If you’re a copywriter curious about how to negotiate royalties into your contracts and get paid on a whole new level, this episode of the Freedom Found Copywriter Podcast is an absolute must-listen.

Tune in To Learn:

• What a ‘Control’ is in Copywriting and why you should be testing yours asap
• How to negotiate royalties with big & small clients
• The best way for Copywriters to get hired, even in the face of AI
• How Kim Krause Schwalm mastered her craft, client relations, and career as a copywriter

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

***Get Kim’s limited-time deal → Save 60% on Kim’s Top 4 Trainings for Copywriters UNTIL MARCH 31, 2026 MIDNIGHT PT >>> Use code SAVE60 here: https://kimschwalm.com/training/ 

This includes 60% off: Million-Dollar Controls & The Get Dangerously Good Copywriting System and more! → Learn more about Kim’s Trainings here: https://kimschwalm.com/training/ 

Connect with Krystle:

→ The KC Website: https://krystlechurch.com/ 

→ Juno Membership for Copywriters: https://krystlechurch.com/Juno 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church 

Annual planning for copywriters doesn’t have to involve taking on as many clients as possible or burning yourself out on social media. And it definitely doesn’t have to involve a 20-tab spreadsheet you never look at again.

In this episode, I’m breaking down how I plan my year as a copywriter, what I focused on first, and how I make business decisions that support consistent clients, steady income, and actual breathing room in my copywriting business.

This is for copywriters who want to improve how they’re operating as a business owner - only listen in if that’s you!

✨ Mentioned in this episode:

→ Join Juno, our membership for copywriters who want support with client acquisition, scalable offers, and long-term business growth for just $175/mo: https://krystlechurch.com/juno 

→ Get The Essential Annual Planning System for Copywriters for just $77: https://krystlechurch.thrivecart.com/essential-annual-planning-system/ 

Tune in To Learn:

• How I approach annual business planning as a copywriter
• What freelance copywriters should plan before setting revenue goals
• How I structure my year around client acquisition, not hustle
• Why flexibility matters more than perfect plans in a copywriting freelance business
• How to reset your year if January didn’t go the way you hoped

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

→ The KC Website: https://krystlechurch.com/ 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church 

→ Connect on LinkedIn: https://www.linkedin.com/in/krystle-church/

“It’s too expensive.”

“I need to think about it.”

“Now’s not the right time.”

If this has you questioning your worth, your rates, or your entire sales process—you are not alone. These are normal objections copywriters hear at every stage of business. The key is learning how to decode them instead of internalizing them.

In this episode, we’ll unpack why these price objections aren’t always what they seem—and how to respond in a way that strengthens your positioning instead of costing your copywriting business clients.

Tune in To Learn:

• What the most common pricing objections really signal (hint: it’s rarely about the money)
• Why “too expensive” usually means unclear value—or misaligned audience
• How to handle “I need to think about it” without chasing or discounting
• The deeper mindset and messaging work freelance copywriters need to close high-quality clients with more ease

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✨ Mentioned in this episode:

→ Get clarity with your personal 1:1 Offer Suite & Pricing Alignment Session with Krystle Church. DM her on Instagram or LinkedIn for info!

Instagram: https://www.instagram.com/krystle.church 

LinkedIn: https://www.linkedin.com/in/krystle-church/ 

Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church 

In this episode, we’re diving into a belief-shifting conversation about how your pricing is impacting your sales, your inquiries, and your ability to grow. Because here’s what most copywriters don’t realize: pricing is either positioning you well or making clients skip over you for the next person in line. Your rates communicate your positioning, your perceived value, and your identity as a service provider.

Whether you’re a copywriter undercharging out of fear or overpricing without anchoring the value, this episode will help you recalibrate your pricing strategy with clarity.

Tune in To Learn:

• Why most freelance copywriters have pricing that’s either too low or too high—and how to know which one you are
• The hidden costs of undercharging (burnout, resentment, client churn)
• The psychology of price and how it shapes your perceived value in the market
• How to align your copywriting rates with your season of business, experience, and goals

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✨ Mentioned in this episode:

→ Get clarity with your personal 1:1 Offer Suite & Pricing Alignment Session with Krystle Church. DM her on Instagram or LinkedIn for info!

Instagram: https://www.instagram.com/krystle.church 

LinkedIn: https://www.linkedin.com/in/krystle-church/ 

Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church 

We’re getting into it all like → Why taking orders, chasing clients, and trading time for dollars will never give you the freedom you're looking for (even if you're busy and making decent money)

Tune in To Learn:

• The freelancer mindset that's keeping you trapped 
• What it actually means to think like a business owner 
• The questions business owners ask that freelancers don't
• How being around people who already think like business owners accelerates your transformation

Ready to make the shift? Juno enrollment is open through Tuesday, November 25th. Join at krystlechurch.com/juno.

Listening after enrollment closed? Join the waitlist and we'll let you know when spots open again.

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

→ The KC Website: https://krystlechurch.com/ 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church 

Tap ‘PLAY’ to listen now!

Tune in To Learn:

• Why the conversations you're having about the copywriting industry are either propelling you forward or holding you back
• The difference between copywriters who are thriving right now vs. those who are struggling (hint: it's not just strategy)
• How proximity to the right people rewires your brain to believe bigger things are possible
• Why consumption isn't enough anymore—you need connection, collaboration, and real conversations
• How Krystle used proximity and positive propaganda to build the business she has today

>> ANNOUNCEMENT: JUNO LIVE IS HERE! Our first-ever immersive, interactive event connecting female copywriters around the world in deep conversations, networking, & business strategy → Grab Your Ticket Here: Krystlechurch.com/Juno-Live 

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church 

This is Part 6 of The Shift Series—the final episode on what it takes to move from where you are to where you're meant to be whether you’re a copywriter at the beginning, or advanced in your career.

Press ‘PLAY’ to listen to the episode now!

In this episode, we're covering:

• What is possible on the other side of a transition season
• The questions to ask yourself right now to clarify your own vision (what's your gap? who are you becoming? what does your environment look like?)
• What you actually need to get there: the right environment, ongoing support, and the right relationships
• The invitation to stop doing this alone and step into the space that will support your becoming

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

>> GET YOUR EARLY BIRD TICKET TO JUNO LIVE: Krystlechurch.com/Juno-Live 

>>Join the waitlist for Founding Member Juno Seats here: Krystlechurch.com/Juno 

Resources & Follow:

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church 

And it's not a reflection of your skills or credentials as a copywriter. It's because you're waiting to be ready, trying to do it alone, or preparing as a form of procrastination instead of taking decisive action. If that sounds like you, copywriter, this episode is going to show you how to finally move forward.

*This is Part 5 of The Shift Series—a 6-part mini-series on moving through transition instead of staying stuck in it.

Tap ‘PLAY’ to listen now.

Tune in To Learn:

• The honest difference between being stuck and being in transition (and how to diagnose where you really are)
• The three reasons you've been stuck so long: waiting to be ready, doing it alone, and preparing instead of acting
• Why "ready" never comes—and why moving is HOW you get ready
• What it actually takes to get unstuck: start NOW, change your environment immediately, get support

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Ready to finally move forward? Join the waitlist for our private female and non-binary copywriter community, Juno! This is an exclusive membership for those working in the copywriting industry and a chance for copywriters to get strategy, coaching, referrals, and build their network with like-minded peers. >>Join the waitlist for Founding Member Juno Seats here: Krystlechurch.com/Juno 

Resources & Follow:

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church 

This is Part 4 of The Shift Series—a 6-part mini-series on building the relationships as a female copywriter that support your becoming.

>> Press ‘PLAY’ to listen now <<

In this episode, you’ll learn:

• Why comfortable proximity doesn't create growth (it creates stagnation)
• The four types of relationships you need during transition: people who challenge you, share perspectives, collaborate with you, and reflect your next version
• What makes friendships feel expansive vs. draining
• How to actually find these relationships (and why you have to be intentional)
• Why I created Juno—the space I looked for for years and couldn't find

Ready to surround yourself with the right community of copywriters? Join The Copy Classroom Newsletter at krystlechurch.com/copyclassroom to get the behind-the-scenes of building a copywriting business that gives you more than it takes.

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Like this show? Write a 5-star review — even just one sentence helps me bring you more content each week. 

Resources & Follow:

→ Join the BEST Membership for Women & Non-Binary Copywriters: https://krystlechurch.com/Juno

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Follow on IG: https://www.instagram.com/krystle.church 

In this episode, we're covering:

• Why transition is actually identity work (not just a strategy problem)
• What it means to undo who you've become in a beautiful collection of changes to become who you want to be
• Why you can't hold onto the old version while stepping into the new one (and what happens when you try)
• The fears that keep us clinging to who we were (losing yourself, outgrowing people, being too much)
• How identity transformation actually happens (new experiences, mirrors, practice)

This is Episode 3 of The Shift Series—a 6-part mini-series on navigating the gap between who you've been and who you're becoming.

>> PRESS PLAY TO LISTEN NOW <<

Join The Copy Classroom Newsletter at krystlechurch.com/copyclassroom for weekly behind-the-scenes insights on building a business that supports who you're becoming (not just who you've been).

