So, my mission has been to impart the most important thing you need to learn as an artist - how to make money - through my work and experience as a licensed artist, book author, entrepreneur, and podcast show host.

In this week's episode, I'll let you in on my presentation at Il Lux Con 2022, where I teach how to create a marketing plan that sells your art.

If you don't know where to start in putting together an effective marketing plan that makes you money as an artist, then you're in the right place. Tune in now!

Let's jump right in!

Key Takeaways:

What is pitching, and why it's effective? (02:55)

Why pitch as an artist? (05:59)

Quick licensing basics (11:16)

Research who you're going to pitch (13:34)

Ask them what they want to see (18:43)

On using Adobe's Lightroom and making a collection (19:37)

How to do some research (24:55)

The process of following up on your contacts (33:41)

Question and Answer portion (42:45)

Wrapping up my presentation (57:10)

Additional Resources:

- Learn how to make money as an artist here

- Grab a copy of my book on Amazon here

- Visit my website here 

- Book a free 15-minute diagnostic call here

- Join The Artist Appeals Facebook group here

--

The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise. 

Be sure to follow the podcast on your favorite platform so you never miss an episode!

In this week's episode, I'll share the top three tips on tapping into your inner artistic voice so you can make a cohesive art collection.

And not only that, but I'm also going to… drumroll, please… unbox my latest art supply haul from Amazon for my new year's 52-week art challenge. How fun is that?

So stick around as we talk about finding your artistic voice, creating a cohesive art collection, design elements, art tips, and more! 

(P.S. I highly recommend you watch this episode on YouTube to check out my 2023 must-have art supplies.)

Let's get started!

Key Takeaways:

Introduction (00:00)

Unboxing my new art supplies (00:43)

How to find your artistic voice tip #1 (02:43)

How to find your artistic voice tip #2 (03:49)

How to find your artistic voice tip #3 (05:05)

My 2023 art challenge (15:20)

Bonus tip #4 (16:40)

Episode wrap-up (17:30)

Additional Resources:

- Learn how to make money as an artist here

- Grab a copy of my book on Amazon here

- Visit my website here 

- Book a free 15-minute diagnostic call here

- Join The Artist Appeals Facebook group here

- Check out my online courses here

--

The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise. 

Be sure to follow the podcast on your favorite platform so you never miss an episode!

Sir Winston Churchill, an inspirational British statesman, soldier, and writer, has the best recommendation for those who are weary or those who simply want to break free from the mundanity of everyday life.

Take painting as a hobby!

Whether you're an artist or not, you can take painting as a hobby. Painting on a canvas or a piece of paper has some exciting benefits that some of us don't realize. And you'd certainly regret not knowing this sooner.

So, tune in as I read some of the highlights from Churchill's Painting as a Pastime book and discover what painting as a hobby can do for you.

Key Takeaways:

Introduction (00:00)

How I plan my 2023 (00:46)

Winston Churchill's Painting as a Pastime book (03:00)

Why should you have a hobby? (06:01)

The two classes of human beings (08:37)

Why choose painting as a hobby (13:22)

One of my big goals this year (17:27)

Few more striking quotes from the book (18:21)

The joy of painting (27:37)

Additional Resources:

- Learn how to make money as an artist here

- Grab a copy of my book on Amazon here

- Visit my website here 

- Book a free 15-minute diagnostic call here

- Join The Artist Appeals Facebook group here

- Book mentioned in this episode here

--

The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise. 

Be sure to follow the podcast on your favorite platform so you never miss an episode!

In last week’s episode, I talked about how building my EyeConnect Crafts business led me to start The Artist APPEALS and help get the word out. 

So today, I’ll be sharing with you HOW The Artist APPEALS podcast and book led me to find more opportunities, like being a licensing artist. 

Let’s uncover what most successful artists really do to scale up their art business and make it their full-time career and not just a hobby.

If you want to know more about the success method that allows artists to make a steady income, then tune in to find out more! 

Key Takeaways:

Introduction (00:00)

Why I started The Artist APPEALS Podcast? (00:57)

Tips for finding color trends (04:30)

The APPEALS method (07:33)

Final thoughts (10:33)

Additional Resources:

- Learn how to make money as an artist here

- Grab a copy of my book on Amazon here

- Visit my website here 

- Book a free 15-minute diagnostic call here

- Join The Artist Appeals Facebook group here

--

The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise. 

Be sure to follow the podcast on your favorite platform so you never miss an episode!

And boy, I’ve learned so much from building my business, EyeConnect Crafts. What started as designing crafts/toys for my son turned out to be a stepping stone for something bigger. 

So, in this week’s episode, I’ll let you in on the backstory of how I started EyeConnect Crafts and the challenges that came with it that gave birth to The Artist APPEALS.

Let’s get started!

Key Takeaways:

Introduction (00:00)

How I started EyeConnect Crafts (00:38)

Designing the EyeConnect Crafts (02:45)

Applying The Artist APPEALS System (07:54)

The Mistakes that I Made (14:48)

The Making of The Artist APPEALS (21:35)

A peek at my EyeConnect Crafts (23:08)

Additional Resources:

- Learn how to make money as an artist here

- Grab a copy of my book on Amazon here

- Visit my website here 

- Book a free 15-minute diagnostic call here

- Join The Artist Appeals Facebook group here

- Check out my EyeConnect Crafts website here

--

The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise. 

Be sure to follow the podcast on your favorite platform so you never miss an episode!

What we don’t know is that what seems ugly and imperfect to us is a masterpiece to others. And that’s what the book Ish by Peter H. Reynolds wants to convey. 

If what you’re making is far from what you’ve imagined it to be, let it go. Don’t be too hard on yourself because someone out there will see the beauty in your artwork that you don’t normally see.

When you let go, have fun, and make something ugly, sometimes you end up making a beautiful mess. 

Remember, perfection isn’t the definition of beauty.

So feel free to share your artwork, and let others see that beautiful mess you’ve created. (Drop your links in the comments, I’d love to see them!)

Key Takeaways:

Introduction (00:00)

Artist tip: a cool way to display paints (00:38)

What’s an ish? (03:02)

The book Ish by Peter H. Reynolds (03:45)

Let your artwork be loose and free (09:17)

Final thoughts (13:13)

Additional Resources:

- Learn more on how to make money as an artist here

- Grab a copy of my book on Amazon here

- Visit my website here 

- Book a free 15-minute diagnostic call here

- Join The Artist Appeals Facebook group here

--

The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise. 

