – if you have them – using Franklin Fixtures' unique features to make your store the tastiest around.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>145</itunes:duration>
                <itunes:episode>49</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/bookstore_5zykxi.png" />    </item>
    <item>
        <title>The Art of Greeting &amp; Connecting with Customers</title>
        <itunes:title>The Art of Greeting &amp; Connecting with Customers</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/the-art-of-greeting-connecting-with-customers/</link>
                    <comments>https://franklinfixtures.podbean.com/e/the-art-of-greeting-connecting-with-customers/#comments</comments>        <pubDate>Tue, 17 Jan 2023 15:54:53 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/e6199cd6-ebda-347e-9c5c-08b1d0f0914c</guid>
                                    <description><![CDATA[<p>Greeting and connecting with customers – it's an art. 
In today's episode, Lisa, with the help of colleague Tasha, a social worker, teaches how to communicate with customers that they're not just in a store but in a place where we are seen and belong. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Greeting and connecting with customers – it's an art. <br>
In today's episode, Lisa, with the help of colleague Tasha, a social worker, teaches how to communicate with customers that they're not just in a store but in a place where we are seen and belong. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/jnshxk/Noticing_people9h22s.mp3" length="4444403" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Greeting and connecting with customers – it's an art. In today's episode, Lisa, with the help of colleague Tasha, a social worker, teaches how to communicate with customers that they're not just in a store but in a place where we are seen and belong. ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>184</itunes:duration>
                <itunes:episode>48</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/greeting_hxnay7.jpg" />    </item>
    <item>
        <title>The Gifts: A 2 Minute Tweak #040</title>
        <itunes:title>The Gifts: A 2 Minute Tweak #040</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/the-gifts-a-2-minute-tweak-040/</link>
                    <comments>https://franklinfixtures.podbean.com/e/the-gifts-a-2-minute-tweak-040/#comments</comments>        <pubDate>Tue, 10 Jan 2023 10:47:04 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/ac2cfe3a-e0cc-3adf-a6f3-e6cef4bbb4f9</guid>
                                    <description><![CDATA[<p>This week Lisa builds on last week's tweak, where she talked about honoring the effort our customers make in coming to our stores. Listen now as she unveils 3 gifts we give as independent bookstores that can't be replicated in a formula: Welcome, Thoughtful Curation and Ourselves. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>This week Lisa builds on last week's tweak, where she talked about honoring the effort our customers make in coming to our stores. Listen now as she unveils 3 gifts we give as independent bookstores that can't be replicated in a formula: Welcome, Thoughtful Curation and Ourselves. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/c8b297/TT_040_The_gifts9fqnz.mp3" length="5535357" type="audio/mpeg"/>
        <itunes:summary><![CDATA[This week Lisa builds on last week's tweak, where she talked about honoring the effort our customers make in coming to our stores. Listen now as she unveils 3 gifts we give as independent bookstores that can't be replicated in a formula: Welcome, Thoughtful Curation and Ourselves. ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>230</itunes:duration>
                <itunes:episode>47</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/PXL_20230106_171313700_zbii4s.jpg" />    </item>
    <item>
        <title>Honoring Their Efforts: A 2 Minute Tweak #039</title>
        <itunes:title>Honoring Their Efforts: A 2 Minute Tweak #039</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/honoring-their-efforts-a-2-minute-tweak-039/</link>
                    <comments>https://franklinfixtures.podbean.com/e/honoring-their-efforts-a-2-minute-tweak-039/#comments</comments>        <pubDate>Tue, 03 Jan 2023 14:35:32 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/284552bb-34e4-3b26-b0bb-610c49137a07</guid>
                                    <description><![CDATA[<p>This week Lisa talks about honoring and helping people who take the time to come in leave with a special treasure. Each customer gets up, gets ready, puts their kiddos in the car, drives to the store, navigates the parking lot — it's a real effort born of hope to visit a store in person. How do we honor their effort and make sure they leave with something tangible?</p>
<p>Click to listen now to the first of this two part episode. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>This week Lisa talks about honoring and helping people who take the time to come in leave with a special treasure. Each customer gets up, gets ready, puts their kiddos in the car, drives to the store, navigates the parking lot — it's a real effort born of hope to visit a store in person. How do we honor their effort and make sure they leave with something tangible?</p>
<p>Click to listen now to the first of this two part episode. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/tkfema/Honoring_their_efforts6s8bs.mp3" length="4211234" type="audio/mpeg"/>
        <itunes:summary><![CDATA[This week Lisa talks about honoring and helping people who take the time to come in leave with a special treasure. Each customer gets up, gets ready, puts their kiddos in the car, drives to the store, navigates the parking lot — it's a real effort born of hope to visit a store in person. How do we honor their effort and make sure they leave with something tangible?
Click to listen now to the first of this two part episode. ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>174</itunes:duration>
                <itunes:episode>46</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/shoes_jv3975.jpg" />    </item>
    <item>
        <title>Three Wise Women: A 2 Minute Tweak #038</title>
        <itunes:title>Three Wise Women: A 2 Minute Tweak #038</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/three-wise-women-a-2-minute-tweak-038/</link>
                    <comments>https://franklinfixtures.podbean.com/e/three-wise-women-a-2-minute-tweak-038/#comments</comments>        <pubDate>Thu, 29 Dec 2022 14:44:25 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/ede06b1a-c94d-3ac7-8bf3-51f3b4110e7d</guid>
                                    <description><![CDATA[<p>This week we bring you a Tuesday Tweak on a Thursday... just in time for the New Year! Lisa reached out to three booksellers and asked what they believe is our best use of time in the space after the holidays and before the New Year.</p>
<p>Their answers surprised Lisa – click to listen now.</p>
<p> </p>
<p>We wish you joy, insights and clarity as you reflect on the New Year this week.</p>
<p> </p>
<p>A special thank you to Donna Paz Kaufman (Paz & Associates, Story & Song), Jill Hendrix (Fiction Addiction) and Linda Marie Barrett (SIBA Executive Director) for their words of wisdom. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>This week we bring you a Tuesday Tweak on a Thursday... just in time for the New Year! Lisa reached out to three booksellers and asked what they believe is our best use of time in the space after the holidays and before the New Year.</p>
<p>Their answers surprised Lisa – click to listen now.</p>
<p> </p>
<p>We wish you joy, insights and clarity as you reflect on the New Year this week.</p>
<p> </p>
<p>A special thank you to Donna Paz Kaufman (Paz & Associates, Story & Song), Jill Hendrix (Fiction Addiction) and Linda Marie Barrett (SIBA Executive Director) for their words of wisdom. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/9hwx52/AUDIO-5497.mp3" length="3222580" type="audio/mpeg"/>
        <itunes:summary><![CDATA[This week we bring you a Tuesday Tweak on a Thursday... just in time for the New Year! Lisa reached out to three booksellers and asked what they believe is our best use of time in the space after the holidays and before the New Year.
Their answers surprised Lisa – click to listen now.
 
We wish you joy, insights and clarity as you reflect on the New Year this week.
 
A special thank you to Donna Paz Kaufman (Paz & Associates, Story & Song), Jill Hendrix (Fiction Addiction) and Linda Marie Barrett (SIBA Executive Director) for their words of wisdom. ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>134</itunes:duration>
                <itunes:episode>45</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/11062b_3cfaf2db43024586b43b141ee1f2e59b_mv2_2vz4gk.jpg" />    </item>
    <item>
        <title>12 Gratitudes for Bookstore Friends: A 2 Minute Tweak #037</title>
        <itunes:title>12 Gratitudes for Bookstore Friends: A 2 Minute Tweak #037</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/12-gratitudes-for-bookstore-friends-a-2-minute-tweak-037/</link>
                    <comments>https://franklinfixtures.podbean.com/e/12-gratitudes-for-bookstore-friends-a-2-minute-tweak-037/#comments</comments>        <pubDate>Tue, 20 Dec 2022 06:01:00 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/5d3a7082-de47-3dd7-9217-b56f7cabd745</guid>
                                    <description><![CDATA[<p>A bit of a different tweak this week. With a fun way to reflect and say Thank You, Lisa counts all the gifts your inspirations have given her over the past 12 months.</p>
<p>We hope you tune in to hear your inspiring contribution. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>A bit of a different tweak this week. With a fun way to reflect and say Thank You, Lisa counts all the gifts your inspirations have given her over the past 12 months.</p>
<p>We hope you tune in to hear your inspiring contribution. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/kw8xgx/TT_037_12_Gratitudes_for_Bookstore_friends9uv7b.mp3" length="3435112" type="audio/mpeg"/>
        <itunes:summary><![CDATA[A bit of a different tweak this week. With a fun way to reflect and say Thank You, Lisa counts all the gifts your inspirations have given her over the past 12 months.