**********

Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

***Get on the waitlist for the best female-only copywriting community in our industry → https://krystlechurch.com/Juno

→ The KC Website: https://krystlechurch.com/Junottps://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church 

In this episode, we're covering:

• The truth about becoming: you can't create new beliefs in old environments
• Why you literally cannot step into a new season while you're still in your old environment
• What happens when you try to become someone new in a space that only knows the old you
• How the women who move through transition fastest approach their environment differently

This is Part 2 of The Shift Series—a 6-part mini-series on what it really takes to move from where you are to where you want to be.

>> LISTEN TO THE EPISODE NOW <<

Not on my email list yet? Join The Copy Classroom Newsletter at krystlechurch.com/copyclassroom — I have something coming soon and you won't want to miss it. 

**********

Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Follow on IG: https://www.instagram.com/krystle.church 

Tune in To Learn:

• The emotional and logistical signs you're in a transition season (and why recognizing them changes everything)
• Why transition seasons feel so lonely—and why it's hard to talk about with people who aren't in one themselves
• What it actually means to live in the gap between who you were and who you're becoming
• Why the discomfort you're feeling isn't failure—it's growth
• What's possible on the other side of transition (and why it's worth staying in the gap)

This is Episode 1 of The Shift Series—a 6-part mini-series on what it really takes to move from where you are to where you want to be.

>> Pres 'Play' Now

Not getting The Copy Classroom Newsletter yet? It’s where Copywriters learn to think like Business Owners. Get Edition 01 instantly here: Krystlechurch.com/copyclassroom 

**********

Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Follow on IG: https://www.instagram.com/krystle.church 

Today, I’m pulling back the curtain and revealing everything about Juno: the *BRAND NEW* coaching-led community I’ve been quietly building for copywriters who're ready to move differently. 

You’ll hear the story behind why I created it, what makes it different from every other community out there, and how it’s designed to support the next version of your business. If you’ve been craving deeper conversations, clearer strategy, and a room full of women who actually get it… tap ‘Play’ to get all the details.

Tune in To Learn:

• How Juno is different to other copywriter communities
• What happens when you step into a room that reflects who you’re becoming
• The two curriculum tracks launching inside Juno (and how to know which one’s for you)
• What the full 6-month experience looks like—coaching, critique, community, and curriculum
• Why this isn’t just support—it’s belonging, momentum, and strategy that moves with you

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🌙 Doors to Juno open soon & the waitlist is now live! Founding spots are limited, so if you’re feeling the pull… now’s the time to step in.

Krystlechurch.com/juno-waitlist 

Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church 

In this episode, I’m sharing how to recognize the season you’re in—and how to know when it’s time to find your people again. Especially if you’ve been trying to figure it all out on your own lately, this one’s for you.

Tune in To Learn:

• The 6 tell-tale signs it’s time to find your community
• The No.1 thing missing in our Copywriting Industry
• Different ways to tap into or create a new community
• Why I made Juno and who it’s for

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Get on the waitlist for my new Copywriter Community, Juno that’s opening Founding Member seats soon: Krystlechurch.com/junowaitlist 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church 

Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

In this episode, we’re unpacking the real reason so many talented, hardworking copywriters feel stuck in the in-between: not because they’re off track, but because they’re building without proximity, support, or reflection. If you’ve been quietly wondering why it all still feels so heavy—this conversation is the recalibration you didn’t know you needed.

Because you’re not behind.

You’re just ready for a new kind of room. Tap ‘play’ to listen now.

Tune in To Learn:

• Why feeling “behind” is often a signal—not a symptom
• The subtle ways isolation slows your growth (even when you're working hard)
• What proximity to the right people actually does for your business
• How to shorten your timeline without rushing the process

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🔗 Join the waitlist for Juno: Krystlechurch.com/JunoWaitlist 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church 

If you’ve been feeling like growth is taking longer than it should, this episode is your reminder that you’re not behind—you might just be building in isolation.

Tune in To Learn:

• The hidden cost of building alone (and how to shift it)
• How personal environments shape professional momentum
• The difference between any community and the right community
• How to reflect on the rooms you’re in—and whether they’re serving your growth
• What’s coming soon inside Juno, and why it might be your next step

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Get on the Waitlist for Juno, our new female & non-binary copywriter-only community coming soon: https://Krystlechurch.com/Junowaitilst  

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church

In this snappy pep talk, Krystle dives into the transformative power of finding your tribe. Drawing from her own experiences of moving to Barcelona and actively cultivating a new community, she discusses why surrounding yourself with the right people is crucial—not just for personal growth but for professional success as well. This episode will inspire you to rethink your connections and embrace new relationships that challenge and champion you AND your business!

Tune in To Learn:

• Why the right community matters deeply if you’re a copywriter
• How new relationships can spark personal and professional growth
• Steps to actively seek out and cultivate meaningful connections
• The impact of outgrowing old relationships and embracing new ones
• Strategies to surround yourself with people who push you to excel

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church 

In today’s milestone episode, I’m taking you behind the scenes of creating 200 episodes for the Freedom Found Podcast—and what this journey has taught me about the true power of consistency, delayed gratification, and playing the long game. I’m sharing the hard truths, the not-so-glamorous moments, and the lessons learned from showing up every week even when results weren’t immediate.

If you’ve ever thought about giving up on a goal or doubted whether your efforts were paying off, this episode is your invitation to see things through to the other side. Because success often shows up in the most unexpected ways, long after the work has been done.

Tune in To Learn:

• How being consistent will build trust & authority for your brand
• The compounding effect of taking small actions weekly
• Why delayed results are actually some of the most powerful results you’ll get!
• The truth about quick wins vs. long-term gains
• My pep talk and accountability nudge to audit your current business goals

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church

In today’s episode, I’m breaking down why we’re ditching discounts in 2025 and the best ethical urgency strategies we’ve discovered to drive sales.

Because the real reason people buy has nothing to do with a deadline and everything to do with what’s already happening in their lives. You’ll learn how to tap into urgency that feels relevant and compelling to your audience, plus two powerful tools we use inside Freedom Found Collective to increase conversions without cheapening the offer.

If you want to stop relying on discounts and start selling in a way that attracts the right buyers, this episode is for you.

Tune in To Learn:

• Why discounts didn’t notably increase our conversions—and what actually did
• How to create Urgency Themes that make your audience feel compelled to buy now
• The Quick-Win Timeline Promise and how it makes your offer feel instantly valuable
• How to replace ineffective launch tactics with strategies that attract higher-quality buyers

🚀 Next step: If you loved this deeper episode, you’re going to love The Copywriter MBA—our 5-day live training event starting February 10, 2025.

We’ll be covering how to sell more of your copywriting course, product, or program—without discounts or gimmicks.

➡️ Join us now at krystlechurch.com/copywritermba for free

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church 

Along the way Amy is sharing her thoughts on pricing, positioning yourself as a strategist, not an order taker, and what she thinks copywriters need to do to stand out in the world of AI today.

Hit ‘Play’ now and listen to this special What Made The Difference episode of the Freedom Found Podcast.

Tune in To Learn:

• How Amy accidentally became a serial business owner
• The key ingredients copywriters need to be seen as a strategist by their clients
• Why some copywriters charge $3k and others $30k for the “same” work
• Amy’s top success influencers and the importance mentorship played in her career

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church 

→ Connect with Amy Posner at: http://www.amyposner.com

→ Follow Amy Posner on LinkedIn: https://www.linkedin.com/in/amyposnerbusinessgrowthmentor/

Tune in To Learn:

• How the holistic program approach helped Alethea change her business priorities
• How Freedom Found Collective helps copywriters scale their business
• The key changes Alethea made to work less and take more vacations
• How FFC continues to adapt and better itself for the copywriters we serve

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Apply for your Free Scaling Call here and information about the next cohort of Freedom Found Collective: https://form.typeform.com/to/ojkkzqwE 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church 

In this episode of The Freedom Found Podcast, I’m pulling back the curtain and telling all on what happened in the KC Brand in 2024. I’m taking you along as I review the strategies and goals we set for our business and how they panned out in real life. Discover which goals were achieved, which fell short, and the valuable lessons learned along the way.

Then swipe the nugget of wisdom most helpful to you as you grow your copywriting business this year. I’m sharing our experiences with increasing profit margins, decreasing working hours, prioritizing scalable offers, and taking multiple vacations. This episode is packed with actionable advice and inspiration to help you make 2025 your most successful year yet!

Tune in To Learn:

• How Krystle and Dale increased their profit margins to nearly 80%
• Why we decided to prioritize their scalable offers over the KC Copy Studio
• How they decreased their working hours to less than 30 hours per week
• The importance of setting clear priorities and focusing on what truly matters in business

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Apply for your Free Scaling Call here and information about the next cohort of Freedom Found Collective: https://form.typeform.com/to/ojkkzqwE 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church 

This episode is perfect for copywriters who want the inside scoop on maybe why past launches haven’t recently worked or how to ensure your next one does. 

Tune in To Learn:

• What bonuses work and what ones don’t
• How answering customer questions will make you sales
• What happened when I sent 3x the number of launch emails
• How to build brand loyalty so people buy over and over again

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church

Listen in to this interview where Michelle spills the tea on how working together transformed her messaging, confidence, and put her on the map as the Go-To Beauty Copywriter.

Tune in To Learn:

• How getting an outside perspective on her messaging changed everything
• How she built a waitlist of hot clients ready to work with her
• The mindset shifts she had to overcome
• The shifts made to her website & Instagram marketing

Want to give your business a Glow-Up like Michelle’s?

