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    <title>Beyond the Hood with Tractor Zoom</title>
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    <description><![CDATA[<p>Beyond the Hood with Tractor Zoom is dedicated to helping you fuel your dealership's growth. Andy Campbell, Tractor Zoom's Director of Insights, <span>brings you the latest on what's happening in equipment markets and dives deep into conversations with experts in the ag and heavy equipment industry. </span></p>]]></description>
    <pubDate>Thu, 30 Jul 2026 08:30:00 -0500</pubDate>
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    <language>en</language>
        <copyright>Copyright 2026 All rights reserved.</copyright>
    <category>Business</category>
    <ttl>1440</ttl>
    <itunes:type>episodic</itunes:type>
          <itunes:summary>Join Andy Campbell, Tractor Zoom Director of Insights, as he breaks down current and future issues facing large equipment dealers across the United States. In conversations with industry experts and leaders, he’ll go “beyond the hood” and discuss stories, strategies, and experiences that your dealership can use to improve efficiency, maximize revenue, and succeed in an increasingly competitive market.

Visit TractorZoomPro.com to learn more.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
	<itunes:category text="Business">
		<itunes:category text="Management" />
	</itunes:category>
    <itunes:owner>
        <itunes:name>Tractor Zoom</itunes:name>
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        <title>Beyond the Hood with Tractor Zoom</title>
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    <item>
        <title>AI, Data, and What Equipment Dealers Should Do About It | Hank Mandsager</title>
        <itunes:title>AI, Data, and What Equipment Dealers Should Do About It | Hank Mandsager</itunes:title>
        <link>https://beyondthehood.podbean.com/e/hank-mandsager-on-ai-data-and-what-equipment-dealers-should-do-about-it/</link>
                    <comments>https://beyondthehood.podbean.com/e/hank-mandsager-on-ai-data-and-what-equipment-dealers-should-do-about-it/#comments</comments>        <pubDate>Thu, 30 Jul 2026 08:30:00 -0500</pubDate>
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                                    <description><![CDATA[<p class="font-claude-response-body break-words whitespace-normal" dir="ltr">Tractor Zoom's Hank Mandsager on where dealerships really stand with AI — and why culture, not technology, is the real bottleneck to getting ready.</p>
<p class="font-claude-response-body break-words whitespace-normal" dir="ltr"> </p>
]]></description>
                                                            <content:encoded><![CDATA[<p class="font-claude-response-body break-words whitespace-normal" dir="ltr">Tractor Zoom's Hank Mandsager on where dealerships really stand with AI — and why culture, not technology, is the real bottleneck to getting ready.</p>
<p class="font-claude-response-body break-words whitespace-normal" dir="ltr"> </p>
]]></content:encoded>
                                    
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        <itunes:summary>Tractor Zoom’s Hank Mandsager on where dealerships really stand with AI — and why culture, not technology, is the real bottleneck to getting ready.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>2281</itunes:duration>
        <itunes:season>2</itunes:season>
        <itunes:episode>17</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/Podbean-BTH-HankMandsager.png" />    </item>
    <item>
        <title>Market Insights for July 2026</title>
        <itunes:title>Market Insights for July 2026</itunes:title>
        <link>https://beyondthehood.podbean.com/e/market-insights-for-july-2026/</link>
                    <comments>https://beyondthehood.podbean.com/e/market-insights-for-july-2026/#comments</comments>        <pubDate>Thu, 23 Jul 2026 08:30:00 -0500</pubDate>
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                                    <description><![CDATA[<p class="font-claude-response-body break-words whitespace-normal">RDO acquires True North. Horizon and Battle River merge in Canada. Zimmerer Kubota joins a larger group in Texas. Three deals in 30 days — and dealer profitability at a five-year low is the math underneath them all. Plus: the tariff cut that isn't moving prices, what 62 dealers named as their top concern, the "purpling" of CNH, and why this is looking like a K-shaped recovery.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p class="font-claude-response-body break-words whitespace-normal">RDO acquires True North. Horizon and Battle River merge in Canada. Zimmerer Kubota joins a larger group in Texas. Three deals in 30 days — and dealer profitability at a five-year low is the math underneath them all. Plus: the tariff cut that isn't moving prices, what 62 dealers named as their top concern, the "purpling" of CNH, and why this is looking like a K-shaped recovery.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/tbet2zpez6765yw6/BtH_Market_Insights_July_202673w7h.mp3" length="26843562" type="audio/mpeg"/>
        <itunes:summary>RDO acquires True North. Horizon and Battle River merge in Canada. Zimmerer Kubota joins a larger group in Texas. Three deals in 30 days — and dealer profitability at a five-year low is the math underneath them all. Plus: the tariff cut that isn’t moving prices, what 62 dealers named as their top concern, the ”purpling” of CNH, and why this is looking like a K-shaped recovery.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>671</itunes:duration>
        <itunes:season>2</itunes:season>
        <itunes:episode>16</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/1080-BTH-MarketInsights_1_6ns3x.png" />    </item>
    <item>
        <title>Closing the Technician Gap with AI: John Schmeiser of VisorPro</title>
        <itunes:title>Closing the Technician Gap with AI: John Schmeiser of VisorPro</itunes:title>
        <link>https://beyondthehood.podbean.com/e/closing-the-technician-gap-with-ai-john-schmeiser-of-visorpro/</link>
                    <comments>https://beyondthehood.podbean.com/e/closing-the-technician-gap-with-ai-john-schmeiser-of-visorpro/#comments</comments>        <pubDate>Thu, 16 Jul 2026 08:30:00 -0500</pubDate>
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                                    <description><![CDATA[<p>VisorPro COO, John Schmeiser, joins Beyond the Hood to unpack how AI is easing the technician shortage and strengthening dealer service departments.
</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>VisorPro COO, John Schmeiser, joins Beyond the Hood to unpack how AI is easing the technician shortage and strengthening dealer service departments.<br>
</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/a3m75m3gnzib4uan/BTH-John-Schmeiser-Full.mp3" length="114320640" type="audio/mpeg"/>
        <itunes:summary>VisorPro COO, John Schmeiser, joins Beyond the Hood to unpack how AI is easing the technician shortage and strengthening dealer service departments.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>2857</itunes:duration>
        <itunes:season>2</itunes:season>
        <itunes:episode>15</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/Podbean-BTH-JohnSchmeiser.png" />    </item>
    <item>
        <title>Equipment Trends for July 2026</title>
        <itunes:title>Equipment Trends for July 2026</itunes:title>
        <link>https://beyondthehood.podbean.com/e/equipment-trends-for-july-2026/</link>
                    <comments>https://beyondthehood.podbean.com/e/equipment-trends-for-july-2026/#comments</comments>        <pubDate>Thu, 09 Jul 2026 08:30:00 -0500</pubDate>
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                                    <description><![CDATA[<p>Dealers ranked combines their #1 concern on our June webinar poll — but the class 8 data doesn't fully back that up. Planter trade-ins just hit a three-year high. Utility tractors face an aging cliff this summer. And there's a new weakness forming in the $100K–$150K equipment range. Andy Campbell breaks down what we're seeing in the data vs. what we're hearing from the field.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Dealers ranked combines their #1 concern on our June webinar poll — but the class 8 data doesn't fully back that up. Planter trade-ins just hit a three-year high. Utility tractors face an aging cliff this summer. And there's a new weakness forming in the $100K–$150K equipment range. Andy Campbell breaks down what we're seeing in the data vs. what we're hearing from the field.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/7pj4e6nkdh7w5rc6/BtH_Equipment_Trends_July_20268xhui.mp3" length="27908202" type="audio/mpeg"/>
        <itunes:summary>Dealers ranked combines their #1 concern on our June webinar poll — but the class 8 data doesn’t fully back that up. Planter trade-ins just hit a three-year high. Utility tractors face an aging cliff this summer. And there’s a new weakness forming in the $100K–$150K equipment range. Andy Campbell breaks down what we’re seeing in the data vs. what we’re hearing from the field.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>698</itunes:duration>
        <itunes:season>2</itunes:season>
        <itunes:episode>14</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/BtH_Equipment_Trendsaef4z.png" />    </item>
    <item>
        <title>How Dealers Should Approach Buying Software | Tyler Lowy</title>
        <itunes:title>How Dealers Should Approach Buying Software | Tyler Lowy</itunes:title>
        <link>https://beyondthehood.podbean.com/e/how-dealers-should-approach-buying-software-tyler-lowy/</link>
                    <comments>https://beyondthehood.podbean.com/e/how-dealers-should-approach-buying-software-tyler-lowy/#comments</comments>        <pubDate>Thu, 25 Jun 2026 08:28:00 -0500</pubDate>
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                                    <description><![CDATA[<p class="font-claude-response-body break-words whitespace-normal">Tyler Lowy has had more software conversations with equipment dealers than almost anyone in the industry. In this episode, he breaks down the Three Ps — People, Process, and Partnership — and what dealers most often get wrong before they ever sign a contract.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p class="font-claude-response-body break-words whitespace-normal">Tyler Lowy has had more software conversations with equipment dealers than almost anyone in the industry. In this episode, he breaks down the Three Ps — People, Process, and Partnership — and what dealers most often get wrong before they ever sign a contract.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/tunr22jmv9x78d9i/BTH-TylerLowy-Full.mp3" length="76945920" type="audio/mpeg"/>
        <itunes:summary>Tyler Lowy has had more software conversations with equipment dealers than almost anyone in the industry. In this episode, he breaks down the Three Ps — People, Process, and Partnership — and what dealers most often get wrong before they ever sign a contract.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>1923</itunes:duration>
        <itunes:season>2</itunes:season>
        <itunes:episode>13</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/Podbean-BTH-TylerLowy.png" />    </item>
    <item>
        <title>Market Insights for June 2026</title>
        <itunes:title>Market Insights for June 2026</itunes:title>
        <link>https://beyondthehood.podbean.com/e/market-insights-for-june-2026/</link>
                    <comments>https://beyondthehood.podbean.com/e/market-insights-for-june-2026/#comments</comments>        <pubDate>Thu, 18 Jun 2026 08:17:03 -0500</pubDate>
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                                    <description><![CDATA[<p>Deere beat estimates again, but large ag profits dropped 39%. Corn fell from $5 to $4.19 in five weeks. Tariffs on ag equipment dropped from 25% to 15%. Farmer sentiment is near lows. And grain carts are sitting on lots 35% longer. Andy Campbell covers the four stories dealers need to know heading into summer.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Deere beat estimates again, but large ag profits dropped 39%. Corn fell from $5 to $4.19 in five weeks. Tariffs on ag equipment dropped from 25% to 15%. Farmer sentiment is near lows. And grain carts are sitting on lots 35% longer. Andy Campbell covers the four stories dealers need to know heading into summer.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/fksgn7xnftjtjyks/BtH_Market_Insights_June_202673qut.mp3" length="41658283" type="audio/mpeg"/>
        <itunes:summary>Deere beat estimates again, but large ag profits dropped 39%. Corn fell from $5 to $4.19 in five weeks. Tariffs on ag equipment dropped from 25% to 15%. Farmer sentiment is near lows. And grain carts are sitting on lots 35% longer. Andy Campbell covers the four stories dealers need to know heading into summer.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>1041</itunes:duration>
        <itunes:season>2</itunes:season>
        <itunes:episode>12</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/1080-BTH-MarketInsights_1_6nv6y.png" />    </item>
    <item>
        <title>Brian Weaver | Building Stronger Dealerships from the OEM Side</title>
        <itunes:title>Brian Weaver | Building Stronger Dealerships from the OEM Side</itunes:title>
        <link>https://beyondthehood.podbean.com/e/brian-weaver-building-stronger-dealerships-from-the-oem-side/</link>
                    <comments>https://beyondthehood.podbean.com/e/brian-weaver-building-stronger-dealerships-from-the-oem-side/#comments</comments>        <pubDate>Thu, 11 Jun 2026 08:13:01 -0500</pubDate>