We hope you tune in to hear your inspiring contribution. ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>143</itunes:duration>
                <itunes:episode>44</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Lisa_Uhrik_mic_smile_akkbzr.jpg" />    </item>
    <item>
        <title>Just Give Me a Sign: A 2 Minute Tweak #036</title>
        <itunes:title>Just Give Me a Sign: A 2 Minute Tweak #036</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/just-give-me-a-sign-a-2-minute-tweak/</link>
                    <comments>https://franklinfixtures.podbean.com/e/just-give-me-a-sign-a-2-minute-tweak/#comments</comments>        <pubDate>Tue, 13 Dec 2022 08:40:32 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/3bda0525-aa9c-3005-8c3e-7edba9d71ac7</guid>
                                    <description><![CDATA[<p>Now that I have a small store, I'm noticing things – simple things – that I hadn't thought about too much before now. While we've created a warm, cozy store, we've not focused on customer signage – that special art of communicating without talking.</p>
<p> </p>
<p>Listen to the podcast now as Lisa talks about helping customers focus & find by upping your store's signage game.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Now that I have a small store, I'm noticing things – simple things – that I hadn't thought about too much before now. While we've created a warm, cozy store, we've not focused on customer signage – that special art of communicating without talking.</p>
<p> </p>
<p>Listen to the podcast now as Lisa talks about helping customers focus & find by upping your store's signage game.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/sdjd73/Signage.mp3" length="3772757" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Now that I have a small store, I'm noticing things – simple things – that I hadn't thought about too much before now. While we've created a warm, cozy store, we've not focused on customer signage – that special art of communicating without talking.
 
Listen to the podcast now as Lisa talks about helping customers focus & find by upping your store's signage game.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>157</itunes:duration>
                <itunes:episode>43</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/signage_ye8hnk.jpg" />    </item>
    <item>
        <title>The One Thing: A 2 Minute Tweak #035</title>
        <itunes:title>The One Thing: A 2 Minute Tweak #035</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/the-one-thing-a-2-minute-tweak-035/</link>
                    <comments>https://franklinfixtures.podbean.com/e/the-one-thing-a-2-minute-tweak-035/#comments</comments>        <pubDate>Tue, 29 Nov 2022 16:45:54 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/c392959c-a2bf-39b7-927b-54e5b11bcf7e</guid>
                                    <description><![CDATA[<p>We bought this book to sell at our store – a big, sixty-five dollar David Bowie coffee table book. While I’m a fan of the artist, I’m not sure why we bought it, as it doesn’t fit with our plan or focus. An hour before opening on Small Business Saturday, I saw it lurking in the shadows at the very bottom of a bookcase – not exactly prime real estate for a $65 book.</p>
<p>Listen now as I detail how I elevated one thing and the three morals to the story.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>We bought this book to sell at our store – a big, sixty-five dollar David Bowie coffee table book. While I’m a fan of the artist, I’m not sure why we bought it, as it doesn’t fit with our plan or focus. An hour before opening on Small Business Saturday, I saw it lurking in the shadows at the very bottom of a bookcase – not exactly prime real estate for a $65 book.</p>
<p>Listen now as I detail how I elevated one thing and the three morals to the story.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/qmncg6/David_bowie_book_tweak9x2cr.mp3" length="4415017" type="audio/mpeg"/>
        <itunes:summary><![CDATA[We bought this book to sell at our store – a big, sixty-five dollar David Bowie coffee table book. While I’m a fan of the artist, I’m not sure why we bought it, as it doesn’t fit with our plan or focus. An hour before opening on Small Business Saturday, I saw it lurking in the shadows at the very bottom of a bookcase – not exactly prime real estate for a $65 book.
Listen now as I detail how I elevated one thing and the three morals to the story.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>183</itunes:duration>
                <itunes:episode>42</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Bowie_book_kdzt65.jpg" />    </item>
    <item>
        <title>Pyramids in Display: A Two Minute Tweak #034</title>
        <itunes:title>Pyramids in Display: A Two Minute Tweak #034</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/pyramids-in-display-a-two-minute-tweak-034/</link>
                    <comments>https://franklinfixtures.podbean.com/e/pyramids-in-display-a-two-minute-tweak-034/#comments</comments>        <pubDate>Tue, 22 Nov 2022 08:00:00 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/09db51f2-5b2e-3b9d-968f-e120ffa5a8dc</guid>
                                    <description><![CDATA[<p>We sure do love pyramids in our displays, don't we? They're a fundamental display technique that borrows from antiquity. In this episode, Lisa discusses different types of display fixtures/tables, ways you can make pyramid displays in your store using what you have, the two types of pyramids and how to choose that special item on top. Click to listen now.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>We sure do love pyramids in our displays, don't we? They're a fundamental display technique that borrows from antiquity. In this episode, Lisa discusses different types of display fixtures/tables, ways you can make pyramid displays in your store using what you have, the two types of pyramids and how to choose that special item on top. Click to listen now.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/9cyt6u/TT_034_Pyramids_in_Display752sx.mp3" length="5992688" type="audio/mpeg"/>
        <itunes:summary><![CDATA[We sure do love pyramids in our displays, don't we? They're a fundamental display technique that borrows from antiquity. In this episode, Lisa discusses different types of display fixtures/tables, ways you can make pyramid displays in your store using what you have, the two types of pyramids and how to choose that special item on top. Click to listen now.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>149</itunes:duration>
                <itunes:episode>41</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/asymmetrical-pyramid_b9esp4.png" />    </item>
    <item>
        <title>Wrap It Up Right: #033</title>
        <itunes:title>Wrap It Up Right: #033</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/wrap-it-up-right-033/</link>
                    <comments>https://franklinfixtures.podbean.com/e/wrap-it-up-right-033/#comments</comments>        <pubDate>Tue, 15 Nov 2022 13:45:37 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/3825a86b-dcb9-3e64-a4a7-5fee5dfce27f</guid>
                                    <description><![CDATA[<p>Don't let giftwrap leave you frustrated and confounded! Organize your space and learn how to wrap it up right: looks-wise + budget-wise + space-wise. Click now to listen to Lisa's perfectly timed podcast.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Don't let giftwrap leave you frustrated and confounded! Organize your space and learn how to wrap it up right: looks-wise + budget-wise + space-wise. Click now to listen to Lisa's perfectly timed podcast.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/tcway5/TT_033_Wrap_it_up_Right875zy.mp3" length="5917520" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Don't let giftwrap leave you frustrated and confounded! Organize your space and learn how to wrap it up right: looks-wise + budget-wise + space-wise. Click now to listen to Lisa's perfectly timed podcast.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>147</itunes:duration>
                <itunes:episode>40</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Wrapped_Gifts_2xjvk3.png" />    </item>
    <item>
        <title>Baskets for Holiday Giving: A 2 Minute Tweak #032</title>
        <itunes:title>Baskets for Holiday Giving: A 2 Minute Tweak #032</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/baskets-for-holiday-giving-a-2-minute-tweak-032/</link>
                    <comments>https://franklinfixtures.podbean.com/e/baskets-for-holiday-giving-a-2-minute-tweak-032/#comments</comments>        <pubDate>Tue, 08 Nov 2022 09:53:10 -0600</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/36934077-c366-33c7-9109-88053de95c54</guid>
                                    <description><![CDATA[<p>Baskets for the win this holiday shopping season! And what better place to get them than indy bookstores?
