https://bachelormarketing.podbean.com YAY! We finally did it. Created a podcast about Bachelor Nation. Except this one is different. In fact, it's THE MOST DRAMATIC MARKETING PODCAST EVER! (And if you're a Bachelor Nation fan, you get it.) Each week, Patti Haus and Karine Bengualid discuss a new episode of The Bachelor to find the all-important marketing lessons we can learn from contestants and producers. Short and sweet, this podcast runs an average of 10 minutes each episode and we promise you won't believe the takeaways (because we sure didn't). Fri, 22 Jan 2021 13:33:18 -0500 https://podbean.com/?v=5.5 en ca Copyright 2021 All rights reserved. Business:Marketing 1440 episodic A podcast about marketing lessons from Bachelor Nation created by two fans who happen to also be marketers. Patti Haus and Karine Bengualid Patti Haus and Karine Bengualid No false https://pbcdn1.podbean.com/imglogo/image-logo/10630232/black_logobbdek.jpeg https://bachelormarketing.podbean.com 144 144 When your style, tone & voice is on brand https://bachelormarketing.podbean.com/e/when-your-style-tone-voice-is-on-brand/ https://bachelormarketing.podbean.com/e/when-your-style-tone-voice-is-on-brand/#comments Fri, 22 Jan 2021 13:33:18 -0500 bachelormarketing.podbean.com/357979c4-579d-3326-94c5-dd5881074b6f You hear this often about making sure your style, tone and voice are on brand, but what does that actually look like? The third episode with Matt James shows us exactly that. If your insides (brand values and culture) don't match the outside (words, social media feeds, etc), then the disconnect could cost you a rose... 

]]> You hear this often about making sure your style, tone and voice are on brand, but what does that actually look like? The third episode with Matt James shows us exactly that. If your insides (brand values and culture) don't match the outside (words, social media feeds, etc), then the disconnect could cost you a rose... 

]]> Being on brand is just as important on The Bachelor as it is in your business. What happens when your words match your brand, or when they don't? Patti Haus and Karine Bengualid false No 420 1 2 full On humanizing your brand & outbound marketing https://bachelormarketing.podbean.com/e/s1e1/ https://bachelormarketing.podbean.com/e/s1e1/#comments Thu, 07 Jan 2021 08:46:02 -0500 bachelormarketing.podbean.com/52942b5c-eb2f-3bb9-9fca-05e7b87537df We talk about the first night on the new season of The Bachelor with Matt James. How vulnerability and humanizing your brand is so important to making real and lasting connection (with your love interest as well as with your customers). And we go into why some contestants don't ever speak to The Bachelor (or Bachelorette) and how outbound marketing can make or break your business (and chances to receive the rose). 

]]> We talk about the first night on the new season of The Bachelor with Matt James. How vulnerability and humanizing your brand is so important to making real and lasting connection (with your love interest as well as with your customers). And we go into why some contestants don't ever speak to The Bachelor (or Bachelorette) and how outbound marketing can make or break your business (and chances to receive the rose). 

]]> The first episode of The Bachelor S25 and we learn about making your brand vulnerable and outbound marketing as it relates to contestants. Patti Haus and Karine Bengualid false No 665 1 1 full