Be sure to follow the podcast on your favorite platform so you never miss an episode!

Our guest for this week started as a sculptor for 15 years but realized that it wasn’t the right medium for her message. Then, while visiting a state fair, her eyes were fixated on a particular blue color thread that sparked the beginning of her new artistic journey. And the rest was history!

Joining me on the podcast today is Susan Hensel, a multidisciplinary artist with over fifty years of experience. She combines mixed media with digital machine embroidery to form beautiful textile art with eye-catching colors and patterns.

In this episode, Susan talks about her process as a textile artist, product presentation tips, automation and marketing, running a fine art gallery, and a whole lot more.

If you want to take your creative business to the next level, tune in and learn from someone as established as Susan, and hope you'll get something out of this.  

Key Takeaways:

Introduction (00:00)

Rapid-fire questions answered (01:35)

On pricing artworks (10:34)

How to connect with Art Consultants (21:30)

Finding your artistic voice (27:31)

The process of making fiber artwork (33:20)

From being a clay sculptor to a textile artist (37:52)

Presenting textile artworks (47:42)

How to find assistants that become mentees (49:02)

Tips for amplifying through automation (52:28)

On licensing and contracts (59:10)

Episode wap-up (01:23:25)

Additional Resources:

- Learn more on how to make money as an artist here

- Visit my website here 

- Book a free 15-minute diagnostic call here

- Join The Artist Appeals Facebook group here

Connect with Susan

- Visit her website here

- Check out her gallery here

- Follow her on Instagram here 

- Find her on Facebook here

--

The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise. 

Be sure to follow the podcast on your favorite platform so you never miss an episode!

Joining us in this week’s episode is author, illustrator, and professor Jon Sideriadis. Actually, this isn’t his first time on the podcast (see the link below for his first episode with The Artist Appeals).

Jon is here to delight all of us with his current epic fantasy book- Astromythos. Not only that, but he’s also here to talk about his worldbuilding processes (any Tolkien fans here?), his forthcoming second book, an RPG (role-playing game) based on that book, protecting your intellectual property, and a whole lot more.

If you want to be inspired and learn how to pivot from one career path to another, tune in to this episode. You don’t want to miss this!

Key Takeaways:

Introduction (00:00)

Rapid-fire questions answered (01:05)

What makes a piece hit? (14:03)

Jon's latest project (16:19)

On world-building processes (19:24)

How to make connections? (29:24)

Benefits of being an educator and an artist (33:39)

A sneak peek of the Astromythos book (38:31)

On licensing and contracts (40:35)

How to protect your intellectual property? (42:51)

Measuring and celebrating success (46:12)

Additional Resources:

- Learn more on how to make money as an artist here

- Visit my website here 

- Book a free 15-minute diagnostic call here

- Join The Artist Appeals Facebook group here

Connect with Jon

- Join Jon’s email community here

- Listen to Jon’s first episode with me here

- Check out Jon’s works here

--

The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise. 

Be sure to follow the podcast on your favorite platform so you never miss an episode!

I'm here to tell you that you can sell them, and our guest for today is proof of that.

In this week's episode of The Artist Appeals, full-time painter Kelsey Showalter tells it all - from making beautiful paintings using a unique technique to marketing her artworks and selling them at craft shows and fairs.

And she does all of these while running a household and raising her little kids.

So, if you want to learn how to make money from your paintings and run a serious business off of them, make sure to tune in now.

Key Takeaways:

Introduction (00:00)

Rapid-fire questions answered (01:12)

Finding voice as a painter (07:30)

A unique painting technique (10:20)

How to get things done, especially when you have kids (13:39)

On making arts, craft fairs, and pricing (17:50)

How to qualify for which events to attend (23:57)

On educating her audience (28:55)

How to find and reach out to galleries (32:18)

Favorite systems or apps for doing more (36:32)

On licensing and contracts (40:34)

The process behind doing commission works (41:59)

How to measure and celebrate success (45:52)

Additional Resources:

- Learn more on how to make money as an artist here

- Visit my website here 

- Book a free 15-minute diagnostic call here

- Join The Artist Appeals Facebook group here

Connect with Kelsey

- Check Kelsey’s works here

- Follow her on Instagram here

--

The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise. 

Be sure to follow the podcast on your favorite platform so you never miss an episode!

We all have that inner resistance and go through that phase at some point. And that’s what I want to talk about in this week’s episode of The Artist Appeals. 

In the book War of Art by Steven Pressfield, he talks about how resistance is our greatest enemy, especially for creatives like us, and how it is holding us back from doing what we want to do.

If you think you’re in that boat right now, stop what you’re doing and tune in to this quick episode. 

Listen in as I talk about what resistance is and how to overcome resistance so you can finally break through that cycle and be better at your craft.

Key Takeaways:

Introduction (00:00)

What is art resistance? (00:51)

Using a fictitious business name (03:22)

On fear of making mistakes (07:29)

Additional Resources:

- Learn more on how to make money as an artist here

- Visit my website here 

- Book a free 15-minute diagnostic call here

- Join The Artist Appeals Facebook group here

- Listen to this interview episode with Harve and his hot sauce collection

--

The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise. 

Be sure to follow the podcast on your favorite platform so you never miss an episode!

In today's episode of The Artist APPEALS, the amazing Jennifer Smelker will talk about how she left her job as an engineer and went full-time to build her illustrated design empire.

And mind you, her illustrated design company, Tandem For Two, is making a whooping 6 figures in sales annually doing wholesale, retail, and licensing.

How did she do it? You’re about to find out when you tune in now. 

Listen in and learn how you can make money as an illustrator, build a thriving business out of it, and live a well-balanced life.

Key Takeaways:

Introduction (00:00)

The story behind Tandem For Two (01:20)

Rapid-fire questions answered (02:39)

From being an engineer to an artist (10:04)

On developing a product (16:35)

Balancing wholesale, retail, and licensing (24:09)

Advice for those who want to design their own products (31:20)

Product presentation tips (37:07)

Tips for educating your audience and marketing (43:26)

How to get more done without being overwhelmed (53:09)

On licensing and contracts (1:00:07)

How do you measure success? (1:09:52)

Episode wrap-up (1:16:43)

Additional Resources:

- Learn more on how to make money as an artist here

- Visit my website here 

- Book a free 15-minute diagnostic call here

- Join The Artist Appeals Facebook group here

Connect with Jennifer

- Check out Jennifer’s Tandem For Two merch and designs here

- Join Jennifer’s mastermind class here 

--

The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise. 

