Just Like That. Only Different.

MacBooks, Sneakers, and a Billion Dollar Exit | The Garrett Campbell Story

Wed, 01 Jul 2026 10:07:51 -0600

What does it really take to build a billion-dollar company? In this episode of Just Like That. Only Different., I sit down with entrepreneur and Objectionly founder Garrett Campbell to unpack the journey behind one of the fastest-growing AI companies in the sales industry. Garrett shares how he went from mowing lawns, flipping MacBooks and sneakers, dropping out of college, building a successful sales recruiting company, exiting that business, and launching Objectionly—an AI platform that's transforming how sales teams coach, train, and improve performance. We also discuss why I chose to invest in Objectionly, what makes the platform different, and how AI is changing the future of sales leadership. Inside this episode: • Growing up in a small Illinois town • Why sales became Garrett's greatest skill • Flipping computers and sneakers for profit • Dropping out of college to pursue entrepreneurship • Building and selling his first company • The lessons learned from scaling a team • Why recurring revenue changes everything • The vision behind Objectionly • How AI is transforming sales coaching • Building a billion-dollar company • Leadership, mentors, books, and personal growth • Why reputation is your greatest business asset If you're an entrepreneur, agency owner, sales leader, or someone who wants to build something meaningful, this conversation is packed with practical lessons on growth, execution, and thinking bigger. Book a free strategy call: https://go.coachghuddle.com/widget/booking/qAYwQevYFtShXyLEGkr6 Learn more about Coach G: https://www.coachghuddle.com/ Learn more about Objectionly: https://www.objectionly.ai/ #Entrepreneurship #BusinessGrowth #SalesLeadership #AI #CoachG

Your Brand Is Your First Impression—Here's Why That Matters

Thu, 25 Jun 2026 22:00:00 -0600

Most agency owners think branding is just a logo. It's not. Your brand is the first impression people have of your business. Before a prospect ever talks to you, visits your office, or schedules a call, they're already forming opinions based on your website, social media, marketing, and overall presence. In this episode, Ashton takes you behind the scenes of life as a Communications & Marketing Manager, sharing the creative process behind building brands, creating marketing assets, helping White Glove clients, and developing agency identities that actually attract the right people. We also discuss how AI is changing marketing, how agency owners can use tools like ChatGPT and Gemini more effectively, and why consistency across every platform matters when building trust with potential clients. Inside this episode: • A day in the life of a marketing leader • How agency branding really works • The process behind building a brand • Common branding mistakes agency owners make • Using AI for content creation and marketing • Creating consistency across every platform • Why branding impacts trust and credibility • Website, logo, and social media best practices • How to attract the right clients • The role marketing plays in agency growth • Behind-the-scenes White Glove projects • Building a business that stands out One of the biggest mistakes agency owners make is treating branding like an afterthought. The reality is that your brand influences how people perceive your business, your expertise, and whether they trust you enough to become a client. If you're looking to improve your marketing, strengthen your brand, and create a more professional presence in your market, this episode is packed with practical insights you can apply immediately. Book a free strategy call: https://go.coachghuddle.com/widget/booking/qAYwQevYFtShXyLEGkr6 Learn more about Coach G: https://www.coachghuddle.com/ #AgencyGrowth #InsuranceAgents #Branding #MarketingStrategy #CoachG ------------------- Get connected with Coach G: CoachG: https://www.coachghuddle.com Events: https://www.coachghuddle.com/events Instagram: https://www.instagram.com/coachg_chasegruening Facebook: https://www.facebook.com/Coachg.ChaseGruening/ TikTok: https://www.tiktok.com/@coachg_chasegruening Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

The Reality of Being a Sales Director at 24 Years Old

Sun, 14 Jun 2026 08:05:35 -0600

What does it actually take to become a sales director at 24 years old? In this episode, I take you behind the scenes of my daily routine as a Sales Director at Gruening Health & Wealth. From early morning workouts and team meetings to coaching agents, running trainings, filming content, and developing future leaders, you'll get a real look at what goes into leading a high-performing sales organization. We also dive into some of the lessons that have helped me grow professionally, including discipline, personal development, sales mastery, hiring, leadership, and building habits that create long-term success. Inside this episode: • My daily routine as a Sales Director • Why discipline creates opportunity • The role fitness plays in performance • How top producers separate themselves • Building strong sales habits • Why continuous learning matters • Coaching and developing agents • Leadership lessons at a young age • Hiring and identifying talent • The importance of consistency and routine • Sales process development • Growing as a leader inside an agency One of the biggest lessons I've learned is that success rarely comes from one big breakthrough. It comes from consistently doing the small things well every single day. Whether you're a new agent, aspiring leader, or agency owner looking to build a stronger team, I hope this episode gives you practical insights you can apply to your own career. Book a free strategy call: https://go.coachghuddle.com/widget/booking/qAYwQevYFtShXyLEGkr6 Learn more about Coach G: https://www.coachghuddle.com/ #InsuranceAgents #AgencyGrowth #SalesTraining #Leadership #CoachG

What You Need To Build A Successful Medicare Agency

Mon, 08 Jun 2026 08:00:00 -0600

What does it actually take to build an agency that lasts? In this episode, Chase Gruening sits down with some of the key leaders and team members behind one of the fastest-growing Medicare organizations in the country to discuss what it takes to build a business that can grow, scale, and thrive for the long haul. This conversation goes far beyond sales. You'll hear perspectives from the people responsible for leadership, operations, recruiting, training, marketing, client experience, and agency growth. Together, they share the lessons they've learned while building a culture focused on service, accountability, personal growth, and long-term success. Inside this episode: • The foundation of a lasting agency • Why people are the most important asset in your business • Leadership lessons from key team members • Building a culture that attracts top talent • How great teams create sustainable growth • The role of accountability and ownership • What separates growing agencies from struggling agencies • Why systems matter as your business expands • Developing future leaders within your organization • Building something bigger than yourself One of the biggest takeaways from this conversation is that lasting agencies aren't built by one person. They're built by great people working toward a shared vision. Whether you're a solo producer looking to grow, a team leader developing talent, or an agency owner trying to scale, you'll walk away with practical insights that can help you build a stronger organization. Ready to take the next step in your agency growth? Book a free strategy call: https://go.coachghuddle.com/widget/bo... Learn more about Coach G: https://www.coachghuddle.com/ #InsuranceAgents #AgencyGrowth #Leadership #SalesTraining #CoachG #Entrepreneurship #InsuranceAgency #TeamBuilding #BusinessGrowth #MedicareAgents ------------------- Get connected with Coach G: CoachG: https://www.coachghuddle.com Events: https://www.coachghuddle.com/events Instagram: / coachg_chasegruening Facebook: / coachg.chasegruening TikTok: / coachg_chasegruening Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

The Insurance Sales System That Actually Scales

Sat, 06 Jun 2026 14:15:37 -0600

Most agency owners don't have a lead problem. They have a sales process problem. In this training, I break down the exact sales systems, onboarding structure, training cadence, and leadership framework we use to develop agents, increase revenue per client, and create predictable growth inside our agency. We cover the standards, expectations, and daily habits that help agents perform at a high level, along with the systems that allow agency owners to scale beyond being the top producer. Inside this training: • The $250,000 per agent revenue target • How we break goals into daily activities • Building a repeatable sales process • Why onboarding determines agent success • The power of cohort hiring • Daily training and constant shadowing • Team lead structure and accountability • How to create championship habits • Revenue tracking and performance management • Why simplicity scales • How to increase revenue per client • The role ancillary products play in agency growth • Creating problems clients need solved • Developing agents into top producers • Building a culture of accountability One of the biggest lessons I've learned is that growth isn't about finding better people. It's about building better systems, creating clear expectations, and developing agents through consistent coaching and training. If you're looking to build a sales team that performs at a high level and create predictable agency growth, this episode is for you. Book a free strategy call: https://go.coachghuddle.com/widget/booking/qAYwQevYFtShXyLEGkr6 #InsuranceAgents #AgencyGrowth #SalesTraining #Leadership #CoachG ------------------- Get connected with Coach G: CoachG: https://www.coachghuddle.com Events: https://www.coachghuddle.com/events Instagram: https://www.instagram.com/coachg_chasegruening Facebook: https://www.facebook.com/Coachg.ChaseGruening/ TikTok: https://www.tiktok.com/@coachg_chasegruening Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

The Real Reason Most Agencies Stay Small

Sat, 06 Jun 2026 09:00:00 -0600

What does it actually take to build a high-performing Medicare agency? In this episode, Chase Gruening breaks down the exact framework that helped scale Gruening Health & Wealth from a small operation into one of the fastest-growing Medicare organizations in the country. From recruiting and leadership to sales systems, marketing funnels, cross-selling, retention, branding, and scaling teams… this is a behind-the-scenes look at how modern Medicare agencies are built. And this wasn’t filmed just anywhere. This conversation happened in Destin, Florida — surrounded by top-producing agency owners, elite operators, and growth-minded leaders all focused on one thing: building better businesses. Inside this video: • The Optimize Amplify Scale framework • How Chase scaled from solo producer to 1000+ downline agents • The exact sales systems driving higher revenue per client • How top agencies use marketing and branding to scale • Leadership lessons for growing teams • Why culture matters more than most agencies realize • How to increase revenue without more leads • The systems behind predictable agency growth • What separates average agencies from elite organizations This is the type of event that changes the way agency owners think. If you’re serious about scaling your agency, building a stronger team, and surrounding yourself with high-level people… Destin is where you want to be next year. Learn more about Coach G: https://www.coachghuddle.com/ #coachg #insuranceagent #medicareagents #agencygrowth #salestraining #leadership #insuranceagency #entrepreneur #medicaremarketing #businessgrowth Get connected with Coach G: CoachG: https://www.coachghuddle.com Events: https://www.coachghuddle.com/events Instagram: / coachg_chasegruening Facebook: / coachg.chasegruening TikTok: / coachg_chasegruening Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