Join our next cohort of Copywriter Camp here: krystlechurch.com/camp 

**********

Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church 

But for some reason 3 out of every 4 Discovery calls you get on end with “Let me think about it!” Or “I’ll get back to you soon” 

Yet they rarely ever come back with a ‘Yes, I’m in!’

If that’s you, we know you’re doing something right to get people to the call, but the call itself isn’t doing your or your client the service is should be! So if you’re not closing 80% or more of your sales calls, it’s time to upgrade the outdated Discovery call for a process that gets you more ‘YES’ clients before you even end the zoom room.

Tap ‘PLAY’ on this episode to hear my 4 Secret Sales Call Strategies

Tune in To Learn:

• Why I don’t call them Discovery Calls anymore (and why you shouldn’t either)
• How to position your pitch as something prospects start asking YOU for
• The 5-Part Sales Call Process that facilitates successful conversations
• What business owners are looking for most in copywriters they contract to in 2025

Want to install the full feel-good sales call strategy that’s been working for me for years into your business? Enroll in Sales Call Genius Masterclass Now: https://krystlechurch.com/sales-call-genius 

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church 

If you’re a copywriter struggling to sign new clients for projects or retainers but you’re not sure why it’s just not working — this episode is for you. Today, we’re breaking down a step-by-step process to help you diagnose what’s going wrong with your lead generation efforts. Whether it’s your offer, your messaging, or how you’re showing up, figure out in just 25 minutes or less how to get to the root of the problem so you can start fixing it.

Tune in To Learn:

• The first thing you should assess when leads aren't coming in
• Why a messy offer might be losing you leads
• How to assess if you’re reaching the right audience
• The role consistent visibility plays in attracting leads
• Where to start to improve your lead gen system
• Why lead nurturing might be your missing link

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church

We took questions from the women in the room about how to develop, grow, and scale a scalable offer. We dug into how to know if your product idea is actually a good idea, how to decide between which goal to start with first. And so much more.

Tune in to this Live Coaching Session where Dale and I share our experiences, thoughts, and opinions candidly.

And if you want to be on the list in the future to get opportunities like this and other free fun events and learning opportunities we do for copywriters, head to Krystlechurch.com right now to sign up for one of our freebies to join the list.

Tune in To Learn:

• The three elements needed to create the perfect offer
• How to prioritize which goal should come first
• How to give yourself permission to start now

Email the word ‘CAMP’ to hello@Krystlechurch.com for more information on Copywriter Camp and when our next enrollment date will be.

**********

Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church

Lauren’s journey with us inside Freedom Found Collective not only revamped her entire approach but also re-ignited her passion for her business!

We focused on swapping out a fire hose of information for a nurturing garden hose approach, leading to stellar student outcomes and renewed enthusiasm in her business. Alongside my Co-Coach Dale and with our background in curriculum design, we helped Lauren map a detailed curriculum that brought newfound clarity and results. Trust us, if you’ve got a course, you’ll want to take notes on this one.

Tune in To Learn:

• What to do when your course isn’t getting rave reviews
• The keys to student engagement and completion
• The importance of real-world applications in your course curriculum 
• How to turn your passion into profitability

Apply for your Free Scaling Call here and information about the next cohort of Freedom Found Collective: https://form.typeform.com/to/ojkkzqwE 

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church

Pull up a seat with Sheena and I as we explore the pivotal decisions and customized coaching processes we use in Freedom Found Collective that turned Sheena’s overwhelming client demands into a streamlined, profitable business model that’s helping her scale. 

She is such an ideal client for us because Sheena was ready ot roll up her sleeves and build momentum for her growth from day one inside of the program! Let's break down how, in just a handful of months, she’s achieved what many aspire to — maintaining her income while working less.

Tap ‘Play’ to listen now!

Tune in To Learn:

• The magic of reducing work hours effectively
• How personalized coaching transformed Sheena’s business
• Key strategies for managing junior writers
• Maintaining six-figure income with a lighter workload
• Emotional neutrality in business ownership

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Apply for your Free Scaling Call here and information about the next cohort of Freedom Found Collective: https://form.typeform.com/to/ojkkzqwE

Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church

Karina's story is not just about achieving financial balance; it's a saga of breaking generational cycles and redefining what true support looks like in a modern marriage. She shares intimate anecdotes of marital conflicts, strategies for being the main breadwinner, and the often-overlooked importance of a solid support system.

Walk Away Knowing:

• How to start balancing work and entrepreneurship with your life
• How career-jealousy can show up in marriage
• The power of collaborative communication
• Strategies for breaking generational cycles

Register for The FREE 5-Day Challenge Going Down September 9th: The Work-Optional Copywriter Now → Krystlechurch.com/Challenge

**********

Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church

Connect With Karina F. Daves: Social: Instagram.com/karinafdaves 

Website: https://karinafdaves.com/ 

Podcast: https://karinafdaves.com/podcast-page

Tap ‘Play’ now to dive into Rob’s journey, exploring how stepping into the unknown and embracing uncertainty became key to his success. This episode is packed with actionable insights and hard-earned wisdom that will challenge your perspectives and hopefully, ignite your drive.

Rob’s candid advice is a can’t miss!

Walk Away Knowing:

• The three game-changing strategies for copywriting success
• How to leverage mentorship and peer connections for growth
• How to face fears & the power of taking bold action
• The crucial role of community in entrepreneurial success
• Why investing wisely in your business can accelerate growth

🔑Plus >> LISTEN TO THE SECRET PART 2 EPISODE HERE: Krystlechurch.com/Rob In this secret, 10 Min episode Rob tells all on how The Copywriter Club IRL Event was a total mistake that turned into the biggest in real life event in the industry for years to come. Listen Now.

Register for The FREE 5-Day Challenge Going Down September 9th: The Work-Optional Copywriter Now → Krystlechurch.com/Challenge

**********

Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church

Connect With Today’s Guest: Social: Instagram.com/marsh8, https://www.instagram.com/thecopywriterclub 

Website: https://thecopywriterclub.com/ 

Free Resource:  thecopywriterclub.com/findaclient

In this episode of the Freedom Found Podcast, I reveal how Dale and I confronted our own endless burnout and made radical changes to our business to make us happier in it. What started as an overwhelming hustle ended up as a powerful transformation towards a work-optional lifestyle.

Discover how we turned our business around to prioritize flexibility and time off, and what you can do to avoid the same pitfalls. You’ll get an inside look at our journey from feeling trapped in a business model that didn’t fit our lifestyle to crafting a system that supports our dream life.

Walk Away Knowing:

• The pitfalls of overworking in business
• How we redesigned our business model
• Steps to achieving a work-optional lifestyle
• The importance of aligning work with personal freedom
• Lessons learned from our journey to more flexibility

Register for The FREE 5-Day Challenge Going Down September 9th: The Work-Optional Copywriter Now → Krystlechurch.com/Challenge

**********

Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church

In this raw What Made the Difference episode on the Freedom Found Podcast, Nicole reveals how she sculpted her path to sustainable success while setting boundaries and redefining what freedom truly means for an entrepreneur and now a CEO. 

From overcoming burnout to embracing patience and personal growth, her story is a masterclass in strategic pivoting and deliberate detachment from her business as her identity - a mindset all entrepreneurs need to adopt.

Walk Away Knowing:

• How quitting can be liberating
• How Nicole transitioned from teacher to thriving entrepreneur
• The importance of focusing on one priority for growth
• The step by step of closing one business to prioritize another
• The impact of setting boundaries and redefining success
• How to embracing patience and personal growth for lasting success

Register for The FREE 5-Day Challenge Going Down September 9th: The Work-Optional Copywriter Now → Krystlechurch.com/Challenge

**********

Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church

Connect With Nicole Culver: Social: https://www.instagram.com/nicoleculver/ 

Website: https://nicoleculver.co/

If you’ve ever felt stuck wishing for new clients or more consistent sales, only to find your efforts scattered and lacking results - this Freedom Found Podcast episode is a can’t miss. I’m sharing one of the top lessons that, once I learned, changed EVERYTHING in my business - and had us growing more than ever.

Since implementing this, Dale & I have transformed our business into a more profitable, efficient, and enjoyable venture, and it all comes down to prioritizing these two key areas.

Walk Away Knowing:

• The real impact of Selling
• How Serving builds client loyalty
• Balancing priorities for business growth
• Overcoming distractions to stay focused
• Real-life insights from Copywriter Camp

Register for The FREE 5-Day Challenge Going Down September 9th: The Work-Optional Copywriter Now → Krystlechurch.com/Challenge

**********

Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church 

🧠Whether you're crafting copy, refining your offerings, or fine-tuning your business model, inside this episode of The Freedom Found Podcast, Prerna and Mayank are serving up tactical advice, from the easy way to start making Data-Driven Decisions, to Leveraging the '4P Momentum Machine' to facilitate the sustainable growth of your business.

Walk Away Knowing:

• Why You Need to Start Documenting How You Work
• How To Level Up As A Copywriter & Start Thinking Like a Strategist
• Discover the monumental difference between thinking you're tracking data and actually doing it. 
• How to Take Your Wealth Beyond The Business

🔑Plus >> LISTEN TO THE SECRET PART 2 EPISODE HERE: Krystlechurch.com/Contentbistro To swipe Content Bistro’s 4P Momentum Machine Framework to amplify your business's growth and sustainably. Listen to this bite-sized episode now!