Be sure to follow the podcast on your favorite platform so you never miss an episode!

But what if I tell you that that adage is a lie?

After years of researching, interviewing successful creatives, and learning from my personal experience, I developed a system that helps you unlock your true earning potential as an artist. Hence, the birth of The Artist APPEALS.

In this week’s episode, I’ll share a summary of the APPEALS, a seven-step system that will help you get a good foothold on being a profitable artist. 

After all, what good is following your passion for art when you can’t put food on the table?

Listen in as I talk about the APPEALS system and learn how you can finally make money as an artist and build a thriving business off of your artwork. (P.S. Check out the Additional Resources section in the Show Notes for added valuable information.)

Key Takeaways:

Introduction (00:00)

What does APPEALS mean? (00:54)

Making a collection of art (02:14)

What products would your art fit on? (04:18)

How are you going to present your work? (05:27)

Educating your audience about your work (11:35)

How do you amplify your work? (13:52)

Licensing and contract terms (16:09)

Defining what success means to you (18:04)

The step “zero” (21:17)

Additional Resources:

- Season 1: The Artist Appeals System Overview episode here

- Learn how to find your voice as an artist here

- Check out the FREE resources mentioned in my book here

- Need a step-by-step guidance? Check out my online course offer here

- Learn more on how to make money as an artist here

- Visit my website here 

- Book a free 15-minute diagnostic call here

- Join The Artist Appeals Facebook group here

--

The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise. 

Be sure to follow the podcast on your favorite platform so you never miss an episode!

Joining me in this week's episode of The Artist Appeals is a good friend of mine, a former college professor turned entrepreneur, Harve Tannenbaum.

Today, he's graciously sharing with us his creative and lip-smacking good Tannenbaum hot sauce collection, how it all started, and the process behind producing and selling it to the public.

I tell you, though, this hot sauce collection is not your regular kind of hot sauce. It's an art! 

And it shows from the flavor combinations (I sure enjoyed tasting them all!) to the well-thought packaging details and to how these products are distributed.

Be sure to tune in to learn more about how to incorporate arts in making a food product and build a thriving business.

Key Takeaways:

Introduction (00:00)

Meet Harve and his hot sauce collection (00:49)

What is a botanical and artisanal hot sauce? (02:10)

How it all started? (07:31)

Artwork in entrepreneurship (17:19)

On the importance of packaging (18:11)

Marketing and logistics processes (29:05)

On contracts and licensing (46:11)

Selling food products in supermarkets (52:32)

How to measure success? (1:08:04)

Additional Resources:

- Learn more on how to make money as an artist here

- Visit my website here 

- Book a free 15-minute diagnostic call here

- Join The Artist Appeals Facebook group here

- Check out Tannenbaum’s hot sauce collection here

--

The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise. 

Be sure to follow the podcast on your favorite platform so you never miss an episode!

Artist block is real and happens even to the best of us. The causes can be many and varied. And if you're a professional artist, it's a serious matter that could potentially destroy your thriving art business.

How do we avoid it?

Well, honestly, it's not about avoiding it but understanding and overcoming it. And in this week's episode of The Artist Appeals, I will share with you how I (hopefully, you can, too) find inspiration from a children's book.

Listen in as I drop valuable nuggets from this surprisingly inspiring children's book by Peter H. Reynolds and how you can also find that inner voice in you to get going and make more art.

Key Takeaways:

Introduction (00:00)

Reading The Dot by Peter H. Reynolds (01:06)

Make a mark (06:45)

Sign your artwork (07:33)

On minimalism (08:48)

Find someone to encourage you (09:10)

Make variations and experiment (10:04)

The power of repetition (11:58)

Sharing that inspiration (12:30)

Episode wrap-up (13:04)

Additional Resources:

- Learn more on how to make money as an artist here

- Visit my website here 

- Book a free 15-minute diagnostic call here

- Join The Artist Appeals group on Facebook here

--

The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise. 

Be sure to follow the podcast on your favorite platform so you never miss an episode!

Joining us today in The Artist Appeals podcast is the toy genius, Matt Nuccio. Matt is a toy designer, inventor, manufacturer, and consultant all rolled into one. He is currently the President of Design Edge Inc. - a family-run toy company based in New York.

What started to be a graphic design house in a suburban New York home, Design Edge has turned into a toy design powerhouse and development agency over the past three decades - helping toy and game entrepreneurs become big businesses.

It has worked with big brands like Disney, Marvel, Barnes and Noble, and many others.

And today, Matt is generous enough to share everything you need to know about toy designing, manufacturing, marketing, licensing, and distribution.

So, if you’re serious about getting into toy development and making your idea the next big thing, then make sure to tune in to today’s episode with Matt.

Key Takeaways:

Introduction (00:00)

Rapid-fire questions answered (01:05)

What is the first step in developing a toy? (06:03)

How do you price a toy? (10:30)

Finding a toy agent and how it works (18:10)

Product presentation and marketing (21:33)

What are the KPIs that make a toy potentially successful? (36:51)

Testing toy process (38:46)

How to scale a toy business? (46:23)

On contracts and licensing (57:17)

Lessons you can learn from Matt (1:02:14)

The future of the toy market (1:08:30)

Additional Resources:

- Learn more on how to make money as an artist here

- Visit my website here 

- Book a free 15-minute diagnostic call here

Connect with Matt:

- Follow and message him on LinkedIn here 

- Visit Design Edge here

--

The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise. 

Be sure to follow the podcast on your favorite platform so you never miss an episode!

We lose motivation at one point or another, and usually, we wait for inspiration to strike before we get back to work. But I’m here to tell you that you don’t have to wait for that spark; you got to make it happen. You have to work on your art even when you don’t feel like it.

So, in today’s episode of The Artist Appeals, I’ll share five tried-and-tested quick tips on how to get motivated to make more art even when life gets crazy busy. And if you need some inspiration, take a peek at my newly organized art studio and see how I did mine.

Key Takeaways:

Introduction (00:00)

Clear your studio (01:53)

Organize your supplies (05:17)

Take the doors off of your cabinets (06:33)

Realize what you have (07:39)

Put your favorite inspirational art books in your studio (08:33)

Additional Resources:

- Learn more on how to make money as an artist here

- Visit my website here 

- Book a free 15-minute diagnostic call here

- Join us on Facebook here

--

The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise. 

Be sure to follow the podcast on your favorite platform so you never miss an episode!