Using her own experience plus brainstorming ideas from Jill Hendrix's Masterminds course, Lisa breaks down best practices for putting together baskets for all ages and interests, using a fun rhyme to keep your basket-making ideas & themes on track. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Baskets for the win this holiday shopping season! And what better place to get them than indy bookstores?<br>
Using her own experience plus brainstorming ideas from Jill Hendrix's <em>Masterminds </em>course, Lisa breaks down best practices for putting together baskets for all ages and interests, using a fun rhyme to keep your basket-making ideas & themes on track. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/dszsxy/Baskets.mp3" length="4520343" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Baskets for the win this holiday shopping season! And what better place to get them than indy bookstores?Using her own experience plus brainstorming ideas from Jill Hendrix's Masterminds course, Lisa breaks down best practices for putting together baskets for all ages and interests, using a fun rhyme to keep your basket-making ideas & themes on track. ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>188</itunes:duration>
                <itunes:episode>39</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/basket2_ikr6bi.jpg" />    </item>
    <item>
        <title>The 7 Second Quick-See Exercise</title>
        <itunes:title>The 7 Second Quick-See Exercise</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/the-7-second-quick-see-exercise/</link>
                    <comments>https://franklinfixtures.podbean.com/e/the-7-second-quick-see-exercise/#comments</comments>        <pubDate>Tue, 01 Nov 2022 15:40:36 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/d9032979-c37c-30d2-abe8-a381a3f06226</guid>
                                    <description><![CDATA[<p class="so-global-p2">This week Lisa challenges you with a quick, simple test to see if your book displays are working. Are you able to recall 9 to 11 book titles ... or just 3 to 5? The answer may surprise you!</p>
<p>Click to listen now!</p>
]]></description>
                                                            <content:encoded><![CDATA[<p class="so-global-p2">This week Lisa challenges you with a quick, simple test to see if your book displays are working. Are you able to recall 9 to 11 book titles ... or just 3 to 5? The answer may surprise you!</p>
<p>Click to listen now!</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/sayhkr/The_seven_second_Quick_see_test91ijq.mp3" length="3848265" type="audio/mpeg"/>
        <itunes:summary><![CDATA[This week Lisa challenges you with a quick, simple test to see if your book displays are working. Are you able to recall 9 to 11 book titles ... or just 3 to 5? The answer may surprise you!
Click to listen now!]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>160</itunes:duration>
                <itunes:episode>38</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/PXL_20220902_183427574_ivckqs.jpg" />    </item>
    <item>
        <title>Color Flow: A 2 Minute Tweak #030</title>
        <itunes:title>Color Flow: A 2 Minute Tweak #030</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/color-flow-a-2-minute-tweak-030/</link>
                    <comments>https://franklinfixtures.podbean.com/e/color-flow-a-2-minute-tweak-030/#comments</comments>        <pubDate>Tue, 25 Oct 2022 09:45:19 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/bcaa8a68-7e14-39c3-8a84-8dc2a5e6b6f4</guid>
                                    <description><![CDATA[<p class="so-global-p2">As we ready our stores for the holidays, try color flow on for size. Color can be fun … and it has a way of easing the mind and leading the eye when it flows. </p>
<p class="so-global-p2">Listen as Lisa shares what occurred when color flow was applied in her bookstore, Plenty on Spring, this past weekend.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p class="so-global-p2">As we ready our stores for the holidays, try color flow on for size. Color can be fun … and it has a way of easing the mind and leading the eye when it flows. </p>
<p class="so-global-p2">Listen as Lisa shares what occurred when color flow was applied in her bookstore, Plenty on Spring, this past weekend.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/zu5kgh/Color_flowsb8mw8.mp3" length="3784317" type="audio/mpeg"/>
        <itunes:summary><![CDATA[As we ready our stores for the holidays, try color flow on for size. Color can be fun … and it has a way of easing the mind and leading the eye when it flows. 
Listen as Lisa shares what occurred when color flow was applied in her bookstore, Plenty on Spring, this past weekend.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>157</itunes:duration>
                <itunes:episode>37</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Color_Flow_1_copy_i2tzr3.jpg" />    </item>
    <item>
        <title>Keeping the Staples: A 2 Minute Tweak #029</title>
        <itunes:title>Keeping the Staples: A 2 Minute Tweak #029</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/keeping-the-staples-a-2-minute-tweak-029/</link>
                    <comments>https://franklinfixtures.podbean.com/e/keeping-the-staples-a-2-minute-tweak-029/#comments</comments>        <pubDate>Tue, 18 Oct 2022 11:13:26 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/77f15a72-b53d-3d18-bd29-cedbd2778b02</guid>
                                    <description><![CDATA[<p>How do we reflect in our merchandising that our customers can experience the "staple" that they count on? This week Lisa discusses how to name your staples and be the constant source for them. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>How do we reflect in our merchandising that our customers can experience the "staple" that they count on? This week Lisa discusses how to name your staples and be the constant source for them. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/bafaye/TT_029_Staples.mp3" length="2778707" type="audio/mpeg"/>
        <itunes:summary><![CDATA[How do we reflect in our merchandising that our customers can experience the "staple" that they count on? This week Lisa discusses how to name your staples and be the constant source for them. ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>115</itunes:duration>
                <itunes:episode>36</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Staples_kyqf7s.jpg" />    </item>
    <item>
        <title>Seeing the Books: A 2 Minute Tweak #028</title>
        <itunes:title>Seeing the Books: A 2 Minute Tweak #028</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/seeing-the-books-a-2-minute-tweak-028/</link>
                    <comments>https://franklinfixtures.podbean.com/e/seeing-the-books-a-2-minute-tweak-028/#comments</comments>        <pubDate>Tue, 11 Oct 2022 05:00:00 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/9e9b775e-325e-3ce1-a4a5-8d1708d2f8b1</guid>
                                    <description><![CDATA[<p>"I've never been able to see so many books before!" exclaimed one customer who recently visited Plenty. The interesting part? We stock only about 1/4 of the amount of books that the big box bookstore he frequented stocks – so what makes our store different?</p>
<p>
Listen to this week's episode as Lisa shares her recipe for getting customers to see all the books in your store. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>"I've never been able to see so many books before!" exclaimed one customer who recently visited Plenty. The interesting part? We stock only about 1/4 of the amount of books that the big box bookstore he frequented stocks – so what makes our store different?</p>
<p><br>
Listen to this week's episode as Lisa shares her recipe for getting customers to see all the books in your store. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/vttvkz/TT_028_Seeing_the_books7x08p.m4a" length="3385019" type="audio/x-m4a"/>
        <itunes:summary><![CDATA["I've never been able to see so many books before!" exclaimed one customer who recently visited Plenty. The interesting part? We stock only about 1/4 of the amount of books that the big box bookstore he frequented stocks – so what makes our store different?
Listen to this week's episode as Lisa shares her recipe for getting customers to see all the books in your store. ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>227</itunes:duration>
                <itunes:episode>35</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
            </item>
    <item>
        <title>You Gotta Move It, Move It: A 2 Minute Tweak #027</title>
        <itunes:title>You Gotta Move It, Move It: A 2 Minute Tweak #027</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/you-gotta-move-it-move-it-a-2-minute-tweak-027/</link>
                    <comments>https://franklinfixtures.podbean.com/e/you-gotta-move-it-move-it-a-2-minute-tweak-027/#comments</comments>        <pubDate>Tue, 04 Oct 2022 10:46:55 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/1e66117b-3d5f-3f63-9393-d37fa521797b</guid>
                                    <description><![CDATA[<p>Lisa discusses how she safely and quickly was able to move books out of the way for Plenty's first in-store author event and reflects on the importance of being able to safely reconfigure stores for events.  </p>
<p>
Are your fixtures working well for quick reconfigurations? Are you able to move them fully loaded without hurting the books, risking the staff, the customers or yourself? </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Lisa discusses how she safely and quickly was able to move books out of the way for Plenty's first in-store author event and reflects on the importance of being able to safely reconfigure stores for events.  </p>
<p><br>
Are your fixtures working well for quick reconfigurations? Are you able to move them fully loaded without hurting the books, risking the staff, the customers or yourself? </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/sdpq4z/TT_027_Move_It95bps.m4a" length="3531871" type="audio/x-m4a"/>
        <itunes:summary><![CDATA[Lisa discusses how she safely and quickly was able to move books out of the way for Plenty's first in-store author event and reflects on the importance of being able to safely reconfigure stores for events.  