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                                    <description><![CDATA[<p>Brian Weaver, Director of Network Development North American Ag for CNH, pulls back the curtain on how CNH evaluates dealer health, what he's actually looking for the moment he walks into a store, and why the biggest operational gap at most dealerships has nothing to do with equipment.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Brian Weaver, Director of Network Development North American Ag for CNH, pulls back the curtain on how CNH evaluates dealer health, what he's actually looking for the moment he walks into a store, and why the biggest operational gap at most dealerships has nothing to do with equipment.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/28dn6nwqxaydujiw/BTH-Brian-Weaver-02.mp3" length="125887680" type="audio/mpeg"/>
        <itunes:summary>Brian Weaver, Director of Network Development North American Ag for CNH, pulls back the curtain on how CNH evaluates dealer health, what he’s actually looking for the moment he walks into a store, and why the biggest operational gap at most dealerships has nothing to do with equipment.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3147</itunes:duration>
        <itunes:season>2</itunes:season>
        <itunes:episode>11</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/1080-BTH-BrianWeaver.jpg" />    </item>
    <item>
        <title>Equipment Trends for June 2026</title>
        <itunes:title>Equipment Trends for June 2026</itunes:title>
        <link>https://beyondthehood.podbean.com/e/equipment-trends-for-june-2026/</link>
                    <comments>https://beyondthehood.podbean.com/e/equipment-trends-for-june-2026/#comments</comments>        <pubDate>Fri, 05 Jun 2026 16:46:52 -0500</pubDate>
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                                    <description><![CDATA[<p class="font-claude-response-body break-words whitespace-normal leading-[1.7]">Used equipment inventory is down 20% year over year, but sales velocity has dropped sharply in key categories. Andy Campbell breaks down what's moving, what's stuck, and where dealers should focus heading into summer.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p class="font-claude-response-body break-words whitespace-normal leading-[1.7]">Used equipment inventory is down 20% year over year, but sales velocity has dropped sharply in key categories. Andy Campbell breaks down what's moving, what's stuck, and where dealers should focus heading into summer.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/ef2t4drjhrsdx7yr/BtH_Equipment_Trends_June_2026a7t2t.mp3" length="24776682" type="audio/mpeg"/>
        <itunes:summary>Used equipment inventory is down 20% year over year, but sales velocity has dropped sharply in key categories. Andy Campbell breaks down what’s moving, what’s stuck, and where dealers should focus heading into summer.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>619</itunes:duration>
        <itunes:season>2</itunes:season>
        <itunes:episode>10</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/2048x2048-BTH-EquipmentTrends_-_Podbean_1_80j75.png" />    </item>
    <item>
        <title>Inside Tractor Zoom with Ryan Roossinck</title>
        <itunes:title>Inside Tractor Zoom with Ryan Roossinck</itunes:title>
        <link>https://beyondthehood.podbean.com/e/inside-tractor-zoom-with-ryan-roossinck/</link>
                    <comments>https://beyondthehood.podbean.com/e/inside-tractor-zoom-with-ryan-roossinck/#comments</comments>        <pubDate>Thu, 28 May 2026 15:16:51 -0500</pubDate>
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                                    <description><![CDATA[<p>Andy Campbell talks with Ryan Roossinck on what makes equipment listings stop the scroll, why storytelling sells tractors, and what dealers can learn from the way buyers actually shop today.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Andy Campbell talks with Ryan Roossinck on what makes equipment listings stop the scroll, why storytelling sells tractors, and what dealers can learn from the way buyers actually shop today.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/n2tydvsv72viap5p/BTH-Ryan-Podcast-Audio.mp3" length="44679090" type="audio/mpeg"/>
        <itunes:summary>Andy Campbell talks with Ryan Roossinck on what makes equipment listings stop the scroll, why storytelling sells tractors, and what dealers can learn from the way buyers actually shop today.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>1860</itunes:duration>
        <itunes:season>2</itunes:season>
        <itunes:episode>7</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/Podbean-BTH-Ryan.png" />    </item>
    <item>
        <title>Equipment Trends for May 2026</title>
        <itunes:title>Equipment Trends for May 2026</itunes:title>
        <link>https://beyondthehood.podbean.com/e/equipment-trends-for-may-2026/</link>
                    <comments>https://beyondthehood.podbean.com/e/equipment-trends-for-may-2026/#comments</comments>        <pubDate>Thu, 21 May 2026 08:30:00 -0500</pubDate>
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                                    <description><![CDATA[<p>Grain cart days on lot are up 35%, 4WD drive values continue to weaken, and compact construction remains solid. Andy Campbell digs into the equipment data heading into summer 2026.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Grain cart days on lot are up 35%, 4WD drive values continue to weaken, and compact construction remains solid. Andy Campbell digs into the equipment data heading into summer 2026.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/h9p8iwbigjwecz4a/BtH_Equipment_Trends_May_2026b3pl7.mp3" length="21182443" type="audio/mpeg"/>
        <itunes:summary>Grain cart days on lot are up 35%, 4WD drive values continue to weaken, and compact construction remains solid. Andy Campbell digs into the equipment data heading into summer 2026.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>530</itunes:duration>
        <itunes:season>2</itunes:season>
        <itunes:episode>8</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/2048x2048-BTH-EquipmentTrends_-_Podbean_1_bpqay.png" />    </item>
    <item>
        <title>Creating Lasting Change: Lessons from AgRevolution's Stacy Anthony</title>
        <itunes:title>Creating Lasting Change: Lessons from AgRevolution's Stacy Anthony</itunes:title>
        <link>https://beyondthehood.podbean.com/e/creating-lasting-change-lessons-from-agrevolutions-stacy-anthony/</link>
                    <comments>https://beyondthehood.podbean.com/e/creating-lasting-change-lessons-from-agrevolutions-stacy-anthony/#comments</comments>        <pubDate>Thu, 14 May 2026 08:30:00 -0500</pubDate>
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                                    <description><![CDATA[<p>AgRevolution CEO Stacy Anthony shares how to lead change across dealership locations, build aligned partnerships, and use technology to close deals faster — on Beyond the Hood by Tractor Zoom.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>AgRevolution CEO Stacy Anthony shares how to lead change across dealership locations, build aligned partnerships, and use technology to close deals faster — on Beyond the Hood by Tractor Zoom.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/fs7q7qpwj2eyvgg9/BTH-StacyAnthony-Full.mp3" length="76223040" type="audio/mpeg"/>
        <itunes:summary>AgRevolution CEO Stacy Anthony shares how to lead change across dealership locations, build aligned partnerships, and use technology to close deals faster on Beyond the Hood by Tractor Zoom.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>1905</itunes:duration>
        <itunes:season>2</itunes:season>
        <itunes:episode>7</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/Podbean-BTH-StacyAnthony.png" />    </item>
    <item>
        <title>Market Insights for May 2026</title>
        <itunes:title>Market Insights for May 2026</itunes:title>
        <link>https://beyondthehood.podbean.com/e/market-insights-for-may-2026/</link>
                    <comments>https://beyondthehood.podbean.com/e/market-insights-for-may-2026/#comments</comments>        <pubDate>Thu, 07 May 2026 08:30:00 -0500</pubDate>
        <guid isPermaLink="false">beyondthehood.podbean.com/72c81ec0-0eeb-330f-a54b-71471fb91389</guid>
                                    <description><![CDATA[<p class="font-claude-response-body break-words whitespace-normal leading-[1.7]">CNH and AGCO just dropped Q1 earnings, and the contrast is striking. One saw profits collapse; the other beat the Street. Meanwhile, corn is flirting with $5, used equipment supply is tightening in key categories, and compact construction keeps emerging as a bright spot. Andy Campbell unpacks what it all means for dealers right now.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p class="font-claude-response-body break-words whitespace-normal leading-[1.7]">CNH and AGCO just dropped Q1 earnings, and the contrast is striking. One saw profits collapse; the other beat the Street. Meanwhile, corn is flirting with $5, used equipment supply is tightening in key categories, and compact construction keeps emerging as a bright spot. Andy Campbell unpacks what it all means for dealers right now.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/2cqzjnbjzhd9nf6i/BtH_Market_Insights_May_20268l666.mp3" length="28081002" type="audio/mpeg"/>
        <itunes:summary>CNH and AGCO just dropped Q1 earnings, and the contrast is striking. One saw profits collapse; the other beat the Street. Meanwhile, corn is flirting with $5, used equipment supply is tightening in key categories, and compact construction keeps emerging as a bright spot. Andy Campbell unpacks what it all means for dealers right now.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>702</itunes:duration>
        <itunes:season>2</itunes:season>
        <itunes:episode>6</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/1080-BTH-MarketInsights.png" />    </item>
    <item>
        <title>Inside Tractor Zoom With Jeff Gutierrez</title>
        <itunes:title>Inside Tractor Zoom With Jeff Gutierrez</itunes:title>
        <link>https://beyondthehood.podbean.com/e/inside-tractor-zoom-with-jeff-gutierrez/</link>
                    <comments>https://beyondthehood.podbean.com/e/inside-tractor-zoom-with-jeff-gutierrez/#comments</comments>        <pubDate>Thu, 30 Apr 2026 08:20:56 -0500</pubDate>
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                                    <description><![CDATA[<p>Tractor Zoom Product Manager Jeff Gutierrez joins Andy to discuss how Anvil Pro Quote was built, how the Product team works with customers, and what's coming next for equipment dealers.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Tractor Zoom Product Manager Jeff Gutierrez joins Andy to discuss how Anvil Pro Quote was built, how the Product team works with customers, and what's coming next for equipment dealers.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/q8q72xctyx7p9z2q/BtH_Inside_TZ_Jeff_Gutierreza1ziy.mp3" length="50639040" type="audio/mpeg"/>
        <itunes:summary>Tractor Zoom Product Manager Jeff Gutierrez joins Andy to discuss how Anvil Pro Quote was built, how the Product team works with customers, and what’s coming next for equipment dealers.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>1266</itunes:duration>
        <itunes:season>2</itunes:season>
        <itunes:episode>5</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/BtH_Jeff_Gutierrez69kbt.jpg" />    </item>
    <item>
        <title>Equipment Trends for April 2026</title>
        <itunes:title>Equipment Trends for April 2026</itunes:title>
        <link>https://beyondthehood.podbean.com/e/equipment-trends-for-april-2026/</link>
                    <comments>https://beyondthehood.podbean.com/e/equipment-trends-for-april-2026/#comments</comments>        <pubDate>Thu, 23 Apr 2026 08:23:00 -0500</pubDate>
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                                    <description><![CDATA[<p>Inventory is tighter and auction values are climbing, but low-hour tractors are sitting longer than ever. Andy Campbell breaks down what's really moving in the row crop tractor market this spring and what dealers should do about it.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Inventory is tighter and auction values are climbing, but low-hour tractors are sitting longer than ever. Andy Campbell breaks down what's really moving in the row crop tractor market this spring and what dealers should do about it.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/2xtxn8iitr65tddi/BtH_Equipment_Trends_April_2026agy9a.mp3" length="20107243" type="audio/mpeg"/>
        <itunes:summary>Inventory is tighter and auction values are climbing, but low-hour tractors are sitting longer than ever. Andy Campbell breaks down what’s really moving in the row crop tractor market this spring and what dealers should do about it.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>503</itunes:duration>
        <itunes:season>2</itunes:season>
        <itunes:episode>4</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/2048x2048-BTH-EquipmentTrends_-_Podbean849z4.png" />    </item>
    <item>
        <title>Market Insights for April 2026</title>
        <itunes:title>Market Insights for April 2026</itunes:title>
        <link>https://beyondthehood.podbean.com/e/equipment-market-insights-for-april-2026/</link>
                    <comments>https://beyondthehood.podbean.com/e/equipment-market-insights-for-april-2026/#comments</comments>        <pubDate>Thu, 16 Apr 2026 08:23:25 -0500</pubDate>
        <guid isPermaLink="false">beyondthehood.podbean.com/d1279105-8ef6-3217-bbfb-963c14a98d4a</guid>
                                    <description><![CDATA[<p>Macroeconomic insights for dealers for April 2026. The big OEMs beat expectations, but the story underneath is more nuanced than the headlines suggest. Large ag continues grinding along the bottom while small ag and construction lead the recovery.  </p>
<p><a href='https://www.tractorzoompro.com/resources/podcasts'>Visit our Podcast page</a> for more episodes and insights.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Macroeconomic insights for dealers for April 2026. The big OEMs beat expectations, but the story underneath is more nuanced than the headlines suggest. Large ag continues grinding along the bottom while small ag and construction lead the recovery.  </p>