What Happens at a Top Medicare Agency Retreat

Thu, 04 Jun 2026 08:00:00 -0600

What happens when some of the top Medicare agency owners in the country get together in Destin, Florida for a week of strategy, leadership, growth, and collaboration? In this behind-the-scenes episode, Chase Gruening takes you inside the Coach G Partners Retreat — an exclusive event bringing together high-performing agency owners, top producers, and industry leaders focused on scaling the right way. From beachside conversations and networking to deep training sessions on hiring, sales systems, leadership, culture, and agency growth… this week was about more than business. It was about building relationships, learning from elite operators, and creating long-term legacy. Inside this episode: • Behind the scenes of the Destin retreat • How top Medicare agencies are scaling • Leadership lessons from elite agency owners • The systems producing high-performing agents • Why culture and relationships matter • How top producers build trust with clients • The hiring and training framework driving growth • The importance of daily coaching and accountability • What separates average agencies from elite ones This wasn’t just another conference. It was a room full of agency owners committed to growth, collaboration, and building something bigger than themselves. If you’re an insurance agent or agency owner looking to optimize, amplify, and scale — this is the room you want to be in next year. Learn more about Coach G here: https://www.coachghuddle.com/ #insuranceagent #medicareagents #agencygrowth #coachg #medicaremarketing #salestraining #insuranceagency #entrepreneur #medicarebusiness #leadership ------------------- Get connected with Coach G: CoachG: https://www.coachghuddle.com Events: https://www.coachghuddle.com/events Instagram: / coachg_chasegruening Facebook: / coachg.chasegruening TikTok: / coachg_chasegruening Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

What a Successful Medicare Agency Actually Looks Like

Wed, 03 Jun 2026 13:00:00 -0600

What does a high-performing Medicare agency actually look like behind the scenes?

In this episode, I'm taking you inside the Dickson, Tennessee office to meet the people, systems, and leaders responsible for helping Gruening Health & Wealth become one of the fastest-growing Medicare organizations in the country.

From client success and contracting to leadership, recruiting, marketing, sales, and operations, you'll get an inside look at how every department works together to create a world-class experience for clients and agency partners.

You'll meet the key players who help drive the organization forward.

You'll also hear directly from agents at different stages of their careers, including top producers, rising stars, and brand-new agents learning the business.

Inside this episode:

• The systems behind agency growth
• How new agents are trained and developed
• What separates top performers from everyone else
• Building a culture of accountability and success
• Leadership lessons from every department
• The importance of people and processes
• How marketing supports agency growth
• Why consistency wins in sales
• The framework behind sustainable scaling

If you've ever wondered what it takes to build an agency that lasts, this is a real behind-the-scenes look at the people, culture, and systems making it happen every day.

Book a free strategy call:
https://go.coachghuddle.com/widget/booking/qAYwQevYFtShXyLEGkr6

Learn more about Coach G:
https://www.coachghuddle.com/

#AgencyGrowth #InsuranceAgents #Leadership #SalesTraining #CoachG

Most Agencies Fail Because They Miss This

Tue, 02 Jun 2026 08:00:00 -0600

Most agencies never scale because they focus on the wrong things. In this episode, I sit down with Ryan Kimble, President of Integrity Health and former leader of one of the largest Medicare distribution organizations in the country, to break down what actually builds a successful insurance agency. They cover: • The framework for scaling an agency • The mindset behind long term success • Leadership and building winning teams • Why hustle still matters most • The “rising sun vs setting sun” mentality • Medicare Advantage growth and distribution • Recruiting agents at a national level • Partnership, growth, and agency evolution • The 3 traits highly successful people share If you’re an insurance agent, agency owner, or entrepreneur trying to grow faster, this episode is packed with real lessons from decades of experience. Learn more about Coach G: https://www.coachghuddle.com/ #InsuranceAgency #MedicareAgents #AgencyGrowth #CoachG #InsuranceSales #Entrepreneur #Leadership #Medicare #SalesTraining #Integrity #InsuranceBusiness #AgencyOwner #BusinessGrowth #InsuranceAgent #ScaleYourAgency ------------------- Get connected with Coach G: CoachG: https://www.coachghuddle.com Events: https://www.coachghuddle.com/events Instagram: / coachg_chasegruening Facebook: / coachg.chasegruening TikTok: / coachg_chasegruening Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

The Sales System That Changed My Entire Business

Sat, 02 May 2026 11:00:00 -0600

In this episode, we break down the real journey from starting as a solo insurance agent knocking on doors to building a scalable, multi-million dollar agency. This is the actual process behind how the business was built, including the systems, sales strategies, and mindset shifts required to grow. We talk through: • How door knocking built foundational sales skills • The transition from solo agent to building a team • Why most agents struggle to scale • The Optimize → Amplify → Scale framework • How to maximize revenue per client • Why systems and people determine your growth ceiling • The exact funnel process used to generate consistent leads • How to build a business that runs without you One of the biggest takeaways from this conversation is that most agents try to scale too early without the right foundation. The real growth happens when you first optimize your sales process, then amplify it with marketing, and finally scale with people and systems. If you're an insurance agent or agency owner looking to grow your business, this episode gives you a real look at what it takes. Learn more about Coach G and upcoming trainings https://www.coachghuddle.com/ #InsuranceAgents #AgencyGrowth #SalesTraining #Entrepreneurship #Leadership ------------------- Get connected with Coach G: CoachG: https://www.coachghuddle.com Events: https://www.coachghuddle.com/events Instagram: https://www.instagram.com/coachg_chasegruening Facebook: https://www.facebook.com/Coachg.ChaseGruening/ TikTok: https://www.tiktok.com/@coachg_chasegruening Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

Inside Medicarians: Where Insurance Deals Get Made

Sun, 19 Apr 2026 10:00:00 -0600

We spent the week in Las Vegas at Medicarians, one of the biggest insurance conferences in the country with over 5,000 agents, agency owners, carriers, and industry leaders all in one place. This trip was packed with meetings, speaking panels, private equity conversations, networking events, and major conversations about where the insurance industry is heading next. A huge theme from this event was portfolio diversification and why agencies that only rely on one product line are becoming increasingly vulnerable. In this episode we break down: • Why Medicare-only agencies are getting squeezed • Why 80% of our revenue comes from non-Medicare products • How we think about scaling toward a $100M business • What private equity groups are actually looking for • Why predictable systems make businesses more valuable • How to build an agency that runs without you • Why getting in the right rooms changes everything One of the biggest takeaways from this trip: your business becomes far more valuable when it’s diversified, systemized, and not dependent on one person. Learn more about Coach G and upcoming trainings https://www.coachghuddle.com/ #InsuranceAgents #AgencyGrowth #Leadership #Entrepreneurship #InsuranceSales ------------------- Get connected with Coach G: CoachG: https://www.coachghuddle.com Events: https://www.coachghuddle.com/events Instagram: https://www.instagram.com/coachg_chasegruening Facebook: https://www.facebook.com/Coachg.ChaseGruening/ TikTok: https://www.tiktok.com/@coachg_chasegruening Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

The Revenue Target Mistake Most Insurance Agencies Make

Fri, 17 Apr 2026 16:00:00 -0600

Most agents say they want to grow, but very few actually know their numbers. In this episode, I break own the A-to-B framework we use inside our agency to map real growth. Not motivation. Not hype. Actual numbers that guide decisions. Whether your goal is $100K, $400K, or $5M+, this exercise forces clarity: Where are you actually at right now? What does “B” really look like? How do you break revenue down into daily, weekly, and monthly targets? This is the exact thinking behind how we build scalable teams, develop leaders, and grow without chaos. ------------------- Get connected with Coach G: CoachG: https://www.coachghuddle.com Events: https://www.coachghuddle.com/events Instagram: https://www.instagram.com/coachg_chasegruening Facebook: https://www.facebook.com/Coachg.ChaseGruening/ TikTok: https://www.tiktok.com/@coachg_chasegruening Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

The System Behind a Scaling Medicare Agency

Thu, 09 Apr 2026 14:30:00 -0600

In this episode we head to Fort Lauderdale, Florida for the Block Builder Conference where we’re speaking to hundreds of insurance agents and agency owners about how to scale their businesses.

The presentation focuses on one core idea: most agents are looking for one of three things — more revenue, more leads, or more people. The key to achieving all three is implementing the right framework and building the right systems inside your agency.

In this talk we break down the Optimize → Amplify → Scale framework, a system designed to help insurance agencies grow sustainably by improving their sales process, generating their own leads, and building strong teams.

We also share insights into how agencies can increase revenue per client, improve their marketing return, and create the kind of structure that allows real long-term growth.

This episode gives you a behind-the-scenes look at life on the speaking circuit while sharing the lessons that help insurance agents turn a small operation into a scalable agency.

Learn more about Coach G and upcoming trainings
https://www.coachghuddle.com/

#InsuranceAgents #AgencyGrowth #SalesTraining #Entrepreneurship #Leadership

Inside Our Insurance Agency Culture Hub

Fri, 03 Apr 2026 12:30:00 -0600

In this episode, we travel back to Springfield, Illinois, where the agency originally started, to spend time with the team, tour the office, and look at the next stage of growth for the company. What started years ago in a basement with just a few people has grown into a high performing office with multiple agents producing at a high level and a culture that continues to attract great people. During this visit, we talk with several agents about what is driving their success, including consistency, following a proven process, and surrounding yourself with the right team environment. When you put the right people in the same room pushing each other every day, the results start to compound. We also walk through the vision for the next phase of expansion, including a new 10,000 square foot building that will allow the agency to grow both the Medicare and retirement planning divisions while continuing to scale the team. If you're an insurance agent or agency owner looking to grow your production, build a strong culture, and scale your business, this episode gives you a real look inside what that environment looks like. Learn more about Coach G and upcoming trainings https://www.coachghuddle.com/ #InsuranceAgents #AgencyGrowth #SalesLeadership #Entrepreneurship #InsuranceSales ------------------- Get connected with Coach G: CoachG: https://www.coachghuddle.com Events: https://www.coachghuddle.com/events Instagram: https://www.instagram.com/coachg_chasegruening Facebook: https://www.facebook.com/Coachg.ChaseGruening/ TikTok: https://www.tiktok.com/@coachg_chasegruening Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

How to Structure a High Performing Insurance Agency

Fri, 27 Mar 2026 14:00:00 -0600

Most agencies struggle to scale because they lack structure.