Are your fixtures working well for quick reconfigurations? Are you able to move them fully loaded without hurting the books, risking the staff, the customers or yourself? ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>245</itunes:duration>
                <itunes:episode>34</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/P_P_eftj9g.png" />    </item>
    <item>
        <title>Livable Luxuries: A 2 Minute Tweak #026</title>
        <itunes:title>Livable Luxuries: A 2 Minute Tweak #026</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/livable-luxuries-a-2-minute-tweak-026/</link>
                    <comments>https://franklinfixtures.podbean.com/e/livable-luxuries-a-2-minute-tweak-026/#comments</comments>        <pubDate>Tue, 27 Sep 2022 12:00:34 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/ee97daac-5bd7-370a-b504-09bad17aa632</guid>
                                    <description><![CDATA[<p>This week, Lisa discusses how we extend aspirational stories and little luxuries that our customers cherish as gifts and as personal treats. She provides examples of these types of luxuries and how to merchandise them in vignettes that work.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>This week, Lisa discusses how we extend aspirational stories and little luxuries that our customers cherish as gifts and as personal treats. She provides examples of these types of luxuries and how to merchandise them in vignettes that work.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/zmiepx/TT_026_Livable_Luxuries8h9zi.mp3" length="4218159" type="audio/mpeg"/>
        <itunes:summary><![CDATA[This week, Lisa discusses how we extend aspirational stories and little luxuries that our customers cherish as gifts and as personal treats. She provides examples of these types of luxuries and how to merchandise them in vignettes that work.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>175</itunes:duration>
                <itunes:episode>33</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Lamy_hamgjy.jpg" />    </item>
    <item>
        <title>Lessons from the Queen: A 2 Minute Tweak #025</title>
        <itunes:title>Lessons from the Queen: A 2 Minute Tweak #025</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/lessons-from-the-queen-a-2-minute-tweak-025/</link>
                    <comments>https://franklinfixtures.podbean.com/e/lessons-from-the-queen-a-2-minute-tweak-025/#comments</comments>        <pubDate>Tue, 20 Sep 2022 10:52:55 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/9c860625-2261-3a2c-86c6-488556b8f6fc</guid>
                                    <description><![CDATA[<p>Today Lisa discusses being responsive and creative in the moment with your displays – whether you feel prepared with books or not. </p>
<p>
Listen as Lisa describes how she was able to create a Queen-themed full display with only a solitary book about the Queen. Using the 3 rules discussed in this episode, you'll be equipped to use what you have on-hand to create engaging displays. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Today Lisa discusses being responsive and creative in the moment with your displays – whether you feel prepared with books or not. </p>
<p><br>
Listen as Lisa describes how she was able to create a Queen-themed full display with only a solitary book about the Queen. Using the 3 rules discussed in this episode, you'll be equipped to use what you have on-hand to create engaging displays. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/9ryjh7/TT_025_Lessons_from_the_Queen8t93h.mp3" length="4697047" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Today Lisa discusses being responsive and creative in the moment with your displays – whether you feel prepared with books or not. 
Listen as Lisa describes how she was able to create a Queen-themed full display with only a solitary book about the Queen. Using the 3 rules discussed in this episode, you'll be equipped to use what you have on-hand to create engaging displays. ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>195</itunes:duration>
                <itunes:episode>32</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/6828060570457643337_4v3a26.jpg" />    </item>
    <item>
        <title>Crafting a Thank You Space: A 2 Minute Tweak #024</title>
        <itunes:title>Crafting a Thank You Space: A 2 Minute Tweak #024</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/crafting-a-thank-you-space-a-2-minute-tweak-024/</link>
                    <comments>https://franklinfixtures.podbean.com/e/crafting-a-thank-you-space-a-2-minute-tweak-024/#comments</comments>        <pubDate>Tue, 13 Sep 2022 14:14:46 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/bcdc759f-5334-3fb7-834e-acf43d79b67a</guid>
                                    <description><![CDATA[<p class="so-global-p2">Today Lisa discusses creating a Thank You Space. She reflects on the amazement people have when they walk in the door to her new bookstore – and what we can all do to appreciate and retain that sense of wonder and hug in a store.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p class="so-global-p2">Today Lisa discusses creating a Thank You Space. She reflects on the amazement people have when they walk in the door to her new bookstore – and what we can all do to appreciate and retain that sense of wonder and hug in a store.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/jfmwmn/Crafting_the_thank_you_space7w5l3.mp3" length="4883341" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Today Lisa discusses creating a Thank You Space. She reflects on the amazement people have when they walk in the door to her new bookstore – and what we can all do to appreciate and retain that sense of wonder and hug in a store.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>203</itunes:duration>
                <itunes:episode>31</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/opening_urr6gp.jpg" />    </item>
    <item>
        <title>Funny Bone: A 2 Minute Tweak #023</title>
        <itunes:title>Funny Bone: A 2 Minute Tweak #023</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/funny-bone-a-2-minute-tweak-023/</link>
                    <comments>https://franklinfixtures.podbean.com/e/funny-bone-a-2-minute-tweak-023/#comments</comments>        <pubDate>Tue, 06 Sep 2022 10:39:40 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/673d54b3-93e2-3993-851a-f9cf83ff8b2a</guid>
                                    <description><![CDATA[<p>This week Lisa talks about a merchandising language that help us have a must-be-there kind of store… humor! Nothing lightens the load or relaxes us like a little fun. Click to listen to this week's lighthearted tweak.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>This week Lisa talks about a merchandising language that help us have a must-be-there kind of store… humor! Nothing lightens the load or relaxes us like a little fun. Click to listen to this week's lighthearted tweak.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/di3ji8/Funny_bone72rd5.mp3" length="2598776" type="audio/mpeg"/>
        <itunes:summary><![CDATA[This week Lisa talks about a merchandising language that help us have a must-be-there kind of store… humor! Nothing lightens the load or relaxes us like a little fun. Click to listen to this week's lighthearted tweak.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>108</itunes:duration>
                <itunes:episode>30</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/funny_bone_5r8ssj.jpg" />    </item>
    <item>
        <title>Almost There – Soft Saturday Opening</title>
        <itunes:title>Almost There – Soft Saturday Opening</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/almost-there-%e2%80%93-soft-saturday-opening/</link>
                    <comments>https://franklinfixtures.podbean.com/e/almost-there-%e2%80%93-soft-saturday-opening/#comments</comments>        <pubDate>Tue, 30 Aug 2022 16:32:24 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/74425489-a75f-383a-8154-24c194b02f98</guid>
                                    <description><![CDATA[<p>We're in the final days before our store's soft opening ... and everything that could go wrong has gone wrong.</p>
<p>In these tense times it's easy to get terse and cross with each other.</p>
<p>I am so thankful to be working with our store manager, Ashley, who also understands that things are always harder than they seem and works equally hard to protect our relationship and our sweet store atmosphere.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>We're in the final days before our store's soft opening ... and everything that could go wrong has gone wrong.</p>
<p>In these tense times it's easy to get terse and cross with each other.</p>
<p>I am so thankful to be working with our store manager, Ashley, who also understands that things are always harder than they seem and works equally hard to protect our relationship and our sweet store atmosphere.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/ebpqa6/Almost_there_soft_Saturday_opening8q3pw.mp3" length="4108444" type="audio/mpeg"/>
        <itunes:summary><![CDATA[We're in the final days before our store's soft opening ... and everything that could go wrong has gone wrong.
In these tense times it's easy to get terse and cross with each other.