<p><a href='https://www.tractorzoompro.com/resources/podcasts'>Visit our Podcast page</a> for more episodes and insights.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/yzzx7jj3dsakr8ix/BtH_Market_Insights_April_2026br61c.mp3" length="23146603" type="audio/mpeg"/>
        <itunes:summary>Macroeconomic insights for dealers for April 2026

The big OEMs beat expectations, but the story underneath is more nuanced than the headlines suggest. Large ag continues grinding along the bottom while small ag and construction lead the recovery.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>579</itunes:duration>
        <itunes:season>2</itunes:season>
        <itunes:episode>3</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/2048-BTH-MarketInsights.png" />    </item>
    <item>
        <title>Embracing AI and Data in Parts Management | Wayne Brozek</title>
        <itunes:title>Embracing AI and Data in Parts Management | Wayne Brozek</itunes:title>
        <link>https://beyondthehood.podbean.com/e/embracing-ai-and-data-in-parts-management-wayne-brozek/</link>
                    <comments>https://beyondthehood.podbean.com/e/embracing-ai-and-data-in-parts-management-wayne-brozek/#comments</comments>        <pubDate>Mon, 09 Feb 2026 15:19:38 -0600</pubDate>
        <guid isPermaLink="false">beyondthehood.podbean.com/89b559f4-45c3-306f-9b9c-bab3cf9fad6d</guid>
                                    <description><![CDATA[<p>Andy Campbell sits down with Wayne Brozek, founder of WB Global Services, to discuss what truly drives aftermarket performance inside equipment dealerships. Drawing on decades of leadership in parts and service, Wayne emphasizes that sustainable profitability starts with disciplined, repeatable processes. From early lessons in inventory management to today’s AI-driven predictive stocking tools, he explains how strong operational fundamentals separate high-performing dealerships from the rest.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Andy Campbell sits down with Wayne Brozek, founder of WB Global Services, to discuss what truly drives aftermarket performance inside equipment dealerships. Drawing on decades of leadership in parts and service, Wayne emphasizes that sustainable profitability starts with disciplined, repeatable processes. From early lessons in inventory management to today’s AI-driven predictive stocking tools, he explains how strong operational fundamentals separate high-performing dealerships from the rest.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/jhzn6wj6wciayvbm/BTH-WayneBrozek_Audio.mp3" length="41477376" type="audio/mpeg"/>
        <itunes:summary>Andy Campbell sits down with Wayne Brozek, founder of WB Global Services, to discuss what truly drives aftermarket performance inside equipment dealerships. Drawing on decades of leadership in parts and service, Wayne emphasizes that sustainable profitability starts with disciplined, repeatable processes. From early lessons in inventory management to today’s AI-driven predictive stocking tools, he explains how strong operational fundamentals separate high-performing dealerships from the rest.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>1675</itunes:duration>
                <itunes:episode>27</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/Wayne_Brozek_BtH_Headshotans04.png" />    </item>
    <item>
        <title>Unlocking the Value of Warranty in Equipment Sales | Jacob Bryce</title>
        <itunes:title>Unlocking the Value of Warranty in Equipment Sales | Jacob Bryce</itunes:title>
        <link>https://beyondthehood.podbean.com/e/unlocking-the-value-of-warranty-in-equipment-sales-jacob-bryce/</link>
                    <comments>https://beyondthehood.podbean.com/e/unlocking-the-value-of-warranty-in-equipment-sales-jacob-bryce/#comments</comments>        <pubDate>Mon, 22 Sep 2025 08:01:09 -0500</pubDate>
        <guid isPermaLink="false">beyondthehood.podbean.com/8cfa0b5c-a463-37de-ac70-e2988850d684</guid>
                                    <description><![CDATA[<p>Andy Campbell and Jake Bryce discuss the importance of warranty in the used equipment market, particularly focusing on how it affects auction prices and dealer strategies. They analyze data trends, the role of warranty in managing risk, and how it can help speed up sales. The discussion also touches on market conditions, the significance of building trust with customers, and strategies for dealers to improve absorption rates and manage aged inventory effectively.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Andy Campbell and Jake Bryce discuss the importance of warranty in the used equipment market, particularly focusing on how it affects auction prices and dealer strategies. They analyze data trends, the role of warranty in managing risk, and how it can help speed up sales. The discussion also touches on market conditions, the significance of building trust with customers, and strategies for dealers to improve absorption rates and manage aged inventory effectively.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/7qz53j5bnsibd3u6/BTH_Podcast_Jake_Bryce_Full_Audio8qlah.mp3" length="101881729" type="audio/mpeg"/>
        <itunes:summary>Andy Campbell and Jake Bryce discuss the importance of warranty in the used equipment market, particularly focusing on how it affects auction prices and dealer strategies. They analyze data trends, the role of warranty in managing risk, and how it can help speed up sales. The discussion also touches on market conditions, the significance of building trust with customers, and strategies for dealers to improve absorption rates and manage aged inventory effectively.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>2547</itunes:duration>
                <itunes:episode>26</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/Jacob_Bryce_Pic9kcy3.png" />    </item>
    <item>
        <title>Beyond the Hood: Trends in 10 | May 20, 2025</title>
        <itunes:title>Beyond the Hood: Trends in 10 | May 20, 2025</itunes:title>
        <link>https://beyondthehood.podbean.com/e/beyond-the-hood-trends-in-10-may-20-2025/</link>
                    <comments>https://beyondthehood.podbean.com/e/beyond-the-hood-trends-in-10-may-20-2025/#comments</comments>        <pubDate>Thu, 22 May 2025 10:03:58 -0500</pubDate>
        <guid isPermaLink="false">beyondthehood.podbean.com/ee794515-7800-3cd6-936d-11c219fc56de</guid>
                                    <description><![CDATA[<p>In this May 2025 edition of Trends in 10, Andy Campbell breaks down what equipment dealers and ag professionals need to know right now. From tightening lending conditions and rising operating loan volumes to volatile corn market projections and policy developments affecting ethanol, this episode covers it all.</p>
<p>Andy digs into updated data from the Kansas City Fed and Purdue, reviews shifts in used equipment values (especially in the HHP tractor and combine categories), and explores why 2025 might signal a return to a “new normal” in farm capital investment.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>In this May 2025 edition of Trends in 10, Andy Campbell breaks down what equipment dealers and ag professionals need to know right now. From tightening lending conditions and rising operating loan volumes to volatile corn market projections and policy developments affecting ethanol, this episode covers it all.</p>
<p>Andy digs into updated data from the Kansas City Fed and Purdue, reviews shifts in used equipment values (especially in the HHP tractor and combine categories), and explores why 2025 might signal a return to a “new normal” in farm capital investment.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/p5s38gkk675wtp7g/Trends_in_Ten_7_May_Audio93cnd.mp3" length="14371509" type="audio/mpeg"/>
        <itunes:summary>In this May 2025 edition of Trends in 10, Andy Campbell breaks down what equipment dealers and ag professionals need to know right now. From tightening lending conditions and rising operating loan volumes to volatile corn market projections and policy developments affecting ethanol, this episode covers it all.

Andy digs into updated data from the Kansas City Fed and Purdue, reviews shifts in used equipment values (especially in the HHP tractor and combine categories), and explores why 2025 might signal a return to a “new normal” in farm capital investment.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>898</itunes:duration>
                <itunes:episode>25</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <podcast:transcript url="https://mcdn.podbean.com/mf/web/pgubjrnbajin4pj4/trends-in-ten-7-may-audio.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/hdarciw2xpheac5z/Trends_in_Ten_7_May_Audio93cnd_chapters.json" type="application/json" />    </item>
    <item>
        <title>Transforming Equipment Dealerships That Last | George Keen</title>
        <itunes:title>Transforming Equipment Dealerships That Last | George Keen</itunes:title>
        <link>https://beyondthehood.podbean.com/e/transforming-equipment-dealerships-that-last-george-keen/</link>
                    <comments>https://beyondthehood.podbean.com/e/transforming-equipment-dealerships-that-last-george-keen/#comments</comments>        <pubDate>Mon, 05 May 2025 16:39:42 -0500</pubDate>
        <guid isPermaLink="false">beyondthehood.podbean.com/71180cf3-67f9-397f-ab2d-c68a8e353d6b</guid>
                                    <description><![CDATA[<p>In this episode, the final in a series of three segments of the interview, Andy and George Keene discuss the critical aspects of change management within dealerships, emphasizing the importance of leadership commitment, the impact of tariffs, and the potential of AI in training and sales. They explore the tools necessary for success in the dealership environment and provide insights into the future of the farm equipment industry, highlighting the need for consolidation and proactive customer engagement.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>In this episode, the final in a series of three segments of the interview, Andy and George Keene discuss the critical aspects of change management within dealerships, emphasizing the importance of leadership commitment, the impact of tariffs, and the potential of AI in training and sales. They explore the tools necessary for success in the dealership environment and provide insights into the future of the farm equipment industry, highlighting the need for consolidation and proactive customer engagement.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/5h38d537xky4stdi/BTH_Podcast_George_Keen_Aud_3a9v28.mp3" length="41624438" type="audio/mpeg"/>
        <itunes:summary>In this episode, the final in a series of three segments of the interview, Andy and George Keene discuss the critical aspects of change management within dealerships, emphasizing the importance of leadership commitment, the impact of tariffs, and the potential of AI in training and sales. They explore the tools necessary for success in the dealership environment and provide insights into the future of the farm equipment industry, highlighting the need for consolidation and proactive customer engagement.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>2601</itunes:duration>
                <itunes:episode>24</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/George_Keen_Podcast7ltxz.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/kthv8hwgetmagmsy/bth-podcast-george-keen-aud-3.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/ag3mwgqvu4rnh38u/BTH_Podcast_George_Keen_Aud_3a9v28_chapters.json" type="application/json" />    </item>
    <item>
        <title>Aged Inventory Challenges &amp; Data Utilization | George Keen</title>
        <itunes:title>Aged Inventory Challenges &amp; Data Utilization | George Keen</itunes:title>
        <link>https://beyondthehood.podbean.com/e/aged-inventory-challenges-data-utilization-george-keen/</link>
                    <comments>https://beyondthehood.podbean.com/e/aged-inventory-challenges-data-utilization-george-keen/#comments</comments>        <pubDate>Mon, 05 May 2025 16:28:47 -0500</pubDate>
        <guid isPermaLink="false">beyondthehood.podbean.com/d0b55b1e-e1f1-3a57-b20f-3c002f2c1943</guid>
                                    <description><![CDATA[<p>In this episode, the second in a series of three interview videos, Andy Campbell and guest George Keene discuss strategies for equipment dealerships to leverage data for improved sales and inventory management. They explore the importance of understanding customer purchase cycles, critical performance metrics, and the challenges of managing aged inventory. The conversation also highlights cash flow management strategies, the significance of service departments, and the potential of rental opportunities in maximizing dealership profitability.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>In this episode, the second in a series of three interview videos, Andy Campbell and guest George Keene discuss strategies for equipment dealerships to leverage data for improved sales and inventory management. They explore the importance of understanding customer purchase cycles, critical performance metrics, and the challenges of managing aged inventory. The conversation also highlights cash flow management strategies, the significance of service departments, and the potential of rental opportunities in maximizing dealership profitability.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/qagrjt37n2k6pf9y/BTH_Podcast_George_Keen_Aud_2bs1hz.mp3" length="40192962" type="audio/mpeg"/>