As artists, we don’t learn entrepreneurship in school. We’re continuously taught the theories and rich techniques for perfecting our craft. And once we set our wings out there, whether you admit it or not, we struggle with the business side of things most of the time.

Our guests couldn’t agree more with that. Adam and Kelly were painters turned potters who eventually learned the ropes of running a business. 

They started as a young couple in Toledo, Ohio, who found good opportunities to begin anew in Key West, Florida. 

What started as a small business selling in art fairs has become a full-time pottery business in multiple locations and with a team. And now they’re making up to 10,000 pots a year in varying sizes, doing commission works, and running an art gallery.

Key Takeaways:

Introduction (00:00)

Meet Adam and Kelly (00:42)

Rapid fire questions answered (02:46)

How Adam and Kelly started Key West Pottery (24:20)

Tips for hiring a staff (40:00)

How to be consistent with social media postings (43:27)

Photography tips and tricks (47:23)

On licensing and contracts (57:34)

What’s the commission process for sculptors? (01:02:48)

How do you measure success and happiness? (01:06:46)

Additional Resources:

- Connect with Adam and Kelly here

- Learn more on how to make money as an artist here

- Visit my website here 

- Book a free 15-minute diagnostic call here

--

The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise. 

Be sure to follow the podcast on your favorite platform so you never miss an episode!

Make it toyetic! That’s what Azhelle’s mantra is to her followers. 

For over ten years, Azhelle has been making her mark on the toy industry. She has worked with some of the finest toy companies in the world, like Toys R Us, Party City, and Madame Alexander, to name a few. And her toy designs have made MILLIONS of dollars!

But even with all that success, she felt like something was still missing…

It was during her climb through the corporate ladder she became aware of her love for teaching. Given her vast knowledge, Azhelle decided to share what she has learned all these years with the newcomers through her highly-rated podcast Making It In The Toy Industry.

Today, Azhelle is widely-known in the industry as the Toy Coach. Aside from being a rockstar consultant for toy companies, she empowers newbies to explore the industry fearlessly through her online course, The Toy Creators Academy.

Key Takeaways:

Introduction (00:00)

The #1 top-selling toy that she has built (00:44)

One thing that Azhelle loves to do in the business (02:26)

What would you tell your younger self? (07:28)

The first tool she designed professionally (11:31)

How to come up with ideas (12:55)

How artists make a profit (27:49)

Tips and tricks on packaging a product (30:53)

What makes a toy popular? (34:09)

How do you come up with a system (52:10)

How do you measure success? (01:02:32)

Additional Resources:

- Learn more on how to make money as an artist here

- Visit my website here 

- Book a free 15-minute diagnostic call here

--

The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise. 

Be sure to follow the podcast on your favorite platform so you never miss an episode!

For this week, I'm bringing you a re-release of one of my favorite episodes. As we're working to produce new exciting episodes, I hope you'll enjoy this full-length interview with none other than Ashley Longshore!

Ashley is a fine, self-taught artist that has earned A LOT of money.

In 2015 alone, she sold over 1 MILLION dollars worth of art! She's making it happen! 

AND... She's done all of this WITHOUT galleries. 

Listen along as she shares the secret to her success! This episode is one you won't want to miss.

Ashley Longshore is entertaining, motivational, and UNFORGETTABLE!

DISCLAIMER! There is lots of swearing in this episode. If swearing offends you, I recommend taking a pass on this episode. Additional Resources: - Learn more on how to make money as an artist here

- Visit my website here  -- The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.  Follow the podcast on your favorite platform, so you never miss an episode!

Content warning - Language, drinking

Todd Arsenault is the director of the art department at Dickenson's College. He was the associate professor as of 2007.

Drake gives us an honest take on his experiences and shares with you what he thinks goes into making a good photo, as well as some advice for taking, storing, and printing photos, sharing art online, and more!

In this episode, Tracy and I discuss his patented technique, subtractive drawing, the story and techniques behind it, and touch on his workshops, framing, and other career-related stories and advice. We will also begin a new segment where I ask my guest five rapid-fire questions.

In this full length interview, I interview the cofounder of the King's Courtyard Artists' Collective about how they got started. They changes and growth they have made and where they are going in the future!

See some of the changes and artwork the artist of Kings Courtyard Artists' Collective have made to the space over the years! See some of the amazing murals that grace the walls of the secluded and secret courtyard. And check out the unique and eclectic collection of artwork the artists of Kings Courtyard Artists' Collective have on display! 

You can check out all this and more from this in person interview at TheArtistAPPEALS.com!

In this episode of The Artist APPEALS, we talk to the founder and CEO of Artistic Design Group Julie Ager!

And Why You Should Only Make ONE Print! 

Learn all this and more in this interview with the founder of the modern photography movement NeoModern, podcast host, and workshop leader HM Rubin! 

She shares how she discovered her artistic voice and style. She also talks about how she creates commissioned pieces for collectors in her unique abstract style. And she talks about how she has developed collectors that collect and come back to her for new artwork over and over! 

His personal gallery in Maine is home to workshops and his annual exhibit can get over 1,500 guests in a weekend!

In this episode, we talk about his origins, creativity, as well as a host of other topics with the amazing photographer and deep thinker John Paul Caponigro!

How are you staying creative during Covid?

I wanna hear from you, hit reply and leave a comment!

And even MORE interesting is she's self-taught. AND she's done all this WITHOUT galleries. 

Listen along as she shares the secret to her success! This episode is one you won't want to miss. Ashley Longshore is entertaining, motivational, and UNFORGETTABLE!

DISCLAIMER! There is lots of swearing in this episode. If swearing offends you I recommend taking a pass on this episode. 

She's had greeting cards published by Papyrus Recycled Greetings, Legacy, and in Trader Joe’s! Now she sells her mugs retail and wholesale. And her mugs are sold in over 100 independent brick and mortar retailers across the United States.

Through years of experience, she has developed unique methods of taking back control of the customers' experience with Print on Demand. She has found ways to make up for the lack of personal service that can typically be part of the print-on-demand experience and shares some easy and actionable tips and tricks you can use to surprise and delight your customer in this episode of The Artist APPEALS.

Where to register your copyright: 

https://www.copyright.gov/registration/

To find your images online try doing a reverse image search. Here'e how: 

https://smallseotools.com/reverse-image-search/

Tools that will help you do a reverse images search: 

https://www.prepostseo.com/reverse-image-search

Other sites that help you find images include:

https://tineye.com/

In this short podcast I talk about the skills needed to create artwork for art licesning. I talk about why I belive it is one of the hardest fields of art to break into. But then, I also share why I belive this is one of the most important fields to get into to earn a living as an artist!