I am so thankful to be working with our store manager, Ashley, who also understands that things are always harder than they seem and works equally hard to protect our relationship and our sweet store atmosphere.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>171</itunes:duration>
                <itunes:episode>29</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Plenty_on_Spring_Storefront_Aug_30_it6re9.jpg" />    </item>
    <item>
        <title>The Treasure Hunt: A 2 Minute Tweak #021</title>
        <itunes:title>The Treasure Hunt: A 2 Minute Tweak #021</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/the-treasure-hunt-a-2-minute-tweak-021/</link>
                    <comments>https://franklinfixtures.podbean.com/e/the-treasure-hunt-a-2-minute-tweak-021/#comments</comments>        <pubDate>Tue, 23 Aug 2022 06:01:00 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/5e867416-f898-38b9-bd75-858da5e7080d</guid>
                                    <description><![CDATA[<p>This week we  build on last week's tweak, The Daily Dose. As an owner or manager, how do you invite, excite and entice people in your store? In this episode, Lisa explores creating "buried treasures" in your store – little things designed to bring big results.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>This week we  build on last week's tweak, The Daily Dose. As an owner or manager, how do you invite, excite and entice people in your store? In this episode, Lisa explores creating "buried treasures" in your store – little things designed to bring big results.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/dmssim/TT_021_The_treasure_hunt9efds.mp3" length="3408797" type="audio/mpeg"/>
        <itunes:summary><![CDATA[This week we  build on last week's tweak, The Daily Dose. As an owner or manager, how do you invite, excite and entice people in your store? In this episode, Lisa explores creating "buried treasures" in your store – little things designed to bring big results.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>142</itunes:duration>
                <itunes:episode>28</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Bookstore_discovery_qfw3zb.jpg" />    </item>
    <item>
        <title>The Daily Dose: A 2 Minute Tweak #020</title>
        <itunes:title>The Daily Dose: A 2 Minute Tweak #020</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/the-daily-dose-a-2-minute-tweak-020/</link>
                    <comments>https://franklinfixtures.podbean.com/e/the-daily-dose-a-2-minute-tweak-020/#comments</comments>        <pubDate>Tue, 16 Aug 2022 05:34:00 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/66c3a167-8787-3991-bb88-d43d470ca077</guid>
                                    <description><![CDATA[<p>Today Lisa explores the idea that your store should have something that your customers need a daily dose of – a renewable necessary treat. Whether it's an actual special treat, a beverage, a newsletter or a Wordle-like game, we're thinking on ideas that become part of the fabric of our (and our customers') daily lives. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Today Lisa explores the idea that your store should have something that your customers need a daily dose of – a renewable necessary treat. Whether it's an actual special treat, a beverage, a newsletter or a Wordle-like game, we're thinking on ideas that become part of the fabric of our (and our customers') daily lives. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/kv9vsx/TT_020_The_daily_dose6rc67.mp3" length="3294051" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Today Lisa explores the idea that your store should have something that your customers need a daily dose of – a renewable necessary treat. Whether it's an actual special treat, a beverage, a newsletter or a Wordle-like game, we're thinking on ideas that become part of the fabric of our (and our customers') daily lives. ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>137</itunes:duration>
                <itunes:episode>27</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Everyday_copy_vwpc7b.jpg" />    </item>
    <item>
        <title>The Flood: A 2 Minute Tweak #019</title>
        <itunes:title>The Flood: A 2 Minute Tweak #019</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/the-flood-a-2-minute-tweak-019/</link>
                    <comments>https://franklinfixtures.podbean.com/e/the-flood-a-2-minute-tweak-019/#comments</comments>        <pubDate>Tue, 09 Aug 2022 05:20:00 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/59ec22ed-3e0d-3390-952e-5f88c1125cef</guid>
                                    <description><![CDATA[<p class="so-global-p2">A malfunction of our city's storm sewer leads to the flooding of our beautiful new store before opening.</p>
<p class="so-global-p2">In this episode, Lisa shares what she’s learning in this experience and offers takeaways for you, should you be faced with a store disaster.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p class="so-global-p2">A malfunction of our city's storm sewer leads to the flooding of our beautiful new store before opening.</p>
<p class="so-global-p2">In this episode, Lisa shares what she’s learning in this experience and offers takeaways for you, should you be faced with a store disaster.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/tqr8br/TT_019_The_Floodb3zjf.mp3" length="5677672" type="audio/mpeg"/>
        <itunes:summary><![CDATA[A malfunction of our city's storm sewer leads to the flooding of our beautiful new store before opening.
In this episode, Lisa shares what she’s learning in this experience and offers takeaways for you, should you be faced with a store disaster.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>236</itunes:duration>
                <itunes:episode>26</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Flood_image_text_copy_ebqz9d.jpg" />    </item>
    <item>
        <title>Feature Faceout Shelves: A 2 Minute Tweak #018</title>
        <itunes:title>Feature Faceout Shelves: A 2 Minute Tweak #018</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/feature-faceout-shelves-a-2-minute-tweak-018/</link>
                    <comments>https://franklinfixtures.podbean.com/e/feature-faceout-shelves-a-2-minute-tweak-018/#comments</comments>        <pubDate>Tue, 02 Aug 2022 10:47:13 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/87302cc2-cb00-337d-93c7-10e3245f998b</guid>
                                    <description><![CDATA[<p>Franklin Fixtures recommends having at least 10% of your store's shelving be feature faceout shelves. Tried-and-true research shows that what you face out SELLS. There is no storage space behind a true faceout shelf, giving the title a feeling of specialness and scarcity. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Franklin Fixtures recommends having at least 10% of your store's shelving be feature faceout shelves. Tried-and-true research shows that what you face out SELLS. There is no storage space behind a true faceout shelf, giving the title a feeling of specialness and scarcity. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/j4nkp6/TT_018_Feature_Faceout_Shelvesazxaa.m4a" length="1183716" type="audio/x-m4a"/>
        <itunes:summary><![CDATA[Franklin Fixtures recommends having at least 10% of your store's shelving be feature faceout shelves. Tried-and-true research shows that what you face out SELLS. There is no storage space behind a true faceout shelf, giving the title a feeling of specialness and scarcity. ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>137</itunes:duration>
                <itunes:episode>25</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Amelia_Faceout_5_jgx2k2.jpg" />    </item>
    <item>
        <title>A Shelf of Their Own: A 2 Minute Tweak #017</title>
        <itunes:title>A Shelf of Their Own: A 2 Minute Tweak #017</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/a-shelf-of-their-own-a-2-minute-tweak-017/</link>
                    <comments>https://franklinfixtures.podbean.com/e/a-shelf-of-their-own-a-2-minute-tweak-017/#comments</comments>        <pubDate>Tue, 26 Jul 2022 05:01:00 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/e05a5ca9-a3b2-325d-b24d-76aba88ce8dd</guid>
                                    <description><![CDATA[<p>We're feeding and growing the spirit of hope and community with bookshelves inspired by well-known folks in our Cookeville community. Listen as Lisa shares how we're getting our community involved.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>We're feeding and growing the spirit of hope and community with bookshelves inspired by well-known folks in our Cookeville community. Listen as Lisa shares how we're getting our community involved.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/pnxn37/TT_017_A_shelf_of_their_own85dua.mp3" length="4926599" type="audio/mpeg"/>
        <itunes:summary><![CDATA[We're feeding and growing the spirit of hope and community with bookshelves inspired by well-known folks in our Cookeville community. Listen as Lisa shares how we're getting our community involved.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>205</itunes:duration>
                <itunes:episode>24</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Community_shelves_e6nzsr.jpg" />    </item>
    <item>
        <title>Phone a Friend: A 2 Minute Tweak #016</title>
        <itunes:title>Phone a Friend: A 2 Minute Tweak #016</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/phone-a-friend-a-2-minute-tweak-016/</link>
                    <comments>https://franklinfixtures.podbean.com/e/phone-a-friend-a-2-minute-tweak-016/#comments</comments>        <pubDate>Tue, 19 Jul 2022 11:12:47 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/01e1cf7c-78c2-3e1d-8162-12dccb40eb13</guid>
                                    <description><![CDATA[<p class="so-global-p2">In this week's episode, Lisa confesses that after years of teaching others the mechanics and techniques of merchandising, pattern languages and displays, she was left feeling paralyzed and lost when trying to implement them herself in her own bookstore, Plenty on Spring. </p>
<p class="so-global-p2">Listen as Lisa describes the steps she took to step outside of her immediate, overwhelming problem, and how you can take those same steps to problem-solve and create magical displays in your store. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p class="so-global-p2">In this week's episode, Lisa confesses that after years of teaching others the mechanics and techniques of merchandising, pattern languages and displays, she was left feeling paralyzed and lost when trying to implement them herself in her own bookstore, <em>Plenty on Spring</em>. </p>
<p class="so-global-p2">Listen as Lisa describes the steps she took to step outside of her immediate, overwhelming problem, and how you can take those same steps to problem-solve and create magical displays in your store. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/bzrckm/TT_016_Phone_a_friend8727i.mp3" length="4920330" type="audio/mpeg"/>
        <itunes:summary><![CDATA[In this week's episode, Lisa confesses that after years of teaching others the mechanics and techniques of merchandising, pattern languages and displays, she was left feeling paralyzed and lost when trying to implement them herself in her own bookstore, Plenty on Spring. 