When you want to grow a sales organization, leadership cannot just be a title. There have to be clear expectations, accountability, and incentives tied to performance.

Great agencies build systems around leadership development, weekly one on one meetings, daily training, and clear production metrics. When leaders are incentivized to develop their team and improve performance, the entire organization grows.

The other key is specialization.

Virtual assistants can handle administrative tasks. Client success teams focus on service and retention. Sales teams focus on production. When each role is clearly defined and optimized, the agency becomes far more efficient.

Scaling an agency is not about working harder. It is about building systems, accountability, and leadership that allow the business to grow consistently.

#InsuranceAgents #AgencyGrowth #Leadership #SalesTraining #Entrepreneurship

The Medicare Training Every New Agent Needs

Sun, 22 Mar 2026 15:00:00 -0600

If you're a Medicare agent or agency owner, the foundation of your success starts with education.

In this training session, Chase Gruening breaks down how agents should think about Medicare at its core and how to properly educate clients during the sales process.

Instead of memorizing scripts or trying to push products, the focus is on helping agents understand Medicare deeply so they can guide clients to the right solution.

In this video you'll learn:

• The core Medicare concepts every agent must understand
• How to explain Medicare Advantage vs Medicare Supplement simply
• Why educating the client builds trust and closes more sales
• How top agencies train new agents from day one
• The role ancillary products play in revenue and protection
• How the right process leads to better client outcomes and agency growth

If you're serious about building a stronger agency, this is where it starts.

Learn more about Coach G training:
https://www.coachghuddle.com/

#InsuranceAgents #AgencyGrowth #SalesTraining #Entrepreneurship #Leadership

How to Help New Agents Handle Objections With Confidence

Fri, 13 Mar 2026 15:01:24 -0600

In this video, Coach G breaks down a real coaching session with a newer agent and shows what it actually takes to improve sales performance.

This is not about scripts alone. It is about learning how to slow down, stay calm, ask better questions, handle objections, and lead the conversation with confidence.

You will hear how better sales coaching helps agents move past surface level objections, uncover the real decision making process, and create stronger client conversations. Coach G also explains why tone, pace, empathy, and deeper follow up questions are what separate average agents from.

------------------- Get connected with Coach G:

CoachG: https://www.coachghuddle.com
Events: https://www.coachghuddle.com/events
Instagram: https://www.instagram.com/coachg_chasegruening
Facebook: https://www.facebook.com/Coachg.ChaseGruening/
TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

How We Generate 1,500 Insurance Leads Per Week

Fri, 06 Mar 2026 18:30:00 -0600

Matt Monacelli breaks down the exact system we use to create predictable lead generation and scalable growth inside an insurance agency. Most agents rely on referrals, cold calls, or hoping the phone rings. That model creates inconsistent growth and forces you to chase leads. In this session, Matt walks through the Amplify phase of the Coach G framework and shows how agencies can build a system that generates qualified prospects consistently. You will learn how paid advertising, funnels, webinars, and automation work together to create a predictable lead generation machine that can scale from a solo agent to a full agency. If you want to grow your insurance agency and stop relying on inconsistent referrals, this presentation will show you the framework behind predictable growth. Learn the system. Build the machine. Then scale. #CoachG #InsuranceAgents #InsuranceAgency #InsuranceMarketing #LeadGeneration #InsuranceLeads #MedicareAgents #AgencyGrowth #ScaleYourBusiness #Entrepreneurship #PaidAdvertising #SalesSystems ------------------- Get connected with Coach G: CoachG: https://www.coachghuddle.com Events: https://www.coachghuddle.com/events Instagram: https://www.instagram.com/coachg_chasegruening Facebook: https://www.facebook.com/Coachg.ChaseGruening/ TikTok: https://www.tiktok.com/@coachg_chasegruening Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

The Playbook 2026: The System Behind Insurance Growth

Tue, 24 Feb 2026 11:00:00 -0600

If you want more revenue, more leads, and more people in your business, you need a real framework.

At The Playbook, we brought together agency owners from across the country for two days focused on one thing, growth.

This is not surface level motivation. This is the system we use inside our agency to go from solo producer to scalable machine.

Optimize. Amplify. Scale.

Most agencies try to jump straight to leads or hiring. That is why they get stuck.

At The Playbook, we break down:

How to optimize your sales process and increase revenue per client
How to build predictable lead flow
How to hire and retain the right people
How to build a brand and culture that actually scales
And how to think like a championship organization

If you are serious about building a real insurance business, this is the blueprint.

Open your mind. Take notes. Then go execute.

#CoachG
#ThePlaybook
#InsuranceAgency
#InsuranceAgents
#ScaleYourBusiness
#AgencyGrowth
#MedicareSales
#InsuranceLeadership
#Entrepreneurship
#BusinessGrowth
#InsuranceMarketing
#BuildTheMachine

From College Coach to Insurance CEO

Fri, 20 Feb 2026 13:41:51 -0600

Most people see the platform. They do not see the doors. Before Gruening Health and Wealth became what it is today, I was sleeping on a couch making twenty eight thousand dollars a year and trying to figure life out. I was knocking on doors, selling Medicare supplement policies to people turning sixty five, learning how to get really good because I had no other option. In this conversation with Jason Mickool, I share the real story behind how this all started. How I went from coaching college football to building an insurance platform. Why I believe most recruiting models are broken. How solving the lead problem changed everything. What it actually takes to scale from a solo agent to a real business. And why leadership development became the foundation of everything we do. This was not overnight success. It was grit, rejection, discipline, and learning how to monetize a client the right way. If you are an insurance agent, agency owner, or entrepreneur who wants to build something real, this episode will challenge how you think about growth. Listen. Learn. Then go build. --------------------------------------------------------------- Get connected with Coach G: CoachG: https://www.coachghuddle.com Events: https://www.coachghuddle.com/events Instagram: / coachg_chasegruening Facebook: / coachg.chasegruening TikTok: / coachg_chasegruening Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories! #trapped #business #highperformers #justlikethat #recognition

The Revenue Target Mistake Most Insurance Agencies Make

Tue, 10 Feb 2026 11:00:00 -0600

Most agents say they want to grow, but very few actually know their numbers.

In this episode, I break own the A-to-B framework we use inside our agency to map real growth. Not motivation. Not hype. Actual numbers that guide decisions.

Whether your goal is $100K, $400K, or $5M+, this exercise forces clarity:

Where are you actually at right now?

What does “B” really look like?

How do you break revenue down into daily, weekly, and monthly targets?

This is the exact thinking behind how we build scalable teams, develop leaders, and grow without chaos.

-------------------
Get connected with Coach G:

CoachG: https://www.coachghuddle.com
Events: https://www.coachghuddle.com/events
Instagram: https://www.instagram.com/coachg_chasegruening
Facebook: https://www.facebook.com/Coachg.ChaseGruening/
TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

The Trap That Keeps High Performers Working Forever

Mon, 02 Feb 2026 17:00:00 -0600

High performers are taught to work harder, be perfect, and stay in control, but that mindset often becomes the very thing that traps them.

In this episode I sit down with Carolyn Nolan and she unpacks how perfectionism and the need for control can quietly turn success into a never-ending workload. She explains how she escaped the trap of a never ending workload and built a business that is self-running, giving her ultimate freedom in life.

Chapters:

0:00 – Transforming Your Business

0:31 – Just Like That Only Different

0:43 – Carolyn Nolan

3:43 – Growing Up

8:20 – Holding A High Standard

14:03 – Recognition

16:23 – Ameriprise

21:05 – Focusing On Money

26:33 – Tell Them What To Do

32:10 – Strategic Coach

39:57 – Doing Something New

44:40 – Team Members

49:58 – What No One Wants To Do

53:30 – Optimize Amplify Scale

58:29 – Ideal Client

01:03:13 – Fulfilling

01:06:28 – Net Loss

01:10:09 – No Plan

01:13:40 – Lost It All

01:17:48 – Sobriety

01:23:42 – We VS Me

01:25:14 – Final Whistle: Like, Subscribe & Join the Huddle

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Get connected with Coach G:

CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Instagram: https://www.instagram.com/coachg_chasegruening

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

#trapped #business #highperformers #justlikethat #sobriety #recognition

Closing Deals for Six Figures Nearly Killed Me | How I Came Out Richer

Thu, 29 Jan 2026 17:30:00 -0600

Most people making six figures are stuck drowning in a job they hate. The problem is that no matter how bad it gets, they’re too scared to start over.

In this episode, I sat down with one of GHW’s rising stars, Devin Curtis, who walked away from a comfortable six-figure career, reset his income to zero, and rebuilt his way to over $300,000 in revenue in less than a year.

Chapters:

0:00 – Too Good To Be True

0:46 – Just Like That Only Different

0:59 – Starting Back At Zero

2:01 – Assumption Gap

3:48 – Base Salary

4:44 – Why People Don't Make The Jump

5:41 – Uncapped Learning Potential

6:55 – Final Whistle: Like, Subscribe & Join the Huddle

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Get connected with Coach G:

CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Instagram: https://www.instagram.com/coachg_chasegruening

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

The #1 Reason High Performers Close More Deals

Mon, 19 Jan 2026 17:00:00 -0600

Most agents don’t struggle because they’re bad at selling, they struggle because they don’t understand what their client actually wants.

In this episode, I sat down with Travis Goveia, and we broke down why most sales appointments fail before they even start, and how elite agents structure their conversations, training, and appointment flow to consistently close at a higher level.

Chapters:

0:00 – Selling At A High Level

0:23 – Just Like That Only Different

0:36 – Multiple Products

1:24 – Call Recordings

2:18 – In Depth Product Knowledge

3:06 – Big Downlines

3:57 – Incredible Things

4:45 – Final Whistle: Like, Subscribe & Join the Huddle

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Get connected with Coach G:

CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Instagram: https://www.instagram.com/coachg_chasegruening

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

I Was Fired at the Top of My Industry - Here’s What It Taught Me

Mon, 12 Jan 2026 17:15:00 -0600

Success isn’t about talent alone, it’s about who you’re surrounded by.