In this full-length interview, I talk with an amazing artist!

• If you need inspiration...
• If you need encouragement... 
• If you need ideas for ways you can start making money with your art right now...

THIS is the episode for you!

In this full-length interview, I speak with the artist Jennifer Mercede! Here work is licensed AND she sells locally and to collectors! She offers inspiration AND great actionable ideas you can use to start marketing, and selling your artwork today. Even if you haven't created it yet!

In today’s short 10 minute podcast we talk about some high-level ideas for creating a successful business.

Inspired by one of the guest speakers at Art Biz Jam and the owner and CEO of @DesignCuts @TimRoss. :)

And what is the difference between a POD and a marketplace website? Find out in this short 10-minute podcast.

But, if you want to be famous...

If you want to "go down" in the art history books...

In this short podcast, I talk about the 3 things I see that contribute to making an artist famous.

I spent the day at @susquehannaartmuseum. It was fabulous. :) In this short podcast, I share some of my thought on the importance of looking at other artwork. The inspiration if can bring. And the benefits. 

She shares how she got into rubber stamps. How she promotes her company. 

AND

This episode has great actionable advice on how you can state earning money without having to make and pay for a website! 

In this podcast Cindi shares:

• How she finds artists.
• How to submit your work!
• The products they make.
• How they select artwork and how she monitors and tracks what products are working.
• Royalty rates!
• Industry vocabulary
• Common acronyms and their definitions.
• The most important licensing and contract terms to know!

This episode reveals SO MUCH critical information about getting your art onto products… you will NOT want to miss it!!!

What will your artistic niche be? I want to know!

You can follow and tag me on IG as @erin.circles.

Whatever your medium or even if you’re just an entrepreneur...

What is the most important thing you have to do to be successful? I reveal the #1 thing in the previous episode. In this episode, I share the second most important thing. It may be second, but it's nearly as important. So check out both episodes. And start doing more of this today! 

In this short teaser episode, I share with you a couple of tips and tricks from the first full-length interview of the season with Elizabeth St. Hilaire!

What’s the easiest thing you can do to get more exposure for your art? Discover the simplest trick in today’s short podcast. It’s so easy your gonna kick yourself if you are not doing it already!

Plus 2 more bonus tips from Elizabeth St. Hilaire’s upcoming interview!!

In the short 10 minute episode, I share with you brief, actionable things that you can do right now to grow your network. Summarized from the forthcoming episode and interview with Elizabeth St. Hilaire

Check out the full episode on here!

Just finished up the evening shenanigans from Art Biz Jam. And the Inside Scoop on Art Biz Jam.

Themes, mood boards, the major art licensing conferences, and some background noise from my family...

Listen to the end to learn THE BIGGEST SECRET to success I've ever learned!

PS. Have questions? Ask me and I might just create a podcast answering your question. :)

I also give you a homework assignment.

Your homework is to make a menu of what products you want to offer.

What will you print your art on? Let me know by posting on your SM platform of choice and tagging #TheArtistAPPEALS.

What’s on your menu?

What products can you offer?

And how do they complement each other?

Listen now for more details. 

In this short 10 minute episode, we talk about things you can make with your art.

• What can you make?
• What should you make?
• What will you make?

I offer some suggestions and examples of how previous guests on The Artist APPEALS make money with their art. And the different things they make to create multiple revenue streams.   

Also, ArtBizJam is this week! If you haven’t gotten on it yet you should… This is a great opportunity to really learn the business of art licensing. Online ArtBizJam is this week! If you haven’t signed up you should! It’s virtual and starts Wednesday. Some amazing speakers including yours truly will be presenting.

What do you think?!

Get out there! Go to a museum! Look at art. It will inform your work and inspire you!

Listen to the end to hear the story of how my painting teacher once promised anyone in the class an A if they made something SO ugly that everyone hated it... What do you think happened?

Today's cover photo is a picture of my kids and my crafting table. This space is right behind my computer where I do post-production and image editing. It’s. Small space but you make do with what you have and make it work! :)

You can also ask me questions and I might answer them here on the podcast or I might even make you a video on YouTube!

Drop me a comment and I’ll answer your question!

In this episode you’ll hear: 

[2:35] How and Why Jane Transitioned from Photographs to Instillation Gallery Art 

[5:50] Jane’s Most Current Obsession 

[9:45] How Travel can Influence Art  

[12:40] Stepping Out of Your Shoes, Even as an Established Artist 

[16:10] The Inspiration to go Naturally from Physical to Online 

[21:54] Constant Transitions Obtain Multiple Revenue’s, Jane’s Next Transition Journey to Art Supplies & Books 

[29:00] Balancing Exposure While Sharing on Social Media 

[34:00] Pros of Selling Product Exclusively and Solely  

[36:36] Understanding Contracts 

[40:21] Expectations VS Reality of Licensing  

[44:30] Identifying Joy with Product Development  

[49:35] Picking the Avenues You Enjoy with Amplifying  

[58:00] The Epidemy of Success Through Jane’s Eyes 

[1:03:20] What’s Next for Jane and Her Successful Art Journey 

[1:04:50] The Color Process 

[1:09:20] Jane’s Studio Set up   

[1:13:43] Jane’s Favorite Conferences and Travel Spots 

Links Mentioned:  Cairo Museum  

Jane’s Website 

Janes Online Course’s 

Apps Mentioned:  

We Video 

Photoshop 

Places Mentioned: 

Megalithic island 

Egypt 

Italy 

People Mentioned:  

Jane Davenport 

Books Mentioned: 

Circe – Madeline Miller  

The Wilbur Smith Egyptian Series – Wilbur Smith 

Alice in Wonderland – Maggie Taylor 

Erin's Links:

LinkedIn

Twitter

Website

EyeConnects Crafts

The Artist Appeals Podcast

As the obvious illustrates, Jen has an extensive background in the art industry. However, she also has been an educator for over for 50 years. She has helped students in many ways to not only teach them but help them recognize their successes and even reach some extraordinary success levels. Jen gives the audience some great insight on the history and current realms of the art world. During this episode, we also get to hear some amusing, educating and heartwarming stories that Jen gladly shares.  