Register for The FREE 5-Day Challenge Going Down September 9th: The Work-Optional Copywriter Now → Krystlechurch.com/Challenge

**********

Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church

Connect With Content Bistro: Social: Instagram.com/@contentbistro

Website: https://contentbistro.com/ 

Watch Content Bistro’s Free AI Training: https://contentbistro.com/amplify/

Announcing this *highly anticipated* episode revealing the results of this MASSIVE change I made in my business 12 months ago and how this strategy could help you, too. So tap ‘Play’ now and listen as I dive into a time when my business seemed to grow in all the wrong ways while my profits were shrinking.

I’ll share my journey of realizing that even as my business expanded and my team grew, profitability wasn’t as straightforward as it seemed. If you’re struggling to see where your money is going or how to boost your take-home income, this episode is for you.

Walk Away Knowing:

• Why increased revenue doesn’t always mean higher profits
• The unexpected draw-backs of growing a team
• How to spot and fix hidden profit leaks
• Balancing team expansion with profitability
• Simple strategies to increase your take-home pay

Register for The FREE 5-Day Challenge Going Down September 9th: The Work-Optional Copywriter Now → Krystlechurch.com/Challenge

**********

Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church

This isn’t your typical success story — Jen opens up about the personal, real moments that shaped her multi-million dollar company. 

Jen shares candidly about confronting guilt and shame around wealth, the emotional challenges of sacrificial living we often don’t know we’re trapped by, and the surprising truths behind achieving and sustaining success. This episode offers a rare glimpse into the personal struggles and triumphs that even seasoned founders rarely discuss.

Don’t miss this chance to hear how you can break the mold, too.

Walk Away Knowing:

• The defining choice that shifted Jen’s career
• How deep self-trust led to unprecedented success
• Navigating the guilt and shame of wealth
• The intersection of wealth, gender dynamics, and empowerment
• Building a lasting legacy beyond financial success

🔑Plus >> LISTEN TO THE SECRET PART 2 EPISODE HERE: Krystlechurch.com/Jen In this secret, 20 Min episode Jen Szpigiel shares the BEST piece of advice I’ve ever heard to start rewriting your relationship with your business. Listen Now.

Register for The FREE 5-Day Challenge Going Down September 9th: The Work-Optional Copywriter Now → Krystlechurch.com/Challenge

**********

Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church

Connect With Jen Szpigiel: Social: Instagram.com/Becomingiconic 

Website: https://becomingiconic.co/ 

Free Resource: https://becomingiconic.co/magazine

In this episode, I reveal a crucial lesson that transformed our business from overworking to thriving. Discover how shifting priorities and focusing on the right skills can drastically improve your results while reducing your workload.

I’ll share the pivotal moment when I realized that business is a skill—one that can be developed and optimized just like any other. You’ll learn how we transitioned from working 50-hour weeks to achieving record revenue with significantly fewer hours. Plus, get actionable insights on the importance of mastering selling and seeking mentorship to fast-track your success.

Curious about how you can achieve more with less effort? Hit ‘Play’ now to find out how a shift in mindset and approach can lead to extraordinary results!

Walk Away Knowing:

• The Skill Behind Business Success
• How We Maximized Revenue with Less Work
• Strategic Shifts for Enhanced Efficiency
• How to Start Mastering the Art of Selling
• Leveraging Mentorship for Growth

Register for The FREE 5-Day Challenge Going Down September 9th: The Work-Optional Copywriter Now → Krystlechurch.com/Challenge

**********

Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church

Join me as we sit down with Eman and explore the dynamics of creating our own platforms and plan for freedom in our entrepreneurial pursuits. If you’re a copywriter ready to elevate your business game >> this is a Freedom Found Podcast episode you can’t afford to miss.

Walk Away Knowing:

• Why overcoming challenges in money mindset is essential to your growth
• The power of crafting your brand
• How being a strategist, not just a copywriter can transform your results
• The best way to get visible and shine in YOUR business
• The importance of specializing and niching your business to stand out

🔑Plus >> LISTEN TO THE SECRET PART 2 EPISODE HERE: Krystlechurch.com/eman

Register for The FREE 5-Day Challenge Going Down September 9th: The Work-Optional Copywriter Now → Krystlechurch.com/Challenge

**********

Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church

Connect With Eman Ismail: Social: Instagram.com/@emancopyco 

Website: https://emancopyco.com/ 

Podcast: https://emancopyco.com/podcast/

Welcome to the *What Made the Difference Series* on the Freedom Found Podcast! In this exciting new interview & solo collection, I’ve partnered with some of the industry’s favorite Copywriters & Entrepreneurs, pulling back the curtain to reveal the transformative insights and pivotal lessons from their journeys.

>> Ever wondered what really makes the difference between merely getting by and achieving extraordinary success? You’re about to dive into the conversations that usually happen behind closed doors—those raw, honest discussions that reveal what truly propels top performers forward.

In this introduction episode, get the sneak peek at the powerhouse guests who will be sharing their invaluable experiences and lessons and the first most important success strategy I’ve deployed countless times in my business to get what I want.

In this series you’ll learn from:

•  **Rob Marsh**, Co-Founder of The Copywriter Club, will shed light on how mentorship and stepping into the unknown transformed his career and business.
• **Prerna and Mayank Malik** of Content Bistro, who’ve written for industry giants like Vanessa Lau and Pat Flynn, will discuss how diversifying their revenue streams fueled their phenomenal growth.
• **Eman Ismail**, one of today’s top email copywriters whose work has generated millions, will share her journey from order-taker to in-demand strategist.
• **Nicole Culver**, CEO of a 7-figure coaching business, will reveal how she made the critical decision to go all-in on one idea and what it took to close down the business holding her back.
•  **Jen Szpigiel**, a leading figure in the entrepreneurial space with a multi-million dollar company, will explain how letting go of sacrificial living unlocked unprecedented success.
• **Karina F. Daves**, renowned relationship coach, will offer real-time coaching on overcoming disagreements and share how addressing her own jealousy transformed her life for the better.

Hit ‘Play’ now and discover what happens when top entrepreneurs share their most candid experiences and insights.

Register for The FREE 5-Day Challenge Going Down September 9th: The Work-Optional Copywriter Now → Krystlechurch.com/Challenge

**********

Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Resources & Follow:

***Get the FREE Private Podcast → The Copywriter’s Guide: How to Make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church 

It's not just about having a standout offer—it's about discovering and harnessing what makes your product or service uniquely compelling. If you're struggling to maximize the sales potential of your course, template, or program, this episode will shed light on how to uncover and leverage the differentiators that can propel your success.

Tune in To Learn:

• How we apply differentiation strategies to sell more offers
• The power of uncovering your unique business strengths
• How you can start attracting more customers with uniqueness

Get on the FFC Waitlist: https://krystlechurch.com/mastermind

Get the FREE Private Podcast → Copywriter’s Guide: How to Make $20k Months from your Course, Product, or Template Shop https://krystlechurch.com/privatepodcast 

**********

Resources & Follow:

→ The KC Website: https://krystlechurch.com/ 

→ Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective 

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read: https://krystlechurch.com/copy-classroom 

→ Follow on IG: https://www.instagram.com/krystle.church 

Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

Discover how to bring the vision of your ideal life into your daily routine, blending future aspirations with present actions. I’ll guide you through conceptual insights and tangible steps to make this shift a reality, helping you understand the power of envisioning a bigger future and overcoming limiting beliefs.

I hope this episode empowers you to take charge of your journey and start living the life you’ve always imagined.

Tune in To Learn:

• How to recognize and embrace the call to a bigger life
• The concept of future feeling and how it impacts your present
• Tangible actions to start moving toward your ideal life today

Get the FREE Private Podcast → The Copywriter’s Guide: to How to make $20k Months from your Course, Templates or Program: https://krystlechurch.com/privatepodcast 

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

Tune in To Learn:

• Pre-Selling Strategies
• How to present the offer
• How to send private invitations
• Who to send them to
• And how to open doors with your next cohort already partially filled

Get the FREE Private Podcast → The Insider’s Guide to Tripling Your Copywriting Revenue: https://krystlechurch.com/privatepodcast 

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

I walk you through our experience of cutting the fluff, streamlining processes, and leveraging superior offers to maintain revenue streams—even while moving our lives to new countries and continents! I hope these practical insights and anecdotes challenge your beliefs about work and success the way the experience did for me.

Tune in To Learn:

• How to start re-evaluating your current business calendar
• What in your business deserves your focus and time
• How to cut out the "fluff" and get untethered from your business
• My favorite offers that support this Low-work lifestyle the best

Get the FREE Private Podcast → The Insider’s Guide to Tripling Your Copywriting Revenue: https://krystlechurch.com/privatepodcast 

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ Learn How to Transform Your Copywriting Experience into a Product or Program in Monetize Masterclass

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

If you want to stand out in today’s market it’s time to explore and identify the secret sauce that distinguishes the perceived *great* from the good. I don’t want you to just listen to this episode — get ready to take notes on how to elevate your game with tangible strategies drawn from our proprietary positioning process.

We'll redefine how you see your market presence and clarify why getting specific with positioning isn't merely an advantage but a necessity. With my guidance, you'll learn how to craft a potent positioning statement that won't just sell, but will also resonate with your ideal clients. Ready to leave generic messaging behind and stand out in a crowded market? Tune in and transform the way you approach your brand.