        <itunes:summary>In this episode, the second in a series of three interview videos, Andy Campbell and guest George Keene discuss strategies for equipment dealerships to leverage data for improved sales and inventory management. They explore the importance of understanding customer purchase cycles, critical performance metrics, and the challenges of managing aged inventory. The conversation also highlights cash flow management strategies, the significance of service departments, and the potential of rental opportunities in maximizing dealership profitability.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>2512</itunes:duration>
                <itunes:episode>23</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/George_Keen_Podcast8o8hc.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/ersd5u9iz843typ9/bth-podcast-george-keen-aud-2.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/hthh3ynpas46rb2q/BTH_Podcast_George_Keen_Aud_2bs1hz_chapters.json" type="application/json" />    </item>
    <item>
        <title>Enhanced Sales Management for Dealers | George Keen</title>
        <itunes:title>Enhanced Sales Management for Dealers | George Keen</itunes:title>
        <link>https://beyondthehood.podbean.com/e/enhanced-sales-management-for-dealers-george-keen/</link>
                    <comments>https://beyondthehood.podbean.com/e/enhanced-sales-management-for-dealers-george-keen/#comments</comments>        <pubDate>Mon, 05 May 2025 14:49:53 -0500</pubDate>
        <guid isPermaLink="false">beyondthehood.podbean.com/3d45e1b4-7ea3-3bde-83ad-626278f0ee88</guid>
                                    <description><![CDATA[<p>In this episode, the first of a series of three segments of an extended interview, Andy speaks with George Keen of Wise Wolf Consulting about effective sales management strategies for equipment dealerships. They discuss the importance of account assignment, sales coverage, and the balance between customer retention and prospecting. The conversation also delves into managing inbound leads, commission fairness, and the critical role of data utilization in enhancing sales effectiveness. Keen emphasizes the need for a structured approach to CRM usage and the value of demonstrating its benefits to salespeople.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>In this episode, the first of a series of three segments of an extended interview, Andy speaks with George Keen of Wise Wolf Consulting about effective sales management strategies for equipment dealerships. They discuss the importance of account assignment, sales coverage, and the balance between customer retention and prospecting. The conversation also delves into managing inbound leads, commission fairness, and the critical role of data utilization in enhancing sales effectiveness. Keen emphasizes the need for a structured approach to CRM usage and the value of demonstrating its benefits to salespeople.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/3xmn8eh8qyqq6n62/BTH_Podcast_George_Keen_Aud_1a9gdb.mp3" length="33794379" type="audio/mpeg"/>
        <itunes:summary>In this episode, the first of a series of three segments of an extended interview, Andy speaks with George Keen of Wise Wolf Consulting about effective sales management strategies for equipment dealerships. They discuss the importance of account assignment, sales coverage, and the balance between customer retention and prospecting. The conversation also delves into managing inbound leads, commission fairness, and the critical role of data utilization in enhancing sales effectiveness. Keen emphasizes the need for a structured approach to CRM usage and the value of demonstrating its benefits to salespeople.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>2110</itunes:duration>
                <itunes:episode>22</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/George_Keen_Podcast7rkj0.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/r46pv7vdfkyfhbn2/bth-podcast-george-keen-aud-1.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/48g7ku8ydcdevd9m/BTH_Podcast_George_Keen_Aud_1a9gdb_chapters.json" type="application/json" />    </item>
    <item>
        <title>Beyond the Hood: Trends in 10 | April 2, 2025</title>
        <itunes:title>Beyond the Hood: Trends in 10 | April 2, 2025</itunes:title>
        <link>https://beyondthehood.podbean.com/e/21/</link>
                    <comments>https://beyondthehood.podbean.com/e/21/#comments</comments>        <pubDate>Wed, 02 Apr 2025 10:06:56 -0500</pubDate>
        <guid isPermaLink="false">beyondthehood.podbean.com/66c9fcb7-422a-30f8-aa9f-63ee317304b5</guid>
                                    <description><![CDATA[<p>Watch the recap of our Spring 2025 Trends &amp; Data webinar for a deeper dive into these trends and steps for getting started on a data strategy for your dealership or organization: <a href='https://youtu.be/kKD65r0TxEk'>https://youtu.be/kKD65r0TxEk</a> </p>
<p>In this episode of Trends in 10, Andy Campbell, Tractor Zoom Director of Insights, discusses the significant changes in the agricultural equipment market as of end-of-March 2025. This episode covers tractor categories (including compact, utility, high horsepower, and row crop tractors), self-propelled sprayers, and planters,  highlighting sales trends, market challenges, and the impact of economic factors such as net farm income and government payments. </p>
<p> </p>
<p>Compact tractors 01:05</p>
<p>Utility tractors 02:35</p>
<p>High HP tractors  03:53</p>
<p>Self-propelled sprayers 07:00</p>
<p>Row crop tractors 09:11</p>
<p>Planters 13:41</p>
<p>
Get accurate equipment valuation and search for market trends on specific makes and models with Tractor Zoom Pro’s database (<a href='https://tractorzoompro.com'>https://tractorzoompro.com</a>) </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Watch the recap of our Spring 2025 Trends &amp; Data webinar for a deeper dive into these trends and steps for getting started on a data strategy for your dealership or organization: <a href='https://youtu.be/kKD65r0TxEk'>https://youtu.be/kKD65r0TxEk</a> </p>
<p>In this episode of Trends in 10, Andy Campbell, Tractor Zoom Director of Insights, discusses the significant changes in the agricultural equipment market as of end-of-March 2025. This episode covers tractor categories (including compact, utility, high horsepower, and row crop tractors), self-propelled sprayers, and planters,  highlighting sales trends, market challenges, and the impact of economic factors such as net farm income and government payments. </p>
<p> </p>
<p>Compact tractors 01:05</p>
<p>Utility tractors 02:35</p>
<p>High HP tractors  03:53</p>
<p>Self-propelled sprayers 07:00</p>
<p>Row crop tractors 09:11</p>
<p>Planters 13:41</p>
<p><br>
Get accurate equipment valuation and search for market trends on specific makes and models with Tractor Zoom Pro’s database (<a href='https://tractorzoompro.com'>https://tractorzoompro.com</a>) </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/xdxavzwpv2emv65s/Trends_in_Ten_6_Audio8ofr7.mp3" length="35926725" type="audio/mpeg"/>
        <itunes:summary>Andy Campbell, Tractor Zoom Director of Insights, discusses the significant changes in the agricultural equipment market as of end-of-March 2025.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>898</itunes:duration>
                <itunes:episode>21</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
            </item>
    <item>
        <title>Beyond the Hood: Trends in 10 | February 20, 2025</title>
        <itunes:title>Beyond the Hood: Trends in 10 | February 20, 2025</itunes:title>
        <link>https://beyondthehood.podbean.com/e/beyond-the-hood-trends-in-10-february-20-2025/</link>
                    <comments>https://beyondthehood.podbean.com/e/beyond-the-hood-trends-in-10-february-20-2025/#comments</comments>        <pubDate>Mon, 03 Mar 2025 16:22:14 -0600</pubDate>
        <guid isPermaLink="false">beyondthehood.podbean.com/9514930b-f8c2-3c1f-aa43-6890eb9fbcb6</guid>
                                    <description><![CDATA[<p>Andy Campbell, Tractor Zoom Director of Insights, gives a detailed summary of equipment trends for several of the top categories at the beginning of 2025. These categories include small and large row crop tractors, class 8 combines, planters, and self-propelled sprayers. Andy takes a look at changes in supply levels and turn rate, as well as dealership and auction sales data.</p>
<p> </p>
<p>Small row crop tractors 00:49</p>
<p>Large row crop tractors 03:18</p>
<p>High HP tractors  05:24</p>
<p>Class 8 combines  07:00</p>
<p>Self-propelled sprayers 08:29</p>
<p>Planters 12:56</p>
<p> </p>
<p>Get accurate equipment valuation and search for market trends on specific makes and models with Tractor Zoom Pro’s database (<a href='https://tractorzoompro.com'>https://tractorzoompro.com</a>) </p>
<p>
Read Andy’s early 2025 planter analysis: <a href='https://www.tractorzoompro.com/our-solutions/equipment-market-trends/spring-2025-market-trends-planters-analysis'>https://www.tractorzoompro.com/our-solutions/equipment-market-trends/spring-2025-market-trends-planters-analysis</a>  </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Andy Campbell, Tractor Zoom Director of Insights, gives a detailed summary of equipment trends for several of the top categories at the beginning of 2025. These categories include small and large row crop tractors, class 8 combines, planters, and self-propelled sprayers. Andy takes a look at changes in supply levels and turn rate, as well as dealership and auction sales data.</p>
<p> </p>
<p>Small row crop tractors 00:49</p>
<p>Large row crop tractors 03:18</p>
<p>High HP tractors  05:24</p>
<p>Class 8 combines  07:00</p>
<p>Self-propelled sprayers 08:29</p>
<p>Planters 12:56</p>
<p> </p>
<p>Get accurate equipment valuation and search for market trends on specific makes and models with Tractor Zoom Pro’s database (<a href='https://tractorzoompro.com'>https://tractorzoompro.com</a>) </p>
<p><br>
Read Andy’s early 2025 planter analysis: <a href='https://www.tractorzoompro.com/our-solutions/equipment-market-trends/spring-2025-market-trends-planters-analysis'>https://www.tractorzoompro.com/our-solutions/equipment-market-trends/spring-2025-market-trends-planters-analysis</a>  </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/gcjd4ubw64kfuyym/Trends_in_Ten_5_Full_Vidb0qk4.mp3" length="31054366" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Andy Campbell, Tractor Zoom Director of Insights, gives a detailed summary of equipment trends for several of the top categories at the beginning of 2025. These categories include small and large row crop tractors, class 8 combines, planters, and self-propelled sprayers. Andy takes a look at changes in supply levels and turn rate, as well as dealership and auction sales data.
 
Small row crop tractors 00:49
Large row crop tractors 03:18
High HP tractors  05:24
Class 8 combines  07:00
Self-propelled sprayers 08:29
Planters 12:56
 
Get accurate equipment valuation and search for market trends on specific makes and models with Tractor Zoom Pro’s database (https://tractorzoompro.com) 
Read Andy’s early 2025 planter analysis: https://www.tractorzoompro.com/our-solutions/equipment-market-trends/spring-2025-market-trends-planters-analysis  ]]></itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>776</itunes:duration>
                <itunes:episode>20</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
            </item>
    <item>
        <title>Beyond the Hood: Trends in 10 | January 8, 2025</title>
        <itunes:title>Beyond the Hood: Trends in 10 | January 8, 2025</itunes:title>
        <link>https://beyondthehood.podbean.com/e/beyond-the-hood-trends-in-10-january-8-2025/</link>
                    <comments>https://beyondthehood.podbean.com/e/beyond-the-hood-trends-in-10-january-8-2025/#comments</comments>        <pubDate>Wed, 08 Jan 2025 05:00:00 -0600</pubDate>
        <guid isPermaLink="false">beyondthehood.podbean.com/b8c9c68d-fed2-3119-a261-d56d5cc00276</guid>
                                    <description><![CDATA[<p>Andy Campbell, Tractor Zoom Director of Insights, gives a detailed summary of equipment trends for several of the top categories at the end of 2024 and moving into 2025. These categories include cotton pickers, headers, combines, forage equipment, tractors, and planters. Andy takes a look at changes in supply levels and turn rate, as well as dealership and auction sales data. Get accurate equipment valuation and search for market trends on specific makes and models with <a href='https://tractorzoompro.com'>Tractor Zoom Pro’s database</a>.</p>
<p> </p>
<p>Find the full 2024/2025 Equipment Market Report &amp; Insights presentation here: <a href='https://go.tractorzoom.com/lp-uem-2024-review-and-2025-market-predictions'>https://go.tractorzoom.com/lp-uem-2024-review-and-2025-market-predictions</a></p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Andy Campbell, Tractor Zoom Director of Insights, gives a detailed summary of equipment trends for several of the top categories at the end of 2024 and moving into 2025. These categories include cotton pickers, headers, combines, forage equipment, tractors, and planters. Andy takes a look at changes in supply levels and turn rate, as well as dealership and auction sales data. Get accurate equipment valuation and search for market trends on specific makes and models with <a href='https://tractorzoompro.com'>Tractor Zoom Pro’s database</a>.</p>
<p> </p>
<p>Find the full 2024/2025 Equipment Market Report &amp; Insights presentation here: <a href='https://go.tractorzoom.com/lp-uem-2024-review-and-2025-market-predictions'>https://go.tractorzoom.com/lp-uem-2024-review-and-2025-market-predictions</a></p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/nhh9ctx5r9p4d2g4/Trends_in_Ten_4_Full_Audiobf5an.mp3" length="25011263" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Andy Campbell, Tractor Zoom Director of Insights, gives a detailed summary of equipment trends for several of the top categories at the end of 2024 and moving into 2025. These categories include cotton pickers, headers, combines, forage equipment, tractors, and planters. Andy takes a look at changes in supply levels and turn rate, as well as dealership and auction sales data. Get accurate equipment valuation and search for market trends on specific makes and models with Tractor Zoom Pro’s database.