In this episode you’ll hear: 

[1:42] Jen’s Background, Journey and School in Art 

[11:50] How Jen Utilized College to Obtain Traditional, Non-traditional, Conventional & Social Tasks 

[12:40] Open Studio Takeaways and Productivity  

[18:28] Agent of Change 

[24:40] 3D Printing Accessibility Today 

[27:00] Aligning Yourself with Creativity, People are Product 

[28:18] Series of Student Questions for Bill Gates Results in Teamwork 

[29:35] A Director’s True Form of Delivery and Collaboration 

[34:19] It is not your Product Identity, it is the Client’s 

[37:10] Focused Presentation  

[41:00] How to Sell A Product & Rebuilding Identity  

[42:18] Rewriting Art History 

[43:18] Education Not Being Seen as a Commodity  

[44:30] Art is About Existence, Replication Vs Uniqueness  

[45:53] Jen’s Rules for Success for her Student’s  

[46:50] About Cultural Agency & Production  

[50:00] Economic Regulations Effect on Creative Growth 

[57:00] Organizing without High Tech 

[1:04] Outreach and Community  

[1:12] The Difference of Copyright and Patents  

[1:14:31] True Copyright Definition 

[1:17:50] Helping Other’s Find and Define Success  

Links Mentioned: 

Jen Grey – Jen Zen  

U of I  

Bradley University 

Marilyn Institute  

Baltimore Museum of Art 

Space Gallery 

Bit Law 

Books Mentioned: 

Graphic Artist Guild Handbook 

California Lawyers for the Art 

Required Reading Copyright Law of US 

The Wizard of Oz 

The Primacy of Drawing 

New Perspectives of Painting 

Painting Today 

The Drawing Book  

Illustrator’s Annual 

People Mentioned:  

John Cage 

Joseph Beuys 

Jackson Pollok 

Steven Spielberg 

Michael Pruitt 

Ad Reihnheart  

Archie Boston  

Rockerfeller 

Erin's Links:

LinkedIn

Twitter

Website

EyeConnects Crafts

The Artist Appeals Podcast

Waldorf Gallery was constructed in 1923, it holds over 170 artists artwork, and the gallery is 20,000 square foot. This is a substantially large and successful gallery. Erin Kellem originally obtained her degree in photography fine art and made a pivot to mixed media. Kellem shares her path to becoming the curating manager to this successful gallery. Kellem also discusses how they operate, manage, organize, and communicate with both artists and customers to maintain the successful reputation this gallery is known for. There are many contributing factors that go into how an art gallery can operate successfully, but there are also many key points on how artists can successfully publicize their artwork in galleries. Kellem is here to share these influences with listeners. To any artist who has wondered about the Art gallery world or even one’s who seek interest in furthering their knowledge or path to success as an artist, will take away a great deal of tips from listening to Sparler and Kellem’s informative episode together.  

In this episode you’ll hear: 

[4:20] Erin’s Shift from Photography to New Inspirations  

[6:40] Erin’s Mixed Media Path and Journey for Depth  

[9:50] How Erin Became a Part of Waldorf 

[11:28] All About Waldorf’s World, Business, Art and Sales 

[18:35] How Presentation and Connections are Linked Within the Gallery and How it Directs Towards Success 

[21:30] The Significance of Galleries Giving Ownership 

[23:00] Gallery Space Transformation and Details for Artists 

[27:00] Balancing and Being Aware for Proper Presentation  

[30:30] Differentiating and Grouping Artwork  

[33:13] Numerous Educating Routes to Take 

[41:32] Waldorf’s Art Walk 

[45:24] How the Gallery Amplifies and Markets  

[51:20] Gallery Licensing and Contracts and Building the Relationship 

[59:35] Measuring Different Mediums of Success  

[1:03:50] Testing Art Avenues and Triggering Viewers  

Links Mentioned: 

Erin Kellem 

Waldorf Iconic Gallery   

Apps Mentioned: 

HootSuite 

Meatedgar 

People Mentioned:  

Jon Paul  

Erin's Links: 

LinkedIn   

Twitter 

Website 

EyeConnects Crafts 

The Artist Appeals Podcast

In this episode you’ll hear: 

[2:30] Jeffrey’s Photography and Animal Niche 

[5:45] The Botney Project’s Impact on Jeffrey 

[10:40] How/Why Jeffrey Pursued his Photography Dream 

[15:00] As his Gallery Exposure Grew, His Motivation for Art Grew... Leaving the Corporate World Behind  

[17:40] Starting New After Relocating to Reach Success 

[22:20] Listening to Other’s 

[24:30] Products Produced from Photography/Marketing Material 

[28:22] Jeffrey’s Evolution of Educating Utilizing his Artwork  

[30:15] Choosing Galleries  

[31:50] Tracking Gallery Sales and Gallery Sale Incentive  

[38:00] Newsletters, Guestbooks and Software for Amplifying  

[41:50] Communicating with Galleries   

[44:05] Gallery Contracts and Details 

[47:54] Do Galleries Expect Exclusivity? 

[50:00] Open Edition Print Process 

[53:00] Owning Artwork, Sign Your Work  

[54:17] What’s for you, Gallery or Art Shows? 

[56:30] Success is Striking Others and Balancing Efforts  

Links Mentioned: 

Jeffrey Stoner’s - Linked In 

Constant Contact – Online Marketing Company 

Jeffrey Stoner’s – Photography Website  

Xanadu Gallery – Scottsdale Gallery 

People Mentioned:  

Martin Davy  

O Winston Link  

Erin's Links: 

LinkedIn   

Twitter 

Website 

EyeConnects Crafts 

The Artist Appeals Podcast

Paula dives into many tips and tricks that contribute to the success of artists, as well as the business of art. She shares how making pure relationships are a necessity, the important of attending workshops, keeping up with digital media, connecting and much more. Paula has a widespread of experience in both the art and business world that will help drive to success! 