Tune in To Learn:

• How to make your copywriting business stand out and book more copy clients
• Identifying and leveraging core differentiators
• Crafting a compelling positioning statement
• Setting your brand apart from the competition

Get the FREE Private Podcast → The Insider’s Guide to Tripling Your Copywriting Revenue: https://krystlechurch.com/privatepodcast 

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

Tune in To Learn:

• How to create fractional CMO services
• Pitching a new offer to existing clients
• Overcoming your own mental blocks to reach new goals

Get the FREE Private Podcast → The Insider’s Guide to Tripling Your Copywriting Revenue: https://krystlechurch.com/privatepodcast 

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

Today’s Guest: Jessica Perry 

Connect with her on LinkedIn: https://www.linkedin.com/in/jessicaperry63/

→ SO how do you find the *right* marketing strategy for your business?

This is a special Live Coaching episode where a member of the Freedom Found Community gets to sit down and ask me their most pressing business question. Listen to my insightful coaching conversation with Meredith Cooley, a former educator who pivoted to content creation and copywriting. 

She’s seen success in her copywriting business already and wants to know how to amplify that with the right marketing approach. Listen in as we discuss the evolving nature of marketing tactics, the importance of finding passion-driven methods, and practical approaches to lead generation. The episode provides actionable insights for anyone looking to enhance their marketing efforts and scale their business.

Tune in To Learn:

• How to choose the right marketing platform for your business
• How Imposter Syndrome shows up and how to overcome it
• The best way to move forward in your business

Get the FREE Private Podcast → The Insider’s Guide to Tripling Your Copywriting Revenue: https://krystlechurch.com/privatepodcast 

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

Today’s Guest: Meredith Cooley

Website: meredithcooleyb2b.com

In this episode of the Freedom Found Podcast, I’m sharing a bit about my personal journey from freezing up on social media to consistently booking dream clients. If you’ve followed me for a while, you know I prefer more behind-the-scenes marketing than front facing!

Tune in To Learn:

• How to avoid the pitfalls of piecemeal marketing plans and instead focus on effective, targeted strategies
• My top three methods for landing premium clients, including upselling existing clients, establishing a lucrative referral program, and leveraging industry collaborations.
• Plus, I have a special surprise for you—an additional free training video covering twelve essential lead generation strategies for 2024.

Get the FREE Training → 12 Effective Ways to Land Prime Copywriting Clients: https://krystlechurch.com/prime

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

This episode is your dose of entrepreneur inspiration today

Get the FREE Private Podcast → The Insider’s Guide to Tripling Your Copywriting Revenue: https://krystlechurch.com/privatepodcast 

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

This move is a dream years in the making, fueled by a deep-seated love for new beginnings, culture exploration, and the choice to do whatever damn fun thing we want! 

But a lot of logistics needed to fall into place for the business to create a move filled with as much ease as this. Tune in as I dive into the important steps taken to adapt our lives and business for this big change, emphasizing the significance of community, the right set of tools, and a business model that champions work flexibility and personal fulfillment. 

Tune in To Learn:

• Starting to envision and create your ideal business life
• Choosing the perfect business model
• The importance of operational efficiency
• Optimizing time and work as a business owner

Get the FREE Private Podcast → The Insider’s Guide to Tripling Your Copywriting Revenue: https://krystlechurch.com/privatepodcast 

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

Because outdated lead magnets from 2022 aren’t cutting it in today’s market. It’s time to forget about lazy PDFs and cut to the essential steps you need to follow to craft a lead magnet that not only attracts but converts. This is the groundwork for setting up a lead generation system designed for 2024. 

Whether you're looking to fine-tune an existing strategy or overhaul your approach entirely, this episode is packed with insights tailored to elevate your copywriting game. Plus, I'll share an announcement about a new change that's on the horizon!

Tune in To Learn:

• The key mistake hindering your lead generation 
• Why updating your lead magnet is crucial to land copywriting projects in 2024
• Examples of lead magnets that are working right now to drive action 
• Strategies for positioning and marketing success 

Get the FREE Private Podcast → The Insider’s Guide to Tripling Your Copywriting Revenue: https://krystlechurch.com/privatepodcast 

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

Hear how I’ve generated multi-5 figures in sales in the last few weeks by customizing offers to seal the deal. I’m diving into personal anecdotes and strategies from my own process so you can learn the importance of listening attentively to potential clients to understand their unique needs and circumstances - ultimately allowing you to start creating bespoke packages that're more likely to result in sales. 

Tune in To Learn:

• Learn how to effectively customize sales offers to match the unique needs of prospects
• Understand the importance of personalization in the sales process
• Hear real-world examples of how flexibility in offers can lead to successful sales
• Gain practical advice on balancing standardized packages with bespoke offerings to accommodate every client

Get the FREE Private Podcast → The Insider’s Guide to Tripling Your Copywriting Revenue: https://krystlechurch.com/privatepodcast 

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

Listen in to discover how to revitalize your content approach and captivate your audience in 2024 so you can make more sales!

Tune in To Learn:

• The evolution of content strategy in the online space
• Pitfalls of relying solely on educational content
• Importance of thought-provoking content
• Grab-N-Go ideas to elevate your content game
• Actionable tips for staying ahead in marketing

Get the FREE Private Podcast → The Insider’s Guide to Tripling Your Copywriting Revenue: https://krystlechurch.com/privatepodcast 

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

Let's not sugarcoat it; amplifying your earnings requires you to embody a level of sheer audacity and self-certainty that would make Rosa Diaz from "Brooklyn Nine-Nine" proud. I'm about to share why unlocking full potential doesn't start with learning a new tactic, but with banishing those deep-seated limiting beliefs and stepping into the arena of your dreams, where your true power lies. It's time to let her out—the fiercest, bravest version of you who knows how to win.

Tune in To Learn:

• How to reach your goals by playing the game fully
• The importance of self-embodiment in success
• Why inner work precedes strategy
• Why adopting an unwavering belief in your abilities is the first step to growing your copywriting business

Get the FREE Private Podcast → The Insider’s Guide to Tripling Your Copywriting Revenue: https://krystlechurch.com/privatepodcast 

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

Tune in To Learn:

• Efficiency over hours: Learn how working smarter, not longer, can increase both your productivity and your free time.
• Diversifying income sources: Explore how multiple revenue streams can stabilize your earnings and give you the freedom to step away when needed.
• Practical steps to freedom: Gain actionable advice on adjusting your business model to accommodate more personal time without sacrificing income.

🚀 Ready to reshape your workday?

Tune in to learn how to embrace a work-style that celebrates flexibility over grind. 

🔗 Listen to the full episode now!

Get the FREE Private Podcast → The Insider’s Guide to Tripling Your Copywriting Revenue: https://krystlechurch.com/privatepodcast 

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

In my chat with Megan Smyth on her Blaze Podcast, we unravel the magic of making your business work *for* you. We get real about the liberation that comes from streamlining your offer and slashing those incessant "should-dos" that drain your energy and crowd your focus.

Stepping into the shoes of a part-time business owner, I reveal how  I unintentionally mastered the art of prioritizing time freedom, and Megan backs this up by sharing her own experience of achieving more by working less. We celebrate the art of slow living and the sweet victories our past selves only dreamed about. And for a touch of practical magic, we also tackle the discomfort around sales and shine a light on its role in securing your business’s lifeline.

Tune in To Learn:

• How to craft a scalable offer for revenue growth
• How to start celebrating your accomplishments meaningfully
• What time freedom through part-time work success can look like for you
• Why simplifying business operations and your offerings is key to freedom
• Why overcoming sales discomfort is key for consistent growth

Apply to the next cohort of Freedom Found Collective → https://krystlechurch.typeform.com/to/Kdorq86P

Get the FREE Private Podcast → The Insider’s Guide to Tripling Your Copywriting Revenue: https://krystlechurch.com/privatepodcast 

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Listen to the Blaze Podcast hosted by Megan Smyth

→ Freedom Found Collective Mastermind

→ Say ‘Hi’ in Krystle’s DMs

In this episode of the Freedom Found Podcast, I share an eye-opening experience that took me from being 90% ready to invest when I got on the sales call, to being a 0% buyer once the call finished. I’m taking you behind the scenes of this experience to ensure you’re not making the same mistakes with your own sales calls!

 Join me as I unveil the secrets to boosting your close rates and turning every conversation into a step closer to your next big revenue goal.

Tune in To Learn:

• The art of building rapport in just a few minutes
• How to make a prospect feel seen and valued by you
• How to structure your sales calls so they don’t get away from you
• The importance of handling objections (even if you don't want to)

Get the FREE Private Podcast → The Insider’s Guide to Tripling Your Copywriting Revenue: https://krystlechurch.com/privatepodcast 

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

^ The answer to this question is responsible for propelling me into my highest-ever revenue months, unlocking exciting, new opportunities, and ultimately creating more and more freedom as I grow my copywriting business. 

Get a sneak peek inside the private podcast for experienced copywriters in the first episode of the secret series! Inside this episode I’m revealing *exactly* what’s helped me leap ahead time and time again so YOU can swipe & deploy these key mindset shifts in your own business for your next big leap forward. These are game-changers you don’t want to miss!