 
Find the full 2024/2025 Equipment Market Report &amp; Insights presentation here: https://go.tractorzoom.com/lp-uem-2024-review-and-2025-market-predictions]]></itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>625</itunes:duration>
                <itunes:episode>19</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/Trendsin10.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/qsesbimqcqvb6q8c/63f8269b-8f68-3064-a46c-29ffc9498022.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/k7788r39ahr574mt/Trends_in_Ten_4_Full_Audiobf5an_chapters.json" type="application/json" />    </item>
    <item>
        <title>Texas Tough: Moving Equipment After Hurricanes &amp; Economic Downturn | Brad Crist</title>
        <itunes:title>Texas Tough: Moving Equipment After Hurricanes &amp; Economic Downturn | Brad Crist</itunes:title>
        <link>https://beyondthehood.podbean.com/e/texas-tough-moving-equipment-after-hurricanes-economic-downturn-brad-crist/</link>
                    <comments>https://beyondthehood.podbean.com/e/texas-tough-moving-equipment-after-hurricanes-economic-downturn-brad-crist/#comments</comments>        <pubDate>Wed, 18 Dec 2024 05:00:00 -0600</pubDate>
        <guid isPermaLink="false">beyondthehood.podbean.com/10ac70dc-d439-39b0-8248-09a75140b7c7</guid>
                                    <description><![CDATA[<p>Brad Crist, Used Equipment Manager at Shoppa’s Farm Equipment, speaks with Andy about challenges in the ag industry and explains the unique needs and demands of Texas farmers.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Brad Crist, Used Equipment Manager at Shoppa’s Farm Equipment, speaks with Andy about challenges in the ag industry and explains the unique needs and demands of Texas farmers.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/9bhzx37msmdh3des/BTH_Podcast_Brad_Crist_Full_Audiobgkp6.mp3" length="108326123" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Brad Crist, Used Equipment Manager at Shoppa’s Farm Equipment, speaks with Andy about challenges in the ag industry and explains the unique needs and demands of Texas farmers.]]></itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>2708</itunes:duration>
        <itunes:season>1</itunes:season>
        <itunes:episode>18</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/1.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/a8sbvvjtgjubzife/8ed3baa3-4f4a-33bd-a4ee-7496445f1999.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/27g6ifvqhgiu4zjf/BTH_Podcast_Brad_Crist_Full_Audiobgkp6_chapters.json" type="application/json" />    </item>
    <item>
        <title>Ag Economy Insights and a Data-Forward 2025 | Kyle McMahon</title>
        <itunes:title>Ag Economy Insights and a Data-Forward 2025 | Kyle McMahon</itunes:title>
        <link>https://beyondthehood.podbean.com/e/how-ag-tech-improves-dealer-decision-making-kyle-mcmahon/</link>
                    <comments>https://beyondthehood.podbean.com/e/how-ag-tech-improves-dealer-decision-making-kyle-mcmahon/#comments</comments>        <pubDate>Wed, 04 Dec 2024 16:23:00 -0600</pubDate>
        <guid isPermaLink="false">beyondthehood.podbean.com/b61bbca4-3daa-381e-bf0f-2edf8599f82c</guid>
                                    <description><![CDATA[<p>Andy and Kyle McMahon, CEO of Tractor Zoom, discuss technology in agriculture, the importance of data in decision-making, and the state of the ag equipment industry. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Andy and Kyle McMahon, CEO of Tractor Zoom, discuss technology in agriculture, the importance of data in decision-making, and the state of the ag equipment industry. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/8sczdrentykzx6au/BTH_Podcast_Kyle_McMahon_Full_Audio71vgd.mp3" length="113904894" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Andy and Kyle McMahon, CEO of Tractor Zoom, discuss technology in agriculture, the importance of data in decision-making, and the state of the ag equipment industry. ]]></itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>2847</itunes:duration>
        <itunes:season>1</itunes:season>
        <itunes:episode>17</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/Kyle_Podcast_Graphic_with_Name8lm53.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/ifw6y3hxfj86ew2a/e11da78f-9eef-3dc7-9f1d-a59e4e4742a6.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/3dxt6hswpzc344qw/BTH_Podcast_Kyle_McMahon_Full_Audio71vgd_chapters.json" type="application/json" />    </item>
    <item>
        <title>Titan Machinery Used Equipment Management in 2024 &amp; Beyond | Don Aberle</title>
        <itunes:title>Titan Machinery Used Equipment Management in 2024 &amp; Beyond | Don Aberle</itunes:title>
        <link>https://beyondthehood.podbean.com/e/titan-machinery-used-equipment-management-in-2024-beyond-don-aberle/</link>
                    <comments>https://beyondthehood.podbean.com/e/titan-machinery-used-equipment-management-in-2024-beyond-don-aberle/#comments</comments>        <pubDate>Wed, 13 Nov 2024 05:00:00 -0600</pubDate>
        <guid isPermaLink="false">beyondthehood.podbean.com/7ddaf5e0-6669-3d57-9f59-7dbe18e0af7d</guid>
                                    <description><![CDATA[<p>In this conversation, Andy Campbell and Don Aberle discuss the current challenges and opportunities facing Titan Machinery as they navigate the agricultural equipment market. They explore the importance of customer loyalty, the impact of pricing and inventory management, and the role of data in making informed decisions.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>In this conversation, Andy Campbell and Don Aberle discuss the current challenges and opportunities facing Titan Machinery as they navigate the agricultural equipment market. They explore the importance of customer loyalty, the impact of pricing and inventory management, and the role of data in making informed decisions.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/kh5idwyrtx67jwa4/Don_Aberle_Beyond_the_Hoodalr8j.mp3" length="94085279" type="audio/mpeg"/>
        <itunes:summary><![CDATA[In this conversation, Andy Campbell and Don Aberle discuss the current challenges and opportunities facing Titan Machinery as they navigate the agricultural equipment market. They explore the importance of customer loyalty, the impact of pricing and inventory management, and the role of data in making informed decisions.]]></itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>2352</itunes:duration>
        <itunes:season>1</itunes:season>
        <itunes:episode>16</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/Don_Aberle_Podcast903ze.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/pf2zrpvvdimfeerm/don-aberle-beyond-the-hood.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/mz5nfzreqgz3ed88/Don_Aberle_Beyond_the_Hoodalr8j_chapters_json_chapters.json" type="application/json" />    </item>
    <item>
        <title>AGCO Used Equipment Outlook in the Southeast | John Hoffmann</title>
        <itunes:title>AGCO Used Equipment Outlook in the Southeast | John Hoffmann</itunes:title>
        <link>https://beyondthehood.podbean.com/e/agco-used-equipment-outlook-in-the-southeast-john-hoffman/</link>
                    <comments>https://beyondthehood.podbean.com/e/agco-used-equipment-outlook-in-the-southeast-john-hoffman/#comments</comments>        <pubDate>Wed, 30 Oct 2024 05:00:00 -0500</pubDate>
        <guid isPermaLink="false">beyondthehood.podbean.com/4ead06e5-12fb-39c9-a7a0-0788e452a66f</guid>
                                    <description><![CDATA[<p>In this episode, Andy Campbell and John Hoffmann – used equipment manager at Atlantic &amp; Southern Equipment – discuss the current state of the used equipment market, highlighting the challenges faced by dealerships, particularly in 2024. Hoffmann provides insights into his dealership’s history and market focus, emphasizing their expertise in higher-horsepower equipment, including Fendt tractors, application machines, and specialized sprayers.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>In this episode, Andy Campbell and John Hoffmann – used equipment manager at Atlantic &amp; Southern Equipment – discuss the current state of the used equipment market, highlighting the challenges faced by dealerships, particularly in 2024. Hoffmann provides insights into his dealership’s history and market focus, emphasizing their expertise in higher-horsepower equipment, including Fendt tractors, application machines, and specialized sprayers.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/6sfsfhaqhkzmrib6/BTH_Podcast_John_Hoffman_Audio8lr6o.mp3" length="73799697" type="audio/mpeg"/>
        <itunes:summary><![CDATA[In this episode, Andy Campbell and John Hoffmann – used equipment manager at Atlantic &amp; Southern Equipment – discuss the current state of the used equipment market, highlighting the challenges faced by dealerships, particularly in 2024. Hoffmann provides insights into his dealership’s history and market focus, emphasizing their expertise in higher-horsepower equipment, including Fendt tractors, application machines, and specialized sprayers.]]></itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>1844</itunes:duration>
        <itunes:season>1</itunes:season>
        <itunes:episode>15</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/John_Hoffmann_Podcast_yrgq5n.png" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/auhfhaiwkknc3kmf/BTH_Podcast_John_Hoffman_Audio8lr6o_chapters_json_chapters.json" type="application/json" />    </item>
    <item>
        <title>Beyond the Hood: Trends in 10 | October 16, 2024</title>
        <itunes:title>Beyond the Hood: Trends in 10 | October 16, 2024</itunes:title>
        <link>https://beyondthehood.podbean.com/e/beyond-the-hood-trends-in-10-october-16-2024/</link>
                    <comments>https://beyondthehood.podbean.com/e/beyond-the-hood-trends-in-10-october-16-2024/#comments</comments>        <pubDate>Wed, 16 Oct 2024 05:00:00 -0500</pubDate>
        <guid isPermaLink="false">beyondthehood.podbean.com/a1c19e16-0f30-3f91-b336-84de1692ec38</guid>
                                    <description><![CDATA[<p>Andy breaks down the latest equipment market trends, focusing especially on the tractor market, using valuation from Tractor Zoom Pro’s database.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Andy breaks down the latest equipment market trends, focusing especially on the tractor market, using valuation from Tractor Zoom Pro’s database.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/zefagf7fxzpxrq8r/Full_Audio_Trends_in_10_No_295yuv.mp3" length="23185751" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Andy breaks down the latest equipment market trends, focusing especially on the tractor market, using valuation from Tractor Zoom Pro’s database.]]></itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>580</itunes:duration>
                        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/Trendsin10_3vvmke.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/fqkkbvbiharzr87i/85903b1d-9acb-3f93-9395-6db44983969a.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/3juyn2v4p22c6gux/Full_Audio_Trends_in_10_No_295yuv_chapters_json_chapters.json" type="application/json" />    </item>
    <item>
        <title>Data Strategy 101 for Equipment Dealers | Timothy Johnson</title>
        <itunes:title>Data Strategy 101 for Equipment Dealers | Timothy Johnson</itunes:title>
        <link>https://beyondthehood.podbean.com/e/data-strategy-101-for-equipment-dealers-timothy-johnson/</link>
                    <comments>https://beyondthehood.podbean.com/e/data-strategy-101-for-equipment-dealers-timothy-johnson/#comments</comments>        <pubDate>Wed, 09 Oct 2024 04:00:00 -0500</pubDate>
        <guid isPermaLink="false">beyondthehood.podbean.com/58aa4ee3-31ca-348c-9061-0e2477964a09</guid>
                                    <description><![CDATA[<p>Timothy Johnson, founder of Carpe Factum, joins Andy Campbell to discuss the use of data at equipment dealerships to gain insights and inform decision-making.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Timothy Johnson, founder of Carpe Factum, joins Andy Campbell to discuss the use of data at equipment dealerships to gain insights and inform decision-making.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/nkqr33efp38ihqgu/Tim_Johnson_Carpe_Factum88rum.mp3" length="129352782" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Timothy Johnson, founder of Carpe Factum, joins Andy Campbell to discuss the use of data at equipment dealerships to gain insights and inform decision-making.]]></itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3232</itunes:duration>
        <itunes:season>1</itunes:season>
        <itunes:episode>14</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/Timothy_Johnson_Headshot_zr4tux.png" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/5tqixkrpufmmxx8a/Tim_Johnson_Carpe_Factum88rum_chapters_json_chapters.json" type="application/json" />    </item>
    <item>
        <title>Kubota Dealer &amp; Technology Leader River Valley Tractor | Taylor Carlow</title>