In this episode, I sat down with Jason Mickool as he maps out his journey of getting fired at the top of his industry, navigating corporate politics, and how those moments ultimately forced him to build something of his own.

Chapters:

0:00 – What Success Looks Like

0:25 – CoachG Training

0:37 – Getting Fired

1:37 – I Don't Give A F***

3:04 – Getting Back In

5:15 – EOS Struggles

6:35 - What I Needed To Hear

7:21 – Final Whistle: Like, Subscribe & Join the Huddle

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Get connected with Coach G:

CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Instagram: https://www.instagram.com/coachg_chasegruening

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

This Industry Made Me a Better Salesperson (It Was The Worst)

Mon, 05 Jan 2026 17:00:00 -0600

In this episode, I sat down with Devin Curtis to unpack the real truth about his previous work as a car salesman, commission culture, and what it costs to win in a dog-eat-dog environment.

From mastering phone sales and closing six figures in the car business to realizing the mental and emotional toll it took, Devin breaks down why high income doesn’t always equal high fulfillment, and how he was able to build up to become the agent he is today.

Chapters:

0:00 – Car Business

0:26 – Just Like That Only Different

0:38 – Devin Curtis

2:15 – Growing Up

3:44 – Family Life

5:44 – Transitional Period

10:15 – Rebellious Stage

11:35 – What I'm Capable Of

12:45 – High School

13:54 – Transitioning To College

18:37 – Going To The Gym

23:44 – Starting Soccer

29:27 – Learning How To Sell

32:10 – Being A Car Salesman

37:31 – Unethical Sales

43:38 – Toxic Work Environment

47:00 – Indeed Hire

52:47 – Ahead Of The Rest

57:17 – The First Month

01:01:31 – The Breakthrough

01:06:54 – Stepping Into Leadership

01:11:06 – Joe Or Career?

01:16:17 – Final Whistle: Like, Subscribe & Join the Huddle

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Get connected with Coach G:

CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Instagram: https://www.instagram.com/coachg_chasegruening

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

From Loss to Leadership | How He Overcame Adversity

Mon, 29 Dec 2025 17:00:00 -0600

This isn’t just a story about business or sales. It’s about identity, and why the hardest seasons of your life are often preparing you for your biggest role.

In this conversation, I sat down with Travis Goveia, and we walked through the defining moments of his life. From sports and discipline, to losing his mother, navigating personal struggles, and pushing through years where quitting would’ve been easier.

Instead of breaking, those moments became the foundation for leadership, and helped him to build systems that now help thousands of people succeed.

Chapters:

0:00 – Adversity

0:43 – Just Like That Only Different

0:55 – Travis Goveia

1:50 – Nashville

3:14 – Growing Up

5:40 – Childhood Sports

7:58 – What Shaped You?

11:54 – The Impact Of Sports

15:47 – After High School

22:40 – Getting Into Insurance

28:07 – Knocking On Doors

31:18 – Final Tipping Point

33:02 – Major Life Adversities

39:39 – Becoming A Top Agent

45:56 – Live Situations

51:06 – What The Client Wants

57:05 – New Baby On The Way

59:42 – Am I Doing Enough?

01:02:56 – Final Whistle: Like, Subscribe & Join the Huddle

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Get connected with Coach G:

CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Instagram: https://www.instagram.com/coachg_chasegruening

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

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You Can’t Fake Work Ethic | What Ranching Taught Me About Business

Fri, 26 Dec 2025 17:00:00 -0600

Most people want success, but very few are willing to do the work it actually requires.

In this episode, I sit down with Caleb North to break down the real foundation of high performance in sales and insurance, and how work ethic, discipline, and integrity are qualities you can’t overlook in your employees.

From growing up on a Texas ranch to becoming an equity partner in a fast-growing annuity and retirement organization, Caleb shares how blue-collar values translate directly into elite production.

Chapters:

0:00 – On The Ranch

0:37 – Just Like That Only Different

0:50 – Caleb North

2:22 – Working Together

5:20 – Yellowstone

10:28 – Back To The Ranch

13:47 – Ranching Traits

16:16 – Insurance Transition

21:28 – Podcasts And Books

24:52 – Bad Annuity Rep

29:30 – Average Rate

34:00 – Supporting Agents

39:00 – Preventing Agents

42:37 – Major Objections

46:19 – What Are You Most Proud Of?

54:21 – Final Whistle: Like, Subscribe & Join the Huddle

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Get connected with Coach G:

CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Instagram: https://www.instagram.com/coachg_chasegruening

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories.

MAXIMIZE Your Sales During AEP With These Simple Changes

Thu, 18 Dec 2025 08:30:00 -0600

Most agents overcomplicate AEP, overtalking or freezing when a client hesitates. In this training, I break down exactly how to turn every single AEP review appointment into profit without pressure.

You’ll learn how to lead confidently with recommendations, and how to make clients feel understood while uncovering new needs that lead to high-value packages.

Chapters:

0:00 – Wanting To Change

0:24 – CoachG Training

0:36 – Home Care

1:43 – Leaving Legacy

3:03 – Saving Grace

3:46 – Perfect World

4:34 – Final Whistle: Like, Subscribe & Join the Huddle

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Get connected with Coach G:

CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Instagram: https://www.instagram.com/coachg_chasegruening

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

The 5 Tactics I Use To Generate $1,500 Per New Client

Mon, 08 Dec 2025 17:00:00 -0600

Too many agents are throwing away money by overwhelming their clients with too many options. By understanding their needs and recommending specific options that are suited for them, it can help reduce confusion, and ultimately boost your sales.

In this video, I break down the methods I use to take control of the appointment, give the client exactly what they need, and finally close the sale.

Chapters:

0:00 – Why Did You Stand Up?

0:47 – CoachG Training

1:00 – Pillar #1

1:55 – Making $1700 Per Appointment

2:37 – Step #1

3:43 – Step #2

4:31 – Step #3

5:39 – Step #4

6:34 – Step #5

7:04 – Final Whistle: Like, Subscribe & Join the Huddle

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Get connected with Coach G:

CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Instagram: https://www.instagram.com/coachg_chasegruening

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

My 3 Step Plan To Get Your Clients To FINALLY Book An Appointment

Mon, 01 Dec 2025 18:00:00 -0600

When it comes to making a sale, the hardest part of the entire process always ends up being getting the clients to book their appointment. Once they get there, everything else just falls into place. In my 3 step sales process, I walk you through how we get the client to book an appointment, how we get them ready for their appointment, and then how we seal the deal once they’ve shown up. By following this process, you’ll see how much of a difference focusing on the initial appointment booking makes.

Chapters:

0:00 – Getting To The Next Level

0:19 – CoachG Training

0:32 – Your Only Goal

1:14 – Our Newsletter

2:31 – Our Safety Net

3:19 – Disruption

4:20 – .GOV Account

5:28 – Final Whistle: Want More?

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Get connected with Coach G:

CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Instagram: https://www.instagram.com/coachg_chasegruening

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

From Football Coach To Insurance Agent: How I Found My CALLING

Mon, 24 Nov 2025 18:00:00 -0600

As a kid, did anyone really say they wanted to be an insurance agent when they grew up? I certainly didn’t, as a kid I thought I was born to play football.

In this video, I talk about the path I took from being a broke football coach, to an insurance agent, to eventually becoming a 7-figure Medicare agency owner. and the repeatable methods I used to thrive within my business.

Chapters:

00:00 – What Prepared You?

00:26 – Intro

00:38 – Life As A Football Coach

02:40 – I Did Something Different

05:09 – What Product Is Selling The Best?

06:40 – Vanity Metrics

08:32 – Final Whistle: Like, Subscribe & Join the Huddle

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Get connected with Coach G:

CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Instagram: https://www.instagram.com/coachg_chasegruening

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

EFFECTIVE Leadership Secrets Every Business Owner Needs

Mon, 17 Nov 2025 18:00:00 -0600

These days, when looking at what allows a business to thrive, what it comes down to is how strong of a leader they have.

I sat down with Matt Mitchell, and we break down how to scale your sales operation without losing your personal touch. We talk about hiring and training the right people, the psychology of door-to-door, and how to build transformational sales teams that create a ripple effect in your entire community.

If you're in real estate, door-to-door sales, or leading a team in any 1099 industry, this will give you the framework to activate your agents to perform at a higher level consistently, and allow you to be a much more efficient leader.

Chapters:

0:00 – Scaling Your Business

0:28 – Intro

0:42 – Just Like That Only Different

01:09 – How's It Going Matt?

02:26 – What Was Growing Up Like?

05:52 – How Was School?

09:07 – Did Competitive Sports Prepare You For Leading?

16:43 – Who Left An Impact On You?

29:16 – What Makes You Keep Going?

39:47 – Did You Notice Your Calendar Filling Up?

44:14 – So You Went Back To Iowa

54:31 – The Proven Model

01:01:58 – How You Use VA's

01:12:19 – What Do You Do With People Who Delay?

01:21:40 – Mental Health Priorities

01:32:50 – Final Whistle: Like, Subscribe & Join the Huddle

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Get connected with Coach G:

CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Instagram: https://www.instagram.com/coachg_chasegruening

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

The Secret Tool That Makes Every Appointment Easy!

Mon, 10 Nov 2025 18:00:00 -0600

In this training, I go over our Client Needs Assessment, the secret tool our agents use to break down what the client needs, and get a better understanding of what steps to take during the process.

By following the simple steps, our agents have a quick and easy way to help the client have a better understanding of their needs, and help agents secure sales more often.

Chapters:

0:00 - Teaser

0:21 - Just Like That. Only Different.

0:34 - The CoachG Method

11:38 - Like and Subscribe

Get connected with Coach G:

CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Instagram: https://www.instagram.com/coachg_chasegruening

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

How to Make Your Business Run Without You

Mon, 03 Nov 2025 16:30:00 -0600

If your team is confused, you’re failing as a leader.

In this speaking session, CoachG (Chase Gruening) breaks down how to bring absolute clarity to your business operations, from job descriptions to automations to client communication. He explains why where there’s confusion, there’s failure, and how top-performing agencies systematize their processes so clients never miss a beat, and teams always know their role.