Listen as Lisa describes the steps she took to step outside of her immediate, overwhelming problem, and how you can take those same steps to problem-solve and create magical displays in your store. ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>205</itunes:duration>
                <itunes:episode>23</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Phone_a_Friend_card_wall_h2dd9h.jpg" />    </item>
    <item>
        <title>Storytelling Top to Bottom: A 2 Minute Tweak #015</title>
        <itunes:title>Storytelling Top to Bottom: A 2 Minute Tweak #015</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/storytelling-top-to-bottom-a-2-minute-tweak-015/</link>
                    <comments>https://franklinfixtures.podbean.com/e/storytelling-top-to-bottom-a-2-minute-tweak-015/#comments</comments>        <pubDate>Tue, 12 Jul 2022 09:40:57 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/86324769-81e5-302c-9cd0-43044074706e</guid>
                                    <description><![CDATA[<p>This week Lisa shares how you can make each shelf sing, from top to bottom. When successful, and your shelf's story really reads top to bottom, then you won't be selling just from the middle, you'll be selling from the bottom (line – ha!) as well. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>This week Lisa shares how you can make each shelf sing, from top to bottom. When successful, and your shelf's story really reads top to bottom, then you won't be selling just from the middle, you'll be selling from the bottom (line – ha!) as well. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/3grcgf/TT_015_Storytelling_top_to_bottom7zkyq.mp3" length="4443083" type="audio/mpeg"/>
        <itunes:summary><![CDATA[This week Lisa shares how you can make each shelf sing, from top to bottom. When successful, and your shelf's story really reads top to bottom, then you won't be selling just from the middle, you'll be selling from the bottom (line – ha!) as well. ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>184</itunes:duration>
                <itunes:episode>22</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Top_to_Bottom_S_S_sbms7y.jpg" />    </item>
    <item>
        <title>As Certainty Disappears, We Have New Ears: A 2 Minute Tweak #014</title>
        <itunes:title>As Certainty Disappears, We Have New Ears: A 2 Minute Tweak #014</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/as-certainty-disappears-we-have-new-ears-a-2-minute-tweak-014/</link>
                    <comments>https://franklinfixtures.podbean.com/e/as-certainty-disappears-we-have-new-ears-a-2-minute-tweak-014/#comments</comments>        <pubDate>Wed, 06 Jul 2022 19:47:12 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/9a475fef-8b49-3694-8a14-c7a1837d4f99</guid>
                                    <description><![CDATA[<p>Two inspirational quotes plus an honest reflection about learning more only to learn there is so much more to learn. Join Lisa as she reflects on what she's learning on the journey to open Plenty on Spring. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Two inspirational quotes plus an honest reflection about learning more only to learn there is so much more to learn. Join Lisa as she reflects on what she's learning on the journey to open Plenty on Spring. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/s48w74/Tuesday_Tweak_Following_and_Learning89zpe.mp3" length="2359242" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Two inspirational quotes plus an honest reflection about learning more only to learn there is so much more to learn. Join Lisa as she reflects on what she's learning on the journey to open Plenty on Spring. ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>147</itunes:duration>
                <itunes:episode>21</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/bookcases_sbc6km.jpg" />    </item>
    <item>
        <title>Waist High at Plenty on Spring: A 2 Minute Tweak #013</title>
        <itunes:title>Waist High at Plenty on Spring: A 2 Minute Tweak #013</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/waist-high-at-plenty-on-spring-a-2-minute-tweak-013/</link>
                    <comments>https://franklinfixtures.podbean.com/e/waist-high-at-plenty-on-spring-a-2-minute-tweak-013/#comments</comments>        <pubDate>Tue, 28 Jun 2022 11:39:27 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/0e62aa33-848b-3912-9396-9412a44fec16</guid>
                                    <description><![CDATA[<p>All the best shopping connections are at waist height. In this tweak, Lisa talks about how we missed having enough waist high shopping in our new store, Plenty on Spring, and how we plan to correct our oops. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>All the best shopping connections are at waist height. In this tweak, Lisa talks about how we missed having enough waist high shopping in our new store, Plenty on Spring, and how we plan to correct our oops. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/6m698r/TT_013_Waist_high_at_Plenty_on_Spring66bae.mp3" length="4112206" type="audio/mpeg"/>
        <itunes:summary><![CDATA[All the best shopping connections are at waist height. In this tweak, Lisa talks about how we missed having enough waist high shopping in our new store, Plenty on Spring, and how we plan to correct our oops. ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>171</itunes:duration>
                <itunes:episode>20</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/P_P_ax8rna.png" />    </item>
    <item>
        <title>Count on me: A 2 Minute Tweak #012</title>
        <itunes:title>Count on me: A 2 Minute Tweak #012</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/count-on-me-a-2-minute-tweak-012/</link>
                    <comments>https://franklinfixtures.podbean.com/e/count-on-me-a-2-minute-tweak-012/#comments</comments>        <pubDate>Tue, 21 Jun 2022 13:06:10 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/656ef011-1907-3e6b-b472-925b5981b213</guid>
                                    <description><![CDATA[<p>Our new phrase is "Count on me" — we are actively practicing the art of interdependence while opening not one but two bookstores. Click to listen about our continued new-store journey!</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Our new phrase is "Count on me" — we are actively practicing the art of <em>inter</em>dependence while opening not one but <em>two </em>bookstores. Click to listen about our continued new-store journey!</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/ajm2st/TT_012_Count_on_me8879w.mp3" length="4888379" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Our new phrase is "Count on me" — we are actively practicing the art of interdependence while opening not one but two bookstores. Click to listen about our continued new-store journey!]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>203</itunes:duration>
                <itunes:episode>19</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/PlentyonSpring_i2rdab.png" />    </item>
    <item>
        <title>Seeing More Books: A 2 Minute Tweak #011</title>
        <itunes:title>Seeing More Books: A 2 Minute Tweak #011</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/seeing-more-books-a-2-minute-tweak-011/</link>
                    <comments>https://franklinfixtures.podbean.com/e/seeing-more-books-a-2-minute-tweak-011/#comments</comments>        <pubDate>Tue, 14 Jun 2022 06:01:00 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/583458e9-619c-3ec8-8cbf-4557f49907d8</guid>
                                    <description><![CDATA[<p class="so-global-p2">The more we see – the more quickly we comprehend what we're seeing – the more likely we are to touch and engage. Lisa details an experiment on visual organization with clear data on the benefits.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p class="so-global-p2">The more we see – the more quickly we comprehend what we're seeing – the more likely we are to touch and engage. Lisa details an experiment on visual organization with clear data on the benefits.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/wu9mq4/TT_011_Seeing_more_books701nt.mp3" length="6402413" type="audio/mpeg"/>
        <itunes:summary><![CDATA[The more we see – the more quickly we comprehend what we're seeing – the more likely we are to touch and engage. Lisa details an experiment on visual organization with clear data on the benefits.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>266</itunes:duration>
                <itunes:episode>18</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/faceout_display_top_ftwppx.jpg" />    </item>
    <item>
        <title>Movement Waste: A 2 Minute Tweak #010</title>
        <itunes:title>Movement Waste: A 2 Minute Tweak #010</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/movement-waste-a-2-minute-tweak-010/</link>
                    <comments>https://franklinfixtures.podbean.com/e/movement-waste-a-2-minute-tweak-010/#comments</comments>        <pubDate>Tue, 07 Jun 2022 06:01:00 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/c85b138a-2fdc-3bcf-958d-7b9ba08ac064</guid>
                                    <description><![CDATA[<p>Find ways to save your energy and increase your effectiveness. In today's tweak we explore one of the 8 types of waste, as identified by Lean Six Sigma, movement. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Find ways to save your energy and increase your effectiveness. In today's tweak we explore one of the 8 types of waste, as identified by Lean Six Sigma, <em>movement</em>. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/4bbcs8/TT_010_Movement_Wastebvsm6.mp3" length="3776167" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Find ways to save your energy and increase your effectiveness. In today's tweak we explore one of the 8 types of waste, as identified by Lean Six Sigma, movement. ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>157</itunes:duration>