        <itunes:title>Kubota Dealer &amp; Technology Leader River Valley Tractor | Taylor Carlow</itunes:title>
        <link>https://beyondthehood.podbean.com/e/kubota-equipment-and-crms-with-river-valley-tractor-taylor-carlow/</link>
                    <comments>https://beyondthehood.podbean.com/e/kubota-equipment-and-crms-with-river-valley-tractor-taylor-carlow/#comments</comments>        <pubDate>Wed, 25 Sep 2024 05:00:00 -0500</pubDate>
        <guid isPermaLink="false">beyondthehood.podbean.com/592938b4-0861-3674-bd85-773c4962c03e</guid>
                                    <description><![CDATA[<p>Taylor Carlow, Store Manager and Service Director at River Valley Tractor in Arkansas, shares his background and discusses the history of the dealership. He talks about the different market segments they serve, including residential, small construction, and agriculture. Taylor emphasizes the importance of implementing a CRM system at a dealership to improve service offerings, track customer information, and streamline processes. Looking at the roadmap for Kubota, he highlights their focus on expanding their construction line and the future of electric equipment.</p>
<p>One big challenge that Taylor acknowledges is the issue of creating quotes for multiple brands for dealership customers and the need for technology integration in the ag industry. The overall conversation focuses on the challenges and opportunities in the compact tractor market, and themes discussed included the impact of supply and demand on pricing, the importance of customer relationships and service, the role of marketing in reaching different market segments, and the outlook for the compact tractor market in the coming years.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Taylor Carlow, Store Manager and Service Director at River Valley Tractor in Arkansas, shares his background and discusses the history of the dealership. He talks about the different market segments they serve, including residential, small construction, and agriculture. Taylor emphasizes the importance of implementing a CRM system at a dealership to improve service offerings, track customer information, and streamline processes. Looking at the roadmap for Kubota, he highlights their focus on expanding their construction line and the future of electric equipment.</p>
<p>One big challenge that Taylor acknowledges is the issue of creating quotes for multiple brands for dealership customers and the need for technology integration in the ag industry. The overall conversation focuses on the challenges and opportunities in the compact tractor market, and themes discussed included the impact of supply and demand on pricing, the importance of customer relationships and service, the role of marketing in reaching different market segments, and the outlook for the compact tractor market in the coming years.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/urwp5ivm2uvq2hvs/Taylor_Carlow_Beyond_the_Hoodb9r7p.mp3" length="134760488" type="audio/mpeg"/>
        <itunes:summary>Taylor Carlow, Store Manager and Service Director at River Valley Tractor in Arkansas, shares his background and discusses the history of the dealership. He talks about the different market segments they serve, including residential, small construction, and agriculture. Taylor emphasizes the importance of implementing a CRM system at a dealership to improve service offerings, track customer information, and streamline processes. Looking at the roadmap for Kubota, he highlights their focus on expanding their construction line and the future of electric equipment.

One big challenge that Taylor acknowledges is the issue of creating quotes for multiple brands for dealership customers and the need for technology integration in the ag industry. The overall conversation focuses on the challenges and opportunities in the compact tractor market, and themes discussed included the impact of supply and demand on pricing, the importance of customer relationships and service, the role of marketing in reaching different market segments, and the outlook for the compact tractor market in the coming years.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3368</itunes:duration>
        <itunes:season>1</itunes:season>
        <itunes:episode>13</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/Taylor_Carlow_Podcast_248hq2.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/binfj2qsjtgxtm6y/43b79cb2-5f46-389c-831a-b1684a5447dd.srt" type="application/srt" />    </item>
    <item>
        <title>Beyond the Hood: Trends in 10 | September 11, 2024</title>
        <itunes:title>Beyond the Hood: Trends in 10 | September 11, 2024</itunes:title>
        <link>https://beyondthehood.podbean.com/e/beyond-the-hood-trends-in-10-september-11-2024/</link>
                    <comments>https://beyondthehood.podbean.com/e/beyond-the-hood-trends-in-10-september-11-2024/#comments</comments>        <pubDate>Wed, 11 Sep 2024 05:00:00 -0500</pubDate>
        <guid isPermaLink="false">beyondthehood.podbean.com/893fe20d-5765-3323-948d-8fdfd08a8ea1</guid>
                                    <description><![CDATA[<p>Andy Campbell, Tractor Zoom Director of Insights, breaks down the latest equipment market trends, focusing especially on the tractor market, using valuation from Tractor Zoom Pro’s database.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Andy Campbell, Tractor Zoom Director of Insights, breaks down the latest equipment market trends, focusing especially on the tractor market, using valuation from Tractor Zoom Pro’s database.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/jnhp5zkxqq297fzb/Full_Audio_Trends_in_10_No_28nf5k.mp3" length="23185240" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Andy Campbell, Tractor Zoom Director of Insights, breaks down the latest equipment market trends, focusing especially on the tractor market, using valuation from Tractor Zoom Pro’s database.]]></itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>579</itunes:duration>
                        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/Trendsin10_ht8cti.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/ztwkhe74bbdsmm2q/e0b9b436-59b1-35e8-8c80-a334d19d565e.srt" type="application/srt" />    </item>
    <item>
        <title>A Farmer's Perspective: Building Relationships with Dealers | Quentin Connealy</title>
        <itunes:title>A Farmer's Perspective: Building Relationships with Dealers | Quentin Connealy</itunes:title>
        <link>https://beyondthehood.podbean.com/e/a-farmers-perspective-building-relationships-with-dealers-quentin-connealy/</link>
                    <comments>https://beyondthehood.podbean.com/e/a-farmers-perspective-building-relationships-with-dealers-quentin-connealy/#comments</comments>        <pubDate>Tue, 27 Aug 2024 05:00:00 -0500</pubDate>
        <guid isPermaLink="false">beyondthehood.podbean.com/53b8c5d6-d7c5-3a67-8125-ec9ecaecf704</guid>
                                    <description><![CDATA[<p>A fifth-generation farmer from Tekama, Nebraska, Quentin Connealy (who also goes by “Q Connealy” on his social media channels) talks with Andy Campbell about his farming operation and the importance of building strong relationships with dealers. Stressing the value of dealers having in-depth knowledge of a farmer's specific operation and equipment needs, he also addresses related factors that make a dealership great, such as providing education on new farming technologies, alerts for available equipment, maintenance and repair services, precision training and advice, competitive financing options, and exceptional customer service. Listen to his experiences and insights in this episode.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>A fifth-generation farmer from Tekama, Nebraska, Quentin Connealy (who also goes by “Q Connealy” on his social media channels) talks with Andy Campbell about his farming operation and the importance of building strong relationships with dealers. Stressing the value of dealers having in-depth knowledge of a farmer's specific operation and equipment needs, he also addresses related factors that make a dealership great, such as providing education on new farming technologies, alerts for available equipment, maintenance and repair services, precision training and advice, competitive financing options, and exceptional customer service. Listen to his experiences and insights in this episode.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/pzfajg3ji2f9rzxc/BTH_Podcast_Quentin_Connealy_Full_Vid9plpf.mp3" length="104881619" type="audio/mpeg"/>
        <itunes:summary><![CDATA[A fifth-generation farmer from Tekama, Nebraska, Quentin Connealy (who also goes by “Q Connealy” on his social media channels) talks with Andy Campbell about his farming operation and the importance of building strong relationships with dealers. Stressing the value of dealers having in-depth knowledge of a farmer's specific operation and equipment needs, he also addresses related factors that make a dealership great, such as providing education on new farming technologies, alerts for available equipment, maintenance and repair services, precision training and advice, competitive financing options, and exceptional customer service. Listen to his experiences and insights in this episode.]]></itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>2621</itunes:duration>
        <itunes:season>1</itunes:season>
        <itunes:episode>12</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/Quentin_Connealy_Podcast_w84zdw.png" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/7p6fgpy4zawwze7r/BTH_Podcast_Quentin_Connealy_Full_Vid9plpf_chapters.json" type="application/json" />    </item>
    <item>
        <title>Beyond the Hood: Trends in 10 | August 7, 2024</title>
        <itunes:title>Beyond the Hood: Trends in 10 | August 7, 2024</itunes:title>
        <link>https://beyondthehood.podbean.com/e/beyond-the-hood-trends-in-10-august-14-2024/</link>
                    <comments>https://beyondthehood.podbean.com/e/beyond-the-hood-trends-in-10-august-14-2024/#comments</comments>        <pubDate>Wed, 07 Aug 2024 01:00:00 -0500</pubDate>
        <guid isPermaLink="false">beyondthehood.podbean.com/301c32bd-d0ec-3950-9ef6-a0ace7aa4aa9</guid>
                                    <description><![CDATA[<p>Andy breaks down the latest equipment market trends on several categories of equipment, including combines, row crop tractors, headers, and sprayers, using valuation from Tractor Zoom Pro’s database.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Andy breaks down the latest equipment market trends on several categories of equipment, including combines, row crop tractors, headers, and sprayers, using valuation from Tractor Zoom Pro’s database.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/fny58z7uucp78sid/Trends_in_10_1_Audioa3rt8.mp3" length="24043590" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Andy breaks down the latest equipment market trends on several categories of equipment, including combines, row crop tractors, headers, and sprayers, using valuation from Tractor Zoom Pro’s database.]]></itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>601</itunes:duration>
                        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/Trendsin10_d2kgvd.png" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/2aahpduuzhkm8ean/Trends_in_10_1_Audioa3rt8_chapters.json" type="application/json" />    </item>
    <item>
        <title>Farmer Buying Behavior: What Dealers &amp; Lenders Need to Know | Brady Brewer</title>
        <itunes:title>Farmer Buying Behavior: What Dealers &amp; Lenders Need to Know | Brady Brewer</itunes:title>
        <link>https://beyondthehood.podbean.com/e/farmer-buying-behavior-what-dealers-lenders-need-to-know-brady-brewer/</link>
                    <comments>https://beyondthehood.podbean.com/e/farmer-buying-behavior-what-dealers-lenders-need-to-know-brady-brewer/#comments</comments>        <pubDate>Tue, 06 Aug 2024 01:00:00 -0500</pubDate>
        <guid isPermaLink="false">beyondthehood.podbean.com/30b363eb-57d8-3de1-af03-525ddfa0e2c6</guid>
                                    <description><![CDATA[<p>Andy Campbell and Brady Brewer, Associate Professor for Agricultural Economics at Kansas State University, discuss the role of non-traditional lenders in providing capital to farmers and the potential risks associated with elevated interest rates. Brady discusses his background in agriculture and finance, as well as the impact of interest rates on the farming industry and the factors that influence interest rates, such as inflation and housing starts. He provides insights into the future of interest rates and emphasizes the importance of strategic equipment purchases.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Andy Campbell and Brady Brewer, Associate Professor for Agricultural Economics at Kansas State University, discuss the role of non-traditional lenders in providing capital to farmers and the potential risks associated with elevated interest rates. Brady discusses his background in agriculture and finance, as well as the impact of interest rates on the farming industry and the factors that influence interest rates, such as inflation and housing starts. He provides insights into the future of interest rates and emphasizes the importance of strategic equipment purchases.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/eebb2wzdd55wgedw/BTH_Podcast_Brady_Brewer_Full_Audioaogax.mp3" length="146939793" type="audio/mpeg"/>