If you’re tired of messy operations, no-shows, and chaos in your pipeline, this is the playbook for building an elite organization that runs itself. Get ready to lead like a professional, not an amateur.

Chapters:

0:00 – Get Ready for the Play

0:19 – Welcome to the Huddle

0:31 – Clarity Creates Winners

2:09 – The Automation Game Plan

4:57 – Frequency, Consistency, and Control

7:06 – Final Whistle: Like, Subscribe & Join the Team

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Get connected with Coach G:

CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Instagram: https://www.instagram.com/coachg_chasegruening

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

This 24 Year Old Turned A Million In Revenue By Doing This

Mon, 27 Oct 2025 16:00:00 -0600

In this unique episode, I sit down with 24-year-old agent Brandon De La Pena, who built a 7-figure business from his mom’s basement. We break down the steps of how he got started, and how he blew up as quickly as he did.

How My Business TOOK OFF After Investing In Myself

Mon, 20 Oct 2025 11:00:00 -0600

By talking with Jason Mickool about his business experiences firsthand, we determine what it is leaders are getting wrong.

This isn't just business theory, this is what we do inside our team to produce consistent results and take our businesses to the next level.

Why Most Agents Lose the Sale Before It Even Starts

Mon, 13 Oct 2025 11:00:00 -0600

In this training, I break down exactly how our team sells Medicare Advantage the right way.

I’ll show you how we close over 70% of our clients, why we never recommend Medicare Advantage without proper umbrella coverage, and how one phrase alone has sold us thousands of policies.

If you’re tired of chasing $0 premium plans or losing clients because of confusion and poor positioning... This is the masterclass that’ll change your entire process. Watch this, take notes, and start selling like a pro.

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Get connected with CoachG:

CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Instagram: https://www.instagram.com/coachg_chasegruening

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

How This 24-Year-Old Built a Million-Dollar Business in His Mom’s Basement

Mon, 06 Oct 2025 10:00:00 -0600

From zero to 7-figures, out of a basement.
In this episode of Just Like That Only Different, CoachG sits down with Brandon De La Peña, a 24-year-old powerhouse who built a thriving Medicare agency from scratch in under two years. No investors. No fancy office. Just systems, discipline, and grit.

They break down exactly how Brandon went from door-to-door selling insurance to running a full-blown call center, how he leveraged mentorship and marketing to explode his revenue, and the mindset every young entrepreneur needs to build something real.

If you’ve ever felt stuck, burned out, or like you’re doing everything alone, this conversation is your playbook for scaling faster and leading stronger.

Watch this before you build another “business.”

Chapters:
0:00 – Get Ready for the Play
0:34 – Welcome to the Team
0:42 – From the Basement to 7 Figures
15:23 – Leaving the 9-to-5 for Risk and Freedom
33:20 – How He Built His Lead Machine
52:12 – Building a Team That Wins
1:11:32 – Final Whistle: Like, Subscribe & Join the Huddle

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CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

Why Agents Fail: No Scalable Marketing System

Mon, 29 Sep 2025 17:00:00 -0600

In this video, I walk you through the exact system that helped me scale from knocking doors and making $2,000 on a couch to building a team that runs on predictable, scalable, and self-generating marketing systems.

I don’t just talk theory—I show you what works right now in insurance and Medicare sales. Whether you’re a solo agent or a growing team, this will open your eyes to what’s possible when your leads are coming in educated, warmed up, and ready to buy.

How She Brought Her Business From GOOD To GREAT

Sat, 20 Sep 2025 11:00:00 -0600

In this podcast with Dianne Faligowski, we whittle down the real difference between entrepreneurs who stay stuck, and the ones who make the leap to high-level business success.

It’s not about working harder. It’s about thinking different. If you’re building a brand, scaling a company, or trying to figure out what separates good from great, this conversation will challenge how you see your business.

These Sales Tactics Helped Me Make It BIG

Sat, 13 Sep 2025 08:30:00 -0600

Are you tired of doing more work but making the same money?

In this video, I break down exactly how my team averages $1,500+ in revenue per new Medicare client, without adding more clients or working more hours. I walk you through the optimization stage of your sales process, how to triple revenue from the same 100 clients, and why building a consistent process is the difference between winning and struggling.

Why Your Insurance Sales Process Is FAILING And How To Fix It

Sat, 06 Sep 2025 08:30:00 -0600

In this video, I walk you step-by-step through the exact process we use to run a high-converting Medicare appointment

You’ll learn why a consistent process equals consistent results, and how small changes like asking “What do you want to get out of today’s appointment?” can transform your close rate. I also reveal how to embed exposures BEFORE the client even walks into the office, using videos, slides, emails, and documents.

This System Scaled My Medicare Business to The BIG STAGE

Sat, 30 Aug 2025 06:30:00 -0600

In this special event video, watch as I walk you and the 600 agents in the crowd through the 3 pillars that changed everything for me: Optimize, Amplify, and Scale.

Whether you're a solo producer just getting started or you've got a few agents under you, I’ll show you how to install a repeatable system that delivers year-over-year growth without burnout.

CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to subscribe for more speaking engagements with top performers on the big stage. Join in as they share their unique insights and success stories!

This Sales Framework Made My Business MILLIONS

Sat, 23 Aug 2025 08:30:00 -0600

Most salespeople wing it. That’s why they get inconsistent results.

In this episode, I go over the exact flowchart and client needs assessment that I use to close deals with near-perfect consistency. This isn’t theory, it’s a tested, repeatable process that works.

Whether you’re new to sales or scaling a team, this system gives you a step-by-step framework to run tighter appointments, close faster, and stop losing clients to confusion or wasted time.

How I Went From A Single Agent To A Multimillion Dollar Agency

Sat, 16 Aug 2025 08:30:00 -0600

Join in on the session as I tell my story of how I went from a solo producer to building a multi-agent team generating 100% year-over-year growth. If you're in insurance and stuck on a revenue plateau, this will guide you to learn how to scale your business using proven, repeatable systems.

This is about building something sustainable, not just chasing the next lead. Whether you're a solo agent, team builder, or running a Medicare-focused shop, this will shift how you approach growth forever.

Why Most Agents Stay Stuck (And How to Break Out)

Sat, 09 Aug 2025 09:00:00 -0600

Strap in as I break down the real reason most agents stay stuck: they don’t believe big enough, act fast enough, or build consistent enough.

In this session, you’ll hear firsthand how I developed a culture of daily accountability, belief, and high standards, and how you can apply the same principles to your own business.

This isn’t just about training. It’s about changing your identity to match the level you want to play at.

How To Give Your Clients EXACTLY What They Need

Sat, 02 Aug 2025 09:00:00 -0600

Why You’re Not Closing More Medicare Sales (And How to Fix It)

Work alongside me as I break down why most agents are losing sales without realizing it, and how to fix it with one core principle: structure breeds trust.

Watch as I go over the Client Needs Assessment, flowcharts, and how to ask the right questions at the right time to drive better outcomes. You’ll learn how to position yourself like a professional, guide the conversation, and eliminate doubt, so your clients feel safe making a decision.

If you’re ready to stop winging it and start closing like a pro, then this is the system.

How To Give Clients Better Answers With Less Work

Sun, 27 Jul 2025 10:30:00 -0600

Stop Overcomplicating Your Pitch: How I Build and Sell Umbrella Coverage That Closes.

Watch as I go through exactly how to present hospital indemnity, cancer, heart, and stroke coverage in a way that’s simple and clear, without losing the sale.

I reveal how the best closers focus the conversation around the client’s problem and one confident solution, instead of giving them 10 confusing options. You’ll learn how to build “umbrella packages” on the fly, keep momentum, and handle objections like a pro.

If you're tired of confused clients, price pushback, and walking away from deals, this session is your blueprint for selling with clarity and confidence.

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CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Facebook: / coachg.chasegruening

TikTok: / coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

The Simplest Way To CONNECT With Your Clients In Business

Sat, 19 Jul 2025 10:05:05 -0600

In this high-impact session, I break down exactly how to present ancillary products like cancer, heart attack, and stroke plans, without overwhelming your clients.

Too many agents talk themselves out of sales by explaining too much. I'll show you how to keep it simple, build trust fast, and grow your revenue by packaging protection that actually matters.

Inside this episode, I go over:

The 10-second script to explain cancer policies plain and simple
What to say when a client asks about claims or beneficiaries
How to navigate health knockout questions without losing the sale
Why not asking for a social or bank info up front builds more trust
How Chase’s team wrote 1,500+ ancillary apps with Aetna alone this year
Why Medicare clients are your best cross-sell opportunity

If you’re ready to stop quoting and start closing, this session is your game plan.

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CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Facebook: / coachg.chasegruening

TikTok: / coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

How To Turn Every No Into A Yes In Any Industry

Sat, 12 Jul 2025 17:57:45 -0600

In this powerful live training, I break down how to navigate the toughest objections in the Medicare sales process, without losing the deal or backing down.

You’ll learn how to shift the conversation away from fear and toward value using pre-education, packaging, and confident recommendations. In this video, I unpack the following:

- What to say when clients say “My kids will take care of me”

- How to present Medicare Advantage vs. Medicare Supplement the right way

- The “T Chart” method that simplifies the pitch

- Why you should never stop at the medical plan, always go deeper

- The Umbrella 1/2/3 packaging method that gives clients options and helps you close

- What to say when someone objects to the price or says, “I can’t afford it”

Chapters:

0:00 - Teaser

0:25 - Intro

0:38 - Main Content

7:29 - Outro

If you’re in the Medicare game and want to go from quoting to confidently recommending the right coverage, this one’s for you.

CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

How Top Agents Sell More by Keeping It Simple

Sat, 05 Jul 2025 08:00:00 -0600

If you’re an insurance agent who struggles to confidently recommend the right coverage, this is the video that will change your entire sales approach. Too many agents confuse their clients with endless options, overcomplicate policies, and hesitate to make clear recommendations. CoachG shows you exactly how to: - Lead your clients with authority and tell them what to do. - Present Medicare Advantage the right way — with umbrella coverage. - Eliminate client confusion by keeping your pitch simple and focused. - Position hospital indemnity and cross-sell packages without overexplaining. - Handle objections by doubling down on your recommendations. - Protect your clients’ retirement assets with powerful recovery care strategies. Stop letting clients dictate the sale. You’re the expert. You need to take control. This video walks you through step-by-step how to confidently recommend packages, simplify your pitch, and increase your close rate on every call. If you’re ready to stop leaving sales on the table and start making recommendations that get results — this is the video for you. ------------------- CoachG: https://www.coachghuddle.com Events: https://www.coachghuddle.com/events Facebook: https://www.facebook.com/Coachg.ChaseGruening/ TikTok: https://www.tiktok.com/@coachg_chasegruening Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

Build Your WINNING Team in Sales With THIS

Fri, 20 Jun 2025 07:00:00 -0600

I've spent the last 10 years turning a one-man shop into a multi-million-dollar agency, but it didn't happen by accident. In this session with Coach Burt, I break down how I transformed culture, scaled leadership, and built a team that doesn’t just sell—they dominate.

We get real about what it takes to build a championship team in business. By using the same structure and accountability as the Chicago Bulls or the New England Patriots, we uncover the secret sauce to building a Dynasty.

In this video, you’ll learn:

- Why you don’t need more leads—you need better leadership

- The 3-phase strategy I use to optimize, amplify, and scale teams

- How I went from burnout to running national retreats and events

- What makes our insurance model different (and why it works)

- How to think like a coach, not just a producer

- What most agency owners miss when trying to go national

Whether you're running a small team or building a national movement... This video will change how you think about culture, leadership, and long-term success.

Coach Micheal Burt:

YouTube: https://www.youtube.com/@UC2yZ_QKMibldmx9QlW98KNQ

Instagram: https://www.instagram.com/michealburt/

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CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

You Need THIS In Your Business To Boost Your Revenue

Sat, 14 Jun 2025 07:00:00 -0600

Today I step on stage in Maine with one goal: to show agents how to stop leaving money on the table.

In this live session, I break down the real difference between agents who stay stuck… and the ones scaling their revenue, retention, and reputation.

Here's what you'll learn:

- Learn the 2-point play strategy

- The packaging framework that multiplies commissions

- The one mindset shift that turns you into their agent for life

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CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to follow and subscribe for more insightful lessons.

The SECRET to Keeping Your Best People Long-Term

Sat, 07 Jun 2025 10:34:00 -0600

In this Coach-to-Coach session, I sit down with Coach Micheal Burt to break down exactly how I built my agency and coaching business. Hint: It wasn't by grinding harder. It was packaging smarter, building culture, and stacking revenue inside every client.

We talk about how I help agents move from transactional selling to packaging multiple products, increasing revenue per client, and creating long-term growth through leadership, coaching, and high-performance environments.

If you’re an insurance agent or agency owner who’s tired of chasing leads and looking for a real system to scale — this is for you.

Don’t forget to follow/subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

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CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

How I Made $10,000 From A Single Lead

Sat, 31 May 2025 07:00:00 -0600

I sat down with my good friend and mentor, Coach Micheal Burt. This is one of the most honest conversations I’ve had recently. We talk about what it really takes to build, lead, and scale a winning team. Most people think you need more leads, more agents, or more hype… but they’re wrong. What you actually need is clarity, culture, and a system that can run without you.

In this coaching session, I open up about my journey. From a football coach to an insurance agency leader I'll show you how those principles overlap. Coach Burt and I talk about the hard stuff: holding people accountable, leading with vision, and finding the right people who don’t just “fit” your culture but build it.

What You’ll Learn in This Video:

- The exact mindset shift I made to go from managing agents to leading top producers

- How Coach Burt helped me identify the gaps in my leadership and fix them

- The reason most teams stay average—and what you can do to break the cycle

- The difference between hiring based on personality vs. production

- What “coach-style” leadership really means (and why it works in business)

- How to create accountability structures that actually get followed

- Why talent isn’t your problem—alignment is

- The questions I ask before bringing anyone new onto my team

- Why burnout happens (and how to build around it, not through it)

Whether you're a team leader, aspiring entrepreneur, or just trying to grow your business without losing your mind, this episode is for you.

Coach Micheal Burt:

YouTube: https://www.youtube.com/@UC2yZ_QKMibldmx9QlW98KNQ

Instagram: https://www.instagram.com/michealburt/

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CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

How to 4X Your Insurance Revenue with One Strategy

Fri, 30 May 2025 09:48:37 -0600

Stop Selling Policies. Start Packaging Profitable Solutions.

In this tactical training, top-performing agent and trainer Chase Gruening breaks down how to 4x your revenue per client using a packaging strategy he calls “Umbrella Selling.” If you're still selling standalone Medicare policies, you're leaving massive money—and impact—on the table.

Chase shares how to shift from amateur agent to high-level advisor by:

- Presenting bundled “umbrella” packages instead of isolated products

- Educating clients the right way (using automated webinars + CNA flow)

- Increasing client retention with multi-policy relationships

- Mastering cross-sell strategies with just 2 carriers (Aetna + Liberty)

- Re-framing conversations around risk protection, not fear

This is practical, replicable, and proven. Whether you’re brand new or scaling a Medicare agency, Chase gives you the blueprint to grow faster and smarter.

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CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

Stop Leaving Money on the Table: Monetize Your Leads

Thu, 15 May 2025 18:30:00 -0600

Chase Gruening breaks down the real strategy behind scaling to a multi-million dollar agency—starting from a solo agent earning just a few thousand per month to leading a team pulling in $6–7M a year.

Chase explains the exact sales, marketing, and mindset systems that transformed his Medicare business—and how others are duplicating the model with explosive results.

Inside this episode:

- How to monetize your Medicare leads with retirement planning appointments

- The $15K check that changed a new agent’s trajectory

- Why first-year commission and ROAS are critical metrics

- How culture, coaching, and collaboration build momentum

- What it really means to go from producer to leader

If you're an agent or agency owner looking to amplify production, optimize performance, and scale your operation with intentional reinvestment, this is your blueprint.

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CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

What's The BEST Way To Travel Alone With NO Plan

Thu, 01 May 2025 17:30:00 -0600

Joanna didn’t grow up with much, no TV, no town to speak of, and no roadmap for what life outside a tiny hamlet in Upstate New York could look like. But after surviving trauma, betrayal, and complete isolation in the community that raised her, she made a split-second decision that changed everything.

With just a backpack and a one-way ticket, she left it all behind.

In this raw and deeply inspiring interview, Joanna shares how she went from college burnout to becoming a jet mechanic in the Air Force and how pain became her launchpad to purpose. We talk childhood, courage, betrayal, the power of leaving when staying breaks your spirit, and what it really takes to start over.

If you've ever felt stuck, unseen, or unsure where to go next… this story will light a fire under you.

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CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

How He Built a $100M Insurance Empire (Then Cashed Out)

Thu, 24 Apr 2025 17:30:00 -0600

In this game-changing episode of Just Like That, Only Different, Chase Gruening sits down with Tony Holland, a former football coach turned 9-figure entrepreneur, to break down exactly how he built a machine that led to a $100M+ exit.

If you're building an agency, growing a team, or thinking about scaling your business for acquisition, this episode is your blueprint. Tony reveals the mindset, systems, and strategy behind building a real empire that doesn’t just make money… but multiplies it.

What you'll learn in this episode:

-Why CULTURE is the secret weapon to explosive growth

-How Tony scaled to 650+ agents and 100+ agencies before his acquisition

-The 3 things every empire-builder must master: attitude, work ethic, and skill

-How to trim the fat and maximize your company’s EBITDA

-What buyers REALLY look for when acquiring a business

-How to prepare for a 9-figure exit (branding, tech, team, legal, CPA, and more)

-The role of faith, mentorship, and obsession in Tony’s journey to the top Whether you're building a sales force or dreaming of your own liquidity event, this episode is your front-row seat to the Empire Playbook.

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CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

How to 10X Your Business with a Multi-Touch Sales Strategy

Thu, 17 Apr 2025 17:30:00 -0600

In this powerful episode of Just Like That, Only Different, Chase Gruening breaks down what it takes to be an "Agent of Expansion" someone who doesn't rely on just one strategy but builds a scalable business through diversification, multi-touch follow-ups, and a relentless drive to dominate the industry.

If you're tired of inconsistent sales, struggling to scale, or looking for a way to turn one client into multiple revenue streams, this episode is for you. Chase reveals the secrets behind creating multiple touchpoints, leveraging different lead sources, and executing high-frequency follow-ups that drive results.

What you'll learn in this episode:

-Why the most successful agents and entrepreneurs are multi-dimensional

-The importance of diversifying lead sources like TV, social media, mailers, billboards, and more

-How to build a high-converting follow-up system using texts, calls, emails, and even gifts

-Why frequency matters and why it takes at least seven touches to convert a lead into a client

-How to track lead sources and optimize conversions

-The game-changing concept of portfolio diversity and how one lead can turn into multiple sales

-Why most salespeople fail because they don't have a system for follow-ups

-The mindset shift needed to grow from a one-trick agent to a business powerhouse

This episode is packed with real-world sales strategies, actionable tips, and proven frameworks to help you scale your business, close more deals, and create a long-term revenue machine.

The REAL Secret Behind Learning Any New Skill FAST

Thu, 10 Apr 2025 17:30:00 -0600

In this high-impact episode, Chase Gruening sits down with industry leaders Christian Brindle and Glenn Shelton to unpack one of the most powerful success principles most people overlook: stop asking how and start asking who.

If you’ve ever felt stuck, overwhelmed, or unsure of your next move in business, this episode will show you the exact mental shift that top producers use to scale faster, buy back their time, and find the right mentors to collapse time frames.

We go deep on:

-Why information overload is killing your progress

-How to extract real results from books, courses, and events

-The difference between consuming and executing

-Building powerful relationships with your “who’s”

-Why repetition and mastery always outperform chasing trends

-How to grow your business through strategic delegation

This conversation is loaded with truth bombs, real talk, and practical takeaways you can implement today.

Whether you're brand new or scaling to 7-figures and beyond, this one will hit home.

Watch now! Your next breakthrough might be one mindset shift away.