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Want access to the other FREE Private Podcast episodes → Get The Insider’s Guide to Tripling Your Copywriting Revenue here: https://krystlechurch.com/privatepodcast 

Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

This decision was incredibly scary but thank goodness I took the leap because this one investment became responsible for well over 6-figures in revenue growth shortly afterward. 

Press ‘Play’ now to hear exactly what happened and how a mastermind might just be your next best investment, too. 

Tune in To Learn:

• How much I spent on my first Mastermind
• How I knew it was a good investment to make
• When to say ‘No’ and if it’s fear or logic
• How a Mastermind could be your right next move, too

Get the FREE Private Podcast → The Insider’s Guide to Tripling Your Copywriting Revenue: https://krystlechurch.com/privatepodcast 

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

Then it’s time to lock arms together and fully step up to the plate and hit a home run on your success. The easiest way to do this is to figure out where you’ve not been playing to your full potential and finally tap into the 100% YOU that will drive your business forward.

Hit ‘Play’ to listen to this quick pep-talk episode and harness the inspiration you need to succeed!

Tune in To Learn:

• What operating at 100% actually looks like
• How to recognize when you’re holding yourself back
• What you need in addition to a growth strategy
• How to tap into your best self for the business

Get the FREE Private Podcast → The Insider’s Guide to Tripling Your Copywriting Revenue: https://krystlechurch.com/privatepodcast 

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

The most successful copywriters out there have fostered a community both around their brand but also an inner circle of peers and friends and mentors that have helped them get where they are today. If you want to learn how to do that for yourself, hit ‘Play’ right now and listen in.

Get the FREE Private Podcast → The Insider’s Guide to Tripling Your Copywriting Revenue: https://krystlechurch.com/privatepodcast 

**********

Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

Then listen up! Because I am giving free access to my new limited-series, ‘The Insider’s Guide To Tripling Your Copywriting Revenue’, where I’m teaching experienced copywriters the advanced techniques they need to grow their business.

Inside this limited-series I’m revealing *exactly* how to scale your copywriting business – what’s helped me leap ahead time and time again so YOU can swipe & deploy these key strategies to get more freedom, flexibility, and revenue!

Inside this FREE, Private Podcast, you'll learn: 

1. The Simplified Way To Transition Your Copywriting Business Into $30k-50k+ Months Without More Project Work 
2. The 3 Steps To Getting Your Business On Track Now
3. How To Stop Overworking + Build A Lifestyle You Love In Just 6 Months

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

→ Get the Private Podcast Here: https://krystlechurch.com/privatepodcast

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

Drawing parallels from a personal trekking experience in Reunion Island, I’m revealing a profound truth – sometimes carrying less leads to achieving more. This episode is a must-listen for copywriters and entrepreneurs who find themselves weighed down by an overload of tactics, strategies, and offers, hindering their growth and efficiency.

Ready to take your copywriting business to the next level? Join me for a free live training session where I’m breaking down the essential strategies you need to scale your revenue and time freedom. DM me 'training' on Instagram (@Krystle.Church) for your exclusive link. We’re going to be talking advanced strategies for seasoned copywriters - can’t wait to see you there!

Tune in To Learn:

• How simplifying offers accelerates growth
• The impact of focused marketing strategies
• Building efficient systems for smoother operations
• The art of doing less for more success
• Strategies to streamline your business for scalability

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

Join me as I unearth the mindset behind their success, sharing the inspiring stories of industry leaders and offering valuable insights on how you can cultivate the same high-performance habits. Whether you're a budding copywriter or seasoned entrepreneur, dive into this episode to discover the key to unlocking your full potential and achieve unparalleled growth in your business.

Tune in To Learn:

• Uncover the mindset of high-performing copywriters
• Learn how to overcome imposter syndrome
• My journaling prompt for visualization and goal-setting
• Discover the key to taking action before feeling ready

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

What if you could design a life where work and play intertwined seamlessly, leading to true lifestyle wealth? 

In this episode of the Freedom Found Podcast, we introduce our revolutionary "Life By Design" system, a data-driven approach to help copywriters create a life of abundance and impact - alongside their growing business. 

Join me, Krystle Church, as I recount my personal journey from educator to successful entrepreneur, and how my desire for true lifestyle wealth propelled me to develop this life-changing system for copywriters and marketers with unruly, against-the-grain life goals. Get ready to learn the blueprint for unlocking both business growth and the freedom to live life on your own terms.

Tune in To Learn:

• Discover the concept of "lifestyle wealth"
• Learn how to redefine your work-life balance
• Understand the core of our Freedom in 4 framework
• Gain insights on creating time and revenue freedom

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

Ever dreamt of earning money while you sleep, travel, or spend time with your family? I'm here to tell you that the art of passive income is not just a dream—it's a real achievable goal that can transform your career and your life. As a copywriter, wouldn't you love to sell a course or a digital product *once* and earn from it *repeatedly* without trading more hours? 

Today, I'm breaking down the steps you need to start building your passive income stream and live a life by design, not by default. 

Tune in as I uncover the secrets of creating and marketing scalable offers, aligning your income with lifestyle goals, and so much more.

Tune in To Learn:

• Learn how to create passive income as a copywriter
• Discover the strategies for marketing scalable offers
• Understand aligning income with lifestyle goals
• Find out how to start building passive income streams
• Uncover the truth about the art of passive income

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

In this episode, we explore the common struggles faced by copywriters, online entrepreneurs, and small agency owners as they juggle client work, business management, and personal growth. 

Discover the three major reasons why you might be the bottleneck in your business and gain exclusive insights on how to overcome these barriers to achieve scalable success. 

This is a must-listen for anyone looking to create a more rewarding and efficient business while reclaiming their time and freedom. So, grab your headphones and dive in to uncover the keys to unlocking your time.

Tune in To Learn:

• The importance of systems and infrastructure in scaling
• How to step into the role of a CEO effectively
• The significance of simplifying your business structure
• My personal journey through team restructuring
• Practical exercises to transition into your future self

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

In my latest episode, I share a real-life adventure that uncovered how expectations can wreak havoc on our spirits. Join me on a journey through treacherous volcanic terrain and discover the surprising impact of recalibrating your mindset to find true contentment. 

Expect to gain eye-opening insights on overcoming business frustrations and unlocking the key to long-term success. 

Tune in To Learn:

• Where we went majorly wrong on our volcanic trek
• The detrimental effects of consistent unmet expectations
• How recalibrating your mindset leads to happiness
• The importance of releasing self-imposed expectations

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

Krystle’s not just going to invite you to think about your journey but to shed self-imposed limitations so you can fully step into this year and embrace your limitless self. 

If you’re ready to redefine your life and business, it’s time to hit ‘play’ and dig into this one with me.

Tune in To Learn:

• The power of accepting your calling
• How to let go of self-imposed limitations
• The key to trusting in your own capabilities
• Your first step to embracing the new, untethered version of yourself

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

Tune in To Learn:

• The power of getting out of your comfort zone
• Embracing fear as a motivator
• The significance of running a lean business
• Adaptability as the key to survival
• Creating a business for unforeseen flexibility and emergencies

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

Join me as we unpack the essential strategies for turning your dreams into a reality and creating a life filled with generosity and impact. We'll explore the power of visualization for your big vision, the crucial role of community in your success, and how to achieve clarity in your business goals. Plus, we'll uncover the importance of consistency in your journey and provide insightful strategies for achieving your best year yet.

Tune in To Learn:

• The power of visualization for your big vision
• The crucial role of community in your success
• How to achieve clarity in your business goals
•  The importance of consistency in your journey
•  Insightful strategies for achieving your best year yet

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More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

Tune in To Learn:

• The importance of appreciating growth and hardship
• How to take stock of your year's accomplishments
• The value of celebrating and cherishing your journey
• Unpacking unexpected gifts and wins from 2023
• Harnessing the power of self-reflection for personal growth

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More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

Welcome back to the second annual ‘What We Did That Worked’ episode where I share the exact strategies we deployed as a team or decisions I made as a CEO and how it all panned out. 

I’m not here to sugar-coat anything. This is an hour of KC Brand successes and learning lessons this year and my hope in sharing them is that you can grow without having to get stuck in these specific pitfalls yourself, putting you on a faster trajectory upwards.

🔑 Here are 3 key takeaways:

- Long-term vision trumps short-term profit: how our goals vs. results matched up.

- Simplify to amplify: Honing down to a lean approach and focusing on one or two major revenue streams can lead to more sustainable and impactful business growth.

- Consistency creates momentum: By doubling down on our marketing channels, especially the podcast, we've seen a substantial increase in engagement, establishing a more robust connection with our audience.

Listen to this episode for a deep dive into these strategies, and find out how a calculated blend of investments, simplification, and consistent marketing efforts can set you up for your best business year yet.

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More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

Then, I’ll reveal our exhilarating decision on where we’re heading next. No, we're not seeking another idyllic destination. We are stepping into a thrilling new chapter that I think will bring us all closer together.

Tune in To Learn:

• Where we’re going next (and why we’re leaving in the first place)
• Strategies for deciding to move abroad
• What to consider when choosing a new location
• How to identify gaps in your current environment
• The joy of living with purpose and intention
• Tips for creating a freedom-first business

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More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

Joanne shares about how leveraging the power of podcasts can help foster deep connections with your audience and significantly influence your lead flow and sales.