        <itunes:summary>Andy Campbell and Brady Brewer, Associate Professor for Agricultural Economics at Kansas State University, discuss the role of non-traditional lenders in providing capital to farmers and the potential risks associated with elevated interest rates. Brady discusses his background in agriculture and finance, as well as the impact of interest rates on the farming industry and the factors that influence interest rates, such as inflation and housing starts. He provides insights into the future of interest rates and emphasizes the importance of strategic equipment purchases.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3673</itunes:duration>
        <itunes:season>1</itunes:season>
        <itunes:episode>11</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/Brady_Brewer_Podcast_pbhy87.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/fby9cnrj2s2sijw3/67db8013-ea33-3cdd-a934-30545d1c2025.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/ai2e4379dhm6rqkm/BTH_Podcast_Brady_Brewer_Full_Audioaogax_chapters.json" type="application/json" />    </item>
    <item>
        <title>Leo Johnson: Dealership Succession Planning &amp; Growth Through Acquisitions</title>
        <itunes:title>Leo Johnson: Dealership Succession Planning &amp; Growth Through Acquisitions</itunes:title>
        <link>https://beyondthehood.podbean.com/e/leo-johnson-dealership-succession-planning-growth-through-acquisitions/</link>
                    <comments>https://beyondthehood.podbean.com/e/leo-johnson-dealership-succession-planning-growth-through-acquisitions/#comments</comments>        <pubDate>Tue, 23 Jul 2024 01:00:00 -0500</pubDate>
        <guid isPermaLink="false">beyondthehood.podbean.com/e6ca3c29-b473-3858-b96c-317a66013913</guid>
                                    <description><![CDATA[<p>Leo Johnson, former owner of Johnson Tractor and current consultant for the <a href='https://www.machineryadvisors.org/'>Machinery Advisors Consortium (MAC)</a>, discusses dealership growth via acquisitions and the process of succession planning. He discusses the risks involved in growth, the need for strong processes and systems, and the significance of developing relationships with both employees and customers.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Leo Johnson, former owner of Johnson Tractor and current consultant for the <a href='https://www.machineryadvisors.org/'>Machinery Advisors Consortium (MAC)</a>, discusses dealership growth via acquisitions and the process of succession planning. He discusses the risks involved in growth, the need for strong processes and systems, and the significance of developing relationships with both employees and customers.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/8uktf2hcqefmps2t/BTH_Podcast_Leo_Johnson_Full_Audioasuqj.mp3" length="218620800" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Leo Johnson, former owner of Johnson Tractor and current consultant for the Machinery Advisors Consortium (MAC), discusses dealership growth via acquisitions and the process of succession planning. He discusses the risks involved in growth, the need for strong processes and systems, and the significance of developing relationships with both employees and customers.]]></itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>5465</itunes:duration>
        <itunes:season>1</itunes:season>
        <itunes:episode>10</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/Leo_Johnson_Landing_Page_Headshot_yxezrz.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/j5kbvjfkf96haaya/6c9a9416-cc3a-3f20-aa82-63fdb1706166.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/28k4235qe2x9zbuz/BTH_Podcast_Leo_Johnson_Full_Audioasuqj_chapters.json" type="application/json" />    </item>
    <item>
        <title>Jim Rothermich: Land and Machinery Trends, Data, and Future Prospects</title>
        <itunes:title>Jim Rothermich: Land and Machinery Trends, Data, and Future Prospects</itunes:title>
        <link>https://beyondthehood.podbean.com/e/jim-rothermich-land-and-machinery-trends-data-and-future-prospects/</link>
                    <comments>https://beyondthehood.podbean.com/e/jim-rothermich-land-and-machinery-trends-data-and-future-prospects/#comments</comments>        <pubDate>Tue, 09 Jul 2024 01:00:00 -0500</pubDate>
        <guid isPermaLink="false">beyondthehood.podbean.com/8dee3aff-aa78-3da2-9a44-655258854715</guid>
                                    <description><![CDATA[<p>Andy welcomes Jim Rothermich, a seasoned and certified real estate appraiser with deep roots in agriculture, as this episode's Beyond the Hood guest. Jim shares his journey from growing up on a farm in Missouri to becoming an agricultural and commercial appraiser in Iowa. The conversation digs into the historical and current trends in land and machinery prices, emphasizing how both markets often move in tandem due to their capital-intensive nature.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Andy welcomes Jim Rothermich, a seasoned and certified real estate appraiser with deep roots in agriculture, as this episode's Beyond the Hood guest. Jim shares his journey from growing up on a farm in Missouri to becoming an agricultural and commercial appraiser in Iowa. The conversation digs into the historical and current trends in land and machinery prices, emphasizing how both markets often move in tandem due to their capital-intensive nature.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/eu86nns924yvisn7/BTH_Podcast_Jim_Rothermich_Full_Audio8so6a.mp3" length="107970155" type="audio/mpeg"/>
        <itunes:summary>Andy welcomes Jim Rothermich, a seasoned and certified real estate appraiser with deep roots in agriculture, as this episode’s Beyond the Hood guest. Jim shares his journey from growing up on a farm in Missouri to becoming an agricultural and commercial appraiser in Iowa. The conversation digs into the historical and current trends in land and machinery prices, emphasizing how both markets often move in tandem due to their capital-intensive nature.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>2699</itunes:duration>
        <itunes:season>1</itunes:season>
        <itunes:episode>9</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/Jim_Rothermich_Podcast_with_Name_Bar_ahdf8y.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/gxmupgahkra8xvdj/06c07d12-7dac-37d0-b7f1-189a372a7c87.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/njdcv3t2uxews8fw/BTH_Podcast_Jim_Rothermich_Full_Audio8so6a_chapters.json" type="application/json" />    </item>
    <item>
        <title>Van Wall &amp; Vesel: Hiring Strategy &amp; Talent Development for Dealerships</title>
        <itunes:title>Van Wall &amp; Vesel: Hiring Strategy &amp; Talent Development for Dealerships</itunes:title>
        <link>https://beyondthehood.podbean.com/e/van-wall-vesel-hiring-strategy-talent-development-for-dealerships/</link>
                    <comments>https://beyondthehood.podbean.com/e/van-wall-vesel-hiring-strategy-talent-development-for-dealerships/#comments</comments>        <pubDate>Tue, 25 Jun 2024 04:00:00 -0500</pubDate>
        <guid isPermaLink="false">beyondthehood.podbean.com/885b7ca3-94ec-3a4f-b9d9-2f2303bf84ec</guid>
                                    <description><![CDATA[<p>Scott Waggoner of Van Wall Equipment and Taylor Kraayenbrink of Vesel Technology discuss trends and challenges in talent acquisition in the dealership industry. They emphasize the importance of building relationships with candidates and providing a great candidate experience throughout the hiring process. They also highlight the need for dealerships to have a clear strategy for talent acquisition that aligns with their overall business goals. Listen to learn more.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Scott Waggoner of Van Wall Equipment and Taylor Kraayenbrink of Vesel Technology discuss trends and challenges in talent acquisition in the dealership industry. They emphasize the importance of building relationships with candidates and providing a great candidate experience throughout the hiring process. They also highlight the need for dealerships to have a clear strategy for talent acquisition that aligns with their overall business goals. Listen to learn more.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/e6auvbqaxq7cugjt/BTH_Podcast_Van_Wall_Vesel_Full_Audiob96ue.mp3" length="162056399" type="audio/mpeg"/>
        <itunes:summary>Scott Waggoner of Van Wall Equipment and Taylor Kraayenbrink of Vesel Technology discuss trends and challenges in talent acquisition in the dealership industry. They emphasize the importance of building relationships with candidates and providing a great candidate experience throughout the hiring process. They also highlight the need for dealerships to have a clear strategy for talent acquisition that aligns with their overall business goals. Listen to learn more.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>4051</itunes:duration>
        <itunes:season>1</itunes:season>
        <itunes:episode>8</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/Van_Wall_Vesel_Podcast_Headshot_Graphic_1__d2rnbe.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/237jp49k4g6uwa5d/14629e88-7f3f-3a81-9ea9-c7bc923b9a07.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/qep7ce9xewe7bdw9/BTH_Podcast_Van_Wall_Vesel_Full_Audiob96ue_chapters.json" type="application/json" />    </item>
    <item>
        <title>Duane Kautzman: Dealership Strategies for a Slower Farm Economy</title>
        <itunes:title>Duane Kautzman: Dealership Strategies for a Slower Farm Economy</itunes:title>
        <link>https://beyondthehood.podbean.com/e/duane-kautzman-dealership-strategies-for-a-slower-farm-economy/</link>
                    <comments>https://beyondthehood.podbean.com/e/duane-kautzman-dealership-strategies-for-a-slower-farm-economy/#comments</comments>        <pubDate>Tue, 11 Jun 2024 05:00:00 -0500</pubDate>
        <guid isPermaLink="false">beyondthehood.podbean.com/b9198ee4-86d0-364b-8e38-20d8aa0f4de6</guid>
                                    <description><![CDATA[<p>Andy Campbell interviews Duane Kautzman, Senior Strategy Manager at Tractor Zoom. They discuss strategies, technology, and the outlook for equipment dealerships in 2024. Kautzman emphasizes the importance of managing sales activity and inventory aggressively, especially given the challenging commodity markets and financial constraints faced by farmers. He highlights the necessity for dealerships to use CRM systems to track and enhance sales activities, ensuring consistent customer engagement and inventory turnover.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Andy Campbell interviews Duane Kautzman, Senior Strategy Manager at Tractor Zoom. They discuss strategies, technology, and the outlook for equipment dealerships in 2024. Kautzman emphasizes the importance of managing sales activity and inventory aggressively, especially given the challenging commodity markets and financial constraints faced by farmers. He highlights the necessity for dealerships to use CRM systems to track and enhance sales activities, ensuring consistent customer engagement and inventory turnover.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/36sf4tmepnhx97f3/BTH_Podcast_Duane_Kautzman_Full_Audio8ksi2.mp3" length="107918627" type="audio/mpeg"/>
        <itunes:summary>Andy Campbell interviews Duane Kautzman, Senior Strategy Manager at Tractor Zoom. They discuss strategies, technology, and the outlook for equipment dealerships in 2024. Kautzman emphasizes the importance of managing sales activity and inventory aggressively, especially given the challenging commodity markets and financial constraints faced by farmers. He highlights the necessity for dealerships to use CRM systems to track and enhance sales activities, ensuring consistent customer engagement and inventory turnover.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>2697</itunes:duration>
        <itunes:season>1</itunes:season>
        <itunes:episode>7</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/Duane_Kautzman_Podcast_6bqeuh.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/qfdiyvx99eqmrdnx/44106444-bba7-3d0e-8e11-e273bc0ef696.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/fgxx6esniyrjcmd3/BTH_Podcast_Duane_Kautzman_Full_Audio8ksi2_chapters.json" type="application/json" />    </item>
    <item>
        <title>J.D. Marbury: Equipment Export Processes &amp; Crazy Stories Abroad</title>
        <itunes:title>J.D. Marbury: Equipment Export Processes &amp; Crazy Stories Abroad</itunes:title>
        <link>https://beyondthehood.podbean.com/e/jd-marbury-equipment-export-processes-crazy-stories-abroad/</link>