In this episode you’ll hear: 

[2:00] Amateur VS. Professional Photographers 

[3:05] Paula Photographs and Publishing History 

[6:30] How the Couple Networked Start Up Funds 

[8:38] Real Relationships are the Gold Mind  

[10:50] Managing with Digital Media 

[12:19] Paula’s Teaching Compound and Studios 

[14:19] Artwork VS. Product 

[15:14] Artwork Informs Product, Product Supports Artwork 

[17:00] Publishing Supports Work 

[19:20] Books Educates Body of Work and How Paula Educates & Communicates  

[21:10] How Events and Expos Aids & Educates  

[25:18] Obtaining Perfection with Presentation and How it Varies 

[29:50] What Curators Prefer  

[31:00] Archival Pigment  

[35:13] What Describes Fine Artwork 

[38:15] All About Editing and Broadness  

[41:00] Informative Stories Enhance Art 

[44:20] Let Project Lead, but be Aware… Evade Control, Discover Opportunities 

[49:00] Paula Recommends Mary Virginia Swanson  

[51:22] Keeping Up by Chronological Cataloging & Contracts 

[58:15] Improving Impressions 

[1:01:03] Gratification and Digging Deeper is Success  

[1:06:50] Leaning into The Vision 

Links Mentioned:  Lodima Press – Old Fashion Developer 

Arts of Our Time – Paula’s Nonprofit Organization  

MailChimp – Domain Website 

Paris Photo – Expo 

Books Mentioned: 

San Francisco: Twenty Corner Markets and One in the Middle of the Block – Paula Chamlee 

High Plains Farms - Paula Chamlee 

Ninth Street Women- Mary Gabriel 

People Mentioned:  

Paula Chamlee 

Michael Chamlee 

Edward Western 

Ann Ray  

Mary Virginia Swanson  

Erin's Links: 

LinkedIn   

Twitter 

Website 

EyeConnects Crafts 

The Artist Appeals Podcast

Not only does she have the years of experience, she has also managed to branch out in more ways then anyone would think possible. Leaving her with a gift of information to share with young and growing artist all over. Joanne has a passion for helping and inspiring others. In fact, how she defines success is by making a difference in other’s lives and, in this episode, she will surely make a difference in yours. She believes in building a community, supporting one another as artists and has even created multiple, unique avenues as a way of reaching out to others. Joanne shares with us many tips and tricks on her path to success, although she has endured life obstacles, as any of us… she never missed an opportunity to continue to grow her knowledge or help another grow theirs. Joanne was kind enough to share some of her screenshots and visible images for us to enjoy, login to www.artistappeals.com and follow along to get an inside peek at what Joanne has achieved as an artist.   

In this episode you’ll hear: 

[3:00] About Joanne’s Almost 40 Year Art, Creations and Calligraphy  

[4:40] Joanne’s Different Use of Lightroom and Lettering  

[8:25] The Booth Where Joanne Began Her Greeting Card Passion 

[11:45] Joanne’s Journey of Licensing Started Before Licensing  

[12:25] The Impact of Shows and Conferences  

[15:10] Lead Time and Company Sizes 

[17:25] Pag & Planograms  

[23:30] Designing Goes Beyond Just Product  

[27:40] Organizing and Tracking an Abundance of Information Starting with Development   

[31:35] Providing More to Art Directors Can be Helpful  

[33:00] All About Joanne’s Zenspiration  

[38:00] Zentangling VS. Zenspiration  

[42:10] How the Passion of Teaching Becomes Beneficial  

[44:52] The Making of Joanne’s Videos  

[46:50] Automating Through Social Media Plus Newsletters, Blogs & Pinterest  

[50:05] Building and Impacting Community Through Art and Writing  

[53:30] Joanne’s Spiritual and Inspirational Practices  

[55:04] Expanding Opportunities with Inspiration and Instant Gratification  

[58:00] How to Be Prolific and the Importance of Repurposing Work  

[1:02:33] Creative Process and Workflow Using iPad 

[1:07:00] Care Emojis as a Supportive Tool - Becoming an App Developer 

[1:11:00] Joanna’s Branched & Blessed Journey  

[1:12:14] Success is Making a Difference in the World 

[1:14:09] Embrace the Evolvement of Technology  

Links Mentioned: 

Artistappeals.com  lightroom 

National Stationery Show 

Surtex Licensing Conference  

Creativation  

Burton & Burton  

Sakura 

Pinterest  

Enso Circles 

PNG 

Joanne’s Links: 

Joanne Fink 

Zenspirations  

Zentangle  

Joanne’s Etsy 

Joanne’s Pinterest Community Page 

Joanne’s Videos 

YouTube 

Books Mentioned: 

Zenspiration – Joanne Fink  

My Spiritual Journey – Joanne Fink   

People Mentioned:  

Joanne Fink 

Patricia Lounis  

Michael Woodward 

Suzuki  

Apps Mentioned: 

Procreate  

iOrnament – Mandala Maker 

Airdrop – File Transfer 

Photoshop  

Erin's Links: 

LinkedIn   

Twitter 

Website 

EyeConnects Crafts 

The Artist Appeals Podcast

Casper now works for a small company called AV Design. This company designs 3D animation for consumers, one commonly known consumer their company creates for is, Lego. 3D Art has evolved and advanced in many ways over the years, where now you can create almost anything from animation art. Casper helps to identify the many specializations and options out there in animation and 3D art. The art world is unique because it can often have differing complexities and specifications depending what avenue an artist chooses to pursue. Casper helps to describe the details and platforms accompanied by the 3D and animation avenue.    

In this episode you’ll hear: 

[2:00] About Casper’s Work 

[4:00] First Job After College 

[5:28] How to Enter the 3D World Today  

[6:27] About Demo Reels  

[8:06] 3D Specializations and Programs  

[10:10] What Can’t Be Made With 3D Animation 

[12:00] 3D in Advertising and Movie 

[13:30] Presentation of 3D Animation and the Evolvement  

[15:55] Time Spent Creating Animation  

[17:40] How Casper’s 3D Company Launched 

[22:54] The Truth Behind Lego’s Shared Stories  

[23:50] Lego Product Launch, Sets and Modeling 

[25:10] The Whole Process of Creating a 3D Animation Video  

[28:04] How the Different Roles of 3D Animation Work Simultaneously  

[29:50] File Naming and Structuring of 3D Work 

[33:10] Copyright Can be Tedious  

[34:20] Caper’s Contracted Secrecy with Lego in Exchange for Work and Experience  

[36:55] How Generations and Technology Have Changed 

[38:31] How to Acknowledge Success Within the Fast-Paced 3D World  

Links Mentioned: 

Casper De La Cruz 

Software Mentioned: 

Maya   3d Studio Max 

Houdini  

Phoenix 

Fume 

Erin's Links: 

LinkedIn   

Twitter 

Website 

EyeConnects Crafts 

The Artist Appeals Podcast

Flora has always had an entrepreneur drive about her, although from the beginning she felt all she needed was the be an artist to feel complete. Later in her art career, she discovered that she had a passion in teaching and decided to further her career, which ultimately lead her to more fulfillment and success. Not only does Erin and Flora impart on Flora’s journey and success, they also unveil the paths and system’s Flora utilized throughout her journey. During Flora’s art career, she has made many transitions. For example, from art to digital, studios and much more. However, Flora has found one important contributor towards her success that remains constant at all career phases, and that is achieving strong support systems and maintaining self-care.  