Why Collaboration Is The Secret To Business Growth

Thu, 03 Apr 2025 17:30:00 -0600

In this fire episode of Just Like That, Only Different, CoachG sits down with Christian Brindle, the founder of Lead Heroes, Hire Heroes, 7-Figure Medicare, and several other powerhouse companies dominating the Medicare space.

But Christian didn’t start here—he started broke, confused, and pitching energy drinks in a pyramid scheme.

What followed was a total mindset shift, a grind-it-out solo career, and eventually a multi-million-dollar merger that’s now transforming how insurance agents grow in 2024 and beyond.

What You’ll Learn:

- How to go from agent to empire

- Why most insurance agents plateau and how to fix it

- The one decision that unlocked $4M in revenue

- Why hiring sooner could change your entire business

And how Christian outgrew his dad… and then bought his company If you're an agent, entrepreneur, or young business owner—this conversation will change your perspective on what’s possible.

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CoachG: https://www.coachghuddle.com

Events: https://www.coachghuddle.com/events

Facebook: https://www.facebook.com/Coachg.ChaseGruening/

TikTok: https://www.tiktok.com/@coachg_chasegruening

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

Medicare Agents: You’re Leaving THOUSANDS on the Table!

Thu, 27 Mar 2025 17:30:00 -0600

Medicare agents, are you missing out on EASY MONEY? If you’re only selling one plan and walking away, you’re leaving thousands on the table—and you don’t even know it.

In this power-packed episode of CoachG’s Podcast, CoachG sits down with the legendary Gaylan Hendricks, aka "The Queen of the Bundle," to break down the #1 mistake Medicare agents make: NOT bundling!

💡 Here’s What You’ll Learn:

✔ Why most agents fail at cross-selling—and how to fix it FAST.

✔ How bundling increases client retention & multiplies your commissions.

✔ The secret to positioning extra coverage as a must-have (not an upsell).

✔ Why selling to adult children of Medicare clients is a hidden goldmine.

✔ How to shift your mindset from "just selling" to building a long-term business.

🔥 If you want to scale your Medicare business, maximize commissions, and truly help your clients, THIS is the episode you need to hear. 📌 Don’t miss this deep dive into cross-selling, client retention, and the future of Medicare sales! 🚀 Watch now & start turning every client into a high-value lifetime customer!

The Government Nearly ENDED Medicare

Thu, 20 Mar 2025 17:30:00 -0600

Behind closed doors, government administrators—many with NO experience in healthcare—were writing policies that could have wiped out the Medicare industry. Join CoachG in listening to Tony Holland expose the near-disaster and discuss how key players stepped up to protect the future of Medicare.

🔴 Key Takeaways:

✔ How politics ALMOST crushed Medicare Advantage.

✔ Why policy changes could have eliminated THOUSANDS of agents’ jobs.

✔ What it really takes to fight back against bad legislation.

✔ The key moves that saved the industry from disaster.

🚀 If you’re in insurance, you can’t afford to miss this one. Watch now!

Your 5-9 PM Is More Important Than Your 9-5 Job

Thu, 13 Mar 2025 16:30:00 -0600

Most people say they want to be successful, but their actions tell a different story. Instead of using their 5-9 PM to build wealth, they waste time watching Netflix, scrolling social media, or playing video games.

If you want to break free from the rat race and take control of your life, you need to hear this. Coach G breaks down:

- The mindset shift that separates top performers from everyone else

- Why most people NEVER succeed (and how to avoid their mistakes)

- How to protect your time like a million-dollar asset

- Why action beats perfection every time

- How to replace your 9-5 with a real business

Stop thinking. Start doing. Winners execute, losers hesitate. Watch NOW and change your life!

The #1 Skill That Separates Winners from Quitters

Thu, 06 Mar 2025 17:30:00 -0600

Success isn’t just about talent, it’s about grit, discipline, and the willingness to keep showing up when things get tough. In this raw and real conversation, Jack Hockaday shares his journey from football to entrepreneurship, overcoming obstacles, and building a six-figure career through pure perseverance and relentless work ethic.

From knocking on doors for two years with no success to becoming a top agent and closing 50+ deals a month, Jack's story is proof that success isn’t about luck, it’s about resilience, adaptation, and staying in the game. If you’ve ever felt like giving up, this episode will give you the blueprint to keep pushing forward and win in business and life.

Why Clients & Agents Don’t TRUST You (And How to Fix It)

Sat, 22 Feb 2025 16:30:00 -0600

🔥 Why aren’t your clients choosing YOU? The answer lies in the Assumption Gap—what people think about you before you even speak to them. In this powerful session at The Greatness Factory, CoachG reveals how to control your brand, attract ideal clients, and build a winning agency. 💡

What You’ll Learn:

✔ How to close the Assumption Gap and position yourself as the go-to expert.

✔ The key to attracting top-tier clients & agents (stop chasing them, make them come to YOU).

✔ The biggest mistake agents make when following up—and how to fix it.

✔ Why honesty & transparency build long-term success.

✔ How to package & monetize your services the RIGHT way.

👉 If you want to scale your agency, increase revenue, and build authority, this is the session you need to watch.

Don’t forget to subscribe for more helpful business scaling tips!

Real Talk: How I Overcame Debt and Changed My Life

Thu, 13 Feb 2025 16:00:00 -0600

Are you tired of living paycheck to paycheck, burdened by debt and endless financial stress? Imagine transforming your life from constantly worrying about bills to enjoying true financial freedom. In this lesson, learn why the person who’s been through it all is the one best equipped to guide you.

This isn’t just theory it’s real, actionable advice from someone who’s lived the struggle and emerged debt-free, with the freedom to truly live.

If you’re ready to change your financial future and learn how to build a life without financial stress, this is your must-watch guide. Your journey to financial freedom starts here!

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Key Topics Covered:

1. Effective Hiring Strategies

2. Filtering and Shortlisting Applicants

3. Recruitment Budgeting

4. Long-Term Employee Commitment

5. Structured Interview Process

Don’t forget to subscribe for more helpful business scaling tips!

The SIMPLE Checklist That Drives $10M in Sales

Mon, 10 Feb 2025 15:02:49 -0600

In this webinar, CoachG breaks down the secrets to using a Client Needs Assessment to uncover cross-selling opportunities and maximize revenue. Learn how to ask the right questions, gather key information, and build trust with your Medicare clients.

CoachG shares his proven strategies for transitioning conversations seamlessly, positioning other specialists, and introducing additional products like dental coverage, annuities, and life insurance. For even more hands-on training and resources, check out CoachG’s live coaching sessions through his program.

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Key Topics Covered:

- Client Needs Assessment: Using structured questions to identify gaps in coverage and uncover new sales opportunities.

- Fact-Finding Techniques: How asking the right questions can build trust and position additional products.

- Cross-Selling Opportunities: Introducing ancillary products like dental, life insurance, annuities, and property coverage.

- Transitioning Conversations: Making smooth handoffs to team specialists for specific sales areas.

- Permission-Based Selling: Asking for permission to revisit topics later and creating trust-based client relationships.

These elements highlight the actionable strategies discussed in the webinar and direct viewers toward further learning opportunities through the Coach’s Office program. Don’t forget to subscribe for more helpful business scaling tips!

The Shocking Reason Your Clients Don't Feel VALUED

Sat, 08 Feb 2025 10:20:44 -0600

In this insightful webinar segment, CoachG shares his step-by-step approach to selling Medicare plans by adopting a doctor-patient relationship with clients. Using a detailed fact-finder, he explains how asking the right questions, gathering information, and making clients feel valued creates trust and simplifies the sales process.

CoachG also dives into the importance of pre-educating clients with webinars and videos to shorten appointment times and make agents more efficient. Want the full system? Explore more through CoachG’s Coach’s Office program for comprehensive resources and training.

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Key Topics Covered:

- Doctor-Patient Dynamic: Treating clients like patients to build trust and gather critical information.

- Fact Finder Usage: Using a structured checklist to guide conversations and uncover client needs.

- Pre-Education Strategy: How webinars and videos prepare clients for shorter, more productive sales appointments.

- Cross-Selling Simplified: Introducing ancillary products like cancer, heart attack, and stroke coverage at the right time.

- Small, Medium, Large Packages: Presenting options clearly to help clients make informed decisions without confusion.

Top Insurance Expert Reveals Best Medicare Plan for Your Buck

Thu, 23 Jan 2025 17:00:00 -0600

In this segment from a CoachG Webinar, Medicare is simplified with a clear comparison between Medicare Supplement and Medicare Advantage plans. CoachG walks you through his cheat sheet, showing step-by-step how to weigh the costs, benefits, and risks of each option.

Check out which plan offers the most robust coverage, how networks and premiums differ, and why Medicare Advantage might include extra perks like dental and vision. For those looking to dive deeper, CoachG’s Coach’s Office program offers even more resources and personalized strategies to make confident Medicare decisions.

Why You Aren't Winning - The Brutal Truth

Thu, 16 Jan 2025 16:01:45 -0600

In this episode of the CoachG Podcast, Chuck McDowell joins CoachG for a powerful discussion on the importance of accountability and effort in building high-performance teams. Chuck dives deep into his philosophy of "touching the line," a concept that emphasizes doing things right the first time and holding yourself and your team to a higher standard.

From finding individuals who thrive in a culture of excellence to addressing those who fail to pull their weight, this episode is packed with actionable insights for leaders and business owners. Chuck also shares strategies for hiring, training, and firing effectively to maintain a winning culture.

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Key Topics

1. The Philosophy of Touching the Line: What it means to touch the line in sports, business, and life, and how this principle fosters accountability and excellence.

2. Building a Culture of Accountability: How to create an environment where individuals consistently go above and beyond without being told.

3. Effort and Excellence: The importance of doing things right the first time and how small actions contribute to greater success.

4. Identifying High Performers: How to spot and nurture team members who naturally embrace the "touch the line" mentality and let go of those who don’t.

5. Leadership Through Example: Why leaders must consistently touch the line themselves to inspire their teams and maintain a culture of excellence.