                <itunes:episode>17</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/8_Wastes_gxa8wh.jpg" />    </item>
    <item>
        <title>Touch: A 2 Minute Tweak #009</title>
        <itunes:title>Touch: A 2 Minute Tweak #009</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/touch-a-2-minute-tweak-009/</link>
                    <comments>https://franklinfixtures.podbean.com/e/touch-a-2-minute-tweak-009/#comments</comments>        <pubDate>Tue, 24 May 2022 10:25:51 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/63f7f4d0-e4d0-3fef-a93d-2ee1cd8e5aa8</guid>
                                    <description><![CDATA[<p>Today we're talking about the importance of touch, which is especially important after going through the absence of touch for a time. Paco Underhill, author of Why We Buy, writes that people are 73% more likely to buy something they touch. Let's create those touchable displays!</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Today we're talking about the importance of touch, which is especially important after going through the absence of touch for a time. Paco Underhill, author of <em>Why We Buy</em>, writes that people are 73% more likely to buy something they touch. Let's create those touchable displays!</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/byp8ke/TT_009_Touch.mp3" length="3072115" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Today we're talking about the importance of touch, which is especially important after going through the absence of touch for a time. Paco Underhill, author of Why We Buy, writes that people are 73% more likely to buy something they touch. Let's create those touchable displays!]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>128</itunes:duration>
                <itunes:episode>16</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Puppy_Love_qb47i4.jpg" />    </item>
    <item>
        <title>Starting a Store: A 2 Minute Tweak #008</title>
        <itunes:title>Starting a Store: A 2 Minute Tweak #008</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/starting-a-store-a-2-minute-tweak-008/</link>
                    <comments>https://franklinfixtures.podbean.com/e/starting-a-store-a-2-minute-tweak-008/#comments</comments>        <pubDate>Tue, 17 May 2022 08:39:00 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/3f5833f0-cb93-35af-857a-90c22891032c</guid>
                                    <description><![CDATA[<p class="so-global-p2">This week we're taking a slight detour and starting a journey together where Lisa shares what she has discovered while on the path to starting a bookstore. We hope you find some nuggets of helpfulness along the way.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p class="so-global-p2">This week we're taking a slight detour and starting a journey together where Lisa shares what she has discovered while on the path to starting a bookstore. We hope you find some nuggets of helpfulness along the way.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/gzfj3a/TT_008_Starting_a_Storea68cq.mp3" length="3649448" type="audio/mpeg"/>
        <itunes:summary><![CDATA[This week we're taking a slight detour and starting a journey together where Lisa shares what she has discovered while on the path to starting a bookstore. We hope you find some nuggets of helpfulness along the way.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>151</itunes:duration>
                <itunes:episode>15</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Plenty_on_Poplar_logo_main_symw8q.jpg" />    </item>
    <item>
        <title>How, Like Great Museums: A 2 Minute Tweak #007</title>
        <itunes:title>How, Like Great Museums: A 2 Minute Tweak #007</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/how-like-great-museums-a-2-minute-tweak-007/</link>
                    <comments>https://franklinfixtures.podbean.com/e/how-like-great-museums-a-2-minute-tweak-007/#comments</comments>        <pubDate>Tue, 10 May 2022 16:31:26 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/ba3ae4d6-e7f9-36f8-8ca1-a7a948468ad8</guid>
                                    <description><![CDATA[<p>How do we do storytelling in displays and connect that with our event strategies, social media strategies, community building strategies and partnerships?</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>How do we do storytelling in displays and connect that with our event strategies, social media strategies, community building strategies and partnerships?</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/7d8d2j/TT_007_How_Like_Great_Museums_Do7x5e7.mp3" length="3795602" type="audio/mpeg"/>
        <itunes:summary><![CDATA[How do we do storytelling in displays and connect that with our event strategies, social media strategies, community building strategies and partnerships?]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>158</itunes:duration>
                <itunes:episode>14</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/A_Christmas_Story_How_Museums_2cgwud.jpg" />    </item>
    <item>
        <title>Great Museums: A 2 Minute Tweak #006</title>
        <itunes:title>Great Museums: A 2 Minute Tweak #006</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/great-museums-a-2-minute-tweak-006/</link>
                    <comments>https://franklinfixtures.podbean.com/e/great-museums-a-2-minute-tweak-006/#comments</comments>        <pubDate>Tue, 03 May 2022 05:05:00 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/b2076a8c-dee0-3288-8606-dcac9d0abe34</guid>
                                    <description><![CDATA[<p>Tap into and claim the power of a good curated museum in your bookstore.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Tap into and claim the power of a good curated museum in your bookstore.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/rtu8nd/TT_Great_Museumsag7xa.mp3" length="3149228" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Tap into and claim the power of a good curated museum in your bookstore.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>131</itunes:duration>
                <itunes:episode>13</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Great_Museums_image_text_copy_ipimkq.jpg" />    </item>
    <item>
        <title>Something in the Middle: A 2 Minute Tweak #005</title>
        <itunes:title>Something in the Middle: A 2 Minute Tweak #005</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/something-in-the-middle-a-2-minute-tweak-005/</link>
                    <comments>https://franklinfixtures.podbean.com/e/something-in-the-middle-a-2-minute-tweak-005/#comments</comments>        <pubDate>Tue, 19 Apr 2022 05:00:00 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/1e160553-9dd9-34c2-8d97-fe336a7ac525</guid>
                                    <description><![CDATA[<p>We humans feel good when there's something in the middle of a space … what's your something that's roughly in the middle of your store?</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>We humans feel good when there's something in the middle of a space … what's your something that's roughly in the middle of your store?</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/3eseia/TT_Something_roughly_in_the_middle728ui.mp3" length="2865410" type="audio/mpeg"/>
        <itunes:summary><![CDATA[We humans feel good when there's something in the middle of a space … what's your something that's roughly in the middle of your store?]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>119</itunes:duration>
                <itunes:episode>12</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
            </item>
    <item>
        <title>Waist High: A 2 Minute Tweak #004</title>
        <itunes:title>Waist High: A 2 Minute Tweak #004</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/waist-high-a-2-minute-tweak/</link>
                    <comments>https://franklinfixtures.podbean.com/e/waist-high-a-2-minute-tweak/#comments</comments>        <pubDate>Tue, 05 Apr 2022 16:54:06 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/bd6dd489-9fc2-34d1-a0bf-873c2d70a26d</guid>
                                    <description><![CDATA[<p>In this bite, Lisa describes her waist high experiment at a local silent book auction, followed by her discovery of the waist high pattern in Christopher Alexander's A Pattern Language. Click to listen to her experiment's results!</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>In this bite, Lisa describes her waist high experiment at a local silent book auction, followed by her discovery of the waist high pattern in Christopher Alexander's A Pattern Language. Click to listen to her experiment's results!</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/mtpic7/Waist_high7lqld.mp3" length="3476522" type="audio/mpeg"/>
        <itunes:summary><![CDATA[In this bite, Lisa describes her waist high experiment at a local silent book auction, followed by her discovery of the waist high pattern in Christopher Alexander's A Pattern Language. Click to listen to her experiment's results!]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>144</itunes:duration>
                <itunes:episode>11</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Waist_High_at_White_Whale_Books_miz5fa.jpg" />    </item>
    <item>
        <title>Communal Eating: A 2 Minute Tweak #003</title>
        <itunes:title>Communal Eating: A 2 Minute Tweak #003</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/communal-eating-a-2-minute-tweak-003/</link>
                    <comments>https://franklinfixtures.podbean.com/e/communal-eating-a-2-minute-tweak-003/#comments</comments>        <pubDate>Tue, 29 Mar 2022 11:09:27 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/0dc0a2e1-c431-3cc6-ba5a-701af55ab19b</guid>