In this episode you’ll hear: 

[2:00] All about Flora’s Artwork and Art Process 

[5:00] Layering Process, Breaking Habits and Finding a Flow State  

[7:55] Evolving with Methods and Techniques  

[9:16] Why Flora Expanded Her Art Career Further and How it Fulfilled Her 

[13:50] The Destined Path to Flora’s First Book  

[14:40] Making a Living, Learning and Gaining Audience with Art by Teaching 

[17:30] Transitioning from Art to Digital  

[21:20] Flora’s Various Studio Platforms 

[24:00] Livestream Teaching Tips 

[26:00] Forms of Communicating and Educating with Audience Outside of Social Media 

[28:55] Overcoming Marketing Pushbacks by Avoiding Selling Techniques  

[33:00] Effective and Simplified System in Handling Her Business 

[38:54] Why Flora Chooses Limited Licensing in her Art World   

[41:56] Don’t Feel Insecure About Asking  

[43:00] Learning Has not Stopped on Flora’s Third Book to Write  

[44:24] Wellbeing Defines Success 

[47:10] Self-Care Work Contributes to Artwork  

[49:09] Flora’s Reflection and Support System Aids in Her Success 

[50:45] How Flora Found Her Support System and Their Radiate Sessions 

[54:00] How the Internet Can Come in the Way of Connecting  

Links Mentioned:  Creative Live 

Vinmeo 

Hey Flora 

MadMini  

Word Press 

InfusionSoft 

Livo Camera 

Papaya 

Books Mentioned: 

Brave Intuitive Painting – Flora Bowley 

Creative Revolution – Flora Bowley 

Pixie Lighthorse 

The Art of Aliveness – Flora Bowley 

People Mentioned:  

Flora Bowley 

Beth Hunton  

Audrey Hawkins – Papaya Art Owner 

Many Artists understand the importance that comes with licensing, but rarely do we identify the opportunities of Art licensing. There is no degree or training for Art licensing, so this platform is often overlooked. However, it is a beneficial and necessary part of the art world. In this episode, Erin and Michael discuss many details contributed to art licensing such as, trends, claiming art, the evolution of licensing and software, being versatile, how to control art and rights and much more. We get to discover Michael’s background, current work environment and teachings he executes in his art career. To any of those interested in pursuing art licensing, or even any artists out there who know that being educated on all the elements of licensing will benefit their career, this episode is a great episode for you to take advantage of. 

In this episode you’ll hear: 

[2:45] All About Michael’s Company and Background 

[6:30] Transparency, Art and Photography 

[8:25] He Became the Father of Art Licensing  

[9:08] How the Internet Resulted in Product Change and How it was Managed  

[15:03] How to Stand Out in a Saturated World by Eliminating Wasted Time 

[20:00] What Publishers Seek  

[21:40] Educating Trend Forecasting, Pleasing Retailers and Importance of Colors 

[25:27] Systems for Handling Overwhelm   

[33:30] Older Computer System VS. Today’s Systems for Volume  

[35:00] Managing Staff, Properly Executing and Expansion 

[37:00] Simplified System and Protocols for Artwork and Artists  

[42:38] The Importance of Unique Titling and Metatags  

[45:47] What You Must Know About Licensing and Copyright 

[48:00] Educating on How to Take Control of Your Art and Rights  

[52:56] Where Art and Licensing Success is Headed  

[54:40] Pros and Cons of Creating Uniquely  

[57:00] How to Educate Students and Find Artistic Style (the 7 Elements) 

[1:02:38] Expand Ideas by Attending Shows 

Links Mentioned: 

Michael Woodward’s LinkedIn 

Art Licensing 

Software Mentioned: 

Lightroom 

Photoshop 

Illustrator  

Books Mentioned: 

Licensing of Art 101 Edition 3 Michael Woodward 

Art Licensing 101 Michael Woodward 

Licensing Art and Photography 101 Michael Woodward 

Cherish always felt destined with art, she took her destiny and achieved an impressive education background with a triple major in illustration, fine art and graphic design. Cherish has pursued her art skills, obtained experience with fashion apparel, graphic design, technology, publishers, and even built her company from the ground up. This gifted artist has mastered success with her passion of inspiring customer’s through artwork and creating various platforms for artist to not only connect but to also help educate each other. Cherish shares much of her gained knowledge with Erin, while also covering the necessary platforms of appeals for Artists to understand and utilize on their path to reach success. Tune in to discover some helpful tips and steps Cherish used to reach her success by continuing to exploit her passion to inspire others with her art.  

In this episode you’ll hear: 

[2:35] About Cherish Artwork and Company 

[5:30] Process of Cherish Developing her Voice  

[8:50] Desire to Develop own Artwork 

[10:48] Copywriting VS. Trademark 

[12:48] Discovering all About Domains 

[16:58] Transitioning Artwork to Products to Obtain Revenue Streams 

[18:20] Maintaining Control of Copyright to Utilize Artwork on Various Platforms  

[20:20] Being Versatile with Artwork Revenue   

[22:17] Connecting with Customer Base  

[23:48] Creating Art Therapy for Different Environments  

[27:17] Finding Your Style and Story While Balancing Customers 

[30:23] Stunts on Presentation Spots 

[36:40] Organizing Applications and Artwork 

[44:50] File Naming Convention  

[46:44] Brand marking Your Piece, Product or Art (In person and Online) 

[52:34] Licensing and Various Ranges of pay 

[56:30] Success is Not Achieved Overnight, Persistence is Necessary  

[57:38] Define Your Own Success, Avoid Pressure, Embrace Community and Connections  

[59:48] Adopt Aspects You Can Control  

Links Mentioned: 

LinkedIn – Cherish Flieder 

Facebook – Cherish Flieder 

Something to Cherish -Cherish Flieder’s Product Site 

Wesbite – Cherish Flieder’s Helpful Site 

Copyright – Site to Obtain a Copyright 

Zentangle – Meditation Series 

MailChimp – Marketing Platform 

Licensing Group – Cherish’s Art Licensing Group 

Shopify  

Etsy 

Author’s Mentioned: 

 Jen Zen – Zentangle Series 

Apps Mentioned: 

Notion 

Evernote 

Books Mentioned: 

The Graphic Artist Handbook