As for me, I'll be sharing my own story: from journalism to teaching and then to helping women find their voice through copywriting and storytelling.

Tune in To Learn:

• Storytelling with your audience as the main HERO vs. your brand
• How to bring vulnerability and honest conversations into your marketing to foster connections
• What Story-Selling’s really all about and how to incorporate it in what you do.
• How podcasting can help grow your business

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

→ Listen to the original episode number 152 on The B-Word Podcast

→ Connect with Joanne Bolt on IG

Tune in To Learn:

• Our 5 Focus Areas for 7-Figure Growth
• How we’re streamlining our focus
• What it takes to scale a service-based or copywriting business
• Our outlook on this goal and why we decided to share it with you

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

I think far too many are secretive about the key elements they deploy to actually get results, land dream clients, make lots of money, and impact on those around them. 

So, I’m pulling back the curtain today and sharing what I’ve observed in my own journey - and what the many copywriters around me have done to reach success.

If you’re wondering how to scale and grow your copywriting business beyond one-to-one client work? In this episode of the Freedom Found Podcast, I discuss the three key trends that financially successful copywriters are embracing to achieve greater success and impact. 

Get ready to learn how to honor your value, develop a CEO leadership mindset, and diversify your revenue streams. These are *the* strategies and insights that will help you build a thriving and scalable copywriting business in 2024 and beyond.

Tune in To Learn:

• How to honor your value through pricing, clientele, and time.
• How developing a CEO leadership mindset is essential to lead yourself and your business to success
• What copywriters are doing to diversify revenue streams for scalability and growth

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

But the power to growth isn’t about getting it right the first time → It’s about the power of perseverance and resilience. 

In this special episode of the Freedom Found podcast, I share a mantra that has been on my mind for quite some time. “I can't fail if I don't quit”. Join me as I discuss the power of getting back up, redefining failure, and the mindset needed for success. Get ready to be inspired and motivated as we explore the path to achieving your dreams.

Tune in To Learn:

• The importance of staying true to your North Star
• How to embrace challenges and setbacks as opportunities
• The role of resilience in achieving your goals
• Celebrating victories and learning from hardships
• The mindset shift that separates temporary defeat from permanent failure

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More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

Discover the three key factors that played into our decision, including outcome alignment, shared values, and the importance of the investment container. Plus, find out why budgeting and ROI should not be the sole factors in your investment decisions. If you're ready to gain valuable insights into the world of business investments, this episode is a must-listen.

Tune in To Learn:

• How to evaluate investment outcomes and align values
• The importance of choosing the right investment container
• Discover the impact of budgeting and ROI on investment decisions
• How I approach the power of commitment and stretching yourself
• When is the right time to make your next big investment 

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More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

→ You need solid time management to be dedicated both to your client work, but especially to your own business development. Without it, it’s far too easy to stay stuck feeling like every week passes and you don’t get much done to progress your own business.

In this game-changing episode of the Freedom Found podcast, I reveal the secret to 10X your revenue by budgeting your time effectively. Join me as I break down the power of creating a scalable business model and show you how to allocate your time strategically for maximum results. This simple advice will help you begin to unlock new levels of success!

Tune in To Learn:

• My 30/70 rule to growth
• How to transition from service fulfillment to business development
• Uncover the hidden potential in your calendar
• Gain insight into structuring your time to focus on business growth
• Get a sneak peek into how we help our Freedom Found Collective Mastermind clients amplify their growth

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More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read

→ Say ‘Hi’ in Krystle’s DMs

Join me as I share my personal experiences and provide insights on why custom pricing is not scalable or efficient. I discuss the importance of standardizing your pricing and packages to create fairness for all clients and build trust. Plus, I reveal the hidden costs of custom pricing and how it can eat away at your valuable time. Get ready to streamline your business and make 2024 a year of efficient growth!

In this episode, you'll learn:

Tune in To Learn:

• The drawbacks to creating custom packages + pricing 
• The impacts on your business’s scalability and efficiency
• How standardizing your pricing creates fairness and builds trust with clients
• The hidden costs of custom pricing and how it drains your time
• The importance of automating and streamlining your processes for sustainable growth

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More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Say ‘Hi’ in Krystle’s DMs

He doesn’t hold back here and provides insights on how to effectively close sales calls, emphasizing success rates for all marketers and copywriters. We discuss the importance of having the right leads and nurturing them effectively toward your end goal. Plus, if you’re wanting to know more about paid ad data, get ready! We’re touching on paid and organic ads, offering actionable tips on optimizing your funnel processes. 

Get ready to delve into the nuances of analytics that every successful marketer should know.

Tune in To Learn:

• The 5 most important data points you should be tracking monthly
• The number one thing Dale checks on our funnels regularly
• How easy data tracking can be for your business
• Actual recommended close rates for your sales calls 

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More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Say ‘Hi’ in Krystle’s DMs

At the end of the day, the significance of tracking data regularly for consistent growth is KEY! We draw on examples from our own business experiences, and how separating my emotional connection from the business created a more sustainable and healthier relationship with work for me. 

Tune in To Learn:

• My favorite way to gather data to inform your customer journey
• Top lead generation metrics to look at
• The crucial role of analyzing the performance of your content marketing

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More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Say ‘Hi’ in Krystle’s DMs

Join me as we embark on a journey that celebrates the tiny victories, the small steps that add up to create extraordinary success and we explore the magic that lies within the manageable steps we take every day. 

It’s a PEP TALK episode so → get ready to be inspired, motivated, and equipped with the tools you need to make your dreams a reality.

Tune in To Learn:

• The importance of small, deliberate actions
• How to break down overwhelming goals into manageable steps
• The power of persistence and commitment
• How to start taking action towards your dreams
• The rewards of stepping out of your comfort zone

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More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Say ‘Hi’ in Krystle’s DMs

Because the truth is → Booking out your Done-For-You Services doesn’t have to be complicated or time consuming. In fact, there’s ONE simple way you can increase your rates while working just a handful of days a month on client projects: something both Elizabeth and I have done to expand our businesses, revenue, and time. This is one you’re not going to want to miss!

Tune in To Learn:

• The number one trait that creates ongoing momentum for entrepreneurs 
• How Day Rates make up 80% of Elizabeth’s client projects & revenue
• How to know when it’s time to make your own rules 
• How to get in on a major DRG Black Friday offer!

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More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Say ‘Hi’ in Krystle’s DMs

→ Get on the Black Friday Waitlist for Day Rate Genius Masterclass

Today’s Guest: → Elizabeth’s Instagram 

→ Elizabeth’s Website

Get ready to revolutionize your business and live a life filled with generosity and impact. Tune in now to gain invaluable insights and take your business to new heights.

Tune in To Learn:

• The power of day rates to grow a six-figure copywriting business
• How to structure and market a successful day rate offer
• The secrets to creating a white-glove client experience
• The benefits of incorporating day rates into your existing offers

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More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Say ‘Hi’ in Krystle’s DMs

→ Get on the 2023 Black Friday Waitlist

As we near the end of the year, it's time to wake the *F* up and decide if you want another replay of the same routines, challenges, and results in the upcoming year. If you crave something more, something different, and something groundbreaking, then get ready to commit like never before. 

Join me as I guide you through the transformative journey of growth and show you how to revolutionize your life one step at a time.

Tune in To Learn:

• The power of aligning your mindset for success
• The importance of committing to your goals passionately
• The exhilarating journey of transformation and personal growth
• Techniques to overcome self-doubt and push past limitations
• How to make 2024 a year of unprecedented achievement

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More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Say ‘Hi’ in Krystle’s DMs

Instead, I quickly learned that to make this entrepreneurial journey more fun-filled than stressful, I needed to find a way to serve my copywriting clients to a high caliber without being chained to my desk 12 hours a day.

And that’s when the KC Day Rate was born! Tune in to this episode of the Freedom Found Podcast as I delve deep into the realities and triumphs of building a thriving Day Rate service so I could keep living life on my own terms. 

Tune in To Learn:

• How to shift from being an order taker to a business owner 
• Lessons learned from undercharging and burning out 
• Strategies to increase rates and find work-life balance 
• Insights on growing a profitable business with day rates

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More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Say ‘Hi’ in Krystle’s DMs

Join me as I reveal the strategies and insights you need to set yourself up for a year of growth, impact, and profit. I'll guide you through the essential steps, from conducting a SWOT analysis to identifying your goals and gaps, so that you can create a powerful plan tailored to your business. This is the exact process I’ve been taking my private coaching clients through that’s been a total game change for their business growth! Don't miss out on this episode packed with gold nuggets that will redefine your business trajectory.

Tune in To Learn:

• How to conduct a SWOT analysis for your business
• The importance of pinpointing weaknesses and turning them into opportunities
• Strategies to identify untapped markets and collaborations for growth
• The significance of staying ahead of external factors and threats
• How to set clear goals and bridge the gaps to achieve them

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  More from Krystle:

  → The KC Copy Studio

  → Freedom Found Collective Mastermind   

  → Take the Copywriter Quiz + Uncover Your Business Blind Spots

  → Say ‘Hi’ in Krystle’s DMs

In this captivating episode, I break down the difference between being busy and being effective through a powerful story that will make you question which boat you're currently rowing in life. Because contrary to what the online space likes to make you believe, success is not always about doing *more*. 