                                    <description><![CDATA[<p>There can be no community without communal eating … In this bite, Lisa helps you think of ways to share food and drink together in order to create culture and find community.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>There can be no community without communal eating … In this bite, Lisa helps you think of ways to share food and drink together in order to create culture and find community.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/6zdi54/TT_003_Communal_eating9f3zk.mp3" length="2995001" type="audio/mpeg"/>
        <itunes:summary><![CDATA[There can be no community without communal eating … In this bite, Lisa helps you think of ways to share food and drink together in order to create culture and find community.]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>124</itunes:duration>
                <itunes:episode>10</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/Jittery_Joe_s_ajskjp.jpg" />    </item>
    <item>
        <title>Public Republic: A 2 Minute Tweak #002</title>
        <itunes:title>Public Republic: A 2 Minute Tweak #002</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/public-republic-a-2-minute-tweak-002/</link>
                    <comments>https://franklinfixtures.podbean.com/e/public-republic-a-2-minute-tweak-002/#comments</comments>        <pubDate>Tue, 22 Mar 2022 09:07:35 -0500</pubDate>
        <guid isPermaLink="false">franklinfixtures.podbean.com/74d6f7b1-e3d0-30e5-ba19-6acf9a7ff8d0</guid>
                                    <description><![CDATA[<p>Republic, broken down, means becoming public again. Never has this been more true than now, as we emerge from the pandemic. And Indy bookstores are at the heart of this idea of becoming public again.  </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Republic, broken down, means becoming public again. Never has this been more true than now, as we emerge from the pandemic. And Indy bookstores are at the heart of this idea of becoming public again.  </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/86icmf/TT_002_Public-republic.mp3" length="2511631" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Republic, broken down, means becoming public again. Never has this been more true than now, as we emerge from the pandemic. And Indy bookstores are at the heart of this idea of becoming public again.  ]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>104</itunes:duration>
                <itunes:episode>9</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/River_Bend_Public_text_srt23z.jpg" />    </item>
    <item>
        <title>Focusing on the Good: A 2 Minute Tweak #001</title>
        <itunes:title>Focusing on the Good: A 2 Minute Tweak #001</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/focusing-on-the-good-a-2-minute-tweak-001/</link>
                    <comments>https://franklinfixtures.podbean.com/e/focusing-on-the-good-a-2-minute-tweak-001/#comments</comments>        <pubDate>Mon, 07 Mar 2022 10:26:49 -0600</pubDate>
        <guid isPermaLink="false">joyff.podbean.com/7cbff379-b47d-3284-8dcb-57669c2f4f7c</guid>
                                    <description><![CDATA[<p>A bite-sized lesson from Disma & Hope helps remind us to focus on the good and productive -- to focus not on the problems but rather the possibilities.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>A bite-sized lesson from Disma & Hope helps remind us to focus on the good and productive -- to focus not on the problems but rather the possibilities.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/duskit/TT_004_Focusing_on_the_good_things95lkg.mp3" length="2827608" type="audio/mpeg"/>
        <itunes:summary><![CDATA[A bite-sized lesson from Disma & Hope helps remind us to focus on the good and productive -- to focus not on the problems but rather the possibilities.]]></itunes:summary>
        <itunes:author>joyff</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>117</itunes:duration>
                <itunes:episode>8</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/IMG_9338_xcteej.jpg" />    </item>
    <item>
        <title>How to Rock Safe Bookstore Operations in the New Normal</title>
        <itunes:title>How to Rock Safe Bookstore Operations in the New Normal</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/how-to-rock-safe-bookstore-operations-in-the-new-normal/</link>
                    <comments>https://franklinfixtures.podbean.com/e/how-to-rock-safe-bookstore-operations-in-the-new-normal/#comments</comments>        <pubDate>Thu, 09 Jul 2020 08:40:05 -0500</pubDate>
        <guid isPermaLink="false">joyff.podbean.com/27111842-1db6-548c-ac47-00af1bfd1e16</guid>
                                    <description><![CDATA[<p>Looking at approach and entry, touch points and service methods that keep us all safe AND extend sales, we’ll explore practical ideas for customized implementation. Emerge with a plan of action that you feel is solid. (Converted from a workshop video.) </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Looking at approach and entry, touch points and service methods that keep us all safe AND extend sales, we’ll explore practical ideas for customized implementation. Emerge with a plan of action that you feel is solid. (Converted from a workshop video.) </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/8400c5/ROCK_SAFE_BOOKSTORE_OPERATIONS_IN_THE_NEW_NORMAL_6iu28.mp3" length="80299082" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Looking at approach and entry, touch points and service methods that keep us all safe AND extend sales, we’ll explore practical ideas for customized implementation. Emerge with a plan of action that you feel is solid. (Converted from a workshop video.) ]]></itunes:summary>
        <itunes:author>joyff</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3345</itunes:duration>
                <itunes:episode>4</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog6422978/SBO_xif5rt.png" />    </item>
    <item>
        <title>Display Fixtures at Work</title>
        <itunes:title>Display Fixtures at Work</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/display-fixtures-at-work/</link>
                    <comments>https://franklinfixtures.podbean.com/e/display-fixtures-at-work/#comments</comments>        <pubDate>Thu, 09 Jul 2020 08:36:59 -0500</pubDate>
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                                    <description><![CDATA[<p>Shelving and fixtures are the bones of your store. Planning a strong internal structure isn't something you can skip over. This 13 minute podcast (converted from one of our YouTube videos) focuses on helping bookstore owners understand and select their silent workforce: fixtures.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Shelving and fixtures are the bones of your store. Planning a strong internal structure isn't something you can skip over. This 13 minute podcast (converted from one of our YouTube videos) focuses on helping bookstore owners understand and select their silent workforce: fixtures.</p>
]]></content:encoded>
                                    
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        <itunes:summary><![CDATA[Shelving and fixtures are the bones of your store. Planning a strong internal structure isn't something you can skip over. This 13 minute podcast (converted from one of our YouTube videos) focuses on helping bookstore owners understand and select their silent workforce: fixtures.]]></itunes:summary>
        <itunes:author>joyff</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>822</itunes:duration>
                <itunes:episode>3</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
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        <title>”Local Matters” Interview: Inside Franklin Fixtures</title>
        <itunes:title>”Local Matters” Interview: Inside Franklin Fixtures</itunes:title>
        <link>https://franklinfixtures.podbean.com/e/local-interview-franklin-fixtures-introduction/</link>
                    <comments>https://franklinfixtures.podbean.com/e/local-interview-franklin-fixtures-introduction/#comments</comments>        <pubDate>Mon, 04 Nov 2019 16:03:19 -0600</pubDate>
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                                    <description><![CDATA[<p>Host Tiffany Anton, Biz Foundry Director, interviews Franklin Fixtures co-owners Dave and Lisa Uhrik about their choices, challenges, celebrations and hopes as partner entrepreneurs. In this unscripted dialogue, conversation flows from unexpected romance to economic development to a love of supporting people and communities in sustainable ways through the manufacture of display solutions for specialty retail and hospitality markets.</p>
<p>News Talk 94.1 | 11/4/2019 | Cookeville, TN</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Host Tiffany Anton, Biz Foundry Director, interviews Franklin Fixtures co-owners Dave and Lisa Uhrik about their choices, challenges, celebrations and hopes as partner entrepreneurs. In this unscripted dialogue, conversation flows from unexpected romance to economic development to a love of supporting people and communities in sustainable ways through the manufacture of display solutions for specialty retail and hospitality markets.</p>
<p>News Talk 94.1 | 11/4/2019 | Cookeville, TN</p>
]]></content:encoded>
                                    
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        <itunes:summary><![CDATA[Host Tiffany Anton, Biz Foundry Director, interviews Franklin Fixtures co-owners Dave and Lisa Uhrik about their choices, challenges, celebrations and hopes as partner entrepreneurs. In this unscripted dialogue, conversation flows from unexpected romance to economic development to a love of supporting people and communities in sustainable ways through the manufacture of display solutions for specialty retail and hospitality markets.
News Talk 94.1 | 11/4/2019 | Cookeville, TN]]></itunes:summary>
        <itunes:author>Franklin Fixtures</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>1503</itunes:duration>
        <itunes:season>1</itunes:season>
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