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

What's Holding You Back from Closing Deals? Coach G’s Cross-Selling Blueprint

Sat, 11 Jan 2025 12:00:00 -0600

In this segment from a CoachG Webinar, discover how to master the art of cross-selling with CoachG’s proven checklist and systematic flowchart. Learn why packaging products into small, medium, and large options simplifies decisions for clients and boosts your sales. CoachG shares how to build rapport, uncover client needs, and ensure every box is checked during an appointment to maximize conversions. This is just a glimpse of what’s included in the full Coach’s Office program, where you’ll find additional tools and training to elevate your sales strategy. __________________ Key Topics Covered: -Cross-Selling Strategy: The importance of packaging products into small, medium, and large options to simplify the client decision-making process. - Client Needs Assessment: Using a fact finder to ensure every client’s needs are fully addressed during appointments. - Flowchart for Sales Success: How a systematic approach helps agents pinpoint where they went wrong and improve outcomes. - Building Rapport: Why asking the right questions at the start of an appointment leads to better client engagement and trust. - Umbrella Packages: Rebranding ancillary products like dental, vision, and critical illness as umbrella packages to make them more appealing and relatable. These elements highlight the actionable strategies discussed in the webinar and direct viewers toward further learning opportunities through the Coach’s Office program. Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

CEOs Reveal the Shocking Truth About Leadership Investment

Thu, 02 Jan 2025 19:13:13 -0600

In this segment from the CoachG Podcast, Matt Temmen shares the strategies that helped his company transition from selling to scaling. Matt talks about the challenges of building leadership structures, the importance of investing in management, and how maturity models can transform a business. Discover how he built a 9-step career ladder to retain top talent, the power of holding high hiring standards, and the benefits of empowering employees to become partners in their own agencies. This episode is packed with actionable insights for entrepreneurs looking to scale their businesses while maintaining a strong culture.

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Key Topics Covered:

- Leadership Structures: The importance of building management teams to scale beyond $3M in revenue.

- Maturity Models: Developing career pathways that show employees how to grow within the company.

- Hiring Standards: Why maintaining high standards in hiring is crucial for scaling without diluting culture.

- Employee Empowerment: Creating opportunities for employees to ascend to leadership roles or even become partners.

- Revenue Growth: How investing in management and structure can double your business revenue.

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

From 20 to 70 Employees: A Blueprint for Scaling Operations and Leadership

Thu, 26 Dec 2024 16:58:13 -0600

Discover the secrets to building and scaling a high-performing sales team in this deep dive into business operations and leadership dynamics. This video unpacks strategies for structuring growth, motivating employees, and tackling common challenges in scaling operations effectively. Learn how to: - Develop a clear organizational structure for long-term success. - Identify and overcome bottlenecks in recruiting and lead generation. - Leverage innovative marketing strategies like mail campaigns, Facebook ads, and strategic partnerships. - Navigate tough leadership decisions, including hiring, promotions, and addressing misalignment. - With actionable insights and candid examples, this video offers a blueprint for business leaders looking to scale their teams while maintaining operational efficiency.

Turning Rookies into Sales Killers: Medicare Joe’s Proven Process

Thu, 19 Dec 2024 15:30:00 -0600

Join CoachG, Medicare Joe, and Matt Temmen as they dive into the secrets behind a successful agent onboarding process. Medicare Joe explains how his 10-day trial system allows both the company and the potential hires to evaluate fit before moving forward with licensing.

They walk through every step, from shadowing brokers and mastering scripts to learning the client fact-finder process and call-setting strategies. The conversation also highlights how module-based training on the Coach G platform has helped streamline onboarding and create consistent results. Perfect for anyone looking to build a productive, scalable Medicare sales team.

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Key Topics Covered:

- 10-Day Trial System: How potential agents shadow experienced brokers, practice scripts, and evaluate their fit with the company.

- Call-Setting and Fronting: Training agents to set appointments and handle early client interactions during the trial period.

- Use of the Coach G Platform: Leveraging module-based training for consistent onboarding and skill development.

- Evaluation Process: Determining whether new hires are a fit before committing to licensing. Structured Onboarding Timeline: Steps agents take from shadowing to full independence within six weeks.

- Agent Metrics: Measuring success, including average agent output of 50 policies per month. Scaling Training: Recording onboarding processes to create reusable systems that ensure consistent results.

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

Building a Multi-Million Dollar Agency by Age 30

Fri, 06 Dec 2024 08:55:47 -0600

In this episode, Joseph J. Pate shares his inspiring story of starting in insurance at 19 and growing his agency into a $2M revenue powerhouse. Hear how he overcame challenges, leveraged mentorship, and built a culture-driven team that thrives on collaboration and consistency. Perfect for anyone looking to scale their business, this interview dives deep into strategy, process, and what it takes to succeed.

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From Zero to $130M: Lessons from Bold Entrepreneur Chuck McDowell

Thu, 14 Nov 2024 17:00:00 -0600

In this episode of Just Like That, Only Different, Coach G (Chase Gruening) sits down with Chuck McDowell, the founder of Wesley Financial Group, to uncover his incredible journey from humble beginnings to building a $130 million company. 🌟

From life lessons in leadership and accountability to the challenges of entrepreneurship, Chuck shares his bold approach to business, personal growth, and overcoming adversity. Learn about his philosophy of "touching the line," scaling businesses, and staying resilient through lawsuits and failures.

🔑 Key Highlights: Why accountability is the backbone of leadership. How bold moves helped Chuck fight billion-dollar companies. Scaling Wesley Financial Group to 320+ employees. The importance of personal branding and marketing investments. Lessons on resilience: bouncing back from financial and personal hardships.

💬 Key Takeaway: Success isn't about never failing—it's about never quitting. Chuck's journey is a masterclass in grit, determination, and vision.

How to Master Client Conversations in Medicare & Financial Planning

Thu, 31 Oct 2024 19:22:53 -0600

Getting the right information from clients can make or break a financial or Medicare planning appointment. In this video, I cover the essential questions that uncover a client’s needs, values, and preferences so we can build a personalized and effective plan.

From health history and current insurance to desired outcomes, mastering these client insights is key to building trust and driving results. Whether it’s Medicare, retirement planning, or annuities, I’m here to share how the right questions can lead to the best solutions.

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Key Topics Covered: -Importance of Understanding Client Goals

-Health History as a Foundational Insight

-Client's Current Insurance and Coverage Preferences

-Financial Details and Insurance Needs

-Building Trust and Personalizing the Approach

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How to Build A Winning Insurance Sales Team

Thu, 17 Oct 2024 17:02:10 -0600

In this video, we dig deep into leadership, culture, and building a winning team.

Warren Buffett said, "Run your business as if you’ll own it for 100 years," and that's exactly how we approach things. Whether you’re fishing for new clients or attracting top talent, it's about finding and retaining people who resonate with your values and speak your language.

Our team isn’t just a group of agents, we’re a family of driven individuals with sports, military, and leadership backgrounds. The culture we’ve built is competitive, self-motivated, and focused on winning, and it’s a big reason why people are drawn to us without the need for heavy recruiting.

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Key Topics Covered:

-Leadership and culture gaps in business

-Building a circle of influence with like-minded people

-The importance of competitive, self-motivated teams

-Recognizing and rewarding your team’s achievements

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

Lessons in Resilience from the Founder of Insurance Advertising Masters

Fri, 11 Oct 2024 18:22:09 -0600

In this episode of the "Just Like That, Only Different" podcast, join us as Justin Thomas, founder of Insurance Advertising Masters, shares powerful insights on transforming personal challenges into opportunities for growth and leadership.

Justin discusses the importance of self-forgiveness and utilizing our past experiences to not only shape ourselves but also to guide and inspire others in their journeys. Discover how embracing your story can empower you to lead with empathy and wisdom in both life and business. It's not just about overcoming; it's about using what you've overcome to uplift and lead others.

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Key Topics Covered:

-Personal Growth and Resilience

-Self-Forgiveness

-Leadership and Influence

-Empathy in Leadership

-Inspiring Others

-Mindfulness and Conscious Growth

-Mentorship and Guidance

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

Turning Pain into Purpose: Tony Holland’s Road to Greatness

Sat, 21 Sep 2024 14:37:27 -0600

In this episode of Just Like That, Only Different, Tony Holland shares his remarkable journey from a tough upbringing filled with hardships to becoming a successful entrepreneur. He opens up about his early struggles with homelessness, living in a van, and how he overcame the adversity of growing up in an abusive household. In a heartfelt gesture, Tony even bought his mother a house after they reconciled following 20 years of estrangement.

Tony emphasizes the importance of forgiveness, perseverance, and honoring your parents as values that guided him through his darkest times. Throughout the conversation, Tony and host Chase Gruening discuss the power of inner drive, overcoming personal and business challenges, and the lessons learned from a relentless work ethic.

Tony also highlights his passion for helping others break free from generational poverty and build success for themselves. Tune in to hear Tony's inspiring story and how he continues to make an impact in business, life, and helping others on their journey to greatness.

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Key Topics Covered:

Overcoming Homelessness and Adversity

The Power of Forgiveness

Inner Drive and Perseverance

Faith and Biblical Values

Giving Back and Mentorship

Don’t forget to subscribe for more interviews with top performers from around the world who share their unique insights and success stories!

Scaling Orangetheory Fitness: Leadership Lessons with Terry Blachek

Fri, 06 Sep 2024 15:30:00 -0600

In this episode of the Coach G Podcast, Chase sits down with Terry Blachek, co-founder and one of the original visionaries behind Orangetheory Fitness. Terry shares his inspiring journey from small-town Pennsylvania to scaling a global fitness empire.

They dive deep into Terry’s entrepreneurial roots, the early days of Orangetheory, and the mindset that took him from a phys-ed teacher to a fitness industry legend. From building a brand with guerrilla marketing strategies to understanding the power of culture and leadership.

This conversation is packed with valuable insights for entrepreneurs and leaders alike. Get ready for an authentic, engaging discussion on risk-taking, perseverance, and what it takes to create lasting success.

Episode 1 - Coach Micheal Burt

Fri, 26 Jul 2024 20:48:21 -0600

A raw and unique listen to the life of Americas Coach. Find out what it takes to go from championship basketball coach to world renowned multimillion dollar business coach.