                    <comments>https://beyondthehood.podbean.com/e/jd-marbury-equipment-export-processes-crazy-stories-abroad/#comments</comments>        <pubDate>Fri, 24 May 2024 13:42:46 -0500</pubDate>
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                                    <description><![CDATA[<p>In this conversation, J.D. Marbury of Tennessee Tractor discusses the export market for cotton pickers, how the dealership expanded to 10 stores, the importance of diversification, and his insights into exporting to different countries, including China, Australia, and South America.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>In this conversation, J.D. Marbury of Tennessee Tractor discusses the export market for cotton pickers, how the dealership expanded to 10 stores, the importance of diversification, and his insights into exporting to different countries, including China, Australia, and South America.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/ggv9pvagvgr2hsj7/BTH_Podcast_JD_Marbury_Full_Audio9g2h7.mp3" length="89526651" type="audio/mpeg"/>
        <itunes:summary>In this conversation, J.D. Marbury of Tennessee Tractor discusses the export market for cotton pickers, how the dealership expanded to 10 stores, the importance of diversification, and his insights into exporting to different countries, including China, Australia, and South America.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>2238</itunes:duration>
        <itunes:season>1</itunes:season>
        <itunes:episode>5</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/JD_Marbury_Podcast_x4qqse.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/ph8q4awe5zxd5ych/934a5d1f-ed2a-3611-a499-adcd29d3e0d3.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/ncvgc9uyskd4jt27/BTH_Podcast_JD_Marbury_Full_Audio9g2h7_chapters.json" type="application/json" />    </item>
    <item>
        <title>Jason Hoult: Implementing Gradual Growth at Dealerships</title>
        <itunes:title>Jason Hoult: Implementing Gradual Growth at Dealerships</itunes:title>
        <link>https://beyondthehood.podbean.com/e/jason-hoult-implementing-gradual-change-at-dealerships/</link>
                    <comments>https://beyondthehood.podbean.com/e/jason-hoult-implementing-gradual-change-at-dealerships/#comments</comments>        <pubDate>Thu, 23 May 2024 12:59:42 -0500</pubDate>
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                                    <description><![CDATA[<p>Jason Hoult, Anvil Pro founder, talks with Andy Campbell about his background and journey from farm to dealership to creating tech solutions for the equipment industry. They discuss digital transformation, technology, and the challenges faced by dealerships today. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Jason Hoult, Anvil Pro founder, talks with Andy Campbell about his background and journey from farm to dealership to creating tech solutions for the equipment industry. They discuss digital transformation, technology, and the challenges faced by dealerships today. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/jhxtxmxr267sw3zn/BTH_Podcast_Jason_Hoult85ypk.mp3" length="66196632" type="audio/mpeg"/>
        <itunes:summary>Jason Hoult, Anvil Pro founder, talks with Andy Campbell about his background and journey from farm to dealership to creating tech solutions for the equipment industry. They discuss digital transformation, technology, and the challenges faced by dealerships today.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3165</itunes:duration>
        <itunes:season>1</itunes:season>
        <itunes:episode>6</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/Jason_Hoult_Podcast_q42t2x.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/6r4cp5e69rpbaks9/ed7f84df-7729-3042-aeb8-a4ca9e5a46d6.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/dwh7g9gwc7v95fud/BTH_Podcast_Jason_Hoult85ypk_chapters.json" type="application/json" />    </item>
    <item>
        <title>Hank Mandsager: Leveraging AI as “Actionable Insights” for Dealerships</title>
        <itunes:title>Hank Mandsager: Leveraging AI as “Actionable Insights” for Dealerships</itunes:title>
        <link>https://beyondthehood.podbean.com/e/hank-mandsager/</link>
                    <comments>https://beyondthehood.podbean.com/e/hank-mandsager/#comments</comments>        <pubDate>Thu, 23 May 2024 11:08:49 -0500</pubDate>
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                                    <description><![CDATA[<p>In this conversation, Hank Mandsager, Tractor Zoom Lead Data Scientist, discusses the impact of Artificial Intelligence on farm equipment dealerships and shares his background as an aerospace engineer turned data scientist. He emphasizes the importance of data quality and the challenges faced by dealerships in implementing big data.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>In this conversation, Hank Mandsager, Tractor Zoom Lead Data Scientist, discusses the impact of Artificial Intelligence on farm equipment dealerships and shares his background as an aerospace engineer turned data scientist. He emphasizes the importance of data quality and the challenges faced by dealerships in implementing big data.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/vf8m6va4cdrr76ax/BTH_Podcast_Hank_Mandsager_Full_Audioao4zu.mp3" length="87206675" type="audio/mpeg"/>
        <itunes:summary>In this conversation, Hank Mandsager, Tractor Zoom Lead Data Scientist, discusses the impact of Artificial Intelligence on farm equipment dealerships and shares his background as an aerospace engineer turned data scientist. He emphasizes the importance of data quality and the challenges faced by dealerships in implementing big data.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3537</itunes:duration>
        <itunes:season>1</itunes:season>
        <itunes:episode>4</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/HankMandsager_Podcast_gdzfmd.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/i27vm3ws8gmbkerj/8a1bc42e-69cb-36c6-91e3-03b1fb2fff83.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/x3fwu7z6kzshjb5a/BTH_Podcast_Hank_Mandsager_Full_Audioao4zu_chapters.json" type="application/json" />    </item>
    <item>
        <title>Ivan and Brandon Dorhout: Developing Your Workforce and Planning for Succession</title>
        <itunes:title>Ivan and Brandon Dorhout: Developing Your Workforce and Planning for Succession</itunes:title>
        <link>https://beyondthehood.podbean.com/e/ivan-and-brandon-dorhout-developing-your-workforce-and-planning-for-succession/</link>
                    <comments>https://beyondthehood.podbean.com/e/ivan-and-brandon-dorhout-developing-your-workforce-and-planning-for-succession/#comments</comments>        <pubDate>Thu, 23 May 2024 11:08:32 -0500</pubDate>
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                                    <description><![CDATA[<p>Ivan and Brandon Dorhout, owners of two Town &amp; Country dealership locations, talk with Andy Campbell about succession planning and building a team.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Ivan and Brandon Dorhout, owners of two Town &amp; Country dealership locations, talk with Andy Campbell about succession planning and building a team.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/6t8gvfvgku9nxfhj/BTH_Podcast_Dorhouts_Full_Audio95oq3.mp3" length="85934574" type="audio/mpeg"/>
        <itunes:summary>Ivan and Brandon Dorhout, owners of two Town &amp; Country dealership locations, talk with Andy Campbell about succession planning and building a team.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>4361</itunes:duration>
        <itunes:season>1</itunes:season>
        <itunes:episode>3</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/The_Dorhouts_Podcast_Headshot_Graphic_ref46q.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/pvwsc5qek25m83ef/aa2812fb-c5fa-3233-af68-0587ee183f4f.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/nws6muc5swfmzqnb/BTH_Podcast_Dorhouts_Full_Audio95oq3_chapters.json" type="application/json" />    </item>
    <item>
        <title>Jeff Oldham: Leading a Dealership Culture of Innovation</title>
        <itunes:title>Jeff Oldham: Leading a Dealership Culture of Innovation</itunes:title>
        <link>https://beyondthehood.podbean.com/e/jeff-oldham-leading-a-dealership-culture-of-innovation/</link>
                    <comments>https://beyondthehood.podbean.com/e/jeff-oldham-leading-a-dealership-culture-of-innovation/#comments</comments>        <pubDate>Thu, 23 May 2024 11:00:33 -0500</pubDate>
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                                    <description><![CDATA[<p>In this conversation, Andy Campbell interviews Jeff Oldham of GreenMark Equipment about his background and experiences in the agriculture industry. They discuss topics such as hiring great people, building a strong company culture, and the importance of leadership development. Jeff shares insights from his time at John Deere and Volvo, highlighting the value of training, feedback, and recognizing individual strengths.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>In this conversation, Andy Campbell interviews Jeff Oldham of GreenMark Equipment about his background and experiences in the agriculture industry. They discuss topics such as hiring great people, building a strong company culture, and the importance of leadership development. Jeff shares insights from his time at John Deere and Volvo, highlighting the value of training, feedback, and recognizing individual strengths.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/menatxspwykn28ti/BTH_Podcast_Jeff_Oldham_Full_Audio8prfn.mp3" length="65049352" type="audio/mpeg"/>
        <itunes:summary>In this conversation, Andy Campbell interviews Jeff Oldham of GreenMark about his background and experiences in the agriculture industry. They discuss topics such as hiring great people, building a strong company culture, and the importance of leadership development. Jeff shares insights from his time at John Deere and Volvo, highlighting the value of training, feedback, and recognizing individual strengths.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3161</itunes:duration>
        <itunes:season>1</itunes:season>
        <itunes:episode>2</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/Jeff_Oldham_Podcast_tfexq8.png" /><podcast:transcript url="https://mcdn.podbean.com/mf/web/keyje8qpjm2vres4/812e0172-e700-384a-9f71-3195d3ae7309.srt" type="application/srt" /><podcast:chapters url="https://mcdn.podbean.com/mf/web/dw7gxjdsuver5hdn/BTH_Podcast_Jeff_Oldham_Full_Audio8prfn_chapters.json" type="application/json" />    </item>
    <item>
        <title>Pilot Episode: What Lies "Beyond the Hood"</title>
        <itunes:title>Pilot Episode: What Lies "Beyond the Hood"</itunes:title>
        <link>https://beyondthehood.podbean.com/e/andy-campbell-beyond-the-hood-with-tractor-zoom/</link>
                    <comments>https://beyondthehood.podbean.com/e/andy-campbell-beyond-the-hood-with-tractor-zoom/#comments</comments>        <pubDate>Thu, 23 May 2024 09:42:25 -0500</pubDate>
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                                    <description><![CDATA[


<p>In Beyond the Hood, Andy Campbell, Tractor Zoom Director of Insights, breaks down current and future issues facing large equipment dealers. In conversations with industry experts and leaders, he’ll go “beyond the hood” and discuss stories, strategies, and experiences that your dealership can use to improve efficiency, maximize revenue, and succeed in an increasingly competitive market. Learn more about the podcast.</p>


]]></description>
                                                            <content:encoded><![CDATA[


<p>In Beyond the Hood, Andy Campbell, Tractor Zoom Director of Insights, breaks down current and future issues facing large equipment dealers. In conversations with industry experts and leaders, he’ll go “beyond the hood” and discuss stories, strategies, and experiences that your dealership can use to improve efficiency, maximize revenue, and succeed in an increasingly competitive market. Learn more about the podcast.</p>


]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/9vv8yvnimzz5k2bu/BTH_Podcast_Pilot_Full_Audio68r63.mp3" length="4017297" type="audio/mpeg"/>
        <itunes:summary>In Beyond the Hood, Andy Campbell, Tractor Zoom Director of Insights, breaks down current and future issues facing large equipment dealers. In conversations with industry experts and leaders, he’ll go “beyond the hood” and discuss stories, strategies, and experiences that your dealership can use to improve efficiency, maximize revenue, and succeed in an increasingly competitive market. Learn more about the podcast.</itunes:summary>
        <itunes:author>Tractor Zoom</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>167</itunes:duration>
        <itunes:season>1</itunes:season>
        <itunes:episode>1</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog18525422/Andy_Campbell_Director_of_Inisghts_at_Tractor_Zoom_9usbx5.png" />    </item>
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