Hit ‘PLAY’ now and get the full rundown on achieving 10X results with the same effort.

Tune in To Learn:

• The importance of being on the right path (and in the right boat)
• How to assess and shift your business model for maximum impact
• The game-changing power of surrounding yourself with the right people
• Strategies to gain a wider perspective and overcome blind spots

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More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Say ‘Hi’ in Krystle’s DMs

Dig into this episode for actionable steps to help you attract the dream clients you’re after!

Tune in To Learn:

• Learn why improving your messaging is the first step to landing better clients
• Understand the importance of brand positioning and how it affects client attraction
• Hear how copywriters often neglect their own messaging and how to change that
• Discover the value of creating a hyper-specific avatar journey map
• Get actionable steps to attract higher paying and more fun-to-work-with clients

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More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Say ‘Hi’ in Krystle’s DMs

Together we’ll dig into how to start setting hard boundaries and committing to a specific scope of time for work, allowing you to reclaim your personal time and boost productivity. Then we’ll discuss the power of using vacations, plans for scale, and ‘Seasons of Normalcy’ to facilitate more balance for you as your business grows.

In this episode you’ll learn:

→ The power of setting hard boundaries for work-life balance

→ Strategies for navigating Sprint Seasons without burning out

→ The ripple effect of establishing boundaries on your overall well-being + business

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More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Say ‘Hi’ in Krystle’s DMs

As a solopreneur specializing in SEO-driven website copy and design, she’s passionate about helping underserved communities, small businesses, and nonprofits that are women, BIPOC, and LGBTQIA+. But is striving to figure out how to balance her desire to make a difference with the financial realities of these organizations.

Listen in on this personal coaching conversation where I offer guidance and recommendations on how Sara can approach client acquisition from a more human-to-human perspective. Learn how to provide value first, gain authority through service, and attract ideal clients who truly appreciate what you have to offer. It’s time to find the perfect balance between doing work that serves you and doing work that makes you money.

Tune in To Learn:

• The importance of aligning your work with your passion
• Strategies to attract clients without resorting to cold pitching
• How personalized outreach can lead to meaningful connections
• The benefits of building an email list for client acquisition
• Ways to provide value and establish credibility with potential clients.

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More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Say ‘Hi’ in Krystle’s DMs

Today’s Guest: Sara Jeter’s Website

Sara’s Instagram

I’ll be sharing my personal experience and insights on how to navigate the emotional roller coaster of business ownership and learn why tying your self-worth to business results is not only detrimental to your mental well-being but also hinders the growth and impact of your business. By breaking free from the perception that your business defines you, you can find clarity, maintain healthier relationships, and ultimately create a life filled with generosity and success.

Tune in to learn:

• The importance of separating your personal identity from your business
• Practical strategies to create a healthy divide between self and business
• How to overcome the emotional highs and lows of entrepreneurial life
• The benefits of focusing on who you are as a person, not just your professional role
• The impact this mindset shift can have on your overall happiness and success

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More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Say ‘Hi’ in Krystle’s DMs

Join me as I  share my personal favorites that have been game-changers in managing and growing the KC Brand. From a powerful email marketing platform that goes beyond just sending emails to crafting entire customer journeys, to a versatile form solution that allows seamless interaction with your audience and clients, we've got you covered. Plus, we'll introduce you to an exciting new feature that will take your questionnaires to the next level.

Let’s dive into practical applications alongside my own personal insights on how you can use these tools to streamline your business operations and ultimately level up your productivity.

Tune in to learn:

• The importance of having a full-suite email marketing platform
• How Typeform can enhance your marketing and client communication with its robust form experience.
• The power of project management and task organization.
• The advantages of using Later for creating a beautiful IG Grid

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Affiliate Links:

Active Campaign — Get a Free 14 Day Trial here: https://www.activecampaign.com/?_r=M3GSR3Z3

Typeform – Get a FREE account with no expiry here: https://typeform.grsm.io/yc5ns6739gyz

Thrivecart - Get in now on a lifetime account with no monthly fees, ever: https://kchurch--checkout.thrivecart.com/thrivecart-standard-account/?ref=blog

Later – Get a Free 14 Day Trial here: https://try.later.com/3fzd2gqowr9h

Castmagic – Get 30% off when using Code ‘Krystle30’ on this link: https://get.castmagic.io/Krystle30

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Say ‘Hi’ in Krystle’s DMs

AKA → Don’t just “Be the change you want to see in the world”, but “Be the change you want to see in yourself…”

In today’s inspirational Pep Talk episode, you’ll learn how to embody the person you aspire to be and how to take the first step towards that identity. Join us as we uncover how to show up in all areas of life and the mindset shifts needed to make real change.

Tune in to learn:

• The power of making the first move towards personal growth
• How prioritizing yourself can transform your mindset
• The low barrier to entry for becoming the person you want to be
• The role of rewriting your own life script
• The impact of showing up and being the leading lady of your own story **********

Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week.

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind    

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Say ‘Hi’ in Krystle’s DMs

In this episode, we're diving deep into the art of crafting magnetic headlines that, with a few simple tweaks, will skyrocket your clicks and conversions. Discover the psychology behind compelling headlines, the key elements that make them clickworthy, and get ready for some real-world examples and dissections. 

Join me as we uncover the secret tricks of the trade and help you create the headlines that will captivate your audience and drive results.

In this episode, you'll learn:

- The psychology behind a compelling headline

- The elements that make a headline click-worthy

- Real-world examples and dissections of headlines

- Why your brand needs a Unique Value Differentiator

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More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Say ‘Hi’ in Krystle’s DMs

From our own experiences as entrepreneurs, Dale and I discuss the importance of personal development in shaping the life you want, showing you how to discover the freedom and control that comes with being an entrepreneur, and how you can achieve your dream future lifestyle with a few simple steps.

In this episode you’ll learn:

• How to define and shape your desired reality
• The power of mindset shifts and emotional transformations
• Balancing business goals with personal well-being
• Unboxing limiting beliefs to unleash your potential

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More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Say ‘Hi’ in Krystle’s DMs

This NEW weekly email newsletter will show Entrepreneurs & Copywriters of all skill levels, from beginner to advanced, how to bridge the gap between good and great copywriting. To top it off, twice a month (or more) Dale and I will be pulling a piece of copy submitted by one of our wonderful email community members and offering up our insights, sprinklings of constructive feedback, and key Copy Takeaways for simple optimization on YOUR PERSONAL COPY…

So you can:

✅ Confirm what’s actually working in your copy right now

✅ Figure out how to optimize it for more conversions

✅ And develop all-around better copy skills for your business growth

Sign up for The Copy Classroom here and get the KC Copy Studio Launch Messaging Guide for free:

https://krystlechurch.com/launch-messaging-guide/

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More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Say ‘Hi’ in Krystle’s DMs

After years growing this brand (without a reliance on social media) and using email-driven storytelling to help our KC Copy Studio clients do the same, I've learned precisely what increases trust + conversions.

So let's do a quick audit; Are spending hours crafting content that doesn’t increase sales? Want to know how to create captivating content that significantly builds trust with your audience through the power of emotions? Listen in to today's episode as we explore exactly how to weave compelling narratives into copy to engage readers, have them coming back for more, and drive action. Tune in to learn:

•  How to craft compelling stories that engage your ideal clients
•  Why emotional connections will strengthen your bond of trust and credibility
•  How to incorporate the right balance of brand vs. personal elements to drive up conversions
•  The process of using Story to sell your products + services

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More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Say ‘Hi’ in Krystle’s DMs

And let me just say, I was blown away by her unique expertise and the potential applications for her skills. Only problem is? She’s relied on only referrals for new clients - UP UNTIL NOW. I walk her through the different options available to her to create a new flow of leads for her business. Listen now to learn how to layer in a lead generation strategy that is just-right for you as you get to be a fly on the wall in this coaching session! If you’re ready to do the same for yourself, listen in and SWIPE the strategies that work for you!

Tune in to learn:

• Strategies for connecting with potential clients who need your expertise
• How to know when you need to move past referrals as your primary lead gen source
• Techniques for effectively showcasing and illustrating your unique skill set
• How to find the perfect audience for your offer

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More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Say ‘Hi’ in Krystle’s DMs

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Today’s Guest: Kate Burgener

Tune in to learn:

• How to embrace becoming your own leader
• The importance of your past achievements
• How to turn "yes" into accomplishments and milestones
• The power of asking for help and building a strong support system
• Leveraging AI and technology to level the playing field in business

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More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Say ‘Hi’ in Krystle’s DMs

Tune in To Learn:

• The importance of authenticity in building trust and attracting new customers
• How to show up authentically in your marketing
• Creating a genuine + strong brand voice that resonates
• How to create deep, long-term client relationships
• The data that backs why authenticity is key to your success

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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week. 

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Say ‘Hi’ in Krystle’s DMs

Tune in To Learn:

• The importance of action-oriented language in CTAs
• How to increase urgency to boost conversion rates
• Tips for crafting CTAs that resonate with your audience's desires
• Strategies to make your website visitors click
• The art of creating CTAs for different stages of the buyer journey

**********

Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week.

More from Krystle:

→ The KC Copy Studio

→ Freedom Found Collective Mastermind   

→ Take the Copywriter Quiz + Uncover Your Business Blind Spots

→ Say ‘Hi’ in Krystle’s DMs